Modulhandbuch im Sommersemester 2020 - www.wiso.fau.de
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Modulhandbuch im Sommersemester 2020 www.wiso.fau.de
Please note:
Changes in the teaching offer due to Corona
FAU has published a statute regarding deviations from study regulations, examinations,
doctoral and habilitation study regulations due to the Corona virus SARS-CoV-2:
https://www.fau.de/files/2020/04/fau-corona-satzung_20200417.pdf
Based on this statute, the following scenarios are possible:
Examination method unchanged
The method of examination remains as originally intended, e.g. an exam. In these cases,
module descriptions remain unchanged.
Singular change of examination method in summer term
Changes in the method of examination are possible in case the originally planned method
of examination is not realizable due to the Corona virus. These changes are listed in the
module descriptions that are marked in orange color in the index. The original method of
examination is crossed out in these cases; the new method of examination is listed in
orange font color.
Anchoring alternative examination methods and deciding later
The statute allows for another option. Two alternative methods of examination can be
determined. These changes are listed in the module descriptions that are also marked in
orange color in the index. The decision for one method will be made by the module
responsible and must be communicated to the students at least four weeks prior to the
examination. In these cases, the original method of examination remains in place, the
alternative method is stated below, in orange font color. Four weeks prior to the
examination, the module responsible will communicate the final method of examination.
Kindly note that you must register for the original method of examination in either case. A
potential change in examination methods can only be implemented after exam registration
on MeinCampus. In this case, you will be registered for the alternative method of
examination automatically.
Remark regarding “digital examinations”
Kindly note that examinations may also take place in digital form, such as oral exams via
Zoom. If this is the case, the module responsible will make you aware of this method in due
course.
2
Master‘s degree program
International
Business Studies
Module handbook –– summer semester 2020
d
Advancege
knowled
www.wiso.fau.de/mibs
4
Master in International Business Studies
1 2 3 4
ECTS ECTS ECTS ECTS ECTS
Core Courses (Kernbereich) (60 out of 90 ECTS/60 aus 90 ECTS) 60 20 20 20
Modulbereich: Environment of international business 10
Issues in international political economy 5
International and european trade law 5
Modulbereich: Foundations of international management 10
Foundations of international management I 5
Foundations of international management II 5
Modulbereich: International strategic management 10
Business strategy 5
Advanced methods of management research IV 5
Modulbereich: International functional management 10
International marketing 5
Global operations strategy 5
Modulbereich: International information management 10
E-Business projects and innovation 5
Service innovation 5
Modulbereich: Soft skills 10
Managing intercultural relations 5
International management solutions 5
Modulbereich: International finance and change management 10
International finance 5
Change Management 5
Modulbereich: International corporate sustainability 10
Business ethics and corporate social responsibility 5
Management and organization theories through the lens of mission-driven
organizations 5
Modulbereich: International relations 10
The organization of the international system 5
Power, order and institutions in world politics 5
Elective Courses (Wahlbereich)
Modulbereich: Area studies (1 Area out of 4) * 30 10 10 10
Modulbereich: English speaking countries (English)** 30
Area specific language courses – English speaking countries*
Issues in political economy 5
Issues in global governance 5
Issues in international trade 5
International trade and labor 5
Issues in global economic governance 5
Economics of Innovation 5
Managerial economics and business strategy 5
Free specialisation module (Area studies: English speaking countries)***
Courses exchange semester (Area studies: English speaking countries)****
Modulbereich: Romance countries (Spanish, French)** 30
Area specific language courses – Romance countries*
Agile Arbeitsweisen im Kontext Lateinamerikas 5
Development economics and politics 5
International relations and Latin America 5
Latin America in the era of globalisation 5
Topical Issues in International Politics and International Economics 5
Free specialisation module (Area studies: Romance countries)***
Courses exchange semester (Area studies: Romance countries)****
Modulbereich: Asia (English)** 30
Area specific language courses – Asia*
Organizing for digital transformation Digital transformation project 5
Research projects in international management I 5
Research projects in international management II 5
Human Resource Management in Asia 5
Free specialisation module (Area studies: Asia)***
Courses exchange semester (Area studies: Asia)****
Modulbereich: Europe (German)** 30
Area specific language courses - Europe*
5Die europäische Integration nach dem Zweiten Weltkrieg 5
Europäische Mediensysteme und Öffentlichkeit I 5
Europäische Mediensysteme und Öffentlichkeit II 5
Europäisches Verfassungsrecht 5
Europäisches Wirtschaftsrecht 5
Fallkolloquium Europäisches Wirtschaftsrecht 5
Internationalisierung mittelständischer Unternehmungen 5
Branchen- und themenspezifisches Nachhaltigkeitsmanagement 5
International Trade and Labor 5
Issues in Political Economy 5
Economics of Innovation 5
Managerial economics and business strategy 5
Free specialisation module (Area studies: Europe)***
Courses exchange semester (Area studies: Europe)****
Further elective modules can be listed in the module handbook
Masterthesis 30 30
Masterthesis 30
SWS
ECTS 120 30 30 30 30
* MIBS students can take up to 10 ECTS of language courses. This means students are free to
integrate either 0 ECTS, 5 ECTS, or 10 ECTS of language courses into their Area Studies.
Requirements for language courses being counted as ECTS are the following:
Minimum language level English: C1, all other languages: 5 ECTS minimum A2, 5 ECTS minimum B1.
Example: In case a language courses at the A2 level is taken in any language other than English, only
the first 5 ECTS count towards the Area Studies, e.g. German A2.1 can be integrated, while the
course German A2.2 will not count; however, German B1.1 would count again.
** You can choose among all courses mentioned for your area in the Module Handbook (30 ECTS).
Out of those 30 ECTS, you can take up to 10 ECTS of language courses.
Students can take up to 10 ECTS in languages. Alternatively, other courses of the respective area can
be used as substitutes for the language courses.
*** You can choose among all other courses offered at our university that are accepted by the
respective program coordinator. These courses are called Free Specialisation Modules (FSM). A
detailed explanation can be found at the end of this document.
**** You can take courses at one of our partner universities or other universities (up to 30 ECTS). Of
those 30 ECTS, up to 10 ECTS can be language courses that are accepted by the program
coordinator or other departments (through learning agreements).
6Information concerning the selection of courses in the
Area Studies(30 ECTS)
Generally, a minimum of 10 ECTS from courses listed in the MHB* in the respective Area Studies have to
be achieved.
A maximum of 20 ECTS can be achieved in FSM**.
A maximum of 10 ECTS can be achieved in languages.
As long as those prerequisites are fulfilled, various combinations of MHB courses, FSM and language
courses are possible:
FSM** courses (your choice)
MHB* courses for your area FSM** courses (your choice)
(20 ECTS)
(30 ECTS) – listed under the (20 ECTS)
+
respective Area in this +
Language courses for your
document MHB* courses for your area
area
(10 ECTS)
(10 ECTS)
OR… A blend.
Example for a blend:
FSM** courses (your choice)
(20 ECTS)
+
MHB* courses for your area
(5 ECTS)
+
Language courses for your
area
(5 ECTS)
*MHB = Module Handbook
**FSM = Free Specialization Module
Instructions for creating a course schedule:
Students have the opportunity to create their own course schedule in our virtual course
database univis. Most available courses for each semester can be found there, sorted by
specific areas of interest or a specific chair, including pieces of information about the lecturer,
venues, and content.
By accessing the following path https://univis.fau.de/ >> Vorlesungsverzeichnis >> Rechts-
und Wirtschaftswissenschaftliche Fakultät (RW) >> Fachbereich Wirtschaftswissenschaften,
all courses of the FAU’s School of Business, Economics and Society can be addressed.
Bachelor’s and Master’s courses can be selected on this page. A guidance on how to create
your final course schedule can be found here (in German): www.wiso.fau.de/stundenplan
7Hinweis zu Art und Umfang von Prüfungsleistungen
Die Art der am Fachbereich Wirtschaftswissenschaften gültigen Prüfungsleistungen ist
definiert in §16 Prüfungsarten der Master-Rahmenprüfungsordnung (MPO). Darüber hinaus
sind Prüfungsumfänge in den §§17, 18 MPO geregelt. Die Prüfungsordnungen sind unter
folgendem Link einzusehen: http://www.zuv.fau.de/universitaet/organisation/recht/studiensatzungen/rw.shtml#Wirtschaft
Soweit die einzelnen Modulbeschreibungen nichts Genaueres definieren, sind für die
Masterstudiengänge am Fachbereich folgende Prüfungsformen mit den entsprechenden
Prüfungsumfängen gültig:
English: Those are the valid assessment forms used in this institution:
Prüfungsart (examination form) Assessment
1. schriftliche Prüfung (written assessment forms)
a. Written examination 60/ 90/ 120 minutes
b. Written assignment Approx. 15 pages
c. Seminar paper Approx. 15 pages
1. mündliche Prüfung (Oral examination) Approx. 20 minutes
2. Sonderformen (other assessment forms)
1. Research project/Project report Approx. 30 pages
2. Placement report Approx. 4 pages
3. Handout Approx. 2 pages
4. Report Approx. 6 pages
5. Short test Approx. 15 minutes
6. Presentation Approx. 25 minutes
7. Presentation/Presentation paper Approx. 20 minutes /approx. 20
pages
8. Discussion paper Approx. 10 pages
9. Moderation Approx. 20 minutes
10. Demonstration lesson Approx. 45 minutes
11. Case Study Approx. 25 minutes and/or
approx. 10 pages
12. Class participation Approx. 10 minutes
13. Portfolio Not specified
14. Electronic examination Approx. 90 minutes
15. Multiple-choice test Approx. 30 minutes
16. Research participation Approx. 60 minutes
17. Reflection paper Approx. 10 minutes or approx. 10
pages
18. Strategic concept Approx. 6 pages
8Rechtsbelehrung
Alle Angaben sind ohne Gewähr.
Im Zweifelsfall gilt die Master-Prüfungsordnung.
Wenden Sie sich bei Fragen bitte direkt
an den zuständigen Modulverantwortlichen.
Stand:
12. Mai 2020
Legal instructions
No responsibility is taken for the correctness of the details provided.
In case of doubt, the examination regulations of the respective Master’s degree are valid.
In case of any further questions, please directly contact
the responsible person or coordinator of the course.
Last updated:
12 May 2020
Programmkoordinator / Program coordinator:
Laura Kirste, M.Sc. & Marcus Conrad, M.Sc.
University of Erlangen-Nürnberg
School of Business & Economics
Department of International Management
Lange Gasse 20
90403 Nürnberg
Germany
9Index
Issues in international political economy ...............................................................................13
International and European trade law ...................................................................................14
Foundations of international management I ..........................................................................15
Foundations of international management II .........................................................................17
Business strategy .................................................................................................................19
Advanced methods of management research IV ..................................................................21
International marketing .........................................................................................................22
Global operations strategy....................................................................................................23
E-business projects and innovation ......................................................................................25
Service innovation ................................................................................................................27
Managing intercultural relations ............................................................................................29
International management solutions .....................................................................................31
International finance .............................................................................................................32
Change management ...........................................................................................................33
Business ethics and corporate social responsibility ..............................................................35
Management and organization theories through the lens of mission-driven organizations ....37
The organization of the international system ........................................................................39
Power, order and institutions in world politics .......................................................................41
Area specific language courses – English speaking countries ..............................................44
Issues in political economy ...................................................................................................45
Issues in global governance .................................................................................................46
Issues in international trade ..................................................................................................47
International trade and labor .................................................................................................48
Issues in global economic governance .................................................................................49
Economics of Innovation ......................................................................................................50
Managerial economics and business strategy ......................................................................51
Courses exchange semester (Area studies: English speaking countries) .............................52
Free specialisation module (FSM) (Area studies: English speaking countries) .....................53
Area specific language courses – Romance countries .........................................................54
Negotiation Skills based on the Zurich Negotiating Model ® .................................................56
Agile Arbeitsweisen im Kontext Lateinamerikas ...................................................................57
Development economics and politics....................................................................................58
Latin America in the era of globalisation ...............................................................................59
International relations and Latin America ..............................................................................60
Topical Issues in International Politics and International Economics.....................................61
Courses exchange semester (Area studies: Romance countries) .........................................62
Free specialisation module (FSM) (Area studies: Romance countries) .................................63
Area specific language courses – Asia .................................................................................64
Organizing for digital transformation .....................................................................................65
Digital transformation project (ones in summer term 2020)...................................................67
Research projects in international management I .................................................................68
Research projects in international management II ................................................................69
Human Resource Management in Asia ................................................................................70
Courses exchange semester (Area studies: Asia) ................................................................71
Free specialisation module (FSM) (Area studies: Asia) ........................................................72
Area specific language courses – Europe ............................................................................73
Europäische Mediensysteme und Öffentlichkeit I .................................................................75
Europäische Mediensysteme und Öffentlichkeit II ................................................................76
Europäisches Verfassungsrecht (Europarecht 1)..................................................................77
Europäisches Wirtschaftsrecht (Europarecht 2) ....................................................................78
Fallkolloquium Europäisches Wirtschaftsrecht ......................................................................79
Internationalisierung mittelständischer Unternehmungen .....................................................80
10Branchen- und themenspezifisches Nachhaltigkeitsmanagement ........................................82
International trade and labor .................................................................................................84
Issues in political economy ...................................................................................................85
Economics of Innovation ......................................................................................................86
Managerial economics and business strategy ......................................................................87
Courses exchange semester (Area studies: Europe) ............................................................88
Free specialisation module (FSM) (Area studies: Europe) ....................................................89
Master thesis international business studies.........................................................................90
Free Specialization Module (FSM)........................................................................................91
11List of abbreviations
ECTS European Credit Transfer System
MIBS Master in International Business Studies
SS Summer semester/term
WS Winter semester/term
Lect Lecture
Ex Exercise
S Seminar
SWS Time a module will be held per week. One SWS is 45 minutes
P Presentation
H Hours
Min Minutes
Tbd To be determined
Tba To be announced
FSM Free Specialization Module
121. Module name Issues in international political economy 5 ECTS
MIBS-54440
2. Courses/lectures V: Issues in international political economy (2 SWS) 2,5 ECTS
Ü: Issues in international political economy (2 SWS) 2,5 ECTS
3. Lecturers Prof. Christoph Moser and staff
4. Module coordinator Prof. Christoph Moser
5. Contents This course deals with international trade policy. The focus will be
on the political and economic determinants and consequences of
trade liberalization as well as trade policies that increase trade
barriers. The course will provide important insights into the global
governance of international trade flows, the World Trade
Organization and the role of the United States, China and the
European Union.
6. Learning objectives and Students gain an understanding of the importance and evolution of
skills the international trading system and how it affects multinational
corporations (MNCs). Students learn about different trade policy
tools, their economic consequences and their political constraints,
in particular in the United States, China and the European Union.
Students learn to critically assess trade-related news in the media.
7. Recommended Basic knowledge of microeconomics (e.g., Varian, Hal (2014),
prerequisites Intermediate Microeconomics: A Modern Approach, 9th
international edition).
8. Integration in Semester 2, 4
curriculum
9. Module compatibility Master IBS: core course (Pflichtbereich)
Master Wirtschaftspädagogik, Studienrichtung II: elective course
(Wahlbereich im Zweitfach Sozialkunde), core course
(Pflichtbereich im Zweitfach Englisch)
Master Sozialökonomik: elective course (Wahlbereich)
Master Arbeitsmarkt und Personal: elective course (Wahlbereich)
Master Economics: elective course (Wahlbereich)
10. Method of examination Written examination 60 min. (Klausur 60 Min.)
11. Grading procedure Written examination result 100% (Prüfungsergebnis 100 %)
12. Module frequency Summer term (SS)
13. Workload Attendance: 60 h
Self-study: 90 h
14. Module duration 1 semester
15. Teaching and English
examination language
16. (Recommended) Krugman, P., M. Obstfeld and M. Melitz (2017/18), “International
reading Trade: Theory and Policy” OR “International Economics: Theory
and Policy,” 11th global edition. Further, course materials will be
announced in the course.
131. Module name International and European trade law 5 ECTS
MIBS-55270
2. Courses/lectures Lect/S: International and European trade law (2 SWS) 5 ECTS
3. Lecturers Prof. Ismer/Prof. Meßerschmidt
4. Module coordinator Prof. Ismer
5. Contents Basics of International and European Law:
- EU Trade Law
- Concept of Internal Market
- Economic Freedoms and Law of Competition
- Economic Globalization and the Law of the WTO
- The World Trade Organization
- WTO Dispute Settlement
- Principles of Non-Discrimination
- Rules on Market Access
- Rules on Unfair Trade
- Trade Liberalisation versus other societal values and interests
- WTO and EU Law
6. Learning objectives and Students will
skills - know the European Economic Law and WTO-Law as
fundamental basis of the International Trade Law
- be able to analyse and discuss specific aspects of European and
International Economic Law on an advanced level
- will be able to produce case studies
- will achieve an advanced skill of analysis
7. Recommended Basic knowledge of European Economic Law
prerequisites
8. Integration in Semester 2, 4
curriculum
9. Module compatibility Master IBS: core course (Pflichtbereich);
Master Sozialökonomik: elective course (Wahlbereich)
Master Arbeitsmarkt und Personal: elective course (Wahlbereich)
Master Economics: elective course (Wahlbereich)
10. Method of examination Written examination 60 min (Klausur 60 Min.)
(optional: participation in the debating forums on StudOn can
improve final grade up to 0.7; only if done under given
specifications and passing the exam with 4.0 or better)
11. Grading procedure Written examination result 100% (Klausurergebnis 100 %)
12. Module frequency Summer term (SS)
13. Workload Attendance: 45 h
Self-study: 105 h
14. Module duration 1 semester
15. Teaching and English
examination language
16. (Recommended) Van den Bossche/Prévost, Essentials of WTO Law, 3. Auflage
reading 2017 (in WISO-Bibliothek available)
Additional Course materials will be announced in the course.
141. Module name Foundations of international management I 5 ECTS
MIBS-53710
2. Courses/lectures Lect/S: Foundations of international management I (3 5 ECTS
SWS)
3. Lecturers Prof. Holtbrügge and assistants
4. Module coordinator Prof. Holtbrügge
5. Contents 1. Environment of International Management: History and Major
Trends
2. Theoretical and Conceptual Foundations of International
Management
3. Theories of Internationalization
4. Strategic Management in International Corporations.
6. Learning objectives and The participants understand and analyze typical management
skills problems of international firms. The participants will get to know
modern theories and methods of international management and will
be able to apply these to practical problems. They get a detailed
overview of the current state of international management research
and are able to evaluate theoretical and empirical studies in this
area critically.
7. Recommended English language proficiency (C1)
prerequisites
8. Integration in Semester 1, 3
curriculum
9. Module compatibility Master IBS: core course (Pflichtbereich)
Master Marketing: Wahlpflichtbereich der Modulgruppe
„Management“
Master Sozialökonomik: freier Vertiefungsbereich sowie im
Pflichtbereich „Spezielle BWL“
Master Arbeitsmarkt und Personal: Wahlbereich
Master Economics: Wahlbereich
Master IIS: Module in the section Customized Introduction to IIS
(Management)
Master Management: Vertiefungsbereich
10. Method of examination Lect: Written examination 60 min. (Klausur 60 Min)
S: Presentation (Präsentation )
If initial examination can´t be realized due to Corona:
Report (3 pages) and Presentation
11. Grading procedure Written examination result (Lect.) (80%), Presentation (S) (20%);
Exam language: English
(Klausurergebnis 80% und Präsentation 20%)
If initial examination can´t be realized due to Corona:
Report (80%) und Presentation (20%)
12. Module frequency WS
13. Workload Attendance: 45 h
Self-study: 105 h
14. Module duration 1 semester
15. Teaching and English
examination language
1516. (Recommended) Holtbrügge, D./Welge, M.K.: Internationales Management. 6th ed.,
reading Schäffer Poeschel: Stuttgart 2015 (chapters 1-4).
Cavusgil, S.T./Knight, G./Riesenberger, J.R.: International
Business. Strategy, Management and the New Realities. 3rd
Global edition. Pearson Prentice Hall: New Jersey 2014 (chapters
1-3, 6, 9-10, 12-16).
Holtbrügge, D./Haussmann, H. (Hrsg.): Internationalization
Strategies of Firms. Case Studies from the Nürnberg Metropolitan
Region. 2nd edition. Augsburg-München 2017.
161. Module name Foundations of international management II 5 ECTS
MIBS-53720
2. Courses/lectures Lect/S: Foundations of international management II (3 5 ECTS
SWS)
3. Lecturers Prof. Holtbrügge and assistants
4. Module coordinator Prof. Holtbrügge
5. Contents 1. Organization of International Corporations
2. Human Resource Management in International Corporations
3. Public Affairs Management in International Corporations
6. Learning objectives and The participants understand and analyze typical management
skills problems of international firms. The participants will get to know
modern theories and methods of international management and
will be able to apply these to practical problems. They get a
detailed overview of the current state of international management
research and are able to evaluate theoretical and empirical studies
in this area critically.
7. Recommended Successful attendance of Foundations of International
prerequisites Management I
English language proficiency (C1)
8. Integration in Semester 1, 3
curriculum
9. Module compatibility Master IBS: core course (Pflichtbereich)
Master Management: Vertiefungsbereich
Master Marketing: Wahlpflichtbereich der Modulgruppe
„Management“
Master Sozialökonomik: freier Vertiefungsbereich oder im
Pflichtbereich „Spezielle BWL“
Master Arbeitsmarkt und Personal: Wahlbereich
Master Economics: elective course (Wahlbereich)
Master IIS: Module in the section Customized Introduction to IIS
(Management)
10. Method of examination Lect: Written examination 60 min. (Klausur 60 Min)
S: Presentation (Präsentation )
If initial examination can´t be realized due to Corona:
Report (3 pages) and Presentation
11. Grading procedure Written examination result (Lect.) (80%), Presentation (S) (20%);
Exam language: English
(Klausurergebnis 80% und Präsentation20%)
If initial examination can´t be realized due to Corona:
Report (80%) and Presentation (20%)
12. Module frequency WS
13. Workload Attendance: 45 h
Self-study: 105 h
14. Module duration 1 semester
15. Teaching and English
examination language
16. (Recommended) Holtbrügge, D./Welge, M.K.: Internationales Management. 6th ed.,
reading Schäffer Poeschel: Stuttgart 2015 (chapters 5, 6, 8)
17Cavusgil, S.T./Knight, G./Riesenberger, J.R.: International
Business. Strategy, Management and the New Realities. 3rd Global
ed., Pearson Prentice Hall: New Jersey 2014 (chapters 5, 7, 8, 12,
19)
Holtbrügge, D./Haussmann, H. (Hrsg.): Internationalization
Strategies of Firms. Case Studies from the Nürnberg Metropolitan
Region. 2nd edition. Augsburg-München 2017.
181. Module name Business strategy 5 ECTS
MIM-53410
2. Courses/lectures Lect/Ex: Business strategy (3 SWS) 5 ECTS
3. Lecturers Prof. Junge and assistants
4. Module coordinator Prof. Junge / Prof. Hungenberg
5. Contents This course focuses on selected theories, concepts and tools of
strategic management. It is concerned with formulation and imple-
mentation of strategies, focusing on the business level of strategy.
At business level, customer value and competitive advantage are
the central issues. In this context, the digital transformation triggers
digital business models, such as platform strategies or other related
disruptive innovations. Therefore, the digital transformation is a
central focus of this course.
The course uses a combination of lectures, discussions and case
studies in order to provide the analytic and conceptual foundations
for making strategic decisions at business level.
6. Learning objectives and By the end of the course students can appreciate the need for a
skills comprehensive approach to strategy making and they are aware of
top management's role in setting the direction of a company.
Students develop knowledge of theories, concepts and tools of
business strategy and they develop an understanding of the
application of concepts and tools to real life cases.
7. Recommended None
prerequisites https://www.unternehmensfuehrung.rw.fau.de/studium-
lehre/aktuelle-lehre/business-strategy/
8. Integration in Semester 1
curriculum
9. Module compatibility Master IBS: core course (Pflichtbereich)
Master Management: Pflichtbereich I
Master Wirtschaftspädagogik, Studienrichtung I:
fachwissenschaftlicher Pflichtbereich; Studienrichtung II:
fachwissenschaftlicher Wahlbereich
Master Wirtschaftsingenieurwesen: Wahlbereich
Master IIS: Module in the section Customized Introduction to IIS
(Management)
Master International Production Engineering and Management:
Interdisziplinäre IEM
10. Method of examination Written examination (60 min) (Klausur 60 Min.)
11. Grading procedure Written examination result (100%) (Klausurergebnis 100%)
An improvement of the grade at the maximum of 0.3 / 0.4 can be
achieved by class participation during the case sessions. The
evaluation is based on the quality of statements, case and fact
knowledge as well as the ability to reflect on contributions made by
other students and the lecturer.
12. Module frequency Winter term (WS)
13. Workload Attendance: 45 h
Self-study: 105 h
14. Module duration 1 semester
15. Teaching and English
examination language
1916. (Recommended) Hungenberg, H.: Strategisches Management in
reading Unternehmen, 8. Ed., Wiesbaden 2014
Dess, G., McNamara, G., Eisner, A.: Strategic
management, 8. Ed., Maidenhead 2016
201. Module name Advanced methods of management research IV 5 ECTS
MIM-55461
2. Courses/lectures S: Advanced methods of management research IV (3 5 ETCS
SWS) (Mandatory attendance)
3. Lecturers Prof. Holtbrügge and assistants
4. Module coordinator Prof. Holtbrügge
5. Contents Current issues in the field of International Management
6. Learning objectives and The students learn about advanced methods of management
skills research and how to apply them to current questions in the field of
International Management. Students carry out a research project in
this field that consists of all relevant phases (literature review,
theoretical concept, hypothesis development, data collection and
analysis, theoretical and practical contribution). They are able to
critically reflect their research interests of relevance and rigor
(representativeness, reliability, validity, etc.).
7. Recommended Foundations of International Management I (required)
prerequisites Foundations of International Management II (required)
Knowledge of advanced statistics and SPSS is required.
English language proficiency (C1)
The number of participants is restricted.
8. Integration in Semester 2 (Before students start to write their master thesis. The
curriculum seminar is a prerequisite if students want to write their master
thesis at the Department of International Management)
9. Module compatibility Master IBS: core course (Pflichtbereich)
Master Management: Pflichtbereich II (MIM-5460)
10. Method of examination Written examination (30 min), Presentation, seminar paper
11. Grading procedure Written examination (33%), Presentation (33%), seminar paper
(33%)
Es handelt sich um eine einheitliche Prüfung, bei der die einzelnen
Teilleistungen untrennbar miteinander verbunden sind. Für das
Bestehen des Moduls müssen nach § 21 Abs. 1 Sätze 2 und 4 der
BPOWiWi in der jeweils geltenden Fassung alle Teilleistungen in
demselben Semester bestanden werden. Wegen des
untrennbaren Bezugs der Teilleistungen aufeinander ist
abweichend von § 31 Abs. 1 Satz 2 BPOWIWI eine Wiederholung
nur einer der nicht bestandenen Teilleistungen nicht möglich. Das
Nichtbestehen einer der Teilleistungen erfordert die Wiederholung
der gesamten Prüfung.
12. Module frequency SS
13. Workload Attendance: 30h
Self-study: 120h
14. Module duration 1 semester
15. Teaching and English
examination language
16. (Recommended) Tba in the course
reading
211. Module name International marketing 5 ECTS
MARK-54830
2. Courses/lectures Lect: International marketing (2 SWS) 5 ETCS
3. Lecturers Prof. Holtbrügge and assistants
4. Module coordinator Prof. Holtbrügge
5. Contents This course offers students a deep and specialized expertise in
marketing activities in an international environment. In addition, the
focus is on the evaluation, analysis and application of theoretical
marketing approaches.
The following topics will be discussed in particular:
- The scope and challenge of international marketing
- International market coverage strategy
- Design of the international marketing-mix
- Standardization vs. differentiation of international product,
price, sales, and communication management
Particular areas or regions covered in the lecture will be
announced prior to the course.
6. Learning objectives and The students acquire specialized and deep knowledge in the
skills domain of international marketing. They can explain, apply and
reflect on theories, terminologies, peculiarities and limits of the
subject in a deepened and critical way. Foundations for the use of
the marketing-mix in an international setting are taught and the
students are able to bring them into question critically. Furthermore,
the students are able to independently conceptualize strategic
courses of action as well as scopes for design for the marketing-mix
in an international context.
7. Recommended none
prerequisites
8. Integration in Semester 1, 3
curriculum
9. Module compatibility Master IBS: core course (Pflichtbereich)
Master Marketing:
- Vertiefungsbereich Marketing Management
- Wahlpflichtbereich der Modulgruppe „Marketing“ für beide
Vertiefungsbereiche, wenn nicht bereits im
Vertiefungsbereich Marketing Management gewählt
10. Method of examination Written examination 60 min. (Klausur 60 Min.)
11. Grading procedure Klausur 100%
12. Module frequency WS
13. Workload Attendance: 30 h
Self-study: 120 h
14. Module duration 1 semester
15. Teaching and English
examination language
16. (Recommended) Will be announced in the course.
reading
221. Module name Global operations strategy 5 ECTS
MIM-53650
2. Courses/lectures Lect/S: Global operations strategy (2 SWS) 5 ECTS
3. Lecturers Prof. Voigt and research assistants
4. Module coordinator Prof. Voigt
5. Contents During the past decades, operations have become increasingly
international or even global in nature. Drivers of the globalization
include increased competitiveness through offshore manufacturing
and global sourcing.
During this module, the increasing complexity and the challenges of
operations on a global scale will be discussed together with the
participants. The theory modules at the beginning structure the
options of a general operations strategy and illustrate its
implementation in the organization.
The subject specific modules, elaborated by the participants, enable
a profound understanding of single activity areas of global
operations and their relation to the global operations strategy.
Therewith the students will get insights in the importance of an
integrated global operations strategy and will become familiar with
the main strategic options in this field.
6. Learning objectives and Participation in the first seminar session is mandatory, as the
skills topics for the teamwork are chosen during this session by the
participants.
In the following weeks, based on own research using scientific
sources, key topics are elaborated in teams. Following predefined
learning targets, the students need to structure the elaborated
content in an academic presentation and present their results in
class. Thereby, the teams are responsible for developing a didactic
concept in order to support the understanding of the discussed
topics. Furthermore, the participants are required to document their
research method as well as their results. After the course, the
participants are able to discuss the functions and impact of
operations management in an international context.
7. Recommended None
prerequisites
8. Integration in Semester 1 or 3
curriculum
9. Module compatibility Master IBS: core course (Pflichtbereich)
Master Management: elective course (Vertiefungsbereich)
Master Wirtschaftspädagogik, Studienrichtung I: elective course
(Wahlbereich)
Master Marketing: elective course (Wahlbereich)
Master Sozialökonomik: elective course (Wahlbereich)
Master Arbeit und Personal: elective course (Wahlbereich)
Master Economics: elective course (Wahlbereich)
Master in International Information Systems: Module in the section
Customized Introduction to IIS (Management II)
10. Method of examination Written examination 60 min. (Klausur 60 Min.), Presentation (group
presentation)
(3-5 minutes per participant)
11. Grading procedure Written examination 50%, Presentation (50%)
12. Module frequency Winter term (WS)
23All participants have to register in advance on StudOn! The
registration for GOS on StudOn starts mid-September. The
number of participants is limited to 60.
13. Workload Attendance: 30 h
Self-study: 120 h
14. Module duration 1 term
15. Teaching and English
examination language
16. (Recommended) Abele, E. et al. (2008): Global Production. A Handbook for
reading Strategy and Implementation. Berlin: Springer.
Reid, R. D. & Sanders N. R. (newest ed.): Operations
Management. Hoboken: Wiley & Sons.
Slack, N. & Lewis, M. (newest ed.): Operations Strategy.
Harlow: PrenticeHall.
241. Module name E-business projects and innovation 5 ECTS
MIBS-56331
2. Courses/lectures No.1: Innovation and leadership (Lect.) 5 ECTS
or
No. 2: Interdisciplinary business project (S) 5 ECTS
3. Lecturers No. 1: Prof. Möslein and assistants
No. 2: Prof. Bodendorf and assistants
4. Module coordinator Prof. Möslein
5. Contents No. 1 :
The lecture focuses on the challenges of leading and
communicating innovation and change in IT enabled companies
and networked organizations. Based upon that, creating a
sustainable innovative environment is a leadership task. In order to
succeed at this task, leaders must develop innovative abilities to
deal with the challenges inherent in a business environment
characterized by fluid, unstructured and changing information. The
aim of this course is thereby twofold.
First, the course delineates and describes different yet emerging
innovation tools, organizing them into a coherent set of classes.
Each class of tools is described using a set of up-to-date business
cases that depict the current status of the information systems.
The second aim of this course is to get an overview of how to
structure leadership systems towards innovation, how leaders can
motivate to foster innovative thinking and what new forms of
innovation (e.g. open innovation) mean for the definition of
leadership.
In doing so, this lecture represents an Idea Transformation Class
as students are encouraged not only to merely develop, but to
actively deploy specifically developed concepts.
No. 2 :
This seminar confronts students with real international IS business
challenges in an interdisciplinary context. Students will learn how to
address real-world IS problems and to create application-oriented
solutions based on sound methods rooted in robust theoretical
frameworks and a well-founded evidence base.
6. Learning objectives and The students:
skills • will understand and explore the theories and practicalities of
leadership in open innovation contexts.
• will gain knowledge on leading and communicating innovation
and translate it in leadership behavior in real case contexts.
• will learn to assess, reflect and feedback the impact of practical
leadership for innovation.
• can independently define new application-oriented problem
solving in e-business in relation to the economic impact for
businesses, along with solving problems using the appropriate
methods.
• discuss possible solutions in groups and present their research
results.
7. Recommended • - Basic understanding of innovation management
prerequisites • Basic understanding of management processes
• First experience in team projects
258. Integration in No. 1: Semester 1
curriculum No. 2: Semester 2 or 4
9. Module compatibility Master IBS: core course (Pflichtbereich)
Master International Information Systems: Module in the section
Information Systems – Digital Business (Core Course or Elective)
(IIS 7053)
Master Management: Vertiefungsbereich (IIS 7053)
Master Marketing: Wahlpflichtbereich der Modulgruppe
„Management“
10. Method of examination No. 1: Lect/Ex: Research project (tw. In Gruppenarbeit) and
Presentation
(Vorlesung/Übung: Projektarbeit (tw. In Gruppenarbeit) und
Präsentation )
No. 2: Seminar paper and presentation (Seminararbeit und
Präsentation)
11. Grading procedure No. 1: Lect/Ex: Research project (tw. In Gruppenarbeit) (100%)
and Presentation (passed)
(Vorlesung/Übung: Projektarbeit (tw. In Gruppenarbeit) (100%)
und Präsentation (bestanden))
No. 2: Seminar paper (100%) and presentation (Seminararbeit (
100%) und Präsentation )
12. Module frequency No. 1: Winter term (WS)
No. 2: Summer term (SS)
Students can take only one of the two courses offered. Students
can obtain a maximum of 5 ECTS in this module.
13. Workload No. 1: Attendance: 45h, self-study: 105h
No. 2: Attendance: 30h, self-study: 120h
14. Module duration 1 semester
15. Teaching and English
examination language
16. (Recommended) No. 1: Huff, Möslein & Reichwald: Leading Open Innovation;
reading 2013
MIT Press,ISBN-13: 978-0262018494
No. 2: Course materials will be announced in the course
261. Module name Service innovation 5 ECTS
IIS-57240 This course is a core course for students who started
studying the MIBS program in WS 2018 or later.
Students who started in WS 2017 or earlier can include
this course in their area studies only.
2. Courses/lectures Service innovation 2,5 ECTS
72401
2,5 ECTS
3. Lecturers Prof. Dr. Möslein, Prof. Dr. Roth and colleagues
4. Module coordinator Prof. Möslein
5. Contents Services now account for over 80% of all transactions in
developed economies, but typically receive much less R&D
attention than products. Developing service innovations demands
a clear strategy from businesses with four interlocking core
elements: search, selection, implementation and evaluation of
innovative concepts. If even one of these phases is not been
clearly thought through, the entire innovation process is likely to
collapse. This course focuses on successful approaches, methods,
tools and efforts to develop service innovations.
Further information can be found on www.wi1.fau.de.
6. Learning objectives and The students can:
skills • learn about items, notions, characteristics and special
features in innovation management for services, service
design methods and cases.
• learn to judge and discuss innovation management tasks
and alternative solutions with respect to the specialites of
services.
• experience methods of service design by themselves in
interactive lectures, gain a feeling for suitable methods and
learn to reflect different effects.
• apply their knowledge and competences in solving cases
and thereby analyze selected issues of managing,
developing and innovating services.
• work together in international small work groups, present
their results in English, give feedback to other students’
work and discuss different solution approaches.
7. Recommended - Basic understanding of product and service business
prerequisites processes
- General knowledge on management and strategy
- Openness to work interactively and in interdisciplinary and
international teamsNone
8. Integration in Semester 2, 4
curriculum
9. Module compatibility Master in International Information Systems: Module in the section
Information Systems – Digital Business (Elective)
Master Management: Vertiefungsbereich
Master Wirtschaftspädagogik, Studienrichtung I: Wahlbereich
Master Sozialökonomik: Vertiefungsbereich
Master Arbeitsmarkt und Personal: Wahlbereich
Master Economics: Wahlbereich
Master IBS: core course (Pflichtbereich)
10. Method of examination Lect/Ex: Written assignment (Vorlesung/ Übung:
Hausarbeit)Seminar paper and presentation (Seminararbeit und
Präsentation)
2711. Grading procedure Seminar paper (Seminararbeit) (tw. In Gruppenarbeitpartly group
work): (70%) and presentation (partly group work) (30%)
12. Module frequency SS
13. Workload Contact hours: 30 h
Independent study: 120 h
14. Module duration 1 semester
15. Teaching and English
examination language
16. (Recommended) Specific literature will be listed in the course
reading
281. Module name Managing intercultural relations 5 ECTS
MIBS-53470
2. Courses/lectures L/S: Managing intercultural relations (3 SWS) 5 ECTS
3. Lecturers Prof. Holtbrügge and assistants
4. Module coordinator Prof. Holtbrügge
5. Contents 1.
Relevance of Intercultural Management
2.
Intercultural Management Research: Scope and Results
3.
Manifestations and Functions of Culture
4.
Concepts of Culture
5.
Intercultural Communication and Negotiations
6.
Culture and Management: Organization, Motivation and
Leadership in Different Cultures
7. Intercultural Competence
8. Intercultural Training
9. Conclusions
6. Learning objectives and The participants understand and analyze modern theories and
skills methods of management and apply these to practical problems.
They get a detailed overview of the current state of comparative,
cross-cultural, indigenous and post-collonial management research
and evaluate theoretical and empirical studies in these areas. They
are able to conceptualize and measure intercultural competence
and to conduct and evaluate innovative methods of intercultural
training. They learn about methodological challenges of intercultural
management research and are able to asses its rigor and relevance.
7. Recommended English language proficiency (C1)
prerequisites
8. Integration in Semester 2, 4
curriculum
9. Module compatibility Master IBS: core course (Pflichtbereich)
Master in Management: elective course (Vertiefungsbereich)
Master Sozialökonomik: elective course (Wahlpflichtbereich)
Master Arbeitsmarkt und Personal: elective course (Wahlbereich)
Master Economics: elective course (Wahlbereich)
10. Method of examination Lect.: Written examination 60 min. (Klausur 60 Min.)
S.: Presentation (Präsentation)
If initial examination can´t be realized due to Corona:
Report (3 pages) and Presentation
11. Grading procedure Written examination result (Lect.) (80%); Exam language: English,
presentation (S) (20%) (Klausurergebnis 80% und Präsentation
20%)
If initial examination can´t be realized due to Corona:
Report (80%) and Presentation (20%)
12. Module frequency SS
13. Workload Attendance: 45 h
Self-study: 105 h
14. Module duration 1 semester
15. Teaching and English
examination language
2916. (Recommended) Holtbrügge, D. (2019). Managing Intercultural Relations.
reading Nürnberg: Mimeo.
301. Module name International management solutions 5 ECTS
MIBS-56522
2. Courses/lectures S: International management solutions (3 SWS) 5 ETCS
(Mandatory attendance)
3. Lecturers Prof. Holtbrügge and assistants
4. Module coordinator Prof. Holtbrügge
5. Contents Current issues in the field of International Management
6. Learning objectives and The students learn about current challenges in international
skills management and develop strategies and tools for their solution.
Topics include market entry strategies, international human
resource management and corporate social responsibility. The
students develop creative skills and methodological competences,
and apply current theoretical knowledge to practical management
problems.
7. Recommended Advanced knowledge of international and intercultural
prerequisites management
English language proficiency (C1)
The number of participants is limited.
8. Integration in Semester 1, 3
curriculum
9. Module compatibility Master IBS: core course (Pflichtbereich)
Master Management: Pflichtbereich II (MIBS-6523)
10. Method of examination Project report
11. Grading procedure Project report (100%)
12. Module frequency Winter term (WS)
13. Workload Attendance: 30 h
Self-study: 120 h
14. Module duration 1 semester
15. Teaching and English
examination language
16. (Recommended) reading Tba in the course
311. Module name International finance 5 ECTS
MSE-52290
2. Courses/lectures Lect.: International finance, theory and policy (2 SWS) 5 ECTS
Exercise: International finance, theory and policy (1
SWS)
3. Lecturers Prof. Merkl
4. Module coordinator Prof. Merkl
5. Contents This course covers a wide range of topics (e.g., exchange rates
and exchange rate regimes, national accounts and capital flows,
international financial system, international banking and central
banking). Basic economic concepts will be provided as a
background. Statistics and empirical results will be shown to
understand the validity of these concepts. Recent real life
examples/case studies will be used to analyze the implications for
policy makers, international organisations and business.
6. Learning objectives and Students
skills understand and apply basic concepts of exchange rate
determination and their validity.
learn about driving forces of capital flows.
analyze how international (central) banking and the
international financial system work.
apply their knowledge in a presentation (either in case
study style or in a small quantitative project).
7. Recommended Macroeconomics (Bachelor)
prerequisites
8. Integration in Semester 1, 3
curriculum
9. Module compatibility Master IBS: core course (Pflichtbereich)
Master Economics: Elective compulsory subjects
(Wahlpflichtbereich)
Master FACT: Vertiefungsbereich (Modulgruppe Finanace and
Insurance)
10. Method of examination Written examination (60 minutes)
[The grade can be improved up to 0.7 units with a voluntary
presentation during the winter term.]
11. Grading procedure Written examination (100%)
[The grade can be improved up to 0.7 with a voluntary
presentation during the winter term.]
12. Module frequency Winter term (WS)
13. Workload Attendance: 45 h
Self-study: 105 h
14. Module duration 1 semester
15. Teaching and English
examination language
16. (Recommended) Presentation slides and relevant literature will be provided
reading
321. Module name Change management 5 ECTS
MIM-53460
2. Courses/lectures L/P: Change management (2+1 SWS) 5 ECTS
3. Lecturers Prof. Junge and assistants
4. Module coordinator Prof. Junge / Prof. Hungenberg
5. Contents This module focuses on one of the most important management
tasks: to achieve change in organizations. It deals with systematic
approaches to influence individuals, teams and the organization as
a whole in a desired way – in order to develop a company from its
current to a future state. The currently ongoing digital
transformation makes this particularly worthwhile. Digitalization
drives change and thus represents a great challenge, but also
offers tremendous opportunities. The module provides participants
with a systematic approach in order to (1) successfully initiate and
implement organizational changes and (2) successfully guide an
organization through a change process. Participants will be
provided with theoretical concepts and practical tools for managing
organizational change (e.g. research on cognitive biases, trait
theory, motivation theory, affective events theory, emotional
intelligence, and organizational ambidexterity).
6. Learning objectives and At the end of this module, students are familiar with the tasks and
skills challenges of managing change in organizations. The participants
should develop an understanding of the importance of successful
leadership during organizational change as well as evaluate
situations, which are related to organizational change.
7. Recommended None
prerequisites https://www.unternehmensfuehrung.rw.fau.de/studium-
lehre/aktuelle-lehre/change-management/
8. Integration in Semester 2, 4
curriculum
9. Module compatibility Master Management: Vertiefungsbereich
Master IBS: Kernbereich
Master Wirtschaftspädagogik Studienrichtung I:
fachwissenschaftlicher Pflichtbereich; Studienrichtung II:
fachwissenschaftlicher Wahlbereich
Master Arbeitsmarkt und Personal: Wahlbereich
Master Sozialökonomik: freier Vertiefungsbereich
Master Wirtschaftsingenieurwesen: Wahlbereich
10. Method of examination Written examination (60 min.)
11. Grading procedure Written examination (100 %)
12. Module frequency Summer term
13. Workload Attendance: 45 h
Self-study: 105 h
14. Module duration 1 semester
15. Teaching and English
examination language
3316. (Recommended) Bazerman, M., Moore, D.: Judgement in Managerial Decision
reading Making, 8th ed., Hoboken 2017.
Greenberg, J.: Managing Behavior in Organizations, 6th ed.,
Boston 2013.
Kahneman, D.: Thinking, Fast and Slow, 1st ed., New York 2013.
Robbins, S., Judge, T.: Organizational Behavior, 17th ed., Boston
2017.
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