MOUNTING THE TRAVEL CRAVING ADDING VALUE BEYOND THE ROOMS - VOL. 7, ISSUE. 6 JUNE 2019, PAGES 60, '100 - TravelScapes
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
JUNE 2019, PAGES 60, `100 VOL. 7, ISSUE. 6
MOUNTING THE
TRAVEL CRAVING
ADDING VALUE
BEYOND THE ROOMS
©2016 Marriott International, Inc. All Rights Reserved. Preferred Guest, SPG, St. Regis and their logos are the trademarks of Marriott International, Inc., or its affiliates.
Alluring Destination
Immerse in timeless tradition at the St. Regis suites.
transports you to a world of the signature St. Regis Living.
The St. Regis Mumbai
462, Senapati Bapat Marg, Lower Parel, Mumbai, Maharashtra, 400 013, India
t. +91 22 6162 8000 | stregis.com/mumbai
TravelScapes
PUBLISHER’S NOTE
Hotels Capturing Millennials’ Attention
Dear Readers, how their hotel is making sure to what Sri Lankans are best at -
thrive in today’s modern booking Moving Forward. Marching ahead
Taking over the spotlight for the environment while engaging more while the tourism industry readies
past many years, the millennial effectively with the millennial itself for witnessing yet another
segment of travellers have proved planners. growth year, TravelScapes through
to be very different from the a special destination feature
generations of baby boomers and While Indians are travelling highlights the finest of marvels from
usual leisure-seeking travellers. overseas for both leisure and this mystic land of legend, history
They demand everything to be business in increasing numbers and one of the richest cultures.
nothing less than perfect, which for the last few years now, the
has obligated the industries emerging destinations such as Taking even more interesting road
across the world to change the Ras Al Khaimah, Korea, Fiji and and a path less-travelled, we offer
way of presenting their products many more have become excitingly a glimpse into the most offbeat
and services to this customer involved in the progressing market backpacking experiences across
segment. While they demand of India. From roadshows, webinars, India. If you are a curious traveller
more of unusual experiences over organising experiential trips for the with nothing but realistic travel Varun Malhotra
materialistic offerings, the hotels agents to putting up stalls in the in mind, then India and its rugged Publisher & CEO
in India and globally, have taken Indian fairs and exhibitions and mountains, snow-capped peaks,
the notice and jumped into action even opening up representation sprawling deserts, lush forests, the
with the shifting trends. In an effort offices, these tourism boards are holy beacon of Ganges and exotic
to meet the needs of influential gearing up to set their shop in India. beaches are sure to put you in a
millennial travellers, hotels are But are they all set to embrace travel frenzy mode.
continuing to innovate, focusing their travel patterns? Are they
on offering convenience and equipped well enough to cater to This issue brings news and
out-of-the-box personalised stay the hefty surge from India? We reports about trade, hospitality,
experiences which in turn has given help you decrypt their plans and aviation and the latest in tourism,
an exciting opportunity for hotels strategies for the India market while worldwide.
to capitalise on experience-based they highlight the significance of
We value your feedback and
travel. To get a deeper insight into investing heavily into our country.
suggestions so please do write to us
the hotel’s experiential offerings
As Sri Lanka returns to regularity on varun@versatilemedia.in.
for this ever-evolving segment, we
speak with the progressive general after the tragic events of Easter
Happy reading.
managers about how they are Sunday that disturbed a decade of
curating more organic opportunities peace and prosperity in the island,
to attract the younger audience and Sri Lanka Tourism is illustrating
PUBLISHER & CEO Varun Malhotra varun@versatilemedia.in ACCOUNTS Saroj Thakur
DIRECTOR Pranav Khullar pranav@versatilemedia.in
ADMIN HEAD R Prem Lata
ASSOCIATE EDITOR Gagneet Kaur EXECUTIVE-CIRCULATION Hari Puri, Raja Rari
ASST. EDITOR Sayanti Halder
REPORTER Kritika Dua
Editorial & Marketing Office: Versatile Media: 207, Satya Mansion, Commercial Complex, Ranjeet
REPORTER & MARKETING ANALYST Lokesh Tuli Nagar, New Delhi-110008
Contact: 011 - 45530380/83 • varun@versatilemedia.in
All information in TravelScapes is derived from sources we consider reliable. It is passed on to our
BUSINESS HEAD Shilpi Sharma readers without any responsibility on our part. Opinions/views expressed by third parties in abstract or
AGM SALES & MARKETING (MUMBAI) Aarti Rajkhewa interviews are not necessarily shared by us. Material appearing in the magazine cannot be reproduced
in whole or in part(s) without prior permission. The publisher reserves the right to refuse, withdraw
MARKETING EXECUTIVE Bhavini Srivastava or otherwise deal with all advertisements without explanation. All advertisements must comply with
CONSULTANT Anindya Malhotra, Jitin Mann the Indian Advertisement Code. The publisher will not be liable for any loss caused by any delay in
publication, error or failure of advertisement to appear.
Owned and published by: Varun Malhotra, Editor & Publisher, EB-63, Maya Enclave, Hari Nagar, New
ART DIRECTOR Rakesh Kumar Delhi - 110064 and printed at in-house facility.
CONTENT
JUNE 2019 VOL. 7, ISSUE. 6
CENTRE STAGE
pg-8
ADDING VALUE
BEYOND THE ROOMS
HOTELS CAPITALISING ON EXPERIENCE-
BASED TRAVEL FOR MILLENNIALS
The burning question for many hoteliers today is: What is today’s millennial segment
looking out for? The answer simply is threefold: personalised and pocket-friendly
experiences, digital accessibility and appropriate information on social media. Keeping
in line with how some of the leading Indian hotel chains are constantly following the
mantra of ‘Personalise, Create, Embrace’, we converse with the aspirational General
Managers who not just unveil their hotel’s most notable millennial-friendly factor but
also share the effective stratagems their hotel uses to engage more effectively with
this value-driven young traveller segment
SPECIAL FOCUS TRADE
20 TBO GROUP ASCENDS FOR NEW
SKIES
SPECIAL FEATURE
32 MOUNTING THE TRAVEL CRAVING
FOREIGN TOURISM BOARDS ACCENTUATING
EXPERIENTIAL TRAVEL FOR INDIA
The promising NTOs and foreign destination markets
have spread their wings into various travel segments
with an added touch of personalisation in order to
attract Indian tourists. Few of such leading players
share the measures they are taking in 2019, thus
drawing eyeballs towards their destination
SPOTLIGHT
REGULAR UPDATES
24 HRH ADDS FEATHERS OF
EXTRAVAGANCE TO THE CROWN 6..........................................................................................................................................................................................MoT
BEST POISED TO OFFER UNIQUE AND AUTHENTIC 18..................................................................................................................................................................................... Trade
HERITAGE EXPERIENCES
28..........................................................................................................................................................................Hospitality
Lakshyaraj Singh Mewar of Udaipur, Executive Director
50............................................................................................................................................................................Outbound
of HRH Group of Hotels shares how the group is
further accelerating toward gathering the high-end 54................................................................................................................................................................................Aviation
guests seeking uber luxury 58...................................................................................................................................................................... On the Move
4 travelscapesonline.com JUNE 2019
SPOTLIGHT
22 SAILING ON THE RISING
TIDE
KARNIKA WILL GIVE INDIANS A CHANCE
TO ENJOY CRUISING IN A TRULY INDIAN
WAY
Jurgen Bailom, President & CEO,
Jalesh Cruises shares his viewpoints
with TravelScapes on the India market,
how the cruise line is gearing up to offer
new experiences customised for Indian
audience and unveils the plans on how
the vessel focuses on soaring across
the waves in near future
GLOBETROTTER
52 SRI LANKA
A VERDANT ISLAND WHERE THE COLONIAL MEETS THE CONTEMPORARY
Sri Lanka is a mesmerising island nation, full of romantic landscapes, timeless
ruins, stirring mountains, lush green tea gardens, endless beaches, fun trains and IN CONVERSATION
welcoming people. We have listed out some of the most fascinating places in Sri
Lanka that is bound to make you come back again for more 26 SAROVAR TARGETING
MICRO MARKETS FOR FUR-
THER GROWTH
AIMS TO OPEN AROUND NINE MORE
PROPERTIES IN TIER II CITIES BY 2019-END
Vijay Jaiswal, Senior VP- Sales &
Marketing, Sarovar Hotels Pvt. Ltd.
discloses the group’s wide-ranging
strategies for the India and Africa
markets
SPECIAL FOCUS-
OUTBOUND
EXOTIC INDIA
40 TTB TO BROADEN THE
42 INDIA’S BACKPACKING HORIZONS FOR THE INDIA
TRAILS MARKET
India has always been a popular SERIES OF PROMOTIONAL ACTIVITIES
backpacking destination and if you are LINED UP FOR THE YEAR AHEAD
willing to look around, there are many
Dr. Trust Lin, Director, Taiwan Tourism
offbeat places yet to be explored. If you AROUND THE WORLD Bureau Singapore Office underscores
are the kind that packs a bag with a pair
the significance of India market
of jeans and a few t-shirts then this is 46 ZHANGJIAJIE
the bucket list of backpacking trips in
India that you must tie your shoelaces THE BEST COLLAGE THAT NATURE HAS
for TO OFFER
UPDATE MoT TravelScapes
Prahlad Singh Patel appointed as the
new Tourism Minister
T he MP from Damoh in Madhya Pradesh,
Prahlad Singh Patel has been appointed
as the Minister of State (Independent
Charge) of the Ministry of Tourism. Patel has
been a member of several committees in the
previous Narendra Modi government which
includes Committee on Public Undertakings,
Committee on Government Assurances
Member and Standing Committee on Rural
Development Member. On the educational
front, he holds BSc, LLB, MA (Philosophy) Prahlad Singh Patel
degrees.
Elected from Damoh constituency in politician, Patel has been a Member of Piyush Goyal
Madhya Pradesh, Patel is one of the new Parliament in the 9th , 11th , 13th and 16th
faces in the second National Democratic Lok Sabha. He was MoS for Coal during the
Alliance (NDA) government. A seasoned Vajpayee government. Piyush Goyal reappointed as the
Minister of Railways
Tourism players seek INR 3,000 cr C hartered accountant-turned-politician, Piyush Goyal has been
reappointed as the Minister of Railways. Goyal, who worked
from centre for Odisha as an investment banker before becoming a member of Rajya
Sabha, has handled several key portfolios in the previous Modi
government, including the Finance Ministry in the absence of
A ccording to a report, stakeholders in
the travel and tourism industry have
sought INR 3,000 crore from the new union
World Trade Centre.
Hotel and Restaurant Association of
Odisha (HRAO) has also sought INR
Arun Jaitley. He has also been Power, Coal and Corporate Affairs
Minister in the past. During his tenure as Railways Minister, he
announced Railways Zone for Andhra Pradesh named South
government for development of the sector 500 crore before the Central government Coast Railways and was also instrumental in announcing new fast
in Odisha. The demand for grant includes towards development of Biju Patnaik Park speed train, Vande Bharat Express.
building hotels in the state (INR 1,000 situated at Chilika lake, INR 250 crore for
crore), INR 100 crore towards development infrastructure development at Puri-Konark
of Buddhist circuit and INR 500 crore Marine Drive, INR 650 crore required for
for building an international standard infrastructure development at Samuka
convention centre in collaboration with the Beach, among others.
Karnataka Tourism to soon organise
International Travel Expo
K arnataka Tourism will be organising the Meenakshi Sharma
Karnataka International Travel Expo
2019 from August 25 to 27 in Bengaluru.
The travel expo will feature around 350 Meenakshi Sharma appointed as
international and domestic buyers to
interact, network and do business with the new DG Tourism
exhibitors and stakeholders from the state. stakeholders in tourism. The need was
The event is supported by major travel trade
and hospitality associations such as ADTOI,
ATOAI, IATO, TAAI, SKÅL , FICCI, Karnataka
to conduct a travel show for showcasing
Karnataka on the international platform
immediately. The two-day show will mainly
T he 1988-batch officer of the Indian Audit and Accounts
Service, Meenakshi Sharma has been appointed as the new
Director General (Tourism) with the rank of Additional Secretary.
Tourism Forum, Federation of Hotel and feature B2B roadshow and meetings The appointment comes amid a senior-level bureaucratic reshuffle
Restaurant Association of India (FHRAI), between buyers and sellers, where 100 by the central government. She will take over charge from former
among others. hosted international 250 hosted domestic Director General, Satyajeet Rajan. At present, she is the Additional
Sharing details, Kumar Pushkar, MD of buyers would be coming to Bengaluru to Director General (Tourism), Ministry of Tourism who used to
Karnataka State Tourism Development network, interact and do business with look after Administration-1, Establishment & Vigilance Division,
Corporation (KSTDC) and in-charge all our stakeholders. There will be post- Overseas Marketing Division, Domestic Offices Division, PSU
Director of Karnataka Tourism said, familiarisation (FAM) tours for buyers, as Division including ITDC, Travel Division, Territorial Zone Division
“Karnataka International Travel Expo well. The show will help tourism achieve (West), PRASAD Scheme, Planning & Coordination Division and
2019 or as we call KITE, has been one of new heights in Karnataka and build IT Division. In 2016, she was appointed as the Additional Director
the long-standing demands of our private relationships across the world.” General, Ministry of Tourism replacing Usha Sharma.
6 travelscapesonline.com JUNE 2019
TravelScapes MoT UPDATE
MoT expected to Incredible India roadshows in the US, Canada and Africa
work out of Air India’s
overseas offices T he Ministry of Tourism (MoT), Government of India
(GoI) will organise Incredible India roadshows in
the USA, Canada and Africa in June and July 2019,
A ir India, which is running in
losses currently, may reportedly
join hands with the Ministry of
respectively. As per following the announced schedule,
USA & Canada roadshows would be in June 24, 2019 at
Washington DC, June 25 at Boston, June 26 at Vancouver,
Tourism (MoT) for a working June 27 in Seattle, June 28 in San Francisco and Africa’s
partnership overseas, under which roadshows in July 1 in Johannesburg, July 3 in Durban and
tourist offices at around eight July 5 in Port Louis, respectively. A high-level delegation
overseas destinations would shift from the ministry will accompany them, details of which
to Air India offices. Ministry of Civil will come forth in due course. All trade and hospitality
Aviation (MoCA) and MoT are in associations have been requested to circulate the above list of confirmed participants to the tourism ministry for
discussions for the partnership, schedule for the roadshows and forward a consolidated necessary action.
as part of the cost restructuring
by the MoT, under which it will
require to shut offices at prime
tourist destinations such as London,
Paris, Amsterdam, Toronto, Tokyo,
Sydney and Milan. As part of the
arrangement, India Tourism will pay
rent to Air India along with a nominal
amount for the service rendered by
the Air India staff. Last year, MoT,
which had 15 overseas offices, was
asked by the government to reduce
the number of offices in two-three
years and shift operations to the
embassies in those cities. The shifting
to embassies part has been in debate
owing to security concerns and
skepticism over manpower.
Rajesh Kumar Chaturvedi
ITDC appoints new
Additional Secretary
and Financial Advisor
A s per the release of Article 61 of
the Association of India Tourism
Development Corporation Ltd. (ITDC),
Ministry of Tourism vide order dated
on May 20, 2019, ITDC has appointed
Rajesh Kumar Chaturvedi, IAS,
Additional Secretary and Financial
Advisor (AS&FA), Ministry of Tourism,
GOI as part-time Government Nominee
Directors on the Board of the company
under Vice Director, Dharmendra Singh
Gangwar, IAS.
CENTRE STAGE TravelScapes 8 travelscapesonline.com JUNE 2019
TravelScapes CENTRE STAGE
ADDING VALUE
BEYOND THE
ROOMS
HOTELS CAPITALISING ON EXPERIENCE-
BASED TRAVEL FOR MILLENNIALS
By Gagneet Kaur & Sayanti Halder
The millennial segment of travellers has fast become becomes more demarcated and the millennial millennial segment looking out for? The answer
an extremely important group of consumers, masses seemingly take this industry by storm, the simply is threefold: personalised and pocket-friendly
worldwide. Now outnumbering the baby boomers hotels have altered their approaches to target this experiences, digital accessibility and appropriate
and aging into financial independence, it is projected audience by shaping their offerings and marketing information on social media. Keeping in line with
that the millennials will collectively spend 1.4 trillion strategies. Morever, providing them with exclusive how some of the leading Indian hotel chains are
dollars every year, by 2020. Due to their growing opportunities, they can thrive on by flaunting their constantly following the mantra of ‘Personalise,
power of spending year-on-year, the Generation Y experiences on social media. Since this segment of Create, Embrace’, we converse with the aspirational
has not just changed the way brands do business travellers is particularly interested in experiences, General Managers who not just unveil their hotel’s
across all industries but also identified the need it has therefore, become a crucial prerequisite most notable millennial-friendly factor but also
for the brands to personalise communications with for the hotels to enhance the value of their stay, share the effective stratagems their hotel uses to
high-touch, responsive services. The hospitality much beyond offering just a room. The burning engage more effectively with this value-driven young
industry is no different and as this group’s identity question for many hoteliers today is: What is the traveller segment.
JUNE 2019 travelscapesonline.com 9
CENTRE STAGE TravelScapes
Unquestionably, there is an increase in millennial
travellers staying with us”
VIJAY WANCHOO,
Sr. Executive VP and General Manager, The Imperial New Delhi
#WOW
Ideally placed as the heritage hotel in India’s capital city for the high-end and urbane guests, The
Imperial New Delhi is shifting perceptions by catering to the millennial group of visitors whose needs
Factor
and demands are crossways-opposite to that of the luxury segment of visitors. Acting as an opulent
confluence of rich historical legacy with an awe-inspiring heritage and slick international appeal, the
hotel, according to Wanchoo, is equally set to serve the new-age generation of travellers.
“Unquestionably, there has been an increase in millennial travellers staying with us in the last two years.
Going with
The Imperial New Delhi has taken several steps to cater to the new breed of millennial travellers. A few
years ago, the hotel management took a decision to extend complimentary Wi-Fi to the resident guests,
the shifting
staying with us while the hotel website and mobile site were revamped and made more user-friendly trends, we have
since most of the millennial travellers tend to book via mobile. Also, by offering attractive packages for introduced
‘staycation’ along with experiences of hotel services were initiated to attract millennial travellers.” With Aquayogarobics
a surfeit of accommodation alternatives available between Deco Room, Imperial Room, Heritage Room, classes within
Grand Heritage Room, Heritage Suites, Art Deco Suites and Royal Imperial Suites, the hotel is suitable to the property,
cater to any strata of millennial willing to purchase experiences with their disposable incomes.
on a chargeable
It is observed that the millennial travellers look for unique experiences while choosing a hotel to stay
at. Keeping in sync with this trend, Wanchoo shares that The Imperial is a blend of unconventional basis, to attract
appearance, a mixture of Victorian and old Colonial with a touch of Art Deco, making it a distinctive and retain the
landmark of Delhi. “In order to attract more customers, we offer several supplementary and unique new generation
experiences that include art tour of the hotel’s priceless collections, celebrating all major Indian of travellers
festivals with resident guests in the hotel, conduct heritage walk tours of old Delhi along with its food
trails.” Wanchoo further updates that the other two major attractions that are gaining good energy for
increasing the millennials’ footfalls in the hotel are the complimentary Yoga sessions for the resident
guests along with the culinary sessions organised along with the Chef of the hotel.
Millennials are influencing the change across
industries forcing companies to relook at strategies”
MANISH DAYYA
General Manager, Novotel Hyderabad Convention Centre & HICC
#WOW
Nowadays, travelling is a lot more than just business and tourist destinations, a trend where millennials
want to be true explorers and adventurers to their soul. Be it a business trip or vacation or a mix of
Factor
both, they are keen on gathering information on the traditions, witness the local life, try local cuisine
and capture every unique moment. To cater to their craving, NHCC offers the best of local flavours in its
restaurants to create ‘instagrammable’ moments. Guests can customise their itineraries to add guided
local experiences to curate a truly memorable trip along with recreational facilities, jogging track, fitness
More to this is a
facility, gaming zones having Xboxes and PlayStation.
“Being MICE-driven property, we see a good mix of both millennial and seasoned travellers but as
perfect ‘Urban
the millennials are taking over all walks of life, we see a definite surge in numbers. Today, millennials Retreat’ one can
are looking for niche experiences, connectivity, ease of booking and access. We work on ensuring a choose to turn
comfortable stay for all our discerning guests and stay as relevant as possible,” informs Dayya and further their planned
continues, “As per the new trends, a large number of millennials are making the best use of each stay, work stay into
mix work with pleasure, step out of the routine and live the place.” He adds that being environmentally
unplanned
conscious, lot of millennials also look for green meetings or close-to-nature options with minimal carbon
footprints and with his property having acres of greens, Dayya and his team are able to cater to that need
staycation
as well. where guests
Poised to reshape the economy, Dayya believes that millennials are influencing the change across stay very close
industries forcing companies to relook at strategies on how to attract their attention. And hotels are no to the business
exceptions. “These tech-savvy travellers who like to carry the world on their palms are always connected, district yet enjoy
well aware of the latest trends and want almost everything on their fingertips. A strong online presence a resort-like
on all platforms with high visibility and potential to book a room or dining experience is a must and what
ambience to
we are focusing on.” The new way to communicate and reach out to this segment is social media and we
actively engage, creating a social chatter to gauge their attention. unwind
10 travelscapesonline.com JUNE 2019CENTRE STAGE TravelScapes
We don’t need to put much of extra effort to
attract millennials”
VARUN CHHIBBER
General Manager, The Leela Ambience Convention Hotel, Delhi
#WOW
As several reports subjected to millennial suggest that the two major criteria for them to visit a place
are mainly the value-for-money and the convenience of getting there as the generation is more ‘instant’,
Factor
The Leela Ambience Convention Hotel Delhi is therefore, ensuring to augment the existing services
and facilities that the property boasts of, aiming to fortify its status of being one of the most millennial-
friendly hotels. “A hotel like this, which is one of the best value hotels in India, well-connected with all
the major places in Delhi, located in the hub of some major residential neighbourhoods and ideally, the
With our
nearest from the ‘Insta-worthy’ Taj Mahal, our property is well-fitted for millennial segment of visitors,”
boasts Chibber.
signature
“I have observed that millennials are no different from our generic guests as long as we provide them F&B services,
with bespoke hospitality and experiences. Therefore, we don’t need to put much of extra effort to attract a romantic
millennials. The generation is more of storytellers; they discuss what other people are not discussing. courtyard with
So, if we give those exclusive moments that cannot be easily replicated by any other property, the hotel a unique set up
is bound to attract a large chunk of guests. Millennials have the wisdom of understanding the social and of frangipani
digital medium while having the ability to filter noise from a tune thus, select a hotel accordingly based
shrubs and
on evaluations and reviews.”
As Chhibber points out how data recommends that maximum spending on experience happens between open barbeques
the ages of 30 and 40, today’s travellers prefers to go to more of 'Instagrammable' places that are more during winter
exotic and then, serve it on the social media platter sharing with friends, followers and contacts about evenings, we are
their favourites of that particular destination. Also, he mentioned that the millennials nowadays are in always flocked
a “double income; no kids” mode of living that results in more disposable money for a quality life and by younger
travelling. “So clearly, they are indeed a very important segment of travellers and we are truly focused on
people
it based on the fact that they are the future. Even on the current number and statistics, we receive a large
number of millennials in this hotel with between 25 to 35 per cent of the total footfall. Additionally, with
our favourite draws such as Cherry Bar and Club Cuba, we see more millennials flocking to our hotels.”
As the flow of ‘seeking an experience’ has increased,
so is the number of millennials”
SANJEEV K. NAYAR
General Manager, WelcomHeritage
#WOW
Millennial travellers are definitely an adventurous generation that lends to the massive demand of the
digital age and are changing the travel industry, in significant ways. This group consists of wanderers
Factor
who have customised travel needs as they demand a higher level of personalised service that airlines,
hotels and tour groups, around the world, are scrambling to provide. At WelcomHeritage, under the
supervision of Nayar, the team tries to connect with the guests more as their friends. “We make sure that
our customer service is in top order, we are active on all major social media platforms, we are open to
We can proudly
collaborations with social media influencers and are ever-ready to cater to any personalisation,” Nayar
adds. say that we
“People, nowadays, are not just seeking a hotel to stay; they are looking for an experience. Keeping
have properties
that in mind, WelcomHeritage has a bouquet of properties where guests can enjoy wildlife safari in the
mesmerising beauty of the forest landscape or witness the fine architecture of 200 years old cluster of across some of
temples and forts; cruise along the lake in the colourful shikaras, walk around the country’s first heritage
the most unique
village, relish the panoramic view of the snow-clad Himalayan Peaks, experience authentic village tour
on tractor, plunge into the spectacular infinity pool with astounding views or feel the adrenaline rush and fascinating
with activities such as rock climbing, turban tying, horse safari, sand dune safari, bird watching, trekking
destinations for
and hiking.” Nayar further boasts of the fact that WelcomHeritage's brand presence across 37 locations
in 15 states is an added advantage for catering to the millennials travelling to several unconventional a perfect holiday
destinations. retreat offering
Almost every day, we come across posts on the widely-used social media platforms such as Instagram
and Facebook from this generation that tells the world about what they enjoyed the most during their a ‘Unique
stay. It gives hotels a constant encouragement to see that they have been able to cater to the needs Experience’
in these changing times. “As the flow of ‘seeking an experience’ has increased, so is the number of
millennials. As far as a rough figure is concerned, we can say that we have noticed a 20 per cent increase
in the arrival of the millennials to our hotels,” informs Nayar.
12 travelscapesonline.com JUNE 2019Wholesale Contracted Rates and Global DMC
SINGAPORE MALAYSIA THAILAND
MALDIVES INDONESIA SRILANKA
DUBAI USA EUROPE
CHINA TURKEY & GRECE MOROCCO & TUNISIA
Anchor Destinations And Travel Management
info@anchorforu.com +91 124 4295399 LG-40 A Raheja Mall Sohna Road,
Gurgaon-122001, Haryana, India.
www.anchorforu.com
We are Aussie
Specialist
Member of
An ISO 9001:2015 Certified OrganizationCENTRE STAGE TravelScapes
Emotional connection is the first step to ensure
millennial travellers with positive experience”
PANKAJ SAXENA
General Manager, Radisson Blu Pune Hinjawadi
#WOW
The millennials want to learn something whilst travelling. This group of modern travellers want and
expect to have all amenities for a reasonable price. Though their spending power is growing, they are still
Factor
a price-sensitive group. Millennials are always looking to get the biggest bang for their lowest buck which
is why Radisson Blu Pune Hinjawadi is giving that ‘extra’ touch of modern personalisation to its guests.
To name a few, the hotel places a local attractions guide in the room and elaborately celebrates guests’
birthdays, anniversaries and special occasions that provide more appeal on their social media pages.
Perks such as
“Millennial and families represent around 30 per cent of the hotel’s overall weekend and long holidays’
business. Millennials are very social, tech-savvies and well-connected on online spaces. We are very free breakfast
much targeting a millennial mindset versus a generational audience. Also, we strongly emphasise on buffet with
millennial-focused amenities including complimentary Wi-Fi, an Instagram-worthy atmosphere and extended timings
locally-inspired cuisine. If the hotel attracts a lot of young guests, old guests will also show up along with
or ‘Grand and
them, thus generating our overall business,” comments Saxena. “These days, a millennial's bucket list
include experiences they want to have, activities they want to try, people and cultures they want to meet Run and Go’
and get to know” and the property is progressively acclimatising to these shifting changes. concept has
Moving ahead, he preaches that going the extra mile to create a more meaningful experience for his been introduced
hotel guests turns current guests into brand ambassadors to promote the hotel to their followers, both
by us that is
online and offline. “Creating an emotional connection is the first step to ensure millennial travellers with a
positive experience. One way to do this is to discuss or provide an option to guests prior to their visit upon placed in lobby
arrival at the hotel. Customising a guest’s room or suite with birthday balloons, chilled champagne or a to assist them
graduation gift is a thoughtful touch that will create an emotional connection with the customer and also with eating on
inspire them to post about it on social media. The ability to check-in or check-out via mobile devices is
their way
something this specific generation enjoys and takes advantage of, due to its speedy and prompt process.”
The hotel has seen a fair fluctuation in the target
audience”
GORAV ARORA
General Manager, Novotel Mumbai Juhu Beach
#WOW
Located strategically in the financial capital of India while offering one of the exceptional beachfront views,
Novotel Mumbai Juhu Beach is a sheer amalgamation of modern comfort and magnificent design modules
Factor
ideal for millennial segment of travellers. While leveraging from the very fact of its magnificent location,
the hotel’s General Manager, Arora realises the fact that by offering an experience that is exceptional,
seamless and continuously personalised, Novotel Juhu Beach will surely stand to establish the millennial
loyalty that eventually would translate into exciting revenue opportunity, both now and in future.
In order to be
“The central attraction of our property is the beachfront, which helps us fascinate guest from all age
groups and in creating a loyalist. The other major attribute is our six award-winning Food and Beverage known amongst
outlets which makes the hotel a gastronomical haven for all. Gadda Da Vida is an outlet liked by both the millennials,
millennial as well as rest of the age groups, it sets a perfect ambience to spend an evening by the beach the property has
as you witness the mesmerising sunset. Secondly, Sampan – property’s Chinese dining has a set fan
base for years now, Chef Penpa is known for the food he serves. The outlet is recognised amongst most of
a beach facing
celebrities as their favourite go-to place. The hotel has seen a fair fluctuation in the target audience,” he lounge known
shares while highlighting the hotel’s competitive advantages. as Gadda Da
Arora shares that the millennials are an informed, value-driven group of travellers that, with the help of
Vida, a perfect
the right hotel business insights technology and guest service approach, can represent long-standing value
to your hotel. To maximise this clientele, Novotel Juhu leveraging from the Accor advantages, makes sure set up to witness
of doing its marketing in a way that is both mobile-friendly and engaging at the same time. “Technology the sunset by
plays a major role in their life. Therefore, the Accor mobile app is specifically designed to cater such guest the beach with
who prefers living on click. We run various offers on the app that are best suited for their requirements.
Accor has also introduced the day stay rates. These rates are essentially a room for the day, between 9:00
a glass of your
am to 7:00 pm priced approximately at 60 per cent of the BAR. The customer can check in at check-out favourite drink
anytime as per the booking with the maximum stay duration cap of six hours,” informs Arora.
14 travelscapesonline.com JUNE 2019CENTRE STAGE TravelScapes
Our key strength is that we have a young,
energetic crowd working for the guests”
KUSH KAPOOR
Area General Manager, Roseate Hotels & Resorts
#WOW
Most millennials connect better with the hotel brands that offer the experiences they value. And
capitalising on this growing trend, the hotels are constantly trying to catch the pulse of this stratum of the
Factor
population, in order to keep running the show successfully and create a top-of-the-mind recall amongst
them. Showcasing an innovative spectrum of hospitality for its young guests, Roseate House, Gurugram,
an uber-luxury hotel in the capital embodies unconventional, creative and contemporary designs and
intends to gratify the next generation business and leisure travellers.
While any
“Millennials have the money with them; they continuously look out for experiences, however, they get
jaded very easily. Therefore, to keep them occupied and engaged, the hotels need to continuously work
brand’s goal
in tandem with their expectations and changing travel patterns while making sure that their every stay is to keep the
experience is unique. We, at Roseate House, have always believed in serving the guests with personalisation customers
that comes in line with the innovation. To make the experience more bespoke for guests, we provide them happy, our hotel
with a hotel leather tag with their name embossed on it. We give funky t-shirts to our frequent visitors aims to deliver
and pamper them with complimentary spa and other discount vouchers. We also have a virtual game in smiles through
the hotel as well as a movie hall – Upstage. There is one hour of belly dancing session and Aqua Zumba,
the young and
which is complimentary for the in-house guests as well. This has increased the hotel’s popularity amongst
the millennial guests to prefer staying with us more during the weekends, which eventually increases the motivated team.
occupancy rate to 70 to 80 per cent. The average maximum of about 70 to 80 per cent of our guests is Therefore,
between the age group of 25 to 35 years and similar is the age strength of the employees,” says Kapoor. the only
Since millennials have been and will be around for a while in increasing numbers, Kapoor apprehends distinguishing
that it’s very important to understand this potential segment because they are both the providers and the factor for
consumers. “Our key strength is that we have a young, energetic crowd working for the guests and I have
Roseate House
always believed that if can synergise and hold that energy and channelise it in the right direction, it goes
out well for the guests too. And to keep the team motivated within their shift hours, there is an aerobics
is the team, the
class for one hour where all the HODs and the entire sales team participate. Saturday is usually reserved people here
for Yoga sessions. This idea of keeping my staff happy reflects on the satisfied guests staying with us.”
We have focused on developing personalised, unique
and meaningful experiences”
PARMEET SINGH NAYAR
General Manager, Shangri-La's Eros Hotel, New Delhi
#WOW
Known as an ideal home away from home for a reason, Shangri-La’s Eros Hotel, New Delhi is nestled in
the heart of the capital and is well-known for its sophisticated ambiance and gourmet dining experiences
Factor
which have become a must for the millennials. Considering comfortable stay and innovative offerings are
the key requirements of a millennial traveller, Nayar believes that the usual or traditional way of running
a business does not attract this curious segment anymore. Therefore, the hotel, under the supervision
of Nayar constantly strives towards achieving the simultaneous pursuit of differentiation that makes it
Lounging on the
stand out in the capital.
“To cater to young, millennial travellers, we have focused on developing personalised, unique and
hotel's 19th floor
meaningful experiences to have them visit us again. Also, keeping in mind their dependency on overlooking the
technology and inclination towards experiential mobile Apps, we launched the Shangri-La mobile most amazing
app that takes luxury travel to a new level and let our guests book, check-in and manage their stays skyline with
with complete ease. Talking about the numbers, in last two years, 36 per cent of our total guests were views of iconic
millennials,” Nayar shares.
landmarks that
“As the millennials prefer dining spaces where they can relax compared to a formal, fine dining set-up, we
offer the most authentic cuisine in an informal setting. Our specialty restaurants offer spots of romance
the city is famous
such as alfresco decks and the overlooking lush gardens where the couples can go for a walk over for, sipping their
unending conversations. At the same time, for those travelling on business, keeping in mind the paucity of favourite drink
time and demand for quick lunches, we introduced fast lunch and easy orders at Sorrento and dim sum is something
lunch at Shang Palace. Elevating the nightlife scene, Grappa bar at the hotel is a stirring destination for our guests really
millennials who never call it a night,” he continues. enjoy at the
Since eco-friendly practices are becoming a norm in the hotel industry and millennials are considered
Horizon Club
as very community-based travellers, Nayar asserts that the hotel’s CSR initiatives play a key role towards
establishing the brand’s opinion and Shangri La’s Eros New Delhi continues to embrace responsibility Lounge
for corporate actions. “We follow a multi-pronged strategy to make a positive contribution to society
including our initiatives towards reducing the use of plastic in the hotel.”
16 travelscapesonline.com JUNE 2019TravelScapes CENTRE STAGE
We have started using digital technology for
personalised service and information”
SACHIN MALHOTRA
General Manager, Novotel Imagica Khopoli
#WOW
While most millennials are looking for an ‘experience’ when planning a holiday, some brands in India like
Novotel Imagica Khopoli have already discovered this and are recalibrating their marketing strategies
Factor
to emphasise more on experiences. Positioned right next to India’s most exciting amusement park,
Imagica and surrounded by the lush greenery of the Sahyadri Hills, Novotel Imagica Khopoli is surely an
enchanted world of joy where people can relax and look for transformational experiences. Ensuring that
the millennials are well taken care of, the resort caters to the exacting desires of this segment through a
We ensure
customised approach and digital convenience services.
that our guests
“The millennial generation wants it all; they want to be technologically connected, require instant
experience a
gratification, a trip needs to be an experience and demand value for their money. We are located adjacent
to India’s most exciting amusement park, Imagica Theme Park, a place where the imagination reigns and
"Gadget Free
fun is the number one priority. We have exclusive activities and animations department, which conducts
Weekend" with
various activities for the guests of all age groups to participate in and keep themselves engaged and their families/
entertained. Food is one of the greatest factors which help in creating a memorable experience for guests. friends. Also,
There are endless facets at the resort property which a millennial can look forward to with a wide and we are the first
varied programme of activities and excursions,” shares Malhotra. theme park
Since millennial travellers live in the world of technology and are always scouting for a hi-tech, seamless property in
experience, technology and digital marketing are undoubtedly a not-to-miss opportunity for the hotels. India, with very
Keeping in sync with this idea, Novotel Imagica Khopoli has been persistently working upon the millennial close proximity
requirements while matching up with the emerging trends of this segment. “Last two years have seen a to India’s
major change in terms of millennial guests. There has been around 40 per cent increase in the number of premier theme
millennials preferring to stay at the hotel in the last two years. Due to this demand, the hotel has expanded in parks of Imagica,
order to cater to the same which includes introducing new rooms. The era of technology has brought about Aquamagica and
a lot of changes; we have started using digital technology for personalised service and information (Virtual Snowmagica
Concierge). From past two years, we have improved comfort, modularity, technology, connectivity and added
a lot of thrilling activities to make our millennial guest experience unforgettable. We have made sure that our
websites are mobile-friendly and easy to navigate. Being highly active and creative on social media is another
important factor to attract millennial, as visuals help guests to take the decision,” he further highlights.
We are a young hotel in a young city”
MANU VASHISHTH
General Manager, Country Inn & Suites by Radisson Kota
#WOW
Since Rajasthan is one of the enthralling destinations in India offering bespoke experiences, its third
largest city Kota exudes an aura of its own and is a must visit for travel connoisseurs. Also popularly
Factor
referred to as ‘the Education Hub’ of Rajasthan, Kota has gained the trust of everyone when it comes to
delivering the best education. It’s no surprise that education forms an integral part of Kota’s economy
and the hotels here are leveraging the opportunity to its fullest potential.
Elaborating about the millennial-friendly attributes of Country Inn & Suites by Radisson Kota, We have
Vashishth says, “We are a young hotel in a young city. Kota is known for student’s education hub. There designed a
are 1.5 lakh students that come to Kota, every year. Also, the number of students is expected to increase special ‘Unwind
to approx. 2.5 lakh per year with new coaching institutes opening in the city. Being located in the heart Package’ for
of the coaching hub, our hotel has the competitive advantage of attracting millennial guests. 25 per cent
millennial guests
of our business comes from this major segment which is the backbone of the city. We are the first choice
that covers all
when it comes to the hotels for the numerous visiting parents, education and admission fares, faculty
from the meals
sessions, visiting celebrity / motivational speakers, institute events and more.”
Luxuries that once appealed to all travellers are no longer as attractive to millennials. Instead, ease
to drinks, spa to
of convenience and instant gratification are the focus of this generation. Since the hoteliers need to be
pool relaxation
mindful of providing cool guest experiences to this segment of travellers, Country Inn & Suites by Radisson and more. This
Kota is leaving no stone unturned while providing the best possible experience personalised with the idea undoubtedly
of making those experiences cherishable. “Since the hotels have also transformed their working with time stands out as
and have become proactive towards the client trends, our hotel, therefore, works on enhancing their basic one of the best-
wants. You would find daily dynamic pricing of rooms, swift Wi-Fi connection, regular restaurant and bar selling packages
offers, open to sky bar and barbecue every evening, innovative buffet choices, student discount, events in Kota
such as stand-up comedian / poetic sessions / live bands and more, as a regular feature in the hotel,”
Vashishth continues while speaking about how his hotel spoils the millennial guests with choice.
JUNE 2019 travelscapesonline.com 17UPDATE TRADE TravelScapes
Club Med appoints Blue Square
Consultants as PR Rep in India
T o endorse its unique offerings to consumers, Club Med has
commissioned Blue Square Consultants as their Public Relations
representative in India. The decision was driven by the Indian subcontinent’s
growing outbound demand, witnessed in the steady rise in arrivals from
India, along with rising spending power of Indian travellers. Blue Square
Mohd. Hafiz Hashim Consultants will be responsible for conceptualisation and implementation of
innovative PR strategies for all of their resorts spread, worldwide.
Akbar Holidays to conduct five city
Xavier Desaulles, CEO of East and South Asia & Pacific (ESAP) said,
“India is a priority market for Club Med owing to vast market size and close
seminar with Tourism Malaysia Mumbai
proximity to many of our resorts in the Indian Ocean and Asian continent.
The outbound numbers are increasing rapidly and it is time to strengthen
our foothold with the expertise of Blue Square Consultants. Our latest
T ourism Malaysia Mumbai in association with Akbar Holidays has announced a
five-city product briefing seminar. It is scheduled to be held in Bhubaneshwar on
May 14, Raipur on May 16, Bhopal on October 15, Nagpur on October 17 and Kochi
association will only further bolster our existing efforts to ensure amplified
media outreach and increased recall for Club Med brand in India.”
Lubaina Sheerazi, COO, Blue Square Consultants added, “With extensive
on November 6, 2019. The seminars aim to highlight Malaysia as a value-for-money experience in the travel and hospitality space, Blue Square Consultants has
destination and showcase its product offerings and attractive packages. Its tourism been recognised as a leader defining the frontiers of travel representation in
offerings range from million-year-old rainforests, islands and beaches to shopping India. We bring with our deep knowledge and equity to the marketplace and
and luxury holidays. Product partners of Tourism Malaysia including Resorts World are positive to drive effective results through our media campaigns for Club
Genting, Legoland and Lexis Resort, Swiss Hotels, Air Asia and Penang Convention Med in India”.
and Exhibition Bureau (PCEB) will be present to showcase their products.
Mohd. Hafiz Hashim, Director Tourism Malaysia Mumbai said, “We are happy
to announce our five-city seminar in Bhubaneshwar, Raipur, Bhopal, Nagpur and
Kochi. We look forward to a fruitful association with Akbar Holidays to boost
Indian tourist to visit Malaysia and this will help us to promote our Visit Malaysia
2020 vision. Malaysia is a bio-diverse country with rich traditions and culture. Our
natural environment surrounded with rich flora and fauna, pristine beaches, theme
parks, adventure activities, nightlife are very appealing to Indian tourists. They can
enjoy luxury at an affordable price in Malaysia.” India tourist arrivals recorded an
increase of 8.6 per cent with 600,311 in 2018 as compared to 552,739 in 2017.
TIRUN appoints Varun Chadha as new
CEO; Ratna Chadha as Chairperson Pranav Kapadia Rohit Shorey Siddharth Jain
T IRUN Travel Marketing recently
announced a shuffle in senior
leadership. Effective April 1, 2019, Ratna
Kazin Travel Consultant appoints
Chadha, Co-founder & former CEO took
over the role of Chairperson, while Varun
Global Destinations for sales
Chadha, formerly COO, has assumed
the position of CEO of TIRUN. Over
the last few years, the cruise company
K azin Travel Consultant DMC with offices in Almaty and Azerbaijan
appoints Global Destinations as their sales office in India. Kazin
Travel Consultans (KTC) is a DMC headquartered in India with offices in
has expanded its operations and along Kazakhstan and Azerbaijan. Some of the USPs, KTC offers include the fact
with India, it is now also servicing Nepal that all offices are completely owned and operated by KTC with no tie ups
and Bangladesh markets. TIRUN has Ratna Chadha & Varun Chadha with local companies, hence complete control over quality and operations.
maintained consistent efforts to introduce Secondly, all quotations and coordination’s are done from India; hence ease of
cruising to the Indian masses with great distribution and associations. TIRUN communication between the company and buyers. Solid product knowledge
partnered with Singapore airlines to offer the convenience of Fly-Cruise packages to as we handle only a hand full of destinations unlike other DMC which handle
Indian guests, joined hands with Celebrity Chef Ranveer Brar to curate Indian menu multiple products. Lastly, the company regularly introduces innovative
onboard Singapore Sailings, segmenting sailings to offer cruises to/from India, to products, thus creating a strong interest amongst the business partners.
name a few. Siddharth Jain and Rohit Shorey, who are both well known in the Indian
Ratna Chadha, Co-founder & Chairperson, TIRUN said, “Ever since TIRUN’s industry, have a collective experience of 45 years in the travel industry. Both
inception, we have worked tirelessly to put India on the global cruise-map. The have a solid reputation in the market which is one of the key driving force
journey so far has been a successful one and I am confident in Varun’s capabilities behind the business. Pranav Kapadia, Founder of Global Destinations says,
to lead the way with his expertise in the sector. In his earlier role as COO over the “We’re very excited to partner with Kazin Travel Consultant and enter new
years, he has gathered immense knowledge about the industry, both abroad and in potential destinations and fulfilling both Jain and Shorey, Directors Kazin Travel
India. For him to be appointed as CEO was the natural course for us to take at this Consultant, vision and dream in becoming the most preferred DMC for Almaty
point. We are glad to see more and more Indians take to the seas for their vacations and Azerbaijan from India.”
and celebrations and are certain this number will only continue to grow.”
18 travelscapesonline.com JUNE 2019TravelScapes TRADE UPDATE
Ariyana Tourism Complex Danang ITM Rishikesh 2019
eyes on India tourism market scheduled from June 20
Ariyana Tourism Complex
Danang, comprising of
Furama Resort and Villas,
I TM Rishikesh 2019 is scheduled from June 20 till June
22, 2019 at Ganga Resort, GMVN Rishikesh, Uttarakhand
with a focus on Religious, Pilgrimage, Wellness and Spiritual
Ariyana Convention Tourism and World Yoga Day Celebration. Spirituality is
Centre and Ariyana Beach often mixed up with religion, with the words ‘spiritual’ and
Resort & Suites Danang, ‘religion’ often being used interchangeably. Spiritual tourism
has recently signed with involves people traveling to places to find the meaning of
IRIS Reps India Company life and attain inner peace through self-realisation and
in a pursuit to expand personal transformation; they may or may not follow a
its network and connect particular religion or faith. Religious tourism, on the other
with India market. This hand, involves devotees travelling individually or in groups to
also aims to attract more undertake pilgrimages or to visit temples and other places of
visitors from India, whose worship.
market is regarded with
great potential. IRIS Reps, market research and making tourism to India market,
headed by Sumit Banerji, business plans in order to including our participation
Director, is in collaboration
to promote the Ariyana
approach the India market;
subsequently having an
in the international travel
trade shows, hosting FAM
PATA Industry Council now
Tourism Complex,
providing administrative
official representative office
in Indian is inevitable and
trips from India, organising
Indian Cuisine Week as well
has the five members from
and sales support,
professional services
an essential step to build
awareness about us in
as Vietnamese culinary
exchanges at the Cilantron
India
regarding distribution
channels, marketing
plans as well as acting as
the India market. Ariyana
Tourism Complex and
Furama Resort Danang
Restaurant in the luxurious
Trident Hotel Gurgaon, New
Delhi,” shared Nguyen Duc
A t the recently concluded PATA Annual Summit & Board
Meeting held at Cebu, Philippines, Yogendra Tripathi,
Tourism Secretary, Government of India along with Ravneet
Ariyana Tourism Complex’s have also taken part in Quynh, Deputy General Kaur, Chairman & Managing Director, ITDC and Jatinder Taneja,
representatives in India. key activities to promote Director of Ariyana Tourism Managing Director, Travel Spirit International were appointed
“We have been conducting Vietnam and Danang Comlex. to the PATA Board. Tripathi and Kaur have also been appointed
to the Government/Destination Committee of PATA. Vikram
Madhok, Managing Director of Abercrombie & Kent-India
has already been a member of the board since 2018. Thomas
Thottathil, Vice President Cox & Kings India is a member of the
FICCI to organise ‘First Edition of Travel
board as Industry Council Proxy. Also, Jatinder Taneja, Managing
Director of Travel Spirit International Pvt Ltd and Riyaz U.C,
Managing Director of Spiceland Holidays are existing members.
& Tourism Excellence Awards 2019’
Deutsche Hospitality
T he Indian Travel and Tourism sector is one
of the key growth drivers for the Indian
economy. The sector not only generates one appoints Discover the
of the highest foreign exchange but is also one
of the largest employment generators in the
country.
World as GSA in India
For last three decades, The Federation of
Indian Chambers of Commerce and Industry
(FICCI) has been working relentlessly with the
B ased on a recent report, Discover the World will
represent Deutsche Hospitality in India alongside the
other countries of France, the United Kingdom, Ireland,
Ministry of Tourism (MoT), Government of the United States and Russia. Deutsche Hospitality’s
India (GoI) and with various state government Daniela Lindner, Vice President-Group Sales said,
tourism departments for the overall growth of “We have a great experience with Discover the World
the sector. FICCI, jointly with the government, representing us in other countries. We wanted a trusted
has created various unique platforms to address partner to enable us to expand our corporate and MICE
key issues pertinent to the growth of the sector. opportunities.”
FICCI plays an important role in recommending encourage innovation and entrepreneurship in “We are pleased Deutsche Hospitality has put their trust
policy changes to the government. the space of travel and tourism. in us once again and this time in India,” said Ian Murray,
In continuation of this, FICCI is organising its FICCI Travel and Tourism Excellence Awards Executive Vice President, Discover the World. “With us
‘First Edition of Travel and Tourism Excellence 2019 will comprise of 46 award categories. being so familiar with the entire hotel brands under the
Awards 2019’ on August 23, 2019, at The Ernst & Young LLP is the knowledge partner for operation of Deutsche Hospitality, it will make it very
Lalit Hotel, New Delhi. The Awards have been the awards. The winners will be selected by a easy to set up and begin selling and marketing their five
conceptualised with an aim to recognise various panel of jury comprising key stakeholders from well-known hotel brands—Steigenberger Hotels & Resorts,
states, organisations and individuals for their the travel and tourism sector. With the growth MAXX by Steigenberger, Jaz in the City and IntercityHotel
contributions towards the overall growth of in the domestic and inbound tourism, the future and Zleep Hotels—in India.”
the travel and tourism industry. This will also looks bright for the travel and tourism sector.
JUNE 2019 travelscapesonline.com 19You can also read
