NATIONAL LEADERSHIP AWARDS - Lakshmipat Singhania - IIM, Lucknow - JK Lakshmi Cement Ltd
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
NEWSLETTER | VOLUME NO. LXXXII
JANAURY-MARCH 2020
ER O F DISTINCTIO
P OW N
Lakshmipat Singhania - IIM, Lucknow
NATIONAL LEADERSHIP AWARDS
Leadership, at its core, is the ability to map out the best route to success and true leaders
chart a course by inspiring others with a shared vision and create something new out of
the familiar. As the world prepares to step into another decade and India stands at the
cusp of major transforma on, different kinds of tomorrows are being shaped in every
field. With the right vision comes direc on, priori es and benchmarks to measure
success along the way. Lakshmipat Singhania-IIM Lucknow, Na onal Leadership Awards
have been cons tuted jointly to honour the legacy and vision of Late Lala Lakshmipat
Singhania, who was a pioneering Indian industrialist from IIM Lucknow. The shared
vision annually acknowledges outstanding transforma onal leaders, renaissance
architects, change maestros, and outstanding leaders. Today, these awards have grown
in stature and counted among the most pres gious in the country.
1
JANAURY-MARCH 2020 NEWSLETTER | VOLUME NO. LXXXII
Chairman, Jury, LPS-IIML Awards; spoke about the
credibility and reputa on that these awards have
gained. Furthermore, he was reminiscent about how
Dr. APJ Abdul Kalam had suggested that apart from
recognizing leaders, youth leaders should also be given
the recogni on. Therea er, the awards have been
categorized into two broad categories of leaders and
youth leaders. Smt. Archana Shukla, Director, IIML
Lucknow in her commemora on, vocalized about the
exemplary work of the awardees in their respec ve
fields and the strong impact that it leaves on the
This year, at the Lakshmipat Singhania-IIM Lucknow society and future genera ons.
Na onal Leadership Awards held on 9 December The luminaries who won the pres gious awards in
2019 at Vigyan Bhawan, New Delhi, a gli era of the field of Science and Technology was Padma Shri
poli cal leaders, corporate heads and torchbearers Dr. Srikumar Banerjee, a dis nguished scien st
from various fields ideated and got together to in metallurgy and a Professor at
commemorate the finest in the fields of 'Science & Department of Atomic Energy in
Technology', 'Community Service & Social Upli ment' BARC, Mumbai. The winner of
and 'Business'. The award gala was an outstanding the young leadership award
success with a endance by audiences that comprised was won by Dr. Amit Sharma
of senior poli cians, bureaucrats, diplomats, business for his pioneering work
execu ves, thinkers, commentators and analysts. in Biological Science;
The chief guest at this gli ering ceremony was he heads the elite
Hon'ble president of India, Shri. Ram Nath Kovind, Structural and
who delivered a rive ng address and felicitated
torchbearers from various fields. Speaking to the
luminaries, he said “The Lakshmipat Singhania Awards
recognizes the leadership quali es and contribu ons
of the inspiring leaders. Lakshmipat ji was well known
for his entrepreneurial spirit and contribu on to
business and society. It is indeed befi ng that one of
the country's premium management ins tu on, IIM
Lucknow and JK Organisa on have come together to Computa onal Biology Group, Interna onal Centre of
ins tute these awards.” Gene c Engineering and Biotechnology, Delhi. For
community service and social upli ment, Dr. Bhushan
Shri. Bharat Hari Singhania, President, JK Organisa on
Punani won Na onal Leadership Award. Mr. Anshu
commemorated the winners and spoke warmly about
Gupta was presented with the young leadership award
the 130 years long history of JK Organisa on and its
in the same category. The business category award
outreach in the remotest areas of the country. He
went to Ms. Kiran Mazumdar-Shaw, MD of Biocon. The
further stated that the world looks up to India for
young leader award went to Mr. Puneet Dalmia, MD,
solu ons in the global issues like sustainable
Dalmia Bharat Group.
development and green energy. Shri. N.K Singh,
2
JANAURY-MARCH 2020 NEWSLETTER | VOLUME NO. LXXXII
A GATEWAY TO CULTURE - MOROCCO BUSINESS PARTNERS MEET
Marrakesh hosted the 5 Interna onal Business Partners Meet for the business partners of JK Lakshmi Cement Ltd. at
Morocco – 'The Gateway to Africa'. Marrakesh is a beau fully chao c city, where glimpses of medievalism can s ll be
seen amid its modern buildings of business. Business partners and senior officials along with their respec ve spouses,
partook a week-long journey into a blend of tradi ons, modernity and adventure steeped in rich history and culture
flushed with natural, historic and architectural wonders. The meet was memorable for its business vision, achievements
and the milestones of JK Lakshmi Cement Ltd. The growth path shared by Smt. Vinita Singhania-VCMD, Dr. S. Chouksey-
WTD, Mr. SK Wali-WTD and Mr. Sumit Malhotra-CEM; aptly cra ed the vision statement. Business Partners and their
spouses were awarded in different categories for their excellent work.
The Morocco trip also saw the business partners and senior company officials from various parts of India ge ng
together in teams at a break-out session organised at Agafay Desert. The breathtaking view on the canyons of the
majes c desert of Agafay was an ideal place to admire the se ng sun and enjoy balloon adventure. The games
organised at the medieval medinas of Marrakesh, adventure on quad bikes, witnessing the openness of the desert and
the crashing waves of the relentless Atlan c Ocean at Casablanca were a life me experience for the par cipants. It
brought out the excep onal bonding and team spirit of a larger JK Lakshmi Parivaar among the travellers.
This remarkable meet has been beau fully summed through this quote ''A journey is best measured in friends, rather
than miles''.
3
JANAURY-MARCH 2020 NEWSLETTER | VOLUME NO. LXXXII
MILESTONES ACHIEVED - GOLDEN PEACOCK AWARD
JK Lakshmi Cement Ltd. won the well-deserved
'Golden Peacock Award for Corporate Social
Responsibility' for the year 2019. Corporate Social
Responsibility is the con nuing commitment by
JK Lakshmi Cement Ltd. to behave ethically and
contribute to economic development, while
improving the quality of life of the work force,
their families as well as of the local community
and society at large. The award is given by Ins tute
of Directors (IOD) for significant ini a ves in CSR
prac ces and for crea ng new benchmarks. It recognizes
organisa ons ability to go beyond the statutory, ethical and
sustainability compliances to achieve higher standards of
corporate excellence. Golden Peacock Award for 'Corporate Social
Responsibility' is to give a en on to social and environmental concerns in addi on to economic goals, and
encourage companies to balance financial profits, economic value addi on and social good.
On behalf of JK Lakshmi Cement Ltd., Mr. Sanjeeva Kr. Jha, received the Golden Peacock Award Trophy and a
Cer ficate. The specially organised 'Golden Peacock Awards Presenta on Ceremony' was held on Wednesday,
March 4 , 2020, at Hotel Taj Lands End, Mumbai.
SWINGING BLASTERS - SHRIPATI SINGHANIA CRICKET
MEMORIAL TOURNAMENT
Each year the Shripa Singhania Cricket Memorial
Tournament is held to commemorate Late Sh. Shripa
Singhnia's vision. This Cricket Tournament is organised
across all opera onal areas of JK Lakshmi Cement Ltd.
All the teams from various departments and states
par cipate in the ini al rounds to qualify for the main
events. This year the finalist were the Head Office Team,
New Delhi and Jaykaypuram Plant, Sirohi Team. An
exci ng, on the edge final deciding match was held at the
Karnail Singh Stadium, New Delhi on 22ⁿ February 2020.
All the senior officials from Delhi head office were present to enjoy
and cheer for their favourites at the final match. The atmosphere was
very lively. The excitement was palpable as people cheered and clapped on
every fours and sixers hit. There was a group of supporters for each finalist team. The
ght compe on, the lively stadium and cheering made the game a very memorable one for all, as the game went
on with gusto.
Jaykaypuram, Sirohi team came out victorious under the captaincy of Mr. Amjad Khan. It was a moment of pride for
Mr. Pushpendra Singh Deora as he was declared the man of the match amidst the cheering crowd.
4
JANAURY-MARCH 2020 NEWSLETTER | VOLUME NO. LXXXII
CHALLENGERS ON THE TURF - ZONAL CRICKET TOURNAMENT,
EAST ZONE
To create bonding, be er understanding
and coordina on among employees
and trade, JK Lakshmi Cement Ltd. for
the first me organised inter-state
cricket tournament for the East
Zone. Cricket inspires the best in
teamwork and sportsmanship. The
appeal is great for the audience
and the par cipants alike. All teams
from Chha sgarh, Madhya Pradesh,
Maharashtra and Odisha par cipated
in the ini a ve for all the team building
and harmonizing.
The State teams were represented by their
respec ve dealers, business partners and
employees. The tournament was held over two days
on 1 February and 2ⁿ February 2020. Mr. Debashish
Sen - Zonal head was present to flag-off the tournament and
facilitate the winners. It's the pace and rhythm of cricket that invited
good response in terms of enthusiasm and cheering. The event saw a thunderous applauding and fun all around.
A er much fanfare, Team Maharashtra was declared the winner of the zonal cricket tournament amidst applause
and ova on.
WINNING WITH SUGGESTION - CREATING INNOVATION
Crea vity and innova on have significant role to play contribu on con nues in future with full zeal and zest.
in ensuring improvement in the key processes of As the company strives to achieve excellence, it is
organisa on in order to have be er alignment with the paramount that the whole team works together for
Company's objec ve and plans. In view of the above, its growth.
JK Lakshmi Cement Ltd. strive to encourage its
Based on the rigorous screening process, the following
employees to invest their me in thinking and
employees' sugges ons were adjudged as “Best
discovering new ideas, which may help to improve
Sugges ons” and the winners were Mr. Vikas Beha ,
business processes and gain compe ve advantage.
Mr. Sandeep, Mr. Gaurav Goyal, Mr. Ashwani Gupta,
Considering the same, “Sugges on of the Year” Mr. Vatsal J. Doshi, Mr. Mihir H. Joshi, Mr. Deepak J.
contest was organised across all loca ons. It was a Shastri, Mr. Magan B. Jadhav, Mr. Vipul K. Chaudhari,
privilege to receive an overwhelming response from all Ms. Bhar Pradhan, Mr. Ankush Babel, Mr. Arpit Jain,
the employees. The company congratulates all the Mr. Ayush Kumar Gaur, Mr. Navnit Kumar, Mr. Shoeb
winners and par cipants. With further apprecia on, Rehan Khan and Mr. Ashish Sharma.
JK Lakshmi Cement Ltd. wishes that their enthusias c
5
JANAURY-MARCH 2020 NEWSLETTER | VOLUME NO. LXXXII
EXHIBITING SUCCESS - STHAPATYA, GUJARAT
JK Lakshmi Cement Ltd. has been a forerunner in
myriad marke ng ini a ves. It has successfully
provided a blueprint for a aining these
marke ng objec ves. One such ini a ve was
its effec ve par cipa on in the Sthapatya
Exhibi on, 2020 at Surat, Gujarat. 'STHAPATYA'
exhibi on is one of the popular and oldest
exhibi on brands in India, holding exhibi ons
on Building Materials, Architectural and Interior
products. Every year the exhibi on is very
well received by architects, engineers, builders,
contractors and end users. Presently in its 23
Edi on, the STHAPATYA 2019 was organised from 20
December to 23 December 2019 for 4 days. Promo ng the
most modern and latest products and sharing the same with the
community at large, JK Lakshmi Cement Ltd. displayed an array of
cement and value-added products along with TSC Services. The company's
corporate philosophy was rightly exhibited with insights on what makes it a preferred premium cement brand in India.
The event was a great success with a foo all of approximately two lakh visitors. JK Lakshmi Cement Ltd. stall was
inaugurated by renowned Engineer Mr. Jalil Sheikh. The stall was visited by Mr. Suresh Holagi - Sr. GM Marke ng; Mr.
Kalpesh Shah - GM Marke ng; Mr. Bhagwan Jethwani, Mr. Sapan Avarani, Mr. Vishvas Hirpara and other team members
from South Gujarat team. The stall saw a surge of visitors genera ng queries and conversa ons about the products. The
widespread interest in the company's products, rightly embodies the growth trajectory of JK Lakshmi Cement Ltd.
VIJAYPATH - ANNUAL DEALER CONFERENCE
JK Lakshmi Cement Ltd. east region organised its Annual Dealer Conference on 8 January 2020 at Hukum Lalit
Mahal, Raipur. All the dealers and business partners from Chha sgarh, Madhya Pradesh, Maharashtra, Bihar and
Jharkhand were invited along with their families. Best
performing dealers were awarded for their outstanding
performance in FY 2018-19.
The awards were conferred, and the winners were
selected area wise and state wise. This star-studded
awards ceremony was brought together with
special cultural ac vi es and entertainment
program. It featured performances by prominent
ar sts with main a rac on being Bollywood
singer Salman Ali, winner of 'Indian Idol 2019' and
Prince Dance group of 'India's Got Talent' fame.
The meet increased brand awareness and the
networking opportuni es for the par cipants. Overall
ADC was a huge success and became a milestone for
more such events to follow in the future.
6
JANAURY-MARCH 2020 NEWSLETTER | VOLUME NO. LXXXII
DEALERS RENDEZVOUS - MADHYA PRADESH WEST
Team Madhya Pradesh West organised a 'Dealers Get together'
on New Year at Marrio Hotel, Indore on 5 January 2020.
During this mee ng huge incen ves were given in form of
amazing gi s to the fans who were declared winners of
"Monsoon Dhamaka Scheme". To honour this event,
Mr. Sumit Malhotra-CEM graced the occasion by
his presence. Other senior officials who a ended
the event were Mr. Amit Mathur-Zonal Head, Central;
Mr. D N Nagar-Technical Head, Central; Mr. Mayank
Singh- Regional Head; and en re West Madhya Pradesh
marke ng and technical teams, sales promoters and dealers
as well as individual house builders.
Trophies were given to all the outstanding dealers. It was easy to
engage the a en on with the ubiquity of cultural programs, mimicry, dance and
entertainment games organised specially for the a endees. Audience par cipa on
was encouraged through interac ve and entertainment efforts. Trophies were given to all
the outstanding dealers. In the end, all the dealers appreciated the Meet and ensured to increase market share of
JK Lakshmi Cement Ltd. while taking the brand to greater heights. The meet was an outlet to a sincere effort by the
company to receive feedback and tell a story. These are ways that JK Lakshmi Cement Ltd. build trust with all
stakeholders and show its apprecia on for a long las ng rela onship.
INFLUENCING THE INFLUENCERS - PLANT DEKHO, ODISHA
A er Launching of Cu ack Grinding Unit, JK Lakshmi
Cement Ltd. started a campaign, where in, people
from different segments, mostly Influencers, were
taken to the company's plant on a tour. This
program named as "Plant Dekho", selected
dealers from the coastal Odisha. They were
advised to send their prominent influencers
of 16-17 persons in a company arranged
vehicle. There's a lot of emerging evidence of
influencers' transac onal pull. Influencers have
go en to the pinnacle of their professional
careers because they actually desire authen c
professional rela onships. They respect and
demand originality, hence this group from each
dealer were taken from their respec ve loca on and
brought to the plant for a technical tour. Inside Plant, they were taken to the Packing Unit, Silo area, Lab Area.
Cement manufacturing process was elaborated in simplified manner by a team of professional experts.
A er the intensive tour, they were invited for sumptuous lunch and gi ed tokens of apprecia on. Henceforth,
they were dropped at their respec ve loca on. Around 900+ influencers took benefit from this program and this
created a very posi ve vibe in the market by boos ng confidence in our product and value addi on to the brand.
7
JANAURY-MARCH 2020 NEWSLETTER | VOLUME NO. LXXXII
'CUSTOMER MONTH' AN IMMERSIVE CAMPAIGN – RAJASTHAN
It's important to have a strategic framework that's guiding
your marke ng endeavors and objec ves. One such
campaign 'Customer Month' was launched with an
objec ve to understand the consumer psyche. The
campaign was started by the technical team at
Rajasthan and West MP markets on 15th January 2020
and con nued ll 29th February 2020. The campaign
was focused on the end customers with the purpose to
educate them regarding the construc on material and the
benefits of the brands and products like JK Lakshmi PPC & Pro+
Cement, Brahmastra (Water Proofing Chemical).
The team behind 'Customer Month' Campaign, wanted the customers
to realize the best quali es of the products to achieve greater results. That was
the main reason to design the whole product experience for the consumers
through queries and interac ve sessions with technical experts. The marke ng strategies involved end-to-end
marke ng ac vi es. One such ac vity was 'Ask an Expert' involving knowledge-sharing session on designated day
and me slots, that involved sharing some best prac ces, ps, and uses during the discussion. There were aggressive
methodologies designed for the customer delight and immersion.
C U S T O M E R I N
1. JK Lakshmi Cement Ltd. won which award for Corporate Social
M A R R A K E S H C
PUZZLE
Responsibility?
P T W E N T Y P Q U 2. Cuttack Grinding Unit, JK Lakshmi Cement Ltd. started which
L H G O L D E N P L campaign for influencers?
3. Shripati Singhania Cricket Memorial Tournament was won by
A I S I R O H I E T
which team?
N R W E R T Y I A U 4. Which edition of Sthapatya'2019 Gujarat was exhibited?
T D E K H O P O C R 5. For National Leadership Award, JK Lakshmi Cement Ltd. teamed
L U C K N O W L O E with which IIT?
6. Which city hosted Vijaypath, Annual Dealers Meet of JK Lakshmi
M R A I P U R K C K
Cement Ltd.?
T Y U X Z C B R K G
Send in your entries through e-mail to Abhik Bhargava (abhikb@lc.jkmail.com). Lucky Winners will get SURPRISE GIFTS!
We would like to thank
Mr. Aditya Singh, Mr. Debdatta Sahu, Mr. Munish Srivastava & Mr. Sapan Avarani for this edition of Shilalekh.
Kindly send your suggestions / comments to Abhik Bhargava at:
JK Lakshmi Cement, Milap Niketan, 8A, Bahadur Shah Zafar Marg, New Delhi - 110002 or email at abhikb@lc.jkmail.com
8
You can also read
