Nokia 6500 slide Share my style - Company Confidential
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Nokia 6500 slide
Share my style
Company Confidential Connect 1 © 2006 Nokia
Target segment
Nokia 6500 slide Life Builders
HIGH
INVOLVEMENT
Share my style
ASPIRATIONAL
RATIONAL
Key selling points:
• Total freedom to capture, store and share LOW
INVOLVEMENT
your moments making it truly versatile to use with
3.2Mpix camera, Carl Zeiss optics and TV-Out
• Designed with you in mind
quality materials used such as brushed stainless steel,
hard coating and scratch resistance display
• Easy to use applications and functions
such as Flickr, Pictbridge and Radio with RDS*
96.5mm
3.2
2.2” QVGA Mpix
16m WCDMA
colours
136mm
4 GB 2.0 2.0 46.5mm 16.4mm
Company Confidential Connect Available Q3 2007 2 © 2006 Nokia
Product Comparison
6280 6500s
Focus Introducing WCDMA to mass markets Imaging & Design
Cover Materials Plastic Stainless Steel and Plastic
Slide Basic Improved
Mechanism
Platform S40 S40
Bands Single WCDMA, Tri GSM Dual WCDMA, Quad GSM
Dimensions 100 x 46 x 21 mm, 91 cc 96.5 x 46.5 x 16.4 mm, 73 cc
Weight 115g 114g
Primary Camera 2.0 megapixel 3.2 megapixel, AF, Macroshot, 2x LED Flash
nd
2 Camera VGA CIF
Display 320 x 240 (TFT 262k) 320 x 240 (TFT 16.7M)
Memory 6 MB internal, miniSD up to 2GB 20 MB internal, microSD up to 4 GB
Connectivity BT, IR, USB BT 2.0, microUSB, TV Out
Key TPO Yahoo Go, Flickr, imaging applications
Company Confidential Connect Available Q3 2007 3 © 2006 Nokia
Follow-up Colour P1Nokia
2008 6500 slide Black available P1 ’08
ALL BLACK:
All black is the colour that transcends time - a pure and classical look. It is a must have safe bet. In
combination with black plastic it creates unified visual language and a timeless combination.
Silver and Black are the most popular colour choices for mobile devices in the US and Europe. Both colours
combined account for 63% in Europe and 58 % in the US
Company Confidential Connect Available Q1 2008 (BLACK) 4 © 2006 Nokia
Nokia N95 8GB It’s what computers have become – now with stunning screen and massive memory Public announcement: August 29, 2007
Initial consumer feedback on Nokia N95
POSITIVE IMPROVEMENT AREAS
• Extremely high • GPS - not fast
satisfaction with the enough
device and its functions:
• Battery life - not
97% would recommend
N95 to their friends enough
• Memory – more
• 84% extremely or very
happy with the ease of wanted (71%
taking the N95 into use added their own
memory card)
• 82% extremely or very
happy with the browser
• Everybody used browsing,
top 20% generated min.
25 MB a week!
Source: N95 Smartphone360 –immediate market
feedback study
© Nokia 2007
Company Confidential Explore Nokia N95 8GB
Nokia N95 8GB. A premium version of Nokia N95
Key Nseries Experience: Key Selling Points
Video
1. Stunning screen
2. Massive memory
3. Excellent video
experience
Key Features HIGH INVOLVEMENT
5 Mpix
ASPIRATIONAL
2.8” QVGA
RATIONAL
240x320
16M colors
VGA 30 fps A-GPS
mpeg Maps
WCDMA
HSDPA
LOW INVOLVEMENT
Target segment
8GB
Technology Leaders
Dimensions: 99 x 53 x 21mm (96 cc) Weight: 128 g
© Nokia 2007
Company Confidential Explore Nokia N95 8GB
Key improvements to Nokia N95
More sensitive
antenna – improved 16% bigger display
performance (2.8”) to enjoy video
and other content
30% more power
with BL-6F battery:
Eg. up to double
the music playback High-quality
capability embedded content
inbox (movie,
country Maps)
50 times more
device memory
Double RAM runs
more applications
8GB of inbuild simultaneously
memory means than N95
3600 photos or
6000 songs
A-GPS reducing the
GPS fix to max.30
53 mm seconds 99 mm 53 mm
© Nokia 2007
Company Confidential Explore Nokia N95 8GB
N95 8GB – Excellent video experience
STUNNING screen, Get the video content YOU want
MASSIVE memory World class video services through Video Center.
Access to wide variety of video and TV offering.
Subscribe to Video Podcasts you love.
Easy expansion of new services.
Watch videos in a luminous 2.8”
QVGA display.
Carry 20 hours of video in 8GB EASY video conversion with NEW Nseries PC Suite
Enjoy stereo sound. Get more
content easily – compliant with Manage and transfer video clips between phone and PC.
most internet videos. Automatic file conversion during video transfer.
PC Video Manager included with new PC Suite.
2.8” QVGA
240x320
16M colors
8GB
WCDMA
HSDPA
© Nokia 2007
Company Confidential Explore Nokia N95 8GB
Nokia N95 8GB with A-GPS and new Maps
Assisted GPS (A-GPS) Enhanced PC Map loader
• Greatly improved user • New UI
experience • Significantly improved
• Less than 30 seconds downloading speed
to start the navigation! • Download voice
commands for navigation
Improved UI with more
maps information
3 days free navigation!
•2-rows upper pane with
country, city, time zone •Nokia N95 8GB users in
•Country borders Europe will be able to try
•Nicer 3D and colors the navigation for free
•Unified search • Country maps are
•Data counter possible to embedd
© Nokia 2007
Company Confidential Explore Nokia N95 8GBKey Enhancements for Nokia N95 8GB
Bluetooth Speakers MD-7W
3D sound for stereo widening experience.
Dynamic compression for optimal sound on all
listening volumes,. Dynamic bass control for
strong bass performance in very compact size.
Desk Stand DT-13
Ideal place for Nokia N95 8G while
watching videos or a movie. It
allows for adjustable angles and is
foldable, so it's easy to carry with
you.
Bluetooth Headset BH-902 Nokia Bluetooth Headset BH-604
High-standard Bluetooth Bluetooth Stereo Headset with
headset with display, excellent Hi-Fi audio quality.
extensive set of features and Comfortable over-the-ear cup
high audio quality. earphones for listening to music
and talking on the mobile phone.
© Nokia 2007
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