Sponsorship Opportunities - 2018 International Conference - PRSA
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2018
International
Conference
Sponsorship Opportunities2018
International
Conference
A B O UT T H E C O N F E R E NC E
“
THE LARGEST PUBLIC RELATIONS
CONFERENCE IN WORLD
As a longtime PRSA University
Partner, the WVU Reed College
of Media has sponsored the
International Conference for many years.
PRSA is the largest public relations and This event unites the PR industry like
communications organization in the world, with more no other and provides direct access to
than 21,000 members. All sectors of the profession a dynamic and engaging audience. The
are represented and include corporate, health care, professional connections we establish
nonprofit organizations, government, technology and provide year-round value for our programs,
professional services agencies. and exhibiting provides a strong return
on our marketing investment. It’s not only
• PRSA anticipates 2,500-plus attendees at the a valuable event, but one that attracts
2018 International Conference. some of the most talented people in our
”
industry and facilitates connections with
• The PRSA Conference provides the highest quality just the right mix of content and
of professional insights and networking to public camaraderie. I wouldn’t miss it!
relations and communications practitioners
from all sectors, specializations and work – Chad Mezera
environments. Assistant Dean of Online Programs
WVU Reed College of Media
• The Networking Hall and Exhibit Showroom
showcases more than 60 cutting-edge vendors.
AT T E N D E E P R O F I L E
Who they are: The average Where attendees
attendee: work:
• Attendees are typically key
influencers who represent
high-profile brands and • 71% are female and 29% male • Corporation – 25%
agencies, with most having • 59% have more than 10 years • PR Agency/Consultancy – 20%
extensive media, consumer of experience in the profession • Nonprofit/Association – 18%
and stakeholder relationships. • The majority of attendees • Educational Institutions – 17%
range in age from 30-50 • Government/Military – 11%
• Strong representation of • Professional Services – 4%
Fortune 500 companies. • Independent Practitioner – 3%
• Other/Unknown – 2%
• Attendees are technology,
media, web and social media
savvy.
22018
International
Conference
2 0 1 8 C O N F E R E NC E S P O NS O R S H I P O P P O RT U N IT I E S
Premier Sponsor – $30,000
(LIMITED to Only Three Sponsors)
Benefits include:
• Company logo acknowledgment in printed brochure,
program, website, mobile app and on-site signage
• Full-page ad in Conference program
• Push notification through Conference mobile app
• Eight complimentary full Conference registrations
• Breakout session speaking opportunity (PD Set 1-5)
• Distribution of promotional materials at registration desk
• One double 8x16 exhibitor booth in premier location, which
also includes:
• As many as needed Exhibitor-only passes
• Use of Conference attendee roster once before and once
after event
• Reserved seating for all company attendees at all
General Sessions
• Introduce and speak up to 3 minutes at the beginning of
one keynote session
• PRSA will send an email on behalf of the sponsor to all
PRSA members and prospects (approximately 30,000
people)
“
“Exhibiting at the PRSA International conference is one of
our most important initiatives each year. We have a unique
challenge in that nearly everyone knows our brand, but most
communications pros- whether they work at an agency, brand,
university, a tourism board or government entity-aren’t aware
”
that their company (or client) can break a GUINNESS WORLD
RECORDS title, and the tremendous PR and social
engagement value that go along with that opportunity.
– Keith Green, APR
VP Marketing & Commercial Sales
Guinness World Records
32018
International
Conference
2 0 1 8 C O N F E R E NC E S P O NS O R S H I P O P P O RT U N IT I E S
Diamond Sponsor – $25,000
Benefits include:
• Company logo acknowledgment in printed brochure, program , website,
mobile app and on-site signage
• Full-page ad in Conference program
• Push notification through Conference mobile app
• Six complimentary full Conference registrations
• Breakout session speaking opportunity (PD Set 1-5)
• Distribution of promotional materials at registration desk
• One double 8x16 exhibitor booth in premier location, which also
includes:
• As many as needed Exhibitor-only passes
• Use of Conference attendee roster once before and once after event
Sapphire Sponsor – $20,000
Benefits include:
• Company logo acknowledgment in printed brochure, program, website,
mobile app and on-site signage
• Full-page ad in Conference program
• Push notification through Conference mobile app
• Five complimentary full Conference registrations
• One double 8x16 exhibitor booth in premier location, which also
includes:
• As many as needed Exhibitor-only passes
• Use of Conference attendee roster once before and once after event
Gold Sponsor – $15,000
Benefits include:
• Company logo acknowledgment in printed brochure, program, website,
mobile app and on-site signage
• Full-Page ad in Conference program
• Four complimentary full Conference registrations
• One single 8x8 exhibitor booth in premier location, which also includes:
• As many as needed Exhibitor-only passes
• Use of Conference attendee roster once before and once after event
Customized Packages Available
42018
International
Conference
2 0 1 8 C O N F E R E NC E S P O NS O R S H I P O P P O RT U N IT I E S
Silver Sponsor – $10,000
Benefits include:
• Company logo acknowledgment in printed brochure , program,
website, mobile app and on-site signage
• Full-Page ad in Conference program
• Three complimentary full Conference registrations
• One single 8x8 exhibitor booth in premier location, which also
includes:
• As many as needed Exhibitor-only passes
• Use of Conference attendee roster once before and once after
event
Bronze Sponsor – $5,000
Benefits include:
• Company logo acknowledgment in printed brochure, program,
website, mobile app and on-site signage
• Full-Page ad in conference program
• One complimentary full conference registration
Turquoise Sponsor – $2,500
Benefits include:
• Company logo acknowledgment in printed brochure, program,
website, mobile app and on-site signage
• Full-Page ad in Conference program
Customized Packages Available
Find out about additional opportunities and customize your own
sponsorship package on page 6
52018
International
Conference
2 0 1 8 C O N F E R E NC E S P O NS O R S H I P O P P O RT U N IT I E S
Customized Packages Available Per
Sponsorship Level. Opportunities Include:
Additional Opportunities Based on Availability
(Choose one of the following):
• Breakout session speaking opportunity (PD Set 1-5) LIMITED!
• Breakout session speaking opportunity (PD Set 6-8) LIMITED!
• One single 8x8 exhibitor booth in premier location ($2,700), which also
includes:
• As many as needed Exhibitor Only passes
• Use of Conference attendee roster once before and once after event
• Column Signage Sponsorship
• Registration Desk
• Yoga Session (brand your yoga mats with your sponsorship logo)
• Fun Run Session (brand water bottles or towels with your sponsorship logo)
• Selfie Contest sponsor
• Sanitizer Station
• Scavenger Hunt Sponsor
• Virtual Reality Booth
• Session Sponsor
• Badge Scanner Sponsor
• 2018 or 2019 ICON Free Registration Contest Sponsor
• Trivia Quiz Sponsor
62018
International
Conference
2 0 1 8 C O N F E R E NC E S P O NS O R S H I P O P P O RT U N IT I E S
Exclusive Sponsorship Opportunities
Lanyards Sponsor ($15,000) Badge Scanner Sponsor ($10,000)
Have your logo and branding shown at all
Create your own branded t-shirts or clothing
times on the attendee badge lanyards.
item for our badge scanner to wear directly
outside our breakout sessions.
Mobile App Sponsor ($10,000)
In a digital world, be the exclusive sponsor to Coffee ($10,000)
our Conference mobile app. LIMITED
Feed and fuel up our attendees by treating
“Recharge Lounge” – charging them to one of our coffee opportunities.
station & snacks ($10,000)
Attendees need a place to recharge their
phones, devices and themselves! Let them Snack and Food Break ($15,000)
know you gave them that opportunity. LIMITED
Hungry? Why have our attendees wait? Let
them associate a blondie or smoothie with
Conference Bags ($10,000) your company.
Brand your logo on all of the Conference bags
so when attendees don’t drop their items,
they can thank you!
Photo Booth ($5,000)
Our attendees want to capture their fun
Monday Exhibitor Networking moments at conference! You can be that
Reception ($20,000) reason.
Who doesn’t like a good party with some hors
d’oeuvres and drinks! Our exhibitor reception
is a great way to host a party. Water Cover Sponsor ($5,000)
Every time someone gets thirsty and goes to
the water cooler, your logo is there.
Networking Room with
refreshments ($20,000)
Be the exclusive sponsor of our very own
networking room. Provide some refreshments
and the opportunity for attendees to connect.
For more information about sponsorship and customized packages,
please contact Richard Spector at Richard.spector@prsa.org or call at (212) 460-0301.
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