OceanSafe - a paradigm shift in the textile industry
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OceanSafe – a paradigm shift in the textile industry
OceanSafe sparks a paradigm shift in the textile industry: Where no toxic constituents are
added, none can be released! All OceanSafe products are 100% biodegradable and turn into
nutrients for future generations.
Krefeld, 04.02.2020. When looking at the entire value chain of a product, toxic (harmful) substances
and their permitted limits should not only be minimised, but rather eliminated entirely. The
development of non-toxic textiles is an essential component in achieving a sustainable positive effect
for humans and nature. It is an undisputed fact that our world’s oceans are polluted with microplastic
particles, which are a risk for human health when consumed via the food chain.
Radical solutions are needed, not feel-good improvements dressed up in a green gown. OceanSafe’s
thinking and actions are radical: Where no toxic substances are added, none can be released either!
All OceanSafe products are 100% biodegradable and turn into nutrients after the end of their useful
life. A completely closed biological circle in accordance with the Cradle to Cradle® principle is assured.
We want OceanSafe™ to become the seal of quality for the sustainable textile industry. At minimum,
our brand fulfils the requirements of the Cradle to Cradle Certified™ Gold certificate – and even those
of the Cradle to Cradle Certified™ Platinum certificate for material health criteria – as well as, in some
areas, the strict parameters of the Global Organic Textile Standard (GOTS). The cotton-product sewing
studios in Turkey are also audited by FairWear.
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The moral responsibility as a textile manufacturer
The OceanSafe start-up was founded by the
established home-textiles specialist Manuel
Schweizer. He has been developing textiles for the
interiors sector for decades. In 2013, he began to
focus on textiles that are part of the biological cycle.
As a textile expert, he no longer wants to contribute
to the increasing use of polyester or to the
introduction of additives in natural fibres, which enter
the water cycle during the laundry and remain there
for hundreds of years.
He acquired a medium-sized company in Germany, which he uses as the platform for his project. His
vision is not about being green, but about the future of the textile industry and our planet. “We are
the future! Because our thinking and actions are commercially sound, because we develop and
produce safe products for the contemporary mainstream, which is characterised by unfettered
consumption”, explains Manuel Schweizer. Last but not least, OceanSafe products are not only
beautiful and of high quality, but also the nutrients for future generations.
The biological cycle of OceanSafe – closed in every respect!
According to the chemist Prof. Michael Braungart and the American architect William McDonough,
who developed the Cradle to Cradle® concept in a process that took over twenty years, consumer
goods should no longer be produced using the linear cradle-to-grave approach, but rather on the
basis of circular thinking: if there is no waste, but nutrients for future generations, it can be
consumed worry-free. This applies 100% to OceanSafe products.
• The 100% biodegradable OceanSafe textiles are the starting
point.
• These textiles are processed into finished products with
100% biodegradable components in audited sewing
studios.
• Customers enjoy the sustainably produced OceanSafe
products without being exposed to health risks.
• OceanSafe offers customers incentives to return the
products at the end of their life cycle.
• OceanSafe converts returned products into nutrients and
biogas in an industrial composting process.
• The extracted nutrients are the basis for every new raw
material – new OceanSafe products can be made from the
selected raw materials.
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The OceanSafe range
The range comprises the following groups of materials:
• OS synthetic fibres based on petrochemicals, biodegradable
• OS natural fibres, cotton and linen, biodegradable
• OS accessories - curtain riders, buttons, hooks, straps, clasps, biodegradable
New: natural fibres from organic hemp, 100% made in Germany.
Fully developed and submitted for patenting:
• The world's first synthetic, flame-retardant textile fibre based on the new polymer, which is 100%
biodegradable and developed by OceanSafe.
The following collections are already on the market:
• The first and only bedlinen and terrycloth line that has been awarded the Cradle to Cradle
Certified™ Gold certificate.
• The world's only curtain collection that has achieved light fastness 6, is dimensionally stable, on
par or better than the quality of polyester products, biodegradable and Cradle to Cradle™ Gold
certified.
Furniture store Möbel Pfister in Switzerland stocks OceanSafe bedlinen and, since November 2019,
also the terrycloth product line. Bedding specialist Betten Reiter in Austria started stocking a variety of
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OceanSafe bedlinen, decorative cushions and pillows, table linen and curtain in autumn 2019, while
the first two major furniture chains are getting on board in Germany.
A collection of printed fabrics will be released in spring 2020, with the furniture fabric collection
following in early summer 2020.
Investing in the OceanSafe movement
OceanSafe is unique with regard to the depth and breadth of the range– with four world-firsts.
Today, OceanSafe is found mainly in-home textiles. But in the future, all textile products can proudly
display the OceanSafe badge! To harness this enormous potential, the OceanSafe start-up is looking
for additional investors.
Contact
Merlo Communications GmbH
Sylvie Merlo
Allmendstrasse 44
CH-8914 Aeugst am Albis
sm@merlocom.ch
Tel. +41 79 216 29 45
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