Our Dry Weather Plan South East Water's 2021 draft drought plan - Appendix T: Demand-led droughts September 2021 - South East Water Corporate

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Our Dry Weather Plan South East Water's 2021 draft drought plan - Appendix T: Demand-led droughts September 2021 - South East Water Corporate
Our Dry Weather Plan
South East Water’s 2021 draft
drought plan

Appendix T: Demand-led droughts

September 2021

South East Water
Rocfort Road
Snodland
Kent
ME6 5AH
Our Dry Weather Plan South East Water's 2021 draft drought plan - Appendix T: Demand-led droughts September 2021 - South East Water Corporate
Drought Plan | September 2021

Contents

Appendix T    Demand-led droughts                                                   3
1.1    Introduction                                                                 3
1.2    Communications, operational plan and activities                              3

                                                                                    2
Our Dry Weather Plan South East Water's 2021 draft drought plan - Appendix T: Demand-led droughts September 2021 - South East Water Corporate
Drought Plan | September2021

Appendix T                    Demand-led droughts

1.1     Introduction
For 2021 we have piloted and implemented a demand-led process. This appendix contains
slides which provide an overview of this process.

1.2     Communications, operational plan and activities
The communications, operational plan and activities are summarised in the following slides
which were presented for stakeholder discussion in July 2021.

                                                                                              3
Our Dry Weather Plan South East Water's 2021 draft drought plan - Appendix T: Demand-led droughts September 2021 - South East Water Corporate
Summer 2021
Communications and operational plan and activities –
stakeholder discussion

09 July 2021
Our Dry Weather Plan South East Water's 2021 draft drought plan - Appendix T: Demand-led droughts September 2021 - South East Water Corporate
Agenda

• Our experience from 2020 – setting the challenge
• Research to help plan for 2021
• Introduction to our 2021 plan
• Our summer communications plan
• Using TUBs and preparing for the unexpected

                                                2
Our Dry Weather Plan South East Water's 2021 draft drought plan - Appendix T: Demand-led droughts September 2021 - South East Water Corporate
Our experience of 2020 – setting the challenge

3
Our Dry Weather Plan South East Water's 2021 draft drought plan - Appendix T: Demand-led droughts September 2021 - South East Water Corporate
Key challenge in 2020 was the shift we saw in demand patterns due to COVID-19

                                          •   High variability of demand changes at Water
                                              Resources Zone Level
                                          •   Clear link of high demand in areas with larger
                                              commuter populations
                                          •   Very localised changes and pinch points in
                                              our system
                                          •   People who chose to staycation had a
                                              significant impact during the summer peak
                                              week period
                                          4
Our Dry Weather Plan South East Water's 2021 draft drought plan - Appendix T: Demand-led droughts September 2021 - South East Water Corporate
Research to help plan for 2021

5
Our Dry Weather Plan South East Water's 2021 draft drought plan - Appendix T: Demand-led droughts September 2021 - South East Water Corporate
Customer research
We e-mailed 285,217 customers with a survey in June 2021 resulting in 11,556 customers (1.3% of billed household properties) participating in
the survey

      How customers felt                                Top 4 reasons customers believed region is using more water
      usage had changed                                                                                                          32% of customers + 65 years age thought that increased
         in last year?                                                                                                           demand may be part of the problem and customers who
                                                                                                                                 were 16-34 in age only 15% recognised that same issue.
           Customers
          thought that                              Reason              Reason
                                                      1                                     Reason                Reason
           usage had                                                      2
                                                                                              3
           decreased                                70%                 67%
                                                                                                                    4
                                                                                            64%                   57%
             9%                                  Working from           DIY and         Hot weather and        Less travel for
          Customers                                Home                gardening          outside use            holidays
         thought that
          usage had
         stayed same

           57%                                                       74%    Working from home during the daytime
           Customers
          thought that
           usage had
           increased                                                    37%        Using more water in the garden
                         Why customers thought usage had increased
           35%
                                                                         30%       Using kitchen appliances more than before

                                                                     15%    Using more water for fun i.e. paddling pools/hot tubs
                                                                           NB. Customers could choose more than one reason
Our Dry Weather Plan South East Water's 2021 draft drought plan - Appendix T: Demand-led droughts September 2021 - South East Water Corporate
Customer research
We asked customers whether they started to think about saving water as summer approaches – 84% responded positively

                        As summer approaches how likely are you to think about saving water

           Not at all                 Unlikely                               Likely                            Very Likely
            2%                        13%                                    55%                                29%

                                                                                                           We asked customers who responded as
                                                                                                                 likely or very likely why?
                                                            It’s the right

                                                                             36%
                                                            thing to do
                                                                                      Minimise my

                                                                                                    26%
                                                                                      impact on
                                                                                      the
                                                                                      environment         To save

                                                                                                                      21%
                                                                                                          money
                                                                                                                             To ensure

                                                                                                                                         16%
                                                                                                                             there is
                                                                                                                             enough
                                                                                                                             water for
                                                                                                                             everybody

Of the group who said they were
  unlikely or not at all to think of
   saving water the prominent
 response of 61% was because
    they are efficient enough
Introduction to our 2021 plan

8
Spring communications activities complete

April saw our water efficiency messaging ramping up.
We worked with the Met Office using data about the low
rainfall levels during the month as an opportunity to
ensure early warning that with everyone at home it is
likely this summer will see high demands and giving
advice on how to help.

We were able to secure coverage on the local BBC and
ITV news with the message.

The end of April we gave regular messaging as part of
National Gardening Week with advice on how to be a
responsible gardener and we shared a blog from
Chelsea Flower Show award winning gardener Nicolas
Dexter and ran a water butt competition.

We have been supporting the WaterUK/Waterwise –
“Water’s Worth Saving” campaign that started in May
(including Water Saving Week) and will run throughout
the summer.

In Sussex we began advertising on local radio by
sponsoring the weather forecast – and continue to do so.

                                                           9
Summer communications activities and plans
underway

We have created a regional map to be able to give customers an idea about
expected water use in their area in the week ahead and advice on need to
save water.

www.southeastwater.co.uk/waterlatest

The map is updated to reflect water use – and we also include a weekly
graph to show levels. The recent wet weather we have been on green but
we were reaching high levels during the hot period of June.

A Kent messenger summer campaign is about
to start online/newspaper and radio. This will
run throughout the summer whatever the
weather – but we can be flexible to adapt
messaging due to weather/demand.

We emailed all customers who we have email
details for (more than 300,000) with
information and asking to complete the survey.

                                                                 10
Demand patterns and forecast for summer 2021

• Tracking and forecasting demand remain challenging as COVID-19 impacts are still in play
• Demand patterns in Kent remain high, and are comparable to those seen at this stage in 2020
• So we have developed contingency plans to deal with a plausible worst case i.e. very high demands due to more people
  stay at home again during summer 2021 and a very long spell of very good weather (e.g. as experienced in summer 2018)
• There is ongoing uncertainty with government restrictions and travelling abroad – and this could change over the coming
  weeks/months

                                                                 11
Triggers and decision making for summer 2021
                                                    Actual / Forecast
                                                     Trigger Event      Tier Actions   Timeframe to implement
                                                                                                                                                        Comments
                                                         Level
Regular and timely updates of position and future

                                                                                                                BAU and ongoing summer campaigns.
    actions with stakeholder and customers

                                                           1
                                                                             1                  n/a             Focus on outage, prioritise visible leaks and monitor impact of flushing

                                                                                                                Inform stakeholders and customers of our plans for summer 2021, significant ramp up of
                                                                                                                regular and targeted messaging across Kent area of supply.
                                                                                                                Continue above operational actions but consider suspension of flushing, delaying non-
                                                                             2
                                                           2                                  1-2 days          essential customer appointments if workbank’s excessive. Non priority customer activity to
                                                                                                                be reviewed if workbanks excessive. Escalate to director level contractor performance
                                                                                                                concerns on leak related work if workbanks excessive
                                                                                                                Request voluntary restraint on use of hosepipes by customers and businesses.
                                                                                                                Implement regional suspension of flushing; Consider delaying customer appointments;
                                                                                                                Non priority customer activity; Consider 7 day working
                                                                             3
                                                                                              1-2 days          Escalate to director level contractor performance concerns on leak related work if
                                                                                                                workbanks excessive Consider all planned network activity – mainlaying/developer
                                                                                                                services & other commercial; Consider transfer of technician resource
                                                           3
                                                                                                                Notification to impose TUBS / remove TUBS
                                                                                                                Suspend all flushing activity; Consider delaying customer appointments
                                                                                                                Non priority customer activity; Firm up volunteer rotas; Provide operational support from
                                                                                               7 days
                                                                             4                                  billing team; Implement 7 day working; Waterlink transferred onto leak repairs; Speak to
                                                                                                                other contractor resource; Implement suspension of planned network activity –
                                                                                                                mainlaying/developer services & other commercial
                                                                                                                TUBS remain in place - Maintain regular and wide communications. Suspend all flushing
                                                           4                                                    Suspend all non-priority/non leak customer appointments
                                                                             5                  n/a

                                                                                                           12
Engagement with stakeholders

• More detailed communication plan and engagement planned with stakeholders is being rolled out.
• Explains the scenarios being considered with actions linked to demand triggers
• Explains our plan to reduce high demands with messaging, up to and including voluntary restraint
  on hosepipe usage
• Final steps included for imposition of temporary use bans (TUBS) shortly in advance of very high
  demand events, and removal shortly after
• Decision on whether to impose TUBS will be informed by actual levels of demand experienced to
  date (taking account of reductions achieved through messaging and calls for voluntary restraint)
  and a forward look at weather forecast over coming 7-14 days
• We will review position and decision on trigger level and actions on a weekly basis
• TUBS exemptions proposed for businesses and those registered on our Priority Services Register

                                                     13
Our summer communication plan

14
Let‘s save this summer – Summer 2021 communications campaign (summary)

• “Let’s save this summer” is South East Water specific campaign to reduce water
  demand during summer 2021
• We asked customers about how they were using water differently this year and their
  key water use increases this year were in the garden, but also due to working from
  home.
• 85 per cent said they were thinking about saving water this year which shows positive
  opportunity for people to engage with the messages.
• So our summer communication campaign aims to help by providing advice for easy
  swaps to save in the garden and when working from home.
• We have planned these to be relevant to the weather/water use we are experiencing so
  it’s timely advice and we will agree the messaging based on our Operations team’s
  forward planning.

                                                15
Overarching summary
BRAYG Status
assessment on     Customer
                                                                                                                                        Communications Plan
   demand       Impact during     Operational
                                                   Event Status
 forecast and    a sustained        Impact
  operational       period
    outage                                                                                                                                              Community
                                                                    Social media           Website             Customer          Non-household                                   Staff             Regulator           Media
                                                                                                                                                        stakeholder
                                  Operational                                           “Let’s keep
                                                                                                                                Normal monthly        Normal Source        Normal monthly       Normal (monthly
   Green             none            impact           None             normal            updated”                normal                                                                                                normal
                                                                                                                                   updates               updates              updates               report)
                                    unlikely                                          webpage (weekly)
                                  Operational
                                                                                                                   water
                                     impact                        water efficiency                                             Weekly updates
                                                                                      “Let’s start saving”      efficiency                             water efficiency
                                    unlikely                           (topical)                                                   to retailers                             Weekly updates
                                                                                      - webpage update           (topical)                           (topical) example                          Normal (monthly
   Yellow            none          possible           None         example: “Let’s                                               (reminding to                             (include in Friday                          normal
                                                                                        with graph and       example: “Let’s                          : “Let’s swap to a                            report)
                                    issues if                         swap to a                                                   share water                                 messaging)
                                                                                         map (weekly)           swap to a                               watering can”
                                   localised                        watering can”                                                  efficiency)
                                                                                                              watering can”
                                     outage

                                                                                                                                Inform moving to
                                                                                                                                  amber – ask to      Emails asking to
                                                                      Summer           “Let’s act now” –        Summer
                     risk of                                                                                                     spread the word     spread the word -                                               Press/Radio
                                   Operational                        demand          graph/map/anima           demand                                                     Dedicated Gurgle     Inform moving to
   Amber          intermittent                     Level 2 Event                                                                   (businesses,      Summer demand                                                   (advertising
                                  impact, minor                    example: “use it       tion (daily)       example: “use                                                 page introduced           amber
                 low pressure                                                                                                   developers, their     example: “use it                                                 begins)
                                     storage                           twice”                                   it twice”
                                                                                                                                employees/custo           twice”
                                   reduction at                                                                                       mers
                                   pinch points
                                                                                                                                Phone calls asking
                                                                                                                                  to act – high
                                                                                          “Act now” –                                                Phone calls asking
                                                                                                               Essential use       users (e.g.
                   risk of low                                      Essential use     graph/map/anima                                                  to spread the
                                                                                                               only at peak     developers not to
                    pressure                                        only at peak      tion/video update                                               word - Essential     All user email and   Event notification    Press and
    Red                                            Level 3 Event                                             times – e.g. e.g          use
                intermittent no                                      times - e.g        from Manager                                                  use only at peak         WhatsApp           (daily report)      radio/TV
                                     Risk of                                                                 “sprinklers off”    sprinklers/non-
                 water at peak                                     “sprinklers off”         (daily)                                                     times – e.g
                                     storage                                                                                    household not to
                                                                                                                                                      “sprinklers off”
                                  reduction at                                                                                     wash fleet
                                  pinch points
                                     Storage                       Event Comms -                             Event Comms -
                                                                                      Incident banner –                                               Event Comms -         Event Comms -
                                   reductions                           regular                                Everbridge        Event Comms –
                                                                                      dedicated page for                                             regular updates,       regular updates                          Radio and TV
    Black         No water        likely risk of   Level 4 Event     updates, e.g                             updates, e.g      Wholesale service                                                 TUBs Review
                                                                                           impact                                                     e.g MP phone            include daily                           campaign
                                      loss of                       bottled water                              text alerts            desk
                                                                                                               16                                          calls                  email
                                     storage                           updates
Campaign style                                           Positive messaging   Urgent messaging

Our customer research showed that
customers engaged with bright and fun
imagery when we tested our positive
messages:
  •   They took away that the message is to save water
      and make swaps
  •   Upbeat, positive tone/style is good
  •   Handwritten font feel spontaneous and enabling
  •   Core messages are about compromise vs
      penalties
  •   “Let’s” suggests joined up and collaborative
      approach

• Urgent messaging was direct and they
  understood, but we need to be careful to
  avoid blaming (especially kids), ensure we
  tell the story of what we are doing too.

                                                            17
Let‘s save this summer – key messages for each level
Green (cooler weather – rain forecast) - always include that             Amber (hot/dry – demand above 620Ml/d) – always
we’re helping with freebies:                                            include a message about what we are doing [extra
• “Let’s keep updated” – graph/map (weekly) – explaining                water/transferring in the network]:
   how we’ll keep everyone informed through the summer and              • “Let’s act now” – graph/map/animation (daily)
   traffic lights                                                       • “Let’s ditch the sprinkler” – kid with watering can
• “Let’s fill up” – water butts                                         • “Let’s save it” – paddling pool/hot tub lids
• “Let’s keep it short” – shorter shower                                • “Let’s use it twice” – paddling pool
• “Let’s save a cup” – wfh tea/coffee drinking advice to only           • “Let’s keep it short” – shorter shower
   fill kettle for what you need.

Yellow (warming up, dry – demand above 600Ml/d) – always                Red (hot/dry – demand above 650Ml/d) - We will remove
include that we’re helping with freebies:                               the “Let’s” to focus on urgent action and font changes to
• “Let’s start saving” – graph/map (weekly)                             remove brushstroke font:
• “Let’s swap to a watering can” – watering can                         • “Act now” – graph/map/animation/video update from
• “Let’s pick up buckets and sponges” – car washing                        Manager (daily)
• “Let’s go golden” – golden lawn – [if no rain forecast for a          • “Wait to wash” – car wash
    week]                                                               • “Sprinklers off” – lawns
• “Let’s wait for the rain” – [if rain forecast] plants prefer rain     • “Keep it short” – short shower
    water                                                               • “Save it today” – paddling pool/hot tub lids
                                                                        • “Fill a jug” – hydration

                               End of summer/event – back to brush stroke font include freebie message:
                               • “Let’s raise a glass” – Thank you message
                               • “Let’s keep saving” – Water butt
                               • “Let’s keep in touch” – we’ll keep everyone
                                                                        18   informed through the summer and traffic lights
Green status - summary                                                                                               Level 1

• Operational assessment is that due to weather forecast, outage and customer demand levels
  there is no risk to a demand led event
Green (cooler weather – rain forecast) - always include that we’re helping with freebies:
• “Let’s keep updated” – graph/map (weekly) – explaining how we’ll keep everyone informed through the summer and traffic
  lights
• “Let’s fill up” – water butts
• “Let’s keep it short” – shorter shower
• “Let’s save a cup” – wfh tea/coffee drinking advice to only fill kettle for what you need.

                                                               19
Communications activities summary                                                                                                      Level 1

      Social media
      • Support the WaterUK campaign
      • Promote our water latest page/water butts/shorter showers/working from home advice to save
      Website
      • Weekly update of the water latest page
      Customer email
      • Prepare July message to feedback on survey and talk about traffic light messages ready to go out as soon as yellow triggered
      Community stakeholder
      • July message to feedback on survey and talk about traffic light messages and how we will ask for help to share
      Internal comms
      • Share customer messages and planned Q&A for the summer
      Press release
      • Share customer survey results and our plans for the summer (particularly trade press)
      Non-household stakeholder
      • Source e-newsletter to explain approach for the summer and how we will ask for help to share
      Regulators and key stakeholders
      • July feedback on customer survey results and share our communication plans

                                                                      20
Yellow status - summary                                                                                Level 2

• Operational assessment is that due to weather forecast, outage and customer demand levels
  there is no risk of a demand led event, however we are seeing demand increase and so
  important to increase messaging relevant to the weather and in advance of hotter
  weather/higher demands

  Yellow (warming up, dry – demand above 600Ml/d) – always include that we’re helping with freebies:
  • “Let’s start saving” – graph/map (weekly)
  • “Let’s swap to a watering can” – watering can
  • “Let’s pick up buckets and sponges” – car washing
  • “Let’s go golden” – golden lawn – [if no rain forecast for a week]
  • “Let’s wait for the rain” – [if rain forecast] plants prefer rain water

                                                               21
Communications activities                                                                                                                              Level 2

      Social media
      •Support the WaterUK campaign
      •Promote our water latest page/use relevant campaign messaging depending on weather forecast

      Website
      •Weekly update of the Water latest page

      Customer email
      •July message to feedback on survey and talk about traffic light messages
      •Update in August specifically about summer holidays (link to research)

      Community stakeholder
      •July message to feedback on survey and talk about traffic light messages and how we will ask for help to share – provide campaign hub details
      •Update in August specifically about summer holidays (link to research) – provide campaign hub details

      Internal comms
      •Share customer messages and planned Q&A for the summer
      •Weekly update in Friday message

      Press release
      •Share customer survey results and our plans for the summer (particularly trade press)
      •Weather related updated. Use Waterwise/RHS/Turf Growers as third party voices

      Non-household stakeholder
      •Begin weekly updates asking to share water saving advice and provide latest update

      Regulators and key stakeholders
      •Continue to provide update via usual channels and monthly report

                                                                                       22
Amber status - summary                                                                                               Level 3

• Operational assessment is that due to weather forecast, outage and customer demand levels
  there is a risk of a demand led event. We are seeing demand increase and so messaging
  frequency and relevance to the weather will increase and in advance of hotter weather/higher
  demands – we will be actively asking for voluntary restraint
  Amber (hot/dry – demand at 625Ml/d) – always include a message about what we are doing [extra water/transferring in the
 network]:
 • “Let’s act now” – graph/map/animation (daily)
 • “Let’s prepare” – stakeholder messaging and internal comms in particular
 • “Let’s ditch the sprinkler” – kid with watering can
 • “Let’s save it” – paddling pool/hot tub lids
 • “Let’s use it twice” – paddling pool
 • “Let’s keep it short” – shorter shower

                                                               23
Communications activities                                                                                     Level 3

     Social media
     •Support the WaterUK campaign
     •Promote our water latest page/use relevant campaign messaging we will put money behind the campaigns
     Website
     •Daily update of the Water latest page
     •Blogs to be issued
     Customer email
     •Customer email targeted to amber status
     Community stakeholder
     •Stronger message asking to share content – link to campaign hub
     •Update in August specifically about summer holidays (link to research) – provide campaign hub details
     •Ask local resilience forums for support and ensure aware we have moved to amber status

     Internal comms
     •Dedicated Gurgle page launched to keep updated review daily
     •Weekly update in Friday message
     Press release
     •Weather related updated. Use Waterwise/RHS/Turf Growers as third party voices
     •Share news of demand levels – “supply more than 100 million litres a day”
     •Radio advertising begins and other advertising opportunities

     Non-household stakeholder
     •Inform moving to amber and ask to share our messaging
     •Messages out via Catchment teams to farming community
     •Developer services teams to email developers

     Regulators and key stakeholders
     •Inform moving to amber - continue to update via usual channels and monthly report

                                                                                        24
Red status - summary                                                                                                  Level 4

• Operational assessment is that due to weather forecast, outage and customer demand levels
  there is a high risk of a demand led event. We need people to act now and our communications
  activities will be at the most frequent and stronger messaging. We would be making a decision
  on whether to proceed with TUBs weather forecast dependent.
  Red (hot/dry – demand above 625Ml/d) - We will remove the “Let’s” to focus on urgent action and font changes to remove
  brushstroke font:
  • “Act now” – graph/map/animation/video update from Manager (daily)
  • “Wait to wash” – car wash
  • “Sprinklers off” – lawns
  • “Keep it short” – short shower
  • “Save it today” – paddling pool/hot tub lids
  • “Fill a jug” – hydration

                                                               25
Communications activities                                                                                               Level 4

     Social media
     • Support the WaterUK campaign
     • Promote our water latest page/use relevant campaign messaging we will put increased money behind the campaigns

     Website
     • Daily update of the Water latest page
     • Blogs to be issued
     Customer email
     • Customer email targeted to red status & text messages

     Community stakeholder
     • Urgent message asking to share content – link to campaign hub – phone calls to relevant key stakeholders
     • Update in August specifically about summer holidays (link to research) – provide campaign hub details
     • Ask local resilience forums for support and ensure aware we have moved to red status

     Internal comms
     • Dedicated Gurgle page launched to keep updated review daily
     • Daily updates

     Press release
     • Weather related updated. Use Waterwise/RHS/Turf Growers as third party voices
     • Share news of demand levels – encourage BBC South East/Meridian to run pieces
     • Radio advertising continues and other advertising opportunities

     Non-household stakeholder
     • Inform moving to red and ask to share our messaging
     • Calls to high users known e.g. fleet washing etc
     • Messages out via Catchment teams to farming community
     • Developer services teams to call developers

     Regulators and key stakeholders
     • Inform moving to red - daily updates to be issued
                                                                                 26
Black status - summary                                                                                                      Level 5

• Operational assessment is that treated water storage levels are so low risk of event. Some
  customers will be without water. Communications focus will be to continue with wider red level
  messaging to reduce use around the region to minimise scale of impact. Localised
  communications required for customers who have no water. Expected TUBs would be required
  and in place so specific message about this would be issued to area impacted – while
  maintaining wider campaign across the region.

Black (hot/dry – demand above 650Ml/d) - We will continue with urgent action messages. Explaining that some people are
without water and we need everyone to use less to help us refill storage overnight. If you have water, only use for essential
uses. We will be sharing information about any temporary use ban, what this means and who exempt.

•   “Act now” – graph/map/animation/video update from Manager (daily)
•   “Wait to wash” – car wash
•   “Sprinklers off” – lawns
•   “Keep it short” – short shower
•   “Save it today” – paddling pool/hot tub lids
•   “Fill a jug” – hydration

                                                                   27
Communications activities                                                                                                              Level 5

     Social media
     • Support the WaterUK campaign
     • Promote our water latest page/use relevant campaign messaging we will put increased money behind the campaigns

     Website
     • Daily update of the Water latest page. Q&A page about TUBs
     • Blogs to be issued
     Customer email
     • Customer email & text messages continue in red status areas – and black status in area impacted to receive dedicated messages

     Community stakeholder
     • Urgent message continues to share content – link to campaign hub – phone calls to relevant key stakeholders
     • Update specifically in TUB area – provide campaign hub details. Phone calls to appropriate stakeholders.
     • Ask local resilience forums for support and ensure aware we have moved to black status

     Internal comms
     • Dedicated Gurgle page launched to keep updated review daily
     • Daily updates

     Press release
     • Weather related updated. Use Waterwise/RHS/Turf Growers as third party voices
     • Share news of demand levels – encourage BBC South East/Meridian to run pieces
     • Radio advertising continues and other advertising opportunities

     Non-household stakeholder
     • Inform moving to black in relevant area and ask to share our messaging
     • Calls to high users known e.g. fleet washing etc
     • Messages out via Catchment teams to farming community continue
     • Developer services teams to call developers continue

     Regulators and key stakeholders
     • Inform moving to black in which areas - daily updates to be issued
                                                                                 28
Using TUBs and preparing for the unexpected

29
Considerations

• An important part of our approach is regular and timely communication and discussion with
  customers and stakeholders
• Messaging has already started and we will look to strengthen and target throughout summer
  period in line with demand conditions
• We have factored in a step to proactively request voluntary restraint on the use of hosepipe
  use first – the next step will be TUBS
• Current TUB legislation has some flexibility, but is not really designed to be very agile and
  support sudden incident-led demand reduction.
  • Realistically it takes up to 7 days to implement, and up to 7 days to remove i.e. 2 weeks
  • Each time there is a change / alteration to restrictions and/or exemptions these must be advertised - this
    take up to 7 days to process each time
  • Challenge is striking the right balance i.e. we could apply restrictions for a fixed period of many weeks
    which is simple to understand but has the greatest impact on customers; or we can consider a more agile
    approach that reduces periods of restriction - so minimises disruption for customers - but is more complex
    to administer and communications will need to be tailored to ensure customers understand and adhere to
    the restrictions

                                                             30
If we introduce temporary use ban

• Proposing a one week consultation period to implement TUBS
  • We’ll use the key local newspaper to publish our notice. We intend to book advertising space for
    throughout the summer so we can be ready to publish if we need to
  • This would be manageable as we can see weather forecast a week ahead relatively reliably to understand
    expected demand

• Exemptions
  • Customers registered on certain categories of our PSR.
  • We will offer an exemption for some activities where this is done as a service to customers in the course
    of a business

                                                           31
Proposed notice                                                                                          Draft example based on
                                                                                                             current thinking

South East Water gives notice that, pursuant to sections 76 and 76A-C of the Water Industry Act
1991, it prohibits from the beginning of [DATE], throughout its Kent area of supply (Our Water
Resources Zone 6, 7 and 8 – see map), the following uses of potable water supplied by it (that is
water treated to drinkable standards):
    (a) Watering a garden using a hosepipe
    (b) Cleaning a private motor-vehicle (or a trailer for such a vehicle) using a hosepipe
    (c) Watering plants on domestic or other non-commercial premises using a hosepipe
    (d) Cleaning a private leisure boat using a hosepipe
    (e) Filling or maintaining a domestic swimming or paddling pool
    (f) Drawing water, using a hosepipe, for domestic recreational use
    (g) Filling or maintaining a domestic pond (manmade or natural) using a hosepipe
    (h) Filling or maintaining an ornamental fountain (including a cascade or any other display of moving water, and includes
    filling by permanent plumbing)
    (i) Cleaning walls, or windows, of domestic premises using a hosepipe
    (j) Cleaning paths or patios using a hosepipe
    (k) Cleaning other artificial outdoor surfaces using a hosepipe

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Exemptions                                                                                                   Draft example based on
                                                                                                                 current thinking

The following will be exempted from the restriction:
    i) using a hosepipe in a garden or for cleaning walls or windows of domestic premises, paths or patios, a private leisure
    boat or an artificial outdoor surface, where such use is necessary for health and safety reasons or where this is done
    as a service to customers in the course of a business;
    ii) watering a garden attached to a domestic dwelling or watering plants on domestic premises using a hosepipe, by
    people with severe mobility problems and who are registered to a relevant classifications included under South East
    Water’s Priority Service Register (PSR);
    iii) using a hosepipe to clean a private motor vehicle, private leisure boat or walls and windows of domestic premises,
    where this is done as a service to customers in the course of a business;
    iv) using a hosepipe to water an area of grass or outdoor artificial surfaces used for sport or recreation when
    undertaken outside of daily peak hours that occur 8am to 10am and 5pm to 9pm
    v) drip or trickle irrigation watering systems, fitted with a pressure reducing valve and a timer, that are not handheld,
    that place water drip by drip directly onto the soil surface or beneath the soil surface, without any surface run off or
    dispersion of water through the air using a jet or mist;
    vi) maintaining a domestic swimming pool with a water conservation recycling system;
    vii) watering of new lawns for first 28 days after being laid and when undertaken outside of daily peak hours that occur
    8am to 10am and 5pm to 9pm.

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Definitions                                                                                                       Draft example based on
                                                                                                                      current thinking

For the meaning of certain terms used in this notice and specific exceptions from the prohibitions, see
the Water Use (Temporary Bans) Order 2010. Amongst other things, that Order defines:

(a) using a hosepipe to include both drawing water supplied by South East Water at the time of the prohibition through a
hosepipe from a container and also filling or partly filling a container with such water by means of a hosepipe;
(b) garden to include a park, gardens open to the public, a lawn, a grass verge, an area of grass used for sport or
recreation, an allotment garden as defined in section 22(1) of the Allotments Act 1922, any area of allotment used for non-
commercial purposes and any other green space; and
(c) health and safety to include removing or minimising any risk to human or animal health or safety and preventing or
controlling the spread of causative agents or disease.
The topping up of an established domestic pond is also permitted if the welfare of fish in the pond is at risk.
For the purposes of the prohibitions relating to the use of a hosepipe, the prohibitions apply whether or not any device such
as a sprinkler is attached to the hosepipe.

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Conclusion

• We experienced unprecedented demand last year. This year we are experiencing similar
  levels of water use, therefore if hot weather we are likely to see high use again over the
  summer. Uncertainty due to Covid-19 impact and level of Covid-19 restrictions,
• This presentation has outlined our current thinking. It is the basis of the process we’ve put
  in place for summer 2021. We are using the triggers to make decisions and monitor
  weekly.
• We’ve been enacting our summer demand plans for some time now and ramping up
  customer messaging already, therefore it’s prudent to plan for this now so we are ready to
  react if we need to.
• This means worse case we are prepared to bring online TUBs as early as the start of the
  school holidays – week ending 23 July.
• There is ongoing uncertainty with government restrictions and travelling abroad – and this
  could change over the coming weeks/months which is why we believe we need to be able
  to react in an agile way.

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Discussion?

36
Contact Us

South East Water
Rocfort Road
Snodland
Kent
ME6 5AH

southeastwater.co.uk

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