PERLOP COSMETICS, INC - BRAND PRESENTATION 2017 - Mr. Checkout
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For more than four generations, Perlop Cosmetics Inc. has produced skin care products that address the unique complexion challenges and lifestyle demands of the Latino community. It was one of the first, if not the first, company to use oyster shell in its beauty products for its remarkable skin care benefits. As a result, Perlop became a company dedicated to finding additional ingredients and anti-oxidants that could clean, restore and revitalize skin for people seeking the appearance of brighter, even-toned complexions. Perlop’s excellent reputation has been shaped by its loyal customer base who continue to pass down this “beauty secret” to the next generation. Today, Concha Nacar de Perlop continues to build on its a trusted name among Latinos by adding a new day cream and a new night cream (available Spring 2018) to its line that, not only continues to cater to the unique needs of ethnic skin types, but also responds to consumer demand for natural products.
CONCHA NACAR DE PERLOP’S PHILOSOPHY IS SIMPLE: FORMULATE EFFECTIVE, ACCESSIBLE SKIN CARE PRODUCTS THAT LIVE UP TO THEIR PROMISE. Genuine Oyster Shell, our “super ingredient”, creates a foundation for producing effective products rich in natural enzymes and proteins. Known for its remarkable skin care benefits as an exfoliator, skin brightener, and moisturizer since the Ming Dynasty, Concha Nacar (as it is known in Spanish), is our go- to ingredient that in combination with other natural ingredients effectively brings desired results for ethnic skin types. Most importantly, and simply put, we believe beauty shouldn’t break the bank. Our brand was built on creating an affordable skin care system that really works, making a difference in the lives of everyday consumers looking for quality products that are effective yet, inexpensive.
ONLINE:
Amazon, Wal-Mart, Walgreen, and Drugstore.com
RETAILERS:
Target, Rite-Aid, Sav-On Drugs, Walgreens, Wal-Mart, CVS, K-Mart
GROCERS:
Ralphs, Kroger, Albertsons, Vons, Food 4 Less, Malone’s, Superior Grocers, Vallarta,
Northgate, Mi Pueblo, Cardenas, El Super, etc.
6Harnessing the power of Genuine Oyster Shell, present in each of these products, makes this
system an ideal skin care regime for those seeking even-toned skin. The continued use of our
“super ingredient” over time maximizes its benefits, creating skin that appears younger-looking,
supple, and bright.
The Day Cream is a daily moisturizer that shields pores from environmental elements; the
Brightening Mask exfoliates, cleans pores, and brightens your skin; using the Night Cream (after
the Brightening Mask), moisturizes your skin overnight giving you soft, supple skin in the morning.
10Daily moisturizer made with natural ingredients. Helps shield your skin from harsh elements while hydrating your skin all day long. Prevents skin from absorbing make-up pigments, making it a perfect make-up base. Natural Ingredients: • Genuine Oyster Shell • Cocoa Butter • Beeswax • Castor Oil • Lanolin
Nightly beauty cream that rejuvenates and
moisturizes your skin while you sleep. Skin will
gradually look and feel softer and smoother,
while diminishing the look of fine wrinkles
over time.
Natural Ingredients:
• Genuine Oyster Shell
• Cocoa Butter
• Beeswax
• Balsam of Peru
• Lanolin
12Natural exfoliating mask that invigorates your skin, improving the appearance of spots and scars. This beauty mask removes impurities that clog pores, and clarifies your skin for a brighter, radiant, and more youthful appearance. Key Ingredients: • Genuine Oyster Shell • Volcanic Clay • Honey • Lemon Juice • Seaweed
Suitable for daily use, our facial cleanser
helps open pores and gently remove dirt, oil,
make-up and impurities—all while
moisturizing the skin. Highly effective
cleanser that leaves skin feeling clean and
refreshed after each use.
Natural Ingredients:
• Genuine Oyster Shell
• Allantoin
14Helps restore supple skin while diminishing the appearance of fine lines and wrinkles. Leaves skin feeling revitalized through a powerful combination of natural anti- oxidants. Soothes and restores skin's silky feel. Natural Ingredients: • Genuine Oyster Shell • Vitamin A • Aloe Vera • Lanolin
An anti-oxidant rich skin cream designed to
nourish and restore the look of dry, damaged
skin. The combination of natural ingredients
and emollients create the appearance of a
youthful, brighter looking complexion. Skin
will look and feel vibrant and toned.
Natural Ingredients:
• Genuine Oyster Shell
• Vitamin E
• Chamomile
• Allantoin
16Perlop Cosmetics has developed and added two new, natural creams to our skincare collection. With the needs of our customers in mind, we partnered with different chemists in order to perfect the ingredients and technology required to create products that deliver results, hold their integrity and meet our standards to use quality ingredients.
Natural daytime moisturizer with brightening
and anti-aging properties. Works to minimize
the appearance of fine lines and wrinkles
unveiling firmer, more supple skin. Clears and
brightens, leaving skin with a radiant glow,
appearing healthier and more youthful.
Key Ingredients:
• Genuine Oyster Shell
• Neossance Squalane
• Synovea HR
• Belides
18Natural night time moisturizer that nourishes your skin while you sleep. Works overnight to help make your skin feel firmer and more supple in the morning. Helps to minimize fine lines and wrinkles giving your skin a healthy, radiant glow. Key Ingredients: • Genuine Oyster Shell • Neossance Squalane • Beeswax
PRODUCT Natural Moisturizes & Improves the Brightens Moisturizes Removes Improves
BENEFITS Makes Skin Appearance & Clarifies & Nourishes Impurities Skin Tone
Feel Softer of Wrinkles Appearance
Day
Cream ✔ ✔ ✔ ✔ ✔
Night
Cream ✔ ✔ ✔ ✔ ✔
Brightening
Cream ✔ ✔ ✔ ✔
Vitamin A
Cream ✔ ✔ ✔ ✔ ✔
Vitamin E
Cream ✔ ✔ ✔ ✔ ✔
Cleansing
Cream ✔ ✔ ✔ ✔ ✔
Hydrating
Day Cream ✔ ✔ ✔ ✔ ✔ ✔
Nourishing
Night Cream ✔ ✔ ✔ ✔ ✔ ✔
20PERLOP COSMETICS, INC.
Van Nuys, CA
Norma Caravacci, Vice-President
norma@perlop.com
818.781.0505
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