Report - nynow.com - NY Now
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
POST MARKET
report
SUMMER 2019
nynow.com
1 SUMMER 2019 POST MARKET REPORT
20k+ 2.3k+ 200+
attendees exhibiting brands media brands
2 SUMMER 2019 POST MARKET REPORT
attendees
75% 91% 86%
of attendees of attendees are of attendees say
hold a buyer or looking for new attending NY NOW is
owner title products extremely important
to their business
3 SUMMER 2019 POST MARKET REPORT
top 5 business types in attendance
Interior Design/
Architectural
Brick & Mortar Firm Distributor/
Retailers Online Retailer Dealer Special Events
4 SUMMER 2019 POST MARKET REPORT
1 Decorative Accessories 11 Games/Puzzle/Toys
2 Handmade Crafts 12 Children/Baby Items
top 20
3 Jewelry 13 Clothing/Apparel
4 Candles 14 Home Textiles
5 Holiday/Seasonal 15 Fashion
product 6 Tabletop 16 Kitchenware
categories 7 Home Furnishings
8 Books/Publication/Media
17 Novelty/Souvenirs
18 Furnishings & Fixtures
of interest 9 Sustainable/Eco Friendly 19 Giftwrap & Accessories
10 Stationery/Publishing 20 Food & Beverage
5 SUMMER 2019 POST MARKET REPORT
top 20 sample of usa attendees
states in
10 CORSO COMO NEW YORK CENTURY 21 DEPARTMENT INDIGO BOOKS & MUSIC PEACOCK ALLEY
A.C. Moore CITY BIRD LLC INTERIOR ENVIRONMENTS POPSUGAR
A.I. FRIEDMAN CLOVE & TWINE ISETAN MITSUKOSHI LTD POSMAN BOOKS
ABC CARPET & HOME COACH LEATHERWARE ITOYA TOPDRAWER CORP POTTERY BARN
attendance ABERSONS
ABODE NEW YORK
AERO STUDIOS
ALCHEMY WORKS
COST PLUS WORLD MARKET
CRATE AND BARREL
CURRENT HOME
CURSIVE NEW YORK
JAYSON HOME
JET.COM
JOHN LEWIS
KATHY KUO HOME
QVC
RON ROBINSON
ROSS
SAKS FIFTH AVENUE
AMAZON DESIGN WITHIN REACH KITCHEN PLUS MORE SAN FRANCISCO MOMA
AMERICAN ART FOLK MUSEUM DESIGNERS GUILD L BRANDS SCOUT
ANTHEM DILLARDS LA TERRINE ST. FRANK
ARCHIPELAGO AT HOME DWELL STUDIO LEARNING EXPRESS TOYS STANLEY KORSHAK
AREA DYLANS CANDY BAR LERANT STAPLES
ARHAUS FURNISHINGS EAST HAMPTON GARDENS LESTERS SUNDANCE CATALOG
ART GALLERY OF ONTARIO ENVOGUE INTERNATIONAL LLC LIFETIME BRANDS SUR LA TABLE
ART VAN ETHAN ALLEN LOCKWOOD SWOOZIES
ART.COM ETSY LLC LONDON JEWELERS TEN THOUSAND VILLAGES
ARTFUL HOME FAB.COM LORD & TAYLOR TERRAIN
ARTISAN MARKETPLACE FABFITFUN LOVE ADORNED THE ARTISANS
ARTS & ARTISANS FINE ARTS MUSEUMS OF LOWELL HOTELS THE BROOKLYN MUSEUM
ASH NY SAN FRAN M SQUARED THE CITIZENRY
BALLARD DESIGNS FIVE BELOW MACYS THE CLAY POT
BARNES & NOBLE FLIGHT 001 MAGNOLIA MARKET THE CONTAINER STORE
BARSTONS CHILDS PLAY FOLEY&COX HOME MAISONETTE THE FRICK COLLECTION
BED BATH & BEYOND FONTAINEBLEAU MAKERS MARKET THE J PAUL GETTY MUSEUM
BELK FOOD PANTRY MARKETPLACE THE KNOT
BELLA CASA DESIGN CENTRE LTD. FOOD52 MARRIOTT INTERNATIONAL THE METROPOLITAN MUSEUM
BELLA LINEA FOUNDRY42 MARSHALL RETAIL GROUP THE MINNEAPOLIS INSTITUTE
BERGDORF GOODMAN FRANCESCA’S MARTHA STEWART LIVING OF ART
BESPOKE POST FREE PEOPLE MCNALLY JACKSON BOOKS THE MUSEUM OF MODERN ART
BEST HOME FASHION, INC FUNCHITECTURE MECOX GARDENS THE PAPER STORE
BHDM DESIGN LLC GARNET HILL MERCANTILE THE SMITHSONIAN
BIRCHBOX GDCHOME MGM RESORTS INT’L THE WALT DISNEY COMPANY
New York Virginia BLACKER & KOOBY GEARYS BEVERLY HILLS MICHAELS STORES INC TJX COMPANIES
UNCOMMONGOODS
BLICK ART MATERIALS GILT GROUPE MOMA
New Jersey Ohio BLOOMINGDALES GLOBAL GOODS MOMA DESIGN STORE URBAN OUTFITTERS
BLUEFLY.COM GOOP MUSEUM OF CONT.ART VILLAGE TRADING COMPANY
Pennsylvania North Carolina BOBBY S DEPT STORES GORSUCH LTD MUSEUM OF FINE ARTS WAYFAIR
BOCA RATON MUSEUM OF ART GUGGENHEIM MUSEUM NADER’S GALLERY WEGMANS
California Washington BOOK CULTURE HALLMARK NATIONAL GEOGRAPHIC WEST ELM
BOOKMARK BOOKSELLERS INC. HAMMERTOWN NEIMAN MARCUS WHOLE FOODS MARKET
Connecticut Michigan BRANDLESS HARRY WINSTON, INC NEW TWIST WILLIAMS SONOMA
BROOKLYN CRAFT COMPANY HAVEN SPA NICKELODEON WISTERIA
Massachusetts Minnesota BROOME + GREENE HAYSEED NORDSTROM ZITOMER
HD BUTTERCUP ZOLA
Florida Georgia BRYLANE HOME
HOBBY LOBBY STORES INC
OLIVE & BETTE S
OMNI HOTELS & RESORTS
BURLINGTON COAT FACTORY
HOMEGOODS
Texas Wisconsin BUY BUY BABY
HOMENATURE
ONE KINGS LANE
CABANA HOME OVERSTOCK.COM
Maryland Tennessee CAESARS ENTERTAINMENT HOYPOLOI GALLERY
HUCKBERRY
PALOMA CONTRERAS
CANVAS PAPER SOURCE
Illinois Rhode Island CARNEGIE MUSEUM STORES HUDSON BAY COMPANY PAPERSMITHS
CARTIER HUDSON GRACE PARTY CITY
HUDSON GROUP
6 SUMMER 2019 POST MARKET REPORT
top 10 countries sample of
in attendance international
attendees
Canada
Japan ART GALLERY OF ONTARIO MADE BY OTHERS
United Kingdom BAYSHORE INN RESORT AND SPA MASHED CONCEPT STORE
BUTIK HOME OOH LA LA
Mexico CABANA PAPERS E. CLIPS
CANVAS AND COMPANY PRESTO PAPER AND HOME
Australia COOKERY ROOM INTERNATIONAL
(THAILAND) CO.LTD.
Colombia CROWD COLLECTIVE
SANDALS RESORTS
DECORE HOTELS
South Korea DESIGNHOUSE STYLEGARAGE
THE ISLAND SHOP
India DISTINCTIVE DÉCOR AUSTRALIA PT
TJX CANADA
FEATHER YOUR NEXT
Guatemala GANT IMPRESOS Y REGALOS TRENDY LIVING COMPANY
URBAN DEPOT
INDIGO
China IPPINKA VANCOUVER AQUARIUM
WEDDINGSTAR
LOGICAL TOYS LTD
7 SUMMER 2019 POST MARKET REPORT
hosted buyer
program
The NY NOW Hosted Buyer Program is designed to add value to
the Market through directly connecting top level decision makers,
purchasing leads and influencers with NY NOW Exhibitors.
We focus on hosting key Buyers, both National and International and
across any industry that has a connection to the products offered at
NY NOW.
They must fulfill certain buying qualifications of purchasing authority
and budget and hold a position of senior management, responsible
for making purchasing decisions for the company they represent.
Our goal is to create a strong and productive business environment
for both Attendees and Exhibitors, while cultivating important sample of notable participants
relationships that span beyond the Market. ABERSON HUMBOLDT HOUSE RON ROBINSON
ALCHEMY FINE HOME JOHN LEWIS SANCTUARY
ART.COM LITTLE PEACH FUZZ SERCY & CO
ARTISAN MAKERS MARKET SIGNET JEWELRY
BONJOUR FETE MGM RESORTS AND CASINO SUNDANCE CATALOG
CITYWOODS MOOREA SEAL TEATRO VERDE
ETC EAST NADERS GALLERY THE BUTLER INSTITUTE
FABFITFUN NANNIE INEZ TROVE
FOOD PANTRY PALOMA CONTRERAS VANCOUVER AQUARIUM
GEARYS PAPER SOURCE THE CITIZENRY
GEORGE A LIFESTYLE STORE POPSUGAR THE NEW ORLEANS MUSEUM
HUCKBERRY PURITAN CAPE CODE DEL ADORA
8 SUMMER 2019 POST MARKET REPORT
sampling of media exposure 9 SUMMER 2019 POST MARKET REPORT
78k 27k 10.7k
followers followers followers
10 SUMMER 2019 POST MARKET REPORTpre-show exhibitor
marketing influences
attendance significantly
Customized 3rd Party Emails
Product Preview Emails
Social Media Marketing
Exhibitor Listings
Direct Mail
of buyers say EXHIBITOR
LEARN MORE 65% pre-show marketing has
a direct impact on their
decision to attend NY NOW
11 SUMMER 2019 POST MARKET REPORTBuyers & Press used the
Connect™ tool to:
Search the exhibitor list
View ebooth/exhibitor profiles
Email + schedule appointments
View products, show specials and press releases
Exhibitor Console
Attendee Engagement Overview
exhibitors Registered Attendees
56,523
Page Views
737,202
connect Registered Attendees
Reached via Audience
Event Map Views
6,696
with buyers
Engagement Campaign
46,173
eBooth Views
through the Unique Visitors
49,611
396,456
new exhibitor
Exhibitor List & Search Views
Unique Attendee Logins
133,940
3,184
console Product Gallery Views
4,587
12 SUMMER 2019 POST MARKET REPORThear it from the exhibitors
The quality of buyers at NY NOW is phenomenal! I have been exhibiting at NY NOW twice We launched our wholesale collection at the NY NOW
a year for the past eight years and I Winter market this year, and from the second the doors
We have everyone here from little boutiques that
keep coming back because it’s a very opened, we were flooded with people until the second
are just down the street to designers and fashion
successful show for me. I always meet the doors closed, and 35 shops later, we are in 35
retailers, all sorts of different buyers that walk new customers and I have a lot of my amazing retail partners, and this show is helping us take
into our booth every single day to check out the repeat business here and overall it’s just it to the next level. By the end of this summer market
products. NY NOW is fantastic to find new buyers, a great show. The attendance has been we’re looking to have 60, and I think we’ll get there! It’s
I’d say 50% of the orders we wrote were for new really good this market and we’ve had been unreal. We didn’t expect it to happen so quickly.
a wonderful show. I will definitely be And it’s because of NY NOW. It’s high end, more like a
customers. We’ve also got a lot of great accounts
coming back. NY NOW is very important European trade show, where there’s things going on
that are loyal, who come back and reorder here and
to my business.” everywhere, we turn. It’s more exciting. We’re seeing a
throughout the year...” big California retailer presence and we’re thrilled!”
Tommy Mitchell, Owner
Rustico Tommy Mitchell Company Kerri Rosenthal, Kerri Rosenthal Designs
13 SUMMER 2019 POST MARKET REPORThear it from the buyers
NY NOW is a huge part of our sourcing. It’s convenient for us, And I also This is my eighth time coming to NY NOW. It’s an important show for
love how NY NOW is going into this new level. They’re re-imagining the Paper Source for the amount of exhibitors. It’s the biggest show, the
show and getting very creative, so they’re listening too. They get it, and biggest venue in the biggest city. My team and I spend at least three
they’re changing their programs. This market has been markedly different, days at NY NOW. We meet new people and find new products that we’ve
and I think really improved and very buyer friendly. There’s an excitement never seen before, and as a buyer, that’s the most important thing for our
in the air, so I love the direction that they’re going in. It’s nice to see business, to have new product to show the customer. Every time I’ve come
familiar faces But I also try challenge myself and go into booths that I to NY NOW, something new is happening. It’s a good barometer of what’s
necessarily wouldn’t, to push myself to being open, and I find some really happening in the industry, and to see what other buyers are reacting to, or
lovely surprises. Coming to NY NOW really enables me to find new vendors what the new exhibitors are offering. It will always be important because
as well as continue the relationships with my ongoing vendors, and that it’s in New York, which is really the heart of retail, so it will always be an
makes a difference for me. It’s a very efficient show as a buyer.” important destination for us.”
Cooper Boone, Owner – Foundry 42+ Patrick Priori, Chief Merchandising Officer
Paper Source
14 SUMMER 2019 POST MARKET REPORTour team
MELISSA ENGONGORO ANDREA COLAGIOVANNI ALLISON GARAFALO
Event/Sales Director – LIFESTYLE Sales Manager Sales Director – HANDMADE
914 421 3223 Accent on Design® 914 421 3212
melissa.engongoro@nynow.com 914 421 3280 allison.garafalo@nynow.com
Andrea.Colagiovanni@nynow.com
STEPHANIE GASPARI ASHLEY CIOFRONE
Sales Manager ANGELA GONZALEZ Sales Manager
Gift, Baby + Child Sales Manager HANDMADE® Designer Maker,
914 421 3366 Home Furnishings + Textiles HANDMADE® Global Design
stephanie.gaspari@nynow.com 914 421 3273 914 421 3310
angela.gonzalez@nynow.com ashley.ciofrone@nynow.com
SARAH COLLINS
Senior Sales Manager ASHLEIGH LEVY DESIREE WEISSGERBER
Accessories, Luxury Lifestyle + Sales Rep. Sales Rep. - HANDMADE®
Wellness Home Furnishings + Textiles 914 421 3289
914 421 3204 914 421 3369 desiree.weissgerber@nynow.com
sarah.collins@nynow.com ashleigh.levy@nynow.com
ZOE MALISZEWSKI MICHELLE LOSAPIO
Sales Manager Sales Manager
Accessories, Tabletop + Gourmet Housewares
Luxury Lifestyle + Wellness 914 421 3291
914 421 3210 michelle.losapio@nynow.com
zoe.maliszewski@nynow.com winter 2020 dates
HANDMADE Feb 1 - 4
EMMA SMITH REBECCA HARVEY HOME + LIFESTYLE Feb 2 - 5
Sales Director - HOME Sales Representative
914 421 3226 Home Furnishings & Textiles,
emma.smith@nynow.com Tabletop & Gourmet Housewares
914 421 3260 EXHIBIT / INQUIRE
rebecca.harvey@nynow.com
15 SUMMER 2019 POST MARKET REPORTYou can also read
