S 2 - Girl Scouts of Western Ohio
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020
2 019 – 2
L IE S
A L
R
2 GETTING
STARTED
4 SAMPLE AGENDAS 8 NEW
GIRL SCOUT COOKIE
10 DIGITAL
COOKIE®
6 MEET THE
MASCOT
11 WHOLE-GROUP
ACTIVITIES
e some ...
C r e at
to ra lly!
It’s time
This year’s butterfly mascot is something special. She starts out small, a little shy. But
once she finds her wings, she realizes she can do WOW things!
Just like butterflies, once Girl Scouts realize they can soar high with their friends and reach
their dreams, the world opens before them. That’s why this year’s Girl Scout Cookie rally is
all about friends and celebrating that butterfly spirit!
This guide provides inspirational and informational activities that will help each girl Wow
the World—in the Girl Scout Cookie Program® and beyond.
25
ADULT
12
ACTIVITIES
GIRL SCOUT
COOKIE TASTING
20 21 MARKETING & MORE
22 STEM FOR TEENS
14 15 GOAL SETTING
17 ORDER TAKING & MARKETING
19 KNOWLEDGE & SAFETY
Gather Girl Scouts at a
community center, camp,
school, campus, stadium or
anywhere a big group can
gather. The more interesting
the location, the more girls
will be inspired to...
d
Rally Basics: a s o f goo y,
t
Set a budget n e e d ide ommuni
c
Pick a date/time
If you s in your s or your
i o n d r
e nt
Choose a location locat other lea velopme
ask e e!
m u nity D ssistanc
Submit your Rally Order Form
Com ger for a
Line up some help Mana
Plan your activities and promote!
Take registrations
How to Promote Your Rally:
Social media (be sure to use multiple platforms)
Email to troop volunteers and parents
Printed letters
Service unit website
Email signatures
eBudde™ blasts (ask the council)
In-person Service Unit meeting and trainings
Signage in council lobbies and shops
This guide is packed with ideas and
resources to make your rally a unique
and wonderful experience!
Take these suggestions and make
them your own! There's even more at
littlebrownie.com/rally
2
GETTING STARTED
Bring a friend to the
friend-zy! Offer girls
a patch or other fun
prize for inviting a
friend to tag along.
Prepare for
Girl Scout Cookie™ rallies do more Station Setup
Liftoff Rallies Help Girls Build the 5 Skills
than inspire girls to set big goals. Organize your event with 6 to 10 activity The Girl Scout Cookie Program is so much
Rallies help girls build the skills stations. Many groups use a “timed rotation” more than selling Girl Scout Cookies®.
they need to reach them. format (about two hours total), starting with Through the experience, girls build 5 Skills
girls in one larger group, then breaking out that will last a lifetime: goal setting,
Coach the Coach: into smaller groups to visit various activity decision making, money management,
Getting adults in on the Action stations. Wrap it up with a big-group, high- people skills and business ethics.
You’ve got the girls for today but their energy sendoff. Or, consider an “open Rallies are an opportunity for girls to set
caregivers and leaders are going to be the house” format (about four hours total), goals, practice money management and
ones guiding them throughout the program. where girls can join the fun at any time and create a plan around how they
Set them up to be successful coaches by work their way through stations at their own will put all 5 Skills into action as a team.
teaching them about the Cookie Program! pace.
Earn Your Wings
Girl Scout Cookie Captains are a
Create an adult session where you dive in to A rally station stamp card helps girls keep
Rally's Best Friend!
the 5 Skills, Entrepreneurship Progression, track of which stations they’ve visited.
For awesome Girl Scout Cookie™ rally
Where the Cookie Money Goes and MORE! Girls can redeem their completed station
volunteers, call in the Girl Scouts Cookie
cards for a rally patch, participation
Captains. These teens will take the lead and
A caregiver’s involvement can make or break certificate or a fun prize.
naturally become inspired by the Girl Scout
their Girl Scout’s sale. Show them the tools
Cookie Program®. Plus, they can earn service
available to them and teach them to help, and
hours that could go toward earning the
when to let their Girl Scout succeed or fail all Program Aid award or Service to Girl
on her own. Scouting Bar. Find Girl Scouts Cookie Captain
program materials at LittleBrownie.com.
After all, without their selfless contributions,
Girl Scouts would not have the opportunities
to grow. Start with some comfy chairs and
snacks, and then add a presentation that
promotes the many resources offered to
them to make the cookie season quick, easy
and delightful!
3
SAMPLE AGENDA & RESOURCES
1 Set-up: 2-4 hours
• Set up all the activity stations.
• Prepare the stage for the big group activities.
• Set up any AV equipment, screens and presentations
and test them out.
2
Registration: 30 minutes
Greet girls at the registration table and provide name tags,
rally station cards and any other materials needed. Invite
Cookie Captains to engage with younger girls at check-in!
3
Welcome: 10-15 minutes
• Welcome girls with high energy and excitement.
• Explain how the Rally Station cards can be turned in at
the end of the event for a treat or a patch.
• Present the “stars of the rally,” the Girl Scout Cookies,®
by introducing girls dressed in Girl Scout Cookie™
costumes to get the crowd cheering!
4
Stations: 10-20 minutes per
Rotate through the rally stations. Select any activities you
wish, but be sure your rally features these key lessons:
Rally station 5 Skills lessons
Goals Goal-Setting
Congratulations! Marketing Decision Making
It is going to
Cookie booths or selling Decision Making, People Skills
be a fun Girl
Scout Cookie™
season!
RALLY PARTICI
PANT’S NAME
Cookie knowledge People Skills, Business Ethics
DATE Technology Decision Making, Business Ethics
Money management Money Management
The GIRL SCOUTS®
including but
Bakers is an official
name and mark,
not limited to and all other
the Trefoil associated trademarks
GSUSA licensee. Design, are owned by Girl
Copyright ®, Scouts
and logotypes,
TM, © 2019 Kellogg of the USA. Little Brownie
NA Co.
Safety Decision Making
5
Resources: Group Activity: 20-30 minutes
Find loads of activity resources, ready-to-go art and Gather the girls for an energetic sendoff. Be sure to include a
templates online at LittleBrownie.com in the Girl Scout show or game that highlights all the great rewards girls can
Cookie Rallies section. earn.
6
• Troop meeting activities
Wrap-Up: 10-20 minutes
• Rally station card art
• Thank everyone for coming.
• Participation certificates (girl and volunteer)
• Hand out rally patches and participation certificates.
• Rally kickoff script
• Ask everyone to fill out a short survey to help you plan for
• Girl and Volunteer surveys
future Girl Scout Cookie rallies.
• Troop sign-up
• Send them off ready to continue the Girl Scout Cookies
• Volunteer round-up and sign-in sheet
Friend-zy Fun!
Help adults SAMPLE ADULT AGENDA
GO LEAD & SUCCEED Setup: 30 MINUTES
a. Set up projector and chairs with tables.
b. Get your print materials and samples set out.
Registration: 30 MINUTES
After girls are checked in and ready, check in the adults
giving. them nametags and time to meet and greet.
Welcome: 10 MINUTES
a. Welcome troop leaders and caregivers!
b. Explain why the Cookie Program is so important and
why we "rally".
c. Open with an Icebreakter! Use the Cookie Rally Trading
Card Game.
for
p erfe
ct Topics: 10 TO 20 MINUTES PER
ni s rs
e ssio l e ade Cover these topics with the adults. Select any activities you
lt s ew the
n adu s or n a b out wish, but be sure your rally features these key lessons:
A e r re ort
egiv mo upp
car ea r n h e s a. 5 Skills of the Cookie Program e. Phases of the Cookie Program
to l nd t ide! b. f.
rov
Entrepreneurship Progression Online do's and don'ts
o k ing r a ma ! ) p
lo Pro
g
ould
c. Where the Money Goes g. Booth Etiquette
o o kie a n d sh d. How to Support your Troop h. Cookie Knowledge
C n(
y ca Wrap-up: 10 MINUTES
the
a. Thank everyone for coming.
b. Ask everyone to fill out a short survey to help you plan
for future cookie rallies.
d. Send them off ready to continue the cookie celebration!
5
FLy HigH
with the New
GirL Scout Cookie™ Friend
Introduce girls to this year’s beautiful butterfly mascot by
hosting a station all about their new Girl Scout Cookie friend!
L y feedeR DIY Butterfly Feeder
But t e R f Invite girls to make a butterfly feeder at the mascot
diY station. It’s as simple as cutting a butterfly shape out of a
sponge! Girls can take it home, soak it in sugar water and
hang outside. Girls can also make a hanging butterfly
feeder with a plastic plate, string and their favorite wow-
worthy decorations.
Seize STEM Opportunities
Teach girls all about butterflies by downloading and
printing informational posters. Our four ready-made
designs display content such as: butterfly fun facts, how
girls can help butterflies in their area, the lifecycle of a
butterfly and how to find butterfly sanctuaries near them.
Butterfly Garden
Set the scene with a lush butterfly garden! To
transport girls to their Girl Scout Cookie
friend’s world, use:
• Giant flowers
• Artificial turf
• Garden backdrops
• Floral tablecloths
• Overhead garden trellis with ivy
• Hanging butterfly plush
During the rally, invite girls to fold an
origami butterfly to place in the garden.
gar den scene
Create a butterfly
6
MEET THE MASCOT
make
oRiga
butte mi
rflies
7
Jump Up for Lemon-Ups
Girl Scout Cookies!
Exciting lemon-themed activities are on the
horizon! Stay tuned for fun promotional
activities coming to your inbox, once the new
Girl Scout Cookie embargo is lifted.
Remember to keep the new
Lemon-Ups cookie confidential
until January 7, 2020.
Butterfly fun fact:
Did you know butterflies flap their four
wings in a figure eight pattern? There
are eight messages on Lemon-Ups
Girl Scout Cookies!
8NEW GIRL SCOUT COOKIE ™
Get pumped up about
Lemon-Ups
GirL Scout Cookies !
™
®
Introduce and celebrate the newest addition to the Girl Scout Cookie™ lineup.
Inspired by girls in the Girl Scout Cookie Program®, new Lemon-Ups Girl Scout Cookies are positively fun. Custom-
made especially for Girl Scouts, these cookies have something truly bright, inspiring and empowering to say with
eight embossed messages. These crisp, zesty lemon Girl Scout Cookies are sure to lift you up this Girl Scout
Cookie Season!
“I am” Wall
Encourage girls to embrace who they are!
Make an interactive “I am” wall, and
instruct girls to write their own “I am”
phrases on sticky notes to add to the wall.
Print and display our Lemon-Ups Girl
Scout Cookies poster to preview the eight
cookie statements as inspiration.
Pin it with Pride!
Create bright buttons that display the
empowering messages featured on
the cookies, or provide a station where
girls can make one at the rally. Girls can
wear them at booth sales or walkabouts,
or display them on everyday items like
backpacks or purses.
Lemon-Ups Booth Display
Showcase these bright new Girl Scout
Cookies with a simply sweet booth display.
Flavor Worth Sharing
Add some zest to your celebration by
creating a cookie-tasting station where
girls can enjoy these tasty treats. Be sure
to display the Lemon-Ups Girl Scout
Remember to keep the new
Cookies with the various “I am” messages.
Lemon-Ups cookie confidential
until January 7, 2020.
9DIGITAL COOKIE ®
On January 3, 2020, girls
and caregivers can visit
gsdigitalcookie.com/gswo
to get movin' in 4 easy steps
1. Register
2. Set Up Your Site
3. Invite Customers
To Purchase
4. Track Your Progress
Tech Takes Her Sale to New Heights
Help girls take their Girl Scout Cookie™
Show ‘em the ropes—host a Digital Cookie® platform demo station
business to the next level with the Digital
When girls arrive at the station, log in to a Digital Cookie account for their grade level,
Cookie platform. By adding online and
hand over the mouse and let them click away! Girls will learn how to set up their
mobile channels to their sale efforts, girls
personalized website, get tips to create their very own Girl Scout Cookie videos, play
can market everyone’s favorite Girl Scout
interactive games, watch videos, enjoy printable activities and take fun quizzes that will
Cookies® to friends and family down the
help them learn how to budget their money and market their business. Now that is
block or across the country from the
what we call Girl Scout Cookie smarts!
comfort of their home. Using Digital Cookie
is easy and convenient for everyone.
Remind 'em of the cool rewards they earn for using Digital Cookie!
• Girl Scouts® who paired Digital Cookie
with traditional sales on average sold 76%
more Girl Scout Cookies than girls who did
not sell Girl Scout Cookies online.
• Girl Scouts who personalized their Digital
Cookie site with their own picture or video
on average sold more than double the 100+
number of Girl Scout Cookies.
25+
Visit www.gsdigitalcookie.com/gswo 50+
10 The GIRL SCOUTS® name and mark, and all other associated trademarks and logotypes, including but not limited to the Trefoil Design, are owned by Girl Scouts of the USA.WHOLE-GROUP ACTIVITIES
Great things happen when friends soar together. Try out these whole-group
activities at the start or finish of your rally to pump up the energy!
ize th e Whole
En e rg f Lu t Butterfly fun fact:
A group of butterflies is
te r
sometimes called a flutter!
Song and Dance
Teach girls a new tune called Little Cookie Here are some more tried-and-true
Seller to get them excited about the ways to hype up the crowd:
upcoming season! Invite leaders or Girl • Download our customizable kickoff script to
Scouts® up on stage to lead the whole group welcome everyone to the rally.
in this call-and-response song. • Play mascot-inspired music or music videos
while girls are filing into and leaving the rally.
LITTLE COOKIE SELLER SONG
Find examples on the activities section of
Little Cookie Seller
LittleBrownie.com.
Walking down the street
She knew just what to do Sweeten the Deal
so she stopped in front of me.
Pump up excitement by promising an excursion
She said, “Hey girl, it’s cookie time!
Do your thing and switch!
or fun group event following the rally! Girls can
Hey girl, it’s cookie time! turn in their completed rally station card to gain
Do your thing and switch!” admittance
or be entered into a drawing. The treat
Find lyrics and instructions could be anything from a trip to a
on LittleBrownie.com. butterfly garden, to a day at the
waterpark, to a ticket to a professional
sports game.
i e S e l l e r
ok
Little Co
s w i t c h
t hing &
do Your
1112
GIRL SCOUT COOKIE ™ TASTING
Serve up some fun
with butterfly shaped
Samoas® or butterfly
baggie Girl Scout
Butterfly fun fact: Cookie mix.
Butterflies taste with their feet
Create a
Wow-Worthy
Taste Test
Shift the Girl Scout Cookie mobile into full gear!
Put a creative spin on a cookie taste-testing station
by turning it into a food truck.
Samoas® Snacks, Please!
Create a mascot-inspired snack station using Samoas! Just cut the
Samoas in half, rotate them so they look like wings, and press
them into soft caramel candies to stick them together.
Add colorful “licorice lace” candy to make
the perfect antennae!
Butterfly Snack Bags
Watch girls excitement soar after making this
mascot-inspired craft. Decorate a clothespin to
represent the butterfly body and fill snack bags
with goodies like Samoas Trail Mix or Thin Mints®
Sweet and Salty Mix to represent the butterfly wings.
13Butterfly fun fact:
HeLp girls find their There’s a theory that a flap of
wings can impact weather on
Wings
the other side of the world!
Sky-high Goals
Girls’ goals will lift off when they
create this rocket goal tracker using a
craft tube and a template.
The actions that Girl Scouts®
take—even the tiniest ones—can have a
big impact. Visit GirlScouts.org to learn more
about girls who are changing the world in
meaningful ways.
14YOUNGER GIRLS—GOAL SETTING
rewa
rds th
at mo
tivate
Wonder-filled Rewards
Show off all the amazing items girls can earn this season at a rewards station.
After the preview, they’ll set their goals sky-high!
Create a photo op by taking girls’ pictures in front of the butterfly tapestry reward.
Provide an ice cream parlor back
drop where girls can pose inside the
Cookie Shake Blanket Sack, or on the
ottoman for a photo session.
15Business Savvy
Helps Them
SoaR
Butterfly fun fact:
Butterflies attach their eggs
to leaves with special glue.
Spread the Word to the World
Tell the world it’s Girl Scout Cookie time with an
affordable, professional quality, custom jewelry
craft. Girls can choose their design and create a
unique pendant for a necklace or use it as a
charm dangler. Be sure to use the back to
record your Girl Scout Cookie goal!
Butterfly pencil topper
Give your order-taking instruments a mascot
makeover with these butterfly pencil toppers!
Decorate with popsicle sticks, pom-poms or
other craft accessories.
16YOUNGER GIRLS—ORDER TAKING & MARKETING
Girl Scout Cookie™ Package
Butterfly Signs
Transform your booth signs into butterfly wings
and watch Girl Scout Cookie goals soar! Cut wings
from our handy template, or use scrapbook
paper or poster board and attach to the back of
a Girl Scout Cookie package.
Make now, use later! Girls can
create wing signs at the rally,
then attach them to packages
later at booth sales.
Girl Scout®
Cookies
Here!
Girls can advertise
their sale with
wing-shaped lawn Share your Girl Scouts®
signs or workplace Gift of Caring Cause
signs too! Invite one of our Cookies for a Cause
Recipients to the rally! Create a station or
set aside some time for a representative to
come and talk to girls about the difference
they make by asking customers to donate
Girl Scout Cookies.®
Some of our Cookies for a Cause Recipients include:
Ronald McDonald House Charities in Dayton and
Toledo, West Ohio Foodbank, Cincinnati Area Senior
Services, Freestore Foodbank, Yellow Ribbon Support
Center, SeaGate Foodbank, Shared Harvest Food
Bank, and military bases through Wright Patterson
and the 180th Fighter Wing, to name a few!
1718
WoW
YOUNGER GIRLS—KNOWLEDGE & SAFETY
Ways to teach th
e basic
s
Safety Smarts Origami Origami Butt
erfly Safety Sma
rts
A smart Girl Scout Cookie™ seller starts with Sell in the daytime
Sell only during
daylight hours,
unless accompan
ied by an adult.
safety! Girls can learn safety tips with this
Be Web Wise
Partner with Adults
Obtain parent/gu
ardian permissio
y
participate in
any online activitiesn to
always accompan
taking orders,
and take the
GSUSA Internet
. Adults
Safety Pledge.
at cookie
Show You’re a Girl
times.
Wear your Girl
selling or delivering
clothing to identify pin and/or
as a Girl Scout.
Girl Scouts when
booths at all
must be present
hands-on origami activity. Just complete the
Adults must
Scout
yourself
Scout
color-by-number activity with safety tips and
fold it into a beautiful origami butterfly.
Use the Plan Ahead
Buddy Sytem Always have
a plan for
do Not Enter
Always use the safeguarding Never enter
money. a person’s
buddy system. home or vehicle.
It’s not just safe, Be Streetwise
it’s fun. Become familiar
with areas and
neighborhoods
where
you will be selling
Girl Scout cookies.
Never give your
name, address
customers.
or email to
Protect
Privacy
the Roadon
safe pedestrian
Always follow
practices and
be aware of
Be Safe
traffic.
The GIRL SCOUTS®
Cookie Entrepreneur,name and mark, and all
other
DO-SI-DOS, SAVANNAHGift of Caring, Cookie House associated trademarks and
SMILES and TOFFEE-TASTIC Party, eBudde, Built logotypes, including
by Me, Cookie but not limited
are registered VIP eTraining, to the Trefoil
trademarks of Cookie Club, My Design, are owned
Kellogg NA Co. Cookie Friend, by Girl Scouts
Copyright ®, of the USA. Little
TM, © 2018 Kellogg Cookies 101 and Social Brownie Bakers
NA Co. Media Toolkit is an official GSUSA
are trademarks
of Kellogg NA licensee. Go for
Co. The LITTLE Bold,
BROWNIE BAKERS® Cookie Games, Cheers
name and mark, for Cookie
and all associated Volunteers, Cookie Captain,
trademarks, including Cookie Rookie,
SAMOAS, TAGALONGS,
Counting Caterpillar
Before caterpillars turn into butterflies, they must earn
their wings! Young Girl Scout Cookie sellers can learn
the basics of counting Girl Scout Cookie package
prices with this fun activity. Once they play, they’ll be
soaring in no time!
19Remember to keep the new
Lemon-Ups cookie confidential
until January 7, 2020.
Encourage Teens to
dO WOW
THiNgS
Teen rallies go above and beyond the basics
to challenge experienced Girl Scout Cookie™
sellers. Tap into their entrepreneurial
spirits by turning the rally into a Girl Scout
Cookie workshop for teens to grow their
business skills.
Cookieology
Can girls create the next Girl Scout Cookie sensation? This
workshop encourages girls to work together on a research and
development (R&D) team to learn about food science innovation.
Visit Ideal Cookie Sale for more Girl Scout Cookie workshop ideas
and resources.
TIP: To earn a badge for activities like this, look into the
Research and Development badge for Ambassadors or
other Cookie Business badges for older girls.
20OLDER GIRLS—MARKETING & MORE
Girl Boss with Goals Booth Marketing
Teens can set their high-flying goals using a custom Wow the World Snapchat filter. They can Invite teens to make a DIY whiteboard as part of
post it on social media or save the photo to promote their goal later on multiple platforms*. a lesson in booth marketing. While they create
*Please review current or updated Girl Scouts® safety resources at their boards, they can brainstorm marketing
girlscouts.org/en/cookies/troop-leader-resources.html messages to display at booth sales.
before posting on social media. Girls should also follow Girl
Scouts guidelines when sharing their Digital Cookie® site
with friends and family.
21h. . .
o n s wit
cH n e w H or i z
e a
M
ns R
sT E
Tee
Build tech skills and digital
marketing savvy with these
fun activities.
Drone Lesson Photo Editing Workshop
Invite a licensed drone pilot to teach Give teens hands-on tech experience!
teens the technology behind drones. Tell Teach them how to use software tools
them they can become certified to fly to layer Girl Scout Cookie™ images on
drones by earning a Remote Pilot top of photos. As a bonus, they can
Certificate from the FAA. Must be 16 or post their finished pics to social media
older. Visit www.faa.gov for more details. to pump up their marketing efforts.
Cover cookie logistics!
Could drones deliver
®
Girl Scout Cookies
someday? Have teens
brainstorm how that
might work.
m th is
22 f r oButterfly fun fact:
OLDER GIRLS—STEM FOR TEENS
Engineers are learning
how to improve drones by
studying butterflies!
to that 23When butterflies drink nectar
from a flower, pollen sticks
to them and is transported
from one flower to another.
rsation! This fertilizes plants so they
he conve
Have t
can produce fruits, seeds and
young plants.
Butterflies need your help.
Butter Several species, including the
p o l f l ies a re monarch, are threatened by
l
and ponatorsi loss of habitat, pesticides and
climate change.
a re im llinator
portan s
t!
Prepare for Landing
Create a fruit oasis with a homemade
Limit the Use of Pesticides hanging feeder, or provide a shallow puddle with
If pests are a concern in your yard or garden, try water, sand and landing stones for butteries to soak
introducing “beneficial” bugs such as praying mantis, up minerals and salt.
green lacewings and lady beetles.
Create a “No Mow Zone” Make a Monarch Waystation
Choose a small patch of your lawn that is only mowed Plant a colorful fl ower garden using native plants
once or twice a year, to allow native plants to and include milkweed. Milkweed leaves are the only
regenerate. food monarch caterpillars eat.ADULT ACTIVITIES
Mastering the
FUNDAMENTALS
OF COACHING Scou
ts to
G i r l ail
a n t our t t h em f
ll w l e
we a ed to ort
t u rally a l s o ne t o supp
N a we ho w out
e e d , but l t s l earn o w with
succ u gr
lp ad hem
l y ! ). He d h elp t m!
(saf e
c o u t an g f o r the
Girl
S in
ryth
their o i n g eve
d
Just like the first time she threw a ball, your Girl Scout will need some coaching to learn new skills and
achieve success. But let her take the lead. Good coaching is encouragement and guidance. Never do
anything for your Girl Scout that she can do for herself.
Try out some scenarios with your adults on Goal Setting isn't just about a number Representing the Girl Scout Promise
ways they can coach their Girl Scout(s)! of packages or amount of money and Law.
Here's some to get you started: raised!
If she says: Here’s the order card. Will you just write a Girls (and women!) of all ages come with unique
check? Think about specific skills or areas of growth personalities that can present challenges. The
you'd like to see in your Girl Scout. Is she shy promise and law provide the framework to take
Consider saying: How exciting! This will be like running
around new people? Help her build her these challenges and turn them into teachable
your very own business. What goals are you trying to
confidence! Does she need practice moments. Brainstorm specific actions you can take
reach? I’ll support you in finding lots of customers.
in counting? Let her make change (under with your Girl Scout for each line of the law, that
guidance!) to her customers! Set practical, skill will make the Cookie Program a more positive
If she says: I don’t know anyone who wants to buy based goals with your Girl Scout and create an experience in every interaction. Not only does this
cookies. action plan to make it happen! Use the 5 Skills help make our girls better future leaders but it
Consider saying: Many businesses sell to people they of the Cookie Program and Entrepreneurship protects the valuable relationship built with our
don’t know. Let’s brainstorm some ideas for cookie Progression as guide, but don't be afraid to partners and customers. We work hard to form
customers. come up with your own ideas! Each phase of the these partnerships with retailers and provide as
sale and selling strategy creates a new many opportunities to our Girl Scouts so they can
opportunity for a new skill! build their Cookie Business and reach their goals.
If she says: I don’t want to ask people to buy cookies. Will
Help us keep and strengthen those relationships
you do it?
with good behavior.
Consider saying: The more you do it, the easier it gets.
Let’s practice. Pretend like I’m a customer. Tell me about
your goals and ask me to buy cookies.
25ADULT ACTIVITIES
BETTER AND BRIGHTER than ever!
GETTING INVOLVED
All the ways adults can support their Troop Cookie Manager
There are tons of ways adults, that are not the Troop Cookie Manager,
can support their girls in achieving their goals! Creative types can help
girls make eye catching booth displays. A people person can coach the
girls on their people skills and sales pitch. Have a big car, you can drive
girls to and from their booths! Take a look at your personal skills and find
a way to contribute! Be sure to follow Girl Scout guidelines on volunteers
roles, registering and getting a background check when required.
COOKIE BITES; THE SHORT ANIMATED VIDEOS THAT WALK YOU THROUGH THE
GIRL SCOUT COOKIE PROGRAM IN A JUST A FEW MINUTES!
Girls aren't the only ones who can enjoy a video station! There are videos perfect for teaching adults all about the Cookie
Program and each one is less than 3 minutes! Awesome!: (Choose which videos fit your rally, be sure to save time to discuss.)
• How the Cookie Crumbles- • How your Girl Scouts can be • How to Nail a Cookie Booth- • Digital Cookie: How it Works-
One of the top questions customers Super Sellers- These tried and Girls reach goals and ward off Cookies have gone online!
ask is "Where does the cookie money true tips lead girls to BIG sales! the Cookie-Zombie Apocalypse With proper supervision
go". Take these next level steps to by nailing appropriate booth girls can take their cookie
This video helps answer just that! help lead girls to their goals! behavior and following sales into the 21st century!
informed adults make informed girls, guidelines. Customers pay online and
creating informed and engaged have the option to ship their
customers! cookies straight to their
doorstep! It's the perfect way
to engage friends and family
All these videos, and more, can be found at gswo.org/cookieresources under training as customers when you do
select the Cookie Bite(s) you wish to use! not see them often.
26R
HOW CAN CAREGIVERS SUPPORT THE 5 SKILLS
DURING THE COOKIE PROGRAM?
The 5 Skills: Goal Setting, Decision Making, Money Management,
People Skills, and Business Ethics
1. Be her main advocate – Assist your Girl Scout in developing her goals and
empower her to run her own cookie business!
2. Girl-led – Ask questions during the cookie planning meeting about how the
funds will be used and urge your Girl Scout to be part of the decision making
process.
3. Build financial confidence - let her take the lead on building her business plan
with a budget and managing the money.
4. Find her voice – Help her create her sales pitch so she’s ready when interacting
with customers and building her people skills.
5. On my honor –Teach your girl how to treat her customers with business ethics
and keep her promise to deliver the product and provide excellent service.EVALUATIONS &
REIMBURSEMENTS
Did you KNOW? The hosting service unit is eligible to
receive a cookie rally reimbursement of up to $125? In
order to receive this reimbursement the hosting service
unit must submit their completed evaluations that were
provided with their rally kit. Reimbursements can only be
issued for the number of girls who participate in the
evaluation so it is important to make sure every girl
completes an evaluation as part of her troop or group.
Evaluations are done as a group/troop individual
evaluations should not be done.
# of Girls Served Reimbursement
1-50 girls $25
51-100 girls $50
101-150 girls $75
151-200 girls $100
200+ girls $125
TIPS FOR ADMINISTERING EVALUATIONS
Young girls may need an explanation of the questions listed. It is OK to rephrase questions and provide examples,
Ex Did you learn anything new about Money Management, when we had our mock cookie booth?
Break up the questions. Ask one or two at a time maybe even throughout the event. This keeps things fresh, and moving
without troops rushing to complete at the end of the day.
Try "Yes/No" or Red/Green paddles for Daisy and Brownie Girl Scout to answer questions. It's easier than counting hands
and is more engaging for the girls.
Don't wait until girls are ready to go home to pass out evaluations. This puts everyone in a rush without allowing time for a
good debriefing. Debriefing allows girls (and leaders!) to reflect and soak in all their new skills and knowledge!
282020 COOKIE RALLY
ORDER FORM
Thank you for planning a service unit cookie rally to support the success of the 2020 Girl Scout
Cookie Program. Cookie rallies will inspire the girls to be energized to start their own cookie business!
Please provide the program details below, and return this completed form to your Regional Girl Scout
Center. Supplies are on a first-come, first-serve basis, limited, and are not guaranteed to be available.
Submit this form as soon as possible.
Service Unit Name/Number: Other SU's Attending:
Cookie Rally Coordinator (s):
Email: Phone:
Date of Rally: Location: Time:
Total # of troops attending the rally: Total # of girls attending:
Service units will be choosing the activities from the rally guide that they think will go over best
with their troops. The service team should purchase supplies for these activities. For service units
that earned the cookie sale bonus last year, this is a great way to use some of those funds.
Please “check” the supplies you wish to use at your Cookie Rally.
Rally Patches YES NO (Quantity determined based estimated number of girls attending)
Cookie Captain Number of Cookie Captains
YES NO
Patches (Patches will be provided to SU's first come-first served)
Sample Cookies
YES NO (Quantity determined based estimated number of girls attending)
Cookie Costumes (Quantity determined based estimated number of girls attending
YES NO Cookies should be broken up into bite sizes)
Sample Set of
Cookie Rewards YES NO National Family Cookie Pin is available for
purchase in Council Shops.
Girl evaluations will be provided in your packet, your service unit reimbursement will be based on
the number of evaluations you turn in with your sale kit. (To be eligible reimbursement—this Rally
Order Form and Girl evaluation forms must be returned to your regional office.)
I prefer to pickup supplies from the Girl Scout Center listed below:
Toledo Lima Dayton Cincinnati
Return this form, along with “Planning Your Rally” sheet (reverse) to your regional office.
This form must be completed front and back to be eligible for your service unit reimbursement.
It is recommended that you make a copy of this form for your records
29PLANNING YOUR PROGRAMMATIC RALLY
STEPS TO TAKE ACTION
The purpose of a Cookie Rally is to help motivate girls to have a successful cookie
program, as well as to develop the Five Essential Skills. When planning your Cookie Rally, consider
these questions. Once complete submit this sheet along with your rally request form to your Regional Girl Scout
Center to receive your rally kit.
What activities are focused around Goal Setting?
What activities are focused around Decision Making?
What activities are focused around Money Management?
What activities are focused around People Skills?
What activities are focused around Business Ethics?
How will this event incorporate the Girl Scout Leadership Experience Program Processes of Experiential
Learning, Girl-Led and Cooperative Learning?
What other ways does your rally help to motivate the girls in having a successful program?
What ways are you incorporating technology into your rally?
What additional information, if any, would you like to provide?
30WHAT'S NEXT?
= CAMP
More than S'mores; camp is about the successes and
surprises girls experience while outdoors.
For many girls camp is not a possibility without the annual Girl Scout Cookie
Program. The sale not only provides them with the financial means to attend camp
but it trains their skills so that when they make it to camp they are filled with
courage, and confidence to make their camp experience a success!
Camp Gives Girls the Opportunity to:
• Explore the world around them
• Build lifelong skills
• Develop a deep appreciation for nature
Visit gswo.org/camp to learn more • Make�friendships�without�the�influence�of�social�media
about our council camp opportunities. • Have fun under the guidance of caring, trained adults
31The Girl Scout
Cookie Activity Pin
Celebrating the 5 Skills with girls!
All girls who participate in the Girl Scout Cookie Program are eligible to earn the annual
Cookie Activity Pin. When they earn the pin, invite girls to share their accomplishments in
each of the 5 Skills. Here’s how girls achieve the 5 Skills through the Girl Scout Cookie Program:
1. Goal Setting
The Cookie Activity Pin
is available for purchase at Set personal learning goals. What do you want to learn this year? What do you
your local store or through want to do better? Share this with at least one other person or your group.
www.girlscoutshop.com.
The pin is a different color Set personal sales goals for yourself based on your personal and group goals.
every year. Keep a record of your accomplishments each year!
2. Decision Making
Develop a basic business plan for your cookie sale.
Work as a team with other Girl Scouts to decide when and where you’ll sell cookies
and what you’ll do with the money you earn.
3. Money Management
Develop a budget for accomplishing at least one of the goals you set in the Goal
Setting step. Use this budget to help determine your sales goals.
Be able to explain how the money earned in the Girl Scout Cookie Program helps
you, your group, and your council.
4. People Skills
Practice your “elevator speech” for customers about what you are selling, why you
are selling it, and why they should purchase it.
Make a list of customers you will approach. Don’t forget people you sold to last year!
5. Business Ethics
Discuss how living the Girl Scout Promise and Law applies to what you do in the
Girl Scout Cookie Program as a businesswoman.GIRL SCOUT COOKIE™ BUSINESS BADGES
THIS COOKIE SEASON, Find out how to earn all these badges by
getting The Girl's Guide to Girl Scouting
ADD TO YOUR SKILLS! and checking out your Financial Literacy
and Cookie Business badges.
COOKIE BUSINESS BADGES FINANCIAL LITERACY BADGES
daisy
Brownie
Junior
Cadette
Senior
Ambassador
33The GIRL SCOUTS® name and mark, and all other associated
trademarks and logotypes, including but not limited to the Trefoil
Design, are owned by Girl Scouts of the USA. Little Brownie Bakers is
an official GSUSA licensee. Copyright ®, TM, © 2019 Kellogg NA Co.
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