SEMICONDUCTOR VOICE - Leadership for A More Inclusive And Resilient World

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SEMICONDUCTOR VOICE - Leadership for A More Inclusive And Resilient World
SINGAPORE
SEMICONDUCTOR
                                                    Volume 13

                                                   VOICE
T05SS0291A

 BEYOND RECOVERY:

Leadership for A
More Inclusive
And Resilient
World

#ChooseToChallenge   Semiconductor   The Freedom
                     Tradewinds      to Disrupt
SEMICONDUCTOR VOICE - Leadership for A More Inclusive And Resilient World
Foreword by Executive Director
T
        here are major shifts in         opportunity for us to bring back              has formed a committee chaired
        the semiconductor industry       the attention and vibrancy to the             by industry leaders from MNCs to
        triggered by the pandemic,       semiconductor industry, and if we             achieve this goal.
and prior to that, the trade tension     do it right, an excellent opportunity
between the US and China.                to further grow our industry. As we           The first quarter of this year
These events have exposed the            start to see the light at the end             has been a busy period for the
vulnerability of our industry's          of the tunnel with regards to the             Secretariat team. We organised
ecosystem. As Brené Brown                pandemic, we should be excited to             the Electronics Industry Day 2021
would put it, "vulnerability is          start envisioning a new bright future         and most recently, the inaugural
the birthplace of innovation,            for our industry. How could we play           Semiconductor Women's Forum
creativity and change". Indeed,          our part in shaping this future?              2021. Both events achieved record
our industry's current situation                                                       participation. SSIA will continue to
presents a lot of opportunities not      The Singapore Government has                  focus on developing and growing
just for companies, but countries to     announced this year's budget                  our talent pool, with additional
strive in the technological space        under the theme of "Emerging                  initiatives supporting the culture
in the future.                           Stronger Together", with a clear              of diversity and inclusivity. This will
                                         focus to accelerate structural                hopefully encourage more female
A recent study by Boston Consulting      adaptations and transformation                talents to join the industry.
Group, as reported by SIA, has           with a long-term view in mind.
shown that semiconductor                 With a similar vision, we aim                 Finally, I would like to thank all the
manufacturing will grow by over          to help our companies emerge                  companies who have supported
56% globally in the next decade.         stronger post-pandemic, and                   us by sponsoring our initiatives.
Recent news surrounding global           seize the opportunity to make                 It has helped fund our operations
semiconductor chips shortage             Singapore a major semiconductor               and grow our workforce to support
impacting the automotive and             and electronics hub in the world.             the industry further. I would also
many other industries has also           Over the coming weeks, we will be             encourage companies to join our
shocked many industry leaders            announcing a slew of initiatives              network and consider signing on as
and governments. The interest            and activities that will help our             a member. Do reach out to my team
level in our industry today hits         businesses connect both locally               at secretariat@ssia.org.sg for more
one of its highest levels. It shows      and internationally. To facilitate            information about the members'
the significant impact a tiny            the industry to grow continually,             network. Thank you, and as always,
semiconductor chip brings to our         SSIA will strive to help strengthen           please stay safe and healthy!
lives. I see today's situation as an     our local ecosystem further. SSIA

    EDITORIAL TEAM                                                                         SSIA BOARD
  EXECUTIVE DIRECTOR      MARKETING &                  SENIOR PROJECT                    Andrew Chong       (Chairman)
  Ang Wee Seng            COMMUNICATION MANAGER        EXECUTIVE                         Brian Tan          (Vice-Chairman)
  weeseng@ssia.org.sg     Gillian Cheng                Rebecca Foo
                          gillian@ssia.org.sg          rebecca@ssia.org.sg               Jerome Tjia        (Secretary)
  STRATEGIC                                                                              Jennifer Teong     (Treasurer)
  PROGRAMS DIRECTOR       HR MANAGER                   EXECUTIVE ASSISTANT               KC Ang             (Board Member)
  Julie Koh               Patsy Tan                    Cindy Chong                       Rajan Rajgopal     (Board Member)
  juliekoh@ssia.org.sg    patsy@ssia.org.sg            cindy@ssia.org.sg
                                                                                         Chen Seok Ching    (Board Member)
  DEPUTY DIRECTOR OF      SENIOR BUSINESS              DESIGNED BY                       Terrence Gan       (Board Member)
  PROJECTS                DEVELOPMENT EXECUTIVE        Superskill Graphics Pte Ltd
  Daphne Leong            Jasmine Tai                  www.superskill.com
  daphne@ssia.org.sg      jasmine@ssia.org.sg

                                                                              Vol 13    Singapore Semiconductor Voice         3
SEMICONDUCTOR VOICE - Leadership for A More Inclusive And Resilient World
CONTENTS                  SSIA UPDATES                           BEYOND RECOVERY: LEADERSHIP FOR
                                                                 MORE INCLUSIVE AND RESILIENT WORLD
                                                                                                              INDUSTRY

                          06                                                                              32
                               Electronics                                                                             Semiconductor

                                                                 16
                               Industry Day 2021                                                                       Tradewinds - January

03
     Foreword by the                                                  #ChooseToChallenge                               to February 2021
     Executive Director

                          12                                                                              41
                               SME Local Ecosystem Improvement                                                         New SSIA Member D-SIMLAB

                                                                 18
                               Committee & Singapore                  SSIA Launched The                                TECHNOLOGIES Optimizes
                               Semiconductor’s Intelligent            First Semiconductor                              Capacity Planning and
                               Manufacturing Framework                Women’s Forum                                    Material Flow Execution in
                                                                                                                       Semiconductor Manufacturing

                          13                                     22
                               Workforce Singapore’s                  Wisdom of the Global

                                                                                                          42
                               Volunteer Career Advisors              Leadership Expert = Biggest                      The Sky’s The Limit
                               Initiative                             Stumbling Block for Leaders                      With Redinox

                                                                 30
                                                                      Xilinx's Women's

                                                                                                          45
                                                                      Group                                            Industry 4.0 & The
                                                                                                                       Smart Factory: Looking
                                                                                                                       Beyond SECS/GEM

                                                                                                             PEOPLE

                                                                                                          46
                                                                                                                       Nongsa D-Town
                                                                                                                       Launched in Singapore-
                                                                                                                       Indonesia Tech Park

                                                                                                          48
                                                                                                                       A Chat with the SSIA Secretariat
                                                                                                                       Team Member - The Story of
                                                                                                                       Jasmine’s Career Journey

                                                                                                          50
                                                                                                                       Wee Ting Yit: The
                                                                                                                       Freedom to Disrupt

                                                                                                          52
                                                                                                                       Lim Chee Kien:
                                                                                                                       Learning Has No
                                                                                                                       Finish Line

                                                                                                      DISCLAIMER
                                                                                                      The Singapore Semiconductor Voice is the official publication of
                                                                                                      SSIA. All rights are reserved and no part of this publication may
                                                                                                      be reproduced without the expressed written consent of SSIA
                                                                                                      and the publisher. While every effort has been made to ensure
                                                                                                      the information in this publication is accurate and up to date, the
                                                                                                      secretariat team will not be responsible for the errors made as
                                                                                                      a result of information received. Opinions expressed are that of
                                                                                                      writers and do not necessarily represent the views and opinions of
                                                                                                      SSIA or the publisher.
SEMICONDUCTOR VOICE - Leadership for A More Inclusive And Resilient World
SSIA UPDATES                                                                                                                                                                               SSIA UPDATES

Electronics                                                                                                          EVENT HIGHLIGHTS
                                                                                                                     Electronics Industry Day Virtual Launch

Industry
Day 2021
The Electronics Industry Day 2021 closed
with great success with the support from JTC
and e2i. Over 1,500 participants including
students from various Institutes of Higher
Learning and job seekers joined the events
and activities held from January to March
2021 get insights on finding their dream jobs
in the sector.                                                                                                                  Snapshots at
                                                                                                                                the Launch

THE VIRTUAL LAUNCH
T
        he event's virtual launch was graced by Mr.
        Alvin Tan, Minister of State, Ministry of Trade
        and Industry & Ministry of Community,
Culture and Youth. The presentations, plant tours         Industry and Career Talks
at Infineon and Micron, as well as online games
helped participants understand more about our             Another event was the Industry Talk with Sembcorp
industry and the career choices available.                Industries Ltd, Lam Research and and Institute of
                                                          Microelectronics (IME) of A*STAR. Besides, two career
Dialogue Session with MOS Alvin Tan                       talks for University, Polytechnic and ITE students
                                                          were conducted with the support from ams, Realtek,
After the launch, over 120 industry leaders had           SSMC and Xilinx. Representatives from the companies
an engaging session with Mr Alvin Tan discussing          shared their employment and internship opportunities,
the semiconductor industry's challenges. Mr Ang           and answered the questions on what it took to make a
Wee Seng, SSIA Executive Director, reported the           real impact as an engineer in the sector. There was also
readout of a recent SSIA industry pulse survey. He        a Live Chat with Jabil and their
said the industry has been fortunate that it was          potential candidates.
not badly affected by the pandemic compared to
other industries. Challenge in hiring local talent        SSIA secretariat will continue to create a vibrant
was one of the topics discussed during the dialogue       environment for our industry. One of such events will be
session. SSIA will work closely with companies and        the Semiconductor Business Connect 2021 in July 2021.
government agencies to address this issue.                More details will be announced soon.                                                 Virtual plant tours at Infineon and Micron

6     Singapore Semiconductor Voice      Vol 13                                                                                                                                 Vol 13   Singapore Semiconductor Voice   7
SEMICONDUCTOR VOICE - Leadership for A More Inclusive And Resilient World
SSIA UPDATES

EVENT HIGHLIGHTS                                             top 10
                                                      semiconductor company

                                                 ~46,700              ~7,800
                                               total employees       R&D employees

                                                       leading player
                                                  in automotive, systems for power
                                               management and drives, sensor systems,
                                             connected secure systems, wireless combos,
                                                       differentiated memories

                                                        career portal

Dialogue Session with MOS Alvin Tan

Industry Talks and Career Talks

8   Singapore Semiconductor Voice   Vol 13
SEMICONDUCTOR VOICE - Leadership for A More Inclusive And Resilient World
We can help you find the
                                                                                                                                                                                     right hose.
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                                                                                                                                                                                     failures. Our extensively experienced
                                                                                                                                                                                     Hose Advisors can help you select
                                                                                                                                                                                     the right hose.

                                                                                                                                                                                    Please visit our website singapore.swagelok.com
                                                                                                                                                                                    or contact us at inquire@swagelok.com.sg or at
                                                                                                                                                                                    +65 6367 0688.

RESPONSIBILITIES                                                                               REQUIREMENTS
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•   Coordinate troubleshooting of process issues and yield losses                              •   Knowledge of programming knowledge and Excel macro
•   Continuous process improvement as to quality, throughput,                                      will be an advantage
    cycle time and costs                                                                       •   Good analytical, communication and teamwork skills
•   Perform new processes and consumables qualifications
•   Statistical data analysis for process improvement

SILTRONIC AG                                                                                                    Siltronic Singapore Pte. Ltd. | Siltronic Silicon Wafer Pte. Ltd.
Siltronic is one of the world’s largest manufacturers of hyperpure silicon wafers and partner of many leading   10 Tampines Industrial Avenue 5 Singapore 528820
semiconductor companies. The company employs around 4,000 people. The company has a network of                  Phone: +65 6500-2000
state-of-the-art production sites in Asia, Europe and the USA. Siltronic develops and manufactures silicon      Fax:+65 6500-2007
wafers in diameters of up to 300mm. These are the basis for modern microelectronics and nanoelectronics.        E-mail: ssp-careers@siltronic.com
SEMICONDUCTOR VOICE - Leadership for A More Inclusive And Resilient World
SSIA UPDATES                                                                                                                                                SSIA UPDATES

SME Local Ecosystem Improvement                                                                                        Workforce Singapore’s            W
                                                                                                                                                                    orkforce Singapore’s
                                                                                                                                                                    new volunteer Career
                                                                                                                                                                    Advisors initiative

Committee & Singapore Semiconductor’s                                                                                  Volunteer Career Advisors
                                                                                                                                                        aims to provide individuals with
                                                                                                                                                        peer-level support and career
                                                                                                                                                        guidance as they seek to advance

Intelligent Manufacturing Framework                                                                                    Initiative
                                                                                                                                                        their careers or make transitions.
                                                                                                                                                        Coming from diverse professional
                                                                                                                                                        communities and possessing
                                                                                                                                                        deep industry experience, the
Singapore Semiconductor Industry Association (SSIA) strives                      of manufacturing approach,                                             volunteers can provide sector and
to address the industry’s challenges with its ongoing and new                    manufacturing performance                                              occupation-specific career advice
initiatives. To create a more vibrant industry landscape with more               indices, required intelligent                                          to peers, and connect them with
activities and outreach to companies in our local ecosystem, SSIA                manufacturing capability to achieve                                    useful government programmes
has set up an SME Local Ecosystem Improvement Committee                          semiconductor manufacturing                                            and services. Through the
headed by KC Ang, SSIA board member and SVP, Global Fab                          excellence, system framework                                           volunteer Career Advisors,
Operations of GlobalFoundries. The committee is supported by a                   for effective development                                              workers can also learn about the
team of industry leaders to strengthen the local semiconductor                   of intelligent manufacturing                                           key insights on industry trends
ecosystem through closer collaboration between semiconductor                     management system and effective                                        and emerging skills, and make
manufacturers and their suppliers.                                               transformation of semiconductor                                        informed career decisions with
                                                                                 industry via fast integration of                                       greater confidence.

T
       he first objective of the          career fair launched by SSIA and       new Industry 4.0 capability into
       committee was to extend            e2i. It helped increase awareness      semiconductor manufacturing.                                           If you are uncertain about how
       the strategy for improvement       of the semiconductor SME local         More details will be updated on the                                    to navigate your career
to the SMEs’ network. The                 ecosystem to potential talents.        SSIA website later.                                                    pathways in the Electronics and
opportunities include increasing the      Moving forward, SSIA will invite                                                                              Semiconductor sector, Workforce
awareness of the semiconductor            SMEs to participate in the coming                                                                             Singapore's volunteer Career
SME local ecosystem to potential          Semiconductor Business Connect                                                                                Advisors initiative is here to help.
                                                                                    List of organisations
talents, deploying automation             in July 2021 to explore business                                                                              The Singapore Semiconductor
                                                                                    participating in the
to improve the repetitive manual          collaborations, with the theme                                                                                Industry Association has been
                                                                                    SME Local Ecosystem
tasks, and the digitalisation of          Riding through the Waves of I4.0 -                                                                            working closely with Workforce
                                                                                    Improvement Committee
workflow to improve planning              Enabling Intelligent Manufacturing.                                                                           Singapore to build a pool of
and execution.                                                                                                                                          volunteer Career Advisors to
                                                                                    ࡟   Aircond Network
                                          Singapore Semiconductor’s                                                                                     support your career journey.
                                                                                    ࡟   Applied Materials
Kinetics, Richport and the SSIA           Intelligent Manufacturing
                                                                                    ࡟   Denselight
team visited the Advanced                 Framework                                                                                                     Making career decisions alone can
                                                                                    ࡟   GlobalFoundries
Manufacturing Centre at Temasek                                                                                                                         be daunting. With the guidance
                                                                                    ࡟   Infineon
Polytechnic in January 2021 to            To help companies, especially                                                                                 from our volunteer Career Advisors,
                                                                                    ࡟   Kinetics
view use cases and demonstrations         SMEs, implement digital solutions                                                                             it no longer needs to be. If you wish
                                                                                    ࡟   Micron
of autonomous transporter                 into their business processes, SSIA                                                                           to be connected with a volunteer
                                                                                    ࡟   Richport
systems, robotic automation               has set up another committee                                                                                  Career Advisor from the Electronics
                                                                                    ࡟   Singapore Semiconductor
and metal 3D printing. The visit          headed by Jonathan Chang,                                                                                     and Semiconductor sector, please
                                                                                        Industry Association
helped participating companies            Assistant VP - IT & Intelligence                                                                              visit https://go.gov.sg/vcai-app.
explore collaboration with the            Management of Vanguard to
Institute of Higher Learning for their    define Singapore Semiconductor’s
digitalization transformation,            Intelligent Manufacturing                         SOURCE OF                                                      SOURCE OF CONTENTS
in a more practical and cost-             Framework, with support from                      CONTENTS
effective way.                            institutions, particularly Singapore
                                          Polytechnic. The committee will
During the Electronics Industry           publish a paper on the Framework,
Day 2021 events, SMEs were also           which consists of several
invited to participate in the virtual     sections including introduction

12    Singapore Semiconductor Voice      Vol 13                                                                                                Vol 13   Singapore Semiconductor Voice      13
SEMICONDUCTOR VOICE - Leadership for A More Inclusive And Resilient World
The
Climate
    Is
  Changing
 ARE YOU PREPARED TO GO GREEN?

               Act today, learn more at
             MakeEveryDropCount.gov.sg
SEMICONDUCTOR VOICE - Leadership for A More Inclusive And Resilient World
#ChooseToChallenge
         T
                he theme of International Women's Day 2021 was ‘Choose To Challenge.’
                "We can choose to challenge and call out gender bias and inequity. We can
                choose to seek out and celebrate women's achievements. Collectively, we
         can all help create an inclusive world. From challenge comes change, so let's all
         choose to challenge.” said the organisers of the International Women's Day global
         collective movement.

         In Singapore, various indicators such as women's literacy rate, labour participation
         rate and proportion of women among Institute of Higher Learning (IHL) graduates
         have shown women making a lot of progress. "50% of IHL graduates are female
         graduates. The question is where have they gone? They don't seem to be in the
         semiconductor industry,” said Ms Sun Xueling, Minister of State for Education and
         Social and Family Development, in her speech at the Semiconductor Women's
         Forum. She encouraged HR teams, leaders and managers to play their part to have
         more women in the workplaces and support women in their career. She mentioned
         more male staff could be invited to be part of this journey, as their involvement
         and support of the women around them would go a long way towards a supportive
         workplace culture.

         Ministry of Social and Family Development has dedicated 2021 as the Year of
         Celebrating SG Women. It encourages all of us to come together as a community
         to take stock of the progress of our women, our society, and how we can
         continue to support these aspirations. It is also important for companies in the
         semiconductor industry to recognise the significance of having more women in the
         sector. More so, now than ever, for us to emerge stronger from COVID-19.

16   Singapore Semiconductor Voice   Vol 13                                                     Vol 13   Singapore Semiconductor Voice   17
SEMICONDUCTOR VOICE - Leadership for A More Inclusive And Resilient World
BEYOND RECOVERY: LEADERSHIP FOR A                                                                                                                                          BEYOND RECOVERY: LEADERSHIP FOR A
        MORE INCLUSIVE AND RESILIENT WORLD                                                                                                                                        MORE INCLUSIVE AND RESILIENT WORLD

                                                                                                                                                         Design Engineering & Country Head
                                                                                                                                                         – India, AMD, and Olivia Koentjoro,
                                                                                                                                                         Director of Intellectual Property
                                                                                                                                                         Analytics Center of Excellence,
                                                                                                                                                         Global Law Department, Applied
                                                                                                                                                         Materials.

                                                                                                                                                         “In 2013, GF established the
                                                                                                                                                         GLOBALWOMEN (GW) network with
                                                                                                                                                         a mission to create a sustainable         Over 700 participants joined the event
                                                                                                                                                         framework for the professional            on-site and online
                                                                                                                                                         development of women at GF.
                                                                                                                                                         GW is a vital part of our inclusive       retention of female talents and
                                                                                                                                                         culture and has now evolved into          acting as a development platform
                                                                                                                                                         an alliance that includes women           for future Applied female leaders,”
                                                                                                                                                         and men who actively work as allies       said Olivia from Applied Materials.
                                                                                                                  MOS Sun Xueling graced the             for women employees. There is a
                                                                                                                  Semiconductor Women’s Forum            strong need for corporates to place       “Micron is utilising new tools
                                                                                                                                                         ‘balance for better’ as a priority by     to promote diversity in talent

SSIA Launched The
                                                                           ‘GSA: Women in the Semiconductor       a culture in which women have          institutionalizing support groups         acquisition and reinforce Micron’s
                                                                           Industry’ conducted by GSA and         equal opportunity to achieve their     on mentoring and professional             inclusive culture, such as modifying
                                                                           Accenture in 2019 and 2020 showed      potential in a meaningful career,”     development of women engineers,”          job descriptions to weed out
                                                                           a significant under-representation     said Andrew in his welcome             said Soh Yun from GlobalFoundries.        unconscious gender bias, using

First Semiconductor
                                                                           of females with the highest in         speech. He said companies have                                                   AI to reduce bias in candidate
                                                                           leadership and technical roles in      increased their efforts in creating    “Applied Materials sponsors               applications, and ensuring
                                                                           the industry.                          diversified and inclusive working      Women Professional Development            interviewing teams are also diverse.
                                                                                                                  environments. Some of them have        Network (WPDN), which fosters             The post COVID era of leadership

Women’s Forum
                                                                           Supporting Female Employees            also established Women Network         diversity and inclusion and aims          and innovation calls for a strong
                                                                           During The Pandemic                    Chapters within their organisations    to build a progressive, fair and          sense of purpose and empathy, and
                                                                                                                  to encourage and support their         equitable working environment             we are defining our new normal,”
                                                                           The recent growth and consequent       employees.                             within Applied. WPDN is active            said Cher Whee from Micron.
Diversity Is Key To Addressing Challenges                                  shortages in semiconductors
                                                                           have highlighted how critical          Insights from Women Leaders
                                                                                                                                                         in promoting engagement and

Facing The Semiconductor Industry                                          the semiconductor industry is in       in the Industry
                                                                           providing the building blocks of the

T
       he Inaugural Semiconductor Women’s Forum in Singapore was           products and services that impact      Five reputable female leaders
       launched at Conrad Centennial Singapore on 11 March 2021. in        the way we live, how we work, and      who have excelled in the
       a hybrid format. Organised by the Singapore Semiconductor           the way we enjoy our leisure.          semiconductor industry shared their
Industry Association (SSIA) and supported by e2i, Workforce Singapore      SSIA Chairman Andrew Chong said        inspirational career journeys at the
and Global Semiconductor Alliance, the event aimed to attract more         diversity is key to address these      Semiconductor Women’s Forum,
female talents to join the semiconductor sector, and inspire the current   urgent needs in a responsible          including Jennifer Zhao, Executive
female workforce to stay and thrive in the industry. The event attracted   manner. “The industry strongly         Vice President and General
over 700 participants (both on-site and online) from more than 100         needs more talents to deliver the      Manager, Advanced Optical Sensors
corporations and organisations worldwide. Ms Sun Xueling, Minister of      vibrancy, agility and sustainability   Division, ams AG, Siah Soh Yun,
State for Education and Social and Family Development, graced the          necessary for success in this          Technology Development Vice
event as the Guest of Honour.                                              field during the pandemic. The         President, GLOBALFOUNDRIES (GF),
                                                                           significant investments in building    Sim Cher Whee, Vice President,
The semiconductor industry in Singapore remains a male-dominant            a more flexible and empathetic         Global Talent Acquisition and Talent
industry even though female leadership contributes tremendously in         workplace will greatly help retain     Mobility, Micron, Jaya Jagadish,
corporate sectors worldwide, as recognised by global studies. A survey     and attract employees, and nurture     Corporate Vice President- Silicon      Panel discussion at the event

18   Singapore Semiconductor Voice    Vol 13                                                                                                                                              Vol 13    Singapore Semiconductor Voice      19
BEYOND RECOVERY: LEADERSHIP FOR A
        MORE INCLUSIVE AND RESILIENT WORLD

How Can The Industry Be More Inclusive?
      During the Semiconductor Women’s Forum, we asked participants to share their views by
            using the padlet platform. Let’s have a look at their insights and suggestions!

 Observation                                  Make sure women have a prominent           Leaders in Semiconductor industry
                                              voice both inside and outside of the
 Within my 18+ years of experience,           company. Give them every opportunity       Make sure women leaders are
 I am in semiconductor field since            to succeed, and in turn, help other        MT members and leaders in
 2018. What I feel that irrespective          women succeed.                             semiconductor industry
 of field, in general, trust on women
 for handling critical position, is not
 immensely strong and still need to
 work hard to convince others with            Encourage industry partners to set a       Offer trainings or guidelines on how
 any kind of proposal. Things are             practical percentage to :                  to recognise and correct for implicit
 changing for sure. But still long way        • recruit women into the male              bias.
 to go to get appreciation for Women’s           dominated industry
 empowerment globally as women’s              • put women in leadership position
 are emerging everywhere! I also need            within organisation
 to break my glass ceiling (inside and        Only with a target then the plan will be   Be respectful and sensitive to others'
 outside) to bring myself upfront :) The      defined                                    contribution.
 seminar was inspiring!!!

                                              More avenues to learn about career         Celebrate Diversity, Embracing
 Make sure potential women leaders            pathways from women leaders                Inclusion.
 are visible to management and to
 nurture them.

                                              How to encourage more Men to               Be BOLD to share your thoughts and
                                              empower Women in this male                 ideas.
 Proud to see so many female leader in        dominant industry?
 the semiconductor industry!                                                             Have a voice and speakup. irrespective
                                                                                         if your thoughts and ideas makes sense
                                                                                         or not. Speakup, because by doing that
                                                                                         we are empowering our fellow woman.
                                              Equal opportunity but...
 Build a support system in the industry
                                                                                         ********************************
 especially for woman who has                 It’s a tough industry to begin with. The
                                                                                         Kamala Harris reminding Mike Pence
 multiple roles (work, family, child          long and tough working hours that
                                                                                         ‘I’m speaking’ is every woman in a
 care)                                        seems to be a norm in this industry.
                                                                                         meeting
                                              Then in order to compete and be in
                                              the same par with the rest, we woman       ********************************
                                              are required to do the same but our
 Applause to all the women of the             role and responsibilities as a mother
 world. We can Rock the world! We can         and at home is no less. The roles
 be in safety boots and helmets at work       in semiconductor are much more
 and then back home put on apron with         demanding which requires us to pay
 pots and pans preparing good meal for        more attention to work after working
 the family! Cheers to all the inspiring      hours or even during the weekends. Just
 and motivation sharing!                      a food for thought

 Be more conscious of biases and              Give women the same treatment as
 voice them                                   the man in any organisation. Women
                                              to be treated with respect and dignity.

20   Singapore Semiconductor Voice         Vol 13
BEYOND RECOVERY: LEADERSHIP FOR A                                                                                                                                              BEYOND RECOVERY: LEADERSHIP FOR A
        MORE INCLUSIVE AND RESILIENT WORLD                                                                                                                                            MORE INCLUSIVE AND RESILIENT WORLD

Wisdom of the Global
                                                                               I asked her, “What do you see as       The second is acknowledging
                                                                               the single biggest stumbling block     their blocks and knowing what is
                                                                               for leaders today?”                    stopping them. I find many suffer

Leadership Expert = Biggest
                                                                                                                      from having their biggest block:
                                                                               She related that the biggest           their “inner voice” telling them that
                                                                               stumbling block for leaders is         they are not good enough, need

Stumbling Block for Leaders
                                                                               their ability to master their inner    more experience, or believe that
                                                                               competencies or mindset. She went      others are better than them? This
                                                                               on to share that exceptional leaders   stops many in their tracks.
                                                                               think, act, and behave differently
                                        leadership expert Payal Nanjiani       than average leaders.                  The third is knowing the
                                        whom I recently interviewed on my                                             organization’s expectations and
                                        videocast “Wisdom of Series.”          What Can We Learn                      what you may need to upskill
                                                                                                                      or behave differently for that
                                        Some of her insights that you          That is so true, but specifically,     next level? There is a difference
                                        can consider.                          what does that mean. I believe         moving from grade level to the
                                                                               the first step that exceptional        next level. In some cases, there is
                                        By way of introduction, Payal          leaders take is making the decision    a significant jump; the question is,
                                        Nanjiani is a globally acclaimed       to be GREAT(exceptional) versus        are you aware of the differences,
                                        Indian-American leadership and         just GOOD (Average). In my             and what else is expected by the        Leveraging Payal’s expertise and          become unstoppable in the face of
                                        success mastery expert. For 21         experience coaching and training       organization?                           experience, I asked her if she could      future challenges?
                                        years, her keynotes, workshops,        leaders, many have not made that                                               give leaders one piece of advice on
                                        coaching, and books have inspired      decision yet. Many think they are      Look and Behave Differently             Leadership; what would that be?           Three additional suggestions that
                                        millions of people to unlock their     GOOD (in their minds GREAT) and                                                                                          could help you build a foundation
                                        inner leadership forces and become     stop improving, developing, and        So, my second question to her                                                     of excellence with your team or
                                        successful, regardless of their        learning. However, being GOOD or       was, “What should leaders today                                                   organization:
                                        title. She is the founder of Success   GREAT are relative terms that only     focus on with regards to the future?    “Leadership is all about
                                        Is Within Leadership; and works        work when you compare yourself                                                  being unstoppable. We                    4.     Create rituals to reinforce this
                                        with Fortune 500 Companies, SME’s,     to others within the organization.     Payal shared, “leaders will need                                                         philosophy.
                                        Management Institutions, Celebrity     Exceptional leaders always strive      to look and behave differently;
                                                                                                                                                               all know we will face                    5.     Share examples of those who
Payal Nanjiani                          CEOs, Entrepreneurs, Government        to improve and want to be GREAT        they need to create a culture            problems, but you can                           have done it.
                                        officials, and Universities.           at what they do.                       of excellence to prepare their                                                    6.     Celebrate successes to
The Single Biggest Block                                                                                              organization to deliver the best
                                                                                                                                                               overcome them by being                          reinforce the behavior.
Leaders Have & What To Do                                                                                             no matter what happens.”                 unstoppable. Leadership
About It?                                                                                                                                                      starts and ends with you
                                                                                                                      As we all know, the world
All of us aspire to do great things,                                                                                  is changing so rapidly and              – so know how to be the
and many of us achieve it. However,                                                                                   significantly. We need to have           best version of yourself
many did not manage to do                                                                                             that foundation of excellence
so, but why? It is because they                                                                                       for ourselves, our teams, and our        for yourself.”
haven’t uncovered the blocks and                                                                                      organisations. This will allow us
blind spots preventing them from                                                                                      to be ready to handle the next                                                            ABOUT THE AUTHOR
achieving what they set out to                                                                                        disruption that may be around           So here are two questions you need
do. Leadership experts have lots                                                                                      the corner and be aware of the          to answer:                                           Stephen Krempl
of advice to solve this; however, I                                                                                   same simple three steps we                                                             Global Speaker, Facilitator, Best
always find them too complicated                                                                                      outlined above;                         What are you going to do to be the               Selling Author and Business
and esoteric as a leader. I like to                                                                                                                           best version of yourself in 2021?                  Communication Coach
offer a few simple suggestions                                                                                        1.   Decide,
to get over this. To help, I want                                                                                     2.   Acknowledge Blocks,                How will you remind yourself,                  www.kremplcommunications.com
to share insights from a global                                                                                       3.   Know Expectations                  your team, or your organization to

22   Singapore Semiconductor Voice     Vol 13                                                                                                                                                  Vol 13    Singapore Semiconductor Voice        23
Maxim Integrated:
                                                                                   Simplifying Compliance
                                                                                   with UKG
                                                                                   Maxim Integrated, a Fortune 1000 semiconductor manufacturer
                                                                                   with operations across 27 countries, was looking to roll out
                                                                                   a global workforce management solution to transform their
                                                                                   practices. De Ann Doonan, Executive Director of Global Payroll
                                                                                   Services, and Marcia Blandford, Senior Manager – Global
                                                                                   Timekeeping, were tasked with the challenge.
                                                                                   With multiple sites to consider in South East Asia, the
                                                                                   complexities of regulatory environments and constantly evolving
                                                                                   working conditions comprised a massive undertaking, requiring
                                                                                   courage and persistence. With such complex requirements, how
                                                                                   did they succeed?
                                                                                                                                                              De Ann Doonan
                                                                                   value across the region, and how it could directly support both       Executive Director of Global
                                                                                                                                                           Payroll Services, Maxim
                                                                                   workers and managers. Working closely with regional leaders,                  Integrated

Your Future
                                                                                   risk was of utmost importance.
                                                                                   Maxim needed to ensure they operated a safe, compliant
                                                                                   environment worldwide, especially within the ever-evolving

Starts Here                                                                        regulatory environment of South East Asia. Deploying a
                                                                                   workforce management system that could keep pace was

Team members are the most
important part of our business.
                                                                                   with minimal disruption to production.” says Blandford. In an
We foster a culture of inclusion                                                   environment where any disruption is costly to the business
and growth where diverse ideas                                                     overall, reducing lost productivity is a gamechanger in a                  Marcia Blandford
can thrive.                                                                        competitive market. “Being able to manage compliance risk with
                                                                                   real-time visibility into potential violations has taken away the
                                                                                                                                                           Senior Manager - Global
                                                                                                                                                        Timekeeping, Maxim Integrated
                                                                                   headache of trying to mitigate risk with little information.” adds
                                                                                   Doonan. Since implementing UKG, Maxim now runs a compliant
                                                                                   and secure operation with a partner they can trust to deliver on
                                                                                   their workforce requirements.
Apply Now! micron.com/careers                                                      UKG (Ultimate Kronos Group) is the world’s leading
                                                                                   workforce management solutions provider. With over 4,000
© 2021 Micron Technology, Inc. All rights reserved. Micron, the Micron logo,       manufacturing customers worldwide, UKG can help you turn
and Intelligence Accelerated are trademarks of Micron Technology, Inc. All other   your workforce into your most competitive advantage.
trademarks are the property of their respective owners.                            Call 800 3002 0400 or visit www.ukg.sg to learn more.
Whether it's a driverless car, VR
experience, or factory robotics,
we help turn theory into possibility.

We help create the technological
devices and ideas that transform
our future and shape our
current life.
BEYOND RECOVERY: LEADERSHIP FOR A                                                                                                                                                 BEYOND RECOVERY: LEADERSHIP FOR A
        MORE INCLUSIVE AND RESILIENT WORLD                                                                                                                                               MORE INCLUSIVE AND RESILIENT WORLD

Xilinx’s Women’s Group
                                                                                                                       Professionals (ELP) proved
                                                                                                                       popular with our new hires.
                                                                                                                       Recently, we hosted a Multi-Site
                                                                                                                       Symposium where women leaders
                                                                                                                       candidly discussed the topic of
We Promote Leadership & Growth Opportunities to Realize a Meaningful Career                                            “challenges in times of change”
                                                                                                                       and how they thrived under
                                                                                                                       these trying circumstances.

The women’s group started as a Women in                   As a company, we promote a culture that enables              ENGAGE: We organize lunch-
Technology (WIT) initiative in 2018 with a vision         employees to perform at their best, realize their            and-learn sessions where
of making Xilinx a great place to work for women          professional potential, and be well, both physically and     our women employees share
and increasing the representation of women in             mentally by:                                                 takeaways from related TED talks.
technical roles. Today, we continue to have the                                                                        We have platforms to showcase
same focus and expand the vision to include               ࡟ Offering a range of development activities including       vast experiences of our women                    Figure 2: The 4 Strategic Focus
women beyond technology.                                    formal training, lunch-and-learn series, and on the        employees, from managing and                     Areas to Empower Women
                                                            job experiences.                                           excelling in work and personal

O
         ur women’s group is comprised of 952 members                                                                  life to fostering community spirit
         globally, with 291 members in the Asia Pacific   ࡟ Encouraging open dialogue between managers                 through physical activities e.g.         are compelled to evolve our journey
         Region, of which 187 members are in Singapore.     and employees on performance, development,                 marathon participations.                 for local and global relevance.
Among Xilinx Singapore employees, there is a 2:3            and career aspirations that are foundational to our                                                 The prospect excites our women
female/male ratio, higher than industry’s average of        values of Excellence, Teamwork, and Accountability.        INVEST: Being a part of the local        community.
1:4. At managerial level, female representation stands                                                                 community, we strive to positively
at 33%. These are baselines for awareness as we           The Imperatives to Empower Women                             influence our communities via            Thriving in 2020
progress as an organization (Figure 1).                                                                                active corporate citizenship and
                                                          At Xilinx, developing and promoting female leadership        employee giving. We actively             2020 has been unprecedented in
XILINX CARES deeply about maintaining a diverse           is a priority. We focus on initiatives to elevate, promote   engage with local higher education       so many ways. We found new ways
and talented workforce that reflects a broad range        and develop women at all levels. In championing              institutions through an All-Female       to work with one another, new              TED x NTU Sponsorship
of backgrounds, perspectives, experiences, gender         women empowerment, Xilinx identified four strategic          Thematic Hackathon and TEDxNTU           ways to engage our teams, new
identities, and ethnicities. We are dedicated to          focus areas – Attract, Develop, Engage and Invest            event sponsorship.                       ways to deliver our products and
providing a work environment where all individuals are    (Figure 2).                                                                                           operational goals. 2020 also saw
treated with respect, dignity, equality, and inclusion.                                                                The Insights                             a group of passionate individuals
                                                          These set the direction to create effective inclusion and                                             who rose to the occasion and led
                                                          is the backbone of ongoing activities.                       It is worth noting that our              efforts to innovate and encourage
                                                                                                                       leadership team is dedicated             our female employees to be the
                                                          ATTRACT: We partner with organisations that support          and deeply connected to the              best of who they are so that they
                                                          the representation of women and underrepresented             program. Our Chief Technology and        can contribute to the dynamic
                                                          groups globally such as Society of Women Engineers           Chief People Officer serve as the        environment, and continue to
                                                          (SWE), and Center for Women in Technology (CWIT).            Women’s Group Executive Sponsors.        be the best mother, spouse,                At the first ever All-Female Thematic
                                                          In Singapore, we partner Women@NTU (Nanyang                  At the regional level in China, India,   daughter, friend and colleague             Hackathon
                                                          Technology University), National University of               Ireland, Singapore and the United        that they already are every day.
                                                          Singapore (NUS) and Singapore Semiconductor                  States, an advisory committee            We acknowledge the phenomenal              Figure 3: Xilinx WIT Organised Events
                                                          Industry Association (SSIA).                                 comprising senior female leaders         work that they have done in this
                                                                                                                       work closely with champions to           pandemic year putting forth
                                                          DEVELOP: We offer targeted and individualized                lead Xilinx WIT. While progress can      event after event (Figure 3), and
                                                                                                                                                                                                                       SOURCE OF
                                                                                                                                                                                                                       CONTENTS
                                                          development opportunities and mentoring. In                  be brought about relatively rapidly      not ceasing to lead the site with
                                                          Singapore, an organic mentorship program supports            with the right set of initiatives,       thoughts and actions to celebrate
                                                          our female employees’ development with training,             strengthening engagement to              our diversity and innovative culture.
                                                          resources and conference opportunities to promote            achieve impact will take years. We       We look forward to greater things in
Figure 1: Employee profile in Xilinx Singapore            leadership skills. Talks on empowerment to Entry Level       acknowledge this and as leaders,         our WIT core team!

30    Singapore Semiconductor Voice      Vol 13                                                                                                                                                   Vol 13    Singapore Semiconductor Voice          31
EMBRACING
THE CHANGE
MAKERS IN SSMC
WHERE DIVERSITY &
INCLUSION ARE VALUED
On 8 March, we celebrated International Women’s Day and honoured 12 iconic women in SSMC for
their outstanding contributions. In SSMC, we #ChooseToChallenge gender stereotypes and bias,
staying committed to influence others’ beliefs and actions for a gender equal world.

Systems on Silicon Manufacturing Company | #IWD2021 #ChooseToChallenge
INDUSTRY                                                                                                                                                                                                           INDUSTRY

Semiconductor
                                                                                                                                                                                                         expand its 3D material research.
                                                                                                                                                                                                         Samsung is reported to be looking
                                                                                                                                                                                                         to spend US$17 billion on a new
                                                                                                                                                                                                         US fab with Texas being the most

Tradewinds
                                                                                                                                                                                                         likely site. UMC, Vanguard and
                                                                                                                                                                                                         ASE have also announced plans
                                                                                                                                                                                                         to increase capacity this year. It
                                                                                                                                                                                                         is a good time to invest in new

January to
                                                                                                                                                                                                         manufacturing facilities with the
                                                                                                                                                                                                         US, Europe and Japan governments
                                                                                                                                                                                                         all looking at offering incentives to
                                                                                                                                                                                                         attract local manufacturing Fabs.

February 2021
                                                                                                                                                                                                         The governments look to offset the
                                                                                                                                                                                                         current dependence on Taiwanese,
                                                                                                                                                                                                         South Korean and Chinese
                                                                                                                                                                                                         production, which the pandemic
                                                                                                                                                                                                         and recent semiconductor shortage
What a difference a year makes. This time last                                                                                                                                                           have highlighted.
year, the COVID-19 pandemic had just struck                                                                            which reacted late to ordering           both MKS instruments and II-VI also
in China and the world was struggling to keep                                                                          parts, as semiconductor chips            entered into a three-way battle          It is looking like the Year of the
semiconductor supply chains open. China’s                                                                              need a lead time of up to 6 months.      for Coherent which now valued            Ox should be a good year for the
factories were struggling to get staff back to                                                                         While many automotive suppliers          up to US$6.5billion. Renesas has         semiconductor industry as the
work and reopen after Chinese New Year, and                                                                            have been hit by shortages, Toyota,      agreed to acquire UK chip designer       world’s population starts to get
even if goods could be produced, it was hard to                                                                        the originator of Just in Time           Dialog in a deal worth around            vaccinated. Let’s hope that life can
ship them due to a shortage of flights.                                                                                (JIT), said it is not impacted. The      US$5.9 billion. Sensor manufacturer      start to get back to normal and
                                                                                                                       company said it has stockpiled           Teledyne will acquire thermal            travel can resume at least by the

F
        ast forward a year, the semiconductor industry                                                                 enough parts as part of its business     imaging sensing company, Flir            end of the year.
        is booming and we now have supply chain issues                                                                 continuity plans including regular       Systems, for around US$8 billion.
        due to demand outstripping supply despite                                                                      risk assess to its inventory levels.     Qualcomm announced it will buy
foundries and OSATs reporting record results. We still                                                                                                          server CPU start-up developer
have COVID-19 but we are learning to live with it even                                                                 Even though foundries such as            Nuvia for US$1.4 billion, whilst
whilst countries are still in lockdown and vaccination     have temporary shutdowns or reduce production.              TSMC and UMC have offered to             Applied Materials increased
programs are being rolled out in countries worldwide.      This reduction in output is forecast to cause up to         increase capacity to support the         its offer for Kokusai Electric to
All the leading foundries and OSATs are reporting          US$60 billion loss in revenue for the global automotive     demand, it will take many months         US$3.5 billion after it failed to get
full utilization. Lead times are increasing drastically    industry this year. This issue started a year ago           to bring it online and is not helped     regulatory approval from China by
and in some cases, prices are also increasing. The         when automakers around the world closed their               by an increase in equipment’s lead       its December deadline.
problem is not just at the foundries and OSATs, but even   facilities and cancelled orders for automotive chips        times. Therefore, it looks like the
getting semiconductor raw materials is an issue due to     due to the COVID-19 outbreak. It led to semiconductor       strong demand for semiconductors         Capital Expenditure
drastically rising material prices and increasing lead     manufacturers diverting manufacturing to other              is now expected to last, not just in
times. Prices for basic materials used in semiconductor    sectors which were booming, like data centers and           the first half of 2021, but throughout   With the strong semiconductor
manufacturing are rising. The gold price has risen         home consumer devices driven by the work and study          the whole year.                          market outlook, many companies
around 15% in the last year whilst copper has almost       from home culture. In the meantime, demand for                                                       have announced or are planning
doubled in price since March 2020.                         automotive has come back especially driven by China,        M&A Activity                             to increase capacity and start
                                                           and the automotive industry didn’t predict the recovery.                                             building new fabs in 2021. Both               ABOUT THE AUTHOR
Shortage of Semiconductor ICs for the                      With the sudden increase in demand, orders from             The strong merger and acquisition        TSMC & Samsung are looking to
Automotive Industry                                        automakers increased substantially. However, demand         activities seen in the second half       build new Fabs overseas. TSMC last
                                                           for consumer electronics, especially smartphones,           of 2020 led to US$118 billion being      year approved plans to build a 5nm                  Mark Dyson
Overall, this has led to a shortage of semiconductor       continued to be strong simultaneously, leading              spent, making 2020 a record year         Fab in the US in Arizona, which is             Head of Global Subcon
devices across the market. The most publicized is the      to orders competing for the same semiconductor              and spending has continued into          expected to open in 2024. TSMC                    Manufacturing of
shortage of semiconductor ICs for the automotive           capacity. The issue is not only the lack of capacity, but   2021. Lumentum agreed to acquire         has also recently announced it                 Osram Optoelectronics
industry causing automotive plants worldwide to            also the lack of planning by automotive companies,          Coherent for US$5.7 billion before       will set up a subsidiary in Japan to

34   Singapore Semiconductor Voice    Vol 13                                                                                                                                                    Vol 13    Singapore Semiconductor Voice    35
ams audio solutions                                                                                     ams medical solutions

Pure music.                                                                                             Testing reinvented.
ams Digital Active Noise Cancellation (ANC) solutions deliver best-in-class leading ambient             The widespread use of Lateral Flow Tests (LFTs) is based on their simple design, which allows
noise reduction, significantly improving sound quality for portable consumer devices.                   these tests to be produced and used in an affordable cost-effective way and at high volumes.
ams Digital Active Noise Cancellation (ANC) technology tunes out ambient noise through market           ams brings innovation to this market by introducing a proprietary, small, and cost-effective spectral
leading ANC performance >40dB. The technology simultaneously tunes in speech and music with             sensor that improves the performance of LFTs. This is achieved by increasing the optical sensitivity,
its natural and boosted transparency modes.                                                             allowing multi-analyte detection, and enablinge different optical measurement methodologies such
                                                                                                        as reflection and fluorescence measurements.
The ams Augmented Hearing device supports feedforward, feedback, and hybrid ANC topologies
as well as featuring Automatic Leakage Compensation (ALC) algorithms which – for the first time in      The ams‘ solution is capable of measuring, for example, antibody build-up of different virus types at
the audio industry – enable for the very first time in the audio industry hybrid ANC functionality in   high accuracy (Influenza, Covid-19, etc.). The goal: minimizing the amount number of false-negative
loose-fit earbuds.                                                                                      detections.

ams.com/active-noise-cancellation                                                                       ams.com/technology/spectral-sensing
“The Joint Innovation Lab with
                                                                                                                  Microsoft is one big step forward,
                                                                                                                  elevating cross-industry partnership
Semiconductors transform the tech industry.                                                                       to the next level.”
Azure transforms the semiconductor industry.                                                                                                             Dr. Cliff Hou
                                                                                                                    Senior Vice President of Technology Development
                                                                                                                                                                 TSMC

                                                                                                                  availability. Development teams                  Benefits of a global platform
                                                                                                                  can focus on running the right
                                                                                                                  number of iterations, simulations,               Azure experts can help architect a best-fit solution for you, reimagining
                                                                                                                  and regression tests in smaller                  your experience with infrastructure and facilitating new ways of working
                                                                                                                  windows to deliver greater                       with the cloud. Your current and emerging infrastructure needs are well
                                                                                                                  functionality, higher quality, and               served by the benefits of the Azure platform:
                                                                                                                  more customizations.
                                                                                                                  In addition, Azure supports teams                                Scalability
                                                                                                                  across the development life cycle                                Enjoy nearly unlimited scalability, run as small or as
                                                                                                                  with agile DevOps tools and                                      large as you need, when you need it.
   Whether it’s communications, computing, electronics, automotive and entertainment – or                         reusable best practices that ease
   the new wave of emerging technologies such as 5G, Big Data, Artificial Intelligence (AI) and                   the transition to the cloud platform
                                                                                                                                                                                    Agility
   the Internet of Things (IoT) – semiconductors are the lifeblood of innovation. The insatiable                  and new ways of working.
                                                                                                                                                                                    Upgrade your infrastructure as often as new
   demand for semiconductors has pushed global revenues past the $450 billion mark. Relentless                    Also, compared to the on-premises                                 technology updates are available and gain more
   competition for those revenue dollars drives schedules, productivity, and innovation.                          experience, Azure offers ways to                                  power, speed and agility.
                                                                                                                  optimize the cost of ownership of
   Microsoft Azure is a next generation high-performance cloud computing platform that                            cloud resources while maintaining                                 Global presence
   provides the infrastructure for electronic design automation (EDA) software. Here’s how we                     or enhancing the performance.                                     Enable your global teams to work together. Azure
   help the semiconductor industry drive innovation, sustain growth and gain the leading edge.                                                                                      operates 54 global regions (and growing), offering
                                                                                                                  Deep understanding of the                                         your business unprecedented scale, reach and access.
                                                                                                                  silicon industry helps us develop
                                                                                                                  and deliver unique financial and
                                                                                                                                                                                    Security
                                                                                                                  ownership models that make Azure
Azure turns challenges into          flows and comprehensive validation    with foundry partners and EDA                                                                            Ensure you have the right security and protections
                                                                                                                  not just a viable—but a cost-
                                     at every stage of development.        vendors to develop finely tuned                                                                          for your IP. Azure provides the security, privacy, and
opportunities                                                                                                     optimal—solution.
                                     The new process geometries also       solutions that run on Azure high-                                                                        compliance protections used by 95 percent of Fortune
The exponential rise in data         require massive compute power to      performance computing (HPC)            In addition, with the help of our                                 500 companies.
creation, processing, transmission   address the process variability at    infrastructure.                        long-standing partnership with
and storage is set to drive up       such tiny geometries.                                                        the EDA vendors, Azure teams help                                 Use models
demand for semiconductors over                                                                                    drive the optimization of resource                                Be flexible in how cloud delivers value to your
                                     This requires companies to reassess
                                                                           Azure creates greater
the next decade.                                                                                                  use directly into the EDA tools, as                               business. Azure fully supports burst, hybrid, and
                                     their end-to-end capabilities, from
                                                                           business value
                                                                                                                  well as support innovation in EDA                                 Azure-centric deployment, with efficient storage
The industry, however, faces its     a toolchain and infrastructure                                               licensing models.                                                 architectures for each scenario.
                                                                           Research suggests that cloud-
own challenges. Shorter product      perspective.                          enabled operations can unlock
refresh cycles, frequent evolution
                                                                           more than $1 trillion in shareholder
of standards, and the constant       Microsoft is working to improve
                                                                           value*, through both revenue
need for more performance are        the complex electronic design
                                                                           growth and margin expansion.                                                                                Scan to read more about Azure for
compressing the design cycle and     automation (EDA) software
shortening time to market. Designs   landscape, boost productivity,        For example, Azure frees               *Source:
                                                                                                                                                                                       the Semiconductor Industry
are growing more complex, and        optimize resources, and speed up      developers from the limitations of     McKinsey & Company: Making the cloud pay:
                                                                                                                  How industrial companies can accelerate impact
organizations need better design     time to market. We work closely       infrastructure performance and         from the cloud
INDUSTRY

               Upcoming Electronics & Industry Relevant Courses
                              Building a Smart Urban Farm (1 day)
                                                                                                                                        New SSIA Member D-SIMLAB TECHNOLOGIES
                                                                                                                                        Optimizes Capacity Planning and Material Flow
NEWBY
BACK
                              Co-organized by SSIA & SP
DEMAND
                              10 April / 24 April/ 8 May/ 22 May/ 5 June/ 19 June 2021
                              The objective of the course is to introduce participants on how a smart urban farm can create a
                              sustainable and affordable food source and they will learn how technology can make farming

                                                                                                                                        Execution in Semiconductor Manufacturing
                              effortless and increase yields. Basic farming knowledge, techniques and maintenance processes
                              will be discussed. Participants will also learn hydroponics farming and enjoy hands-on session
                              during the course.
                              Who should attend?
                              Agriculture farm manager, farm worker, farm owner, people interested in building their                    D-SIMLAB Technologies is a Singapore-headquartered software                      Another powerful use case is fine-
                              own urban smart farm
                                                                                                                                        company providing solutions spanning the full spectrum of                        tuning of Preventive Maintenance
                              Wafer Fabrication in Semiconductor Industry (3 days)                                                      decision-support to manage, forecast and optimise the material                   plans: Based on a seven-day lot
Eligible for                  Co-organized by SSIA & SP                                                                                 flow in Semiconductor Manufacturing – from operational                           arrival forecast at each equipment
SKILLFUTURE
SKILLSFUTURE
CREDIT
                              13-15 April / 7-9 June 2021                                                                               scheduling and dispatching, WIP forecasting, dynamic and static                  generated with the D-SIMCON WIP
                              Interactive 3-day course with classoom sessions and practical laboratory work that provides               capacity planning all the way to specific optimisation tasks. These              Forecaster, a recommendation
                              participants with the relevant knowledge and skills of the Wafer Fabrication process in the
                                                                                                                                        solutions are implemented in numerous wafer fabs worldwide                       is made when PM would be best
                              Semiconductor manufacturing industry The courses are conducted in person.
                                                                                                                                        operated by both IDMs and foundries.                                             possible without causing too much
                              Who should attend?
                                                                                                                                                                                                                         variability in the WIP flow. This
                              Those who recently joined the semiconductor industry oindustry or engineering technical
                              or personnel under the Eletronics Skills framework                                                                                                                                         enabled a dramatic reduction of
                                                                                                                                                                                                                         cycle times at critical equipment
                              Introduction to Industrial FMEA                                                                                                                                                            groups without incurring capacity
Eligible for                  Co-organized by SSIA & SP                                                                                                                                                                  losses.
SKILLFUTURE
SKILLSFUTURE                  1 June 2021
CREDIT
                              The objective of this course is to equip participants with the knowledge of Failure Mode and
                              Effects Analysis (FMEA), a step-by-step approach for identifying all possible failures in a design, a                                                                                      In the future, enriching decision
                              manufacturing process, an equipment, or even a service. Participants will also have the                                                                                                    support and manufacturing
                              opportunity to work on real-life case studies where they will learn how to create a proper risk                                                                                            execution solutions with Machine
                              assessment, prioritise the different critical levels of risk, and trigger necessary mitigation actions.                                                                                    Learning techniques will be
                              Who should attend?                                                                                                                                                                         critical in reducing dependency
                              Technician, Associate Engineer / Assistant Engineer, Equipment Engineer, Maintenance Engineer                                                                                              on human experience. This path
                                                                                                                                                                                                                         is essential to eventually make
                              Data Analytics for Electronics Industry
BACKfor
Eligible
Eligible  BY
         for                                                                                                                                                                                                             manufacturing operations fully
                              Co-organized by SSIA & SP
DEMAND
SKILLFUTURE
SKILLSFUTURE
CREDIT
CREDIT                        7 June 2021                                                                                                                                                                                Industry 4.0-compliant. D-SIMLAB
                              The objective of this course is to equip participants with knowledge of fundamentals of data                                                                                               will certainly be at the forefront of
                              analytics. Participants will also be able to apply these analysis tools to their data when designing                                                                                       this development.

                                                                                                                                        T
                              and developing their future intelligent systems for the electronics & semiconductor industries.
                                                                                                                                               he company’s success lies in deploying production-ready solutions
                              There would be hands-on session with the data analysis tools such as data wrangling,
                              visualisations, regression models and prediction. Participants can apply the knowledge and skills                portraying many domain-specific characteristics – essential for
                              to help improve their operational tasks and increase work productivity.                                          the generation of operationally feasible plans or schedules – and
                              Who should attend?                                                                                        enabling customers to extract immediate value. Modules for automatic
                              All engineering technical or personnel                                                                    generation, calibration and maintenance of the underlying capacity model
                                                                                                                                        allow near real-time responses to continuously changing operations. The
                              IoT for Electronics Industry
Eligible for                                                                                                                            associated optimisation approaches focus on creating maximum possible
SKILLSFUTURE                  Co-organized by SSIA & SP
CREDIT                        17 June 2021                                                                                              value with as few iterations as possible and within minimum time through
                              One day classroom/practical session to equip participants with knowledge of the Internet of               smart heuristics and parallel computing infrastructure.
                              Things (IoT), IoT applications and its eco-systems used in the semiconductor/electronics
                              manufacturing industry. There is a hand-on session for particaipants to apply their knowledge.            As a result of the first implementation of the novel, multi-objective                       SOURCE OF
                              Who should attend?                                                                                        based D-SIMCON Scheduler cum Dispatcher a tool capacity gain of 8%, a                       CONTENTS
                                                                                                                                        transportation capacity gain of 10%, and an operator workload reduction
                                                                                                                                        of 25% were concurrently realised at one of the critical equipment groups
      If you are interested to customize an in-house course for your company, or for any other enquiries,                               in one of the D-SIMLAB customer’s fab. At another set of equipment
                                                                     please contact daphne@ssia.org.sg                                  groups, a 7% increase of lots within the critical queue time limiting area
                                                                                                                                        was achieved.
                                                                         Scan the QR code for more details
                                                                                                                                                                                                                Vol 13    Singapore Semiconductor Voice      41
INDUSTRY                                                                                                                                                                                                            INDUSTRY

                                                                                                                                                                                                         Works

                                                                                                                                                                                                         Since 2013, REDINOX has worked
                                                                                                                                                                                                         its way up, earning a reputable
                                                                                                                                                                                                         amount of loyal partners and
                                                                                                                                                                                                         customers; SSIA being one of them.

                                                                                                                                                                                                         They have worked with SSIA for
                                                                                                                                                                                                         a plethora of projects, namely
                                                                                                                                                                                                         the 50th SSIA Anniversary
                                                                                                                                                                                                         featurette, which also happens
                                                                                                                                                                                                         to be their first collaboration. This
                                                                                                                                                                                                         project featured the past, present,
                                                                                                                                                                                                         and future of the semiconductor
                                                                                                                                                                                                         industry in Singapore and received
                                                                                                                                                                                                         massive positive reception
                                                                                                                                                                                                         which was evident at their
                                                                                                                                                                                                         commemorative dinner.

                                                                                                                                                                                                         REDINOX wishes to collaborate
                                                                                                                                                                                                         with SSIA to produce much more
                                                                                                                                                                                                         content to raise awareness and
                                                                                                                                                                                                         bring about the importance of the
                                                                                                                                                                                                         semiconductor industry as well
                                                                                                                                                                                                         as to attract younger talent into
                                                                                                                      Ensuring safe filming standards and procedures are maintained while achieving      the industry.
                                                                                                                      the best for clients.
REDINOX is equipped with tools and talents to manage any kind of media production.                                                                                                                       What’s in REDINOX’s Future?
                                                                                                                      They believe that the sky’s the limit    With the entire project handled by

The Sky’s The Limit
                                                                       Located in a humble office space in            when it comes to content. They’re        REDINOX, that means no third-party        REDINOX aims to reach and work
                                                                       Bukit Merah lies REDINOX, a full-fledged       all about breaking the norm of           companies meddling with your              with as many companies as
                                                                       media agency that houses all of your           content creation to bring the most       creative direction.                       possible to help transform their
                                                                       creative needs in one place.                   unique ideas to life.                                                              brand stories and help them reach

With Redinox
                                                                                                                                                               Something for Everybody                   greater heights.

                    F
                                                                              rom pre to post-production,             A One Stop Shop
                                                                              graphic design to photography,                                                   Secondly, REDINOX has a strong            With a solid portfolio, range of
                                                                              REDINOX has it all. Down to             So, a media agency. What makes           vision of giving opportunities to         skills and an even more solid
                                                                       scriptwriting, storyboarding, and even book    REDINOX different from the               all sorts of companies the media          team, REDINOX is ready to help
                                                                       layouts, the range of services is a creative   countless agencies out there?            content they need.                        you tell your story. If you’re looking
                                                                       mess. Currently, they are venturing into                                                                                          for a passionate team of content
                                                                       social media management.                       Well, REDINOX works unlike any           From small companies to big               creators, look no further than
                                                                                                                      other media agencies.                    companies, SMEs to MNCs, B2B              REDINOX. They’re ready/REDI to
                                                                       Established in 2013, founders Sathia and                                                companies to B2C companies,               transform your stories and bring
                                                                       Darren joined forces and translated their      Firstly, with their range of services,   REDINOX has your back.                    your media strategy to life!
                                                                       childhood passion for media and production     they have the capabilities and
                                                                       into a company.                                equipment to manage productions          Being non-restrictive, this makes                     SOURCE OF
                                                                                                                      in-house completely from pre-            REDINOX a top choice as they can                      CONTENTS
                                                                       REDINOX consists of a dedicated team of        production to post-production This       customise the budget based on any
                                                                       passionate dreamers that give their all into   gives them creative control and          company’s requirements, meaning
Friends since secondary school, Darren (left) and Sathia (right)       everything they do, resulting in quality       gives you, the client, assurance to      their doors are open to anyone and            www.redinoxsolutions.com
partnered in 2013 and established REDINOX to live up their dreams.     work produced.                                 the quality of the product.              everyone in need of creative help.

42   Singapore Semiconductor Voice      Vol 13                                                                                                                                                  Vol 13    Singapore Semiconductor Voice      43
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