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2021 MEDIA KIT
Your resource for meetings in the Midwest
Showcase your meeting
destination to our readers!
3 WAYS TO PARTICIPATE
1. Midwest Meetings magazine: Your
destination highlighted in a feature section
2. Online: Digital display ads and listing options
on midwestmeetings.com
3. Annual Guide Book: Rates start at $400 for
year-round exposure
Combine all 3 for a cost-savings package.
Details inside
Midwest Meetings publications reach more than 28,000 meeting and event planners five
times a year through our quarterly magazine and annual Guide Book. Additional copies
are distributed at various industry tradeshows and conventions throughout the year. This
number does not include suppliers such as hotels, resorts, or CVBs.
WWW.MIDWESTMEETINGS.COM 2021 MEDIA PLANNER
2021 MEDIA KIT
Circulation
Let us help you showcase your destination!
Midwest Meetings’ circulation department is dedicated
to cultivating a qualified, verified mailing list of decision- CURRENT CIRCULATION BREAKDOWN BY STATE:
makers and buyers, including:
• Professional Meeting Planners,
• Association Management Companies,
North Dakota
• SMERF Planners, 336 Minnesota
• and non-professional planners (C-Suite Executives, 2,894
HR, Executive Assistants, Sales & Marketing, etc.).
Wisconsin
South Dakota 2,417
Midwest Meetings magazine and annual Guide Book mail 350
to 28,000+ planners, concentrated heavily in the Midwest, Michigan
where meeting and event planners often base their site 3,391
Iowa
selection criteria on proximity and accessibility for their 1,397
Nebraska
attendees. 875
Ohio
Indiana 4,049
Our mailing list is continuously updated, added to, and Illinois 2,219
refined to ensure Midwest Meetings reaches the target 6,550
Kansas
audience most likely to fill your meeting space. 1,474 Missouri
2,405
Midwest Meetings magazine and annual Guide Book reach
meeting and event planners, executives, and decision
makers across the industry who plan meetings and events
of all sizes.
QUICK FACTS ABOUT MIDWEST MEETINGS READERS
66 % find print trade
magazines one
FROM SMALL TO EXPANSIVE
of the most credible
sources for learning about
meeting and event venues.
66 % plan meetings
requiring 500-
5,000 sq. ft. of space.
69 % of readers first
learn about
facilities/destinations from
30 % plan meetings
requiring 5,001-
50,000+ sq. ft. of space.
magazine ads/articles.
PERCENTAGES ARE BASED ON RESPONSES TO READER QUESTIONNAIRES AS OF MARCH 28, 2019
Contact Cindy or Steve:
Illinois, Michigan, Wisconsin: Cindy Smith • 262-215-2997 • csmith@ntmediagroup.com
All other states: Steve Van Maanen • 605-690-3351 • steve@ntmediagroup.com
www.MidwestMeetings.com 22021 MEDIA KIT
Content Calendar
Opportunities to double your advertising space for special feature
states and CVB sections - full, half, and quarter-page advertisers.
Issue Featured States* Special Advertising Sections** Deadlines
Iowa, Kansas, Nebraska, Space closes: January 8, 2021
Midwest Resorts/Lodges with
Spring North Dakota & Materials due: January 15, 2021
a highlight on Golf Courses
South Dakota Mails in March
Space closes: April 9, 2021
Minnesota, Missouri
Summer Midwest Sports Venues Materials due: April 16, 2021
& Wisconsin
Mails in June
Space closes: July 9, 2021
Casino Venues
Fall Illinois & Indiana Materials due: July 16, 2021
Meetings on the Water
Mails in September
Space closes: October 15, 2021
Winter Michigan & Ohio Midwest CVBs Materials due: October 22, 2021
Mails in December
Midwest Space closes: November 19, 2021
See Midwest Meetings Guide Book
Meetings Materials due: December 3, 2021
page for complete information.
Guide Book Mails in January
*Featured State advertisers receive Matching Editorial space with display ad for advertisers located in these states.
**Special Advertising Sections feature articles mixed with advertisers’ display ads.
to even
inspiri ng enviro nment
“From the beauti ful, will
ions…w hat a day we
the littlest accom modat
THEINSIDESCOOP
that
Blue is truly a place
not forget ! Brick House beyon d
to think
the permis sion
inspire s and allows again and
ence
Venues you want to experi
CVBs Share Unexpected yourse lf. A feeling Corp.
rman, Safelite Glass
again.” -Abby Zimme
IN EVERY ISSUE
rick House Blue is a coworking
and collaborative meet-
equipment, snacks, beverages,
notepads, flip charts), and
meeting essentials (white
boards,
coffee service. Meeting facilitators
can food + beverage... Food for thought from
B Bridge Park to
ing space located in Dublin, OH’s vibrant Barco Clickshare, or HDMI plug-ins
all-inclusive, use in-room Apple TVs,
Dublin, OH offers an
certified to con-
district. The co-founders are also
spaces display presentations.
g space. four large collaborative meeting exercises.
collaborative meetin
industry experts.
Brick House Blue offers facilitation and teambuilding
Jazz Room, duct meeting House Blue
or event – Blues Room, a catered meal(s), Brick
great for any type of meeting can be com- Should a meeting need their
aces are, Jukebox Room. Each room planners with menus from
Collaborative worksp Classic Rock Room, and
style (theatre, conference,
is happy to provide meeting
also welcome to work
rship-b ased Once-in-a-lifetimepletely customized in regard to seating a full day or half day, at a preferred caterers. Meeting planners are needs and have them
generally, membe Midwe andmeetin
u-shape, etc.)st can be reserved for
g andisevent for food and beverage
who with outside caterers
where a diverse group of rate. “Brick House Blue
destina
perfect for plannerstions
for breakfast or lunch.
places Illinois: and per-person and collabora- delivered
to the space
to
s, Wrigleother
featured facility... Profiles of unique event spaces.
y Field, Chicago are looking for meeting spaces to inspire creativity “I encourage meeting planners
cers, remote worker Dublin King went on to explain, of this
freelan Gather on Chicago
Cubs Game Days Iowa:
Pat King, CTA,Greate
National r Sales Manager,
Des Moines tour Brick House Blue to understand the uniqueness
ionals can work
Meeting Experienc tion,” expressed
for an Extra
separate the Blues and experience time
independent profess Botani
e Special
Ohio CVB. “For example,
caldoors
garage Garden , Des about BHB is the same meeting
nal setting. Beautiful event
they can be used separately or as oneMoine s Nothing
large venue.
creative energy with distinctive
together in a commu
space and gardens
Jazz meeting rooms, downtown and again! This venue celebrates
paintedDes on the garage doors are in the middle of
Moines
murals unforgettable concierge
ns offer meeting space. And, the enviable amenities, and
Some of these locatio significant to the genre
of the music that the dedicated
meeting meeting rooms,
Brick House Blue provides
an all-around un-
as well.
industry insites... News and updates from suppliers
services.
meeting space rental space is named for.”
a planner needs; audio/visual
forgettable meeting
experience.”
all
Room rentals include 13
eetings.coM
www.MidwestM
uMMer 2019
Midwest Meetings s
and industry professionals.
5/14/19 11:07 AM
12
The home of the Chicago
Cubs offers multiple
for your next Chicago suites and clubs From board meetings
5/14/19 11:07 AM
meeting or event. to conferences and
meet on a game day Whether you plan to awards ceremonie luncheon seminars
or not, groups large to s, the Greater Des
and seeing sports history and small love the has multiple indoor Moines Botanical
views and outdoor venues Garden
first hand. perfect for any size
Photo Credit: Ivory group.
House Photography
professional profile... Movers and shakers in the
Indiana: French
Lick Resort, French
Experience two AAA
Four-Diamond national Lick
historic hotels in
one location
meetings world.
technology report... Innovative ideas for your
next meeting.
Surround your group
in history and splendor
golf, and spa experience at French Lick Resort.
s. With multiple meeting Offer them time away
French Lick Events spaces in the West from the meeting
Center, the sky is Baden Springs Hotel to enjoy superb dining,
the limit, with room and French Lick Springs
Photo Credit: French for more than 2,000. Hotel, as well as the
Lick Resort
14
Midwest Meetings
suMMer 2019
Summer 2019 1-32.indd
14
Contact Cindy or Steve:
Illinois, Michigan, Wisconsin: Cindy Smith • 262-215-2997 • csmith@ntmediagroup.com
All other states: Steve Van Maanen • 605-690-3351 • steve@ntmediagroup.com
www.MidwestMeetings.com 32021 MEDIA KIT
Digital Opportunities
MidwestMeetings.com • Midwest Meetings eNewsletter • eBlast
MidwestMeetings.com Destination Listing and Link - Added value with Print
MidwestMeetings.com is updated regularly with the Advertisement
latest industry news and online-only articles. Be viewed Located on your state’s Destination page, the Listing and
by thousands of visitors each month who come to Link includes your logo, a short description (75 words of your
MidwestMeetings.com to learn about the latest industry news, choosing), physical address, link to email, phone number, and
read online-only articles, find meeting destinations, and more. a link out to your website.
With a variety of placement and rotation options, you can Print advertisers receive a Free Listing and Link for 3 months.
select the most strategic positions based on your specific
destination, target, and goals. Enhanced Listing - $400/1 year
Add a video or slideshow to your listing, with a calendar year
MidwestMeetings.com Ad Sizes and Descriptions of visibility. An Enhanced Listing also moves your destination
Top Banner - $1,000/6 months to the top of your state Destination page, alphabetically by
728 x 90 px - JPEG, PNG, or GIF format, Links out to your city.
website
Rotating or Exclusive*
Extra Online Exposure
Through MidwestMeetings.com, you can take advantage of
Block Ad - $1,000/6 months several opportunities to increase your exposure and web traffic.
300 x 250 px - JPEG, PNG, or GIF format, Links out to your
These are free, value-added services for Midwest Meetings
website
magazine advertisers.
Exclusive*
Online Edition - Print advertisers receive additional exposure
alongside the online version of the magazine articles or section
Banner ads are placed on a first come, first served basis. Ad in which they appear.
spaces are reserved in the order insertions are received. News - Submit your press releases and announcements to be
*Exclusive ads have permanent, non-rotating locations on posted and promoted!
selected page(s). Rotating ads will rotate with one to two
additional advertisers on selected page(s).
eNewsletter eBlast - $500/blast - Limited to
Midwest Meetings’ once-a-week eNewsletter delivers the latest 1/month or 12/year total
industry news, people, and topics directly to inboxes. Emailed With only one eBlast available each month, this is an
to more than 7,600 industry professionals, eNewsletter opportunity to target Midwest Meetings’ eNewsletter
subscribers are the first to learn about the latest online-only recipients with information about your destination. Each
content, surveys, digital editions, and industry news. eBlast includes 500 words of your choosing, one image,
contact information, and a link out to your website.
Block Ad - $200/month
300 x 250 px - Links to your website
For additional online opportunities contact:
Illinois, Michigan, Wisconsin: Cindy Smith • 262-215-2997 • csmith@ntmediagroup.com
All other states: Steve Van Maanen • 605-690-3351 • steve@ntmediagroup.com
www.MidwestMeetings.com 42021 MEDIA KIT
Midwest Meetings Guide Book
Get Year-Round exposure with the Midwest Meetings Guide Book.
This annual, digest-sized publication offers three formatted listing sizes. The Guide Book serves as a resource all year
long for more than 30,000 event planners, as a go-to directory to meeting and convention facilities. Distribution begins
with the main mailing in January, followed by distribution at industry trade shows and events. It is an affordable way to
stay in front of event planners for an entire year.
Simply supply text and photos and your ad will be designed for you.
All ads are full color and listed by state. Facility/Service Listings Include:
• # of hotel rooms
Deadlines • # of meeting rooms
Space closes: November 19, 2021 • sq. ft. of meeting space
Materials due: December 3, 2021 • maximum capacity
Mails in January
CVB Listings Include:
• nearest airport
• # of area hotel rooms
Full Page Listing Example • largest meeting space (sq. ft.)
Half Page Listing Examples
WALWORTH COUNTY
VISITORS BUREAU
2375 GENEVA ST, DELAVAN, WI 53115
262.728.6000 | EMAIL@ADDRESS.COM
ABOUT THE VENUE — Dolo odit et aut fuga. Itat
pres de volorestem exped et reicite quidundae.
Ut aut re commoluptus aritiorro et ium quatus
etveresti umquiat venesmagnate cerferroel int
dolum quate dolor accusaped ut aut at.
Ad ea sanis alitatam name ea nones des ellatis
aut et inis rescia am ratioriorem eius molupti
oressitas ellis sit etur? Qui audandicium fuga.
Us ma doluptist, tem fugia eossimust occus,
AT A GLANCE autem quiam la sequos molupta sperum voles
delitionsent faccupt atiassequi officab orepel
GRAND GENEVA RESORT LARGEST MEETING
SPACE (SQ. FT.):
im lis debis nient, omnisquia parupta tenietus
& SPA XX,XXX
# OF AREA
sum quam videstempore nitaqui commos net
optinctum quae. Optatia dest, quodi velesse
7036 GRAND GENEVA WAY, LAKE GENEVA, WI 53147 HOTEL ROOMS: quatemp orrore, te eaqui dit, init, officima
X,XXX
262.248.8811 | EMAIL@ADDRESS.COM ximus, sectur, nus nihicit atibus es apide pore.
NEAREST AIRPORT:
Milwaukee, Wisconsin
ABOUT THE VENUE — Dolo odit et aut fuga. Itat pres
VISITWALWORTHCOUNTY.COM
de volorestem exped et reicite quidundae. Ut aut re
commoluptus aritiorro et ium quatus et veresti umquiat
venes magnate cerferro el int dolum quate dolor
AT A GLANCE accusaped ut aut at.
MEETING SPACE (SQ. FT.):
XX,XXX Ad ea sanis alitatam name ea nones des ellatis aut et
MAXIMUM CAPACITY:
XXX
inis rescia am ratioriorem eius molupti oressitas ellis
sit etur? Qui audandicium fuga. Us ma doluptist, tem
fugia eossimust occus, autem quiam la sequos molupta
1/4 Page Listing Example
# OF MEETING ROOMS: sperum voles delitionsent faccupt atiassequi officab
XX orepel im lis debis nient, omnisquia parupta tenietus GRAND GENEVA RESORT & SPA
7036 GRAND GENEVA WAY, LAKE GENEVA, WI 53147
# OF HOTEL ROOMS: sum quam videstempore nitaqui commos net optinctum
262.248.8811 | EMAIL@ADDRESS.COM
XXX quae. Optatia dest, quodi velesse quatemp orrore, te
eaqui dit, init, officim usandis maximus, sectur, nus ABOUT THE VENUE — Dolo odit et aut fuga. Itat pres
nihicit atibus es apide pore. de volorestem exped et reicite quidundae. Ut aut re
commoluptus aritiorro et ium quatus etveresti umquiat
AT A GLANCE venesmagnate cerferroel dest, quodi velesse dit, init,
MEETING SPACE (SQ. FT.): XX,XXX officima ximus, sectur, nus nihicit atibus es apide pore.
MAXIMUM CAPACITY: XXX
GRANDGENEVA.COM # OF MEETING ROOMS: XX
# OF HOTEL ROOMS: XXX
GRANDGENEVA.COM
Contact Cindy or Steve:
Illinois, Michigan, Wisconsin: Cindy Smith • 262-215-2997 • csmith@ntmediagroup.com
All other states: Steve Van Maanen • 605-690-3351 • steve@ntmediagroup.com
www.MidwestMeetings.com 52021 MEDIA KIT
Rates
Midwest Meetings Magazine Rates - All Rates are Net (Contact Cindy or Steve for premium locations and rates)
Size 1x Rate 2x Rate 3x Rate 4x Rate Display Ad Specs:
Full-page $4,000 $3,800 $3,650 $3,500 7.375”w x 9.875”h
Bleed Size: 8.625”w x 11.125”h
Trim Size: 8.375”w x 10.875”h
1/2-page $2,800 $2,650 $2,500 $2,400 Vertical: 4.5”w x 7.375”h
Horizontal: 7.375"w x 4.5"h
1/3-page $2,200 $2,100 $2,000 $1,900 Vertical: 2.25”w x 9.875”h
Square: 4.5”w x 4.5"h
1/4-page $1,750 $1,650 $1,550 $1,425 3.5”w x 4.5”h
Print Specifications
Print ads are accepted as high-resolution .PDF, .TIF, or .EPS files.
Be sure to include/embed/create outlines of fonts and only use CMYK images at a
minimum of 300 DPI resolution.
Please keep all important images and text 1/4 of an inch from the trim size.
4Print materials should be sent to jem@ntmediagroup.com
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Guide Book Rates - All Guide Book Rates are Net Summer 2019 1-32.indd
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3
Rate Display Ad Specs: (no bleeds)
Full-page $1,200 4.75”w x 7.6”h Formatted Listing Information:
1/2-page $700 4.75”w x 3.7”h Full-page listing: 140 words of copy, two images,
logo and contact information.
1/4-page $400 4.75”w x 1.8”h
Back Cover $3,000* 4.75”w x 7.6”h Half-page listing: 100 words of copy, two images,
logo and contact information.
Inside Front Cover $2,500* 4.75”w x 7.6”h
Inside Back Cover $2,500* 4.75”w x 7.6”h 1/4-page listing: 40 words of copy, one image,
logo and contact information.
*Includes full-page ad in state section
Illinois, Michigan, Wisconsin: Cindy Smith • 262-215-2997 • csmith@ntmediagroup.com
All other states: Steve Van Maanen • 605-690-3351 • steve@ntmediagroup.com
Steve Van Maanen
Cindy Smith
Sales Manager
Sales Manager
steve@ntmediagroup.com
csmith@ntmediagroup.com
www.MidwestMeetings.com 6You can also read
