SMSA TRUST CORPORATE SOCIAL INVESTMENT PROJECTS 2010 - 2017 - insea

 
SMSA TRUST CORPORATE SOCIAL INVESTMENT PROJECTS 2010 - 2017 - insea
SMSA TRUST
CORPORATE SOCIAL INVESTMENT PROJECTS
2010 - 2017

       FNB Stadium, Gate B, Soccer City Avenue, Nasrec, Johannesburg
       SMSA Trust - Reg No: 3355/2011
SMSA TRUST CORPORATE SOCIAL INVESTMENT PROJECTS 2010 - 2017 - insea
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 Content
 The SMSA Trust – benefiting stadium communities                                        3
 SMSA Trustees                                                                          5
  SMSA Trust Projects since 2010:                                                       7
   Community Cleaning Project                                                           7
    Damage Assessment                                                                   9
       Informal Traders (Mama’s)                                                      10
       Community Golf Driving Range                                                   11
        Ekhaya Health and Wellness Centre                                             12
         Orlando Pirates Learning Centre and Rand Stadium                             13
         Training Centre
          Community Waste Recycling Project                                           14
           Soweto Motorbike Training School                                           15
            Community Football Training Pitch                                         16
             SMSA Football Club                                                       17
              Mama Joy (Pty) Ltd                                                      18
               Ad Hoc Projects                                                        19
                Expanded Public Works Program (EPWP)                                  27
                Skills Development                                                    28

                     CONFIDENTIALITY NOTE
                     Kindly note that copyright subsists in this report. This report has been prepared by
                      Stadium Management South Africa (“SMSA”). Copyright subsists in the content of this
                      report. As such this report or any part thereof may not be disseminated to or used by
                       any third party without the express prior written permission of SMSA.

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SMSA TRUST CORPORATE SOCIAL INVESTMENT PROJECTS 2010 - 2017 - insea
The SMSA Trust – benefiting
communities surrounding our stadiums

The Trust started operating in 2010 between SMSA and                The Stadium Management South Africa (SMSA) Trust
the City of Johannesburg (CoJ) on the following aspects:            is committed to assisting with the approved projects, in
 social economic development, skills development and                consultation with our principals on local government level, with
  enterprise development.                                           some of the social issues affecting communities surrounding
                                                                    our stadiums and the Trust continues to assist in initiating the
  SMSA’s contribution towards the Trust started from 2010;
                                                                    improvements of and development of these communities’
  when as a gesture of goodwill, donations and contributions
                                                                    thorough educational and skills development programmes.
   were made if there were requests from communities or
   other organisations.                                             The SMSA Trust uses the mass appeal of football and
                                                                    reputable brands in its joint in-house and outreach
     The SMSA Trust receives its funds from Stadium
                                                                    programmes with local government and central government,
      Management South Africa (Pty) Limited by way of a
                                                                    which aims to address the following aspects as outlines in the
      10% distribution of the annual net profit after tax for the
                                                                    Trust deed:
       benefit of community development and skills transfer
       programmes, skills development programmes as well            ••   Development of Football and Sport Coaching
        as a 5% distribution of the annual net profit after tax     ••   Development of Health
         for the SMSA Employee Shareholder Trust.
                                                                    ••   Life and Skills Learning
                                                                    ••   Social Inclusion
                                                                    ••   Crime, Drugs and Prejudice Awareness Programmes
                                                                    ••   Sustainable Community Projects
                                                                    ••   Precinct Community Projects

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SMSA TRUST CORPORATE SOCIAL INVESTMENT PROJECTS 2010 - 2017 - insea
The projects and programmes the SMSA Trust has implemented       •    Life Skills and Learning
 and each of the above mentioned aspects can be summarized            - Orlando Pirates Learning Centre
  as follows and a detailed description of each project and/or
                                                                      - Soweto Motorbike Training School
   programme will be outlined further on in this document:
                                                                      - Stadium Tors
  •   Development of Football and Sport Coaching
                                                                      - SMSA Training Academy
      - Community Football Training pitch
                                                                 ••   Social Inclusion
       - Community Golf Driving Range
                                                                      -- Community Cleaning Project
        - Stadium Tours                                               -- Community Waste Management Project
         - SMSA Training Academy                                      -- Informal Traders (Mama’s)
      • Development of Health                                         -- Stadium Tours
                                                                      -- SMSA Training Academy
          - Ekhaya Health and Wellness Centre
                                                                      -- Blanket Drive
           - MH&P
                                                                 ••   Crime, Drugs and Prejudice Awareness Programmes
            - SMSA Training Academy
                                                                      -- Ekhaya Health and Wellness Centre
                                                                      -- MH&P
                                                                      -- SMSA Training Academy

                                                                 ••   Sustainable Community Projects
                                                                      -- Community Cleaning Project
                                                                      -- Community Waste Management Project
                                                                      -- Orlando Pirates Learning Centre
                                                                      -- Ekhaya Health and Wellness Centre
                                                                      -- MH&P
                                                                      -- Informal Traders (Mama’s)
                                                                      -- o SMSA Training Academy

                                                                 ••   Precinct Community Projects
                                                                      -- Community Cleaning Project
                                                                      -- Community Waste Management Project
                                                                      -- Ekhaya Health and Wellness Centre
                                                                      -- MH&P
                                                                      -- Orlando Pirates Learning Centre
                                                                      -- Informal Traders (Mama’s)
                                                                      -- SMSA Training Academy
                                                                      -- Blanket Drive

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SMSA TRUST CORPORATE SOCIAL INVESTMENT PROJECTS 2010 - 2017 - insea
SMSA Trustees
The SMSA Trust consists of the following extremely important and valuable individuals, who always strives to make a big
of an impact on the communities surrounding our stadiums as humanly possible:

                           Jacques Grobbelaar                                            Marilize Ferreira
                              The co-founder and Chief                                    Ferreira has been with the
                               Executive Officer of Stadium                                company since its inception and
                               Management SA (Pty) Ltd.                                     was also a valuable member
                                Grobbelaar is regarded as a                                 in the starting up of the SMSA
                                 leader and the sought out                                   Trust. She is the Managing
                                  figure in the field of stadium                             Director for all the Support
     management and not just on the continent but the world.       Services of Stadium Management South Africa and
     He started the company from the ground up to a world          brings a lot experience with all of her year within the
      class entity with international awards to match.              business.

                                    Gladwin Khangale                                     Anel Hoffmann
                                       Having joined the                                 Hoffman is the internal auditor
                                       company from inception                             of Stadium Management SA
                                        with experience in                                 (Pty) Ltd. with highly regarded
                                        facilities management,                              intelligence and experience.
                                         Khangale is a                                       Hoffman is the catalyst behind
                                         Director with                                       the company’s and SMSA Trust
             Stadium Management SA (Pty) Ltd. and                  finances and ensuring that it meets its required financial
             a catalyst in driving the company’s social             criteria annually.
              investment programme that has yielded
               millions in benefiting the surrounding Soweto
                communities while improving lives.

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SMSA TRUST CORPORATE SOCIAL INVESTMENT PROJECTS 2010 - 2017 - insea
SMSA Trustees

                      Humphrey Tlhobelo                                         Nirusha Moodley
                       Tlhobelo is the Event Operations                          Moodley is the Managing Director
                        and Safety Director of Stadium                           for all Commercial Services
                         Management SA (Pty) Ltd. with                            of Stadium Management SA
                         highly regarded operational                               (Pty) Ltd. with highly regarded
                          and on the ground event                                   intelligence and experience. She
                          experience. Tlhobelo is on                                 is the intelligence behind the
 the ground on every event that is hosted by Stadium       Commercial aspects of the business and also provides
  Management SA (Pty) Ltd.                                 these expertise as a member of the SMSA Trust.

                              Vhonani Ndou                                      Maryke Grobbelaar
                                Ndou is an up and                                Grobbelaar is the Human
                                coming young                                     Resources Manager of Stadium
                                 professional which has                           Management SA (Pty) Ltd.
                                  just been promoted to
                                                                                   She is also appointed as the
                                   Financial Director of
                                   Stadium Management                              Managing Trustee of both
        SA (Pty) Ltd. Ndou is in charge of the financial                            the SMSA and Employee
        department within Stadium Management SA                                      Shareholder’s Trust.
         (Pty) Ltd.

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SMSA TRUST CORPORATE SOCIAL INVESTMENT PROJECTS 2010 - 2017 - insea
SMSA Trust Projects since 2010:
The SMSA Trust have invested in numerous projects since its inception. The below will provide you with a short summary
and some statistics on each of these projects since 2010 to July 2017:

Community Cleaning                                           Mission Statement (Short Term Goal)
                                                             To alleviate unemployment in our surrounding community areas
Project                                                      by utilizing community members to assist in the cleaning of our
                                                             stadiums during all events taking place.
  This project was started in August 2013, after Stadium
  Management South Africa saw an opportunity to
                                                             Vision Statement (Long Term Goal)
   significantly improve the lives of the people living
    in the communities surrounding the FNB, Orlando,         To assist the community cleaners to establish their own
     Dobsonville and Rand Stadiums.                          cleaning business, which SMSA will then utilize as a service
                                                             provider for stadium cleaning during all events taking place.
     SMSA created seven (7) permanent cleaning
     employment opportunities for seven community
      members, as well as in excess of 27 000 jobs for       Objectives of the project
      other community members.                               The following is the objectives of the community cleaning
        This project has been a huge success and is still    project:
        going strong.                                        ••   Job Creation
                                                             ••   Decrease in unemployment rate in the surrounding
                                                                  communities
                                                             ••   Sustainable employment for community members
                                                             ••   Youth Employment and Upliftment
                                                             ••   Economic Development of the surrounding communities
                                                             ••   Making a difference in the lives of the community members
                                                                  in the areas surrounding our stadiums

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SMSA TRUST CORPORATE SOCIAL INVESTMENT PROJECTS 2010 - 2017 - insea
Benefits to Community Members
The following is the benefits for the community members:
 •       Every cleaner is viewed as a small community based
          business that we support
     •       Event based employment
         •       Sustainable employment
         •       Consistent income
             •    Participation in the country’s economy
             •     Improvement in their social environments

                 Financial Investment and Jobs Created
                  Since the start of this project SMSA and the SMSA Trust
                  created a total of 27 486 jobs and invested in excess of
                   R 7 100 000, 00

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SMSA TRUST CORPORATE SOCIAL INVESTMENT PROJECTS 2010 - 2017 - insea
Damage Assessment
The damage assessment project was started by Stadium          Mission Statement (Short Term Goal)
Management South Africa in April 2014. This was once
                                                              To provide permanent employment and upskill community
 again the result of SMSA seeing an opportunity to
                                                              members to conduct the damage assessment of the stadiums
  permanently improve the lives of the people living in the
                                                              after events has taken place.
  communities surrounding the stadiums.
   SMSA created two (2) permanent damage assessors
                                                              Vision Statement (Long Term Goal)
   employment opportunities for two community
    members.                                                  To enable the community members to establish their own
                                                              damage assessment business, which SMSA will utilize as a
     This project has been a huge success and the
                                                              service provider for damage assessments after events has
     damage assessors has been promoted within the
                                                              taken place.
      company and this project as subsequently run its
       course.
                                                              Objectives of the project
                                                              The following is the objectives of the damage assessment
                                                              project:
                                                              •• Job Creation
                                                              •• Decrease in unemployment rate in the surrounding
                                                                  communities
                                                              •• Sustainable and permanent employment for two
                                                                  community members
                                                              •• Youth Employment and Upliftment
                                                              •• Making a permanent difference in the lives of two
                                                                  community members who lives in the areas surrounding
                                                                  our stadiums

                                                              Financial Investment
                                                              Since the start of this project SMSA and the SMSA Trust has
                                                              created 2 permanent employee positions and invested in
                                                              excess of R 336 000, 00

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SMSA TRUST CORPORATE SOCIAL INVESTMENT PROJECTS 2010 - 2017 - insea
Informal Traders (Mama’s)
This project has been running since the inception of Stadium Management South Africa in 2010, as there has always
been informal traders trading at the stadiums.
 This project has been a huge success and is still going strong.

   Mission Statement (Short Term Goal)                            Objectives of the project
   To assist the informal traders living and trading in the       The following is the objectives of the Informal Traders project:
    surrounding communities to earn a living to support their     ••   SMME Development
     families and grow their small business into a profitable
                                                                  ••   Job Creation
      income generating enterprise.
                                                                  ••   Decrease in unemployment rate in the surrounding
                                                                       communities
      Vision Statement (Long Term Goal)
                                                                  ••   Sustainable employment for community members
       To assist the informal traders living and trading in the   ••   Economic Development of the surrounding communities
        surrounding communities to become formal traders
         and become a service provider to SMSA and the
                                                                  Benefits to Community Members
          community at large.
                                                                  The following is the benefits for the community members:
                                                                  •• Every Informal Trader is viewed as a small community
                                                                     based business that we support
                                                                  •• Event based trading opportunities
                                                                  •• Consistent income
                                                                  •• Participation in the country’s economy

                                                                  Financial Investment and Jobs Created
                                                                  Since the start of this project SMSA and the SMSA Trust
                                                                  created a total of 31 jobs and invested in excess of
                                                                  R 95 000, 00

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Community Golf Driving Range
This community golf driving range was started by Stadium         Objectives of the project
Management South Africa in August 2014. This was as
                                                                 The following is the objectives of the Community Golf Driving
 a result of SMSA seeing an opportunity to improve the
                                                                 Range project:
  social skills of the surrounding communities through
   sports development i.e. golf driving range.                   ••   Job Creation
   This project is still in the beginning phase, but so          ••   Decrease in unemployment rate in the surrounding
   far has been a success. There is however still huge                communities
    potential and room for improvement.                          ••   Sustainable self-employment
                                                                 ••   Youth Employment and Upliftment
                                                                 ••   SMME Development
     Mission Statement (Short Term Goal)
                                                                 ••   SMME Support
      To provide the members of the surrounding                  ••   Participation in the country’s economy
       communities with access to a golf driving range, to
        improve their skills through sports development.
                                                                 Benefits to Community Members

         Vision Statement (Long Term Goal)                       The following is the benefits for the community members:

          To assist a small business to operate as a Golf        ••   Golf Training School will be viewed as a small community
          Training School utilizing our community golf driving        based business that we support
           range. This training school will be open to all       ••   Consistent income for the community based business
            community members to enhance their golfing           ••   Participation in the country’s economy
             skills to enable them to turn it into a career.     ••   Sport Development
                                                                 ••   Social Inclusion

                                                                 Financial Investment and Jobs Created
                                                                 Since the start of this project SMSA and the SMSA Trust
                                                                 invested in excess of R 100 000, 00

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Ekhaya Health and Wellness Centre
This project was established in January 2014 in an attempt by Stadium Management South Africa to provide the
community surrounding the Dobsonville stadium with accessible and affordable health and wellness care.
 This project has been a huge success and is still going strong.

   Mission Statement (Short Term Goal)                         Benefits to Community Members
   To assist Ekhaya Health and Wellness Centre to provide      The following is the benefits for the community members:
    the community surrounding the Dobsonville stadium with     •• Accessible Health Care
     accessible and affordable health and wellness care.
                                                               •• Affordable Health Care
                                                               •• Crime, Drug and Prejudice Awareness Programs
      Vision Statement (Long Term Goal)
       To assist Ekhaya Health and Wellness Centre             Financial Investment
       to provide the community surrounding, not only          Since the start of this project SMSA and the SMSA Trust
        Dobsonville stadium but all other stadiums, with       invested in excess of R 1 063 000, 00
         accessible and affordable health and wellness care.
                                                               Patient Stats for the Health and Wellness Centre
          Objectives of the project
                                                               This is a short summary of some of the statistics the Health
          The following is the objectives of the Ekhaya        and Wellness Centre has produced over the last couple of
           Health and Wellness Centre project:                 years:
            •  SMME Development                                ••   600+ patients attend to the centre on a monthly basis
             • Economic Development of the surrounding         ••   The gym has increased their membership by 100% for the
                communities                                         last three years
              • Affordable Health Care                         ••   They have expanded their services to also include
                                                                    rehabilitation services through MH&P
                                                               ••   15+ patients attend rehabilitation services at the centre in a
                                                                    daily basis
                                                               ••   SMSA, SMSA Trust and the Centre has now partnered
                                                                    with Wits University, to conduct some research on their
                                                                    behalf.

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Orlando Pirates Learning Centre and
Rand Stadium Training Centre
This project was established in January 2014 in an                Benefits to Community Members
attempt by Stadium Management South Africa to                     The following is the benefits for the community members:
 provide the community surrounding the Orlando
 stadium with accessible and free educational facilities.         •• Accessible Education
                                                                  •• Youth Upliftment
  This project has been a huge success and is still going
  strong.                                                         •• Skills Development of the surrounding community youth

                                                                  Financial Investment from SMSA
     Mission Statement (Short Term Goal)
                                                                  Since the start of this project SMSA and the SMSA Trust invested in
     To assist Orlando Pirates to uplift and develop the          excess of R 1 440 000, 00
     community in the area surrounding the Orlando
      Stadium through educational initiatives which has
                                                                  Training Stats for the Training Centre
       been created specifically for the learners in Orlando
       and its surroundings.                                      This is a short summary of some of the statistics the training centre has
                                                                  produced over the last couple of years:
         Vision Statement (Long Term Goal)                        ••   5000+ learners attended the learning centre
          To assist Orlando Pirates to uplift and develop         ••   250+ adults and teachers from school supported the learners
           the community in all of the areas surrounding our      ••   50 Regular volunteer who visit the centre each week to assist
            stadiums through educational initiatives which        ••   21 Primary and High Schools attend the learning centre
             has been created specifically for the learners in    ••   10 Full holiday programmes delivered for high school pupils
              that specific area and its surroundings.
                                                                  ••   8 Full time teachers professional development programmes delivered
                                                                  ••   25% average improvement in maths
              Objectives of the project
                                                                  ••   15% average improvement in English
               The following is the objectives of this projects   ••   The Training Centre has been such a huge success that it has now
                is as follows:                                         opened another branch in Heidelberg, to assist even more learners
                •     Skills Development of the surrounding            in that community.
                       communities
                    • Access to Education
                     • Youth Development
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Community Waste Recycling Project
This project was started in October 2014, when Stadium              ••   Youth Employment and Upliftment
Management South Africa was approached by a school in               ••   Economic Development of the surrounding communities
 the Orlando precinct to collect the waste after all games
                                                                    ••   Making a difference in the lives of the community members in the
  at Orlando Stadium to assist them in competing in the
                                                                         areas surrounding our stadiums
   ABI School Recycling Challenge.
                                                                    ••   SMME Development
   This project is has been a huge success and has been
                                                                    ••   SMME Support
   rolled out in all four of our stadiums.

                                                                    Benefits to Community Members
     Mission Statement (Short Term Goal)                            The following is the benefits for the community members:
      To assist the communities surrounding the stadiums by         ••   Event based employment
      making them part of the recycling process at all of the       ••   Sustainable employment
       events and thereafter donating the funds received the
        recycling to a special project in that community.           ••   Consistent income
                                                                    ••   Participation in the country’s economy
         Vision Statement (Long Term Goal)                          ••   Improvement in their social environments
                                                                    ••   SMME Development
          To assist the communities surrounding the stadiums
           to establish their own recycling business which          ••   SMME Support
            SMSA will utilize as a service provider at all of our
            events at all of our stadiums.                          Financial Investment
                                                                    Since the start of this project SMSA and the SMSA Trust invested in
             Objectives of the project                              excess of R 67 800, 00
             The following is the objectives of the                 SMSA and the SMSA Trust is committed to improving the recycling
              Community Waste Recycling project:                    habits of every attendee at the stadiums as well as the community
                • SMME Support                                      surrounding these stadiums. Therefore we are currently looking into
                • Job Creation
                                                                    partnering with a local community business through the Black Economic
                                                                    Business Forum, which will ensure that all waste during every event
                 • Decrease in unemployment rate in the
                                                                    is 100% recycled. This will create even more jobs members of the
                    surrounding communities                         community as well as reduce the carbon footprint the stadiums have on
                  • Sustainable employment for community            their surrounding community.
                     members

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Soweto Motorbike Training School
This project was started in April 2014, when Stadium Management                Benefits to Community Members
South Africa was approached by a motorbike school in the Rand
                                                                               The following is the benefits for the community members:
 Stadium precinct to utilise the parking lot area for a motorbike training
 school for the surrounding community.                                         •• SMME Support
                                                                               •• SMME Development
  This project is still going and has been huge success.
                                                                               •• SMME Support
                                                                               •• Skills Development
    Mission Statement (Short Term Goal)
     To assist the Soweto Motorbike Training School to become a profitable     Financial Investment
      enterprise that is supported by SMSA and the community surrounding       Since the start of this project SMSA and the SMSA Trust invested in
       the Rand Stadium area.                                                  excess of R 820 800, 00

       Vision Statement (Long Term Goal)                                       Training Stats for the Training School
        To assist the Soweto Motorbike Training School to become               This is a short summary of some of the statistics the training school has
        a profitable enterprise that is operational in all of the areas        produced over the last couple of years:
         surrounding the four stadiums and that is supported by SMSA
          and the community surrounding these stadiums.                        ••   3000+ learners have been trained through the school
                                                                               ••   1000+ riders trained in conjunction with the Road Accident Fund,
                                                                                    equipping these drivers with defensive riding skills.
            Objectives of the project
                                                                               ••   Yamaha came on board as a headline sponsor when they realised
            The following is the objectives of the Soweto Motorbike Training
                                                                                    the success the training school could become
             School project:
                                                                               ••   The people attending the training school range from doctors, nurses,
              •  Job Creation                                                       pilots and station commissioners.
               • Decrease in unemployment rate in the surrounding              ••   The training school members started their own Motorbike club,
                  communities                                                       namely Soweto Pathfinders and now have in excess of 60 members.
                • Sustainable employment for community members                 ••   With the success of the school, they have also started giving back to
                 • Economic Development of the surrounding                          the community through various charity projects.
                     communities                                               ••   The school donated 13 wheelchairs for the Sukasambe Disabled
                  • Making a difference in the lives of the community               Children’s’ Home
                      members in the areas surrounding our stadiums            ••   They also raised R 100 000, 00 for school uniforms and stationery
                   • SMME Development                                               for Homolog Secondary School.
                    • SMME Support
                                                                                                                                                            15
Community Football Training Pitch
This project was started in 2012, in an attempt by Stadium Management South Africa to provide the communities’
surrounding the stadiums with the facility to improve their football skills, as well as to promote the football game as a
 Sport Development initiative.
  This project is still going and has been huge success.

   Mission Statement (Short Term Goal)                                         Benefits to Community Members
    To provide the surrounding communities with a world class                  The following is the benefits for the community members:
     training pitch to improve their football skills i.e. Sports
                                                                               ••   Access to a football pitch
      Development.
                                                                               ••   Safe Social Environment
                                                                               ••   Skills Development
       Vision Statement (Long Term Goal)
                                                                               ••   Sports Development
        To provide the surrounding communities with a world class
                                                                               ••   Football Development
         training pitch to improve their football skills and to host regular
          community football tournaments i.e. Sports Development.
                                                                               Financial Investment
          Objectives of the project                                            Since the start of this project SMSA and the SMSA Trust
           The following is the objectives of the Community Football           invested in excess of R 2 736 000, 00
            Training Pitch project:
             •  Promote the Football game                                      Community Members utilising the Training Pitch
              • Skills Development                                             The following is just some of the community members/
               • Making a difference in the lives of the community
                                                                               schools//organisations that utilises the community training
                  members in the areas surrounding our stadiums                pitch on a regular basis:
                                                                               •• Soweto Rugby Club
                • Sports Development
                                                                               •• My Township School Foundation
                                                                               •• River Park Football Club
                                                                               •• Robert Crichton Touch Rugby Club
                                                                               •• Ormonde View Stars Football Club

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SMSA Football Club
The SMSA Football Club was established in 2017 by academics, professionals and intellectuals who are based in Gauteng and Limpopo.
The team was established with the aim of providing an alternative for children from life on the streets i.e. crime, drugs and alcohol. The
 club uses soccer not only as a tool to fight crime but also a mechanism to transfer life skills to young people. The club is a good cause
  to complement the work that the government is doing towards the livelihood pf the poorest of the poor communities of South Africa
   which were previously disadvantaged. The project seeks to instil a sense of belonging for the citizens of our beloved country and
   focusing largely on marginalised youth.

    Mission Statement (Short Term Goal)                                              Objectives of the project
     The SMSA Football Club was established in 2017 by academics,                    The following is the objectives of the SMSA Football Club:
      professionals and intellectuals who are based in Gauteng and Limpopo.
                                                                                     ••   For the kids to have fun, make new friends and be part of
      The team was established with the aim of providing an alternative for
                                                                                          a team sport to improve their mental and physical self-
       children from life on the streets i.e. crime, drugs and alcohol. The club
                                                                                          esteem.
        uses soccer not only as a tool to fight crime but also a mechanism
         to transfer life skills to young people. The club is a good cause to        ••   To eliminate idleness.
          complement the work that the government is doing towards the               ••   To prevent crime and indulging in alcohol and drugs i.e.
           livelihood pf the poorest of the poor communities of South Africa              anti-social behaviour.
             which were previously disadvantaged. The project seeks to instil        ••   Create awareness about crime and its consequences.
             a sense of belonging for the citizens of our beloved country and        ••   Empower them with knowledge and positive life lessons.
              focusing largely on marginalised youth.
                                                                                     ••   Play regular soccer leagues and cup games.

            Vision Statement (Long Term Goal)
                                                                                     SMSA Football Club focal areas
             The SMSA Football Club was established in 2017 by academics,
                                                                                     The following will be the focal areas of the football club:
              professionals and intellectuals who are based in Gauteng and
              Limpopo. The team was established with the aim of providing an         •• Marginalised Youth
               alternative for children from life on the streets i.e. crime, drugs   •• Sport and Recreation for social change
                and alcohol. The club uses soccer
                not only as a tool to fight crime but also a mechanism to            Financial Investment
                 transfer life skills to young people. The club is a good
                  cause to complement the work that the government is                Since the start of this project SMSA and the SMSA Trust
                   doing towards the livelihood pf the poorest of the poor           invested in excess of R 74 9995, 14
                    communities of South Africa which were previously
                     disadvantaged. The project seeks to instil a sense of
                     belonging for the citizens of our beloved country and
                      focusing largely on marginalised youth.                                                                                         17
Mama Joy (Pty) Ltd
Mama Joy (Pty) Ltd was registered in 2016. Before the establishment of her own business Mam Joy Chauke was a proud
brand ambassador for SMSA and the SMSA Trust. Her newly established company will specialize in supplying. FMCG retails
 products, providing trading and projects, catering and hire out refrigerated chillers as well as VIP toilets.
 With its roots and culture coming from true African perspective they are well positioned to understand the customer’s need.

   Mission of the project (short term goals)                         Products on Offer
    To render optimum customer service to their clients with         The following products and /or services will be on offer by the newly
     guaranteed satisfaction on their first- rate line of products   established company:
     handled with the finest workmanship and exceptional
                                                                     ••   Groceries
      performance delivered timely and efficiently to meet the
      customer’s and/or clients need at all times.                   ••   Toiletries
                                                                     ••   Fresh and frozen meat
        Vision of the project (short term goals)                     ••   Prepared cooked food
                                                                     ••   Stationary
         To translate regional strategies to local markets. They
          would like to constantly introduce new knowledge,          ••   Non-alcohol and Alcohol beverage supply
          technologies and innovative research ideas to              ••   Chillers (Fridges)
           enhance solutions to their clients.                       ••   VIP Toilets
                                                                     ••   Catering and Equipment Hire

                                                                     Financial Investment
                                                                     Since the start of this project SMSA and the SMSA Trust invested in
                                                                     excess of R 10 962, 26

                                                                                                                                             18
Ad Hoc Projects
These are ad hoc projects and donations that has been undertaken by the SMSA Trust to fit the objectives as stipulated in the trust deed.
All of these projects has been implemented and has been a huge success.

  South African National Blood Service (SANBS)                                      engage children from morning to evening in both soccer and life skills.
                                                                                    By means of positive messaging, role models, competition and team
   The mandate of the South African National Blood Service (SANBS) is
                                                                                    building exercises, self-discovery is encouraged.
    to provide blood transfusion and related services for the South African
     public. As a partner to this important initiative, SMSA and the SMSA           The SMSA Trust supports the soccer 4 children initiative by providing
      Trust supports SANBS in its public blood donation drives through the          them with the stadium and facilities at FNB Stadium, Orlando Stadium,
       provision of stadium venues and marketing support.                           Rand Stadium and Dobsonville Stadium in order to develop and
                                                                                    enhance the game of football amongst the underprivileged youth of
                                                                                    South Africa.
       Servest Turf
                                                                                    The stadiums are available for 10 days at no fee during the calendar
        Servest is a leader in the construction and maintenance if world-
                                                                                    year based on prior agreement between parties. Together with soccer
        class turf playing surfaces for sport facilities. Their services includes
                                                                                    4 children, the SMSA Trust believes in investing in the youth of today
         artificial sports-turf construction and maintenance, contract
                                                                                    building the leaders of tomorrow.
          mowing, decompaction, foreign grass treatment programmes, line
          marking and fertilisation programmes.
           They provide free maintenance to the SMSA Trust golf driving
            range (also part of the legacy programmes) at the FNB Stadium,
             which was built for the community to use as its own.
             They also provide free maintenance to the SMSA Community
              football Training pitch, which also forms part of the SMSA
               Trust legacy programme and was built for community use.

                Soccer 4 Children
                 Soccer 4 Children is a non-profit organisation run by turn
                 the tide 4 children, which seeks to use the power and
                  attraction of soccer to empower children with soccer and
                   life skills.
                    Children receive holistic and professional coaching
                    experience. Their seven day soccer camps fully
                                                                                                                                                              19
Soweto Rugby Club                                                              Ticket Give-Aways
Soweto Rugby Club, a community based club, was formed in 1992 by a             Since 2010, the SMSA Trust has donated in excess of R 1 325 000,00
group of migrant workers and encourages, inspires and informs Soweto           worth of tickets to worthy recipients including community radio stations,
 youth about the benefits of playing rugby.                                    the community Development Department and the Teboho Trust, City
                                                                               Councillors, Johannesburg Development Agency, Mayoral Spousal
 Rugby in Soweto received a major boost when Stadium Management
                                                                               Committee, Soweto Kliptown Youth, Amazing Grace Orphanage,
 South Africa confirmed a hosting agreement with the club. The SMSA
                                                                               Seester Hervormde Church, 4 Change Foundation and Edu map
  Trust provides facilities to the club and ensures that players enjoy a
                                                                               College.
   professional playing experience.
                                                                               The SMSA Trust provides the children and community volunteers
                                                                               at Teboho Trust with the opportunity to attend soccer matches at
    Winnie Madikizela Mandela School
                                                                               the Orlando Stadium and the FNB Stadium by providing then with
     The SMSA Trust signed an agreement with the Winnie Madikizela             complimentary tickets.
      Mandela School to develop its learners through providing skills
      transfer opportunities on specific event days. The school is a special
                                                                               Stadium Tours
       school catering for severely mentally handicapped children with
        different disabilities.                                                Regular stadium tours are donated to schools, colleges and orphanages
                                                                               to offer them first hand views of the stadiums. This is part if the SMSA’s
        The school has a waste recycling programme and the SMSA Trust
                                                                               life skills and learning programme.
         provides them with the opportunity to plug into the SMSA Trust’s
         existing recycling programme on a continuous basis.

           Teboho Trust
            The SMSA Trust provides the children and community
             volunteers at Teboho Trust with the opportunity to attend
              soccer matches at the Orlando Stadium and the FNB Stadium
              by providing then with complimentary tickets.
               The Teboho Trust have programmes and activities to
               educate children and teenagers (ages 4 – 18) and facilitate
                the development of small enterprises for their caregivers,
                 out of school youth and adults in the community. They also
                  provide sports and recreational activities and educational
                  and fun trips, which lead to personal empowerment and
                   social development.

                                                                                                                                                            20
Choc Childhood Cancer Foundation                                                   World Hunger Day
One hundred children cancer patients enjoyed a memorable day at the                SMSA Trust was part of various World Hunger Day initiatives, donating
FNB Stadium. The CHOC Childhood Cancer Foundation is a country-wide                food parcels and packages.
 voluntary organisation that brings together the parents of children who suffer
 from all varieties of cancer or life-threatening blood disorders. Funds raised
                                                                                   Food Parcels
  are used to directly benefit the children and their families, and also support
   those involved in the treatment of these serious illnesses. The goal of this    The SMSA Trust donated 134 loaves of bread and 1375 snack
    dedicated group is to improve the welfare and quality of care for children     packs to Enkolweni Primary School and Thembelihle Primary School at
     with cancer.                                                                  Dobsonville.

     Dream fields Foundation                                                       Dobsonville Senior Citizens Month
      Hundreds of thousands of soccer fans attended 2010 FIFA World                SMSA Trust donated 100 food parcels to Dobsonville senior citizens
      Cup matches at FNB Stadium. But none of them would have had                  for their October month celebration which was organised by councillor J
       the experience that was shared by 480 children and their teachers,          Lekgetho.
        thanks to Stadium Management South Africa. These children
         travelled to Gauteng from distant villages and towns as participants
          in the Dream fields Project, a non-profit organisation which used
           the excitement around the FIFA 2010 World Cup to raise funds to
            equip rural and township schools with soccer kits. Dream fields
             held more than 110 Dream Event tournaments around South
              Africa and in Mozambique, and the top boys and girl’s teams
              came to Pretoria for a three-day tournament called the Dream
               fields Cup. The undoubted highlight of the three days, for both
                the children and their 64 teachers, was a visit to FNB Stadium,
                 where they were given a guided tour of the stands, the
                  dressing rooms, the players’ tunnel and the pitch.

                Emmanuel Orphanage Home
                 This is a Vaal orphanage home for children from one year
                  to six years of age. The SMSA Trust sponsored a group of
                   100 children from the orphanage and 12 adults for a
                    free stadium tour of the FNB Stadium. Market Caterers
                     sponsored lunch packs for the children.

                                                                                                                                                             21
Hospice TV Advert                                                                Memorial Service for Soweto School girls
SMSA Trust sponsored a venue for Hospice to do the television                    A joint funeral service was held at the Dobsonville Stadium for the slain
advertisement for cancer awareness with the soccer legend Lucas Radebe           schoolgirls; Thandeka Moganetsi (15) and Chwayita Rathazayo (16) from
 as a victim who lost his wife to cancer.                                        Dobsonville, Soweto.
                                                                                 Stadium Management South Africa together with the SMSA Trust
  Malcolm X Athletics Club                                                       contributed R 30 000 worth of event services for the memorial service
                                                                                 and offered the stadium usage at no cost. The City of Johannesburg
  SMSA Trust sponsored the Malcolm X Athletics Club with the registration
                                                                                 and the Dobsonville Ward Council each made contributions towards the
  fee for 25 underprivileged children from an informal settlement to
                                                                                 memorial service which was attended by mourners and fellow pupils.
   participate in a cross country marathon.
                                                                                 Stadium Management SA offers their heartfelt condolences to the
                                                                                 bereaved families and the Dobsonville community; violence like this not
     Orlando East 80th celebration Aerobic Marathon
                                                                                 only affects those in the immediate community but also the entire nation.
      SMSA assisted with this celebration by providing free service
      including stadium usage, logistics and onsite medical and security
                                                                                 Donations
       personal.
                                                                                 The SMSA Trust made numerous ad hoc cash contributions to a variety
                                                                                 of rightful causes for example rebuilding of an elderly’s house , funeral for
        Kiddies Olympics
                                                                                 community members, house break ins etc. in excess of the mount of
         SMSA assisted with the hosting of the Kiddies Olympics’ event           R 500 000, 00
         assisting the organiser through donating equipment to the value
          of R 50 000, 00 is celebration by providing free service including
           stadium usage, logistics and onsite medical and security
            personal.
            The Kiddies Olympics plays a fundamental role in the
             development of pre-school children. The benefits of this
             programme include commitment, motivation, physical
              and cognitive development, nurturing of skills, promoting
              healthy lifestyles and activities that is fun and target driven.
               The Kiddies Olympics promotes socialization and healthy
                competitive spirts and will surely have an impact in the
                 child obesity rates as well.

                                                                                                                                                                 22
Super fans                                                                       The tournament will consist of a 100 learners and 10 coaches
                                                                                 participating a round robin football tournament. All children that will be
Stadium Management South Africa recognised the potential of the super
                                                                                 taking part are under 13 years of age from various unprivileged schools
fans associated with the biggest football clubs in the Premier Soccer
                                                                                 in the surrounding Soweto area.
 League.
                                                                                 By absolving MTS: My Township School Foundation of the burden to
 SMSA took these super fans under their wings and assisted them with
                                                                                 pay the event venue rental fees, Stadium Management SA and the
 a monthly salary to assist them in promoting the game of football to the
                                                                                 SMSA Trust is optimistic that the Football Club will use the training pitch
  communities that they reside in. They will promote the club, SMSA and
                                                                                 to develop the soccer skills of the youth and the football game as a
   the game of football in general to the public and drive the supports to the
                                                                                 whole.
    various stadiums to fill up the eats for all game staking place across all
     four of the stadiums.                                                       The development of the game of football is an extremely
                                                                                 important component of Stadium Management SA and the SMSA
                                                                                 Trust’s strategic objectives.
     William – Kiosk House
      Stadium Management South Africa recognised the need of a
      community member, named William, who had no housing and was
       living in the bush close to the FNB Stadium.
        SMSA allocated a kiosk at one of our premises at no cost for
        William to use as home, to enable him to have a roof over his
         head. A number of other sponsor came on board and donated a
          number of various items such as a bed to ensure that he now will
           always have suitable and sustainable housing for the future.
            In addition SMSA has been provided William with the
             opportunity to render his services, thought waste recycling and
              cleaning on all events, therefore also earning a sustainable
               income for his household.

               My Township School Foundation
                Stadium Management South Africa (PTY) Ltd and the
                SMSA Trust agreed to provide the football training pitch
                 at the FNB Stadium to the MTS: My Township School
                  Foundation as a sponsorship for their scheduled
                  tournament.
                    The Junior Football Tournament will therefore be taking
                     place at the FNB Stadium.

                                                                                                                                                               23
River Park Football Club                                                         Ormonde View Stars Football Club
The SMSA Trust sponsored certain items within your initial sponsorship           Stadium Management South Africa (PTY) Ltd and the SMSA Trust has
request has been approved. The SMSA Trust sponsored their refreshment            agreed to waive the venue rental fee that is payable per event that takes
 for the season to a maximum total of R 1 000.00 for the season.                 place on the training pitch at FNB Stadium, to enable the Ormonde View
                                                                                 Stars Football Club to use the training pitch for their soccer matches and
 In addition, the SMSA Trust would also offered them the use of our
                                                                                 tournaments.
  Community Football Training pitch, free of charge, for all of their home
   games to be played in the league. This will save the football club from       This waiver will come into effect from the 01st of July 2015 until the 30th
    having to pay for the use of a stadium for the season.                       of June 2016, a twelve month period.
   By absolving River Park Football Club of the burden to pay for the            The total monthly venue rental due, with one soccer match taking place
   utilization of stadium and their refreshment for the season, Stadium          per week, was R 60 000.00, which equates to R 720 000.00 for the
    Management SA and the SMSA Trust is optimistic that the Football             twelve month period.
    Club will use the training pitch to develop the soccer skills of the youth
                                                                                 By absolving Ormonde View Start Football Club of the burden to pay the
     and the football game as a whole.
                                                                                 event venue rental fees, Stadium Management SA and the SMSA Trust
                                                                                 is optimistic that the Football Club will use the training pitch to develop
       Robert Crichton Touch Rugby Club                                          the soccer skills of the youth and the football game as a whole.
        Stadium Management South Africa (PTY) Ltd and the SMSA Trust             The development of the game of football is an extremely important
        has agreed to waive the venue rental fee that is payable per event       component of Stadium Management SA and the SMSA Trust’s strategic
         that takes place on the training pitch at FNB Stadium, to enable        objectives.
          your Touch Ruby Club to use the training pitch for their practice
           sessions.
            The total venue rental fee that will be waived by SMSA and the
             SMSA Trust equates to R 15 000.00.
             By absolving your Touch Rugby Club of the burden to pay
             the event venue rental fees, Stadium Management SA and
              the SMSA Trust is optimistic that the Rugby Club will use the
               training pitch to develop the rugby skills of the youth and the
                game of rugby as a whole.
                 Sports development is an extremely important component
                 of Stadium Management SA and the SMSA Trust’s
                  strategic objectives.

                                                                                                                                                               24
Orlando House Renovation                                                        The cash donations will be used in full to fund the previously
                                                                                disadvantaged community members, who would not have ordinarily had
The SMSA Trust was approached by Councillor Dlamini, to provide financial
                                                                                access and the means to participate in this type of event.
assistance to complete some renovations to a house of the Khumalo family
 that lives in the Orlando precinct.                                            By providing the cash contribution to the foundation, Stadium
                                                                                Management SA and the SMSA Trust is assisting the foundation to
 This request for financial assistance was approved by the trustees of the
                                                                                provide an opportunity to the children of the community to attend world
  SMSA Trust as this falls within the scope and objectives of the SMSA
                                                                                class event and actively participate in their community through the
  Trust and its CSI initiatives.
                                                                                development of Sport.
   Councillor Dlamini, appointed a locally based contractor, Mr. Tshitimbi
   from Shuks Trading situated at 1130 Cycad Street Noordgesig,
                                                                                Blanket Drive - Dobsonville
    Extension 1, Orlando, and 1804 that undertook to manage and repair
     the Khumalo home.                                                          Stadium Management SA (SMSA) Trust went on blanket drive initiative
                                                                                which was staged at Nokuthula Community Hall in Dobsonville Ext.
      The renovations would include repairs to the roof, plastering and
                                                                                2 where the Trust issued 102 blankets to grandmothers from four
       the upgrade of the current bathroom. The cost of such repairs was
                                                                                respective community old age homes.
        calculated at R 24 681.00, inclusive of labour and all raw materials.
                                                                                The report back that our blanket drive was a resounding success and
        The SMSA Trust provided the financial support and paid the
                                                                                the SMSA Trust left plenty of smiles in Dobsonville. There was a positive
        calculated cost in full. The repairs have been completed and
                                                                                reaction from the people around Dobsonville, the elderly homes and
         signed off by the Councillor, Shuks Trading (Contractor) and the
                                                                                invited media towards our blanket drive and on Wednesday (13 August
          Khumalo family.
                                                                                2015) spoke to the Nokuthula Community Hall manager, Grace Mguli,
           We wish the Khumalo family well in the future, and feel proud        who thanked us further.
           that we could have been of financial assistance in their time of
            need. The development of the game of football is an extremely
             important component of Stadium Management SA and the
              SMSA Trust’s strategic objectives.

               Kekana Foundation for Community Upliftment
               The Mahlomola Kekana Foundation for Community
                Upliftment would like to express our utmost appreciation
                towards Stadium Management SA and the SMSA Trust
                 for the sponsorship of R 100 000.00 towards the hosting
                  of the Barney Molokoane Ward Games scheduled to
                  take place from the 28th of November to the 12th of
                   December 2015.

                                                                                                                                                            25
MH&P                                                                               Pick and Pay Captain’s and Achiever’s Clubs
Stadium Management South Africa (PTY) Ltd has agreed to waive the                  The its home at the iconic FNB Stadium in the Soccer City Precinct, the
rental fee that is payable on a monthly basis for the occupation of the            pick and Pay Captain’s and Achiever’s club offers all South Africans the
 space currently being utilized by MH&P at Dobsonville Stadium. This               chance to have their name enshrined in the wall for all to see. Receptions
 waiver will come into effect from the 01st of February 2016 until the 31st        of this prestigious achievement are recognised by way of a plaque
  of January 2017, a twelve month period. The total monthly rental due             containing their name, achievement, year and school, varsity and province.
   was R 1 613, 60, which equates to R 19 363,20 for the twelve months             The Plaque is placed on the walls of the FNB stadium indefinitely.
   period.
                                                                                   The Soccer City complex is also home to two historical art collections
    By absolving MH&P of the burden to pay the monthly rental fees,                namely; the “Footballer’ Bronze sculptures and the Jabulani Bafana Football
    Stadium Management SA is optimistic that MH&P will continue with               Collection. The sculpture at the stadium are one if the eleven of the
     their exceptionally good work they have been doing for the community          collection that the 2010 FIFA World Cup has licensed. The Bafana Jabulani
      surrounding the Dobsonville Stadium. Stadium Management SA                   Collection, which was previously at the Mary Fitzgerald Square documents
       supports MH&P in their objective to provide affordable health care          20 iconic soccer moment in our country’s history.
        and wellness activities to the community surrounding the Dobsonville
         Stadium.
                                                                                   Doctor Seluma – Glasses for a Disabled Employee
                                                                                   SMSA and the SMSA Trust assisted one of our employees to obtain much
         Orphans Christmas Party
                                                                                   needed glasses.
          Stadium Management South Africa (PTY) Ltd agreed to host a
                                                                                   As a child he got injured in a car accident, which badly affected the sight
          variety of Christmas parties for the orphanages in an around the
                                                                                   in his left eye. Since the accident and as he grew older the sight in his
           communities if our four stadiums. This initiative is to ensure that
                                                                                   left significantly deteriorated, to a point that he has 0 to 25% sight from
           every little child received a small gifts for Christmas.
                                                                                   the etc. Due to his circumstances he has never been able to obtain the
                                                                                   required assistance from a doctor to obtain glasses to assist him in seeing
             Nelson Mandela Day                                                    better.
              Stadium Management South Africa (PTY) Ltd participates in            SMSA and the SMSA Trust assisted Doctor and he is now the proud
              celebrating the late Nelson Mandela on the yearly Nelson             owner of a brand new set of glasses, which helps him to his work at SMSA
               Mandela Day celebration by donating our 67 minutes to the           even better than he is already doing it, since he got promoted from our
                communities surrounding our stadiums.                              painter into our financial department.
                 SMSA and the SMSA Trust provides food and other
                 non-perishables to disables schools as well as seedlings
                  toe enable them to grow their own fruits and vegetable
                   gardens to sustain their food produce in the future. Other
                    initiative for this day, was to redo a playpark for children
                     in the Soweto are, by fixing the playground through
                      painting repair work etc.
                                                                                                                                                                 26
Expanded Public Works Program (EPWP)
The Expanded Public Work Program (EPWP) is one of the many programmes offered by the Gauteng Government. The
EPWP aims to provide poverty and income relief through temporary work for the unemployed to carry out socially useful
 activities at the EPWP.

  In the programme, public bodies from all spheres of government        The Expanded Public Works Programme focuses on four
   (in terns if their normal mandates and budgets) and the non-         sectors:
    state sector (which are supported by government incentives)
                                                                        1)       Infrastructure sector
     purposefully raise the creation of the work opportunities for
      unemployed and poor people in South Africa through the delivery   2)       Non-State sector
       of public and community services. Training and enterprise        3)       Environmental and culture sector
       development are implemented in sector specific programmes to     4)       Social sector
        enhance service delivery and beneficiary wellbeing.
       The EPWP aims to do the following:                               Jobs Created through EPWP by SMSA
        • To bring the unemployed into a temporary working              Since the start of this project SMSA and the SMSA Trust
           environment.                                                 through the EPWP created in excess of 191 600 jobs and
         • To provide a platform for the unemployed to obtain skills    invested in excess of R 84 116 300, 00 with the assistance of
            and gain work experience.                                   their various partners; namely:
          • To offer the unemployed with an opportunity to receive      ••   Security Service Providers
             a stipend (allowance).
                                                                        ••   Cleaning
           • To enhance their chances of future employment and/
                                                                        ••   SAPS
               or trigger their “entrepreneurial spirit”.
                                                                        ••   JMPD
                                                                        ••   Disaster Management
                                                                        ••   EMS
                                                                        ••   MMC
                                                                        ••   Hospitality
                                                                        ••   Formal Trading
                                                                        ••   Informal Trading
                                                                        ••   Mobile Vending

                                                                                                                                        27
Skills Development Projects
Stadium Management is the process to invest in a training project to address the skills shortcomings experienced in our specific
industry as well as the game of football as well.

  Objectives of the Skills Development Projects                                     by assisting them to establish their own small enterprise that
                                                                                    delivers a service to Stadium Management and its related
   The objectives of the Skills Development can be summarised as follows:
                                                                                    service providers and other Government entities.
    •    The training will compose company specific learnerships to address the
          shortage of skilled workers/providers in our industry.
                                                                                    Learnership and Services
        • Once these learnerships are in place, approach all our government
           entities and service providers to conduct their training through         The Skills Development has the potential to implement the
            the academy, therefore generating additional income for the training    following, but not limited to, these broad level accredited
             academy.                                                               learnerships, which could will be broken down into different
                                                                                    smaller portion learnerships:
          • To assist Stadium Management in achieving their BBBEE
              objectives, as set out in their BBBEE Plan i.e. Skills Development,   ••   Cleaning Learnerships
               Enterprise and Supplier Development.                                 ••   Informal Traders (Catering, Business Management etc.)
            • Assist the members in our surrounding communities to obtain                Learnerships
                 some type of education and a formal qualification.                 ••   Maintenance (HVAC, Electrical, Plumbing etc.)
             • Once they obtained the qualification, assist in crating job               Learnerships
                  opportunities for them in our stadiums and other related          ••   Waste Management Learnerships
                   government entities and service providers.                       ••   Events Management Learnerships
                                                                                    ••   Security Learnerships
                Vision Statement (Short Term Goal)                                  ••   Hospitality (Barman, Ushers, Hostess etc.) Learnerships
                 To address the skills shortage currently experienced in our        ••   Pitch Management Learnerships
                  specific event related industry, through composing company        ••   Gardening (Landscaping, Maintenance) Learnerships
                   and/or industry related learnerships.
                                                                                    ••   Coaching (Soccer) Learnership – Legends involvement
                                                                                    ••   Spectator Education Programs
                    Mission Statement (Long Term Goal)
                                                                                    ••   PRASA Programs
                     Once the learnerships has been composed and                    ••   Stadium Risks Programs
                     implemented, to assist the newly qualified community
                      members with employment opportunities at our events,

                                                                                                                                                     28
Financial Investment
Since the start of this project SMSA and the SMSA Trust has invested
in excess of R 1 8 000 00, 00 in a variety of skills development
 interventions for our employees and external community members
  such as:
   • UNISA Funding
    • First Aid
     • Fire Fighting
      • Forklift
       • Health and Safety Representatives
        • Events Safety Manager
         • Sales and Marketing
          • Practical Bookkeeping
           • Emergency Evacuation
            • Effective Minutes Taking
             • Event Management and Marketing Professionals
              • Telephone Etiquette and Frontline Reception Skills
               • Mastering Excel
                • Writing Better Business Documents
                 • Bachelor of Commerce Degrees

                                                                       29
Stadium Management South Africa
FNB Stadium, Gate B, Soccer City Ave, Nasrec, Johannesburg
             PO Box 281, Crown Mines, 2025
       TEL +27 11 247 5300 | FAX +27 11 247 5310
       EMAIL enquiries@stadiummanagement.co.za
             www.stadiummanagement.co.za

            Stadium Management Consulting
SA Office +27 (0)11 247 5300 | UK Office +44 (0)7803 921134
                 US Office +1 239 290 4068
   EMAIL enquiries@stadiummanagementconsulting.com
         www.stadiummanagementconsulting.com
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