Speaker Bios EDAC 2018 Conference Fredericton, NB - Economic ...

Speaker Bios

EDAC 2018 Conference
   Fredericton, NB

Sunday, September 9, 2018

9:00am - Eddy Campbell
9:30am - ISED Panel (speakers TBA)
10:30am - Stephen Lund
           - Tyson Johnson
           - David Shipley
11:15am Breakout Presentations
           - Jennifer Schnier (Governor’s Ballroom A)
           - Dhirendra Shukla (Grand Ballroom D)
           - Aileen Murray (Governor’s Ballroom B)
1:00pm - Robyn Webb
1:30pm - Andrew Dixon
2:00pm - Don Darling
2:30pm - Beth Kelly Hatt
3:30pm Breakout Presentation
           - Sheri Somerville (Governor’s Ballroom B)
           - Ryan MacNeil (Grand Ballroom D)
           - Jennifer Ladouceur (Governor’s Ballroom A)
           - Jim Anderson (Grand Ballroom E)
4:15pm Breakout Presentations
           - Ian Wood (Grand Ballroom D)
           - Laurie Guthrie (Governor’s Ballroom B)
           - Gillian Hatton (Grand Ballroom E)
           - Larry Horncastle (Governor’s Ballroom A)

Eddy Campbell
President & Vice Chancellor, University of New Brunswick

H.E.A. (Eddy) Campbell is the 18th president and vice-chancellor of the University of New Brunswick,
Canada's oldest English-language university. During his tenure, the university has been recognized by
Startup Canada as Canada’s Most Entrepreneurial Post-Secondary Institution. It also established the
Tucker Park Collaborative on its Saint John campus (home to the new Dalhousie Medicine Education
Centre and the Saint John Regional Hospital), built state-of-the-art student and research facilities
such as The Richard J. CURRIE CENTER and the Hans W. Klohn Commons, and has been named one of
Canada’s Top 100 Employers in 2013, 2014 and 2016. His work at the university and with the
province is helping build a stronger, more prosperous society for the people of New Brunswick and
Atlantic Canada.
Dr. Campbell remains active with many associations, including the Association of Atlantic
Universities (AAU), Atlantic University Sport (AUS), CANARIE and the New Brunswick Business
Council, where he advocates for a “Smart(er) NB.” In 2013, Dr. Campbell received the Graham P.
Wright Award for Distinguished Service from the Canadian Mathematical Society. He was named
among the top 50 CEOs in Atlantic Canada by Atlantic Business Magazine in 2013, 2014 and 2015.

Stephen Lund
CEO, Opportunities New Brunswick

Stephen Lund is a dynamic leader and expert in economic development with over 30 years’
experience in business development, venture capital and international finance. Since 2015, Stephen
has been the CEO of Opportunities NB (ONB) the provincial crown corporation where he leads a
team of experienced professionals to deliver a broad mandate to grow the economy. ​ ONB is
bringing new money and new jobs to every corner of New Brunswick and generating a positive
return on investment for all New Brunswickers. With Stephen’s leadership, ONB has consistently
exceeded results, outperforming every other Canadian economic development agency jurisdiction
on a per capita basis and has been named one of Atlantic Canada’s Top Employers for two years in a
row.

Stephen has a track record of success. As CEO of Nova Scotia Business Inc. for over a decade, he
consistently surpassed targets, assisted in the revitalization of Halifax’s downtown core, and played a
key role in the province being dubbed the best-performing region in North America in attracting
inward investment. Under Stephen’s leadership, ONB has created approximately 10,000 jobs in its
first three years of operation on a target of 5,500.

Stephen’s hard work and commitment to excellence has not gone unnoticed. Stephen has been
recognized by Atlantic Business Magazine as one of the Top 50 CEOs in Atlantic Canada five times in
a row, was added to the list of the top 500 most influential people in Financial Centre worldwide,
and has been inducted into Atlantic Business Magazine’s CEO Hall of Fame.

When he’s not working to close deals, you’ll likely find Stephen supporting his community or on the
ice. He is currently on the Board for the Conference Board of Canada and has served on boards for
the IWK Health Centre and the QE2 Hospital Foundation, champions Junior Achievement, and was
the inaugural Chair of the Heart & Stroke Hockey Heroes Fundraiser. Stephen has also participated
in the World Triathlon Championships, the Boston Marathon, and the Canadian University Hockey
Championships.

Stephen earned a prestigious X ring from St. Francis Xavier University, holds an MBA from Queen’s
University, obtained an ICD.D from the Institute of Corporate Directors, and completed executive
level studies at Harvard. Stephen is proud to be back in his home province, with his wife Sandy and
their pug Humphrey. They have two sons, Connor and Shaun at university.

Tyson Johnson
COO, CyberNB

Tyson has worked in both the public and private sectors over the course of his career. Starting in the
Federal civil service, Tyson developed hands-on experience across the entire spectrum of issues
facing Canada’s foreign and domestic threats. He worked closely with government agencies in
Canada and abroad to collaborate and achieve successful outcomes.

After departing the Government of Canada, Tyson spent the next number of years building and
supporting enterprise risk management programs for multinational organizations in both financial
services and electronics manufacturing. During this time, Tyson worked globally to understand and
integrate regional nuances into a corporate framework to support business success. It was during
this period that Tyson obtained his Global Masters of Arts Program designation from The Fletcher
School of Law & Diplomacy at Tufts University. His thesis explored the contributing decision support
factors for comparative country selection by corporations.

Most recently, Tyson led BrightPlanet, a US-based ‘big data’ pioneer, as its VP Business Development
& Strategy. In this role, Tyson helped shape BrightPlanet into a successful member of the data &
analytics ecosystem to support risk management across government and industry. This included a
key focus on threat identification and cybersecurity initiatives.

David Shipley, BA, MBA, CISM
Chief Executive Officer and Co-Founder, Beauceron Security

David is a recognized Canadian leader in cybersecurity, frequently appearing in local, regional and
national media and speaking at public and private events across North America. David is a Certified
Information Security Manager (CISM) and holds a Bachelor of Arts in Information and
Communications Studies as well as a Master of Business Administration from the University of New
Brunswick.

Between July 2012 and May 2017 David helped lead the multi-year effort to transform UNB's
approach to cybersecurity. David led UNB's threat intelligence, cybersecurity awareness and
incident response practices before founding Beauceron Security.

His experience in managing awareness programs, risk management and incident response helped
shape the vision for the Beauceron platform.

Jennifer Schnier, Ec.D.(F)
Communications and Economics Officer, Township of Georgian Bay

Are you a municipal Economic Development employee that is struggling with work/life balance? Do
you feel the stress of being at work at 8am even though you had an evening meeting the night
before? Have you given up countless hours of overtime, yet you still love what you do? This session
might be for you!

Jennifer is passionate about workplace fairness. This presentation will help Economic Developers
acquire levels of autonomy needed to be effective in the municipal setting by understanding how
and why Economic Developers must respond to the economic climate around them.
Jennifer approaches the struggles Economic Developers have in the workplace from the perspective
of both the work required and the CAO who manages them. By providing clear data, Jennifer
identifies solutions that can help EDOs across the country better communicate with their teams
about how traditional municipal work hours cannot work in the business communities that exist
today.

Jennifer is married to her husband Alec and is a mother of 5 boys aged 18-23. She lives and works in
Muskoka Ontario and in particular the community of Port Severn. Jennifer recently started an
Airbnb in Georgian Bay and has enjoyed learning about her community from the perspective of
those who come to visit. You can find Jennifer on the golf course, in her garden or hiking the trails
and kayaking the shoreline of Georgian Bay with her two Labernese puppies Maggie and Mille.

Dhirendra Shukla
Director, J. Herbert Smith Centre for Technology, Management and Entrepreneurship

Dr. Dhirendra Shukla has been the Dr. J. Herbert Smith ACOA Chair since September 2009. He did his
BEng and MSc in Chemical Engineering and Computing and Performance Engineering from the
University of Bradford (UK). Dhirendra worked for several years in the Telecom Sector for Nortel
Networks (Canada) in various roles and prior to joining Nortel Networks he worked for Croda
International (UK).

Dhirendra obtained his MBA from the Telfer School of Management at the University of Ottawa
(Canada) and completed his PhD in Entrepreneurial Finance from the University of London in the UK
(King's College London). His current research interests are in Venture Capital, Syndication,
Entrepreneurship, Corporate Finance, Performance and Governance, and Boards of Directors.

Dhirendra currently teaches Entrepreneurial Finance, Business Planning and Strategy in an
Entrepreneurial Environment, Global Engineering, Managing in the Creative Economy, Experiential
Learning in Technology Management and Entrepreneurship, Product Design and Development as
well as Leadership in an Era of Deep Change.

Aileen Murray, Ec.D.(F)
Mellor Murray Consulting

A trusted advisor and coach, Aileen Murray has worked with municipalities and economic
development organizations across Ontario combining her hands-on experience in municipal
government, strategic and business planning to develop practical, achievable strategies and
programs.

Aileen is a Director of the Economic Developers Association of Canada and a Past President of the
Economic Developers Council of Ontario. Aileen is a Certified Economic Development Professional
(Ec.D) and Fellow with the Economic Developers Association of Canada.

Robyn Webb
Executive Director, National Connector Program

As the Executive Director, National Connector Program (NCP), Robyn promotes the Connector
program across Canada - recruiting new communities to launch their own Connector Programs. The
NCP provides both on-site and remote training, resources and shares best practices with 35
Connector Communities. NCP communities are encouraged to participate in our National Pre-Arrival
Connector Program which enables immigrants to start making connections before they arrive in their
destination city.

 Robyn also leads the Halifax Partnership's talent attraction and retention initiatives, including the
Halifax Connector Program, Atlantic Immigration Pilot Program and the Experiential Learning
Initiative.

With a strong business acumen and considerable sales experience, Robyn has advanced
communication skills that allow her to actively engage all levels of decision makers and build
productive relationships with a diverse client base. Robyn has a solid background in Human
Resources and Recruitment.

Robyn is part of the Advisory Team for the Halifax Local Immigration Partnerships and chairs the
Economic Integration and Growth Committee. Over the past 14 years, Robyn has build solid,
collaborative relationships with immigrant servicing organizations, economic development
organizations, Immigrant Employment Councils, and Chambers of Commerce both locally and
internationally.

Robyn has a Bachelor of Commerce degree from Saint Mary’s University.

Andrew Dixon
Senior VP, Trade and Business Development, Port Saint John

Andrew Dixon is a native of Saint John, New Brunswick. He graduated with a degree in Business
Administration from the University of New Brunswick in 1983, joining Sunbury Transport in
Fredericton, N.B., and becoming General Sales and Traffic Manager in 1986. In 1991, he went to
work for EMCO Distribution in the position of District Branch Manager.
In February of 1997, he joined Logistec Stevedoring as Commercial Manager of the forest products
and break bulk terminal in Saint John. This initial assignment was expanded to include Logistec
operations throughout the Atlantic Region, focusing on Business Development and Customer Service
in all marine transportation sectors.

In June of 2004, Andrew joined the management team at the Saint John Port Authority, assuming
responsibility for all Marketing and Operational activities. He currently holds the position of Senior
Vice President, Trade and Business Development, and his current responsibilities include Cargo,
Cruise, and Venues Business Development, as well as Property Management and Strategic Port
initiatives.

Andrew completed the requirements to receive the CITT Certified Logistics Professional (CCLP)
designation in 1989, and completed the Executive Marketing Management course at Western
University in 1991. He has been an instructor for “Integrated Logistics” at the local college as well as
serving on the National CITT Board of Directors for several years, including a term as Board Chair. In
2015 he was honoured to receive the CITT Award of Excellence for lifetime achievement in the field
of Logistics and contribution to CITT. Andrew was successful in completing Strategic Negotiations at
Harvard Business School in 2017. He is actively engaged with local and provincial economic
development agencies, and he also serves as Vice Chair of the Fort LaTour Development Authority.

Mayor Don Darling
City of Saint John

Don Darling was elected on May 9, 2016 as the 59th Mayor of the City of Saint John, New Brunswick.
Most of his growing up years were spent in Saint John. He and his wife Patti have raised three grown
children in the city.

Mayor Don Darling is committed to growing the Saint John population and economy, and enhancing
opportunities for all of its citizens. He brings his business senior executive leadership in the
residential construction industry, along with his strong commitment and devotion to serving in
public office, to fuel economic momentum and optimism.

Mayor Darling believes in giving back to the community through volunteerism. He and his family are
active in the community through volunteerism with sport, and his faith community. He supports
many of the city’s non-profit organizations and encourages others to do the same.

He has a deep understanding and appreciation for good governance, risk management and
accountability when tackling big issues. Mayor Darling is committed to bringing his leadership,
development know-how and collaborative approach to the table, to focus on our city’s growth,
prosperity, and putting citizens first.

Beth Kelly Hatt
Founder, Aquila Tours and Aquila Center for Cruise Excellence

Beth Kelly Hatt moved to Saint John, New Brunswick in 1981 and founded Aquila Tours the following
year. A passionate Acadian from Northern New Brunswick, she has been affectionately nicknamed
by her team as their “Fearless Leader”. Mentoring and leading her team to become leaders
themselves has been a life purpose.

Today Beth is deeply involved in coaching and mentoring partners Danielle and Melanie into their
managing roles – and her succession – so she can spend time with passions such as new Aquila
projects, as well as going kayaking with her husband Russ and playing with all their grandchildren.
With the encouragement of top executives at major cruise lines, the Aquila Center for Cruise
Excellence was established in 2007, offering workshops and customized training programs for Tour
Operators, Tour Guides and Destinations. Beth spends much of her time in the Caribbean and
Central America coaching other Tour Operators and training Tour Guides into the Best Practices of
the cruise industry.

A visionary not just for her business, but for her industry and her community, Beth is also a leader in
the tourism industry. She has been recognized with numerous awards and accolades, including being
named one of 25 People to Watch in Atlantic Canada, and one of the Top 100 Most Powerful
Women in Canada. Aquila celebrated 35 years in business this past year.

Sheri Somerville
CEO, Atlantic Provinces Chamber of Commerce

Sheri Somerville is CEO of the Atlantic Chamber of Commerce, representing more than 16,000
businesses through its network of 93 chambers and boards of trade and 25 corporate partners
Atlantic Canada. A globally certified communications professional with more than 21-years of
experience, Sheri partners with members to influence an environment in Atlantic Canada where
business succeeds.

Prior to ACC, Sheri founded Pure Symmetry Public Relations Inc., a consulting firm where, as
Principal & Chief Counsel, she served here Eastern Canadian clients in small business, municipal
economic development, natural resources, energy, post-secondary education and consumer goods.
She also served as part-time association Executive Director for her client the Association of
Consulting Engineering Companies of NB.

Sheri’s multisector career has seen her serve as Natural Gas Advisor to the Canadian Association of
Petroleum Producers where she oversaw the activities of the NB Petroleum Alliance, and in
leadership roles as the Director at MT&L Public Relations, Director of Communications–Canada for
Michelin North America (Canada) and Communications Manager at the Ontario Centres of
Excellence.

An active community member, Sheri is communications chair of the Business Community
Anti-Poverty Initiative (BCAPI) and has served as executive advisor to the Saint John Learning
Exchange and on the boards of Canadian Women in Communications (NB), Halifax Discovery Centre,
New Glasgow Dragon Boat Race on the River, and the board of governors of JA Nova Scotia Business
Hall of Fame.

Sheri holds the global credential of Strategic Communications Management Professional (SCMP)
from International Association of Business Communicators’ (IABC) Global Communications
Certification Council (GCCC), an International Association of Public Participation (IAP2) certification,
as well as her Bachelor of Public Relations degree from Mount Saint Vincent University and Bachelor
of Business Administration from UNB Saint John.

Ryan MacNeil, Ec.D.
Rath Professor of Entrepreneurship, Acadia University

Ryan MacNeil is the Rath Professor of Entrepreneurship at Acadia University where he studies and
teaches “post-industrial” entrepreneurship, innovation, and economic development. Ryan holds a
Masters degree in Local Economic Development from the University of Waterloo and a PhD in
Management from the Sobey School of Business, Saint Mary’s University. He maintains a
professional designation (EcD) with the Economic Developers’ Association of Canada following an
earlier career working in two Nova Scotian economic development organizations and consulting for
other local economic development organizations across Canada and in parts of Western China.

Jennifer Ladouceur, MBA, EcD
President and Co-Founder, Women Leadership Nation, A Pozentivity Inc. Company

Jennifer is an economic developer committed to helping women leaders, businesses & local
economies grow, thrive and prosper through the creation of Unified Workplaces™ and Unified
Business Communities™.

Recognizing the need for a new approach to closing the Gender Gap and increasing innovation
Jennifer co-founded Women Leadership Nation™ a leadership & unity training company posed to
disrupt how businesses and governments increase diversity, inclusion and collaboration in
traditionally male dominated industries. She is also a founding SheEO Inc. Activator, passionate
about supporting women-led ventures worldwide.

Jennifer has extensive experience at a leadership level in municipal government, most recently
holding the position of Director of Economic Development and Cultural Services at the City of
Vaughan and at the executive level in the private sector. As an entrepreneur Jennifer, co-founded
Ideacia ONE Inc. a national consulting firm with offices from coast-to-coast across Canada and
successfully sold the consulting firm to a global tax firm “Ryan ULC” with head offices in Texas, USA
and Mississauga, Canada.
Jennifer holds a Master of Business Administration (MBA) from Athabasca University, a Masters
Certificate in Municipal Leadership from Schulich School of Business, a Certificate in Economic
Development from the University of Waterloo and Certificate from Harvard Business School
ManageMentor Program. Jennifer holds an economic development designation from the Economic
Development Association of Canada (Ec.D.).

Committed to constantly challenging the status quo, Jennifer is dedicated to disrupting how we
support women leaders, unify workplaces, innovate communities and find new solutions for a better
world. Jennifer is happily married and the mother of seven children.

Jim Anderson
Executive Director, Venture Kamloops

Jim Anderson has been the Executive Director of Venture Kamloops since 2013. During this time, Jim
has worked to make the organization a leader in economic development through innovative BR&E
programs and strong partnerships. As Executive Director, Jim is responsible for developing, fostering
and maintaining excellent working relationships with all levels of government, community and
business groups. He maintains a strategic involvement with senior staff of key Venture Kamloops
partners to develop and foster economic development in Kamloops. Jim is also responsible for the
financial and administrative service delivery and provides support to the Venture Kamloops staff in
order to achieve organizational goals and objectives.

Jim, his wife Tanja and kids Ben & Raili chose Kamloops as the place they wanted to call home in
2004. Jim is committed to the community, serving with Rotary, the United way and local youth
sports. He believes in working everyday to make his city the best it can be.

Ian Wood
Director of Economic Development, Greater Sudbury

Ian Wood has served as Director of Economic Development and General Manager of the Greater
Sudbury Development Corporation since July 2011. Ian’s municipal government experience began in
1998 with his appointment as Economic Development Officer for the Town of Walden. With the City
of Greater Sudbury, Ian has served as Tourism Coordinator as well as Chief of Staff to the Mayor
from 2007-02. In the 1990s, Ian served as Special Assistant in the Office of the Deputy Premier of
Ontario.

Ian holds a Bachelor of Environmental Studies from the University of Waterloo. He is active in many
regional initiatives in Northern Ontario and is Chair of Ontario’s North Economic Development
Corporation (ONEDC), and a Director on the Board of Tourism Northern Ontario. Ian has served as a
member of the Laurentian University Board of Governors since 2009 and lives in the Walden area of
Greater Sudbury.

Laurie Guthrie, Ec.D.
Smart Cities Project Manager, City of Fredericton

As a 25 year employee of the City of Fredericton, Laurie Guthrie has worked primarily in the field of
economic development - spearheading various strategic initiatives to cultivate economic growth, and
to earn Fredericton’s brand equity as a ‘smart city’ and ‘Startup Capital of Canada’.
As a devout Frederictonian, Laurie is passionate about seeing her community grow and prosper. She
founded the Fredericton Business Ambassador Program in 2002 to attract economic opportunities to
the City, growing the team to 720 people. She also championed Fredericton’s Immigration
Coordinator position to enable the attraction and retention of newcomers to the city, thus enriching
Fredericton’s cultural diversity and talent base.
As Vision 2020 Project Manager, Laurie steered the consultant and 250 stakeholders in the
development of the community’s economic development strategy - resulting in her secondment to
Ignite Fredericton to help facilitate implementation of Vision 2020. She led the rebranding of Ignite
Fredericton, the community’s economic development agency; creation of task forces to drive sector
growth; and development of the region’s investment attraction strategy and tool-kit. Laurie also
manages the Marketing & Communications Division of Ignite Fredericton, Planet Hatch and
Knowledge Park.
Laurie earned her national certified economic developer designation, EcD, in 2005 awarded by the
University of Waterloo and Economic Developers Association of Canada, as well as her international
designation, CEcD, through the International Economic Development Council. Laurie also holds a
Bachelor of Integrated Studies degree from the University of New Brunswick.
Through the years, Laurie has provided leadership and served on numerous committees and
collaborative initiatives earning her Canada’s Queen’s Diamond Jubilee Award and the Fredericton
Chamber of Commerce’s President’s Award.
Laurie lives in Fredericton with her husband Darren, where they spend most of their spare time
enjoying outdoor pursuits, and driving their four children to sports and activities.

Gillian Hatton
Managing Consultant, Location Strategies Limited

Gillian Hatton is a specialist in economic development strategy, and trade and investment
development. With nearly 20 years as an economic development practitioner, she has a successful
track record in developing and implementing business retention, attraction and expansion strategies
with economic development agencies and communities in North America, the United Kingdom, and
overseas. Through her firm Location Strategies, which she founded in 2004, she has undertaken
numerous assignments to facilitate job creation, investment, and sustainable economies.
Gillian has extensive experience in the FDI and trade development programs. This experience
encompasses the development and implementation of FDI strategies and work on numerous
companies’ expansion strategies in foreign markets resulting in millions of dollars of added value in
investments and job creation. In this capacity, she has worked with economic development
organizations such as The Western REN, The Nova Scotia Government, Enterprise Florida, Business
Birmingham, The Welsh Government, The North of England Inward Investment Agency, Ontario East
Economic Development Commission, The Province of Ontario, and communities both large and small
across Canada.
Gillian has substantial hands-on economic development experience that has encompassed the whole
economic development cycle; from economic base analysis, strategic sector studies, value
proposition development, input to marketing collateral, and business development and lead
generation.
Gillian has a substantial track record in the compilation detailed and strategic sector studies
encompassing the value chain, location assets, investment attraction variables, supply chain gaps
and critical sector strengths to facilitate the development of value propositions and the targeting of
specific industry sectors, geographic areas and companies.
Her work has covered a diverse range of industries including advanced manufacturing, natural
resources, life sciences, logistics, aerospace, agri-food, renewable energy, cleantech, and
professional and technical services. Gillian holds a BSc. (Hons.) Management Sciences from the
University of Manchester, Institute of Science and Technology, United Kingdom, and a postgraduate
certificate in Internet Business and Technology from the University of Toronto. She is also a Masters
in Economic Development and Innovation (MEDI) candidate at the University of Waterloo.

Larry Horncastle, Ec.D., HLM
Keystone Strategies, Alberta

Larry Horncastle is truly certifiable!
Larry has more than 30 years’ experience in the economic development profession, both in rural
regional projects and small to mid-size urban municipalities throughout Saskatchewan and Alberta.
He has also garnered experience from serving as a volunteer on economic development committees
and boards.

Larry partnered with his son, Richard in creating Keystone Strategies Inc . Keystone Strategies is a
nimble, upstart economic development consultancy based on the premise that all our strategies are
built on one keystone – delivering the results that clients need to be successful. Larry and Richard
bring a unique approach to serving their clients, based on years of experience in a variety of
economic development settings. From a municipal perspective to regional collaborative
development, Keystone’s principals bring a diverse wealth of experience to bear on delivering
strategies that clients can use rather than just read.

Dedicated to professional development, Larry served on a panel to develop the Essentials of
Economic Development: Practices, Principles and Planning developed by the ​Economic Developers
Association of Canada​ (EDAC) to assist practitioners’ understanding of the core competencies
required in the economic development accreditation process.

Throughout his career, Larry has won numerous awards including the Economic Developer of the
Year from the Saskatchewan Economic Developers Association, and ​he has been awarded the
President’s Award from EDAC for his contributions to the economic development profession three
times​. He is also the recipient of numerous provincial, national and international marketing awards.
Larry is also an EDAC Past President.

Monday, September 10, 2018
8:15 am - Alex Dedam
9:00 am - Brad Wasson
10:00 am - Detlef Engler
10:45 am - Schaun Goodeve
           Greg Landry
           Kevin Poole
11:30 am - Greg Borduas
           Tracye McDaniel
12:45 am - Brock Dickinson
           Jon Beale
           Patrice Martineau

Alex Dedam
President, Joint Economic Development Initiative

Brad Wasson
Chief Digital Innovation Officer, Energie NB Power

Brad is the Chief Digital Innovation Officer for NB Power. After spending over 25 years in the private
sector in the information technology and management consulting sectors, Brad joined NB Power as a
Director of the corporate smart grid program in 2013. In February 2018 Brad was appointed to the
CDIO role to develop and deliver the organization's digital transformation strategy. The focus of the
strategy is to drive collaboration and innovation in all aspects of the business and to develop digital
solutions for internal and customer's use. Brad's responsibilities include converging and leading the
information and operational technology (IT/OT) groups, forming the Digital Technologies
organization. The digital transformation strategy is also focused on improving business performance
by formalizing and leveraging innovation processes and fostering research and development
relationships with external partners. Brad has an undergraduate engineering degree and a master's
degree in computer science.

Detlef Engler
Senior Investment Counsellor, Embassy of Canada, Germany

As Trade Commissioner and Senior Investment Counsellor at the Embassy of Canada to Germany,
Mr. Engler looks back at 21 years of advising German investment prospects on all aspects of site
selection in Canada, from providing value propositions, cost analyses, to counselling on financing
options and incentive packages.

Across the Canadian Trade Commissioner Service, Mr. Engler is a well-known strategist combining
theoretical concepts of foreign direct investment attraction with the experience of counselling senior
executives of numerous German investors. Global Affairs Canada’s has been using him as a mentor,
coaching Trade Commissioners around the globe on how to convince senior company executives on
Canada’s investment advantages.

At the EDAC Annual Conference in Saskatoon in 2016, Mr. Engler was presented the EDAC
President’s Award in recognition of his good collaboration with Canada’s regions and municipalities.

Since 2009, Mr. Engler has held various teaching assignments in international management at the
Berlin University of Technology and Business Administration (HTW), specializing in foreign direct
investment and site selection management.

Mr. Engler was born in Germany and went to Canada in 1988. He graduated in Canadian Studies at
Trent University in Peterborough, Ontario. He then obtained post-grad degrees in political science,
economic history, public law and EU business administration in Freiburg and Frankfurt, Germany.

Prior to his current position, Mr. Engler was Managing Director of the former Canadian-German
Business Institute in Lahr, Germany, a private-sector institution focusing on regional economic
development.

Schaun Goodeve
Economic Development Officer, City of Kimberley

Schaun Goodeve is an economic developer and planner with over 15 years experience working with
communities and businesses within Canada and internationally. He is currently the Manager of
Planning & Economic Development for the Town of Morinville overseeing numerous projects and
day to day operations of planning functions and economic development initiatives.

Since 2002 he has been the Principal of Green Dimensions Consulting, a boutique consultancy
providing businesses and Government economic development and planning services. He possesses a
Masters in Environmental Studies in sustainable development and planning (York U) and has
volunteered on numerous boards and associations (including as president of a chamber of
commerce, founding chair of downtown business association and Chair of the Greater Edmonton
Economic Development Team to name a few). Recently he was recognized for his contributions to
the profession with 2017 Economic Developer of the Year award from the Economic Developers of
Alberta. In his free time Schaun enjoys whitewater paddling, mountain biking and skiing.

Greg Landry Ec.D (F)
Senior Advisor, Regional Planning and Economic Development - Nova Scotia Department
of Municipal Affairs

Greg has worked as both an economic developer and a planner. He has been a member of EDAC
since 1998, obtained his Ec.D. in 2001, and awarded his fellowship in 2014. He is also a member of
the Canadian Institute of Planners (CIP) and a Charter Licensed Member of the Professional Planners
Association of Nova Scotia. He has two Masters degrees, one in Planning and one in Development
Economics. For the past 17 years, he has worked in economic development for the Province of Nova
Scotia and has shaped many of the provincial economic development strategies during that time. He
is currently on special assignment with the Department of Municipal Affairs working on updating
land use planning legislation with an economic development lens.

Kevin Poole
Manager of Economic Development & Tourism, City of Verno​n

Kevin Poole is the Manager of Economic Development & Tourism for the City of Vernon, British
Columbia. Kevin began his career in Economic Development in 1998 in Kamloops. In 2003, he moved
to Mission to become the communities first Economic Development Officer. In 2009, Kevin relocated
his family to the sunny Okanagan Valley to take on a newly created Economic Development function
with the City of Vernon.

Kevin holds a Bachelor of Business Degree from Thompson Rivers University where he received a
major in marketing. He is a past Chair of the British Columbia Economic Development Association,
the Chair of the Okanagan Valley Economic Development Society and is currently the Secretary on
the board of the Economic Development Association of Canada.

He is a past recipient of the BC Economic Developer of the Year award and in 2015 received the
Chairman’s award from the BC Economic Development Association for his significant contribution to
the association, the profession and Economic Development throughout British Columbia.

Kevin and his wife Angie have four children and enjoy downhill skiing, camping, hiking, mountain
biking and cheering on the Calgary Flames. Kevin strongly believes in giving back to the community
wherever possible and has volunteered for many initiatives including the Economic Disaster
Recovery Project in Alberta and three years ago he began a new adventure joining the Vernon
Volunteer Firefighters Association.

G. J. (Greg) Borduas, Ec.D. (F)
CMO, Township of Leeds and the Thousand Islands

Greg has a B.A., Political Science, University of Western Ontario and completed his economic
development professional designation (Ec.D.), Certificate, Diploma and Fellowship at the University
of Waterloo. Greg completed his Certified Municipal Officer (CMO) designation with the Association
of Municipal Managers, Clerks and Treasurers of Ontario.

Greg currently serves as the Chief Administrative Officer (CAO) of the Township of Leeds and the
Thousand Islands in eastern Ontario. Greg has also served in senior positions in economic
development at the municipal and provincial government levels as well as in the private sector for
the past 25 years. Greg is a Past President (1997) of the Economic Development Council of Ontario
(EDCO) and currently serves as Past President of the Economic Developers Association of Canada
(EDAC).

Tracye McDaniel - IEDC

                                    TRACYE MCDANIEL is founder and CEO of McDaniel Strategy
                                    Ecosystems, A strategic business management firm laser-focused
                                    on innovative, customized solutions that deliver results. The firm
                                    leverages a vast ecosystem of organizations and professionals
                                    that position our clients to win. Throughout her thirty-year
                                    career, McDaniel has advised and supported five governors
                                    (Governor Ann Richards, Governor George Bush, Governor Rick
                                    Perry and Governor Greg Abbott in Texas and Governor Chris
                                    Christie in New Jersey) in all facets of public and private sector
                                    management, policy, international trade, marketing and
                                    economic development. She has led economic development
                                    efforts in over 51 countries. McDaniel is a trusted advisor to
                                    CEOs, nonprofits, economic development organizations, public
organizations and private enterprises.

McDaniel served as president and chief executive officer of the Texas Economic Development
Corporation and TexasOne, an independently funded and operated 501 (c)(3) nonprofit organization
dedicated to marketing the state globally for business attraction, retention, and foreign direct
investment leading to job creation and investment.

Before that, she was founding CEO of Choose New Jersey, one of a few economic development
organizations in the country wholly funded using private funds. While there, McDaniel defined the
economic development marketing brand, and business retention and recruitment strategies for the
state.

Before New Jersey, McDaniel served as Chief Operating Officer and Executive Vice President at
Greater Houston Partnership where she directed the execution of the organization's 10-year
Strategic Plan focus on membership, economic development, international trade and public policy
advocacy.

McDaniel has supported post-recovery programs with Hurricane Ike (Houston, Texas), and
Superstorm Sandy (New Jersey). McDaniel has consistently been called upon by clients to provide
strategic advice, find solutions to what seem to be intractable problems, and identify and assemble a
team of professionals that have the right blend of expertise.

She was elected Vice Chair of International Economic Development Council (IEDC), the world’s top
organization for economic development professionals. McDaniel will serve as Chair of IEDC in 2019.
McDaniel was appointed by New Jersey Governor Chris Christie to both the Council on Innovation
and the New Jersey Military Installation Growth and Development Task Force and was selected by
Texas Governor Rick Perry to serve on Texas Southern University Board of Regents and the Texas
Economic Development Corporation, Board of Directors.

In recognition of her accomplishments in business and community, NJBIZ named McDaniel among
New Jersey’s 2014 Best 50 Women in Business, as well as listed on the 100 Most Powerful People in
New Jersey Business. Consultant Connect recognized her with North America’s Top 50 Economic
Developers Award 2016 and the Excellence in Economic Development Award by the Site Selectors
Guild.

McDaniel is a widely recognized strategist with C-Suite level experience in all facets of the
management, economic development, policy, and marketing. She holds a Bachelor of Science in
Communications from the University of Texas–Austin. McDaniel is also a Ford Foundation Regional

Sustainable Development (RSD) Fellow, a program of American Chamber of Commerce Executives.

Brock Dickinson Ec.D.(F)
Adjunct Professor and Entrepreneur-in-Residence, U of W

Brock Dickinson is Adjunct Professor and Entrepreneur-in-Residence with the University of Waterloo.
In this role, Brock works with students and faculty to help launch new entrepreneurial ventures and
commercialize emerging research, to support the development of new incubation and business
acceleration facilities, and to coordinate the University’s links with the United Nations on
development issues.

Brock also serves as an Executive-in-Residence with Innovate Niagara, which operates digital media
and biotech incubators in the Niagara Region of Ontario.

Brock was previously the Chief Executive Officer of MDB Insight, Canada’s largest specialist economic
development consultancy, where he worked with some 300 communities across North America to
identify and pursue economic development, investment attraction, and job creation opportunities.
In September of 2010, the company was named to Profit Magazine’s “Hot 50” list of Canada’s fastest
growing young companies.

Before entering the private sector, Brock served as Director of ICT & Advanced Manufacturing for
the Toronto Region Research Alliance, as Director of Economic Development & Tourism Services for
the City of St. Catharines, and as Executive Director of the Western Valley Development Authority in
rural Nova Scotia. In these roles, he has helped to leverage more than a billion dollars in new
investment, and the creation of 5,000 new jobs.

Before entering the field of local economic development, Brock spent six years as a consultant with
the United Nations, coordinating development projects in more than 30 countries. In 1995, he was
appointed Secretary-General of a UN development conference, the youngest Secretary-General in
UN history.

A widely published writer and popular public speaker, Brock has been the Assistant Director of the
University of Waterloo’s Economic Development Program since 2006. Brock has a BA from the
University of North Carolina and a Master’s degree in International Relations from Brock University,
where his research focused on global economic development best practices. He has also studied at

Queen’s University and the French-language Université Sainte-Anne.

Jon Beale
Manager, Sustainable Development Solutions Network (SDSN) Canada

Jon Beale is the Manager of the Sustainable Development Solutions Network (SDSN) of Canada,
hosted at the University of Waterloo. SDSN Canada is part of a global SDSN movement to build a
network of universities, colleges, research centers, and knowledge institutions to promote practical
solutions for sustainable development. With over 800 participating institutions worldwide, SDSN
members work together to support action-oriented research to address some of the world’s most
pressing problems, including the implementation of the United Nations Sustainable Development
Goals (SDGs) and the Paris Climate Agreement.

Prior to joining SDSN Canada, Jon worked with the national consulting firm, MDB Insight, to identify
and highlight community and economic development opportunities and to create clear paths of
action in realizing those opportunities.

Patrice Martineau
Coordinator of the Sustainable Development Goals Secretariat, Statistics Canada

Patrice Martineau is currently the Coordinator of the Sustainable Development Goals Secretariat at
Statistics Canada. He has more than 15 years of experience at Statistics Canada where he developed
his expertise in business statistics and the measurement of progress towards the Sustainable
Development Goals. He holds a Master’s degree in Public Administration and a graduate diploma in
finance.

Tuesday, September 11, 2018

8:45 am - Herb Emery
9:45am - Kim Nash McKinley
10:45am - Stephen Lund
           - Sara Dubinsky
           - James Cox
11:30am Breakout Presentations
           - Michael Pealow
           - Rivers Corbett
           - Paul Blais, Chris Bandak, Trudy Parsons
           - Margot Begin
1:15pm - Joy Romero
1:45pm - David Seabrook
           - Victoria Clarke
           - Cathy Pugh
           - Kevin Cormier
3:00pm - Breakout Presentations
           - Bill Thompson
           - Mary Butler
           - Chris Hokansson
3:45pm - Francis McGuire

Dr. Herb Emery
Professor of Economics & Vaughan Chair in Regional Economics, UNB

Herb Emery (PhD University of British Columbia) is Professor of Economics and the Vaughan Chair in
Regional Economics at the University of New Brunswick in Fredericton. Formerly the Research
Director and Program Director, Health Policy at The School of Public Policy at the University of
Calgary, he has been the Svare Professor in Health Economics, a joint appointment with the
Department of Economics and the Department of Health Sciences, Faculty of Medicine at the
University of Calgary. From 2010 to 2015, Dr. Emery was the Editor of Canadian Public Policy,
Canada’s foremost journal examining economic and social policy. His research interests and
publications are focused on regional economic development, Canadian economic history, labour
economics and health economics.

Kim Nash-McKinley
Saint Mary’s First Nation Economic Development Officer

Kim Nash-McKinley, B.A. is a Wolastoqewiyik woman, a Former Chief and recipient of the Queen
Elizabeth II Diamond Jubilee Medal, which she received for her commitment and dedication of over
twenty years to issues that affect the off-reserve Aboriginal Peoples; provincially in New Brunswick,
regionally in the Maritimes and nationally in Canada through participation in the Congress of
Aboriginal Peoples.

Nash-McKinley has twenty-four years and running, of serving on a variety of Boards and
Commissions at the local, provincial, regional and national levels; and has served as the inaugural
Anglophone Co-chair for the Voices of Women’s Forum.

Nash-McKinley is also dedicated to the cause of Violence Against Aboriginal Women and is an
advocate for Missing and Murdered Aboriginal Women and Girls.

Nash-McKinley is currently serving a second term a a member of the New Brunswick Health Council,
and commencing a two term on the board of the Fredericton Chamber of Commerce. Nash-McKinley
has shared her skills and knowledge with her communities in a variety of sectors and is currently
employed as the Director of Economic Development for her community, Saint Mary’s First Nation.

Stephen Lund
CEO, Opportunities New Brunswick

Stephen Lund is a dynamic leader and expert in economic development with over 30 years’
experience in business development, venture capital and international finance. Since 2015, Stephen
has been the CEO of Opportunities NB (ONB) the provincial crown corporation where he leads a
team of experienced professionals to deliver a broad mandate to grow the economy. ​ ONB is
bringing new money and new jobs to every corner of New Brunswick and generating a positive
return on investment for all New Brunswickers. With Stephen’s leadership, ONB has consistently
exceeded results, outperforming every other Canadian economic development agency jurisdiction
on a per capita basis and has been named one of Atlantic Canada’s Top Employers for two years in a
row.

Stephen has a track record of success. As CEO of Nova Scotia Business Inc. for over a decade, he
consistently surpassed targets, assisted in the revitalization of Halifax’s downtown core, and played a
key role in the province being dubbed the best-performing region in North America in attracting
inward investment. Under Stephen’s leadership, ONB has created approximately 10,000 jobs in its
first three years of operation on a target of 5,500.

Stephen’s hard work and commitment to excellence has not gone unnoticed. Stephen has been
recognized by Atlantic Business Magazine as one of the Top 50 CEOs in Atlantic Canada five times in
a row, was added to the list of the top 500 most influential people in Financial Centre worldwide,
and has been inducted into Atlantic Business Magazine’s CEO Hall of Fame.

When he’s not working to close deals, you’ll likely find Stephen supporting his community or on the
ice. He is currently on the Board for the Conference Board of Canada and has served on boards for
the IWK Health Centre and the QE2 Hospital Foundation, champions Junior Achievement, and was
the inaugural Chair of the Heart & Stroke Hockey Heroes Fundraiser. Stephen has also participated
in the World Triathlon Championships, the Boston Marathon, and the Canadian University Hockey
Championships.

Stephen earned a prestigious X ring from St. Francis Xavier University, holds an MBA from Queen’s
University, obtained an ICD.D from the Institute of Corporate Directors, and completed executive
level studies at Harvard. Stephen is proud to be back in his home province, with his wife Sandy and

their pug Humphrey. They have two sons, Connor and Shaun at university.

Sara Dubinsky
Lidstone & Company, Vancouver, BC

Sara is a litigation lawyer who provides legal opinions on a wide variety of issues, with a particular
emphasis on cannabis, bylaw enforcement, conflicts of interest and freedom of information. Sara
has provided legal advice on cannabis issues to almost 50 local governments and agencies in British
Columbia. She is counsel of record in more than a dozen cannabis cases for the cities of Abbotsford,
Campbell River, Chilliwack, Delta, Richmond, and the District of Kent.

James Cox
Manager, Economic Development, Tourism and Special Events, Leamington

James Cox has been the Manager of Economic Development, Tourism, and Special Events for the
Municipality of Leamington since 2017. Originally from southwestern Ontario, James has previously
worked in economic development and strategic planning roles for the Town of Goderich, the
Chatham-Kent Police Service, the Town of Richmond Hill, and the Municipality of Markstay-Warren.
He holds a Master’s of Public Administration degree from the University of Ottawa and an Honours
Bachelor’s degree from Queen’s University.

Michael Pealow, Ec.D (F)
PAED

Michael Pealow cut his teeth as an Economic Developer in Fort Liard, Trout Lake, and Nahanni Butte,
Northwest Territories before moving to the Yukon. After a short stint with the territorial
government, he spent 12 years as a business and economic development consultant specializing in
northern and remote communities. Today, Michael’s practice has shifted toward facilitation and
social innovation consulting.

Michael is the founding President of the Council of Northern Economic Developers, past-Chair of the
Yukon Chamber of Commerce, and current Chair of the Yukon Foundation.

And he plays the tuba.

Rivers Corbett
Director, Partnerships, GoForth Institute

Rivers Corbett, MBA, is an award winning entrepreneur, TedX speaker, entrepreneur in residence,
video author of ​13 Fears of Entrepreneurs​ and the host of the popular national ​Startup Canada
Podcast​.
He has received numerous business awards including: Business Person of the Year and most recently
the StartUP Canada Champion Award. Rivers has also landed on Canada's Hottest Start-ups List and
Canada's Fastest Growing Companies list through Profit magazine and he is recognized as one of
Canada’s 10 RockStar mentors in the country.

Much of Rivers' focus these days is proudly fulfilling his role as Entrepreneur in Residence with
Opportunities New Brunswick​ where he continues to move the needle on the spirit and actions of
entrepreneurship throughout the province.

While the journey of entrepreneurship is his passion as a serial entrepreneur so is helping other
entrepreneurs master the growth of their own business. Two such companies are ​The Best
Deodorant in the World​ and ​GoForth Institute​, Canada's #1 online learning platform for
entrepreneurs.

Paul Blais, MA, Ec.D., CEcD
Executive Vice-President, MDB Insight

Paul is Executive Vice-President and co-founder of MDB Insight, one of North America’s largest
economic development specialist consultancies. From the start, MDB Insight has been actively
recruiting people who strive to be economic development thought leaders – those who aspire to
save the world – even if it’s just one place at a time. For 10 years he held positions of increasing
influence in three rural and urban communities. During this time, he attracted and retained over
$300 million in new investment that created 600 direct jobs in warehouse/distribution, advanced
manufacturing, food processing, tourism, and information technology. Since turning to consulting in
2005, Paul has been involved in assessing business demand and competitiveness for municipalities
across the country including many economic development action plans, industrial/employment
lands studies, and marketing programs across Canada.

MDB Insight has been consistently at the forefront of what it means to be economic development
practice leaders. Our people have always shown their abilities to develop aggressive but achievable
action plans based on defendable recommendations. This is where ideas for innovative practices
such as Triage BR+E are conceived and brought to the market for all to use.

Chris Bandak, BSc
Executive Vice-President Market Research & Analytics, MDB Insight
Chris Bandak recently joined MDB Insight as a partner and is a recognized and longstanding industry
leader who has dedicated his practice to municipal research and more specifically citizen
satisfaction. Over the past twenty years, Chris has conducted more than 500 research studies and is
considered a thought-leader in the area of design and analysis. Chris holds a North American Patent
for a methodology he designed to produce a scientific online panel. In addition, Chris has designed
and consulted on large market research pricing, branding, advertising and media projects across
North America. Chris’ recent projects have included work for clients in Tacoma (WA), Whistler (BC),
Newmarket (ON) and Wetaskiwin (AB).

Trudy Parsons, MBA, C.I.M., P.Mgr.,
Executive Vice-President, MDB Insight

Trudy heads up the National Workforce Development Division at MDB Insight. The firm’s first
non-founding partner, she is a proponent of the interconnectedness between workforce and
economic development and focuses her work on supporting local communities, regions, and
provinces to establish policy and practices that promote talent alignment, attraction and retention.
Trudy has more than 25 years of expertise in sectoral, industry-specific, and local, regional, provincial
and national workforce development. She has dedicated her career to creating workforce
development strategies and solutions that position communities for prosperity and is recognized for
her community engagement skills and her ability to foster collaboration. Trudy’s background
includes working as a faculty member in the post-secondary sector, a post-secondary program
development consultant, and as the lead director overseeing a robust corporate continuing
education division. Trudy has authored numerous publications related to workforce development,
including case studies, research reports, and comprehensive strategies.

Margot Bégin, Ec.D.(F)
Vice President, Employee and Client Experience, ROI Research on Investment
Margot holds a Bachelor’s degree in Economics from Acadia University and is a Certified Economic
Development Fellow of the Economic Developer’s Association of Canada. Margot is also a PRINCE 2
Certified Project Management Professional through APMG International.
A former successful business owner, she began her career in Economic Development in 2000 with
the Colchester Regional Development Agency of Nova Scotia. Margot’s work in recruiting
international talent and investment to small and rural communities received Provincial and National
recognition. Margot also has experience working with emerging economies in South America and
the Caribbean as a consultant to the Federation of Canadian Municipalities. As a leader in the
Economic Development field, she has served as a Director of both the provincial and national
professional associations.
Margot joined ROI in 2017 as Executive Director, Client Services and was subsequently named Vice
President, Employee and Client Experience. In that role she manages strategic research and lead
generation programs on behalf of ROI’s global clients. Together with ROI’s Vice President of
Analytics, Dr. Nadine Jeserich, Margot also leads a growing Analytics and Consulting practice within
ROI; working with diverse communities to support the development of highly effective and
responsive Economic Development and FDI Attraction Strategies.