The opportunity to positively impact kids in hospital - Humpty Dumpty ...
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The opportunity to positively impact kids in hospital
By Partnering
ABOUT HUMPTY with Humpty you can:
Engage
In 2019, the Humpty Dumpty Foundation will celebrate
29 years of fundraising – helping save the lives of sick
your staff
and injured children in hospital. Build customer
The children’s charity has a simple mission – to raise money to loyalty Motivate, unite and
empower staff by creating
purchase vital and often life-saving medical equipment. a culture of giving
To date, Humpty has provided medical equipment to Paediatric Retain and attract
Wards, Neonatal Units, Maternity and Emergency Departments for passionate consumers
more than 400 hospitals and health service centres across Australia. willing to back your brand
Humpty’s Wish List is one of the charity’s breakthrough fundraising
methods, creating very tangible outcomes. It is through the Wish
List that countless pieces of medical equipment have been delivered
directly to hospitals.
Stand out
We are real. from the pack Reach a national
We are caring. audience
Align your brand with a
We are life changing. better future for children and
communities around Australia
Have a positive impact in your
local community by leveraging
our relationships with more than
400 hospitals and health care
centres across Australia
Pg 2 Pg 3
SYDNEY’S
STEEPEST HILL RUN!
The Humpty Dumpty Balmoral Burn, now in its 19th year
remains Sydney’s premier community fun run (or walk).
It provides corporates the opportunity to showcase their
support for a national charity, while actively engaging
organisations at every level.
Created by Wallaby great and Humpty Ambassador Phil Kearns AM,
the Burn provides corporate sponsors, families, children and elite
athletes the opportunity to take on the 420m race course up Awaba
Street, Mosman – Sydney’s steepest street, all in the spirit of helping
sick kids in hospital.
The platform to enhance your corporate social responsibility program
is available with significant commercial benefits. Brand placement,
exceptional hospitality offerings and event participation are all
exclusively available to corporate event sponsors.
The Humpty Dumpty Balmoral Burn allows your organisation to
leverage an association with one of Australia’s leading charities
alongside one of the most spirited community events. See how
you can support the event on pages 12 and 13.
New in 2019 is the exclusive opportunity to become a Race Category
Naming Rights Sponsor. The pages that follow outline the complete
suite of benefits included.
We invite you to join us.
Sponsors’ Dinner - Friday 24th May • Race Day - Sunday 26th May
Pg 4 Pg 5
ELEVATE YOUR BRAND
+ MAKE A DIFFERENCE
As a Race Category Naming Rights Sponsor, your company
will have the opportunity to align your brand with this
iconic Sydney event, whilst supporting kids in hospital.
ogo recognition on all of Humpty’s ‘Out of Home’ advertising
L
With over $400,000 worth of Out of Home assets across
oOh!media’s extensive network in NSW, have your logo feature
on large format digital and classic billboards, major shopping
centres, cafes, office towers and street furniture.*
Logo recognition across multiple key Humpty collateral:
• Humpty’s Good Egg Book – 1st Edition, 2019 – distribution 200,000
homes, via insert in the Wentworth Courier, North Shore Times,
Mosman Daily, Northern District Times and NT News.
• Official Balmoral Burn Race Day event flyer – distributed to more
than 124,000 homes across Sydney.
• Marquee Sponsors’ Board & Dinner program.
Digital promotion via Humpty’s social channels
Acknowledgement as a Race Category Naming Rights Sponsor,
a minimum of 3 social posts on Facebook, Instagram and LinkedIn.
Event website – logo recognition on the home page of the
new look Balmoral Burn website, click through options available
to your website.
*Terms & conditions apply
Pg 6 Pg 7
HOSPITALITY AT ITS BEST
Humpty is a true entertainer. All levels of your
business are catered for across the entire event weekend.
As a Race Category Naming Rights Sponsor you will enjoy
these exclusive benefits:
Sponsors’ Dinner – Friday 24th May – Table of ten
Take the opportunity to reward and recognise your best clients at
Sydney’s premier charity event. Executive Chef Serge Dansereau
from The Bathers’ Pavilion will prepare a magnificent four course
menu, matched with the finest of wines and Vintage Piper-Heidsieck.
Race Day – Sunday 26th May
• Dedicated corporate marquee with signage, located on the sand
at Balmoral Beach (3mx3m) – a light breakfast hamper will be
delivered to your exclusive marquee zoned area. Tables, chairs
and one marquee umbrella is included. Additional catering
options available.
• Start the morning off with 6 tickets to breakfast at the Beach House
by GPO - located at the race course start line and kitted out with flat
screen TVs you won’t miss any of the action. Take the opportunity to
connect with other team’s executives and watch the action unfold.
• Post Race Sponsors’ Luncheon – After the hard work has been
done enjoy 12 tickets to access Humpty’s corporate marquee
and enjoy a celebratory feast.
Pg 8 Pg 9
TACKLE THE HILL
Make the most of your sponsorship
through the following benefits:
teams (4 runners per team) to participate in the corporate
2
team relay - the choice is yours to have each runner take
on the 420m course – or split it into 105m legs.
Choose from the following categories:
• Corporate Burn A: All team members run the full 420m.
Company employees only.
• Corporate Burn B: Like Relay A, all teams members
run the full 420m. Employees and/or non-employees.
• Humpty’s Dash: Each team member runs 105m and passes a baton.
Company employees only. Includes specific industry races.
• Hill of Hurt: Commando style obstacle challenge.
All team members take on the hill. Employees and/or non-employees.
Recognition on the day as a Race Category Naming Rights Sponsor:
• 6 branded signs placed along the race course including start
and finish line positioning for sponsored race.
• Race caller announcements during the race to recognise your
valued partnership.
• Logo recognition on sponsored race bibs and event screens.
• Opportunity to play 20 second TVC on event screens.
The opportunity to activate your brand on the Hill
- the Humpty Team are happy to discuss your ideas.
Pg 10 Pg 11
THE INVESTMENT
OPPORTUNITY
NAMING TIER 2 TIER 3 TIER 4
SPONSOR
RACE CATEGORY NAMING RIGHTS SPONSOR * SEE OVERLEAF
ELEVATE YOUR BRAND
Logo recognition on all of Humpty’s Out of Home advertising
Logo recognition across Humpty’s Good Egg Book & Balmoral Burn Race Day flyer
Logo recognition on marquee Sponsors’ Board & Dinner Program
Digital promotion via Humpty’s social channels
Event website – logo recognition
HOSPITALITY AT ITS BEST
Sponsors’ Dinner – Friday 24th May 10 seats 8 seats 4 seats
Breakfast at Beach House by GPO 6 tickets 4 tickets 2 tickets
Dedicated corporate marquee with signage, located on the sand
at Balmoral Beach (3mx3m)
Post Race Sponsors’ Luncheon 12 tickets 10 tickets 6 tickets 4 tickets
TACKLE THE HILL - SUNDAY 26TH MAY
Team of 4 runners to participate in the corporate team relay 2 Teams 1 Team 1 Team 1 Team
Branded signs placed along the race course 6 4 2 1
Logo recognition on event screens
Logo recognition on sponsored race bib with race caller announcement
Opportunity to play 20 second TVC
Opportunity to activate your brand on the Hill
Free race day passes 12 10 8
2019 official Balmoral Burn branded t-shirt 8 shirts 4 shirts 4 shirts 4 shirts
PACKAGE INVESTMENT: $20,000 $10,000 $7,500 $3,500
Pg 12 Pg 13
* CHOOSE YOUR RACE
‘Head Of The Hill’ Senior Girls School Team Relay
‘Head Of The Hill’ Senior Boys School Team Relay
Boys & Girls Years K-2
Boys & Girls Years 3-6
(Including Primary School Challenge)
Male / Female 50-59, 60-69, 70+
Male 40-49 / Female 40-49
Male 30-39 / Female 30-39
Open Male (All Ages)
Open Female (All Ages)
Humpty’s Run - For Hospitals & Community Groups
Parent & Child (12 & Under)
Elite Invitational Female ‘Queen Of The Hill’
Elite Invitational Male ‘King Of The Hill’
Humpty’s Hill of Hurt
Para Burn ( Wheelchair Athletes, by invitation only)
Pet & Owner
Pg 14
contact us
to confirm your
support
Phone 02 9419 2410
Email humpty@humpty.com.au
Humpty Dumpty Foundation
Suite 1402, Level 14
67 Albert Ave CHATSWOOD NSW 2067
ABN 59 137 784 724
balmoralburn.com.au humpty.com.au
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