UK Hotel Capital Markets - Investment Review 2022 Emerging strong - £4 billion of hotel transaction in 2021, demonstrates resilience and long-term ...

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UK Hotel Capital Markets - Investment Review 2022 Emerging strong - £4 billion of hotel transaction in 2021, demonstrates resilience and long-term ...
Emerging strong – £4 billion of hotel transaction in
2021, demonstrates resilience and long-term well-
being of the UK Hotel sector

UK Hotel

                                                       knightfrank.com/research
Capital Markets
Investment Review 2022
UK Hotel Capital Markets - Investment Review 2022 Emerging strong - £4 billion of hotel transaction in 2021, demonstrates resilience and long-term ...
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                                                                        TRANSACTION
                                                                          OVERVIEW

                                                    The UK Hotel Market recorded an impressive £4 billion of transactions in
                                                     2021, with growing investor sentiment and optimism over the long-term
                                                    prospects for the sector. Backed by improving trading performance and a
                                                    faster sector recovery than initially expected, we anticipate a robust and
                                                               active year ahead for investment in hotel real estate.                                                                                                        Luton Hoo Hotel & Spa. Acquired by the Arora Group. Confidential marketing campaign which resulted in multiple offers.

                                                                   Note: excludes the acquisition by Blackstone of Bourne Leisure for a reported £3 billion

                                                                                                                                                                                                    KNIGHT FRANK 2021 PREDICTIONS                                                                                                UK HOTELS – INVESTMENT
                                                                                                                                                                                                                                                                                                                                    SUMMARY FOR 2021

T
                                                                                                                                                                                                                                                                                                                                              110%
                                    his past year has illustrated the               started to return, with year-on-year                               At the start of the year, opportunistic          PRE DICTIONS                                                            OUTC OM E
                                    strong resilience in the UK hotel               hotel transaction volume more than                                 investors scoured the market keen to
sector, from both an operational and                                                doubling and investment volumes                                    capture assets at a discount to pre-
                                                                                                                                                                                                                                                                                                                                      UPLIFT ON 2020 TOTAL UK HOTEL
property perspective, but has also                                                  increasing by over £2 billion in 2021.                             pandemic values, but with extended                                                                                                                                                  INVESTMENT VOLUME
magnified the importance of investing                                               Whilst the weight of capital invested                              government financial aid and banks
in well-located assets, benefitting from                                            into alternative property during

                                                                                                                                                                                                                                                                                                                                               4.9bn
                                                                                                                                                       supportive to their existing clients, very
multiple demand generators, combined
                                                                                    2021 remained relatively static, at                                little distress emerged amongst assets
with strong management and leadership.
                                                                                    approximately £14 billion, as an
                                                                                                                                                       that traded strongly pre-pandemic.
                                                                                                                                                                                                         COVID-INDUCED HOTEL
                                                                                                                                                                                                      SALES EXPECTED TO INCREASE
                                                                                                                                                                                                                                                                  Transactional activity improved following
                                                                                                                                                                                                                                                                   lifting of restrictions, Q4 strongest with
                                                                                                                                                                                                                                                                                                                                           £
                                                                                                                                                                                                             FROM Q2-2021                                                investor sentiment improving.                              5-YEARLY AVERAGE ANNUAL VOLUME
Given the uncertain trajectory of                                                   asset class Hotels increased its share,
                                                                                                                                                                                                                                                                                                                                      UP 20% COMPARED TO 2012-2016
Covid-19 throughout 2020, the reduced                                               representing 28% of investment in the                              Instead, reputable hotel owners and

investment activity was to be expected                                              UK Specialist Property Sector, compared                            operators focused on pro-active cost

(£1.9 billion). Yet investor confidence                                             to only a 13% share the previous year.                             control measures, protecting cashflow
                                                                                                                                                       through strong operational management,
                                                                                                                                                       collaborating and communicating                                                                             Overseas investment focused towards
                                                                                                                                                                                                                                                                                                                                            £   1.5bn
                                                                                                                                                                                                                                                                                                                                      INVESTED BY OVERSEAS BUYERS
                                                                                                                                                                                                      OVERSEAS INVESTORS TARGET
                                                                                                                                                                                                                                                                    London, Edinburgh and Manchester.
         1 | UK total hotel investment volumes 2012-2021                                                                                               effectively with stakeholders and making      QUALITY ASSETS IN LONDON AND
                                                                                                                                                                                                                                                                                                                                            AN UPLIFT OF 31%
                                                                                                                                                                                                         OTHER GATEWAY CITIES
     ■ Single asset ■ Portfolio ■ Investment ■ Development                                     5-Year average investment volume                        full use of government support. Asset

                                    9,000

                                    8,000
                                                                                                                                                       sales of higher-value, full-service city-
                                                                                                                                                       centre hotels have been relatively few,
                                                                                                                                                       whilst hotel companies of all sizes sought
                                                                                                                                                                                                                                                                                                                                                74%
                                                                                                                                                                                                                                                                                                                                   OF OVERSEAS INVESTMENT TARGETED
   Transaction Volume Million (£)

                                    7,000
                                                                                                                                                                                                                                                                                                                                           TOWARDS LONDON
                                                                                                                                                       valuable time to refinance their existing
                                    6,000
                                                                                                                                                       debt facilities or extend the maturity of                                                                 Strong investor sentiment towards quality

                                                                                                                                                                                                                                                                                                                                                58%
                                    5,000                                                                                                                                                                                                                        assets and best in class assets with value-
                                                                                                                                                       existing loans and formalise additional         INVESTOR PREFERENCE FOR
                                                                                                                                                                                                        LEANER BUSINESS MODELS                                              add opportunities.
                                    4,000
                                                                                                                                                       flexibility to their facility agreements.
                                    3,000
                                                                                                                                                                                                                                                                                                                                  OF OVERSEAS CAPITAL INTO UK HOTELS
                                    2,000                                                                                                              Where quality assets have appeared for                                                                                                                                      FROM NORTH AMERICAN INVESTORS
                                     1,000                                                                                                             sale, the shortage of available stock,                                                                                                                                        (US INVESTMENT £850 MILLION)

                                         0                                                                                                             improving trading conditions in strong
                                             2012   2013   2014    2015      2016      2017       2018         2019        2020         2021
                                                                                                                                                       staycation-led markets and a healthy pool                                                             Hotels sold for alternative use such as residential,
                                                                                                                                                                                                                                                             student housing and last mile logistics. Demand
                                                                                                                                                                                                                                                                                                                             Private Equity Investors
         Source: Knight Frank Research                                                                                                                 of buyers sought only to maintain or, in                                                                                                                                       RANKED AS TOP UK BUYER IN 2021
                                                                                                                                                                                                    REPURPOSING OF ASSETS AND LAND                          for local authority housing and accommodation for
                                                                                                                                                       certain circumstances, increase values.         SOLD FOR ALTERNATIVE USE                             asylum seekers has provided short-term cash-flow.                           (£1.5 BILLION OF INVESTMENT)
UK Hotel Capital Markets - Investment Review 2022 Emerging strong - £4 billion of hotel transaction in 2021, demonstrates resilience and long-term ...
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KNIGHT FRANK 2022 PREDICTIONS

  UK HOTEL INVESTMENT                                                 SIGNIFICANT VOLUMES OF GLOBAL                HEIGHTENED DEMAND
  ANTICIPATED TO RISE TO                                              CAPITAL, BACK TO PRE-PANDEMIC                FOR HOTELS FROM

  £5bn
                                                                      LEVELS. TOP INFLOWS OF CAPITAL               PRIVATE EQUITY
                                                                      FROM THE USA AND ASIA                        INVESTORS AND
                                                                                                                   DEBT FUNDS

                                                                                                                                                                        environmental
  INCREASED VOLUMES                                                                                                                                                     considerations
  OF PORTFOLIO                                                                                                                                                          SET TO DRIVE CHANGE
  TRANSACTIONS /                                                                                                                                                        IN HOTEL INVESTMENT
  HIGHER PRICED
  ASSETS COMING                   Values                                                                                                                                AND LENDING

  TO MARKET
                                  to remain
                                  stable                                                                           I N FUND
                                                                                                                            ING
                                                                                                                 E
                                  in 2022                                                               LED H
                                                                                                              AS
                                                                                                       INCRE TEL ASSET E,
                                                                                                              O
                                                                                                                      F
                                                                                                                            S
                                                                                                                              L
                                                                                                                        OR SA ILY
                                                                                                              ET E D          R
                                  AS MORE NORMALISED
                                                                                                        MARK T NECESSA
                                  MARKET CONDITIONS                                                            O
                                                                                                         BUT N
                                  RETURN                                                                        ESS
                                                                                                         DISTR
UK Hotel Capital Markets - Investment Review 2022 Emerging strong - £4 billion of hotel transaction in 2021, demonstrates resilience and long-term ...
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                           HOTEL INVESTMENT
                                                                                                                                                     of distress mirroring the aftermath of the                         holiday destinations and increase its                                 of the extended lockdowns, or where
                                                                                                                                                     global financial crisis.                                           weight of support to UK Staycation?                                   the cost to achieve carbon neutrality for

                             TRENDS – 2022
                                                                                                                                                                                                                                                                                              under-invested assets, may also lead to a
                                                                                                                                                     Looking ahead investors will need to                               For those owners and operators who
                                                                                                                                                                                                                                                                                              rise in investment for alternative use.
                                                                                                                                                     remain increasingly alert to the various                           through the course of the pandemic
                                                                                                                                                     headwinds affecting the hotel sector,                              have learnt to drive the business                                     Changes brought about by the pandemic,
                    Current market dynamics will ensure a positive year for the UK hotel market,                                                     specifically the upward pressure on wages                          forward by simplifying and streamlining                               such as the need to unlock liquidity,
                         with transaction volumes anticipated to rise to £5 billion in 2022.                                                         brought about by the ongoing shortage                              operations to reduce costs, invest in                                 evolving requirements of occupiers and
                                                                                                                                                     of labour and the forthcoming rise in the                          technology and their people, and had                                  the drive to operate sustainable assets,
                                                                                                                                                     National Living Wage; the increase in the                          the belief and conviction in the                                      has brought repurposing of mainstream
                                                                                                                                                     cost of sales and rising energy costs, all                         management strategies employed, these                                 assets to the fore. The availability of
                                                                                                                                                     have the potential to adversely impact                             businesses are likely to emerge more                                  non-core assets suitable for conversion
                                                                                                                                                     profits and the ability to drive high level                        strongly and embrace the challenges                                   or repurposing into desirable hotel assets
                                                                                                                                                     of returns.                                                        ahead on a much securer footing.                                      is a trend likely to strengthen later in
                                                                                                                                                                                                                                                                                              the year and into 2023 as the recovery
                                                                                                                                                     With the pressure to ramp up occupancy                             Repurposing of assets
                                                                                                                                                                                                                                                                                              in the hotel market progresses. With
                                                                                                                                                     during the recovery in 2022, it is difficult                       drives investment
                                                                                                                                                                                                                                                                                              the ongoing drive by hotel operators to
                                                               HENRY JACKSON,                                                                        to predict just how successful operators
                                                   PARTNER, HEAD OF HOTEL AGENCY                                                                                                                                        The repositioning of well-located,                                    expand their market presence, demand
                                                                                                                                                     will be in passing on rising operational
                                                                                                                                                                                                                        underutilised business hotels can lend                                for development will be strong. As
                                                                                                                                                     costs and the planned 7.5% increase in
                                                                                                                                                                                                                        themselves for repurposing - an example                               a result, development funding will

W      ith the setback of the Omicron
       variant having now peaked and
                                              secured loans, taken out during the
                                              height of the pandemic, will need to be
                                                                                                       Increased asset rotation                      VAT. How much will the tightening of
                                                                                                                                                     household budgets impact on leisure
                                                                                                                                                                                                                        being the recent sale of the Croydon Park                             be stepped up as the sector recovers
                                                                                                       The average hold period of an asset for                                                                          Hotel with plans for a new build-to-rent                              post pandemic, supported further by
managing to ride out the pandemic with        repaid or refinanced on revised terms.                                                                 spend? Will the return of overseas visitors
                                                                                                       institutional capital and private equity                                                                         development to comprise 600 units. Non-                               the availability of green finance, to
continued vaccine efficacy, the strong        Owners, often guided by their lenders,                                                                 recover quick enough to counterbalance
                                                                                                       has extended over recent years, but with                                                                         performing hotel assets pre-pandemic,                                 encourage and support efforts to build
flurry of transactional activity that         will need to take a strategic look at the                                                              the rebound in outbound travel? And,
                                                                                                       assets likely to have been held back from                                                                        which were unable to sustain the impact                               and operate sustainably.
occurred during the final quarter of 2021     level of indebtedness in the medium to                                                                 will the grey pound seek more localised
                                                                                                       sale due to the pandemic, for certain
is expected to continue in the months         long term. Funding-led sales may be an
                                                                                                       investors, executing the planned exit
ahead. Facilitated by an extended             inevitable outcome, as owners are forced
                                                                                                       strategy as the market recovers, will
period of uninterrupted trading in 2022,      to prioritise their investment plans and
                                                                                                       become a priority.
improving debt markets and attractive         to preserve long-term relationships with
sector diversification, these are all         their financial backers.                                 Asset rotation is likely, particularly when
factors that will help lure investment,                                                                there is increasing demand for global
with best in class assets offering strong                                uu                            branded, regional UK hotel stock, with
liquidity and competition in the market.                                                               competitive bidding processes driving
                                                 With assets likely to have
                                                                                                       prices upwards. As the pandemic struck,
Increased portfolio activity is expected,        been held back from sale
                                                  due to the pandemic, for                             several transactions were not advanced,
with several opportunities currently
                                                certain investors, executing                           due to offers falling short of a seller’s
progressing, as investors reignite stalled
                                                 the planned exit strategy                             price expectations. As we emerge from
exit plans or implement new strategies,
                                                as the market recovers, will                           the pandemic, several of these assets
in order to take advantage of an upturn
                                                     become a priority.                                may once again resume marketing
in the investment cycle.
                                                                                                       campaigns for a potential sale. The
                                                                         uu
Market forces come in to play –                                                                        weight of new capital looking to invest in
increased funding-led sales                                                                            operational real estate, should help bridge
                                              The ongoing unwinding of cost                            the gap in price expectations between
The level of transactional activity in
                                              pressures coming out of the pandemic                     buyers and sellers.
2021 was held back by a lack of suitable
                                              is continuing to drive up inflation in
hotel stock, which is likely to continue                                                               Trading outlook obscured
                                              the short-to-medium term, which is
at the start of 2022. Yet market forces are                                                            by headwinds
                                              expected to lead to moderate increases
expected to come into play, leading to
                                              in interest rates during 2022, back to                   Unequivocally, it has been a testing time
improved availability of assets for sale.
                                              pre-pandemic levels. As pressures on                     for hotel owners and operators as the
As government subsidies come to an            cashflow tighten and the ability to                      pathway out of the pandemic has taken
end and whilst cash flows are not yet         service debt becomes increasing more                     many unpredictable turns. Had the level
fully recovered, lenders will seek to         difficult, this is likely to drive asset                 of government support not materialised,
exert greater control and housekeeping        disposal programmes, opening the door                    the dialogue concerning distress could
over their loan books. Government             for opportunistic cash-rich investors.                   have been very different, with the level      Hilton Bracknell Hotel, 215 Rooms, acquired by KSL Capital Partners and VUR Village Properties, sold off a guide price of £20 million.
UK Hotel Capital Markets - Investment Review 2022 Emerging strong - £4 billion of hotel transaction in 2021, demonstrates resilience and long-term ...
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                                                                                                                                                      may ultimately attract new investors,                     financially able to travel internationally                      What are your key investment

                                        CASTLEFORGE                                                                                                   further boosting liquidity beyond 2022.                   continues to rise sharply, not least from
                                                                                                                                                                                                                the growing middle class in China.
                                                                                                                                                                                                                                                                                criteria and how has this evolved
                                                                                                                                                                                                                                                                                following the crisis?
                                                                                                                                                      What actions have you
                                                                                                                                                      undertaken to mitigate                                    With people now more confident to                               Given that we started investing in hotels
                                          Matt Lederer, Hotel Acquisitions Director                                                                   financial challenges?                                     work remotely, the work trip that                               post the onset of Covid-19, our investment
                                                                                                                                                                                                                includes a longer stay and travelling                           criteria has remain unchanged. We seek to
                                                                                                                                                      We did not own any hotels before May
                                                                                                                                                                                                                with others (friends and /or family), will                      invest in historically strong regional UK
                                                                                                                                                      2020, so avoided many of the financial
                                                                                                                                                                                                                become more popular. The converse                               cities that benefit from robust/growing
                                                                                                                                                      challenges brought on by the initial
                                                                                                                                                                                                                is also true, with leisure trips being                          leisure demand and established corporate
                                                                                                                                                      Covid-19 lockdown period. Alongside
                                                                                                                                                                                                                extended for work purposes. The                                 demand. Underinvested assets and assets
                                                                                                                                                      our current operating partner, we
                                                                                                                                                                                                                challenge will be creating a product and                        where the operating structure can be
                                                                                                                                                      continually explore ways to improve
                    uu                        corporate demand will take longer to                     What key drivers will boost                                                                              environment that works equally well for                         changed are of particular interest, due to
                                                                                                                                                      operating efficiency to mitigate future
                                              recover than those that are skewed                       hotel liquidity in 2022 and                                                                              work and leisure.                                               the significant value-add opportunity via
    Our focus is on ensuring                                                                                                                          financial challenges. Technology plays a
                                              towards leisure guests. Indeed,                          beyond?                                                                                                                                                                  repositioning, rebranding and strategic
  our hotels are well placed to                                                                                                                       significant part in this, as does proactive               From a property perspective, ESG
                                              within each market the asset by                                                                                                                                                                                                   asset management.
 recover quickly. In fact, in our                                                                      Interestingly, liquidity has not necessarily   asset management.                                         has continued its rise to the top of
                                              asset recovery will vary depending
   hotels, ADRs and weekend                                                                            been the issue over the last 12 months,                                                                  the agenda, and we are no exception.                            We are confident that our current hotel
                                              on the key fundamentals – location,                                                                     What long-term opportunities
  occupancy have recovered to                                                                          as there are large numbers of investors                                                                  Guests are making booking decisions                             investment strategy will allow us to secure
                                              product quality, distribution system                                                                    do you consider have arisen
     pre-pandemic levels.                                                                              looking to deploy capital into the sector.                                                               based on how green travel to a                                  strong returns for our investors, at or above
                                              and service quality. Our focus is on                                                                    from this pandemic?
                                                                                                       The issue has been a lack of investment                                                                  particular destination may be and for                           our return targets. We are currently in the
                                              ensuring our hotels are well placed to
                    uu                                                                                 opportunities and this has pushed up           Prior to Covid-19, the year-on-year                       many institutional investors ESG has                            process of finalising our European hotel
                                              recover quickly. In fact, in our hotels,
                                                                                                       pricing. Improved visibility and trading       growth in global leisure travel was                       become the most important criteria in                           investment strategy and this will include core
                                              ADRs and weekend occupancy have
                                                                                                       predictability will likely boost liquidity     substantial. People’s desire to travel                    evaluating a potential opportunity.                             pillars of our UK strategy, while also adjusting
                                              recovered to pre-pandemic levels.
                                                                                                       in the short term. The relatively quick        has not diminished and the level of                       For all these reasons, future proofing                          to the specific market dynamics within the
Why invest in the UK hotel                    What are your biggest concerns                           recovery of some markets, demonstrated         frustrated demand is now more than                        our assets from an ESG perspective is                           Eurozone. This is an area we expect to begin
market today?                                 for 2022?                                                the robust nature of the sector and this       ever. In addition, the number of people                   a key focus throughout the hold period.                         investment within the very near term.

As a company we have been active in           Staff shortages, the increase of VAT for
the UK property market for more than          hospitality in April, cost inflation and
a decade and we have applied our deep         potential renewal of Covid-19 related
research into global trends and local         restrictions all remain a concern for
market insight as we moved into the           2022. Working with our hotel operating
UK hotel market. We also have strong          partner, Axiom Hospitality, we are
experience in other operational real          already taking steps to anticipate and
estate sectors where value is heavily         address many of these concerns. We are
tied to operational success.                  in a market where operational attention
                                              to detail and quick decision making are
In what timeframe do you
                                              paramount. For example, realising the
consider that both London and
                                              full trading potential of our hotels was
Regional UK will return to pre-
                                              only possible through our responsive
pandemic trading levels?
                                              action to secure agency housekeeping
We expect London to continue to lag           staff, despite the cost implications,
the UK’s broader recovery, but that           allowing us to operate at 100% capacity
said, when it does recover, London            during busy periods, while competitor
could see a quicker recovery than many        hotels had to cap occupancy.
currently predict. No pandemic can take
                                              On a positive note, the staff shortages
away London’s status as a prominent
                                              should see owners and operators
destination of interest for leisure and
                                              invest more heavily in staff retention
corporate travellers alike.
                                              and development, benefitting both
In the Regional UK market, recovery           employees and the wider hospitality
will not be uniform, but based on             industry longer term. Supply chain
the performance of our hotels in H2           challenges have led many hotels to
2021, we are cautiously optimistic            source produce more locally, benefitting
about the potential for 2022 trading.         the local economy, while also adding to
Markets predominantly reliant on              the guest experience.                                                                                                     The Crowne Plaza Edinburgh - Royal Terrace, acquired by Castleforge in September 2021. The hotel is under franchise with IHG, and managed by Axiom Hospitality
UK Hotel Capital Markets - Investment Review 2022 Emerging strong - £4 billion of hotel transaction in 2021, demonstrates resilience and long-term ...
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                                  HOTEL INVESTMENT
                                                                                                                                                                                                  improved sentiment towards lending to                                                                               breaking year for hotel investment                                     positioned in the branded Upscale and
                                                                                                                                                                                                  the sector.                                                                                                         in 2015. This demonstrates that the                                    Upper-Upscale segments.

                                    REVIEW – 2021
                                                                                                                                                                                                                                                                                                                      pandemic has acted as a catalyst for hotel
                                                                                                                                                                                                  With the UK in full lockdown at the
                                                                                                                                                                                                                                                                                                                      investment at the lower end of the market                              Strong domestic-leisure demand
                                                                                                                                                                                                  start of 2021, it is no surprise9,000
                                                                                                                                                                                                                                   that only
                                                                                                                                                                                                                                                                                                                      with a diverse range of investors, both                                drives hotel transactions
                                                                                                                                                                                                  13% of the total annual transaction
                                                                                                                                                                                                                               8,000

                                                                                                                                                                                                                                                         Transaction Volume Million (£)
                                                                                                                                                                                                                                                                                                                      domestic and from overseas, with capital
                                                                                                                                                                                                  volume took place during Q1-2021.
                                                                                                                                                                                                                             7,000                                                                                                                                                           The combination of lockdowns, stay-
                                                                                                                                                                                                                                                                                                                      to invest for the right asset.
                                                                                                                                                                                                  Once the government announced
                                                                                                                                                                                                                           6,000 a                                                                                                                                                           at-home orders and tight restrictions
                                       Favourable investment opportunities fuelled by the pandemic
                                                                                                                                                                                                  clearer roadmap out of lockdown,
                                                                                                                                                                                                                              5,000 hotel                                                                             Portfolio activity accounted for just 23%                              on travel have heightened consumers’
                                                                                                                                                                                                  investment gradually rebounded,
                                                                                                                                                                                                                            4,000 with                                                                                of the total UK hotel transaction volume,                              interest and desire to travel in the UK
                                                                                                                                                                                                  approximately £1.3 billion of3,000
                                                                                                                                                                                                                                hotels sold                                                                           with two-thirds of the investment taking                               market and their propensity to spend

W
                                                                                              uu                                                                                                  during the first six months, equivalent
                                                                                                                                                                                                                               2,000                                                                                  place in the final quarter of the year and                             more on quality experiences. As the sector
        hilst it is undisputed that the                                                                                               Similarly, difficult decisions have been
                                                                                                                                                                                                  to 32% of the total transaction  volume.
                                                                                                                                                                                                                                1,000                                                                                 positioned largely in the upper midscale                               continued its early recovery, hotel trading
        UK hospitality industry has                                        The combination of                                         made by businesses that own and operate
                                                                                                                                                                                                  With the recovery in trading performance
                                                                                                                                                                                                                                 0                                                                                    sector. Portfolio transactions totalled                                was driven by strong domestic leisure
been one of the hardest hit sectors                                        lockdowns, stay-at-                                        collections of hotels either independently                                                                                                                      2012    2013    2014         2015      2016        2017         2018       2019    2020        2021
                                                                                                                                                                                                  faster and stronger during the summer                                                                               approximately £900 million, less than                                  demand, with many hotels in coastal and
throughout the pandemic, the trade-                                      home orders and tight                                        or under franchise. As a result, various
                                                                                                                                                                                                  and autumn months, this led to                                                                                      half the level of portfolio investment                                 country locations witnessing exceptional
off is the potential for more promising                                restrictions on travel have                                    hotels changed ownership in 2021
                                                                                                                                                                                                  considerably higher levels of investor                                                                              achieved pre-pandemic in 2019. With                                    levels of revenue generation, reaching
investment opportunities, that would                                     heightened consumers’                                        following decisive action taken to reduce
                                                                                                                                                                                                  sentiment, resulting in 52% of the annual                                                                           few Upscale and Upper-Upscale hotels                                   heights beyond that achieved during
have remained dormant had this health                                 interest and desire to travel                                   debt, support cashflow, or raise capital
                                                                                                                                                                                                  transaction volume completing during                                                                                transacting as part of a portfolio sale,                               summer 2019.
crisis not prevailed.                                                  in the UK market and their                                     for investment in their wider portfolio.
                                                                                                                                                                                                  the final quarter of the year, equating to                                                                          the average transaction price per room
                                                                        propensity to spend more                                      Furthermore, with the pandemic fuelling                                                                                                                                                                                                                Whilst a strong rebound in outbound
Throughout the successive phases of the                                                                                                                                                           over £2 billion of hotels sold.■                                                               Single asset ■ Portfoliodeclined
                                                                                                                                                                                                                                                                                                                          ■ Investment ■ Development
                                                                                                                                                                                                                                                                                                                                  by 44%                 Market Share per Qtr
                                                                                                                                                                                                                                                                                                                                          in London to £346,000
                                                                         on quality experiences.                                      changing investment strategies, various                                                                                                                                                                                                                leisure travel is anticipated, the desire
pandemic, each with their own level of                                                                                                                                                                                                                                                                                per room and by 16% in Regional UK to
                                                                                                                                      quality assets previously marketed for                      Our research, however, reveals that
                                                                                                                                                                                                                             3,000                                                                                                                                                           for a UK90%
                                                                                                                                                                                                                                                                                                                                                                                                      staycation is expected to remain
uncertainty, the liquidity position and                                                       uu                                                                                                                                                                                                                      £123,000 per room, compared to 2019.
                                                                                                                                      sale pre-pandemic have now successfully                     the makeup of transaction activity was                                                                                                                                                     robust, fuelled by shorter but more
access to capital has been a determining                                                                                                                                                                                                                                                                                                                                                               80%
                                                                                                                                      transacted during 2021.                                     vastly altered compared to historical
                                                                                                                                                                                                                              2,500                                                                                   Across the UK, for all hotels sold as                                  frequent domestic leisure breaks and

                                                                                                                                                                                                                                                                 Investment Volume (£ million)
factor for many owners and operators.                                                                                                                                                                                                                                                                                                                                                                  70%
                                                                   resultant effect of this extended crisis has                                                                                   trends. In total, some 150 single asset                                                                             going concerns in 2021 (single asset                                   if disposable incomes are squeezed,
For many of the smaller, independently                                                                                                Strong uplift in hotel investment
                                                                   forced many hotel owner-operators to                                                                                           hotel transactions took place2,000
                                                                                                                                                                                                                                in the UK                                                                             and portfolio hotel sales, but excluding                               holidays60%
                                                                                                                                                                                                                                                                                                                                                                                                      abroad may be put on hold.

                                                                                                                                                                                                                                                                                                                                                                                                                  % Share per Qtr
owner-operator hotels, of which there                                                                                                 as recovery in trading
                                                                   close. The investment required to rebuild                                                                                      with a guide price of around £2 million,                                                                            investment sales and developments),                                    Transactional activity during 2021
are over 10,000 hotels trading in the                                                                                                 performance strengthens                                                                                                                                                                                                                                          50%
                                                                   and maintain the business, combined                                                                                            equating to approximately £1.9 billion.
                                                                                                                                                                                                                             1,500                                                                                    the average transaction price per room                                 illustrates the intense demand for quality
UK, equivalent to 40% of the total hotel                                                                                                                                                                                                                                                                                                                                                               40%
                                                                   with severe operational challenges such                            The underlying drivers of increased hotel                   This represented a 60% increase in the                                                                              equalled £163,000, a decline of 26%                                    hotels in strategic, strong leisure-
supply, the loss of income endured
                                                                   as staffing and rising costs, has forced                           demand, the continued improvement                           number of deals and 46% increase
                                                                                                                                                                                                                            1,000 in                                                                                  when compared to 2019 transaction                                      based locations,
                                                                                                                                                                                                                                                                                                                                                                                                     30%      with investors seeking
throughout the crisis has been significant.
                                                                   many experienced owner operators to                                in profitability and visibility for future                  transaction volume, compared to 2019                                                                                prices. This is due largely to the                                     opportunities
                                                                                                                                                                                                                                                                                                                                                                                                    20%    to reposition a business
Pre-pandemic, many under-invested                                  make a lifestyle choice, choosing to retire                        trading, have contributed to growing                        and is the highest level of single
                                                                                                                                                                                                                                 500asset                                                                             scarcity of certain assets transacting,                                and take advantage of its trading position
                                                                                                                                                                                                                                                                                                                                                                                                       10%
hotels continued to trade, but the                                 and/or exit from the sector.                                       optimism amongst investors and banks                        activity to take place since the record-                                                                            in particular trophy assets and hotels                                 in the longer-term.
                                                                                                                                                                                                                                                                                                  0                                                                                                    0%

                                                                                                                                                                                                         2 | UK hotel investment volume per quarter 2018-2021

                                                                                                                                                                                                                                             ■ Single asset ■ Portfolio ■ Investment ■ Development                                              Market Share per Qtr

                                                                                                                                                                                                                                     3,000                                                                                                                                                                                                    90%

                                                                                                                                                                                                                                                                                                                                                                                                                                              80%

                                                                                                                                                                                                     Investment Volume (£ million)
                                                                                                                                                                                                                                     2,500
                                                                                                                                                                                                                                                                                                                                                                                                                                              70%

                                                                                                                                                                                                                                     2,000                                                                                                                                                                                                    60%

                                                                                                                                                                                                                                                                                                                                                                                                                                                    % Share per Qtr
                                                                                                                                                                                                                                                                                                                                                                                                                                              50%
                                                                                                                                                                                                                                     1,500
                                                                                                                                                                                                                                                                                                                                                                                                                                              40%

                                                                                                                                                                                                                                     1,000                                                                                                                                                                                                    30%

                                                                                                                                                                                                                                                                                                                                                                                                                                              20%
                                                                                                                                                                                                                                      500
                                                                                                                                                                                                                                                                                                                                                                                                                                              10%

                                                                                                                                                                                                                                        0                                                                                                                                                                                                     0%
                                                                                                                                                                                                                                                Q1     Q2                                        Q3     Q4      Q1     Q2          Q3       Q4           Q1         Q2          Q3      Q4      Q1          Q2                      Q3   Q4
                                                                                                                                                                                                                                                         2018                                                               2019                                       2020                                      2021

                                                                                                                                                                                                      Source: Knight Frank Research

Best Western Hotel Bristol, Newquay, purchased by Salboy Ltd, a UK developer. Acquired for its current trading business, combined with its future development potential. Sold off a guide price
of £5 million, receiving strong interest and second round bids.
UK Hotel Capital Markets - Investment Review 2022 Emerging strong - £4 billion of hotel transaction in 2021, demonstrates resilience and long-term ...
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                                                        U K H O T E L C A P I TA L M A R K E T S 2 0 2 2                                                                                                                             U K H O T E L C A P I TA L M A R K E T S 2 0 2 2

Whilst most traditional high street banks                                                                                                                                  Institutional investors were most active in    UK transaction volume increased to                                          transaction volume was attributed
have taken a cautious approach to new                                                                                                                                      the London market, notable transactions        51% (excluding developments), more in                                       to the sale of independent hotels.
lending, emerging challenger banks                                                                                                                                         and where Knight Frank advised the             line with historical trends. The market                                     This variation resulted in the average
have shown a much greater appetite,                                                                                                                                        vendors, included the sale of Yotel London     share typically ranges between 55% to                                       transaction value per room for all
growing their loan books considerably                                                                                                                                      Clerkenwell to LGIM Real assets at a guide     58%, depending upon the volume of                                           hotels sold as a going concern falling
during the pandemic. Several existing                                                                                                                                      price of £70 million and The East London       portfolio transactions.                                                     by 24% compared to 2019, to
owner operators have capitalised on this                                                                                                                                   Hotel, sold to Avelios Property Group &                                                                                    approximately £118,000 per room.
opportunity, allowing them to pursue                                                                                                                                       Crestline Investors, the latter, a Texan-
                                                                                                                                                                                                                                                          uu                                          Portfolio transactions accounted for
their vision for organic growth.                                                                                                                                           based US fund. Meanwhile, the sale of
                                                                                                                                                                                                                                With the pandemic                                                     a further 32% of regional UK hotel
                                                                                                                                                                           Dorsett City London Hotel for £115 million,
A select number of specialist inns and                                                                                                                                                                                        stimulating significant                                                 transactions, with 64% of the total
                                                                                                                                                                           acquired by Cerberus Capital Management
pub operators have emerged, seeking                                                                                                                                                                                           investment activity, the                                                portfolio transactional activity taking
                                                                                                                                                                           & Highgate Hotels for £431,000 per room,
to capitalise on the growing lifestyle                                                                                                                                                                                       volume of transactions in                                                place in regional UK.
                                                                                                                                                                           represented the largest deal acquired by a
trend, by offering quality, local, leisure                                                                                                                                                                                   regional UK totalled over
                                                                                                                                                                           private equity investor.                                                                                                   Whilst hotel investment into fixed lease
experiences, food-driven pubs with                                                                                                                                                                                                  £1.8 billion
                                                                                                                                                                                                                                                                                                      assets by institutional investors has
a comfortable overnight stay. UK                                                                                                                                           Despite, over 5,000 new hotel rooms                                            uu                                          grown in recent years, these institutions
domestic owner-operators such as                                                                                                                                           under construction and due to open in
                                                                                                                                                                                                                                                                                                      are typically well-capitalised, allowing
The Inn Collection Group, Chestnut                                                                                                                                         London in 2022, the pandemic-induced
                                                                                                                                                                                                                          In contrast to transactional activity                                       them to face contingent situations
Group, RedCat Pub Company, Cameron                                                                                                                                         development pause, has resulted in a
                                                                                                                                                                                                                          pre-pandemic, in 2021 regional UK has                                       and ride through such periods of
Ventures and Butcombe Brewery, have                                                                                                                                        slowdown in the city’s future pipeline of
                                                                                                                                                                                                                          witnessed a substantial decline in both                                     challenge. In 2021, the budget hotel
all expanded in size, by sourcing unique                                                                                                                                   new supply. Nevertheless, the London
                                                                                                                                                                                                                          development and investment activity.                                        sector, which historically has made
venues in popular locations, steeped in                                                                                                                                    market attracted 88% of the hotel
                                                                                                                                                                                                                          The number of single asset hotels                                           up the bulk of fixed lease investment
character and history and which benefit                                                                                                                                    development finance in 2021, with five
                                                                                                                                                                                                                          transacting in Regional UK represented                                      activity, accounted for just 10% of
from sympathetic restoration                                                                                                                                               development deals completed during the
                                                                                                                                                                                                                          over 80% of the total deals but accounted                                   the regional UK transaction volume,
and remodelling.                                                                                                                                                           year. This equated to £450 million
                                                The Winchester Hotel, acquired by UK domestic buyer, Jastar Capital. Competitive bidding process, resulting in a sale at                                                  for only 53% of the total Regional UK                                       recording approximately £180 million in
                                                10% above the guide price.                                                                                                 of funding raised to service 1,200 new
Because of the strong domestic leisure                                                                                                                                                                                    transaction volume. Approximately one                                       transaction volume, a decline of almost
                                                                                                                                                                           hotel rooms, with investors focused
demand there has been an exceptional                                                                                                                                                                                      quarter of single asset transactions were                                   76% compared to investment in 2019.
                                                This represented an astounding 385%                                transactions, accounting for a 54% share                almost exclusively on developing
level of distinctive assets being sold, in                                                                                                                                                                                attributed to independent hotels at a price
                                                increase compared to transaction volumes                           of total UK transactions (declining to 49%              budget hotels or serviced apartments.                                                                                      In 2022, the liquidity of the UK hotel
terms of their unique location, heritage,                                                                                                                                                                                 point of less than £10 million.
                                                in 2019.                                                           when excluding hotel development), the                  Competition for prime central London                                                                                       market is expected to be much
building fabric, history and positioning
                                                                                                                   sales activity increased by 50% compared                stock suitable for conversion to serviced      By comparison, in 2019 single asset hotels                                  stronger, with regional UK seeing a
relative to their local environment. Our        The sale of Barnsley House Hotel, a
                                                                                                                   to 2020. Still, it represented a 20% decline            apartments, is compelling.                     represented just over 30% of deals and                                      higher proportion of portfolio activity,
research indicates some £625 million            Cotswold country house hotel, where
                                                                                                                   when compared to 2019 – which at the                                                                   25% of the total Regional UK transaction                                    together with a rebound in the fixed
of hotels, independently operated,              Knight Frank acted on behalf of the                                                                                        In conclusion, there remains a high
                                                                                                                   time was considered a year of subdued                                                                  volume. In 2019, 15% of the single asset                                    lease investment market.
transacted in regional UK during 2021.          Calcot Collection, demonstrates the                                                                                        number of well-funded investors keen to
                                                                                                                   activity due to a scarcity of assets for sale.
                                                demand for quality hotel assets located                                                                                    acquire prime hotel assets and London
                                                in strong leisure-based destinations. The                          London witnessed some 38 hotels deals                   is set to be a major beneficiary of this
                                                                                                                                                                                                                             4 | UK Hotel transactional volumes (million)
    3 | UK hotel investment 2021                24-bedroom property was sold to a Hong                             completing (excluding developments),                    capital as the global city recovers. With         London v Regional UK 2012-2021
    by grade volume v rooms                     Kong-based HNWI, with the achieved                                 greater than the number of deals which                  the best assets enjoying high levels of
                                                price per key at a record price for regional                       completed in both 2019 and 2020. But                    liquidity, Knight Frank is aware of several        ■ Regional UK ■ London                         5-Year average Regional UK         5-Year average London
      Rooms        Volume
                                                UK hotels.                                                         with the absence of any trophy assets                   of high-end London hotels currently being                       9,000
      3-star       4-star              Budget
      5-star       Apartment           2-star                                                                      transactions, the average transaction                   prepared for sale in 2022. Strong levels
                                                London investment levels hold                                                                                                                                                              8,000
                            1%                                                                                     price per room decreased by 27%                         of demand are expected, and it will be
                                                up with a sharp rise in activity                                                                                                                                                           7,000
                                                                                                                   compared to 2019, to £302,000 per room                  interesting to see how these sales progress.
                11%              10%            in Q4                                                                                                                                                                                      6,000
                                                                                                                   (excluding developments).
        6%
                       5%
                            1%                                                                                                                                             Regional UK – liquidity

                                                                                                                                                                                                                             Million (£)
                  3%                            Despite the recovery only properly                                                                                                                                                         5,000
                                                                                                                   In total, some 29 London hotels transacted              boosted by single asset hotel
                                 19%            commencing in the autumn, once                                                                                                                                                             4,000
                 14%                                                                                               as going concerns, representing 33% of the              transactions
    12%
                                                international travel restrictions were
                                                                                                                   total UK transaction volume. Transacting                                                                                3,000
                                                eased and working from home guidelines                                                                                     With the pandemic stimulating significant
                             58%                                                                                   at around £392,000 per room, London’s                                                                                   2,000
                                                ending, investment levels in the Capital                                                                                   investment activity, the volume of
                                                                                                                   largest hotel deal at £355 million, involved                                                                            1,000
                                                have been resilient. Investor confidence                                                                                   transactions in regional UK totalled
                                 60%
                                                                                                                   the sale of the 906-room Holiday Inn
                                                grew stronger as the year progressed, with                                                                                 almost £1.8 billion, this follows a dearth                         0
                                                                                                                   Kensington Forum, acquired by The                                                                                               2012         2013      2014          2015   2016     2017    2018     2019    2020   2021
                                                the final quarter of the year witnessing                                                                                   of investment the previous year, due to
                                                                                                                   Fragrance Group, a private Singapore
    Source: Knight Frank Research               50% of London’s total annual transaction                                                                                   the lack of stock available in the market.        Source: Knight Frank Research
                                                                                                                   property company.
                                                volume. With over £2.1 billion of hotel                                                                                    Regional UK’s market share of the total
UK Hotel Capital Markets - Investment Review 2022 Emerging strong - £4 billion of hotel transaction in 2021, demonstrates resilience and long-term ...
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                                                                     U K H O T E L C A P I TA L M A R K E T S 2 0 2 2                                                                                                       U K H O T E L C A P I TA L M A R K E T S 2 0 2 2

                                    ZETLAND CAPITAL                                                                                                                                          uu

                                       PARTNERS
                                                                                                                                                                           We are more confident in
                                                                                                                                                                          London and gateway cities,
                                                                                                                                                                            such as Manchester and
                                                                                                                                                                             Edinburgh, given their
                                                                 Lily Wecker, Vice President                                                                              long-term appeal to a wider
                                                                                                                                                                           base of international and
                                                                                                                                                                               domestic guests.
                                                                                                                                                                                             uu

Why invest in the UK hotel                                    How would you consider                                       refurbished hotels and those that have        all, we at Zetland emphasize the “S”
market today?                                                 the recovery of London and                                   secondary locations. Well-located             (social) aspect and prioritize taking care
                                                              Regional UK to pre-pandemic                                  regional hotels could benefit from a          of our team members both in terms of
We are optimistic about the macro
                                                              trading levels?                                              balanced mix of leisure transient demand      their physical and mental well-being
prospects of UK gateway cities. UK
                                                                                                                           and corporate & MICE demand, whereas          as well as their job stability and income
cities have strong fundamentals with                          We are more confident in London and
                                                                                                                           those with a secondary location may           security. 70% of employees now demand
population growth (7.6% p.a.*) and job                        gateway cities, such as Manchester and
                                                                                                                           struggle to diversify from groups and         purposeful work*** and younger
creation (10 largest cities accounted                         Edinburgh, given their long-term appeal
                                                                                                                           attract transient traffic in the long-term.   consumers increasingly pay a premium
for 46% of job creation in 2013-19**).                        to a wider base of international and
                                                                                                                                                                         for sustainable products. It’s a win-win
While the pandemic continues to                               domestic guests. Although Regional UK                        What key trends do you
                                                                                                                                                                         to invest in ESG.
hinder international and corporate                            performed superbly in the summer of                          envisage will evolve in 2022?
travels, we expect this demand to fully                       2021 boosted by domestic tourism, we                                                                       The inflationary environment has
                                                                                                                           The rise of ESG coupled with accelerated
recovery by end of 2024. We see the                           are cautious whether they could sustain                                                                    encouraged us to think creatively
                                                                                                                           cost inflation will likely continue. ESG is
current environment an opportunistic                          this demand or not. As the recovery                                                                        about increasing efficiency across
                                                                                                                           now front and centre to our hotel staff,
window for acquiring sound assets and                         continues, we expect a bifurcation                                                                         our portfolio. For instance, installing
                                                                                                                           guests as well as shareholders. Above
repositioning them in the next 1-2 years.                     between well-located and recently                                                                          energy-efficient M&E, up-skilling the
                                                                                                                                                                         workforce and adopting re-usable or
                                                                                                                                                                         bio-degradable materials are just a few
                                                                                                                                                                         initiatives we have rolled out.

                                                                                                                                                                         What key drivers will boost
                                                                                                                                                                         hotel liquidity in 2022 and
                                                                                                                                                                         beyond?

                                                                                                                                                                         We saw a lot of capital deployment from
                                                                                                                                                                         equity investors in 2021. The return of      Hospitality hasn’t been known as an                      needs and provide creative capital
                                                                                                                                                                         credit will be key to further liquidity      industry generous to its staff, and here                 solutions. During the pandemic, we
                                                                                                                                                                         in 2022. While alternative lenders           we have an opportunity to improve                        closed multiple investments where we
                                                                                                                                                                         remained throughout the year of 2021,        working conditions, invest in diversity                  provided rescue financing and growth
                                                                                                                                                                         we expect senior lenders to return to        recruitment initiatives, and develop the                 equity funding to family-owned groups.
                                                                                                                                                                         prime hospitality assets in the second       next generation of talents.
                                                                                                                                                                         half of 2022 in a meaningful way.
                                                                                                                                                                                                                      What are your key investment
                                                                                                                                                                         What long-term opportunities                 criteria and how has this
                                                                                                                                                                         do you consider have arisen                  evolved following the crisis?
                                                                                                                                                                         from this pandemic?
                                                                                                                                                                                                                      Zetland invests in complex, special
                                                                                                                                                                         This pandemic could serve as an              situations where capital is urgently
                                                                                                                                                                         opportunity to re-think guest experiences    needed or scarce. Our core thesis is                     Sources:
                                                                                                                                                                                                                                                                               * www.gov.uk - trend deck 21:Urbanisation
                                                                                                                                                                         and employee well-being. Guests and          to invest in quality assets and strong
                                                                                                                                                                                                                                                                               ** www.centreforcities: why cities will be our main job
                                                                                                                                                                         employees are now more acutely aware         management teams in prime leisure                        creators post covid

Zetland Capital Partners acquired The Macdonald Manchester Hotel (338-bedrooms) and The Macdonald Holyrood Hotel, Edinburgh (157 bedrooms) from Macdonald Hotels in
                                                                                                                                                                         of safety measures, air ventilation,         destinations or city-centre locations.                   *** www.mckinsey.com - help your employees find
                                                                                                                                                                                                                                                                               purpose or watch them leave
November 2021.                                                                                                                                                           fair treatments, and mental health.          We strive to understand our partners’
UK Hotel Capital Markets - Investment Review 2022 Emerging strong - £4 billion of hotel transaction in 2021, demonstrates resilience and long-term ...
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                                                                        U K H O T E L C A P I TA L M A R K E T S 2 0 2 2                                                                                                    U K H O T E L C A P I TA L M A R K E T S 2 0 2 2

                     OVERSEAS INVESTMENT                                                                                                                                              MOST ACTIVE INVESTORS

                                                   London a key target for safe-haven investment                                                                                                           Private Equity investors ranked as top UK buyer in 2021

I    n 2021, overseas buyers invested
     almost £1.5 billion into the UK hotel
                                                                America, with a total investment volume
                                                                of more than £850 million, of which
                                                                                                                           notably corporate, group and international
                                                                                                                           overnight stays. Hotel trading performance
                                                                                                                                                                         C     apital flows from private equity
                                                                                                                                                                               investors totalled almost £1.5
                                                                                                                                                                                                                         	Goldman Sachs & Cedar Capital
                                                                                                                                                                                                                           Partners acquired The Belfry Hotel
                                                                                                                                                                                                                                                                                                   uu

market, an uplift of 31% compared to                            75% of the investment volume targeted                      underpins the transaction market, and as      billion in 2021, representing a 39% share         & Resort for £140 million from US                          The strong level of
the previous year, but off a relatively                         London. A further 27% of overseas                          London’s trading performance strengthens,     of the UK’s total investment volume.              Private Equity firm KSL Capital.                      investment in the UK hotel
low base, this represented a 28% decline                        investment came from Asia, equating                        we envisage an increase in hotel assets       Regional UK was a strong beneficiary of                                                                   sector by private equity
                                                                                                                                                                                                                         	Brookfield-backed, serviced
compared to 2019. Some 74% of overseas                          to over £400 million. Over 90% of this                     marketed for sale.                            this capital, with approximately £950                                                                  investors verifies the weight
                                                                                                                                                                                                                           apartment operator, edyn group
investment was targeted towards                                 capital originated from the Singaporean                                                                  million invested, representing 54% of the                                                              of capital seeking investment
                                                                                                                           The investment made by the Fragrance                                                            signed a £195 million debt facility
London, this is a complete reversal of the                      investor, the Fragrance Group, following                                                                 total regional UK investment and 62%                                                                        opportunities. They
                                                                                                                           Group, endorses the group’s commitment                                                          with Blackstone’s Global Real
investment focus in 2019, where regional                        the purchase of the Holiday Inn Forum                                                                    share of total private equity investment.                                                                partner with experienced
                                                                                                                           to the UK, having previously acquired                                                           Estate Debt fund (BRED) and KSL
UK attracted 73% of overseas investment.                        Kensington Hotel and Aloft Liverpool                                                                                                                                                                             operators, aiming to create
                                                                                                                           five operational hotels and a further six     The two largest portfolio deals to                Capital Partners, with the funds
With over £1.1 billion of investment                            Hotel, which together accounted for 25%                                                                                                                                                                             quality portfolios with
                                                                                                                           development sites, in strategic resort and    transact in 2021 – Henderson Park’s               used to support its expansion into
injected into the London market,                                of the total overseas investment. Even                                                                                                                                                                                growth potential.
                                                                                                                           city centre locations, since 2017. Such       acquisition of 12 Hilton hotels (Project          Europe and to develop its newly
overseas capital represented 51% of                             without this transaction, still some 66%
                                                                                                                           investment is testament to the optimism       Conrad) and MCAP Global Finance’s                 launched brand, Cove. The facility                                      uu
the total London hotel investment. In                           of the overseas capital flow was targeted
                                                                                                                           that committed overseas investors have on     acquisition of 17 Holiday Inn and Crowne          contributed to the £62.5 million
contrast, only 21% of the investment                            towards London.
                                                                                                                           the future of the UK hotel property market.   Plaza branded hotels (Project Horizon) –          funding arrangement to secure
volume in regional UK originated from                           Prior to the sudden arrival of the Omicron                 For HNWIs, with access to patient capital,    were both acquired using private equity,          the acquisition of Cove Landmark                    complement or diversify their existing
overseas. Despite the unprecedented                             variant, London continued to deliver its                   the UK hotel sector offers the opportunity    accounting for approximately 44% of the           Pinnacle Canary Wharf, where                        hotel portfolio, possessing the market
challenges and uncertainty endured                              highest level of profitability since the                   to look beyond traditional asset classes,     investment secured by this investor type.         162-units will operate as serviced                  knowledge and expertise to acquire
by the sector, it is apparent that global                       start of the pandemic, boosted by an                       providing access to prime real estate and                                                       apartments, within the new                          the asset based on the current trading
investors seek post-pandemic safe                                                                                                                                        The strong level of investment in the UK
                                                                uplift in the UK domestic market and                       land, with the potential to reposition,                                                         75-storey luxury residential tower.                 performance. Deals where Knight Frank
havens and London’s hotel real estate is                                                                                                                                 hotel sector by private equity investors
                                                                overseas visitors. Despite the temporary                   extend or develop the assets. Investments                                                                                                           acted on behalf of the owner included:
a certain target and beneficiary.                                                                                                                                        verifies the weight of capital seeking          	Cerbereus Capital Management
                                                                set-back of Omicron, London’s recovery                     of this scale have potential to offer these                                                                                                         the Arora Group’s acquisition of the
                                                                                                                                                                         investment opportunities. They partner            and Highgate Hotels purchasing
Almost 58% of overseas capital injected                         is expected to gather pace, boosted by                     investors stable, resilient cashflows and                                                                                                           5-star, Luton Hoo Hotel, Golf & Spa;
                                                                                                                                                                         with experienced operators, aiming to             the Dorsett City London Hotel for
into UK hotels originated from North                            the return of key sources of demand,                       high returns over the long-term.                                                                                                                    Kaleidoscope’s purchase of Bishopstrow
                                                                                                                                                                         create quality portfolios with growth             £115 million.
                                                                                                                                                                                                                                                                               House Hotel in Wiltshire; Jastar Capital
                                                                                                                                                                         potential. Other significant Private
                                                                                                                                                                                                                       UK domestic buyers seek                                 completed on The Winchester Hotel & Spa
                                                                                                                                                                         Equity investors active in the sector
                                                                                                                              5 | Buyer origin                                                                         out opportunities to drive                              and the acquisition of the Bentley Hotel
                                                                                                                              2021 vs 2019                               during 2021 included:
                                                                                                                                                                                                                       organic growth                                          & Spa in Lincoln and Stanton House in
                                                                                                                                2019         2021
                                                                                                                                                                           	Zetland Capital Partners,                 A growing number of domestic                            Wiltshire to the same private owner.
                                                                                                                                UK                       Middle East
                                                                                                                                                                             who acquired the Macdonald                operators have succeeded in raising                     Assets which have been marketed for
                                                                                                                                European                 East Asis
                                                                                                                                                                             Manchester Hotel and Macdonald            debt finance and/or are well funded                     sale, following action taken as a result
                                                                                                                                North America            Other
                                                                                                                                                                             Holyrood Hotel in Edinburgh for           and are capitalising on opportunities                   of the pandemic, have continued to fuel
                                                                                                                                                    1%                       a sum in excess of £100 million,          the pandemic has presented. UK
                                                                                                                                                                                                                                                                               this trend for domestic buyers to acquire
                                                                                                                                                                             as well as acquiring the De Vere          corporate hoteliers and corporate
                                                                                                                                                                                                                                                                               attractive assets on a selective basis,
                                                                                                                                     22%         4% 1%           63%         Staverton Hotel in Daventry. The          buyers represented 17% of the total UK
                                                                                                                                                                                                                                                                               with some £400 million of hotels
                                                                                                                                                                             group also acquired The Morrison a        transaction volume, but almost 30%
                                                                                                                                             10%                                                                                                                               transacting in 2021 to a UK Corporate
                                                                                                                                                                             DoubleTree by Hilton in Dublin for        share of the total rooms transacted.
                                                                                                                                           11%                                                                                                                                 Hotelier. Other examples of sales include
                                                                                                                                                                             approximately €65m.
                                                                                                                               10%         9%                                                                          Knight Frank has been instructed on                     the acquisition of the Hilton Warwick/
                                                                                                                                                     65%
                                                                                                                                                                           	Conker Dawn, a new investment             several deals where the successful                      Stratford-Upon-Avon by Serani Hotels;
                                                                                                                                  3%
                                                                                                                                                                             vehicle, acquired the Hampton by          purchaser is a reputable UK domiciled                   the purchase of Five Lakes Resort in
                                                                                                                                1%
                                                                                                                                                                             Hilton Waterloo and the Doubletree        buyer, already with a strong presence                   Colchester to Potters Leisure; Lakeside
                                                                                                                                                                             by Hilton York from privately-            in the UK Hotel sector. These well-                     Newby Bridge in the Lake District to
                                                                                                                              Source: Knight Frank Research                  owned, UK-based Shiva Hotels, for         capitalised buyers have acted quickly                   Classic Lodges; and Bredbury Hall &
Barnsley House Hotel, acquired by Halo HP Hong Kong Ltd. The 24-bedroom hotel, sold for a record price per key for
Regional UK.                                                                                                                                                                 approximately £95 million.                and purchased assets which directly                     Country Club to Vine Hotels.
UK Hotel Capital Markets - Investment Review 2022 Emerging strong - £4 billion of hotel transaction in 2021, demonstrates resilience and long-term ...
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                           AVELIOS
                                                                                                        expect an increase in forced sales                    acquire a quality asset in a rapidly                               team and a leading firm as our
                                                                                                        as lenders are likely to become less                  developing London submarket, well                                  white label hotel manager to help us

                      ALTERNATIVE ASSETS
                                                                                                        forgiving for struggling hotels and any               positioned to benefit from a post-Covid                            reposition and stabilise the asset.
                                                                                                        covenant breaches.                                    market recovery.

                                                                                                        There is no doubt that Covid-19 has                   What actions have you                                                                        uu
                                                                                                        stimulated an interesting landscape for               undertaken to mitigate                                                   Overseas investors are
                                             Guido Lang, Chief Investment Officer
                                                                                                        investment. We focus on future-proof
                                                                                                                                                              financial challenges?                                                  attracted to the UK as it is
                                                                                                        assets in liquid markets across Europe
                                                                                                                                                                                                                                    among the most liquid and
                                                                                                                                                              Our underwriting assumes a
                                                                                                                                                                                                                                   transparent commercial real
                                                                                                        that provide attractive, uncorrelated,                conservative and gradual market
                                                                                                                                                                                                                                      estate markets globally.
                                                                                                        risk-adjusted returns. The East London                recovery and we have appointed a
                                                                                                        Hotel presented an opportunity to                     market leading professional advisor                                                          uu

Why invest in the UK hotel                     one of the most visited and culturally
market today?                                  vibrant cities in the world thanks to
                                               its deep history, arts and culture and
We are positive on the UK hotel market
                                               position as global economic centre.
post Covid-19 and eager to deploy
capital into the market at an attractive       What key trends do you
point in the recovery cycle. We target         envisage will evolve and what
high quality assets, in good and rapidly       are your main concerns in 2022?
improving locations, benefitting from
                                               Whilst the domestic leisure and corporate
strong fundamentals, at an attractive
                                               travel markets are likely to recover
entry basis with value-add potential from
                                               soonest, we expect the international
repositioning or stabilisation.
                                               market to recover rapidly as travel
Our aim is to reposition and stabilise the     restrictions ease and people crave a
hotel in the short to medium term before       return to physical connections.
considering a sale.

What is your view concerning                                             uu
the long-term prospects of the                 We are positive on the UK hotel
UK hotel market?                                 market post Covid-19 and
                                               eager to deploy capital into the
In the long-term the UK, and particularly       market at an attractive point
London, will continue to benefit from              in the recovery cycle.
a combination of strong domestic and
                                                                         uu
international leisure and corporate hotel
demand. We are particularly positive
                                               Cost inflation, including rising energy
on efficient and well-located urban city
                                               prices and the cost of supplies remain
centre hotels, that provide flexible and
                                               key concerns in the current trading
good value accommodation to a variety
                                               environment. Similarly, impacting
of guest types, and which have great
                                               across the sector, staff shortages will
transport links.
                                               remain a challenge, and the return of
We consider that both London and               VAT back to 20%.
Regional UK will return to pre-pandemic
                                               What key drivers will
trading levels between two to three years.
                                               boost hotel liquidity in
What are the key attractions for               2022 and beyond?
overseas investors to invest in
                                               There is pent up investment demand
the UK hotel market?
                                               from hotel investors, following years of
Overseas investors are attracted to the        market disruption and we expect to see
UK as it is among the most liquid and          more disposals as owners look to unload
transparent commercial real estate             assets, they were unable or unwilling
markets globally. London will remain           to sell during the pandemic. We also
                                                                                                                                                  The East London Hotel, acquired in a joint venture agreement between Avelios Alternative Assets and Crestline Investors in October 2021.
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                         INSTITUTIONAL INVESTMENT                                                                                                                                                                                                                          uu
                                                                                                                                                                                                                                                                                                                   Conversely, we saw very strong investor                          an investment-grade product, will be
                                                                                                                                                                                                                                                       Whitbread-let investments                                   demand return for Whitbread / Premier                            subject to the quality and location of the
                                                                                                                                                                                                                                                          are experiencing the                                     Inn-backed assets, with institutional                            stock, as well as institutional investors
                                                                                The Continuing Appeal of the Hotel Sector                                                                                                                                highest level of demand                                   investors leading the charge. Pricing                            becoming more accepting of variable
                                                                                                                                                                                                                                                         and yields are predicted                                  achieved on assets in December was at                            occupational turnover-based leases.
                                                                                                                                                                                                                                                       to sharpen further for the                                  levels higher than pre-pandemic.
                                                                                                                                                                                                                                                                                                                                                                                    As we enter 2022, fixed lease hotel
Diversification in investment-                                                              combined with a substantial uplift in                                  investors will be expected as the recovery                                         most sought-after assets. We
                                                                                                                                                                                                                                                                                                                   It is clear, that many now interested in the                     transaction volumes are expected to
grade stock drives growth in                                                                pricing in the broader investment market                               takes place.                                                                        are experiencing renewed
                                                                                                                                                                                                                                                                                                                   sector are not purely focussed on covenant                       increase, with the sector offering
the average transaction price                                                               (comprising fixed lease, ground lease and                                                                                                                  demand for Travelodge-let
                                                                                                                                                                   The sale of the 212-room Yotel London                                                                                                           strength, but they are also considering the                      portfolio diversification and value
per room                                                                                    income strip transactions), investment                                                                                                                      investments and this will
                                                                                                                                                                   Clerkenwell, which sold off a guide price of                                                                                                    stability of the rental income stream and                        compared to other asset classes, on a
                                                                                            sales transacted at an average transaction                                                                                                                continue to build as the year
In pursuit of available investment-grade                                                                                                                           £70 million to LGIM Real Assets, was one of                                                                                                     predictability of future cash flows far more                     risk-adjusted basis. But with the
                                                                                            price of £172,000 per room, an uplift of 46%                                                                                                                       progresses.
bedroom stock, institutional investors                                                                                                                             the first central London hotels to transact                                                                                                     closely. The property fundamentals are key.                      development pipeline slowing, the
                                                                                            compared to the 2019 transaction price.                                                                                                                         Charles Fletcher, Partner, Specialist
seek to diversify their investment in the                                                                                                                          following the onset of the pandemic.                                                            Property Investment                                                                                              fixed lease market may continue to be
                                                                                                                                                                                                                                                                                                                   Operationally, the two largest operators
sector. The £10 million sale-and-leaseback                                                  Institutional investments target                                       Knight Frank acted for the administrators                                                               uu                                                                                                       constrained by a lack of stock.
                                                                                                                                                                                                                                                                                                                   in the fixed-lease market, Whitbread
transaction of the Lamington Group’s                                                        development sites, focusing on                                         responsible for the sale, achieving the
                                                                                                                                                                                                                                                                                                                   and Travelodge, have both rebounded
Room2 Southampton asset, to Aberdeen                                                        forward funding deals                                                  highest value per room for a trading asset                                      reported £143 million (£388,000 per
                                                                                                                                                                                                                                                                                                                   strongly post lockdown as seen in their
Standard Investment, where Knight Frank                                                                                                                            made by a UK Institutional investor and                                         room). Meanwhile, Federated Hermes
                                                                                            Total institutional investment into the                                                                                                                                                                                recent trading updates and they continue                                                  uu
advised the purchaser, is considered to                                                                                                                            represented the Fund’s first operational                                        entered into two forward funding
                                                                                            UK hotel market totalled approximately                                                                                                                                                                                 to be recognised as two of the most
be a real test of the operator’s covenant                                                                                                                          hotel acquisition.                                                              agreements, a £97.5 million agreement                                                                                                We anticipate a rise in hotels
                                                                                            £750 million in 2021, with an 88% to 12%                                                                                                                                                                               defensive operators, with an ability to drive
strength, with the deal having completed in                                                                                                                                                                                                        with developer Dominvs, for the 400-                                                                                                funded via a forward funding
                                                                                            split between London and Regional UK.                                  Institutional investors provided over                                                                                                           occupancy and reduce overheads. The
January 2021, at the start of England's third                                                                                                                                                                                                      room Premier Inn Hammersmith and a                                                                                                     structure as schemes on
                                                                                            In total, institutional investors (UK and                              £300 million of development funding,                                                                                                            opportunity to offer a durable long-term
lockdown, when visibility for the recovery                                                                                                                                                                                                         £35 million agreement with Citygrove                                                                                                   hold over the term of the
                                                                                            overseas) accounted for 19% of total UK                                representing 42% of this buyer group’s                                                                                                          income stream, hedged against inflation,
of the sector was extremely opaque.
                                                                                                                                                                                                                                                   Securities for the proposed 137-bedroom                                                                                                pandemic are revisited,
                                                                                            hotel investment and was ranked as the                                 investment volume. The deals involved                                                                                                           will continue to drive investor interest.
                                                                                                                                                                                                                                                   Premier Inn Lambeth development.                                                                                                       as well as the continuing
                                                                                            second most active investor group to invest                            three London sites, totalling some 900
Serviced apartments have remained                                                                                                                                                                                                                                                                                  As evidenced in 2021, an increasing                                    ground rent trend which
profitable throughout the pandemic,
                                                                                            in the sector.                                                         rooms, let to Whitbread and a fourth site                                       What does the future hold for
                                                                                                                                                                                                                                                                                                                   number of operators are competing in                                   allows owner operators
                                                                                                                                                                   let to Dalata, for the 260-bedroom Maldron                                      the Fixed Lease Market?
thereby proving their resilience and                                                        UK institutional investment totalled £430                                                                                                                                                                              the occupational lease space, including                               the opportunity to access
                                                                                                                                                                   One Park Lane Liverpool development.
robustness. The inclusion of serviced                                                       million, despite being 80% below the                                                                                                                   Historically, Travelodge let-investments                        Dalata, edyn Group, StayCity, Melia and                              relatively low-cost capital in
apartments as investment-grade product                                                      level of investment in 2019, this investor                             The largest transaction involved the UK’s                                       have been the most frequently traded                            Lamington Group, who are all committed                               exchange for around 15% of
is a trend that will continue well beyond                                                   type recorded positive annual net capital                              largest private pension scheme, Universities                                    fixed-lease hotel assets. The impact of                         to forging strong relationships with                                their EBITDA, but still retain
2021 and will serve to elevate the average                                                  inflows of around £250 million since the                               Superannuation Scheme, entering into                                            the Travelodge CVA in 2020 dented                               institutional investors. AGO Hotels, which                            full operational control of
transaction price per room further. In                                                      pandemic began. This demonstrates that                                 a forward funding agreement to acquire                                          investor confidence however, and we                             offers a hybrid lease, equity stake and profit                              their business.
2021, with a notable absence of Travelodge                                                  most fund managers were well capitalised                               the 369-bedroom Premier Inn Paddington                                          saw a fall in demand which resulted in                          participation, evolved out of the turbulence                             Charles Fletcher, Partner, Specialist
                                                                                                                                                                                                                                                                                                                                                                                                   Property Investment
stock transacting, following the operator’s                                                 and positioned to ride out the storm, but an                           development from Invesco Real Estate and                                        limited activity in 2021, with only seven                       of the pandemic and will seek to expand its
Company Voluntary Arrangement (CVA),                                                        increase in portfolio churn by institutional                           London-based developer YardNine, for a                                          Travelodge assets trading during the year.                      portfolio further, but its ability to become                                              uu

            6 | Total UK hotel investment volume 2021 - by investor profile Buyers v Sellers

         ■ Buyer                           ■ Seller          Buyer –average price per room transacted

                                   1,600                                                                                                                                                         350,000
                                                                                                                                                                                                           Average Price per Room Transacted (£)

                                   1,400
                                                                                                                                                                                                 300,000
   Transaction Volume (£Million)

                                   1,200
                                                                                                                                                                                                 250,000

                                   1,000
                                                                                                                                                                                                 200,000
                                    800
                                                                                                                                                                                                 150,000
                                    600

                                                                                                                                                                                                 100,000
                                    400

                                    200                                                                                                                                                          50,000

                                       0                                                                                                                                                         0
                                            Private Equity   Overseas    UK Institutional    UK Corporate        Overseas          UK Corporate       UK Private       Overseas     HNW Family
                                                             Corporate      Investor           Hotelier         Institutional        Investor          Hotelier        Corporate      Office
                                                              Investor                                            Investor                                              Hotelier
            Source: Knight Frank Research                                                                                                                                                                                                          Hilton Maidstone, the 146-bedroom hotel was acquired by Orida Group, on the basis of obtaining vacant possession at the end of the lease. The hotel will complement the group's
                                                                                                                                                                                                                                                   expanding collection of hotels and prestigious golf clubs, all regionally located in the South East of England.
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                                              BLACKROCK                                                                                                                       REGIONAL UK HOTEL
                                      Sam Farquharson, Vice President, BlackRock Real Assets
                                                                                                                                                                            TRANSACTION VOLUME BY
                                                                                                                                                                           GEOGRAPHY AND BY REGION
                                                to long-term investment performance in                        better than ever. Operators and owners
Why invest in the UK hotel
                                                the hotels sector.                                            have learnt to manage what may have
market today?                                                                                                                                                                                                        With many indicators suggesting that transactional activity’s
                                                                                                              historically been considered fixed costs.
                                                There appears to be no quick fix for                                                                                                                               makeup in 2021 was different from recent pre-pandemic investment
Sectors of the UK hotel market offer a                                                                        Going forward, cashflows are likely to be
                                                the ongoing labour shortages that the                                                                                                                               activity, our detailed, analysis of where investors targeted their
strong opportunity to capitalise on a                                                                         managed more efficiently, which should
                                                hospitality sector is grappling. Equally,                                                                                                                                         capital confirms this understanding.
period of growth, with the opportunity                                                                        help improve margins.
                                                increasing operational and construction
to obtain significant reversion
                                                costs, as well as rising inflation, all                       Whilst the past two years have been
through improved occupancy and
                                                remain significant concerns for 2022.                         extremely difficult for the leisure
strong room rates as we emerge from
the Pandemic. This is not true of the           Supply continues to be an issue in certain
                                                                                                              and hospitality sectors, it has also
                                                                                                              provided incredible insight into which
                                                                                                                                                           F                                    rom a location analysis of over 170
                                                                                                                                                                                                hotels transacting in regional UK
                                                                                                                                                                                                                                               Edinburgh ranked as the most
                                                                                                                                                                                                                                               liquid city in regional UK for
                                                                                                                                                                                                                                                                                                                   of smaller valued deals, with an average
                                                                                                                                                                                                                                                                                                                   transaction price of around £6 million,
whole sector and so there needs to be           markets, whilst development might
                                                                                                              sectors of the hotels market, and even       in 2021 (excluding hotel developments                                               hotel transactions                                                  led to the South East Region securing the
a significant amount of caution and a           stall in the short to medium term, this
                                                                                                              which individual assets, are the most        and ground lease transactions), our                                                                                                                     highest number of hotels transacting.
detailed underwrite when assessing              remains on the radar. This is particularly                                                                                                                                                     Regionally, the South East of England
                                                                                                              defensive and have the strongest pools of    research indicates that approximately
opportunities but, in my opinion, the           pertinent in city centres which have seen                                                                                                                                                      was ranked as the most liquid region                                Scotland’s prime cities were ranked as
                                                                                                              demand. The pandemic has also shown          46% of hotels which transacted, were
right assets will offer a durable long-         significant vacancy and redevelopment                                                                                                                                                          for hotel investment, with transactions                             the second-highest region, recording
                                                                                                              which assets can minimise costs when         located in a rural/resort/coastal setting,
term income stream for investors.               opportunity. With large department stores                                                                                                                                                      of approximately £420 million. Knight                               over £335 million of transactions.
                                                                                                              required and withhold what has been an       whilst city/urban/orbital/business park
                                                being repurposed and hotels often at the                                                                                                                                                       Frank acted on behalf of the seller for                             Edinburgh is the most liquid city in
Whilst historically hotels have been                                                                          unprecedented impact on trade.               locations accounted for the remaining
                                                forefront of this, barriers to entry are lower                                                                                                                                                 the asset sales of the 5-star, 228-bedroom                          regional UK, with some eleven deals
considered within the alternatives                                                                                                                         56% of completed hotel sales. Hotels
                                                and certain hotel markets could potentially                   This insight has allowed investors to                                                                                            Luton Hoo Hotel, Golf & Spa to the Arora                            transacting at an estimated volume
umbrella, the gap between traditional                                                                                                                      which transacted in these city/urban/
                                                see large amounts of new supply.                              really focus in on the right assets and                                                                                          Group and the 215-bedroom Hilton                                    of around £260 million. Edinburgh
sectors and alternatives is becoming ever                                                                                                                  orbital locations accounted for 69% of the
                                                                                                              get live visibility on how specific assets                                                                                       Bracknell sold to KSL Capital. Together                             accounted for a 78% share of investment
closer. This could continue to become           What learning experiences have                                                                             investment volume, due largely to their
                                                                                                              trade in times of turbulence. The strong                                                                                         with the luxury 49-bedroom Stoke Park                               in prime Scotland and a 15% share of the
less of an issue, as the more traditional       come out of the pandemic?                                                                                  increased size and greater value. A review
                                                                                                              bounce back in performance during                                                                                                Country Club, these three assets were                               total Regional UK hotel market, whilst
sectors experience ever increasing                                                                                                                         of top regional UK cities is somewhat
                                                One of the overwhelming positives to                          H2-2021 demonstrates the robust nature                                                                                           significant contributors to the total                               the city of Glasgow accounted for a
amounts of operational leases.                                                                                                                             meaningless in a year where certain
                                                come out of the pandemic is that hotel                        of the sector, providing investors with                                                                                          transaction volume in the South East of                             further 21% of the regional investment.
                                                                                                                                                           cities have seen very low numbers or a
Getting comfortable with operational            operators have understood their cashflows                     improved optimism for the year ahead.                                                                                            England. However, the strong number                                 Three of the largest hotels to transact
                                                                                                                                                           complete famine in transactional activity.
real estate is a must across all sectors
now and so that is becoming less of a
hindrance for potential investors which
may lead to increased demand and                                                                                                                              7 | Regional UK hotel transactions 2021 by UK region

yield compression over the medium
                                                                                                                                                               ■ Volume                               ■ Average Price Per Room
term. The medium to long term returns
UK hotel investments offer can be very                                                                                                                                                          450,000                                                                                                                                        190,000
favourable when compared against
                                                                                                                                                                                                400,000
other sectors.                                                                                                                                                                                                                                                                                                                                 170,000

                                                                                                                                                                                                                                                                                                                                                         Average value per room transactied (£)
                                                                                                                                                               Transaction Volume Million (£)
                                                                                                                                                                                                350,000
What are your biggest concerns                                                                                                                                                                                                                                                                                                                 150,000
                                                                                                                                                                                                300,000
for 2022?
                                                                                                                                                                                                250,000                                                                                                                                        130,000
As with most sectors, there will be
                                                                                                                                                                                                200,000                                                                                                                                        110,000
winners and losers. An increased
widening of the gap in terms of                                                                                                                                                                  150,000
                                                                                                                                                                                                                                                                                                                                               90,000
performance between certain locations                                                                                                                                                            100,000
and sectors seems inevitable within the                                                                                                                                                                                                                                                                                                        70,000
                                                                                                                                                                                                 50,000
hotels market. Emerging from various
lockdowns over the last two years has                                                                                                                                                                 0                                                                                                                                        50,000

given investors some clues as to the speed                                                                                                                                                                 South   Scotland      North    West      South        East   Yorkshire & East of             Northern   Wales    Scotland   North
                                                                                                                                                                                                            East    Prime        West    Midlands   West       Midlands The Humber England               Ireland           Secondary   East
in which certain hotels can bounce back,
                                                                                                                                                              Source: Knight Frank Research
but selecting the right product will be key     Hilton Garden Inn, Birmingham Airport, 178-bedrooms, owned by BlackRock, operated by Castlebridge
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