WOLLONGONG CITY COUNCIL EVENT SPONSORSHIP PROSPECTUS 2019-22
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WOLLONGONG CITY COUNCIL
EVENT SPONSORSHIP PROSPECTUS
2019-22
MESSAGE FROM THE LORD MAYOR
Wollongong has a vibrant calendar of events showcasing
the region’s great success and award winning stories
including Australia Day, Viva la Gong, New Year’s Eve
celebrations and more recently, Comic Gong.
I am pleased to be able to provide you with the opportunity
to be part of these family-friendly, alcohol-free and vibrant
city wide events by becoming a sponsor.
The Sponsorship Prospectus within the following pages
of this document outlines these signature community
events along with a snapshot of other popular annual
celebrations. All these activities combine to have a
substantial impact within our diverse and cultural
community.
I would encourage you to take this information on board,
look at the number of people who have already committed
to these events and how your contribution can bring
positive feedback to you and your company/organisation.
You could be part of the success story too!
Gordon Bradbery AM
Lord Mayor
City of Wollongong
1
BECOME A SPONSOR BECOME A SPONSOR
Presented by Wollongong City Libraries,
Comic Gong is a one-day festival that
brings people from across NSW together Viva la Gong is Wollongong’s premier
to celebrate libraries, a shared love of arts, culture and community festival.
pop culture and comics. As a library run Each November this much-loved
event, Comic Gong is unique in the comic event takes over MacCabe Park in a
convention circuit as its focus is on bringing
the community together and supporting Event colourful celebration of our region’s
attracts
unique creative identity.
artists.
over 12,000
Comic Gong is for everyone: the superheroes, the
people On the second Saturday in November,
Wollongong is all about Viva la Gong. MacCabe
villains, the hardcore fans and those who are just Park, in the city centre, is transformed from
looking for a fun day out. So come join us! a greenspace to an arts and cultural hub.
Sponsoring this event will give your organisation There are multiple stages offering high quality Event
great exposure to a broad audience from all entertainment from both the local area and attracts
20,000
corners of the region and beyond. beyond, creative spaces are set up, kids’ play
areas are constructed and street and physical
Your support will ensure the ongoing theatre and art exhibitions keep the Viva crowds people
sustainability of this great community event engaged. Plus, each year the international food
for both exhibiting artists and Comic Gong and arts and crafts markets continue to draw in
participants.
Creative Hub Workshop Sponsor
La Petite Grande Circus Sponsor
the crowds.
Play Zone Workshop Sponsor
Comic Gong is a non-profit event.
Community Stage Sponsor
The festival is a fantastic opportunity for
In-kind sponsorship must be suitable for businesses and organisations to promote their
Main Stage Sponsor
Cosplay prizes, major prize draw, raffles and MAJOR SPONSORS CASH OR MERCHANDISE TO THE VALUE OF products and services at an event that nurtures
In Kind Support
Wollongong’s cultural, creative and artistic heart.
Aerial Sponsor
Major Sponsor
other competitions.
$10,000 +GST
$1,500 +GST
$8,000 +GST
$5,000 +GST
$5,000 +GST
$5,000 +GST
$5,000 +GST
$5,000 +GST
UP TO $1,000 +GST
Here’s what you get...
UP TO $500 +GST
UP TO $250 +GST
$5,000+ +GST
$2,500+ +GST
Here’s what you get... All publicity, including radio, television & print media
YOUR LOGO ON...
Event program*
All related printed publicity material Outdoor signage
YOUR LOGO ON...
The Comic Gong sponsors webpage, with links to your Facebook/website Marquee to promote your company or host your clients
The Comic Gong program Your signage throughout the festival area
The event big screen Your signage in your sponsored area
A promotion on Wollongong Library digital screens Opportunity to speak at event & media launch
Naming rights to the cosplay competitions Invitation to media launch
Logo on Viva la Gong website
Your signage displayed at multiple event venues (supplied by you)
Link on website
Pull-up banner signage at event (supplied by you)
MC acknowledgement at event
MC recognition at event
Opportunity to include merchandise / special offers at event
Certificate of sponsorship
* Logo in section relevant to your sponsorship.
Contact us
The Comic Gong Team ngong NSW 2500
, 41 Burelli Street, Wollo
Contact uors
Wollongong City Council The Viva Team llongong 2500
phone: (02) 4227 7111 cil, 41 Burelli Street, Wo
sor or Wollongong City Coun
to become a spon llongong.nsw.gov.au
for fu rth er infor m ation email: comicgong@wo sor phone: (02) 4227 7111 v.au
to become a spon s@wollongong.nsw.go
2 for furth er infor m ation email: culturalservice 3
BECOME A SPONSOR
New
E
ACORN
Year s ve
LAWYERS
’
LED Screen capturing live cro
Our New Year’s Eve celebrations shots New Years Eve 2016
wd
are growing bigger every year. Over
20,000 people flock to the foreshore
to enjoy Wollongong’s celebrations.
Music, roving performers, rides, activities for the kids and New Year’s Eve
stalls provide a lively atmosphere in the lead up to the popular
fireworks spectacular over Wollongong harbour
celebrations
upon nightfall. are growing
Naming Rights Sponsor
Accessibility Sponsor
every year.
Circus Zone Sponsor
LED Screen Sponsor
Fireworks Sponsor
Corporate Sponsor
Volunteer Sponsor
Children’s Activity
Wollongong City Council prides itself on being able to provide
$6,500 +GST x2
Stage Sponsor
free family friendly events for the entire community – but your
Zone Sponsor
$12,500 +GST
$10,000 +GST
$10,000 +GST
$5,000 +GST
$3,000 +GST
$2,000 +GST
$1,500 +GST
$1,000 +GST
support is needed!
We’ve secured a naming rights sponsor for the event (Acorn Here’s what you get...
Lawyer’s), however there are a range of other sponsorship
opportunities available: Corporate sponsors (we can have Naming rights for the entire event
x1
multiple)*, Fireworks sponsor, large LED Screen sponsors** Naming rights Fireworks spectacular
SOLD
SOLD
SOLD
SOLD
and Children’s Activity Zone sponsor. The Children’s Activity
Zone provides free hands-on craft, music, face painting and Marquee area to promote your company or host your clients
other activities for both the young and the young at heart. See Your signage displayed at event (or in your sponsored Zone)
overleaf for details.
6 street banners 3 weeks prior to event
*Corporate sponsors cannot have similar businesses.
YOUR LOGO ON...
All related print and radio advertising
**Pending sponsorship, this may not be included at the event.
Wollongong City Council website & social media
All related promotional material
Event notification letterbox drop to 1,000+ households
Holding Screen – large logo and some words+
Logo on screen only – to be shown x8 times +
In 2017 Council won
LED SCREEN
Logo on screen only – to be shown x6 times +
the NSW Disability
Business TVC 30 secs + on LED screen
Inclusion Award for Business TVC 15 secs + on LED screen
providing new and Verbal acknowledgement at event
accessible means for Invitation to media launch
the community to view Opportunity to speak at event and media launch
the New Year’s Eve Opportunity to provide merchandise / offers at the event
celebration. Advertisement on free Gong Shuttle
Your promotional material in volunteer packs
+Some of these can be negotiable and interchangeable
Contact us
The Events Team llongong 2500
cil, 41 Burelli Street, Wo
Wollongong City Coun
sor or phone: (02) 4227 7111
to become a spon ong.nsw.gov.au
4 for furth er infor m ation email: events@wollong 5
BECOME A SPONSOR
Australia
Day
Lantern Parade and Workshop
Chillout Youth Zone Sponsor
Sole sponsor $13,500 +GST
Accessible Zone Sponsor
Awards/Dinner Sponsor
Citizenship Ceremony
LED Screen Sponsor#
Sponsor $2,500 +GST
Fireworks Sponsor
Volunteer Sponsor
Stage Sponsor
Major Sponsor
$10,000 +GST
$15,000 +GST
$20,000 +GST
$3,000 +GST
$3,500 +GST
$4,000 +GST
$2,500 +GST
$1,000 +GST
Here’s what you get...
Attracting up to 50,000 people, this Fireworks spectacular
is the largest event on Wollongong’s
SOLD
SOLD
SOLD
SOLD
SOLD
Australia Day Awards Dinner
community calendar. Sponsoring this
NAMING RIGHTS
One park area for the day (e.g. Your Company Children’s Park)
high-profile event is a great way to Main stage area
reach a broad audience base, while Lantern Parade area and Workshop
demonstrating your pride in our nation LED outdoor screen 30m2 / 45m2
and the local community. ’s
Wollongong Chill Out Youth Zone
largest
Accessible Zone
community
event! Holding Screen – large logo and wording
LED SCREEN#
Activities start early in the morning with the Illawarra
Aquathon and continue throughout the day with Logo on screen only – to be shown minimum 8 times +
multiple entertainment stages, stalls, amusement
rides, hands-on children’s activities, street theatre, Business TVC 15 or 30 seconds + 30s
beach and water fun. Marquee area to promote your company or host your clients
This event has a strong family focus, and roads around Your signage at event
the harbour foreshore are closed to provide a safe
environment for the community to enjoy the range of Brochure delivered to 85,000 households
activities on offer. All related publicity material
We make it easy for people to access the event, with our 8 street banners 3 weeks prior to event
free Park & Ride service running from JJ Kelly Park
YOUR LOGO/NAME ON....
and extended Gong Shuttle service. All buses & street signage associated with Park & Ride
Throughout the day, we have a team of volunteers T-shirts & hats worn by volunteers at event
working on a range of tasks and interacting with the Letters of invitation for Citizenship ceremony & program
public to ensure the day runs smoothly and efficiently.
Letters of invitation for Australia Day Dinner & program
Our Australia Day celebrations also include the largest
Citizenship Ceremony of the year, which features the Australia Day Awards nomination form
address by Wollongong’s Australia Day Ambassador. Train & station stops
The Australia Day Dinner is held prior to Australia
Day and our Award winners for Citizen, Senior Citizen, Council’s website
Young Citizen, Community, Cultural, Sports and Special Invitation to & acknowledgement at event launch
Achievement Awards are announced.
Acknowledgement by radio sponsors
The proposed inclusion of a large day/night LED screen
to the harbour precinct will also provide an additional Tickets to Australia Day Awards Dinner 2 2 2 2 2 2 1 1 1 1
benefit to sponsors and highlight the variety of activities
Acknowledgement in Australia Day Awards Dinner Program
across the day in an interactive visual format.
Your signage displayed & opportunity to speak at Awards Dinner
Australia Day culminates in a spectacular fireworks
display over Wollongong harbour at 9pm. Opportunity to provide gift to Australia Day Award Nominees
Advertisement on free Gong Shuttle
Your promotional material in volunteer packs
Opportunity to speak at Citizenship Ceremony
Promotional table or provide gift for new citizen candidates
Opportunity to speak at launch
Tickets to Lord Mayors thank you lunch 2 2 2 2 1 1 1 1 1 1
+Some of these can be negotiable and interchangeable
Contact us
The Events Team ngong 2500
ng on g Cit y Co un cil , 41 Burelli Street, Wollo
Wollo
sor or phone: (02) 4227 7111
to become a spon ong.nsw.gov.au
6 fo r fu rth er infor m ation email: events@wollong 7
BECOME A SPONSOR
Community Events Moonlight Movies Spring/Summer
Wollongong
Wollongong City Council organises a S EN IO R S
number of smaller events throughout FESTIVAL
13 - 24 FEB 2019
the year. These vibrant events are a “Love your Life!”
fantastic opportunity to showcase what a
culturally inclusive and diverse-minded
city we have become. These free, family-
friendly events aim to enhance the
region’s sense of community and enliven
our public spaces. For all enquiries
Event booklet can
contact 4227 7111
your local library be obtained from
or
wollongong.nsw.g online at
ov.au/seniorsfestiv
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very well respect
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They ed & admired Elders Eric
Koori Men’s Suppor are long term members of the within
their time to this t Group who work Illawarra
and tirelessly volunte
and sporting clubs. other groups/associations/schoolsering
mentors to the They are strong
young men in their and positive
community.
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For further information contact:
Events Team
Wollongong City Council
41 Burelli Street Wollongong 2500
phone: (02) 4227 7111
email: events@wollongong.nsw.gov.au
www.wollongong.nsw.gov.au
TWITTER
WCC © 1509447.3.19
@Wollongong_City
FACEBOOK
Wollongong City Council
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