2014 chevrolet camaro iNteractive details book

 
 
2014 chevrolet camaro iNteractive details book
2014 Chevrolet Camaro interactive details book
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison




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  This material is not legally approved for use in any advertising. It is intended for use by dealership employees only and is not to be disseminated to, or reviewed by, consumers. Information contained herein is designed to be as
  comprehensive and factual as possible. General Motors reserves the right, however, to make changes at any time, without notice, in materials, equipment, specifications, models and availability. Copyright 2013 General Motors
  Company. All Rights Reserved. No portion of this work may be reproduced, rebroadcast or redistributed, in whole or in part, without the express written permission of General Motors Company. Publication date: December 2013          NEXT
2014 chevrolet camaro iNteractive details book
2014 Chevrolet Camaro what’s new for 2014
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison



  WHAT’S NEW                                  • Recaro performance front bucket        • 18" painted aluminum wheels now
  • Mid-cycle enhancement: new front            seats available on SS and ZL1 Coupe.     standard on LS.
    and rear fascias, new headlamps           • Daytime Running Lamps with low-        • Available Blue Interior Accent
    and tail lamps, unique SS hood,             beam headlamps; separate Daytime         Trim Package.
    unique RS front grille, new decklid         Running Lamps with RS Package.         • New exterior colors: Red Hot, Bright
    and spoiler, new rear diffusers and       • Projector-style front fog lamps on       Yellow and Red Rock Metallic.
    exhaust tips.                               1LT and above.                         • Deleted exterior colors: Victory
  • New Z28 model is the most track-          • Rear spoiler no longer standard on       Red, Rally Yellow and Inferno
    capable Camaro ever.*                       ALL models; standard on SS Coupe         Orange Metallic.
  • Available color Head-Up Display.            and included with RS Package on LT     • Features no longer available:
  • Color Driver Information Center             Coupe; standard on Convertible          ­–	Hot Wheels Special Edition.
    standard on 2LT, 2SS and ZL1.               with integral antenna. ZL1 rear
                                                spoiler now included in SS 1LE          ­–	Dusk Special Edition.
  • Monochromatic Driver Information
                                                Performance Package.                    ­–	Mojave Interior Accent
    Center on LS, 1LT and 1SS.
                                                                                           Trim Package.

  camaro SNAPSHOT
  • 4-passenger coupe or convertible.
  • 2014 retail equipment groups: LS Coupe
    (1LS and 2LS), LT Coupe and Convertible
    (1LT and 2LT), SS Coupe and Convertible
    (1SS and 2SS) and ZL1 Coupe and
    Convertible (1ZL).


  * Available Spring 2014.
                                                      2 | WHAT’S NEW FOR 2014                                               HOME
2014 chevrolet camaro iNteractive details book
2014 Chevrolet Camaro marketing highlights
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison



                                                                                   awards
                                                                                   • 2014 Chevrolet Camaro Coupe
                                                                                     models have received the highest
                                                                                     possible Overall Vehicle Score
                                                                                     for safety – five stars in U.S.
                                                                                     Government safety testing.*
                                                                                   • 2013 Kelley Blue Book Best
                                                                                     Resale Value – High Performance
                                                                                     (Camaro SS).
                                                                                   • 2013 Kelley Blue Book Best Resale
                                                                                     Value – Sports Car.



  TARGET CUSTOMER
  • Median age: 49.
  • Median household income: $89,000.
  • Female: 32%.
  • College graduates: 40%.




  * 	Government 5-Star Safety Ratings are part of the National Highway Traffic Safety
  	Administration’s (NHTSA’s) New Car Assessment Program (www.safercar.gov).

                                                                                           3 | MARKETING HIGHLIGHTS      HOME
2014 Chevrolet camaro Top Selling Features
What’s New marketing highlights Top SELLING FEATURES product information Specs Packaging How Things Work competitive comparison



                                                                                      ZL1 Coupe and Convertible
                                                                                      • 6.2L supercharged V8 engine
                                                                                        with 580 hp, Magnetic Ride
                                                                                        Control, dual-mode exhaust, fully
                                                                                        integrated auxiliary fluid coolers,
                                                                                        brake-cooling ducts, Performance
                                                                                        Traction Management with
                                                                                        five driver-selectable modes
  Distinct Exterior Design                  Beautiful Interior                          (Coupe), front seats with sueded
                                                                                        microfiber inserts; available Interior
  • Mid-cycle enhancement is the most       • Cloth and leather seating surfaces
                                                                                        Sueded Microfiber Package adds
    significant redesign since the            are available as well as available
                                                                                        microfiber-wrapped steering wheel,
    car’s introduction.                       Recaro performance front seats for
                                                                                        shift knob and shift boot.
  • Front fascia features a wider lower       SS and ZL1 Coupes.
                                                                                      Why it Matters
    opening and a narrower upper            • Two trim packages – Blue Interior
    opening; V8 hood extractor provides       Accent Trim Package and Inferno         One of the most powerful production
    differentiation between V6 and            Orange Interior Accent Trim             Camaros ever made for maximum
    V8 models.                                Package – include accent stitching      performance-oriented customers;
                                              throughout the interior, color door     track-capable from the factory.
  • Rear includes a sculptural decklid
    and a new rear fascia with                trim and instrument panel appliqué.
    horizontal tail lamps, a new lower      Why it Matters
    diffuser and new exhaust tips.          Provides a unique and functional                         Click the play   icon
  Why it Matters                            interior appearance.                                        to watch video
  Provides a powerful
  design statement.

                                                       4 | Top Selling Features                                           NEXT
                                                                 •••
2014 Chevrolet Camaro TOP SELLING FEATURES
What’s New marketing highlights Top Selling Features product information Specs Packaging How Things Work competitive comparison



                                                                     Five Sport and                            Comprehensive Standard Safety
                                                                     Performance Suspensions                   • Before a collision: ABS, Traction
                                                                     • All based on an independent double-       Control, StabiliTrak.
                                                                       ball-joint multilink front suspension   • During a collision: Safety cage,
                                                                       and a 4.5-link independent                air bags.
                                                                       rear suspension.
                                                                                                               • After a collision: OnStar Automatic
                                                                     • FE2 Sport-Tuned suspension (LS,           Crash Response.
                                                                       LT); FE3 Performance suspension
                                                                                                               Why it Matters
                                                                       (SS Convertible); FE4 Performance
  SS 1LE Performance Package                                           suspension (SS Coupe); FE5              Offers outstanding protection for
                                                                       Performance suspension with             vehicle occupants.
  • Wider 20" Black-painted wheels,
    3.91 axle ratio, FE6 Performance                                   Magnetic Ride Control (ZL1); FE6        RS Package
    suspension, 6-speed manual                                         Performance suspension (SS Coupe        • 20" flangeless painted aluminum
    transmission, Black hood wrap,                                     w/ 1LE Performance Package).              wheels with Midnight Silver finish,
    sueded microfiber shift knob                                     Why it Matters                              body-color roof ditch molding, HID
    and flat-bottom steering wheel,                                  Allows customers to choose the level        headlamps with separate Daytime
    larger stabilizer bars, summer-                                  of performance they want.                   Running Lamps, unique upper grille
    only performance tires*, ZL1 wheel                                                                           with chrome accent, LED tail lamps,
    bearings, toe link, rear shock                                                                               body-color shark fin antenna on
    mounts and high-capacity fuel                                                                                coupe, rear spoiler (LT).
    pump with additional pickups.                                                                              Why it Matters
  Why it Matters                                                                                               Enhances exterior appearance with
  Significantly enhances the                                                                                   unique styling cues.
  performance of SS Coupe models.
  *	Do not use summer-only tires in winter conditions, as it would
   adversely affect vehicle safety, performance and durability.              5 | Top Selling Features                                                NEXT
                                                                                       •••
2014 Chevrolet Camaro top selling features
What’s New marketing highlights   top selling features product information Specs Packaging How Things Work competitive comparison



  Integrated Infotainment Systems             2-Year/24,000-Mile Scheduled              Limited-Slip Differential
  • Standard Bluetooth for Phone,             Maintenance Plan                          and Brembo Brakes
    SiriusXM Radio and steering wheel-        • Provides scheduled maintenance          • Limited-slip rear differential helps
    mounted controls for the                    services for the first two years or       to improve traction by directing
    audio system.                               24,000 miles of ownership.                engine power to the rear wheel with
  • Available MyLink with 7" color            • Includes oil and oil filter changes,      the best traction. Standard on V8
    touch-screen, voice activation,             4-wheel tire rotations (except            models and V6 models equipped
    Bluetooth streaming audio, Pandora          ZL1 and 1LE Package due to                with a manual transmission.
    and Stitcher smartphone capability,         unidirectional tires), 27-point         • Brembo brakes feature 4-piston
    USB port and hands-free                     vehicle inspections in accordance         aluminum fixed head calipers on SS
    smartphone integration.                     with the vehicle’s maintenance            and 6-piston front calipers on ZL1
  • New for 2014: Text Message Alerts           schedule in the Owner’s Manual.           along with high-performance semi-
    and Siri Eyes Free.                       Why it Matters                              metallic brake linings for superior
                                              Provides customers with extra peace         fade resistance and pedal feel.
  Why it Matters
                                              of mind, knowing their new vehicle        Why it Matters
  Provides in-vehicle entertainment
  and helps keep customers connected          is being cared for by the experts at      Helps Camaro provide maximum grip
  to their vehicles.                          Chevrolet who know the car best.          and braking.




                                                      6 | Top Selling Features                                             HOME
                                                                •••
2014 Chevrolet Camaro product information
What’s New marketing highlights top selling features PRODUCT INFORMATION Specs Packaging How Things Work competitive comparison



  EXTERIOR                                                                            • Head-Up Display – With color
  • Power dome hood – Is lightweight                                                    digital readouts for vehicle speed,
    aluminum and gives a hint of the                                                    selected gear, audio system
    powerful engine below. A hood                                                       information, high-beam indicator,
    extractor provides differentiation                                                  compass, outside air temperature,
    between V6 and V8 models. ZL1 has                                                   turn signals, tachometer, vehicle
    an Ashen-Gray-painted carbon fiber                                                  messages, turn-by-turn information
    insert. Hood insert with exposed                                                    and phone information. Includes
    carbon fiber weave is available         INTERIOR                                    G-force readout. Included on 2LT,
    on ZL1.                                 • Sport front bucket seats –                2SS and ZL1.
  • Rear spoiler – Standard on SS             Provide excellent support and
    Coupe models and included with            comfort; 6-way power front seats
                                                                                      INFOTAINMENT
    RS Package on LT Coupe models.            are standard on LT, SS and ZL1.         Connectivity
    Standard on convertible models            Heated, leather-appointed seats         • Bluetooth for Phone – Provides
    with integral antenna. To help with       are included on 2LT, 2SS and ZL1.         hands-free operation of compatible
    aerodynamics, a taller and wider                                                    cell phones. Standard on all models.
                                              ZL1 adds sueded microfiber inserts.
    spoiler is standard on ZL1 and
                                              SS and ZL1 Coupe models also offer      • USB port – Connects compatible
    included on SS models equipped
    with the 1LE Performance Package.         available Recaro performance seats.       portable music devices and
                                            • Steering wheel – Standard manual          smartphones to the vehicle’s
  • Fog lamps – Standard on LT, SS
                                              rake and telescoping with audio           audio system and provides display
    and ZL1 models.
                                              controls. Leather-wrapped on all          and control through the radio or
                                              models except LS. Flat-bottom             steering wheel controls.
                                              on ZL1. Flat-bottom, sueded
                                              microfiber-wrapped available (with
                                              packages) on SS Coupe and ZL1.

                                                    7 | PRODUCT INFORMATION                                              NEXT
                                                            •••••
2014 Chevrolet camaro product information
What’s New marketing highlights top selling features PRODUCT INFORMATION Specs Packaging How Things Work competitive comparison



  Entertainment                             • Turn-by-Turn Navigation – OnStar        • 6.2L V8 – Standard on SS. There are
  • AM/FM/CD/MP3 – Standard on LS             Directions & Connections Plan is          two versions available. Automatic-
    Coupe. CD player not available on         standard for the first six months.        equipped V8 has Active Fuel
    LT, SS and ZL1 models.                    Learn more at onstar.com.                 Management to help improve fuel
  • Chevrolet MyLink Color Touch                                                        economy. Both versions of the
                                            POWERTRAIN                                  engine run on regular unleaded
    Radio – Includes a 7" color touch-
                                            Engine                                      gas. Premium is recommended for
    screen display, Bluetooth streaming
                                            • 3.6L DI V6 – An all-aluminum engine       increased performance.
    audio, hands-free smartphone
                                              with Variable Valve Timing for
    integration, Pandora and Stitcher                                                  ­–	Manual transmission:
                                              consistent output in all operating
    smartphone compatibility and                                                         • 426 hp @ 5900 rpm.
                                              ranges. Lightweight components
    voice-activated technology. Siri
                                              and enhanced airflow help deliver          • 420 lb.-ft. of torque @
    Eyes Free and Text Message Alerts
                                              exceptional power and fuel                   4600 rpm.
    are new for 2014. Standard on LT,
                                              efficiency. Standard on LS                 • 0–60 mph: 4.7 seconds.
    SS and ZL1.
                                              and LT models.
  • SiriusXM Radio – Includes a                                                          • 16 city/24 hwy mpg.
                                             ­– 323 hp @ 6800 rpm.
    3-month trial (12 months on LT,                                                    ­–	Automatic transmission:
    SS and ZL1) to the ‘XM Premier’          ­– 278 lb.-ft. of torque @ 4800 rpm.
                                                                                         • 400 hp @ 5900 rpm.
    package. Find out more at                ­– 17 city/28 hwy mpg
                                                                                         • 410 lb.-ft. of torque @ 4300 rpm.
    siriusxm.com.                               (manual transmission).
                                                                                         • 0–60 mph: 4.8 seconds.
  Navigation                                 ­– 18 city/29 hwy mpg
  • Chevrolet MyLink radio with                 (LT automatic transmission).             • 15 city/24 hwy mpg.
    Navigation – Includes all of the         ­– 19 city/30 hwy mpg (2LS
    features of the Chevrolet MyLink            automatic transmission).
    radio plus a GPS navigation system.
    Available on LT, SS and ZL1.
                                                    8 | PRODUCT INFORMATION                                             NEXT
                                                            •••••
2014 Chevrolet Camaro product information
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison



  • 6.2L supercharged V8 – Standard         Transmissions                             • 4.5-link design rear suspension –
    on ZL1. All-aluminum, with              • 6-speed manual transmissions –            Includes a unique L-shaped
    intercooled Eaton supercharger and        Standard on all models except 2LS         upper control arm that attaches
    Roots-style blower with efficient         Coupe. A specially tuned 6-speed          to the knuckle at one end and
    4-lobe rotor set. Requires premium        manual is included with the SS 1LE        incorporates a ride bushing in the
    fuel and incurs federal excise tax        Performance Package and ZL1.              rear. A stabilizer bar reduces body
    upon invoicing.                         • Hydra-Matic 6-speed automatic             roll for flat cornering.
    – 580 hp @ 6000 rpm.                      transmission – Standard on              • Five suspension tunings – V6
    – 556 lb.-ft. of torque @ 4200 rpm.       2LS Coupe; available on LT, SS            models are equipped with the FE2
                                              and ZL1. TAPshift steering wheel          Sport-Tuned suspension, which
    – 14 city/19 hwy mpg
                                              controls allow the feel of manual         provides a smooth, controlled ride
      (manual transmission).
                                              shifting with the convenience of an       and responsive handling. The FE3
    – 12 city/18 hwy mpg                      automatic transmission.                   Performance-Tuned suspension
      (automatic transmission).                                                         is standard on SS Convertible.
  • 2-year/24,000-mile schedule             RIDE & HANDLING                             SS Coupes are equipped with
    maintenance plan – Includes oil         Suspension                                  the FE4 with specific tuned front
    and filter changes, tire rotations      • Double-ball-joint, multilink strut        and rear stabilizer bars. The FE6
    (except ZL1 and 1LE Package cars          front suspension – Provides               Performance suspension is included
    due to unidirectional tires) and          outstanding control of wheel              in the SS 1LE Performance Package.
    inspections for two years or 24,000       movement. A stabilizer bar is             ZL1 is equipped with the track-
    miles, whichever comes first.             included to enhance                       ready FE5 Performance suspension
                                              cornering capability.                     with Magnetic Ride Control.




                                                    9 | PRODUCT INFORMATION                                              NEXT
                                                            •••••
2014 Chevrolet Camaro product information
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison



  Braking                                   • Performance Traction                     • 19" bright aluminum wheels (RVD)
  • 4-wheel disc brakes – Feature             Management – An advanced,                  available on LT (not available with
    large diameter vented rotors for          5-mode system that integrates              the RS Package).
    excellent stopping power and              Magnetic Ride Control, Launch            • 20" x 8" front and 20" x 9" rear
    standard ABS. SS and ZL1 are              Control with manual transmission,          flangeless painted aluminum with
    equipped with a high-performance          Traction Control and Active                Bright Silver finish wheels (R42)
    Brembo braking system, with               Handling Systems to work in                standard on SS models (Midnight
    4-piston calipers all around on SS        harmony for racetrack performance          Silver finish when RS Package is
    and 6-piston front and 4-piston rear      and consistency. Standard and only         ordered) and available on LT with
    calipers on ZL1. Brembo brakes also       available on ZL1 Coupe.                    the RS Package (finish changes to
    include high-performance semi-          • Power steering – LS and LT get             Midnight Silver).
    metallic brake linings for superior       hydraulic variable-assist power          • 20" x 8" front and 20" x 9" rear
    fade resistance and pedal feel.           steering tuned to provide a high           polished aluminum wheels (RUY)
  Handling                                    degree of responsiveness and a             available on LT (requires RS
  • Full-function Traction Control            solid on-center feel. SS and ZL1 step      Package) and SS.
    System – See Safety section for           up to Electrically Assisted Steering
                                                                                       • 20" x 10" front and 20" x 11" rear
    more details.                             that provides lower inertia and
                                                                                         Black 10-spoke forged aluminum
  • StabiliTrak Stability Control             friction for more direct steering feel
                                                                                         wheels (RSK) standard on ZL1
    System with four modes– See               and superior response.
                                                                                         and included on SS with the 1LE
    Safety section for more details.        Wheels                                       Performance Package.
  • Limited-slip differential – Standard    • 18" painted aluminum wheels (SGE)        • 20" x 10" front and 20" x 11" rear
    on V8 models and manual V6s. Help         standard on LS and 1LT.                    bright 5-spoke forged aluminum
    improve traction by directing engine    • 19" painted aluminum wheels (RVB)          wheels (RTQ) available on ZL1.
    power to the rear wheel with the          standard on 2LT.
    best traction.
                                                    10 | PRODUCT INFORMATION                                                  NEXT
                                                            •••••
2014 Chevrolet Camaro product information
What’s New marketing highlights top selling features   product information Specs Packaging How Things Work competitive comparison



  SAFETY & SECURITY                           • Full-function Traction Control –        • Comprehensive warranty –
  Camaro delivers comprehensive                 Limits wheel spin when one or both        Includes 3-year bumper-to-bumper
  safety before, during and after               of the drive wheels begin to lose         coverage, 5-year/100,000-mile
  a collision.                                  traction by reducing engine throttle      transferable powertrain coverage
                                                and/or applying the brakes.               and 6-year/100,000-mile rust-
  Before
                                              During                                      through coverage.
  • Antilock Braking System (ABS) –
    Helps prevent wheel lockup during         • Air bags – Include frontal, front       Accessories
    hard braking on most slippery               thorax/pelvis and on coupe only,        When your customers need to
    surfaces to help drivers maintain           head-curtain side-impact.               personalize their vehicle, improve
    steering control.                         • Safety cage construction –              their comfort level, add convenience
  • StabiliTrak Electronic Stability            Surrounds the vehicle’s passenger       and compliment their style, look no
    Control System with four modes              compartment to help preserve            further than Chevrolet accessories.
    – Helps the driver keep the vehicle         space in the event of a collision.      They are factory-tested and
    traveling in the intended direction.      After                                     engineered for each vehicle and are
    The modes allow the driver to tailor      • OnStar Automatic Crash Response.        backed by a 12-month warranty for
    the amount of Stability Control to          Visit onstar.com for more details.      manufacturer defects.
    specific driving situations.                                                        Click this link for more information:
                                              Security Features
       –	Stability Control On: Default                                                  http://www.gmaccessorieszone.com/
                                              • Pass-Key III Plus – Theft-deterrent
         setting, recommended.                                                          Chevrolet/en-US/Camaro/2014/
                                                system disables the engine if an
       ­–	Traction Control Off/Stability        improperly coded key is used to
         Control On.                            start the vehicle.
       ­–	Competitive/Sport Mode (SS).        • Roadside assistance – Is standard
       ­–	Traction Control and Stability        for five years or 100,000 miles.
          Control Off.
  ­	                                                   11 | PRODUCT INFORMATION                                             HOME
                                                               •••••
2014 Chevrolet Camaro specifications
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison



                                                           3.6L DI V6                                   6.2L V8                            6.2L supercharged V8
   POWER & PERFORMANCE
                                                                                                426 @ 5900 (manual);
   Horsepower @ rpm                                       323 @ 6800                                                                           580 @6000
                                                                                               400 @ 5900 (automatic)
                                                                                                420 @ 4600 (manual);
   Torque (lb.-ft.) @ rpm                                 278 @ 4800                                                                           556 @ 4200
                                                                                               410 @ 4300 (automatic)
   Transmission(s)                                                                        6-speed manual/6-speed automatic
                                                         17/28 (manual);
                                                                                                    16/24 (manual);                           14/19 (manual);
   Fuel economy, city/hwy (mpg)                         18/27 (automatic);
                                                                                                   15/24 (automatic)                         12/18 (automatic)
                                                      19/30 (automatic 2LS)
                                                                                        Premium unleaded recommended, but
   Recommended fuel                                     Regular unleaded                                                                    Premium unleaded
                                                                                                   not required
   Fuel tank capacity (gal.)                                                                              19.0
                                                                                     Variable-ratio hydraulic rack-and-pinion (V6);
   Steering
                                                                                         Variable electric rack-and-pinion (V8)
   Front/Rear suspension                                                         Double-ball-joint, multilink strut/4.5-link independent
                                                                                 4-wheel disc; 4-wheel, 4-piston Brembo calipers (SS);
   Brakes
                                                                                     Brembo 6-piston front/4-piston rear (ZL1)
   Wheel diameter                                          18"/19"/20"                                    20"                                      20"

   Oil Life Monitoring System                                                                              S
   DIMENSIONS & CAPACITIES
                                                                         COUPE                                                     CONVERTIBLE

   Wheelbase/length/width/height (in.)                         112.3/190.6/75.5/54.2                                            112.3/190.6/75.5/54.7

   Cargo volume (cu. ft.)                                                 11.3                                              10.2 (top up); 7.8 (top down)

   Seating capacity, front/rear                                                                           2/2

                                         For a more extensive list of specifications, visit chevrolet.com

                                                                   12 | SPECIFICATIONS                                                                            HOME
2014 Chevrolet Camaro Packaging
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison



  STANDARD ON ALL MODELS
  EXTERIOR                                     INFOTAINMENT CONNECTIVITY                   SAFETY & SECURITY
  • Body-color lower rocker moldings           & NAVIGATION                                • 4-wheel disc brakes w/ ABS
  • Intermittent wipers                        • 12V power outlets – one in center         • 6 air bags (4 on convertible)
                                                 console storage area, one at the
  INTERIOR                                                                                 • Daytime Running Lamps
                                                 front of the center console
  • Air conditioning, single-zone manual                                                   • OnStar Directions & Connections
                                               • Auxiliary audio input jack
  • Air filtration system with pollen filter                                                 (6 months included)
                                               • Bluetooth for Phone
  • Cruise control                                                                         • StabiliTrak Electronic Stability
                                               • OnStar Directions & Connections             Control System
  • Power windows with driver and                (6 months included)
    passenger Express-Down/-Up                                                             • Tire Pressure Monitor System
                                               • OnStar RemoteLink Key Fob Services
  • Programmable power door locks                                                          • Traction Control
                                                 (5 years included)
  • Rear seat, folding with trunk              • SiriusXM Radio (3-month trial; 12-month   WARRANTIES & OWNER COVERAGE
    pass-through (coupe)                         trial on LT, SS and ZL1)                  • 2-year/24,000-mile
  • Rear window defogger                                                                     scheduled maintenance plan
                                               POWERTRAINS, RIDE & HANDLING
  • Remote Keyless Entry                                                                   • 3-year/36,000-mile bumper-to-bumper
                                               • Rear-wheel drive
  • Sport front bucket seats                                                               • 5-year/100,000-mile
                                               • 4-wheel disc brakes
                                                                                             courtesy transportation
  • Steering wheel-mounted audio and           • Variable-ratio power steering
    cruise controls                                                                        • 5-year/100,000-mile
                                               • 4-wheel independent suspension              transferable powertrain
  • Tilt and telescoping steering column
                                                                                           • 6-year/100,000-mile rust-
                                                                                             through corrosion
                                                                                           • OnStar Vehicle Diagnostics


                                                             13 | PACKAGING                                                            NEXT
                                                                    ••
2014 Chevrolet Camaro PACKAGING
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison

                                                                                                                                                    LS      LS      LT      LT      SS       SS      ZL1
      Coupe available in LS, LT, SS and ZL1 models; convertible available in LT, SS and ZL1 models.
                                                                                                                                                   (1LS)   (2LS)   (1LT)   (2LT)   (1SS)    (2SS)   (1ZL)
      BLUE INTERIOR ACCENT TRIM PACKAGE Black interior with Blue front seats with leather seating surfaces, accent stitching on steering wheel,
                                                                                                                                                                            A                A
      shift knob, door armrest, center console and seats. Blue door trim and instrument panel appliqué (SS includes SS embroidery)
      INFERNO ORANGE INTERIOR ACCENT TRIM PACKAGE Black interior with Inferno Orange front seats with leather seating surfaces, accent stitching
      on steering wheel, shift knob, door armrest, center console and seats. Inferno Orange door trim and instrument panel appliqué                                         A                A
      (SS includes SS embroidery)
      INTERIOR SUEDED MICROFIBER PACKAGE Wrapped steering wheel, shift knob and shift boot                                                                                                           A
      1LE SS PERFORMANCE PACKAGE  20" x 10" front and 20" x 11" rear aluminum wheels, performance summer tires, unique rear spoiler, 3.91 axle,
      FE6 Performance suspension, 6-speed manual transmission, sueded microfiber-wrapped shift knob and sueded microfiber-wrapped flat-bottom                                       A        A
      steering wheel (coupe models only)
      RS PACKAGE  20" x 8" front and 20" x 9" rear flangeless, painted aluminum wheels with Midnight Silver finish,
                                                                                                                                                                    A       A       A        A
      HID headlamps, LED tail lamps. Coupe also includes rear spoiler (LT), body-color roof ditch molding, shark-fin antenna
      REAR VISION PACKAGE Rear Park Assist, Rear Vision Camera (standard on convertible)                                                                            A       S       A        S       S
      AM/FM/CD/MP3 with music navigator, Graphic Information Display and auxiliary audio input jack                                                 S       S
      AM/FM stereo with Chevrolet MyLink, 7" color touch-screen display, Bluetooth streaming audio for music and select phones, hands-free
                                                                                                                                                                    S       S       S        S       S
      smartphone integration and USB port
      GPS navigation – includes all of the features of the MyLink radio and adds in-dash GPS navigation                                                             A       A       A        A       A
      6-speaker audio system (coupe)                                                                                                                S       S       S               S
      7-speaker system, including 8" subwoofer and a 2-channel amp (convertible)                                                                                    S               S
      Boston Acoustics premium 9-speaker system, 245 watts (coupe)                                                                                                  A       S       A        S       S
      Boston Acoustics premium 8-speaker system with 10" subwoofer, 245 watts (convertible)                                                                         A       S       A        S       S
      Driver Information Center, monochromatic display                                                                                              S       S       S               S
      Driver Information Center, color display                                                                                                                              S                S       S
      Head-Up Display, color                                                                                                                                                S                S       S
      Rear Park Assist (coupe; standard on convertible)                                                                                                             A1      S       A1       S       S
      Rear Vision Camera (coupe; standard on convertible)                                                                                                           A1
                                                                                                                                                                            S       A   1
                                                                                                                                                                                             S       S
      Limited-slip rear differential                                                                                                                S               A2      A2      S        S       S
      3.6L V6 engine                                                                                                                                S       S       S       S
      6.2L V8 engine                                                                                                                                                                S        S
      6.2L supercharged V8 engine                                                                                                                                                                    S
      FE2 Sport suspension                                                                                                                          S       S       S       S
      FE3 Performance suspension (convertible)                                                                                                                                      S        S
      FE4 Performance suspension (coupe)                                                                                                                                            S        S
      FE5 Performance suspension with Magnetic Ride Control                                                                                                                                          S
      FE6 1LE Performance suspension – included and only available with 1LE SS Performance Package (coupe)                                                                          A        A
      6-speed manual transmission                                                                                                                   S               S       S       S        S       S
      6-speed automatic transmission                                                                                                                        S       A       A       A        A       A
  1
      Included and only available with Rear Vision Package.   2
                                                                  Included and only available with 6-speed transmission.


                                                                                                                           14 | PACKAGING                                                            HOME
                                                                                                                                ••
2014 Chevrolet Camaro how things work
What’s New marketing highlights top selling features product information Specs Packaging How Things Work competitive comparison




          convertible top operation                 mylink – siri eyes free             mylink - text message alerts




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                                                      15 | HOW THINGS WORK                                               HOME
2014 Chevrolet CAMARO VS. 2014 FORD MUSTANG
What’s New marketing highlights top selling features product information Specs Packaging How Things Work                     competitive comparison


   3 = Camaro Wins
                                     2014 Chevrolet camaro
                                         convertible 2lt
                                                                       2014 ford mustang v6
                                                                       premium convertible
                                                                                                 OVERVIEW
   MSRP (including destination)                $36,150                         $32,095           This is the final year for the current Mustang,
   COMFORT & CONVENIENCE                                                                         which has been on sale since the 2005 model
   HVAC                                  Single-zone manual
                                                                       Single-zone manual (S);   year. The current-generation Mustang saw
                                                                       Dual-zone automatic (A)
                                                                                                 an exterior update for 2010, and powertrains
   Remote Vehicle Starter System          S (w/ auto. trans.)      3      A (w/ auto. trans.)
                                                                            S (driver side);
                                                                                                 were updated for 2011. Mustang is available
   Power front seats                              S                3      A (passenger side)     in coupe and convertible models; trim levels
   Leather-trimmed seats                          S                               S              are V6, V6 Premium, GT and GT Premium. V6
   Heated front seats                             S                3              A              models have a 3.7L V6 engine, and V8 models
   Auto-dimming interior mirror                   S                               S
                                                                                                 have a 5.0L V8. Transmission choices are a
   Universal Home Remote                          S                               S
                                                                                                 6-speed manual or a 6- speed automatic.
                                      Power, heated, driver-side              Power (S);
   Exterior mirrors                                                3
                                           auto-dimming                       heated (A)
   HID headlamps                                  A                               S
                                                                                                 camaro ADVANTAGES
   Fog lamps                                      S                3              A              • Enhanced convenience – Camaro 2LT
   DIMENSIONS                                                                                      models equipped with an automatic
   Wheelbase (in.)                               112.3             3             107.1             transmission include a Remote Vehicle
   Length/width/height (in.)               190.6/75.5/54.7                 188.1/73.9/55.8         Starter System. Camaro 2LT models also
   Track, front/rear (in.)                     63.7/64.1           3          62.0/62.9            include power front seats, fog lamps and
                                            10.2 (top up);                                         power, heated, with driver-side auto-
   Cargo volume (cu. ft.)                                          3             9.6
                                           7.8 (top down)
   Head room, front/rear (in.)                 37.4/35.3                      38.8/36.5
                                                                                                   dimming exterior mirrors. On Mustang
   Leg room, front/rear (in.)                  42.4/29.9                      42.4/29.8            V6 Premium, a Remote Vehicle Starter
   Shoulder room, front/rear (in.)             56.9/42.5                      55.3/45.0            System is optional on automatic models;
  S = Standard A = Available – Not Available                                                       a power front passenger seat is optional;
                                                                                                   and exterior mirrors are power only; heat is
                                                                                                   optional; and auto-dimming is not available
                                                                                                   at all.
                                                                   16 | COMPETITIVE COMPARISON                                               NEXT
                                                                              ••••
2014 Chevrolet CAMARO VS. 2014 FORD MUSTANG
What’s New marketing highlights top selling features product information Specs Packaging How Things Work                        competitive comparison


   3 = Camaro wins
                                       2014 Chevrolet camaro
                                           convertible 2lt
                                                                       2014 ford mustang v6
                                                                       premium convertible
                                                                                                     camaro ADVANTAGES
   TECHNOLOGY/INFOTAINMENT                                                                           • OnStar – All Camaro models include
                                       OnStar embedded system
                                                                        S (SYNC non-embedded           standard OnStar along with its wide
   Telematics system                                                    system; no subscription
                                        (w/ 6 months included)
                                                                      required for basic services)
                                                                                                       range of convenient features. Mustang
   Smartphone app capable of                                                                           also includes a telematics system, but it
   starting vehicle and unlocking          S (RemoteLink)        3                  –                  requires a properly paired and powered-
   vehicle doors
   Infotainment system that links                                                                      up cell phone to function. Camaro’s
                                         S (Chevrolet MyLink)                   S (SYNC)
   with smartphone                                                                                     OnStar system utilizes cellular technology
   Infotainment screen size                       7"                     4.2" (S); not listed (A)
                                                                                                       embedded within the vehicle for a more
                                             S (OnStar)                        S (SYNC);
   Navigation system
                                             A (in-dash)                      A (in-dash)              reliable connection. In addition, unlike
   Infotainment system embedded
                                                  S
                                                                     Voice control of smartphone       Camaro, Mustang does not include a
   apps                                                          3     apps, but not embedded
                                                                                                       smartphone app capable of starting the
   USB ports                                      S                                 S
                                                                                                       vehicle and unlocking the doors.
   Satellite radio                      S (12 months included)   3      S (6 months included)
   Bluetooth (phone & data)                       S                                 S                • Advanced infotainment – Camaro 2LT’s
   Smartphone voice recognition                                                                        standard Chevrolet MyLink system offers
                                                  S                                 S
   pass-through                                                                                        several entertainment options. Mustang
   Head-Up Display (color)                        S              3                  –
                                                                                                       V6 Premium also offers an impressive
   Driver Information Center (color)              S                                 S
                                                                                                       infotainment system, but Camaro’s system
                                                                                                       has a larger standard screen and includes
                                                                                                       apps embedded in the head unit, including
                                                                                                       access to the Siri personal assistant.
                                                                                                       Mustang’s system only allows control of
                                                                                                       apps, but they are not embedded in the
                                                                                                       head unit.


                                                                 17 | COMPETITIVE COMPARISON                                                   NEXT
                                                                             ••••
2014 Chevrolet CAMARO VS. 2014 FORD MUSTANG
What’s New marketing highlights top selling features product information Specs Packaging How Things Work                          competitive comparison


   3 = Camaro Wins
                                    2014 Chevrolet camaro
                                        convertible 2lt
                                                                       2014 ford mustang v6
                                                                       premium convertible
                                                                                                     Camaro ADVANTAGES
   POWER & PERFORMANCE                                                                               • More power/Direct Injection – Camaro’s
   Engine                                 3.6L DOHC V6                       3.7L DOHC V6              V6 engine puts out 18 more horsepower
   Horsepower @ rpm                        323 @ 6800              3          305 @ 6500               than Mustang’s V6 engine and also
   Torque (lb.-ft.) @ rpm                  278 @ 4800                         280 @ 4250               includes Direct Injection for precise fuel
   Fuel injection                        Direct Injection          3           Multi-port              delivery. Mustang’s V6 engine uses multi-
   Variable Valve Timing                         S                                  S
                                                                                                       port fuel injection.
   Required fuel                        Regular unleaded                   Regular unleaded
   Auto transmission w/ manual                                                                       • Better traction – To help enhance traction,
                                                 A                                  A
   gear selection                                                                                      especially on slippery surfaces, Camaro
                                       17/28 (man. trans);                19/29 (man. trans.);
   Fuel economy, city/hwy
                                       18/27 (auto. trans.)                19/31 (auto. trans.)
                                                                                                       includes a limited-slip rear differential with
   Limited-slip rear differential       S (w/ man. trans.)         3   – (available on coupe only)     manual transmission models. A limited-slip
   Turning diameter (ft.)                      37.7                               33.4                 differential is not available on Mustang V6
   Fuel tank capacity (gal.)                   19.0                3              16.0                 Premium Convertible; it is only available as
   Maximum range (miles)
                                        513 (man. trans.);
                                                                   3
                                                                           464 (man. trans.);          an option on Mustang Coupe.
                                        551 (auto. trans.)                 496 (auto. trans.)
   CHASSIS & SUSPENSION                                                                              • Larger wheels – Camaro Convertible 2LT
   Rack-and-pinion steering          Variable-ratio hydraulic                   Electric               models include standard 19-inch wheels
   Suspension, front/rear
                                    Double ball joint, multilink          MacPherson strut/            and offer available 20-inch wheels. On
                                         strut/4.5-link                    3-link solid axle
                                                                                                       Mustang V6 Premium Convertible, the
   Independent rear suspension                   S                 3                -
                                                                                                       standard wheels measure 17 inches, and
   Brakes                             4-wheel vented disc                 4-wheel vented disc
                                                                                                       optional wheels measure only 18 inches.
   Stability/Traction Control                    S                                  S
   Wheel diameter                         19" (S); 20" (A)         3         17" (S); 18" (A)




                                                                   18 | COMPETITIVE COMPARISON                                                   NEXT
                                                                                ••••
2014 Chevrolet CAMARO VS. 2014 FORD MUSTANG
What’s New marketing highlights top selling features product information Specs Packaging How Things Work             competitive comparison


   3 = Camaro Wins
                              2014 Chevrolet camaro
                                  convertible 2lt
                                                             2014 ford mustang v6
                                                             premium convertible
                                                                                         camaro ADVANTAGES
   SAFETY FEATURES                                                                       • More standard safety features – Camaro
   Number of air bags                     4                             4                  Convertible 2LT includes standard Rear
   Rear Parking Assist                    S            3                A                  Parking Assist and a standard Rear Vision
   Rear Vision Camera                     S            3                A                  Camera. Both of those features are optional
                               S (OnStar w/ 6 months                                       on Mustang V6 Premium Convertible.
   Automatic Crash Response                                       S (911 Assist)
                                     included)
   WARRANTY/ASSISTANCE (YEARS/MILES)                                                     • Automatic Crash Response – Camaro’s
   Bumper-to-bumper                    3/36,000                    3/36,000                OnStar system has embedded cellular
   Powertrain                          5/100,000       3           5/60,000                technology that automatically calls
   Complimentary scheduled                                                                 for emergency services if a collision is
                                       2/24,000        3                –
   maintenance
   Roadside assistance                 5/100,000       3           5/60,000                detected. Mustang also has a telematics
   Standard courtesy                                                                       system, but it requires a properly paired
                                       5/100,000       3                –
   transportation                                                                          and powered-up cell phone to function.
                                                                                         • Better warranty – Camaro provides a
                                                                                           40,000-mile longer powertrain warranty
                                                                                           than Mustang. Camaro’s roadside
                                                                                           assistance coverage also lasts 40,000
                                                                                           miles longer than Mustang’s roadside
                                                                                           assistance. Plus, Camaro’s warranty
                                                                                           includes complimentary scheduled
                                                                                           maintenance standard and courtesy
                                                                                           transportation coverage, while Mustang’s
                                                                                           warranty provides neither.



                                                           19 | COMPETITIVE COMPARISON                                                 HOME
                                                                      ••••
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