2020 Media Guide - After Hours Youngstown
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2020 Media Guide
Our Audience
After Hours Youngstown is the ultimate Everyone wants to know where to go and entertainment news is for everyone, regard-
consumer resource for entertainment news, what to do in our area’s thriving entertain- less of age, income or profession. As an
reviews and a calendar of events across ment scene. AfterHoursYoungstown.com added value, you’ll also reach The Business
our market. provides a direct route for businesses of all Journal’s large and loyal audience through
types to reach consumers. cross promotion.
This new digital media brand joins
Youngstown Publishing Company’s portfolio When you advertise with After Hours We all spend our downtime enjoying en-
that includes The Business Journal, and our Youngstown, your reach will be more tertainment, dining, arts and culture – the
Brain Gain advocacy platform. extensive than ever before. That’s because things that make life better and more fun.
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Digital Ads: Rate Card and Placement
Reach Consumers Engaged with Culture and Entertainment News
POSITION A: 728x90
To provide the region with a single online source for arts and entertainment news, the
Youngstown Publishing Co. launched Afte rHours Youngstown – an attractive and easy-to-
navigate site that is current, interesting, intelligent and dynamic.
POSITION C:
300x250
Content includes articles and
A
monthly features, columns and
Top Leaderboard, 728x90
concert reviews by Guy D’Astolfo,
$450/month POSITION B: 728x90
entertainment editor for the
Youngstown Publishing Co., as
well as the signature arts and
entertainment video series that B Inside Story Leaderboard, 728x90
$250/month
have proven to be some of the
C
POSITION D:
most popular content produced Rotating 300x250, Right Sidebar 300x600
by the Youngstown Publishing Co. $270/month
D
With attractive content and Tower, 300x600
daily social media tie-ins, $350/month
After Hours Youngstown will cul-
E
tivate a loyal readership that will Rotating 300x250, Right Sidebar
visit every day, thereby garnering POSITION B: 728x90
$175/month
impressive traffic and page views.
POSITION E:
300x250
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Video Sponsorships
Sponsoring a featured video series puts your brand in front of thousands of faithful returning viewers.
Contract commitments of 6 or 12 months give advertisers branding opportunities with each video:
• Billboard ad with sponsor logo at the beginning of each segment.
• 10-second mini commercial.
• Branding in all social media posts.
• Brand logo on series foundation page.
In addition to designated video pages, each video is posted to our social media channels, including YouTube and Facebook.
Videos are also promoted in email updates delivered by After Hours Youngstown and The Business Journal.
ON THE MENU is one of our top performing video Every Thursday, the AFTER HOURS VIDEO REPORT THE FLIGHT CREW series follows a team of six
series. We tour regional food service businesses and gives viewers a rundown of the weekend’s art, music, craft beer connoisseurs on a mission to uncover the
taste the secrets of their success. Weekly series. theater and community events. Weekly series. $750. best breweries, bars and distributors in the region.
$750. Includes opportunity for brand integration. $750.
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On the Menu Marketing Program for Restaurants
On the Menu has a new home on After Hours Youngstown. Your restaurant can now be featured in this unique
series as part of our On the Menu Marketing Program for Restaurants.
The On the Menu video series has
been the most popular on Business- THE ON THE MENU MARKETING PROGRAM FOR RESTAURANTS INCLUDES:
JournalDaily.com, as well as our social • A 3- to 5-minute video showcasing your restaurant on AfterHoursYoungstown.com.
media platforms.
• Distribution across both AFY and TBJ social media platforms, including YouTube
In fact, four of The Business Journal’s and Facebook.
top 10 Facebook posts for the 2019 • Email distribution reaching thousands as part of both the AFY and TBJ email campaigns.
were On The Menu features, spot-
lighting regional restaurants such as • A 300x250 rotating right sidebar ad on AfterHoursYoungstown.com.
Cockeye BBQ in Warren and Breakfast • All for $750.
at Tiffany’s in Sharpsville, Pa.
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LiveMarket
The LiveMarket platform is now available to all restaurant
and real estate advertisers.
You can now reach thousands of high-impact viewers on After Hours Youngstown
for FREE.
LiveMarket advertising is offered on all pages across AfterHoursYoungstown.com.
This new digital marketplace allows you POST YOUR OWN PROMOTIONS -
connecting you with local consumers INSTANTLY.
LiveMarket’s set-up is simple and user-friendly. You can sign up for free (no credit
card required), and create your own account to view growing interest regarding
your ad, and access weekly performance reports.
SIGN UP HERE: HTTPS://BIT.LY/2SUJ0DI
THINK ABOUT THE POSSIBILITIES! YOU CAN POST PROMOS FOR:
• Daily specials • Real estate listings
• Discounts • Open houses
• Events • Anything you wish
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