2021 FALL PRODUCT PROGRAM - GIRL SCOUTS OF NE KANSAS & NW MISSOURI - GSKSMO.org

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2021 FALL PRODUCT PROGRAM - GIRL SCOUTS OF NE KANSAS & NW MISSOURI - GSKSMO.org
2021 FALL
PRODUCT
PROGRAM
        GIRL SCOUTS OF
NE KANSAS & NW MISSOURI
2021 FALL PRODUCT PROGRAM - GIRL SCOUTS OF NE KANSAS & NW MISSOURI - GSKSMO.org
The Program itself is a learning
experience
                                   Why should troops participate in
                                   product programs?
Troops use money earned from
the program to go on fun           Why should girls and caregivers
adventures like travel and camp
                                   participate?

Troops use money earned to give    What is the value of this program to
back to their community            the girls
                                           -Troop money earning
                                           -Fun activities
The program helps fund the
entire Girl Scout Experience
                                           -Entire Girl Scout Experience
                                           -Giving back
2021 FALL PRODUCT PROGRAM - GIRL SCOUTS OF NE KANSAS & NW MISSOURI - GSKSMO.org
2021 Girl Rewards & Patches
2021 FALL PRODUCT PROGRAM - GIRL SCOUTS OF NE KANSAS & NW MISSOURI - GSKSMO.org
KC Zoo Experience
Earned by reaching $1,000
in total sales.

A unique, behind the
scenes Girl Scout Experience
at the Penguin Exhibit at the
KC Zoo.

Date/Time TBD depending
on the number of girls that
reach this level.

                                4
2021 FALL PRODUCT PROGRAM - GIRL SCOUTS OF NE KANSAS & NW MISSOURI - GSKSMO.org
Personalized Patch
                     • When earned the Girl Scout receives an
                       email asking her to submit her patch
                       order.
                     • Girl personalizes her patch
                     • Once patch is submitted no changes
                     • Mailed directly to girl

                     Earned by sending 18+ emails & selling $250
                       in Total Magazines and/or Nut/Chocolate
                                items during fall program
2021 FALL PRODUCT PROGRAM - GIRL SCOUTS OF NE KANSAS & NW MISSOURI - GSKSMO.org
2021-22 Fall & Girl
Scout Cookie
Crossover Patch
• As a Girl Scout member, girls work to create
  change and to spread kindness in the world
  around them
• To earn this crossover patch, girls must:
1. Participate in the 2021 Fall Product
   Program by creating an avatar and
   sending 18+ emails
2. Sell $250 of cookies during the 2022
   Cookie Program
2021 FALL PRODUCT PROGRAM - GIRL SCOUTS OF NE KANSAS & NW MISSOURI - GSKSMO.org
Troop Proceeds

                  $2/mag
                 $1/ nut or
                 chocolate
                   item
2021 FALL PRODUCT PROGRAM - GIRL SCOUTS OF NE KANSAS & NW MISSOURI - GSKSMO.org
Troop Proceeds

                  $50 camp
                  credit for
                 every $500
                   in sales
2021 FALL PRODUCT PROGRAM - GIRL SCOUTS OF NE KANSAS & NW MISSOURI - GSKSMO.org
SU Bonus

           Increase sales
             by 3% over
            2020 to earn
           .25¢ per item!
2021 FALL PRODUCT PROGRAM - GIRL SCOUTS OF NE KANSAS & NW MISSOURI - GSKSMO.org
Getting Started
• Girls offer a variety of items to family
  and friends in two ways
  • In-person using a nut order card (must
    be entered and paid into the M2 system)
  • Online sending emails and sharing link
    on social media to purchase magazines
    and nuts/chocolates
In-person
Nut/Chocolate
Items
Delicious selection of
products.
NEW PRODUCTS!
Print order card from
Dashboard
Tins

       GIRL SCOUT TIN                    HOLIDAY TIN
       Milk Chocolate Mint Trefoils      Peppermint Bark Rounds
       Collectible Girl Scout Tin with   Festive Penguin Holiday Tin
       hidden trefoils and peanuts.      with delicious individually
       Can you find them??               wrapped peppermint bark
                                         rounds
                                                                       12
Care to Share
• Troops earn proceeds and girls       Customers make purchases to support the USO.
  earn special patch AND credit
  toward other rewards
• Sell 12+ $6 Care to Share items to
  earn this awesome patch
                                                                                      13
Girl Online
Experience
CREATE A VIRTUAL LIKENESS
Creating avatars makes participating
fun and get results with PATENTED
Girl Scout platform
Launch Your
      Campaign
Girls log in as a first-time participant or
as a returning user from last year
Girls will register their account if new for
2021, returning girls can update their site
including adding a photo, video and/or
voice to the avatar!
Promoting Her Campaign
                    • Girls share their online storefront link with family
                      and friends by sending emails or “share my site”
                         •   Email is most popular option
                         •   27% of online sales come from social media
                         •   Girls' business cards preprinted with their storefront code
                         •   NEW! – Share your store with family and friends using your
                             smartphone
                    • Easier for returning girls with customer email
                      addresses saved year over year
                    • Option to include last name so friends and family
                      know who is sending the email
                    • Print door hangers with QR code from site
Girl’s
Campaign HQ
Navigation tools for all aspects of the
program
    • E-mails/Social Media/Texting
    • Printable business cards with girl’s online
      store code
    • Manage paper orders (nut card sales entry)
    • Rewards earned and actions needed to
      receive rewards
    • Door hangers with QR code and girl’s
      personal storefront code
    • Reports
    • Avatar’s room with troop photo                17
Purchasing
Online
Nuts/Chocolates
• Customers have the option to
  choose girl delivered or
  direct ship
• Customers pay for all
  products online at the time of
  checkout
Entering Order
Card Items
Parents/girls enter the total of each item using the
nut order card into the M2OS system prior to the
end of the program
Nut order card totals will be tabulated and added
to all online sales totals in reports
All in-person nut orders must be entered into
M2OS system to be processed and all orders must
be prepaid by credit card in the system – there is
no money turn in to troops

                                                       19
Volunteer Level
              Access
Helping Troops and Girls Do Great Things
Welcome to Your
Campaign
o Prior to Fall Product Program start,
  volunteers receive email invitation to
  M2OS (late September)
o Click link embedded in email to setup
  password
o After login, volunteers can return to
  council’s M2OS landing page              21
Getting
Started
• Watch troop training video –
  located on the system when you
  log in. Short and sweet!
• Create your troop leader avatar
• Within M2OS, launch
  parent/guardian email blasts
  (Parent & Guardian Email
  Blast/PGEB) announcing troop
  participation in the fall product
  program.
• Manage nut card orders (after girl
  entry for any girls who didn’t enter
  their own paper orders)
• View reports
Parent and
Guardian Email
Blast
Troop Campaign
Headquarters
• Headquarters for managing a troop campaign
• All program management tools on one site.
  You can:
   1. Enter nut order card items
   2. Message the girls in your troop
   3. Assist girls with reward choices
Girl Rewards
• Rewards are automatically
  calculated for girls
• To view rewards, choose the
  Rewards link from the Troop
  Dashboard
• If girls didn’t make choices,
  troop volunteers can make
  reward selections for them
• Detailed reports of earned
  rewards available under Reports
  link or through the Delivery
  Tickets link
Troop Banking &
Payments
• View troop financial information
  including:
   • Troop sales summary
   • Gross sales
   • Total paid online by customers
   • Total proceeds earned
   • Balance due council (if you have
     a balance due, you need to enter
     payment for any unpaid orders)
Reports
  Click the reports link from the
  troop dashboard to view total
        sales or sales by product
                          category
   Click a girl name to view the
specific details of individual girls
         Link on dashboard troop
   summary/amount due report
Delivery
 Tickets
• Print delivery tickets
  by troop or girl
• Available for
  products and
  rewards for easier
  picking and packing
• All items, including
  recognitions, are
  shipped direct to
  troop
Volunteer Patch
Troop Fall Product Chairs
Earned by achieving $1,000 in total Troop sales AND
launching Parent Girl Email Blast (instructions coming via
Candygram at the end of September)
Last day for
                                                             parents to
                                                             enter paper                             Troop Nut
                                         Program             orders in                               Deliveries.

Important                                begins

                                           01 Oct.
                                                             M2OS

                                                                25 Oct.
                                                                                 SU lockout

                                                                                      26 Oct.
                                                                                                     Week of

                                                                                                          19 Nov.

Dates
ALL NUT AND CHOCOLATE PRODUCTS
AND REWARDS WILL BE DELIVERED
DIRECTLY TO TROOPS THE WEEK OF                       25 Oct.                26 Oct.             26 Oct.
11/19. UPDATES WILL BE SENT IN ADVANCE
OF SHIPPING DAY.                                   In-person girl
                                                   order taking
                                                                       Last day for
                                                                       troops to
                                                                                           Online orders
                                                                                           for Direct
                                                   and girl            enter orders        Ship Nuts and
                                                   delivered           in M2OS for         Magazines
                                                   online order        girls               ends
                                                   taking ends

                                                                                                                    30
What’s Next?
1. Remind troops to login to M2OS, watch
   training video and create their avatar at the
   end of the month
2. Encourage troops to send the
   Parent/Guardian launch email to participants
   • Girls setup their own campaign on
         M2OS, so troop leaders don’t need to
3. Emphasize the simplicity of online girl
   delivered items
   • Money collected online and items
         automatically added for the girls
   • Girl simply delivers the items
                                                   31
Join us to review how to:

• Register for the M2 site
• Launch the Parent & Guardian
  Email Blast
• Options for girls and their          Troop Training Webinar
  families to personalize their site                       Wednesday, September 29
• How the program works related                                                 6 PM
  to financials                            Hosted by Chris Ising from M2 Media Group
• Q&A
THANK YOU!
FOR YOUR CONTINUED SUPPORT OF GIRL
SCOUTING AND THE FALL PRODUCT
PROGRAM. WE LOOK FORWARD TO A
SUCCESSFUL 2021 FALL PRODUCT PROGRAM!
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