2022 MEDIA KIT - www.defsec.net.nz
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2022 MEDIA KIT ww w.d efse c . n et . n z
– P R OV I D I N G I N S I GH T F U L F E AT U R E S & DE L I VE RI NG I NDUSTRY NE WS SI NCE 1 9 9 4 –
A DVE RTI S I N G UPCOMING FEAT URES
B E NE F I TS
Feb /Mar 22 Banking, Insurance and Finance
NZSM is New Zealand’s only security Loss prevention, industry training
industry publication. Via its unique
print/digital package and allied sector April / May 22 Government, Transport, Tourism,
reach, NZSM is a force multiplier Access management, IT security threats
for advertisers, transforming print
advertisements into multi-platform, June / July 22 Wholesalers and Manufacturers,
multi-sector promotional vehicles: Perimeter Protection, Alarms, CCTV
• Print advertisers receive website Aug / Sept 22 Building, Construction, Facilities
advertising, eNewsletter and social Integration, Consultants, Electricians,
media promotion and print and NZSM DE A DLI NE S 2022 CCTV Installers, Architects, Engineers,
online editorial space – it’s all part of Intergrators & Estimators
the package. ISSUE DE A DL I N E S B OOKI N G M ATE RI A L
Oct / Nov 22 Professional, Business & Industry Awards
• As part of Defsec Media, New FEBRUARY/MARCH 17 JANUARY 24 Accountants, lawyers, business managers
Zealand's defence, fire protection and consultants
and security publishing group, NZSM APRIL/MAY 14 MARCH 21
provides advertisers with an online Dec 22 / Jan 23 Retailers – The largest retails in the
audience spanning not only security JUNE/JULY 16 MAY 23 country by number of employees
but also the allied sectors of Defence
and Fire Protection. AUGUST/SEPTEMBER 18 JULY 25
OCTOBER/NOVEMBER 12 SEPTEMBER 19
DECEMBER/JANUARY 14 NOVEMBER 21
This media kit is dated December 2021. It supersedes all previous NZSM media kits and is subject to change without notice.
G E N E RA L CO N D ITIO NS P RI N T A DV E RTI SI N G OPTI ON S: SI Z E S W E B A DV E RT I S I NG O PT I O NS : S I Z E S
Payment Facilities
• Payment by credit card now available. All sizes are in millimeters All sizes are in pixels
Leaderboard 728 x 90px
Cancellations Appears at the top of every page on our website
• Cancellations to be in writing two weeks
Header banner (every page) 728 x 90px
prior to advertising material deadline or a
Appears under the menu bar on every page on our website
50% cancellation fee may apply.
Footer banner (every page) 728 x 90px
P R I NT CON D ITIO N S Appears above the footer on every page on our website
Double page spread Full-page Half-page
• All rates are per issue. 297h x 420w 297h x 210w landscape Banner (magazine-specific) 728 x 90px
• All costs are in NZ$ and are subject to plus 5mm bleed plus 5mm bleed 130h x 190w Appears in every post from a specific Defsec magazine (e.g. NZSM)
GST. Sidebar tile 300 x 250px
• Rates are for full colour advertising. Appears in the right sidebar of every page on our website
• Any advertisement production or Background skin
modification charges are in addition to Frames the left and right sides of our homepage
the above charges. Promotional video
• File format is high resolution PDF. Appears on the homepage page on our website
• Rates do NOT include commission for Half-page Third-page Third-page Quarter page Sponsored/guest content (up to 1,200 words)
portrait landscape portrait 132.5h x 92.5w
agencies. 270h x 92w 90h x 190w 270h x 60w A catalogued and SEO-maximised post on our website
Inserts
• A4 or smaller single page separate insert:
P RI N T A DV E RTI SI N G OPTI ON S: COSTS
$250 per 1000. W E B A DV E RT I S I NG O PT I O NS : CO STS
Casual 3 Issues 6 Issues
WEB CONDITIONS Options 1 mth 3 mths 6 mths 12 mths
• All prices include hyperlinking. Double Page Spread $3800 $3600 $3400
Leaderboard $150 $400 $700 $1,250
• Image can be changed as often as desired. Full Page $2495 $2395 $2295
Header banner $120 $320 $600 $1,000
• Web advertisements are also carried Half Page $1450 $1350 $1250
Footer banner $80 $220 $400 $700
on each of our eNewsletters during the
Third Page $1150 $1095 $950
advertising period. Banner (magazine-specific) $100 $270 $500 $850
• Note: these prices are for web-only Quarter Page $850 $750 $650
Sidebar tile $100 $270 $500 $850
advertising and do not apply for web Pages 3,5,7 $2795 $2695 $2495
Background skin $200 $500 $900 $1,500
advertisements that are part of a print Inside front $2895 $2795 $2595
Promotional video $120 $320 $600 $1,000
advertisement package.
Inside back cover $2795 $2695 $2495
• Rates DO NOT include agency Sponsored guest content $120 $320 $600 $1,000
commission. Outside back cover $2895 $2795 $2595
• Web file format PNG, GIF and
JavaScript code.
www.defsec.net.nz– T HE M AGA Z I N E FO R N E W Z E A LA N D 'S S E CU R I TY PRO F E SSI O NA LS –
ABOUT US
New Zealand Security Magazine since 1994. Our close working
(NZSM) is a multi-platform relationships with key industry
publication providing its advertising organisations and stakeholders
partners an unmatched vehicle ensure we get the inside story.
to promote their brand and
NZSM is available via print
market their solutions to potential
subscription, via distribution at
customers and security industry
any of several key security industry
professionals.
events, via membership of a
NZSM has been delivering news security industry organisation, or by
and cutting-edge features covering downloading the digital edition from
every aspect of the security industry the Defsec website.
A B O UT O UR READERS
Readers of NZSM include around 12,000 security professionals as well as people such as
K EY P E O P L E & CO N TACT DE TA I LS security managers in local and central government and corporates who buy or manage
security services and products, and business owners.
NZSM’s digital edition receives thousands of downloads by an engaged readership.
Nick Dynon Articles from the magazine are also posted on the Defsec website (over 50,000 page
MANAGING EDITOR views per month) and distributed via direct email to around 1,000 subscribers. We’re
also at all the big security sector events.
Phone: + 64 022 366 3691
We support an online community numbering in the thousands. Our Linkedin
Email: nick@defsec.net.nz
connections alone total around 4,000 engaged professionals – and rising.
Craig Flint
PUBLISHER
Phone:
Email:
+ 64 027 459 7621
craig@defsec.net.nz
P O STAL & D E L I V E RY A D D R ESS
DEFSEC
27 WEST CRESCENT, TE PURU 3575, THAMES RD5, NEW ZEALANDYou can also read
