Annual Conference 2019 - R&D has to think Business! - eirma
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Rue de la Loi 81A 1040 Brussels, Belgium
Tel: +32 (0)2 233 11 80 - Fax: +32 (0)2 231 08 35 - www.eirma.org
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EIRMA 19.008
guidlines for open office export to pdf with letterhead
Annual Conference 2019
R&D has to think Business!
Conference venue
Gothenburg, Sweden, 16 & 17 May 2019
Conference Announcement
1
2019 ANNUAL CONFERENCE OVERVIEW
The EIRMA Annual Conference (AC) provides an unparalleled opportunity for networking and
cross-fertilising ideas and experiences between different industrial sectors, which is what makes
EIRMA unique.
Welcome to the new role of R&D managers! R&D has to think business! In order to create value,
researchers need to understand the new ecosystem: how can they create value outside of the
traditional value streams they have worked in? This question is not new but the emergency is
more pressing. Today, researchers are exposed to a lot of new scientific approaches: the
opportunity to add value to organisations is growing fast.
This Annual conference will focus on the person and function of a R&D manager as well as the
future of R&D management.
Issues addressed
n The renaissance of R&D managers – What is their new role?
n Future of R&D management and new role of digitalisation – How do you use data
analytics to guide R&D strategy?
n How to engrain business modelling capability into R&D processes
n What does the culture evolution in managing R&D mean for your R&D leaders?
n What leadership approaches can help your teams in disruptive and break through
environments?
n What are the future challenges in running an R&D organisation?
n How to find, recruit and keep talent able to tackle those challenges?
n How do we manage the different expectations of entrepreneurial employees and
generation Y and Z?
n What are the new ways to “capture innovation” and how do they impact R&D
management? How to embrace them to unlock the potential of innovation?
This is what we invite our members to discuss during this special event. Bring your experience
and your questioning to Gothenburg. Let’s exchange between practionners and create the future
together!
Target Audience
EIRMA Representatives, senior industrial leaders in Research & Innovation, people working
at senior and middle levels of management, within corporate and business functions that are
responsible for R&D and innovation, technology or product development.
We also encourage senior delegates to bring high-potential R&D talents and to spread the
word among non-member companies that you would consider as potential candidates for
EIRMA membership. This would enable them to experience the benefits and networking
opportunities that they could gain by joining the Association.
Chair
Ernst Lutz, EIRMA President, Group Executive Vice President, Business Development,
Grundfos
Conference Venue
Best Western Plus Hotel Waterfront Göteborg
Adolf Edelsvärds Gata 10 | SE- 414 51 Göteborg
2
ANNUAL CONFERENCE PROGRAMME
Wednesday 15 May 2019
17:30 – 19:00 EIRMA Governing Board - For Board members only
Terrassen 1 meeting room
19:15 Get together in the hotel lobby
19:30 – 22:00 Welcome Dinner at the hotel - Waterfront Restaurant, 2nd floor
3ANNUAL CONFERENCE PROGRAMME
Thursday 16 May 2019
8:30 – 9:00 Registration & Welcome Coffee Carnegie 2-3 meeting room
9:00 - 9:15 Conference Opening by EIRMA President
A couple of words from the EIRMA President to launch the event and to
welcome the participants and speakers.
Ernst Lutz, EIRMA President, Group Executive Vice President, Business
Development, Grundfos
9:15 – 10.15 Everything You Need to Know About Capturing Innovation
When it comes to capturing innovation, many organisations do a poor job.
They may collect a lot of ideas, but few of those ideas are high quality and
fewer still are implemented. That's not very efficient. Fortunately, there is a
better way.
In this informative and entertaining talk, Jeffrey Baumgartner explains the
misconceptions around business innovation and how you can successfully
capture, develop and implement innovation.
You'll discover:
n If you want to succeed in innovation, you need to forget about
innovation.
n Why most idea collection initiatives fail miserably and what
you can do about it.
n The surprising, best ways to capture and develop innovative
ideas.
n Why you should hire rebellious misfits if you want to get really
innovative.
n Why it is so hard to implement your most innovative ideas and
what you can do about it.
n And more..!
Jeffrey Baumgartner, Author and Cartooning Innovationist
10:15 – 11:00 "Managing R&D in the Eras of AI and Quantum Computing"
This presentation will share best practices from IBM's global labs about how
it's 3,000 scientists are contributing to bottoms up innovations to support
IBM's strategy in emerging technologies including AI and quantum
computing, which have very different time horizons, in some cases decades
away. In addition, IBM will share innovative partnership strategies, which
address short term revenue while still funding long term research programs.
Alessandro Curioni, IBM Fellow, Vice President Europe and Director IBM
Research - Zurich
4ANNUAL CONFERENCE PROGRAMME
11:00 – 11:30 Coffee break
11:30 – 12:15 AI & machine learning: applications & perspectives
n Smart Innovative Operations: a concrete application. How we
use state-of-art technology and make Human Resources
evolve to digitalize and optimize our Operations
n AI and machine learning perspectives within AL. What are
some other applications, beyond manufacturing topics, that
we're testing or considering for the future? What is needed in
terms of technology, organization, competences,
infrastructure, ecosystem?
n What conclusions do we draw from our experience
Athanasios (Thanos) Kontopoulos, Air Liquide Fellow at Air Liquide
12:15 – 13:00 The Globalization of the War for Talent
As the world becomes a smaller place with rapidly advancing technology and
increasing talent mobility, the "war for talent" is soon to become the "global
war for talent".
Amber Wigmore Alvarez, Ph.D., Chief Innovation Officer (CIO) of Highered
EFMD Global Talent Network, will engage the audience with strategic tactics
on how to enhance talent acquisition, from both the candidate and
organizational perspective, one of the most relevant missions in companies
today. During this session, Dr. Wigmore Alvarez will share key insight into
how we, in both our roles and as an organization, should begin to think
differently in order to:
n Understand global recruitment trends, encompassing
Employer Branding, Diversity and Inclusion
n Align positions and skills, with the overall goals of the
Company
n Connect and engage creatively with talent wherever it is
located, driven by globalization, technology, mobility and
education; look outside traditional talent pools
n Use talent analytics in order to make data-driven decisions
n Sustain the talent experience with game-based assessments
and video interviews in order to attract, maintain and cultivate
top talent as work environments evolve
n Partner with leading academic institutions in order to achieve
Organization’s goals
Amber Wigmore Alvarez, Chief Innovation Officer (CIO), Highered EFMD
Global Talent Network
13:00 – 14:30 Lunch at hotel Waterfront Restaurant
5ANNUAL CONFERENCE PROGRAMME
14:30 – 14:45 The ATTRACT project funds 170 breakthrough sensing and imaging
projects: update
At last year's Annual Conference we told you about ATTRACT, a Horizon
2020 project to fund 170 projects to make breakthroughs in the development
and application of sensing and imaging technology. After a successful call
and rigorous assessment process, work on the 170 funded projects will begin
on Monday 20 May with a formal kick-off meeting at CERN in Geneva. This
presentation will update you on the details of the call, the assessment
process, and the kinds of projects that have been funded. It will also outline
how you can keep up with the projects as they invest their €100,000 grants
over the next year.
Luke Collins, EIRMA’s Rapporteur, EIRMA Representative on the project
Consortium Board of ATTRACT
14:45 – 15:00 Presentation of the new EIRMA Website by the EIRMA Operations Team
15:00 – 16:30 EIRMA General Assembly
Open to all EIRMA members – Voting rights to Representatives or participants
with proxy
16:30 First day closing
17:15 Get-together at the hotel lobby and bus transfer to Volvo
18:00 -19:30 Dedicated guided tour of Volvo
19:40 Bus transfer to restaurant Långedrag Värdshus
20:15 – 22:15 Dinner at restaurant Långedrag Värdshus
22:15 Bus transfer to the hotel
6ANNUAL CONFERENCE PROGRAMME
Friday 17 May 2019
8:30 – 9:00 Welcome Coffee
9:00 - 9:15 Second day Welcome Opening by EIRMA President, Carnegie 2-3
meeting room
Ernst Lutz, EIRMA President, Group Executive Vice President, Business
Development, Grundfos
9:15 – 10:00 R&D has to think Business, but don´t forget Policy Labs!
R&D has to think business, but don´t forget policy labs! The legal framework
is behind and around the work you want to accomplish. Capture technical
innovations and business models are not enough. You also need legal
innovation. In order to do what you need to understand the legal framework
and have knowledge of the legislation.
Rise works with policy labs to help authorities and industry to understand and
develop the legal framework together.
Kristina will present “Drive Sweden”, an autonomous vehicles project Rise is
part of and that leads to the question: “how will legislators deal with disruptive
innovation?
Kristina Andersson, Senior Researcher, RISE
10:00 – 10:45 Innovating innovation: how technology changes the innovation process
Since the mid 1980's, innovation has become an increasingly important part
of corporate strategy, and investment. Whereas R&D and innovation were
hardly mentioned at all in annual reports in the 1970, these terms are now at
the core of company strategy and often mentioned 100s of times in the
annual report. And the investments have kept pace. Spending on innovation
is now often similar to or even larger than spending on capital assets.
The stakes for innovation have increased and innovation management needs
to respond by delivering more predictable and quantifiable return on
investment. Of course, today's innovation manager has an impressive set of
tools at his or her disposal with tools such as stage gates, tech scouting,
open innovation, corporate venturing, road mapping, mega trends analyses
and many more. But are these tools used effectively and consistently? How
do you make sure you don't get lost in the forest of tools and how do you
manage the overhead associated to these tools?
In this presentation we look at a number of new (mostly digital) technologies
that have the potential to transform the innovation manager's job. Not by
inventing additional tools or innovation theories, but by making better and,
most importantly, more coherent use of the tools we all
Arij van Berkel, Research Director, Lux Research
710:45 - 11:15 Coffee break
11:15 – 12:00 Reinventing a compensation model to reach the new R&D talents
Two major economic events in the last decades have profoundly changed the
needs of companies and their expectations towards their employees.
First of all, deindustrialization, which outsourced productivity issues to
developing countries, and refocused companies on the need to create
products and services. But also digital technology, which has reduced the
barrier to entry and threatened some rents.
New expectations reflect these changes: we must innovate, we must be
innovative, we must work on innovation.
And yet, the employee's compensation model has not changed. If one
employee invents a revolutionary technological service, he is still paid with a
fixed salary, and sometimes a fixed invention bonus. This specificity helps to
understand the raising attractiveness of start-ups and equity compensation.
How should the compensation model be re-invented to continue to attract the
best talent?
This is the purpose of this conference, but also of the company founded by
Paul Poupet: Seed-Up, a Hacker-House where members are employees but
also entrepreneurs, and who work with the largest groups on their applied
research topics.
Paul Poupet, Founder, Seed-Up
12:00– 13:00 Open Discussion and Closing of the 2019 Annual Conference by EIRMA
President
Ernst Lutz, EIRMA President, Group Executive Vice President, Business
Development, Grundfos
13:00 – 14:00 Lunch at hotel Waterfront Restaurant
8PRACTICAL ARRANGEMENTS
Venue and Best Western Plus Hotel Waterfront Göteborg
Accommodation Adolf Edelsvärds Gata 10
414 51 Göteborg – Sweden
Phone: +46 31 720 22 00.
e-mail: info@hotelwaterfront.se
http://www.hotelwaterfront.se/en/
Dinners Welcome dinner organized on 15 May 2019 at
Waterfront Restaurant, 2nd floor
Conference Dinner organized on 16 May 2019
Långedrag Värdshus
Talattagatan 24
426 76 Västra Frölunda
Phone: +31- 29 20 60
Email: info@langedragvardshus.se
http://www.langedragvardshus.se/en/
Visit Volvo Trucks Experience Center
Volvo Torslanda
Transportation to the hotel: http://www.hotelwaterfront.se/en/about-hotel-waterfront-
goteborg/getting-here/
By plane: from Göteborg Landvetter Airport,
The hotel has agreements in place with taxi companies and can help you
pre-book your journey so that you can take advantage of the fixed rates
above. Please indicate your arrival time, name and flight number on your
email room rservation.
The journey by taxi takes about 25 minutes and cost SEK 583 (about
55,25€, including the airport fee).
An Airport coaches leave Landvetter Airport for the city every 20
minutes. Bus journeys take about 30 minutes and cost SEK 95 (about 9€).
Tickets and prices information at www.flygbussarna.se
By train:
By taxi: Journeys from Gothenburg Central Station take about 10 minutes
and cost between SEK 179 and SEK 203 (about 17 and 19€). More
information at https://www.taxigoteborg.se/En/Home
Using public transport: Take line 9 towards Kungssten (the fastest option)
or line 3 towards Marklandsgatan.
Both of these lines run from Gothenburg Central Station and
Brunnsparken. Journeys take about 15 minutes and trams run every 5–10
minutes.
Get off at the stop Vagnhallen-Majorna. The hotel is a five-minute walk
from the stop
By car:
In the GPS, input the street address: Adolf Edelsvärds gata 10, 414 51
Gothenburg.
Parking is available directly in front of the hotel, by the entrance.
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