Art & Music Festivals Bring Entertainment & Revenue to the Coachella Valley
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Art & Music Festivals
Bring Entertainment & Revenue
to the Coachella Valley
How to Raise $1 Million to Support
Our Schools — Without Writing a Check
Helping a Family Business Grow Stronger
Chamber New Member Spotlights & News
La Quinta, CA 92253
78-495 Calle Tampico
La Quinta Chamber of Commerce
h o m e s s o L d a n n u a L Ly
0 10 20 30 40 50 60 70 80 90 100 110 120
Brad schmett
Other “tOp”
agents
average
agent
truth in numbers.
at 15 times the production of the average agent, Brad schmett achieves
every month what most agents accomplish all year.
the average real estate agent sells eight homes a year.*
On average, Brad schmett surpasses that standard on a
monthly basis. how does he do it?
it’s simple – where the average agent spends less than $300 a month marketing their listings,
Brad invests thousands of dollars every week on a proven marketing plan that exposes
La Quinta properties to well-qualified buyers from all over the u.s. and Canada. these buyers
are motivated to buy and often make full-price cash offers. the result is a quicker sale, better
return on investment, and satisfied clients praising Brad’s aggressive marketing techniques.
CalBRE License No. 01275226
if you’re considering selling your La Quinta home, call Brad today at 760.880.5845.
*information based on 2010 national association of reaLtors® statistics.
R E A L E S T A T E G R O U P
760.880.5845 LaQuintahomesold.com Brad@LaQuintahomesold.com
4 7 1 0 0 Wa s h i n g t o n s t r e e t, s u i t e 2 0 4 • L a Q u i n ta , C a 9 2 2 5 3
thank you to Our Sponsors
Diamond
Emerald
Ruby
La Quinta Chamber of Commerce
The first HEALNet Partner Chamber
Executive Committee
Doug Motz, Chairman - Douglas W. Motz Insurance Agency, Inc.
Jason Schneider, Chairman Elect - OR CPAs
Deborah Tryon, Secretary - Morgan Stanley
NAMED AMONG THE Kellie Kennedy, Treasurer - DesertArc
TOP 10%
Mike Williams - Capitis Real Estate
Board Members
Ray Dominguez - Lamar Outdoor Advertising
IN THE NATION FOR Jeff Fishbein - Coldwell Banker
Joint Replacement Jay Kriske - La Quinta Resort & Club and PGA West
Art Lambrose - Beazer Homes/Chevrolet Cadillac of La Quinta
By Healthgrades® Thomas J. McDermott - Law Offices of Thomas J. McDermott Jr.
Kathleen McEntee - Kathleen McEntee & Associates, Ltd.
Richard Ramhoff - Desert Regional Medical Center
Sports Medicine • Steve Sanchez - Wilson Johnson Commercial Real Estate
Joint Replacement Surgery • Patrick Swarthout - Imperial Irrigation District (IID)
Hugh Van Horn - Primary Residential Mortgage, Inc.
Foot & Ankle Surgery / Podiatry •
Arthritis & Rheumatology • Chamber Professional Staff
David Archer Dawn Mason Anne Blalock Jenifer Prisbrey Mildred Donley
President/CEO Event Coordinator Director of Sales Event Coordinator Volunteer
•FIVE-STAR RECIPIENT FOR TOTAL KNEE THE GEM PRODUCTION TEAM
REPLACEMENT for 11 Years
Andrea Carter, Editorial Manager Paula Jo Ubben, Creative Manager
in a Row (2005-2015)
•FIVE-STAR RECIPIENT FOR TOTAL HIP MISSION STATEMENT
To promote and enchance business growth, civic well-being and a sound quality of life.
REPLACEMENT for 4 Years
in a Row (2012-2015) STRATEGIC OBJECTIVES
• Creating a Strong Local Economy • Promoting the Community • Providing Networking Opportunities
•FIVE-STAR RECIPIENT FOR HIP FRACTURE • Representing the Interests of Businss with Government • Political Action
JFK Physician
TREATMENT for 8 Years in
Referral Line Please note: Reservations required for all special events. COSTS: Range from $30 for members to $35 for non-members with
a Row (2008-2015) reservations 3 days prior to the event; $40 for walk-ins. MIXERS - $5 for members $10 for non-members. We accept Cash, VISA, M/C,
1(800) 343-4535 Amex, and checks.
The Gem is the official publication of the La Quinta Chamber of Commerce. Circulation: Aprox. 23,000. Distributed free to all residents, Chamber members and
businesses in La Quinta. Additional distribution by subscription available for $25 per year. To advertise please call (760) 564-3199. Please Note: The opinions and
views expressed in all editorial material are those of the writer or person interviewed and are not necessarily those of the La Quinta Chamber of Commerce, its
www.jfkmemorialhosp.com Board of Directors, or the advertisers in The Gem. The La Quinta Chamber of Commerce endorses no person, political candidate or opinion unless specifically
stated. The Gem reserves the right to edit all submissions for grammar, length, and questionable content. Advertisers please note that colors may look slightly
darker, or slightly lighter due to variables in the printing process.
cONTENTS • DEcEMbEr
CONTENTS 2014
• APRIL 2015
General,
Armen Implant & Cosmetic D.D.S.
Karimyan, Dentistry
Chamber
CEO Corner CEOBy:Corner By: David
David Archer Archer ................................................................ 6
........................................................................................................... 6
Chamber Chairman’s
Chamber Chairman’s MessageMessage By: By: Doug
Doug Motz. .................................................... 77
Motz .....................................................................
Tour the Historic
Festivals’ Rock HelpsLa Quinta Valley Resort Economy & Club Roll QUALITY
USC Professor, • INTEGRITY
Board Certified •Periodontist
EXPERIENCE on Staff
General, Implant & CosmeticD.D.S.Dentistry
Submitted
By: MichaelBy: La Quinta
Bracken, Historical Society
Development Management ....................................................................
Group .................................................................... 8 8
Best
He’s Business
Got The Tips
By: Kathleen
By:
“Moves
ElizabethMcEntee,
for the
Venturini,Kathleen
Like Holiday
Jagger”
McEntee
College Career
Season
and Associates
Strategist ...................................................99
...............................................................................
Armen Karimyan,
USC Professor, Board Certified Periodontist on Staff
Happy
Cue theHolidays,
Applause: La Quinta!
Anyone By: Can Be Recreation
a BetterDistrict Public ......................................
Speaker 10 Dr. Karimyan is a graduate of Indiana University
NEW PATIENT SPECIAL $99 with
Desert
City
By: of La Quinta:
Kathleen McEntee, The CityMcEntee
Kathleen Report Associates ................................................................. 10
and................................................................11 School of Dentistry. He has a caring approach,
Dental
an emphasis onCleaning • X-Rays
the patient’s • Examneeds.
immediate
City of La Quinta:
Bunions: The City Report
Simple Non-Surgical Solutions By: Brian J Myers, ND, Live Well Clinic ....... 11
........................................................................................ 18
Keep
The Factsthe Spring Fun Going,and
about Alcoholic La Weight
Quinta!Loss SubmittedBy: Dr. by:Naota
DesertHashimoto,
RecreationDC ..............
District ......... 1917 760.777.0114
Dr. Karimyan’s practice takes pride in offering
quality work and comprehensive dentistry.
Howto
Tips to Prevent
Raise $1Holiday
Million Stress
to Support Our Schools
& Depression — Without Writing a Check 19
...............................................
By: Gary Rutherford, Desert Sands Unified School District ................................................................. 18
• Implant Surgeries & Restoration • Wisdom Teeth Extractions
Treat Yourself for the Holidays By: Pat Wood, Encore Consign + Design Studio ........... 20 • Comprehensive Dentistry • IV Sedation*
Helping a Family Business Grow Stronger
Gift Ideas for Hard-to-Shop-for-People Submitted By: Old Town La Quinta ............. 21
Submitted by: SCORE Coachella Valley .............................................................................................. 19
NEW PATIENT
• Sleep Apnea Treatment SPECIAL $99.00*
• Cosmetic Crown & Veneers
The
When Gifta of Massage
CPA becomes Submitted
moreBy: thanMassage justEnvy your ...................................................
“Tax Guy” 22 • BotoxDental Cleaning • •X-Rays
and Restylane • Exam
Periodontics
New Affordable
By: Corry Hunter, ORCare Act Tax Rules Could Affect You
CPAs .................................................................................................................. 20 • KÖR Whitening • Invisalign®
A $307 Value
A By:
Business Owner’s
Pedro Rincon, Osborne Financial/Mental Readiness is Critical
Rincon CPAs ..................................................................... 23
to the Exit Strategy Process
SCORE Makes Entrepreneurial Dreams a Reality By: W Bruce Steever, BusinessExitAdvisor.com............................ 21
• Free Consultation • Preferred Provider
Could YouBy:
Submitted BeCoachella
on the Hook for Millions
Valley SCORE if not Properly Insured?
............................................................................... 24 or Second Opinion for Invisalign®
By: Doug Motz, Douglas Motz Insurance Agency .............................................................................. 22 We are proud to welcome
Study Tax History or be Doomed to Repeat It By: Joseph M. Tames ..................... 25 • Comprehensive Dentistry • KÖR Whitening Provider
What’s
The the Deal
Evolution ofwith Food Sensitivity
Education Tests? By: Brian Myers, ND, Live Well Clinic........ 23
By: Gary Rutherford ................................................. 26 • Implant Surgeries & Restoration • CosmeticM.
Dr. Jennifer Hearne, D., &D.D.S.
Crown Veneers
‘Aging
Three Tips In’ to
toMedicare
Make the Best By: Randy Foulds, Foulds & Feldmann Insurance ............................... 24
College Decisions for Your Teen • TMJ Treatment to our practice.
• Periodontics
Boost Your Energy with These Simple Refreshers
By: Elizabeth Venturini ......................................................................................... 27 Dr. Hearne is an
• Sleep Apnea Treatment Oral,
• Laser Maxillofacial
Dentistry
Submitted by: Old Town La Quinta..................................................................................................... 25 and Facial Cosmetic Surgeon
Why Would I Need an Umbrella Policy By: Doug Motz ...................................... 28
Cheers to Another Successful Taste of La Quinta®
How to “Cruise” with Dietary Restrictions By: Charles Greenberg ...................... 29
By: Jenifer Prisbrey, La Quinta Chamber of Commerce Events Coordinator............................................ 28 WE HAVE MOVED
USC Medical School
UCLA Dental School
specializing in oral surgeries*
Understanding
New Member Spotlights Cooking Terms: & Ribbon Glossary
Cuttings for ................................................................
the Culinary Novice 30 COME IN AND DISCOVER OUR NEW
Submitted By: The Grill on Main ............................................................................. 30
Member News and Mix & Mingle ....................................................................................... 32 WE OF
STATE HAVE
THE MOVED
ART OFFICE!
Picking
Let’s Party! a Painting: It’s Not Just About Matching Your Sofa By: Silva Segrist..... 33
Submitted by: Deli on Miles................................................................................................ 34 78-138Calle
78-138 CalleTampico
Tampico• •Suite
Suite100
100
Don’ttoMiss It! By: Dawn Mason, Events Coordinator .................................................. 34
How Choose the Right Cooking Oil Submitted by: The Grill on Main................................ 35 LaQuinta,
La Quinta,CA
CA92253
92253
New
It’s Spring Cleaning Time ...............................................................................
Member Spotlights By: Carol Marquette, Merry Maids................................................... 36
35
New Member Spotlights &By:Member Testimonials ...................................... 36 760.777.0114
760.777.0114
Second Home Makeover Pat Wood, Encore Consign + Design ......................................... 37
Mix LL A
AQQU
U II NN TT AA DD EENNTTI ISSTTRRYY. .CCOOMM
What&Smart MingleTravel................................................................................................
Agents Do Before Booking a Cruise 37
New Member
By: Charles Ribbon
Greenberg, Cuttings
Your Travel Agency .....................................................................
......................................................................................... 37
38 Monday through
Monday through Friday • 8:00
Friday • 8 amam––55:00pm pm
0% Financing
0% FinancingAvailable
Available• •Emergencies
EmergenciesSeen
SeenPromptly
Promptly
OnOn
thethe cover:
cover: The La
A view Quinta Resort
of Coachella Valley&Music
Club is
& beautifully
Arts Festival.decorated
The eventfor the holiday
returns for two season.
weekends in April.
CEO Corner
By: David Archer,
La Quinta Chamber of Commerce CEO
Greetings, La Quinta! It has been a very busy season thus far and I am pleased to
inform you the 6th Annual Taste of La Quinta® was another HUGE success! I want to
personally thank all the restaurant owners and/or chefs, Chamber sponsors, event
sponsors: City of La Quinta, La Rue Café Wine Bar, La Quinta Resort & Club, Beazer,
the Wine Bar Bistro and our friends at Old Town La Quinta for hosting the event
in such a beautiful setting. Without all of you, this event would not have been
possible. The Chamber is already making plans for next year and it will be bigger
and better than ever!
I encourage you to support the following event restaurants and sponsors: La Quinta
Resort & Club, Old Town La Quinta, Adobe Grill, Brandini Toffee, Broken Yolk,
Coachella Valley Brewing Company, Desert Cities Catering, Dickey’s Barbecue Pit,
El Ranchito, Juice it Up, La Quinta Brewing Company, La Quinta Vacations Rental,
La Rue Café Wine Bar, Lamppost Pizza, Las Casuelas Quinta, Mario’s Italian Café,
Rita’s Italian Ice, Rooster’s Fried Chicken & Spirits, Solano’s Bistro, Stuft Pizza Bar &
SPRING FESTIVAL
Grill, The Wine Bar Bistro, Twenty6 and Waba Grill. HEIRLOOM LAMB & ASPARAGUS
3/31 - 4/12
Don’t miss some of our great upcoming events:
City Update held at Ernie’s Bar & Grill at PGA West, 56-150 PGA Blvd., La Quinta,
on Thursday, April 2 from 11:30 a.m. to 1:30 p.m. THOMAS JEFFERSON
Annual Pizza Tasting Contest & Business After Dark Mixer, hosted at Hyundai HEIRLOOM AMERICAN FOOD FESTIVAL
of La Quinta, 79-025 Highway 111, on Wednesday, April 22 from 5:30 p.m. to 4/14 - 4/26
7:30 p.m. You won’t want to miss this one! Enjoy a host bar, sample the best pizza
from around La Quinta and check out a new car.
Sunrise Business Mastermind on Tuesday April 28 from 7:30 a.m. – 8:30 a.m.
at La Quinta City Hall, 78-495 Calle Tampico. Hosted in conjunction with SCORE
of Coachella Valley, this FREE seminar will be discussing “Automation” and how
to make it work for you! Come out, have a cup of coffee and supercharge your
business.
RSVP for all events at LQChamber.com.
The Chamber Board Elections are in May and the Chamber is seeking members
interested in serving on its Board of Directors. An application has been sent to all
members so keep an eye out for it in your mail. If you have any questions about
the responsibilities and commitments expected of a La Quinta Chamber Board
Member, please do not hesitate to call me at (760) 564-3199.
I look forward to seeing YOU out and about in our community!
David Archer can be reached at (760) 564-3199 or by email at David@LQChamber.com.
6
CHAMBER CHAIRMAN’S MESSAGE
By: Doug Motz, La Quinta Chamber of Commerce Chairman
Happy Spring La Quinta Chamber Members and Residents!
With Coachella and Stagecoach festivals just around the
corner, the City of La Quinta has so much to offer those
who are attending these two GREAT events! As you will
read in an article on Page 8 of this issue of The Gem, these
festivals bring a huge economic impact to the Coachella
Valley – and with La Quinta being in such close proximity
to the Empire Polo Club – our community is one that benefits the most with an exciting
surge in business during these key events.
We have several outstanding hotels – some offering complete packages – as well as
shops and a multitude of restaurants from fast food and casual dining to fine dining.
La Quinta has it all and we are proud of it!
Speaking of La Quinta, if you own a business outside of La Quinta, your business can
still benefit by being a member of the La Quinta Chamber of Commerce. We have many
members whose businesses are located within another city. In fact, my business is in
Palm Desert and I have personally experienced a number of positive impacts generated
by the La Quinta Chamber.
So join us today, you won’t regret it! To become a member, call the La Quinta Chamber
at (760) 564-3199 – or stop by for a cup of coffee and visit us at our offices located at
City Hall, at 78-495 Calle Tampico in La Quinta.
Doug Motz is the owner of Douglas Motz Insurance Agency; he can be reached at
(760) 200-0270 or by visiting DougMotz.com.
BUILDERS - ELECTRICIANS - ENGINEERS
SERVING THE COACHELLA VALLEY
SINCE 1953
CALL (760)347-2366 FOR YOUR NEXT PROJECT
7
Festivals’ Rock Helps Valley Economy Roll
By: Michael Bracken, Development Management Group
For generations, the
economy of the Coachella
Valley has been propelled by
a combination of agriculture,
tourism and vacation homes/
retirees. Drawn by year-
round sunshine, manicured
golf courses, pristine tennis
facilities and world-class
resorts visitors have helped
build this resort community
into a thriving region for
some 450,000 permanent
residents. Demographers and economists have often wondered how the region will
sustain itself after the baby boomer generation. lodging prior to coming to the Coachella Valley as well as payments made to the
artists performing as well as their band mates, support crew and the like.
This question began to answer itself in 1999 when three entrepreneurs, operating
under the name Goldenvoice, brought its first music festival to Indio. What began Longer term, the Goldenvoice concert series will have a greater impact in two
as a one-day event drawing 5,000 people now draws over 300,000 over nine (9) ways. First, they have the ability to add two (2) additional weekends of events that
days (three weekends). are estimated to increase their economic impact on the region’s economy to some
$504 million annually (supporting over 4,000 full-time equivalent jobs).
A 2012-13 Economic Impact
Analysis, published by Palm Finally (and potentially most importantly), Coachella and Stagecoach are doing
Desert based Development for the Valley what Hollywood, the Bob Hope Chrysler Classic (now the Humana
Management Group, Inc., Challenge), BNP Paribas (world-class tennis tournament in Indian Wells) and the
stated that the Goldenvoice Palm Springs International Film Festival have combined to do for over 75 years.
music series (Coachella That is; to introduce the Coachella Valley and all it has to offer to a new generation
Music & Arts Festival of young and working age people seeking a mecca for which to raise their families
and Stagecoach County and operate their businesses. Certainly, the investments new residents and
Music Festival) provided businesses will make in the Coachella Valley will drive the regional economy for
an economic impact to generations to come.
the regional economy of
$254.42 million dollars in a single year. Michael Bracken is the Managing Partner and Chief Economist of Development
Management Group, Inc. He can be reached at michael@dmgeconomics.com.
The impacts are felt throughout the Valley with spending on transportation, fuel,
food & beverage, lodging, shopping and other entertainment activities.
There is additional spending by Goldenvoice (from ticket revenue) that takes the
form of security, public safety, traffic control, equipment rental and similar activities
necessary to stage an event of the magnitude of Coachella & Stagecoach. In fact,
the three weekends
support over 2,000
full-time equivalent jobs
within our region. For
those working seasonal
jobs, the concerts have
undoubtedly extended
the “prime” season out
at least one additional
month.
On a global scale, the
economic impacts are
twice those felt in the
region ($502 million annually), as visitors spend money on transportation and 8
He’s Got The “Moves Like Jagger”
D !
By: Elizabeth Venturini, College Career Strategist
V I TE
“Dancing is my life . . . I live to Dance.”
E IN
These are not the words of some 20-year-old professional dancer/singer, but
U ’ R
YO
the passionate statement from a seven-year-old boy who performed for me
his own improvised dance to the hit song, “Moves Like Jagger.” THE
Ask any child of that age what they want SHADOW ROCK
FAIR
to be when they grow up. Behind every
answer lies a passion that could lead
to a variety of rewarding careers. Their
answers are precious insights into what Featuring great food, carnival games
ADAMS ST.
PALMS RD
DUNE
might motivate them to succeed as and contests for the whole family.
adults. Parents need to know what Sunday, April 12
their child’s inner vision is so they 12 - 2:00 p.m.
can help them develop it, rather than HWY 111. Come to our 9:30 or 11 a.m. Service
project their own dreams into their Stay for the Fair!
child’s future.
shadowrockchurch.com
Starting as early as grade school,
79-390 Highway 111 in La Quinta
parents can begin developing
(760) 771-0101
the interests and talents of their
children to help turn them toward a
possible future career. While grade
school may be too young to cement
the career aspirations of a child, it
is nevertheless the ideal time for parents
to observe the interests and activities their child naturally enjoys
and gravitates toward. Parents can follow and encourage their child’s progress
with the activities they already are enthusiastic about as they approach
middle and high school.
There are many different ways to discover interests and explore careers with
children and teen-agers. These may include observations, questionnaires,
and simple structured interviews. Some methods require more formal
training than others. Ask about the credentials of the administrator, how the
assessments are performed, how they are interpreted, and how many times
they can be given.
So why not work backwards and start to assess the interests and possible
career aspirations as a child, instead of waiting until one becomes a teenager
or adult? Parents and their child can use the information to make better
academic decisions while in middle and high school. These can lead to better
choices for a college major, selection of a college, and, after graduation, a
focused satisfying career. Listen to dreams of your child. He or she may be
expressing their passion for their future career to you. Who knows? Maybe,
you have your own future superstar waiting in the wings!
College Career Strategist Elizabeth Venturini supports stressed-
out, timed-starved parents with the college admissions process
and is certified to administer career assessments. To work with
Elizabeth, email her at Elizabeth@CollegeCareerResults.com, or
go to CollegeCareerResults.com.
9
Cue the Applause:
Anyone Can Be a Better Public Speaker
By: Kathleen McEntee, Kathleen McEntee and Associates
Many business people would prefer a 10-hour flight in coach or even a tax audit
to addressing an audience. Yet, no matter what kind of business we’re in, at some
time, we will have to address a group: in a sales meeting, at a seminar, at a bustling
convention, or even to give a wedding toast. The keys to successful public speaking
are preparation and relaxation. Work at both, and you are sure to be a more
effective speaker, to small or large audiences.
How to Prepare
First, think about your audience
and what they want to hear.
What works great for a group
of college students may not fly
at the Chamber of Commerce
lunch. Challenge yourself to offer
information and insights they
have never heard before.
Know your stuff. Research the topic; find quotes and studies to support your ideas.
The more you know, the more comfortable you will feel.
Do not leave your preparation until the last minute. Think of how much time it
should take to prepare and then quadruple it.
Use humor if it feels comfortable. Not everyone is a comedian, but using humor
can help you make points memorably.
Plan a strong opener to set the audience’s expectations for the whole talk.
They may be coming into the room with stresses and worries on their minds.
Your job is to help them put those thoughts aside and focus on your message.
You might start with a joke or an interesting anecdote, for example.
Rehearse your speech or sales pitch out loud until you feel comfortable and
confident with the material. Practicing will also help you adjust your speech to fit
the time allotted.
Be Relaxed and Confident Smart advice to Help
On the day of your speech or meeting, dress appropriately for the venue and in
flattering clothes that allow you to move comfortably.
Speak confidently and make eye contact with the audience. Do not rush or
Entrepreneurs Succeed
read from your notes. Your cadence and tone of voice should display energy and Engage The Experts Who Can Comprehensive Services to Help
enthusiasm for your topic. Use eye contact with each member of the audience in ▶ Crystallize Your Vision Grow Your Business
turn. ▶ Set Smart Goals ▶ marketing Communications
▶ Identify milestones ▶ Public & media relations
Your posture should be relaxed and natural. If you’re speaking from a podium, ▶ measure Progress ▶ advertising & Social media
move around a bit and use gestures. ▶ Create results ▶ Online & Print
Remember, the audience wants you to succeed. After all, they benefit when the
speaker is assured and relaxed.
We’ll Collaborate to Create Your SMART Business Roadmap to Success
Start Today With Your Complimentary 1-Hour Consultation
Kathleen McEntee is president of Kathleen McEntee and Associates, Ltd
(KMA). KMA provides practical advice with the “When Smart Business
Matters” approach to business owners and managers who are eager
to grow and develop their business. You can reach Kathleen at
(760) 262-4080 or by email at KMcEntee@KMcEnteeAssoc.com.
Info@KmcEnteeassoc.com ▶ www.KmcEnteeassoc.com ▶ 760.262.4080
10CITY MANAGER’S MESSAGE millions could be worried about not having enough.
But much of the money can only be used on things like
With that in mind, the City Council is reaching out to you.
They want to know what things are important to you in
By: Frank J. Spevacek, street improvements and maintenance, Library and our community. Do you like what La Quinta currently
City of La Quinta Manager Museum-related activities, and capital improvements and offers? Do you want to see something else? Would
equipment related to new development in the City. you like to forgo something that you think isn’t needed?
Balancing Act Please let us know; we’re listening! Your opinion will help
Permit and license fees can only cover the cost associated the City Council decide on the direction it must take to
Your City Council constantly works
with issuing those permits and licenses. Funds that can ensure your needs will be met in the future.
to balance the City’s budget.
be used for anything (the General Fund) come through
They must find ways to fund If you’d like to talk to the Council or me one-on-one,
sales, property, and transient occupancy (hotel) taxes.
police services, storm drainage please call (760) 777-7030 or email any of us at either
But even at that, the City only gets one percent of
upgrades, and maintain the council@la-quinta.org or citymanagersoffice@la-quinta.
our eight percent sales tax and less than one percent
myriad of recreational parks and facilities that are already org. Your opinion is extremely important to us. Be a
in place with a limited amount of money coming in. It’s (seven cents on every dollar) of property taxes that are
collected. So you see, with the economy still down, less part of your community, be a part of the solution, and
not an easy job. continue to be proud to live in the Gem of the Desert!
people buying homes and less people shopping, it puts a
City budgets are different from personal budgets. By law, big dent on available funds and lends to speculation as to To get information on the City’s undertakings,
the amount of money that is taken in cannot be used for whether or not there will be enough money to continue actions and upcoming projects, please sign up at
just anything; only a portion can be used for services. It’s funding all that needs to be funded in the next few years. PlayInLaQuinta.com/EmpowerLaQuinta.
difficult to understand why a City that has a budget in the
PUBLIC WORKS AT WORK ü Don’t Pass On the Right - Motorists may not
Be “Bike Smart” see a bicycle passing on the right.
Spring is in the air, and bike riders are hitting the streets! ü Scan the Road Behind You - Learn to look
The City of La Quinta wants you to enjoy the ride and back over your shoulder without losing your
the beautiful scenery, yet we also want you to be safe. balance. Some riders use rear-view mirrors.
As you head out on your journey, please travel with
care and be aware of your surroundings, especially the ü Use Hand Signals - Hand signals tell motorists
vehicles around you. Below are some bicycle safety tips and pedestrians what you intend to do.
that will help keep you safe in your travels: Signal as a matter of law, courtesy, and self-
protection.
ü Always Wear a Helmet - A helmet will protect
your head from serious injury. And “never” ü Ride in the Middle of the Lane in Slower
wear headphones so you can be fully aware of Traffic - Get in the middle of the lane at busy
your surroundings. intersections and when you’re moving at the
same speed as traffic. Bicycle riding is a lot of fun but, unfortunately,
ü Obey All Traffic Signs and Signals - Bicycles are accidents happen that lead to serious injuries.
legally considered “vehicles” and must follow
the rules of the road.
ü Choose the Best Way to Turn Left - Two By following these bicycle safety tips, you’ll be
helping La Quinta prevent accidents involving
options: signal to move into the left-turn lane
bicyclists. Be safe and enjoy the ride!
ü Never Ride Against Traffic - Motorists aren’t and then turn left (like an auto) OR ride straight
looking for bicyclists riding on the wrong side to the far side crosswalk (like a pedestrian).
of the road. State law requires that bicyclists
drive “with” traffic. 11FIRE DEPARTMENT POLICE DEPARTMENT
Hiking Safety Safety Tips to
With warm weather approaching, people tend to seek the Keep in Mind
outdoors. Many choose to hike the numerous trails we have The La Quinta Police Department
surrounding the Desert areas. Unfortunately, many people forget works every day to ensure your
to include safety in their outdoor plans. Do you know how to stay safety, but there are things you can do to help:
safe while enjoying the heat outside?
• Stay hydrated by drinking plenty of water throughout the day. • Always keep doors and windows locked. Install dead-bolt locks on all doors.
Avoid strenuous activities during hot afternoons, especially in areas with no shade. • Keep your home well lit at night, inside and out.
Follow safe hiking tips, like letting someone know where you’re going and when you’ll
return. No one plans to get lost, but it does sometimes happen. Each year Riverside • Install a peephole in your front door so you can see the person
County First Responders spend numerous hours searching for hikers who did not before you open the door.
return on time, got off the trail, or encountered a medical emergency. Follow these • Ask for proper identification from deliverymen or strangers.
tips for a fun and safe hike: Don’t be afraid of asking - if they are legitimate, they won’t mind.
• Avoid hiking alone. Using the “buddy system” is safer during any type of activity. If • If a stranger asks to use your telephone, offer to place the call for him/her
traveling with a group, never stray from the group. If hiking alone, pick a well-traveled yourself. Never let a stranger into your home.
trail. Stay on marked trails. Making shortcuts causes erosion and greatly increases
• Do not leave notes on your door when you are gone, and do not hide your
your chance of becoming lost. As you hike, pay attention to your surroundings and
keys under the mat.
landmarks. Tell someone where you are going and when you will return. Don’t forget
to check with them when you get back. • Never give out information over the phone indicating that you are alone or
that you won’t be home at a certain time.
• Wear loose-fitting, lightweight and light-colored clothing. Avoid dressing in
camouflage. Today’s hikers can choose from numerous fabrics that wick moisture, dry • When you are gone for more than a day, make sure your home looks and
quickly or deflect heat. Invest in good hiking socks and boots such as those found at sounds occupied - use automatic timers to turn on lights.
sporting goods stores. All hikers (especially children and older adults) should carry a
whistle, which can be heard far away and takes less energy than yelling. Three short • Never give any personal information over the telephone, this includes:
blasts is a sign of distress. bank information, credit card numbers or social security numbers.
• Carry plenty of drinking water and never assume stream or stagnant water For more safety tips and information on crime prevention, please visit our
is safe to drink. Frequent hikers might consider buying a water filter or water website at LaQuintaPolice.org.
purifying tablets at an outdoor supply store. Don’t rely on cell phones to work in
the wilderness. If they do, be prepared to give details about your location. Telling
rescue personnel that you’re lost by a big tree won’t help as much as telling them
which trailhead you started from and how long you’ve been hiking. Don’t rely on a
GPS to prevent you from getting lost. Batteries can die or the equipment can become
damaged or lost.
• Carry an emergency kit. If you are faced in an emergency situation, it can help
you until First Responders arrive. You should include the following items in your
emergency kit:
P Water P First-aid kit P Whistle P Glow stick
P Brightly colored bandana P Brightly colored bandana
P Small flashlight with extra batteries P Energy food/snacks
P Aluminum foil (strips can be tied to tree limbs or other objects to reflect searchlights).
• If you become lost stay put! Make a shelter and try to find some shade. Be visible
and heard. If helicopters are searching overhead, seek an opening rather than a thick
tree cover. Lie down so you look bigger from the air.
For more safety tips and to locate your local fire station, visit rvcfire.org.
La Quinta City News
12Family Game Night (all ages)
Fridays: April 10 and 24 at 4:30 p.m.
Fun board games like Candyland, Operation, and
It’s Your Library more! Get your entry ticket at the front desk.
“Book Babies Storytime”
Tween Book Club (ages 9-12)
Tuesdays at 10 and 11 a.m. (0-3 years old).
Tuesdays: April 14 and 28 at 4 p.m. La Quinta Used Oil
“Preschool Storytime” Book: “The 13-Story Treehouse” by Andy
Griffiths. Registration required; see the Children’s
Recycling & Filter Exchange
Thursdays at 10 and 11 a.m. (3-5 years old).
Space is limited for both programs. Reference Desk. Saturday, May 9
The Coachella Valley Association of Governments
In-N-Out Burger Cover to Cover Reading Teen Book Club (ages 13-18)
is sponsoring a series of free Used Oil and Filter
Program (ages 4-12 only). Wednesday, April 15 at 5 p.m. Recycling events throughout the Coachella Valley. The
Register your child in this program to earn a free Space is limited! This month’s theme: Spies and La Quinta event will be held on Saturday, May 9, from
hamburger! (This program will end on April 18). Thieves. Join us for free snacks and fun! 9 a.m. to noon at Autozone. (78-792 Highway 111,
See the Children’s Reference Desk. La Quinta.)
Family Fun Night!
Pre-Beginning Computer Class (adults) Wednesday, April 15 at 5:30 p.m. The City Web Calendar, at la-quinta.org has a bilingual
Mondays, April 6, 20, and 27 at 10:30 a.m. Sponsored by Friends of the La Quinta Library, informational flyer with all event locations, dates,
Never used a computer before? Join us for an enjoy a fun family program for all ages that details and restrictions. Each event is open to all
interactive three-class series that will teach you includes entertainment, crafts, and more! Coachella Valley residents.
computer basics. Registration is required; call
(760) 564-4767 or sign up at the Adult Reference D.I.Y. Time: Spoon Mirror (all ages) For more information, please contact the Community
Desk. Saturday, April 18 at 11:30 a.m. Development Department at (760) 777-7125, or the
Sponsored by Friends of the La Quinta Library, Coachella Valley Association of Governments at
Tween Maker Space: Art (ages 9-12) (760) 346-1127.
please come and make a decorative mirror using
Tuesday, April 7 at 4 p.m. spoons! All supplies will be provided. On-line
Be creative and join us for a free art activity
and snacks! Registration is required; see the
registration is required or call (760) 771-0395.
SPRING CLEANING
Children’s Reference Desk or call (760) 564-4767. “La Quinta Reads” the Adult Book Club Meeting, Have some large
Monday, April 27 at 11:30 a.m. items that need to go
Pajama Storytime (ages 2-10) Registration is required; sign up at Adult to the dump? Don’t
Wednesday, April 8 at 5:30 p.m. Reference Desk and check out the book list. forget that La Quinta
Wear your pajamas and bring your favorite
residents have free
stuffed animal! Get your entry ticket at the front
La Quinta Library “Día de los Niños/Day of bulky item pickup
desk.
the Young Child” service!
Saturday, April 11 from 2 p.m. to 4 p.m.
One-on-One Electronic Device Appointments
Free multicultural event celebrating literacy for Just call Burrtec at (760) 340-2113 and say, “I’d like to
(adults)
everyone! Enjoy prizes, games, refreshments have a bulky item pickup, please!” And they’ll take care
Wednesdays: April 8, 15, 22, and 29
and entertainment. Sponsored by Friends of the of it by sending a special truck to your house on your
at 10:30 a.m. or 4 p.m.
La Quinta Library. regular trash collection day. With 48 hours’ notice, they
Bring your kindles, tablets, or Smart Phones and
will pick up large appliances, old furniture, mattresses
meet with staff for a 30-minute consultation.
For more information call (760) 564-4767 and box springs, bicycles, swing sets, old computer
Registration is required; call (760) 564-4767 or
or visit rivlib.info. We’re also on Social Media! monitors, laptop computers, standard televisions and
sign up at the Adult Reference Desk.
Please follow us for up-to-date info: LCD televisions up to 37” if left at the curb by 6 a.m. on
facebook.com/laquintalibrary and trash day. So, start thinking about your spring cleaning
laquintapubliclibrary.wordpress.com. today!
La Quinta City News
13explore your museum
The La Quinta Museum is a two-story building located Brown Bag TED* Talk
at 77-885 Avenida Montezuma (across the street from Date: Tuesday, April 14 Time: 12 p.m.
the La Quinta Community Park) that contains historical Bring your lunch and enjoy a TED Talk on the big
artifacts and information on La Quinta and also offers screen. Cookies and water provided.
seasonal events and classes for all to enjoy. Hours *Technology Entertainment Design
are Tuesday through Saturday from 10 a.m. to 4 p.m.
(closed on Mondays). Admission is free, but donations Bi-lingual Story Time at the Museum
are always welcomed! The bottom floor gift shop with Miss Minerva
offers unique and fun gifts for friends and family and Date: Wednesday, April 15 Time: 10 a.m.
the elevator will take you to the current exhibits.
Muir & Mockel: Observers of California Plants
EXHIBITS Date: Friday, April 17 Time: 3 p.m.
Nature’s Beloved Son:
John Muir was not the only naturalist to document the silverrock resort
flora of California. Did you know an equally passionate
Rediscovering John Muir’s Botanical Legacy
East Coast artist documented desert wildflowers of the
Nature’s Beloved Son traces the travels of John Muir 2015 La Quinta Annual Residents Golf Tournament
Coachella Valley? You are invited to learn more about
through North America and presents vivid images of
Henry Mockel, resident of Twentynine Palms. The Annual La Quinta Residents Golf Tournament will
the actual plants that Muir held in his hands, carried
in his pockets, and preserved for all time. Exhibit runs be moved up one week this year and will be played
La Quinta Historical Society Courtyard Sale at SilverRock Resort on Sunday, April 19. Sign ups are
through May 31.
Date: Saturday, April 18 Time: 10 a.m. – 4 p.m. at the SilverRock Golf Shop. The deadline is Monday,
Iconic Light Spring cleaning! There are props from prior exhibits, April 13. The cost of the event is $80 per person,
The photographic works of Ansel Adams and Dorthea and extra this and that. You may just find the treasure which includes golf, barbecue lunch, gift bag and other
Lange. This exhibit features rarely seen 1930’s era you didn’t know you were looking for! prizes to be awarded. This will be a best-ball, two-
photos of the Coachella Valley. This exhibit runs person team event. There will be a Men’s, Ladies’,
through August 15. EARTH DAY & Butterfly Talk! and Mixed Division (one man and one lady). The
Date: Wednesday, April 22 Time: 3 p.m. tournament begins at 8 a.m. with a shotgun start and
25 Days of Hubble Celebrate Earth Day 2015 at the La Quinta Museum.
The Hubble Space Telescope is a space telescope that registration beginning at 7 a.m. Please call the golf
Butterfly talk and free wildflower seed packets. shop for more details and sign ups at (760) 777-8884.
was launched into low Earth orbit in 1990, and remains
in operation today. The La Quinta Museum will be Senior Moments
celebrating this 25th anniversary with an “Image a Day” Walk the Rock
Date: Tuesday, April 28 Time: 10 a.m.
on social media as well as a gallery exhibit. Join your neighbors for coffee and a visit from Effective for the month of April, golfers will be able to
Local History Gallery La Quinta Police Department Officer Candace Muñoz. walk and play golf starting at 4 p.m. The fee for
Features Cahuilla Indians as well as local La Quinta Topic of discussion will be how to keep your home safe La Quinta residents with valid La Quinta Resident
history. from intruders. Cards is $20 (juniors under the age of 17 is $10) and
non-La Quinta residents is $40. Please contact the golf
EVENTS (All free!) Water Conservation for Landscape shop for reservations or questions at (760) 777-8884.
Date: Wednesday, April 29 Time: 3 p.m.
Composting! The SilverRock golf course is located at 79-179
Coachella Valley Water District will be presenting a
Date: Wednesday, April 8 Time: 3 p.m. Ahmanson Lane (off Avenue 52). For general
program on water conservation in your landscape plan.
Riverside County Waste Management Department will questions, please call (760) 777-8884.
present a program on composting. How to use what
you would normally throw away!
John Muir/Iconic Light Reception
Date: Friday, April 10 Time: 6 p.m. – 7 p.m.
Co-hosted by the La Quinta Historical Society and
catered by La Quinta High Culinary, we welcome
“Nature’s Beloved Son: Rediscovering John Muir’s
Botanical Legacy” and “Iconic Light” exhibits to the
La Quinta Museum.
La Quinta City News
14UPCOMING SPECIAL EVENTS
FREE Youth Egg Hunt FREE Moonlight Movies
Saturday, April 5 from 9 a.m. - 11 a.m. Bring your low-back lawn chairs and
blankets and enjoy a free movie shown
Held at the La Quinta Park (across from La Quinta High School). Got candy? on a 20’ inflatable movie screen. All movies
Get plenty to fill your basket at our annual egg hunt! Look for goodies, toys, begin at 8 p.m.
and surprises scattered all over the park for kids to collect. Other activities
include a chalk drawing contest, games, bounce house, and more! Enjoy a
special visit from the Easter Bunny, too! Big Hero 6
Friday, April 10
La Quinta Park
(Across from La Quinta High School)
BoxTrolls
Friday, April 24
Adams Park
(Corner of Adams St. at La Palma Dr.)
Paddington
Friday, May 8
La Quinta Park
(Across from La Quinta High School)
Planes: Fire & Rescue
Friday, May 22
Monticello Park
(Corner of Fred Waring Dr. and Monticello Ave.)
Community Picnic & Birthday Party!
Saturday, April 25 from 9 a.m. to 1 p.m.
RENTALS
Join us as we celebrate the City of La Quinta’s 33rd birthday at the La Quinta
Civic Center Campus (behind the La Quinta Library). Bring family and friends Book Park Rentals Online!
to enjoy this free community event. Amenities include: Live Music, Kids Fun Reserve the Fritz Burns Park or La Quinta Park by visiting
Zone, local business/non-profit booths, free food including: hot dogs, delicious la-quinta.org/register and click “Search” > “Facility”> “Calendar”
cookies, and cold drinks. This will be an event you will not want to miss! and select your date and time.
SPORTS Having an Event? We’ve got you covered!
The La Quinta Wellness Center (formerly the La Quinta Senior Center)
Open Gym (BOYS & GIRLS CLUB) 7 p.m. – 9 p.m. is available for private rentals!
This facility is perfect for your wedding reception, birthday party,
Volleyball: Mondays/Thursdays
company gathering, banquet, neighborhood event, family reunion, or
Basketball: Tuesdays/Wednesdays
other social event. The multi-purpose room has a capacity of 200 and
includes usage of tables and chairs for up to 200 people. An elevated
Disc Golf Tournaments stage and dance floor are included; large kitchen is available for
Saturday, April 11 – 10 a.m. at the Cove Oasis Trailhead additional fee. Call (760) 777-7090 for more information and pricing.
Saturday, May 23 – 10 a.m. at the Civic Center Campus
$10 per player (on-site registration). All ages and experience levels.
La Quinta City News
15COMMUNITY SERVICES CLASSES & PROGRAMS: APRIL & may
Online registration is available at la-quinta.org.
(Physical Wellness)
CIVIC CENTER CAMPUS AMPITHEATER Chair Fitness 10:15 a.m. - 11:15 a.m. W/F
Canine Massage 10 a.m. - 11 a.m. W (April) Chair Yoga (Chair Yoga) 12:15 p.m. - 1 p.m. T
Sketch & Draw 9 a.m. - 10:30 a.m. T (April) Chakradance 5:30 p.m. - 6:30 p.m. T
Flex Yoga 10 a.m. - 11 a.m. T/TH
COLONEL MITCHELL PAIGE MIDDLE SCHOOL Interval Training 6 a.m. - 6:30 a.m. T/TH
Hoop Dance 6 p.m. - 7 p.m. (April) Interval Training 6 p.m. - 6:30 p.m. T/TH
Mat Pilates 8:15 a.m. - 8:45 a.m. M/W/F
FRITZ BURNS PARK Morning Workout 9 a.m. - 10 a.m. M/W/F
Cardio Tennis (18 years & up) 6 p.m. - 7 p.m. M/W (April)
Sunrise Yoga 6:45 a.m. - 7:45 a.m. T/TH
Sunset Yoga (15 years & up) 5:30 p.m. - 6:15 p.m. M/W
BOYS & GIRLS CLUB OF LA QUINTA
Women’s Kickboxing (7 years & up) 7 p.m. - 8 p.m. M/W (April) Taekwondo 5 p.m. - 8 p.m. M/W
Tai Chi Arthritis 2:15 p.m. - 3 p.m. T/TH
COMMUNITY ROOM (Located at the Boys & Girls Club) Tai Chi Chuan 11:15 a.m. - 12 p.m. T/TH
Dance, Play, Pretend (2 ½ - 5 years) 9 a.m. - 9:45 a.m. F (April) Tai Chi Intermediate 12:15 p.m. - 1 p.m. T/TH
Yoga for Health (Silver Sneakers) 11:15 a.m. - 12 p.m. T
LA QUINTA LIBRARY Chair Massage CMT (by appt.) 8:15 a.m. - 10 a.m. M/W
Chair Yoga (Silver Sneakers) 12:15 p.m. - 1 p.m. T (April) WELLNESS CENTER EVENTS
Tiny Tigers (3 – 5 years) 12:30 p.m. - 1:15 p.m. M/TH (April)
Spring Luncheon 11:15 a.m. May 14
LA QUINTA MUSEUM Registration begins April 17 - $4 per person (maximum of 2 people per household).
Ukulele Strummers Advanced 1 p.m. - 3:45 p.m. TH (April) Online registration is available at la-quinta.org.
LA QUINTA HIGH SCHOOL DANCE ROOM 1006 Live Well Clinic
Dance, Play, Pretend (2 ½ - 5 years) 6:30 p.m. - 7:15 p.m. TH B-12 Injections (fee will be charged) 9 a.m. – 11 a.m. Fridays
Beginning Ballet (5 -10 years) 7:15 p.m. - 8 p.m. TH Healthy Living Lecture Series 12 p.m. – 1 p.m. April 8
Rojas Martial Arts (4 years & up) 6 p.m. - 8 p.m. M/W (May) Family Health & Nutrition 5 p.m. April 22
Held at La Quinta Library. Please call (760) 564-0096 for details.
WELLNESS CENTER
(Arts & Culture Wellness) Eisenhower Medical Center
AARP Safe Driver 8:30 a.m. - 4:30 p.m. W (April 15) Senior Fitness & Health Screenings 12 p.m. – 3 p.m. April 29
Beginning Guitar 6:30 p.m. - 7:30 p.m. T
Second Level Guitar 7:30 p.m. - 8:30 p.m. T OUTDOOR RECREATION: NATURE WALK & HIKES
Italian for Everyone 6 p.m. - 8 p.m. T (April) Nature Walks: Third Saturday of the month beginning at 8 a.m.
La Quinta Glee (7 - 14 years) 6 p.m. - 7 p.m. TH (All walks begin at the Shade Shelter on the Bear Creek Nature Trail at the corner of Calle Ensenada and
La Quinta Voices 9 a.m. - 10 a.m. T (April) Avenida Montezuma in the La Quinta Cove.)
Line Dancing 10:15 a.m. - 11:15 a.m. M (April) April 18: Myths of La Quinta – led by the Stewards of the La Quinta Cove.
Ballroom Dance 7 p.m. - 8 p.m. T May 16: What is our footprint? Have humans changed nature in the Coachella Valley?
Music for Little Mozarts 1 (3-7 yrs.) 10 a.m. - 11 a.m. S (April) – led by a Volunteer.
Music for Little Mozarts 2 (3-7 yrs.) 10 a.m. - 11 a.m. S (May)
Social Dance Fusion 2 p.m. - 3 p.m. T Hikes: Meet at the Cove Oasis parking lot at the top of the La Quinta Cove at 8 a.m.
Sketch & Draw 9 a.m. - 10:30 a.m. T (April) Tuesday Morning Hike with Bill Baker - Tuesday, April 14:
Watercolor 9 a.m. - 12 p.m. W (April) Join Bill for the Friends of the Desert Mountains nature walk/hike. This is a moderate,
La Quinta’s Got Talent Showcase 6 p.m. - 8 p.m. F (April 24*) two to three hour hike and covers four miles or less with an 800-foot elevation gain.
*Call for (760) 564-0096 for audition appointment.
Hike around the Coachella Valley with Philip Ferranti - Saturday, April 18
(Intellectual Wellness) This Garner Valley hike begins at 9 a.m. Meet at the Art Smith Trail parking lot off of
Digital Camera II 9 a.m. - 11 a.m. W (April) Highway 74 (about three miles south of the Highway 111 & Highway 74 intersection in
Intermediate Computers 6 p.m. - 8 p.m. W (April) Palm Desert). All participants should dress appropriately and bring water and a snack.
Social Media 1 p.m. - 2:30 p.m. TH (April)
La Quinta City News
16Keep the Spring Fun Going, La Quinta!
Submitted by: Desert Recreation District
The weather is good, the days are longer, and if you love being outdoors – you
can come play Bocce Ball or Softball with us! Prefer to be indoors? Our Fitness
Center with Wellness System offers a close and affordable workout option right
here in La Quinta. We also have a Tot Program for your little one to show their
budding athletic side! Here is what’s planned for April:
Health & Fitness
Full Body Boot Camp Mon, Wed & Fri in April 5:30 a.m. – 6:30 a.m.
Basic Boot Camp Tue & Thur in April 7 a.m. – 8 a.m.
Fit After 50 Mon & Wed in April 2 p.m. – 3 p.m.
Super Seniors Workout Tue & Thur in April 2 p.m. – 3 p.m.
PERSONAL TRAINING PACKAGES
Personal Training Packages of 10 sessions are $36 per one-hour session. Sessions
available Monday - Friday.
Sports
Bocce Ball Fridays in April 8 a.m. – 10 a.m.
La Quinta spring Softball League
Two nights looking for teams to join. Sign up today!
Sunday Coed League 6 p.m. – 10 p.m. Start Date TBA
Currently looking for teams to join.
Monday League 6 p.m. – 10 p.m. Started March 30
Tuesday Coed League 6 p.m. – 10 p.m. Started March 17
Wednesday League
Men’s Competitive 6 p.m. – 10 p.m. Started March 18
Thursday League 6 p.m. – 10 p.m. Start Date TBA
Currently looking for teams to join.
Friday Coed League 6 p.m. – 10 p.m. Started March 13
$350 per team for each division – Ages 16 and over
Please call (760) 564-9921 for more information.
Tots
Have you considered enrolling your little one into a Tot program? Currently we
have Little Athletes on Fridays with space available for toddlers ages 3 – 5 years old:
Little Athletes Fridays in April 9 a.m. – Noon
The La Quinta Community Fitness Center is located at 77-865 Avenida Montezuma
right next to the La Quinta Community Park.
From TOTS to ADULTS, The Desert Recreation District is your source for all things
recreational! The Desert Recreation District provides activities, programs and
special events throughout the Coachella Valley. In La Quinta, we are privileged to
manage the La Quinta Community Center and Park.
For information on activities and events, pick up an Activities Guide at the
La Quinta Fitness Center, check out MyRecreationDistrict.com or call (760) 564-9921.
17How to Raise Improved attendance works for
everyone. Research clearly shows
$1 Million to Support that children who are in school most
of the time perform better on state
Our Schools — standardized tests and school work in
general. It’s no surprise that students
Without Writing a who are frequently absent often
Check score at lower levels on these same
measures. The Parent Institute provides
the following suggestions for helping to
By: Gary Rutherford, Desert Sands improve school attendance:
Unified School District
P Talk with your child about the
During each school year, parents and importance of attending school
community partners in the Desert regularly.
Sands Unified School District raise
hundreds of thousands of dollars P Avoid scheduling family trips
in grass root fundraising efforts to or doctor appointments during
preserve and strengthen important school hours. If you must make an
student programs in our schools. appointment during the school day,
schedule it in the afternoon so that
In a perfect world, parents would not every child receives the benefits of
need to raise funds for public schools as much of the instructional day as
to do their job. However, to address the possible and the district will receive
budget shortfalls that school districts its state funding.
must undertake, many individuals
and organizations have joined forces P Make sure your child stays healthy
to identify areas of need and actively by eating nutritious foods and getting
solicit donations to address those enough sleep and exercise.
needs. P Don’t accept excuses for why your
child “must” miss or be late for school.
I’d like to suggest another way parents
can easily raise millions of dollars to P Lead by example. If children see
help maintain high quality instructional parents taking off work for no valid
programs in the Coachella Valley -- reason, they will expect the same
Get An Executive Physical That’s
without a single check! All parents privilege! More Than “Business As Usual.”
need to do is reduce the number of
days their children miss school. If each student in the District attended
school even one extra day between Our custom Executive Physical is a comprehensive health
On average, a student in the Desert now and the end of the school year, assessment tailored to your needs and schedule. It provides
Sands Unified School District misses our district would recover more than a comprehensive, evidenced-based screenings and assessments –
about 10 days of school a year million dollars in much-needed income! all in one day, and all in one place.
(8 days for K-8 students, 13 days in
grades 9 -12). The school district is Even more important, each child’s Our Executive Physical offers a unique opportunity to pinpoint
paid by the state based on actual success in school would be enhanced your exact state of health, identify unique, long-term risks and
attendance. No money is received through increased learning time. develop a plan to modify or eliminate these risks. After a day with
for any day that a student is absent our board certified physicians, you will be empowered with the
Gary Rutherford, Ed.D.,
– regardless of the reason for that is the superintendent of
information, tools and motivation to take charge of your health.
absence. For each lost day of school for Desert Sands
attendance, the district loses out on Unified School District.
about $40 in state funding. Desert Sands invites Health Care As It Should Be
you to stay informed on
If parents could reduce the number of To learn more or make an appointment, call 760-610-7360.
the happenings at our
days a child misses school by only one schools by receiving our Executive Physical packages start at $1,800 and are not covered by insurance.
day, to an average of 9 days a year, the weekly newsletter, The Beacon. To sign up
Desert Sands Unified School District for your free subscription, visit the website
would receive an additional $1,058,181 at DSUSD.us.
in state funding! 39000 Bob Hope Drive, Rancho Mirage, California 92270
18You can also read
