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Awards Design Vote now Ciao MDC - MAY 2021 - Interiors Monthly Magazine!
MAY 2021

Awards
  Vote now

Design
  Ciao MDC
Awards Design Vote now Ciao MDC - MAY 2021 - Interiors Monthly Magazine!
24TH - 27TH MAY 2021

The Long Eaton Guild invites you to visit undoubtedly the
most important furniture exhibition of 2021, featuring the
   leading UK and International brands of Upholstery
      C abinets, Bedroom and Lifestyle accessories

     SEE THE LATEST COLLECTIONS FROM THESE 28 LEADING BRANDS

 AT THE UK’S MOST ENJOYABLE AND UNIQUE FURNITURE EXHIBITION

    Ashwood Designs             Alexander & James          Ashley Manor
   Ar tistic Upholster y          ALF/Bontempi             Baker Furniture
  Bluebone Furniture              The Ar t Group          Carlton Furniture
    Collins & Hayes            Buoyant Upholster y       Duresta Upholster y
  Gascoigne Designs          David Gundr y Upholster y     Hunter K night
  Iain James Furniture                G Plan                John Sankey
      Parker K noll               Orbital Vision           Siren Furniture
     Spink & Edgar            Sherborne Upholster y       Tamarisk Designs
         Tetrad                 Steed Upholster y        Wiemann Bedroom
                               Westbridge Furniture

  LOCATION OF EXHIBITORS AND HOTELS ARE ALL LISTED ON OUR WEBSITE
                           w w w.longeatonguild.co.uk
                      OR CALL OUR HELPLINE 0115 973 4481
Awards Design Vote now Ciao MDC - MAY 2021 - Interiors Monthly Magazine!
EDITOR’S COMMENT

 The spending
 has begun
 While shoppers have returned,
 corporate activity has increased – and
 now is the time to reward the best                                                 INTERIORS MONTHLY MAY 2021
While consumers have returned to stores and begun to splash
the cash at seemingly impressive levels, it has also been                           INSIDE THIS ISSUE
happening on the supplier side of things, with Victoria, Meditor,
Design Holding and Herman Miller all getting out the corporate
                                                                                    NEWS
cheque books.                                                                       4     Victoria opens its war chest
   Victoria’s opening of its €250m acquisition war chest has seen                   8     Meditor buys Carpet & Flooring
it strengthen its Italian ceramic tile operations in a €35m move                    10    Emma sees Q1 sales leap
that will pay for itself in about three and a half years. Geoff
Wilding, Victoria executive chairman has said several times
before that he’d walk away from any deal rather than overpay
                                                                                    FEATURES
and we can expect the next acquisitions to be as shrewd as                          14    New products
this one, despite his increased financial firepower.                                18    Service
   When Meditor bought Carpetright in November 2019, some                           20    Experiences
questioned why owner Talal Shakerchi was interested in flooring.                          Bring it on
Whatever the initial answer, his interest has grown with a
                                                                                    24    Awards
handful of small-ish deals before snapping up £90m turnover
                                                                                          Vote in the Interiors Monthly Awards 2021
(but loss-making) wholesaler Carpet & Flooring. The deal sees
Wilf Walsh, Carpetright ceo become chairman of Shakerchi’s                          26    Carpet
flooring interests, ending almost seven years heading the chain.                          Velvet reborn, return of pattern, supporting you,
It also, rather sensibly, sees Shakerchi enter the contract market                        star stairs
and there are bound to be distribution and buying savings                           33    Beds and bedroom
across the two networks.                                                                  Going forward, dream choices, wellbeing, lift sales,
   Intellectual property legal specialist Taylors Solicitors reports                      bedroom move, lightness of touch
a major increase in cases concerning product copying in recent                      46    Royal Warrants
months. While this is bad news for everyone, this is likely to be                         Mark of distinction, by appointment, inspiration
the tip of the iceberg, with most companies trying to resolve                       52    Sustainability
matters behind the scenes before taking legal action. I’ve been                           Hello chair
hearing stories about companies being offered their own
                                                                                    53    LVT
designs – copied to the exact millimetre – and not just by
                                                                                          Select showrooms
‘rogue’ individuals, but by significant companies who seem to
have decided copying is now their corporate strategy. Interiors                     55    Preview
Monthly has long been a media supporter of ACID, so if you                                Long Point
design any of your products I’d urge you to join. I’d also urge                     58    Review
you to vote in the Interiors Monthly 2021 Awards.                                         Milan Design City, BGNFS, CIFF

                                                                                    Editor: Andrew Kidd
                           MAY 2021
                                                                                    T: 01273 930 029 E: akidd@interiorsmonthly.co.uk
                                                                                    Furniture advertising (South): Tim Boden
                                                                                    M: 07976 122 150 E: tboden@interiorsmonthly.co.uk
                       Awards
                                      Victoria: celebrating 125 years and leading   Furniture advertising (North): Jarrod Bird
                          Vote now
                                      the velvet revolution                         T: 01565 631 397 E: jbird@interiorsmonthly.co.uk
                        Design
                          Ciao MDC    Visit: www.myvictoria.co.uk                   Carpet, flooring advertising: Joanne Paull
                                                                                    M: 07817 624 922 E: jpaull@interiorsmonthly.co.uk
                                                                                    Representative in India: Amarjeet Singh Gianni
                                                                                    T: 0091 98390 35458 E: as_gianni@yahoo.co.in

                                                                                    Published by Interiors Media Limited
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                                                                                    E: enquiries@interiorsmonthly.co.uk
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                                                                                    Print: Knockout Print Design by Truprint Media
                                                                                    © Interiors Media Limited ISSN 1756-2236

                                                                                                                      www.interiorsmonthly.co.uk    3
Awards Design Vote now Ciao MDC - MAY 2021 - Interiors Monthly Magazine!
NEWS

     Victoria opens war chest
     and expects ‘several’ more
     deals after record year
     Shareholders in Victoria have been told to expect ‘several                and create value for shareholders,’ says Geoff Wilding,
     acquisitions’ in ‘the weeks and months ahead.’                            Victoria executive chairman.
       The group has begun to use its €250m acquisition war                       The group says it expects a record year for 2020/2021
     chest with a €35m deal to enlarge its Italian ceramic tile                with sales of more than £640m, up £18.5m, and EBITDA of
     operations, buying ceramic tile distributors Ceramica Colli               at least £120m, up £2m for the year ended 3 April.
     and Vallelunga, and tile manufacturer Ceramiche Santa                        ‘The trading outlook for the FY22 financial year is very
     Maria, giving it much needed production capacity. The                     encouraging in terms of both revenue and margins. The
     acquisitions are expected to add at least €10m a year of                  group continues to experience strong, ongoing consumer
     EBITDA in the next 12 months, with more forecast when full                demand across its key markets. The post-lockdown uplift
     integration is completed.                                                 in margin observed in the interim results in November 2020
       ‘This is the first – and smallest – of several acquisitions             is structural due to completed synergy projects and
     we expect to conclude over the weeks and months ahead.                    therefore sustainable.
     Nevertheless, we are delighted to have acquired these                        ‘There have been some increases in raw material prices in
     businesses, which are immediately earnings accretive but                  recent months, but the group has been able to successfully
     will also enable our Italian business to continue its growth              mitigate these,’ he says.

    FDF invests in new warehouse                                                                                 Pandemic prompts
    Flooring etailer and
                                                                                                                 spike in product
    wholesaler Factory Direct                                                                                    copying
    Flooring has invested in a
                                                                                                                 A leading intellectual
    purpose-built 20,000sqft
                                                                                                                 property lawyer has warned
    warehouse to increase its
                                                                                                                 that copying of designs has
    stock holding by 50%.
                                                                                                                 seen a dramatic increase in
       The new warehouse in
                                                                                                                 recent months.
    Nuneaton is nearly 40% larger
                                                                                                                    ‘The proliferation of web-
    than its former main unit, and
                                                                                                                 only fakes is a growing trend
    will allow it to take advantage
                                                                                                                 we have identified in advising
    of greater bulk buying. The
                                                                                                                 clients in the textiles and
    consolidation of its operation
                                                                                                                 home furnishings sector as
    negates transport between
                                        The new warehouse will allow FDF to double its stock holding             we emerge from Covid-19,’
    units, so a reduction in
                                                                               capacity is immense,’ says Paul   says Tony Catterall, Taylors
    delivery cost, lead time and        ramp up our capabilities and
                                                                               Hambidge, FDF md.                 Solicitors senior partner and
    environmental impact will           take the business to the next
                                                                                  Last year the company saw      head of intellectual property.
    be achieved.                        level. Not only has our square
                                                                               transaction numbers jump by          ‘We have seen a major
       ‘This warehouse purchase         footage increased significantly,
                                                                               35% and 2021’s performance        increase in instructions from
    is an exciting development          but our racking height has
                                                                               is 30% higher.                    clients with claims against
    which is enabling us to really      doubled, so the increase in
                                                                                                                 infringers seeking to exploit
                                                                                                                 the move to web sales by
    Annual sales jump despite store closures                                                                     offering copies of original
                                                                                                                 products from multiple shop
    Both the flooring and furniture     weekly furniture and lighting            In flooring, sales reached      fronts on the Internet.
    and lighting sectors showed         sales were £232,394,000 in             £23,568,000, down 13.87% on          ‘To assist them we have
    almost a double-digit increase      March in England, Scotland             2019 but 9% higher than 2020.     been able to get copies
    in retail sales in March, despite   and Wales. This was 15.1%                The figures are ONS’ first      removed from web platforms,
    stores being closed.                lower than in 2019 but 15%             estimates and are likely to be    often within 24 hours of the
       ONS figures show average         higher than 2020.                      revised in the coming months.     infringement being notified.’

4   Interiors Monthly May 2021
Awards Design Vote now Ciao MDC - MAY 2021 - Interiors Monthly Magazine!
BEDROOM                                                   NEW
                                                            FOR
                                                            2021

AUGUSTA DRIFTWOOD
    NOW IN STOC K

 NEW
 FOR
 2021                             DOWNSTAIRS
New for 2021, our stunning Driftwood and Calico effect
casual living collection is made from hard-wearing, easy
to clean manufactured board and comes with gun metal
grey painted hairpin legs with and grip bar handles.

                                                           2020
Awards Design Vote now Ciao MDC - MAY 2021 - Interiors Monthly Magazine!
VENTUS   IGNIS   SPIRITUS   TERRA   AQUA   ANIMO

FUNDAMENTALS ®
IS THE ESSENTIAL
COLLECTION THAT
COVERS ALL YOUR
CARPET NEEDS.
Awards Design Vote now Ciao MDC - MAY 2021 - Interiors Monthly Magazine!
WE’VE GOT YOU COVERED

        THE FUNDAMENTALS® CARPET COLLECTION BY AW: ESSENTIAL TO YOUR HOME

        FUNDAMENTALS® is the must-have brand for your store - you might say it’s fundamental.
        WITH JUST 6 RANGES, YOU’LL COVER THE CARPET WISHES OF ANY CUSTOMER:
        colours, neutrals & design, plains & heathers, made with polypropylene & polyamide.
        The great variation caters to all style demands and the collection comes with WEAR &
        STAIN WARRANTIES that guarantee DURABILITY and EASY MAINTENANCE.

        The graphic style is truly unseen in the carpet business: sleek, striking and modern with a
        touch of sci-fi. This makes FUNDAMENTALS® into an instore show-stopper, appealing to all
        types of customers.

Share your Fundamentals
         #carpetyourlife
fundamentals-carpet.co.uk
Awards Design Vote now Ciao MDC - MAY 2021 - Interiors Monthly Magazine!
NEWS

     Meditor buys Carpet &
     Flooring with Walsh to step
     down as Carpetright boss
     Carpetright parent Meditor has purchased flooring wholesaler       Meditor,’ says Talal
     Carpet & Flooring from private equity firm Endless, which had      Shakerchi, Meditor
     owned it since 2017.                                               Group founder.
       Lisa Tomlin, Carpet & Flooring ceo will continue to lead            ‘We’re pleased to
     the business along with her existing management team.              be adding Carpet &
     This addition will extend Meditor’s reach into the contract        Flooring and feel
     and business-to-business flooring space and presents               the business will sit
     excellent growth potential, alongside valuable synergies in        well beside our
     operations and logistics.                                          current brands. I
       It is Meditor’s fourth flooring acquisition after Carpetright,   look forward to
     FlooringSupplies.co.uk, and deals for Contemporary Trade           working with Lisa        Wilf Walsh became Carpetright ceo in July 2014
     Flooring and FlooringMegastore.co.uk earlier this year. To         in my new role as
     house the companies Meditor has formed Nestware Holdings,          chairman, and to continuing to strengthen the stable with
     of which Wilf Walsh, Carpetright ceo has become chairman.          further acquisitions,’ says Walsh.
       ‘We’re delighted to extend our reach into the contract and          ‘I believe NH is the ideal owner to ensure Carpet & Flooring
     business-to-business markets by bringing Carpet & Flooring,        is able to realise its growth potential and I look forward to
     Contemporary Trade Flooring and Flooring Megastore into            working with the team to help make it happen,’ says Tomlin.

    FMC sets £250,000 Step 2 It target                                                                         Top Drawer on,
    The Furniture Makers’ Company,
    City of London livery company
                                      sports-based fundraisers,
                                      encouraging friends, family
                                                                        some time,’
                                                                        says David
                                                                                                               LIGNA off
    and charity for the furnishing    and co-workers to join in.        Woodward,                              Exhibition organiser Clarion
    industry, has launched the           The launch follows a year      FMC master.                            Events says it intends to hold
    largest fundraising campaign      in which the charity awarded        ‘We hope It will encourage           the Top Drawer show in
    in its 120-year history.          a record number of financial      the trade to get active by             September. The event is due
       The charity wants to raise     grants. ‘Enquiries for support    organising Covid-compliant             to take place from 12-14
    £250,000 to support people        skyrocketed in 2020. This         events that bring people               September at Olympia, London.
    from the trade impacted by        campaign couldn’t have come       together and promote our                  ‘We are delighted to be
    the Covid-19 pandemic. ‘Step      at a more critical time as it’s   work while raising funds.’             returning to Olympia London
    2 It’ aims to inspire companies   clear the economic impact of        The campaign runs until              and will work in partnership
    and individuals to organise       Covid-19 will be with us for      April 2022.                            with the Association of Events
                                                                                                               Organisers, which is liaising
                                                                                                               directly with the government,
                                                                                 Mega deal for Miller          to ensure the safest and
                                                                                 Herman Miller has agreed
                                                                                 to buy rival furniture        most successful event for our
                                                                                 manufacturer Knoll for        community,’ says Zoë Bonser,
                                                                                 $1.8bn.                       Clarion Events portfolio
                                                                                    The deal will create a
                                                                                                               director.
                                                                                 company with combined
                                                                                 sales of $3.6bn and profits      Woodworking and wood
                                                                                 of about $550m. It is a       processing exhibition LIGNA
                                                                                 45% premium on Knoll’s        has been cancelled for 2021.
                                                                                 share price before the
                                                                                                                  The show had been due
                                                                                 agreement.
                                                                                    Andi Owen, Herman          to take place in Hannover
                                                                                 Miller president and ceo      from 27 September to
                                                                                 will head the combined        1 October. The next regular
                                                                                 business when the deal is
                                                                                 completed in the autumn.
                                                                                                               LIGNA will be held from
                                                                                                               15-19 May 2023.

8   Interiors Monthly May 2021
Awards Design Vote now Ciao MDC - MAY 2021 - Interiors Monthly Magazine!
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Awards Design Vote now Ciao MDC - MAY 2021 - Interiors Monthly Magazine!
NEWS

          Q1 sales leap for Emma as its
          Original ‘was bestseller of 2020’
          Emma saw UK sales almost double in the first quarter of             portfolio. The sales of the Emma Bed and the Cloud Pillow
          the year amid a claim the Emma Original was the bestselling         far exceeded our best estimates, and we are scaling up
          mattress of 2020.                                                   the production of these two products to fulfil the high
             UK sales jumped by 95% and by 272% in the Republic of            customer demand.’
          Ireland. It says UK profitability leapt by 195% and that brand        The brand has opened a business centre at Cranmore
          recognition has reached 48%.                                        Park in Solihull, displaying its UK retail collection.
             ‘Our flagship product Emma Original has played a major
          part in gaining popularity in the UK, leading to fantastic
          brand awareness across the country. Based on our research,
          we do not know of any other mattress that has been sold
          more than the Emma Original in the UK in 2020. We aim
          to further strengthen our brand awareness within the next
          months by launching new solutions that cater to a much
          broader set of customers’ sleep needs,’ says Santosh
          Marrivagu, Emma head of UK and Ireland.
             He says the introduction of new products has gone better
          than expected. ‘With our new product assortment we are
          one step closer to our vision of offering holistic sleep
          solutions to our customers. We believe this is important
          and we have already seen that our customers want this,
          which is reflected in the huge success of the new product           Emma: UK profitability jumped by 195%

         Furniture Village has      Gillies to invest £2.5m in expansion
people

         promoted Mike
         Broughton, director        Furniture and flooring chain Gillies is to invest       important market to the company and our
         of digital innovation      £2.5m expanding its Inverness store.                    current store is not large enough to display our
         and IT, to its board as      The five-store chain has applied for planning         core ranges. We still believe that the high street,
         IT and business            permission to build a two-storey extension to the       and particularly that type of product, beats the
         development director.
                                    rear of its Chapel Street branch, adding 10,300sqft     Internet because people want to see and sit on
         Search and comparison      of new retail space as well as freeing up space in      our products.
         website ufurnish.com       the existing building, while adding new offices,          ‘We do really like to invest in bricks and mortar.
         has named hotel            toilets, storage space and a new entrance.              We are committed to town centre developments.
         entrepreneur Pat             Parking spaces will be reduced from 49 to 17 to       All our stores are town centre; we are not retail
         McCann as chairman.
                                    accommodate the expansion.                              park people and we like to be individuals on the
         Upholstery manufacturer      ‘We recognise that the Highlands is a very            high street,’ says Ian Philip, Gillies md.
         Gala has named Mike
         Marshall as agent for
         Scotland; Edward Bacon
         for Midlands, Lancashire   Lukehurst adds to space with mezzanine
         and Cumbria; Jason
         Hillier for London,        South-east England retailer                                                 was made to press ahead.
         Home Counties, South       Lukehurst has expanded its                                                     ‘Although the timescale was
         East and East Anglia;      Sittingbourne, Kent store with                                              tight, work progressed at an
         and Nigel Hillier for      the rapid addition of                                                       amazing rate. The contractors
         South West, South
         Wales and Birmingham.
                                    a mezzanine floor.                                                          have been really professional
                                       The extra 4,000sqft of retail                                            in helping us turn this project
         Graham Harris, former      space had been planned for                                                  around so quickly and we are
         Kingsmead and Manx         2020 but was postponed by                                                   delighted with the result.
         Carpets general            the pandemic and then                                                       We’ve had a fantastic first
         manager, has joined
         wholesaler Kellars as
                                    scheduled for late 2021. When The mezzanine adds 4,000sqft                  couple of days since opening,
         head of sales.             the Government’s lockdown                                                   and if sales are anything to go
                                    roadmap in late February meant non-essential          by, the pent-up demand for quality furniture is
                                    retail could not re-open until 12 April, the decision there,’ says Kathryn Lukehurst, Lukehurst director.

 10      Interiors Monthly May 2021
Venue - The International Centre, Telford TF3 4JH

               SHOW DATES:
  Tuesday 15 and Wednesday 16 June 2021
                  ● Open to all furniture buyers

          ● Two large exhibition halls with free parking

            ● Complementary light refreshment lunch

  ● Comprehensive exhibitor list from all furniture trade sectors

Free entrance, please register at www.thesummerfurnitureshow.co.uk
WATCH T HE F I L M   Always a trailblazer when it comes to
                     branding, Associated Weavers reinvents
                     the in-store display & brings an experience
AND DISCOV E R       unseen in the flooring business. With
                     traditional samples and an intuitive
OUR AWA R D          digital module, Invictus® luxury vinyl
                     flooring invites the customer on a fun-to-
WI N N IN G          do purchasing journey.

                     Share your Invictus
DIS PL AY                     #invictuscarpetflooring
GREAT FLOORING • INVINCIBLE PERFORMANCE

                                           A UK brand
                                            since 1964

                                          www.invictus.co.uk
NEW PRODUCTS

      1                                                                  4

      2

                                                                         5

      3

       1 Louis de Poortere’s customisable              primer before applying a UV acrylic finish,    experience and a magnitude of previous
       Richelieu Classic runner has duo-colour         the surface has exceptional resistance to      satisfied clients. It offers a comprehensive
       borders and is available in a choice of         wear and scratching and requires no            service from quotation to completion with
       144 colours, 60cm, 70cm, 90cm and               specialist maintenance.                        emphasis on client interaction throughout.
       120cm widths and with four-week delivery.       Visit: www.berryalloc.com                      Visit: www.adp-distribution.co.uk
       Richelieu Escalier is a plain runner with the
       same width, colour and delivery options.        3 BertO’s Patti, designed by Castello          5 Divided between florals, tartans, checks
       Visit: www.louisdepoortere.com                  Lagravinese Studio, has 18 walnut              and hessian effects, Abingdon Flooring’s
                                                       elements in the frame and uses natural         StainFree Wilton uses a palette of elegant
       2 BerryAlloc’s Les Essentiels and Les           Vienna straw in the backrest.                  blues, greys and naturals that is perfectly
       Exclusifs engineered wood flooring              Visit: www.bertosalotti.it                     in balance with today’s schemes. The
       collections are made using Ultimtec, a                                                         collection is grouped on two lecterns: one
       varnish that delivers natural beauty,           4 Harvey Maria selected ADP Distribution       contains the modern plaid designs while
       durability and the easy maintenance of          for its latest in-store display installation   the other celebrates the elegance of the
       lacquered finishes. By impregnating the         project. ADP is well placed to deliver this,   collection’s florals and damasks.
       wood with an aluminium oxide-rich               with more than 50 years of combined            Visit: www.abingdonflooring.co.uk

                                                                                                                                              
14   Interiors Monthly May 2021
NEW PRODUCTS

      6                                                           7

       6 Opera Contemporary’s first new product for 2021 is       8
       a lounge chair and footstool with a forceful character.
       Aurora is a timeless piece of furniture combining
       manufacturing excellence and contemporary style
       inspired by the folds and weaves of a leather handbag.
       Visit: www.operacontemporary.com

       7 BerryAlloc’s Luxe display brings a multi-format
       solution for the presentation of its Les Exclusifs and
       Les Essentiels parquet collections. A single unit has
       space for 10 sample boards and can be used
       freestanding or against a wall with a switch of graphic
       card inlay. The impact of the display can be maximised
                                                                  9
       with an additional module with full plank samples.
       Visit: www.berryalloc.com

       8 Louis de Poortere’s Cardinal from the newly
       relaunched Richelieu family has been used in a
       millimetre-perfect project for the personal residence
       of a successful property developer. Clarke’s of Romford
       then carried out an intricate and impressively precise
       installation, whipping in colour-matched blue to a
       bespoke width narrowed from Louis de Poortere’s
       4m option.
       Visit: www.louisdepoortere.com

       9 With recycled PU, rubber sponge, rubber crumb and
       combination felt, Floorwise has one of the widest
       carpet underlay collections available, giving installers
       and retailers a quality option for any domestic or
       commercial work. Its Diamond gripper is the perfect
       complement, providing a secure hold for the carpet
                                                                  10
       over underlays of all thicknesses.
       Visit: www.floorwise.co.uk

       10 For installers and apprentices yet to explore a route
       to professional qualifications, the Academy for
       Excellence in Flooring’s Foundation Installer:
       Laminate & Wood and Foundation Installer: Vinyl
       courses are the perfect way to kick-off a career. Taking
       place over two days, both courses cover various aspects
       of subfloor preparation and installation, giving fitters
       the knowledge and confidence to excel.
       Visit: www.quick-step-academy.co.uk

16   Interiors Monthly May 2021
Four bar Hexham
                                                                            This variant to the established
                                                                            eight bar Hexham spindle aims to
                                                                            give a cleaner, more contemporary
                                                                            look yet remains also able to cross
                                                                            over into traditional. A winner with
                                                                            painters.

                                         Oak Hamburg Carver
                                          Jet Hopsack Seat

                       Oak Loire Chair
                                                                            Hexham Eight bar
                       Natural Hopsack
                                                                            Our highly popular eight bar back
                                                                            plain spindle back chair is where
                                                                            modern meets the best of Victorian
                                                                            simple. Equally at home in town or
                                                                            country dining settings. Available in
                                                                            beech or oak.

Hoop back                                           Windsor Hoop Carver
An enormously popular and                           We have taken a classic Georgian
stylish hoop back with elegant                      style an adapted it for modern
good looks and features, robust                     living. The ageless lines evoke
enough even for contract. This                      their traditional background but
is a quality beech chair that fits                  also harness a more modern edge.
many bills.                                         Great as a stand-alone chair in its
                                                    own right or a carver complement
                                                    to our hoop or Hexham’s.
SERVICE

                                             Richard Renouf

                                             Follow the instructions
                                             They are there for a reason

     The name of a beautiful seaside town         a few years ago!) which gave us hours          champagne was for drinking, not for
     popped up on my phone screen and I           of fun and exercise before succumbing          smashing over the boat, so it was intact
     instantly recalled the quayside, which       to water ingress. A trial run with an          as we paddled out from the slipway and
     I’ve only visited a couple of times but      outboard motor eventually shook the            I felt very proud of the canoe. She was
     which is ingrained in my memory. And         transom off. Not before another project        named ‘Handmaid 2’, of course.
     not for the best of reasons. The caller      had been completed: an open canoe.                About 150m from the slipway I
     was asking for help with an issue, but          I used to dream of paddling with just       decided to change position and kneel.
     we talked more about the town – and          the one blade along a quiet stretch of         But there was a creak and then a loud
     my memories - than about the flooring.       water, using the strokes that keep the         crack followed by a wet knee. I scrambled
        It was just a few years after I got       canoe on track without having to change        back upright and we paddled for the
     married that boredom began to set in.        sides. I looked through the plans offered      slipway as fast as we could, the boat
     Not with my marriage, I hasten to add,       by a well-known boat architect and             slowly filling with water…
     but I definitely wanted more curves!         settled on a design that was within my            ‘Oh, and what’s the problem with the
     At the time, furniture was all about         skill set, and soon the plans arrived in the   flooring?’ I remembered to ask now. The
     straight lines and boxes. Fitted furniture   post (as I said, it was a few years ago).      caller explained, and gave me some
     especially was a matter of making               A priority for me was portability. This     details about the problems and what
     straight-sided objects fit into straight-    boat would be taken around on a roof           they knew about the installation. ‘And
     sided rooms, with only the odd scribing      rack and I needed to be able to lift it        the fitter says he’s fitted this type of
     panel to relieve the monotony.               up and down easily. So I modified the          flooring before, so it can’t be a fitting
        I talked to my wife about this, of        design to reduce the thickness of the          problem,’ she concluded.
     course, and her answer surprised me.         panels and ordered sheets of 4mm                  ‘I’m not so sure,’ I replied. ‘Just because
     ‘Why not build a boat? That doesn’t have     marine plywood, not 6mm or 9mm as              you’ve done it before doesn’t guarantee
     many straight lines and it would save us     recommended, and set to work.                  you’ll do it right next time, especially if
     having to hire a punt.’ We lived close to       The launch was planned for a                you don’t follow the instructions.’
     the river in Cambridge and loved the         forthcoming holiday. The boat travelled        Visit: www.richard-renouf.com
     route along the ‘Backs’ of the colleges.     on the car and the following morning
        The first boat was built that Easter      we headed for the quayside. It was a           Richard Renouf is an independent
     weekend. A 10ft rowing dinghy (it was        beautiful day. The half-bottle of              furnishings consultant

     I dreamt of paddling the still waters

18   Interiors Monthly May 2021
EXPERIENCES

     Bring it on
     Is this the brave new world or just a transitional period, asks our correspondent

       THE RETAILER
       Fludes Carpets
       Well, if the first two weeks of trading post-   seen as much competition for business. It             We currently have estimates booked
       lockdown are an indication of how things        will be interesting to see if retail changes       up for over a week and fittings are about
       will be, my response is: ‘Bring it on!’         at all in the coming year.                         three weeks ahead; fortunately this
          I don’t mean the daily delivery of letters      Our customers have been friendly,               corresponds with some of the delivery
       notifying us of price changes. And certainly    understanding the problems that the                times quoted by our suppliers.
       not the stream of phone calls that we           Covid-19 lockdowns have caused, and                   Although it is only two weeks since we
       have to make to track down stock of the         decisive about what they want – and not            re-opened we are seeing a lot of interest,
       carpet we are supposed to fit tomorrow          overly concerned about the cost, although          and a reasonable number of rug sales,
       that wasn’t delivered today. I can also put     there is still a little haggling about the         while wool twists and Karndean are also
       up with the number of discontinued range        overall price. In the main, people are             doing well for us.
       changes and colour refreshes that the           buying better quality carpets and flooring            I’m curious to see whether last year’s
       suppliers are making.
          These were a part of the old
       normal, and we can’t expect
       for an overnight revolution in
       the way we or our suppliers
       work. Like us, the suppliers
       have had a very difficult time
       in dealing with exceptional
       problems, including the Brexit
       conclusion, the hike in prices,
       the shortages of some raw
       materials and the fluctuation
       in exchange rates. They are
       all issues that get passed on
       to retailers.
           At Fludes Carpets, we have
       been ticking over slowly since
       January and have spent time
       sprucing up the shops, getting
       ready for our annual stocktake
       at the end of April and, most
       importantly, getting ready for
       The Return of The Customers.                                                        Customers are doing their homework before shopping in-store
       And they didn’t let us down.
       On Monday 12 April, we had queues               and appear to have done their homework             fad for grey, silver and white carpet
       outside the shop when we opened,                online to find out about carpet before they        continues and what the manufacturers
       something I haven’t seen since the 1980s.       come to the store.                                 do about refreshing ranges and colours.
           The route from supplier to end user            Most of the sales have been for larger          The products they had ready to launch last
       used to be simple. Manufacturer to retail,      projects such as three bedrooms plus hall,         March may have been on point then but
       with a small number of wholesalers.             stairs and landing. Or whole houses for            they are now old hat.
       Most customers dealt with shops or the          carpets and smooth flooring. We do not                 Overall, we have seen a lot to be
       occasional fitter. Now there are so many        seem to be doing small one-room jobs, so           pleased with since re-opening. A strong
       ways for customers to buy flooring: from        either there is no particular call for that or     level of sales in good quality products.
       shops, cash and carry warehouses, trade         our customers are looking to change the            Friendly and knowledgeable customers.
       counters, online and fitters with a van         decor in all those areas where they have           If this is the brave new future, let’s have
       and small unmanned warehouses. The              spent the last year in lockdown. Either way,       more of it.
       independent flooring retailer has never         it works for us.                                   Andy Laird, Fludes Carpets md

20   Interiors Monthly May 2021
Train with us
At the Karndean Designflooring Training Academy we have courses
and workshops for fitters of all abilities, whether you’re aiming to
improve your basic skills or looking to learn more sophisticated
floor laying techniques.

                                                                                     The perfect fit
                                                                                    Our 3-day fitting courses cover
                                                                                  floor preparation and installation of
                                                                                all Karndean flooring formats.

                                                                             We also offer one-day workshops for
                                                                            an intensive guide to the preparation
                                                                          and installation of floating floors, Heritage
                                                                         Collection installation and the creation of
                                                                        bespoke motifs and designs.

                                                                       Discover more at karndean.com/training

        To book any of our training courses, workshops or for general enquiries,
             please phone 01386 820170 or email training@karndean.co.uk
Woodland
    Heather Twist
                            by

      We’re pleased to announce the
      launch of our latest new range,
         Woodland Heather Twist.
 The latest addition to our popular wool twist collection
 is a premier, fine quality, tenth gauge carpet, available
 in two qualities, Elite and Deluxe, made from 80% Pure
 New Wool, 10% Polypropylene and 10% Tuftbond yarn.
     Suitable for extra heavy domestic use, Woodland
    Heather Twist is ideal for high traffic areas such as
                   stairways and hallways.

 Manufactured by Cormar in 14 popular heather shades, it
 has a strong palette including creams, beiges and greys
such as Pine Nut, Travertine and Silver Fox and is available
 in 4 and 5 metre widths. Durable, resilient and luxurious,
 Woodland Heather Twist combines the natural beauty of
               wool with long lasting looks.

               www.cormarcarpets.co.uk
               portal.cormarcarpets.co.uk

                                                            R ATI N G
                                                      E   B
                                                L

                                  I N BRI
                                                CE

                              E
                                        TA
                        D
                       MA

                                           IN

                         SI                 6
                              NC
                                   E 195
                                                                      SS

                                                      IN                  E
                                                               B U SI N
AWARDS

     After a retail year like no other, once again in the Interiors Monthly Awards, we
     want you to tell us which retailers, manufacturers and suppliers are the best
     in the industry. It’s entirely up to you what criteria you base your vote on.
     Download a copy of the entry form from www.interiorsmonthly.co.uk, email
     akidd@interiorsmonthly.co.uk or complete the email questionnaire we’ll send
     you. Voting closes on 30 June. Here’s a reminder of the winners of the 2020 awards.

     Best Flooring Retailer (1-3 stores): Clarke’s                   Best Flooring Accessory Supplier: Ball & Young
     Best Furniture Retailer (1-3 stores): Sweetpea & Willow         Best Children’s Furniture Manufacturer: Steens
     Best Flooring Retailer (4+ stores): Martin Phillips             Best Flatpack Furniture Supplier: Core Products
     Best Furniture Retailer (4+ stores): Sterling Furniture Group   Best Home Entertainment Supplier: Jual
     Best Online Retailer: DFS                                       Best Fabric/Soft Furnishings Manufacturer: Morris & Co
     Best UK Furniture Manufacturer: Whitemeadow                     Best Mattress Protection Provider: Mattressgard
     Best UK Flooring Manufacturer: Furlong Flooring                 Best Furniture Wholesaler: Julian Bowen
     Best Overseas Furniture Manufacturer: Wiemann                   Best Flooring Wholesaler: Floorwise
     Best Overseas Flooring Manufacturer: Balta                      Best Customer Service (Furniture): Julian Bowen
     Best Furniture Buying Group: AIS                                Best Customer Service (Flooring): Penthouse Carpets
     Best Flooring Buying Group: Metro Group                         Best Business Support (Furniture): Greenwood Retail
     Best Bed Manufacturer (Upmarket): Harrison Spinks               Best Business Support (Flooring): SMG
     Best Bed Manufacturer (Mid-Market): Sleepeezee                  Best Marketing Support (Furniture): NBF
     Best Bed Manufacturer (Value): Sweet Dreams                     Best Marketing Support (Flooring): Flooring One
     Best Carpet Manufacturer: Cormar Carpet Company                 Best Software Supplier (Furniture): RetailSystem
     Best Bed Manufacturer (Adjustable): Adjustamatic                Best Software Supplier (Flooring): MasterPiece Systems
     Best Rug Supplier: Louis de Poortere                            Best Furniture Exhibition: January Furniture Show
     Best Bedroom Manufacturer: Nolte Möbel                          Best Flooring Exhibition: BGNFS
     Best Laminate Manufacturer: Egger                               Best Product Protection Provider (Furniture): Guardsman
     Best Dining Room Manufacturer: Ercol                            Best Warranty Provider: Castelan Group
     Best Solid/Engineered Wood Manufacturer:                        Best Flooring Website: Invictus
     Woodpecker Flooring                                             Best Finance Provider: V12
     Best Living Room Manufacturer: Rowico UK                        Best Product Protection Provider (Flooring): Stroolmount
     Best Underlay Manufacturer: Interfloor                          Best Rigid Floor Manufacturer: COREtec
     Best Fabric Upholstery Manufacturer (Luxury): Parker Knoll      Best Lighting Manufacturer: Danalight
     Best Fabric Upholstery Manufacturer:                            Best Blinds and Shutters Supplier: Rol-Lite
     Westbridge Furniture Designs                                    EDITOR’S CHOICE
     Best Vinyl Manufacturer: IVC Group                              Furniture Brand 2020: Ercol
     Best Leather Upholstery Manufacturer (Luxury): Ekornes          Flooring Brand 2020: Invictus
     Best Leather Upholstery Manufacturer: La-Z-Boy UK               Sustainability (Furniture): Hypnos Beds
     Best LVT Manufacturer: Karndean Designflooring                  Sustainability (Flooring): Texfelt – SpringBond underlay
     Best Recliner Manufacturer: himolla                             Innovation (Flooring): Cavalier Carpets – Select-A-Swatch POS
     Best Accessory Supplier: Gallery Direct                         Product of the Year (Flooring): Moduleo – LayRed

24   Interiors Monthly May 2021
AWARDS

Who gets your vote?
RETAILERS TO COMPLETE ONLY                      Best Underlay Manufacturer
Best Customer Service (Furniture)
                                                Best Flooring Accessory Supplier
Best UK Furniture Manufacturer
                                                Best Vinyl Manufacturer
Best Overseas Furniture Manufacturer
                                                Best Luxury Vinyl Supplier
Best Furniture Buying Group
                                                Best Rigid Floor Manufacturer
Best Accessory Supplier
                                                Best Flooring Website
Best Lighting Manufacturer
                                                Best Flooring Wholesaler
Best Mattress Protection Provider
                                                Best Software Supplier (Furniture)
Best Bed Manufacturer (Upmarket)
                                                Best Software Supplier (Flooring)
Best Bed Manufacturer (Mid-market)
                                                Best CGI Software Supplier
Best Bed Manufacturer (Value)
                                                Best Finance Provider
Best Bed Manufacturer (Adjustable)
                                                Best Business Support (Furniture)
Best Bedroom Manufacturer
                                                Best Business Support (Flooring)
Best Dining Room Manufacturer
                                                Best Marketing Support (Furniture)
Best Living Room Manufacturer
                                                Best Marketing Support (Flooring)
Best Children’s Furniture Manufacturer
                                                Best Exhibition
Best Fabric Upholstery Manufacturer
                                                Innovation of the Year
Best Fabric Upholstery Manufacturer (Luxury)
                                                Best Warranty Provider
Best Leather Upholstery Manufacturer
                                                Best Product Protection Provider (Furniture)
Best Leather Upholstery Manufacturer (Luxury)
                                                Best Product Protection Provider (Flooring)
Best Recliner Manufacturer
                                                Best New Supplier
Best Home Entertainment Supplier
                                                Product of the Year
Best Flatpack Furniture Supplier

Best Furniture Wholesaler
                                                SUPPLIERS TO COMPLETE ONLY
Best Fabric/Soft Furnishings Manufacturer       Best Flooring Retailer (1-3 stores)

Best Furniture Website                          Best Flooring Retailer (4+ stores)

Best Customer Service (Flooring)                Best Furniture Retailer (1-3 stores)

Best UK Flooring Manufacturer                   Best Furniture Retailer (4+ stores)

Best Overseas Flooring Manufacturer             Best Online Retailer

Best Flooring Buying Group

Best Carpet Manufacturer
                                                Email your nominations to: akidd@interiorsmonthly.co.uk
Best Rug Supplier                               Name: ...........................................................................................................
Best Laminate Manufacturer                      Company: ....................................................................................................

Best Solid/Engineered Wood Manufacturer         Position:.......................................................................................................
                                                Tel: ..................................... Email: ...............................................................

                                                                                                      www.interiorsmonthly.co.uk                                    25
CARPET

                                                                                                               Above left: Luxuria Velvet in Plie

     New flagship
                                                                                                              Above: Luxuria Velvet in Harlequin

     Victoria Carpets is revamping its velvet offering
     Velvet has been part of Victoria Carpets’   out,’ says James Caldwell, Victoria Carpets     from consumers wanting the same
     history for 125 years, most notably when    & Design Floors sales director.                 opulence and glamour from their flooring.
     it supplied the Royal Household for           ‘Having launched Luxuria Velvet at               ‘Velvet styles, although well known for
     the Duke and Duchess of Cambridge’s         the end of 2020, a nylon 6.6 available in       their longevity and great value, also
     wedding in 2011, helping it to gain the     36 colours, in spring 2021 we will add          came with a somewhat traditional and
     prestigious Royal Warrant: an award the     Royal Velvet: a 100% wool, two-ply              perhaps old-fashioned look to them. We
     company works hard to maintain.             carpet proudly made in the UK.                  have been working tirelessly with our
        ‘Over the past 12 months we have           ‘We’ve all fallen in love with our homes      product development team to ensure
     been working on two new velvet ranges       again over the last year and velvet ranges      our new velvet products are on-trend,
     to update the current portfolio. Taking     have never been more in demand as we            with a modern yet timeless elegance.’
     time to get the look, feel and colours on   seek to create that luxury look. Velvet            Luxuria is the new flagship brand for
     point for today’s new velvet consumers      fabrics have been taking their share of         the ‘best of the best’ ranges from Victoria
     who want to add that quintessential         interior trend reports for a while, so it is    and is unlike anything else in its portfolio.
     finesse to their home, the secret is now    natural that we have also seen a demand         ‘Made up of a kaleidoscope of 36 colours,
                                                                                                 this carpet makes you want to take your
                                                                                                 shoes off and sink your toes into the
                                                                                                 luscious deep cut pile. Awarded the Gold
                                                                                                 Flooring Innovation Award for man-made
                                                                                                 carpets, the judges were impressed that
                                                                                                 a carpet this plush could also offer a
                                                                                                 20-year wear warranty: something the
                                                                                                 team is incredibly proud of,’ says Caldwell.
                                                                                                    ‘Royal Velvet is the new-look Royal
                                                                                                 Victoria. This 100% wool offer has been
                                                                                                 recoloured and is available in 20 shades.
                                                                                                 This is a carpet that will stand the test of
                                                                                                 time, from its palette and natural finish.
                                                                                                    ‘Luxuria is available immediately, with
                                                                                                 Royal Velvet launching in May/June.’
                                                                   Royal Velvet in Birchington
                                                                                                 Visit: www.myvictoria.co.uk

26   Interiors Monthly May 2021
Anyone for Cake?

                                                                              BRATIN
                                                                    CE   LE

                                                                                   G
                                                                    125
                                                                         YEARS

In celebration of our 125th Year, we       We have a limited availability of
wanted to create something special         125 special edition stands and
and our ‘Cake Stand’ is just that.         retailers ordering one of these
This stunning POS display features         will automatically receive a stand
four of our best selling EasiCare          certificate, special terms and a
ranges: First Impressions, Ultimate        full rebate. We will also send you
Impressions, Heartland and Heartland       a personalised bottle of fizz to
Ultra as well as Heartland Heathers,       celebrate 125 years of Victoria
beautifully displayed with curved          Carpets and raise a glass to many
bespoke sampling.                          more years in partnership!

                      Yours for only £599*
              Call our sales office to order today - 01562 749300

                         www.MyVictoria.co.uk/cake
CARPET

                                                                                                                            Chartwell Silver

     Comforting
     Pattern is back but with a new twist
     There has been a huge amount of              head of marketing.                           lectern set, with floral patterns on
     attention placed on our homes and               ‘I think everyone was caught a little     one and chequered on the other.
     on making them comforting and safe           off-guard by the demand from                    ‘From contemporary plaids in
     retreats from what’s been going on           homeowners and across the industry           Chatsworth, Chequers and Balmoral
     around us. We've seen a return of interior   over the course of the last nine months      to the hessian-like Blenheim, the florals
     styles that feel familiar and comfortable;   and we have worked hard to fulfil            of Chartwell and the damasks of
     less stark minimalism and more layering,     expectations. A lot of people thought        Sandringham and Highgrove, StainFree
     colour and pattern. Even looks often         demand would drop, but it has been the       Wilton makes a strong argument for
     associated with minimal pattern and          opposite scenario for many of our            choosing patterned carpet. Importantly,
     colour are introducing more texture to       retailers, even with the restrictions.       the collection’s StainFree status also
     add a layer of cosiness.                        ‘However, we didn’t want to remain        makes it suitable for many homes,
        With interior trends such as              static in terms of product development.      offering a great blend of affordability
     Grandmillennial, Honest Comfort and          In fact, it’s hugely important that we       and practicality. At 4m wide, bleach-
     Cottagecore, pattern is back.                keep moving in-line with the market and      cleanable and with a 10-year wear
        Abingdon Floorings’ StainFree Wilton      have a close eye on trends. Pattern has      warranty, StainFree Wilton is the perfect
     collection is divided between florals,       been talked about with increasing            entry into new pattern adventures in
     tartans, checks and hessian effects, using   regularity over the last two years, but      the home,’ says Barlow.
     a palette far removed from the royal         we really think it is no longer an           Visit: www.abingdonflooring.co.uk
     blues, reds and greens of traditional        emerging trend for a niche sector of
     patterned carpets and with a less retro      the market and it’s now relevant for a
     feel than the brown and oranges of           broader demographic more reflective
     1970s’ styles.                               of our customers.
        ‘That’s not to say that everything is        ‘The initial indications for re-opening
     muted and there are certainly some           are pointing to strong pent-up demand
     bold pattern choices to be had. Classic      again, so we’re expecting this busy
     floral, damask and chequered patterns        period to continue for many of our
     are given deep bases in tones such as        retailers. By launching StainFree Wilton,
     onyx, pewter, harvest and peacock.           we’re hoping to bring a little extra
     These rich colour choices are strong but     glamour to stores, offer something
     thankfully lack the brashness of those       genuinely different and capture the
     traditional images of patterned carpet,’     renewed interest in pattern.’
     says Millie Barlow, Abingdon Flooring           The collection is presented on a dual                                Chatsworth Silver

28   Interiors Monthly May 2021
Wilton

      The Stainfree Wilton carpet collection is a selection of Classic intricate florals and damask designs, alongside
contemporary plaid and bold tartan designs. The Stainfree Wilton Range is made from high-quality polypropylene yarn and
 enjoys a Stainfree for Life and 10-year warranty, meaning that it is a bleach cleanable, long-lasting option for your home.

                     To find out more please visit our website or contact us on the
                                             details below

           www.abingdonflooring.co.uk | 01274 655 694 | sales@abingdonflooring.co.uk
CARPET

                                                                                            The group has developed

     Support for all
                                                                                            the Pure Carpets branding

     SMG has developed its Pure livery and
     a comprehensive package of benefits
     For SMG, the goal is all about supporting   furniture and bedding as well as
     independent retailers and having            providing a comprehensive business
     something for every business: large or      support package.
     small, long established or just starting      Independent retailers are attracted
     out. Members run their business as          to joining SMG as the group guarantees
     they see fit but gain advantage from        they can retain complete independence
     the most comprehensive package of           while at the same time benefiting from
     benefits available. Now more than ever,     preferential discounts, rebate schemes
     independent retailers need to be part of    and promotions from a comprehensive
     a group for the support and advantages      range of approved suppliers.
     they offer. SMG has supported its             They can also access products from
     members throughout the challenges of        any approved supplier via SMG’s Central
     the pandemic, with membership fee           Purchasing Scheme, even without a
     holidays as well as many preferential       direct account. SMG also offers members
     offers on PPE, signage, health and safety   unitary and own branding under its
     and business advice.                        Pure livery: from just one unit right up
       Now it is working on introducing more     to a full store fit-out.
     offers, POS, marketing opportunities,         The key driver for SMG has always
     new suppliers and continued support.        been to create profitable partnerships
       With the group now representing           between members and approved
     more than 430 retail outlets in the UK,     suppliers. They have the same goals and
     not only is SMG adding to its flooring      SMG is able to deliver more sales and
     proposition regularly, it also offers       greater profitability for both.
     members the opportunity to link-sell        Visit: www.smg-group.co.uk

30   Interiors Monthly May 2021
STRENGTH in numbers
        while remaining INDEPENDENT

7 Reasons
to join SMG:
► SMG’s Special Pricing
► SMG Rebates
► Monthly Special Promotions
► SMG’s Award Winning Business
  and Marketing Support
► Access to products via our unique
  Central Purchasing System
► SMG Own Brand made up from
  the bestselling products from
  many of the best carpet
  and flooring suppliers
► Support with bespoke
  rebranding to suit
  your needs

            SMG The National Furnishing Group
            9 The Markham Centre, Station Road, Theale, Reading, Berkshire RG7 4PE
            Telephone 0118 932 3832 Fax 0118 930 4515 Email info@smg-group.co.uk Web www.smg-group.co.uk
CARPET

                                                                                                                                                              @mindyourmanorhouse
     @our_tackyhome

               Keep on running
                                                                                                                        Above left Bouclé Neutrals
                                                                                                                        in Kensington Oak Above:
                                                                                                                        Southwold in Cransford Cloud

                      The look of a house can be transformed by a stair runner
                      A simple but striking stair runner will         range is made from 50% pure new wool
                      transform the entrance of a house,              and a perfect match for neutral interiors.
                      adding personality, style and comfort to        It’s suitable for everywhere in the home
                      help define the overall look. The stairs        and designed to last in demanding areas
                      are one of the most heavily used areas          like stairways and entrance halls.
                      in a home, making durability just as                ‘Another firm favourite is our elegant
                      important as appearance. Choosing a             Avebury collection, which will                                                   @sandstone_and_sawdust

                      hard-wearing carpet to cushion the daily        complement any colour scheme and
                      noise of foot traffic is vital.                 has a tight, looped pile, making it very
                         ‘From a chic design to suit a classic        hard-wearing even in heavy traffic areas.
                      or elegant hallway to something bolder              ‘If you are looking to inject personality
                      and more daring, like a strong repeating        and colour into your space the Avebury
                      stripe, a stair runner is guaranteed to         Stripe carpets are a perfect choice: a bold            Avebury in Marston Rye
                      create a polished, contemporary and             and modern on-trend striped carpet that
                      stylish look in any home,’ says Jess            looks superb on hallways, stairs and
                      Contomichalos, Cormar Carpet Co                 landings – adding an instant statement.
                      interior stylist.                                   ‘The traditional stair runner is a
                         ‘A robust wool carpet makes for the          hugely popular contemporary trend:
                      perfect choice, due to its natural              the choices are endless and carpet fitters
                                                                                                                                                       @mindyourmanorhouse

                      resilience. Our Southwold wool loop             have limitless installation techniques.
                      carpet is made from 100% New Zealand            Choosing a contrasting border on your
                      wool and showcases a beautiful texture          runner offers a very smart, stylish appeal
                      to give a lovely finish to any floor, as well   while visually extending the appearance
                      as adding depth and character.                  of your staircase.’
                         ‘The wool-rich loop Bouclé Neutrals          Visit: www.cormarcarpets.co.uk                  Southwold in Cavenham Chrome

32                    Interiors Monthly May 2021
Beds and bedroom
British-made refinement:
the luxurious natural
Handcrafted collection
21 - 22 Sept 2021 | Telford
Bringing The Bed Industry Together Again

  Mattresses | Divans | Bedsteads | Headboards | Pillows
  Futons | Sofabeds | Tickings | Fillings | Springs | Foam
                 Machinery | Components

    NEW for 2021 - Supplier Innovation Zone

                www.bedshow.co.uk
                          @BedShow
BEDS AND BEDROOM

                                                                                                                    The Bed Show gala dinner

Going forward
                                                                                                                    will return in September

Optimism, Bed Show support and online videos
‘In March, I mentioned the perfect storm     regular video podcasts. Exploring a wide            complaints with the Furniture and Home
of post-Brexit issues for our industry:      range of bedding industry matters, the              Improvement Ombudsman, and an
raw material shortages, rocketing costs,     videos harness the expertise of leading             interview with James Dunne, Prestige
the ongoing pandemic and what the            industry professionals to provide updates           Beds operations director – the current
NBF had done and continues to do to          on everything from the serious issues               NBF Small Bed Retailer of the Year and
support our members and the wider            surrounding sustainability to the more              an NBF Retail Champion.
UK bed trade. Two months on, the UK          light-hearted aspects of an agent’s life              ‘Plans for future podcasts include
vaccination programme goes from              on the road.                                        design and IP; apprenticeships and
strength to strength, infection rates are       ‘Already available to view are an insight        thought leadership sessions on a range
at the lowest for six months and stores      into the Hypnos launch of sustainable               of subjects from innovation to online
have re-opened, with some retailers          mattress packaging; a chance to find out            and offline retailing; regular updates
reporting record takings in the first week   more about The Sleep Charity; the often             on due diligence, market intelligence and
from 12 April,’ says Simon Williams,         tricky issue of resolving customer                  the circular economy; and topical 
National Bed Federation marketing and
membership manager.
   ‘The NBF’s latest Barometer of Trade,
with data collated from 45 member
companies during February and March,
showed that despite a hit to margins
caused by the perfect storm, optimism
was higher than at this time last year.
We have also received overwhelmingly
positive support from our members,
who are keen to exhibit at this year’s
Bed Show in Telford on 21-22 September.
We’re busy planning some exciting new
additions and elements to ensure the
show comes back with a bang.
   ‘Meanwhile, we are taking our online
communications to the next level with        The videos will be on YouTube and the NBF website

                                                                                                        www.interiorsmonthly.co.uk             35
BEDS AND BEDROOM

     issues such as Brexit, FR, CE markings        and the wider bed and furniture                      involvement and influence over British
     and recycling news. The idea is to keep       industries in the UK and internationally.            and European standards and legislation
     members up to speed across all aspects        To improve the depth of the federation’s             that directly affects the UK bed industry,
     of their business, as well as provide some    knowledge of British and European                    ensuring the collective view of the
     entertaining insights into our industry       standards and legislation that directly              members as represented by the
     from one or two of its better-known           affects the UK bed industry and to ensure            federation is clearly conveyed where
     characters,’ says Williams.                   all members are also kept updated and                and when appropriate. To provide a
        The regular podcasts will be broadcast     informed of the same.                                platform for industry networking, both
     on the NBF’s YouTube channel and also            ‘To encourage and support members                 through face-to-face meeting
     the NBF website. Each podcast will            in our joint journey towards a greener               opportunities and by increased use of
     typically last between 20 and 40 minutes.     future by engaging with legislators,                 modern methods of communication.
        ‘While things are generally looking        working together across the supply chain                ‘To seek ways of delivering better or
     up, who knows what the remainder of           and developing guidelines and tools                  best value to members (both financially
     2021 will bring? With that in mind, we        which will help that progress. To offer              and in terms of expertise), where the
     thought it was a good opportunity to          members a first-class portfolio of clearly           collective buying power or influence of
     remind you how the NBF can help your          communicated, relevant bed industry                  the federation might be brought to bear.
     business in these uncertain times.’           specific information, advice and services.           To provide an effective platform for the
        The NBF’s vision is: ‘We are the bed       To work closely with other, non-                     exchange of information of collective
     industry’s conscience. We set the standard    competing organisations also serving the             value to members.
     by driving ethics, transparency and           interests of the furniture industry to                  ‘To investigate cases of unfair or
     responsibility. It’s about creating a level   further the specific interests of the UK             fraudulent trading and to take such
     playing field that’s fair for everyone. We    bed industry.                                        proceedings as may appear to the
     never rest, we’re always working towards         ‘To promote and foster public                     federation to be advisable to prevent
     that goal. Maintaining high standards         awareness of the benefits to health and              the sale of any article which is being
     through audits and independent testing.       wellbeing of quality sleep enhanced by               sold, or about to be sold under any
     Teaching best practice in bed-making          the correct support and comfort of a                 misleading, false or fraudulent
     and selling. Celebrating and promoting        good bed, regularly replaced. To                     description or trademark or trade name.’
     excellence. Providing education and           improve and maintain the federation’s                Visit: www.bedfed.org.uk
     guidance to help people sleep better.
     Creating a sustainable industry that
     supports the planet. At the heart of
     everything we do is a simple idea: making
     sure that, as an industry, we always do
     the right thing. Let’s Make It Right.’
        The NBF’s aims and objectives are: ‘To
     be the voice of the UK bed industry, both
     nationally and internationally. To ensure
     that all members of the federation fulfil
     all relevant legal obligations and operate
     in an ethical manner conducive to fair
     competition and fair dealing with
     employees, customers and suppliers. To
     educate and further the interests of the
     UK bed industry to the consumer, the
     media, government, retailers and
     professionals with an interest in beds;       The Bed Show will return to the Telford International Centre in September

36   Interiors Monthly May 2021
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