BUSINESS SPOTLIGHT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag

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BUSINESS SPOTLIGHT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
BUSINESS SPOTLIGHT
    MEDIA DATA 2021
       Valid from 1. January 2021
BUSINESS SPOTLIGHT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
SPOTLIGHT VERLAG

Spotlight Verlag is Europe's number one publisher of language magazines. As
a 100% subsidiary of the ZEIT publishing group, we offer high quality language
learning products under the label ZEIT Sprachen with our brands Spotlight,
Business Spotlight, Écoute, Adesso, Ecos and Deutsch perfekt.
Every month, 1.4 million people place their trust in our print and digital
products. Whether reading or listening comprehension, grammar, vocabulary
or pronunciation - our products make language learning a pleasure. The
useful and instructive content means that our readers spend around eight
hours on every issue of our magazine. For this reason, our publications are an
ideal environment for you to place your message effectively.
BUSINESS SPOTLIGHT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
BUSINESS SPOTLIGHT
Discover the international business world with
Business Spotlight

Business Spotlight presents important terms, idioms
and formal manners that are essential for
international business.

Comprehensive reports on current political and
economic events as well as helpful tips for everyday
work make for a rounded learning experience.

In this way, not only the language but also important
manners are taught on an intercultural level.
                                                        Print Run          25.845

                                                        Sold Circualtion   14.139
                                                                                    Source: Publisher information
BUSINESS SPOTLIGHT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
PRODUCT PORTFOLIO
                                                 Exercise Booklet

                                                 As a perfect complement to the
Language Magazine                                magazine, the 16-page exercise booklet
                                                 offers additional language exercises
The high-quality language magazine offers         covering grammar, vocabulary and
articles on corporate management, successful     everyday Business English.
negotiations, technology and career and much
more. Reports on current world events in a
business context are combined with an
                                                 Audio Trainer
extensive language learning section with
grammar and vocabulary exercises at the levels
of easy (A2), medium (B1-B2) and difficult (C1-    The audio trainer offers 60 minutes of
C2).                                             exclusive listening material. Texts
                                                 recorded by native speakers, in
                                                 conjunction with the accompanying
                                                 booklet, provide full listening
                                                 comprehension. The audio trainer is ideal
                                                 for improving pronunciation, listening
                                                 comprehension and vocabulary.
BUSINESS SPOTLIGHT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
OVERVIEW OF ISSUES
Issue      Topic                               Date of Publication   Advertising Deadline   Copy Deadline

01/2021    Meetings (Business Skills)                  16.12.2020             18.11.2020       20.11.2020

02/2021    Job Applications / Job Interviews           27.01.2021             09.12.2020       11.12.2020

03/2021    UK Special                                  24.02.2021             27.01.2021       29.01.2021

04/2021    Diversity                                   31.03.2021             03.03.2021       05.03.2021

05/2021    Finances                                    28.04.2021             24.03.2021       26.03.2021

06/2021    Business Travel – Trends                    26.05.2021             28.04.2021       30.04.2021

07/2021    Sustainability                              30.06.2021             02.06.2021       04.06.2021

08/2021    Language and Technology                     28.07.2021             30.06.2021       02.07.2021

09/2021    Further Education / Study                   25.08.2021             28.07.2021       30.07.2021

10/2021    Business Literature                         22.09.2021             25.08.2021       27.08.2021

11/2021    Careers Special 2022                        27.10.2021             29.09.2021       01.10.2021

12/2021    Car Industry                                24.11.2021             27.10.2021       29.10.2021
BUSINESS SPOTLIGHT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
TARGET GROUP
Business Spotlight's readers are mature, well-educated and enjoy
learning languages. They also like to be well informed in order to
better understand the political and social background to events
happening around the world.

           Gender                                         Age

                                       to 29

                                    30 to 54

                                    55 to 72

    Male                   Female   from 73

 Source: Market Research                       0   12,5   25    37,5   50
BUSINESS SPOTLIGHT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
TARGET GROUP

      International Business                                                       Language Students
      In order to communicate with                                                 Many readers use our products to
      international customers or business                                          read up on language and culture and
      partners, many readers use our                                               prepare for professional life or stays
      magazines to refresh vocabulary and                                          abroad.
      grammar.

                                            Language Teachers
                                            English teachers use our products to
                                            provide varied lessons. They can
                                            adapt the content to suit the
                                            different learners and levels.
BUSINESS SPOTLIGHT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
PRINT: AD FORMATS

           4c 17,000.- €                                       4c 9,140.- €                          4c 5,000.- €          4c 5,000.- €       4c 3,500.- €

                2/1 Page                                           1/1 Page                             1/2 Page             1/2 Page            1/3 Page
               420 x 280 mm                                       210 x 280 mm                         210 x 140 mm         105 x 280 mm        210 x 93 mm

      4c 3,500.- €                                4c 2,700.- €                              4c 2,700.- €              4c 2,700.- €         4c 2,000.- €

          1/3 Page                                   1/4 Page                                   1/4 Page                1/4 Page             1/6 Page
         70 x 280 mm                                210 x 70 mm                                 53 x 280 mm            105 x 140 mm         193 x 66 mm

For trim sizes, the following applies: 5 mm trim allowance on all sides. All prices plus VAT.
BUSINESS SPOTLIGHT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
PRINT: ADVERTORIAL
Your advertising message in an editorial environment

Present your individual advertising message in a high-
quality advertorial, which is created according to your
ideas.

The look and feel of the editorial will enhance your
advertising impact and be perfectly integrated into the
magazine.

Format                                              Price

2/1 Seite, 420 x 280 mm                        17,000 €

1/1 Seite 210 x 280 mm                           9,140 €
                                                               A sample advertorial.
                                       Plus production costs
BUSINESS SPOTLIGHT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
PRINT: SUPPLEMENT
Your individual story on 8 pages

Tell your story in a variety of formats and narrative
options and convince your readers with emotional
imagery.

As an integral part of the magazine, the content is
created individually and exclusively in close cooperation
with you.

Scope                                            Price

8 Pages                                       14,900 €

Other formats on request. Coverage extension across
several magazines of Spotlight Verlag possible.
                                                            A sample supplement.
PRINT: CLASSIFIED ADS
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                                                                                                                                                  offer the right advertising environment for every
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                         Gemeinsam, schnell und koordiniert. Aktion Deutschland Hilft - Bündnis
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                                                                                                                                                                    5,30 € pro mm     6,50 € pro mm
                                              Spendenkonto: DE62 3702 0500 0000 1020 30
                                              Jetzt Förderer werden: www.Aktion-Deutschland-Hilft.de
                            Deutscher
                            Spendenrat e.V.

 Nächste
 Anzeigentermine:
                         Kontakt
                         Kontaktfür
                                 fürAnzeigenkunden
                                     Anzeigenkunden                                                                                               45 x 20 mm                  106 €                  130 €
                         +49-89/85681-131/-135
                         +49-89/85681-131/-135
                         Spotlight   VerlagGmbH
                                            GmbH– – IhrIhr Ansprechpartner

                                                                                                                                                  45 x 50 mm                  265 €                  325 €
  Ausgabe   Anzeigen-     Spotlight Verlag              Ansprechpartner
            schluss      für
                          für Beratung   undVerkauf
                              Beratung und   Verkauf
  11/2020   12.08.2020   anzeige@spotlight-verlag.de
                          anzeige@spotlight-verlag.de
  12/2020   09.09.2020    www.spotlight-verlag.de/mediadaten
                         www.spotlight-verlag.de/mediadaten
                                                                                                        SPIELEN SCHAFFT ZUKUNFT
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                                                                                                                                                                                        All prices plus VAT.

                                                                                                Sample classified ads.
ONLINE: ADVERTISING OPPORTUNITIES
Be effective online!

Reach the Business Spotlight readership online and
use one of our digital advertising options for your offer.

The brand website and the newsletter contain
constantly changing articles, columns and blogs for
effective Business English learning.

Advertising Media                     Format                    Price

Newsletter-Banner        600-800 x 600-800 Pixel                  520 €

Newsletter-Integration   600-800 x 600-800 Pixel                  390 €

                                          All prices per 30 days, plus VAT   Sample online ads.
360 DEGREE MARKETING
You are not just looking to place an ad, but want to
present present your advertising message
individually?

We develop a 360-degree marketing in our products,
individually tailored to your ideas and get the best out
of your offer.

Feel free to contact us with your wishes and ideas and
we will develop a suitable advertising strategy together.

                                                            Sample ads.
YOUR CONTACT
Jessica Sonnenberg                            Eva-Maria Markus
Head of Marketing                             Sales Manager Ads
+49 40 3280 - 1778                            +49 89 85681 - 131
j.sonnenberg@spotlight-verlag.de              e.markus@spotlight-verlag.de

Spotlight Verlag is a subsidiary company      Terms and Conditions                                     Deadline for Advertisements / Right of Withdrawal
the Zeitverlag Gerd Bucerius GmbH & Co. KG.   The publisher's terms and conditions of business         Advertising deadline is 4 weeks before publication date.
Kistlerhofstr. 172                            shall apply to the processing of advertising orders of
81379 Munich                                  any kind.
Germany
                                              Terms of Payment                                         Copy Deadline
sales@spotlight-verlag.de                     Within 30 days net after receipt of invoice by bank      18 working days before publication
                                              transfer, direct debit, for advance payment up to the
www.spotlight-verlag.de                       first day of sale 2% discount.

Bank Details                                  Value Added Tax                                          Colour Profiles
Commerzbank AG, Dusseldorf                    The statutory value added tax applies.                   Cover and Contents: ICC profile ISOcoated_v2_eci (Fora 39L)
IBAN: DE46 3008 0000 0212 8652 00
BIC: DRES DE FF 300
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