DEUTSCH PERFEKT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag

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DEUTSCH PERFEKT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
DEUTSCH PERFEKT
  MEDIA DATA 2021
     Valid from 1. January 2021
DEUTSCH PERFEKT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
SPOTLIGHT VERLAG

Spotlight Verlag is Europe's number one publisher of language magazines. As
a 100% subsidiary of the ZEIT publishing group, we offer high quality language
learning products under the label ZEIT SPRACHEN with our brands Spotlight,
Business Spotlight, Écoute, Adesso, Ecos and Deutsch perfekt.
Every month, 1.4 million people place their trust in our print and digital
products. Whether reading or listening comprehension, grammar, vocabulary
or pronunciation - our products make language learning a pleasure. The
useful and instructive content means that our readers spend around eight
hours on every issue of our magazine. For this reason, our publications are an
ideal environment for you to place your message effectively.
DEUTSCH PERFEKT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
DEUTSCH PERFEKT
Discover the German-speaking world with
Deutsch perfekt!

Deutsch perfekt presents useful grammar,
vocabulary and idiomatic language that allows our
readers to become more fluent in German.
Comprehensive reports on interesting destinations
around the German-speaking world as well as
articles on current political and social trends make
for a rounded learning experience.

In this way, not only the language but also the
countries, people and cultures of the German-
speaking world are presented in an up-to-date          Print Runt         29.603
context.
                                                       Sold Circulation   19.012
                                                                                   Source: Publisher information
DEUTSCH PERFEKT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
PRODUCT PORTFOLIO
Language Magazine                                     Teacher’s Supplement

The high-quality language magazine offers a            In order to enrich German lessons with
comprehensive insight into the countries, people      individual tasks, the teacher's supplement
and cultures of the German-speaking world with        offers a wide range of exercises to
exciting, up-to-date reports. In addition, there is   accompany the articles in the magazine
an extensive language learning section with           as well as incentives for effective learning.
grammar and vocabulary exercises at the levels
of easy (A2), medium (B1 - B2) and difficult (C1).

                                                      Audio Trainer
Exercise Booklet

                                                      The audio trainer offers 60 minutes of
As a perfect complement to the magazine, the
                                                      exclusive listening material. Texts
16-page exercise booklet offers additional
                                                      recorded by native speakers, in
language exercises covering grammar,
                                                      conjunction with the accompanying
vocabulary and everyday German.
                                                      booklet, provide full listening
                                                      comprehension. The audio trainer is ideal
                                                      for improving pronunciation, listening
                                                      comprehension and vocabulary.
DEUTSCH PERFEKT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
OVERVIEW OF ISSUES
Issue             Topic                        Date of Publication   Advertising Deadline   Copy Deadline

01/2021           Self-Employment                      16.12.2020             18.11.2020       20.11.2020

02/2021           Winter Sports Destinations           27.01.2021             09.12.2020       11.12.2020

03/2021           DaF Certificate                       24.02.2021             27.01.2021       29.01.2021

Special Issue 1   Clichés                              19.03.2021             17.02.2021       19.02.2021

04/2021           Bicultural Relationships             31.03.2021             03.03.2021       05.03.2021

05/2021           Equal Rights                         28.04.2021             24.03.2021       26.03.2021

06/2021           Design and Style                     26.05.2021             28.04.2021       30.04.2021

07/2021           North Sea and Baltic Sea             30.06.2021             02.06.2021       04.06.2021

08/2021           Parks and Gardens                    28.07.2021             30.06.2021       02.07.2021

09/2021           Automotive                           25.08.2021             28.07.2021       30.07.2021

10/2021           Diversity                            22.09.2021             25.08.2021       27.08.2021

Special Issue 2   Art                                  15.10.2021             15.09.2021       17.09.2021

11/2021           German Vine                          27.10.2021             29.09.2021       01.10.2021

12/2021           Cookie Culture                       24.11.2021             27.10.2021       29.10.2021
DEUTSCH PERFEKT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
TARGET GROUP
Deutsch perfekt’s readers are mature, well-educated and enjoy
learning languages. They are also interested in the countries, people
and cultures of the countries where this language is spoken.

Our readers like to be well informed in order to better understand
the political and social background to events happening around the
world.

           Gender                                         Age

                                       to 29

                                    30 to 54

                                    55 to 72

    Male                   Female   from 73

 Source: Market Research                       0   12,5   25    37,5   50
DEUTSCH PERFEKT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
TARGET GROUP

      Expats                                 Culture Enthusiasts
      Many people come to Germany            With our products, those interested
      because of the job. They use our       in culture can gain exciting insights
      language products to get to know the   into their favourite countries
      language and culture better.           Germany, Austria and Switzerland.

      Language Students                      Language Teachers

      Many readers use our products for      German teachers use our products
      language and culture to prepare for    to provide varied lessons. They can
      working life or studying in Germany.   adapt the content to suit the
                                             different learners and levels.
DEUTSCH PERFEKT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
PRINT: AD FORMATS

            4c 9,000.- €                                        4c 4,820.- €                         4c 2,650.- €          4c 2,650.- €       4c 1,850.- €

                2/1 Page                                           1/1 Page                             1/2 Page             1/2 Page            1/3 Page
               420 x 280 mm                                       210 x 280 mm                         210 x 140 mm         105 x 280 mm        210 x 93 mm

      4c 1,850.- €                               4c 1,450.- €                               4c 1,450.- €              4c 1,450.- €         4c 1,050.- €

          1/3 Page                                   1/4 Page                                   1/4 Page                1/4 Page             1/6 Page
         70 x 280 mm                                210 x 70 mm                                 53 x 280 mm            105 x 140 mm         193 x 66 mm

For trim sizes, the following applies: 5 mm trim allowance on all sides. All prices plus VAT.
DEUTSCH PERFEKT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
PRINT: ADVERTORIAL
Your advertising message in an editorial environment

Present your individual advertising message in a high-
quality advertorial, which is created according to your
ideas.

The look and feel of the editorial will enhance your
advertising impact and be perfectly integrated into the
magazine.

Format                                              Price

2/1 Seite, 420 x 280 mm                          9,000 €

1/1 Seite 210 x 280 mm                           4,820 €
                                                               A sample advertorial.
                                       Plus production costs
DEUTSCH PERFEKT MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
PRINT: SUPPLEMENT
Your individual story on 8 pages

Tell your story in a variety of formats and narrative
options and convince your readers with emotional
imagery.

As an integral part of the magazine, the content is
created individually and exclusively in close cooperation
with you.

Scope                                            Price

8 Pages                                       14,900 €

Other formats on request. Coverage extension across
several magazines of Spotlight Verlag possible.             A sample supplement.
PRINT: CLASSIFIED ADS
                                                                               MARKTPLATZ
                                                                             MARKTPLATZ   – MARKETPLACE
                                                                                        – MARKETPLACE
 SPRACHKURSE  UNDSprachferien
 Sprachkurse und  SPRACHFERIEN

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                         SPRACHREISEN | HIGH SCHOOL |
                         AUSLANDSPRAKTIKA www.gls-sprachenzentrum.de

                                                                                                                                                  Even with a smaller budget we get the best out of
                                                                                                       Sprachberufe, Online-Training,

                         Französisch in Montpellier
                                                                                                       Sprachkurse, Prüfungszentrum
                                                                                                       Tel.06221 912035,sprachen@fuu.de
                                                                                                           www.fuu-languages.com

 Sprachprodukte
 SPRACHPRODUKTE                      www.ila-france.com
                                www.easyfrenchmontpellier.com
                                                                                                       Französisch lernen in Béziers
                                                                                                       · 10 km vom Mittelmeer entfernt
                                                                                                       · 1,5 Stunden Unterricht pro Tag
                                                                                                       · In französischer Familie
                                                                                                                                                  your advertising message.
                                                                                                       · Halbpension Frühstück und Abendessen
                                                                                                       · Fahrrad vorhanden
                                                                                                       · geführte Fahrradtouren
                                                                                                         und Windsurfen möglich
                                                                                                       · Unterricht von deutschem

                                                                                                                                                  Whether language courses – products or travel – we
                                                                                                         Muttersprachler
                                                                                                       · 70 € Tag
                                                                                                                    Tel: 00 33 - 630 70 13 68
                                                                                                                  Mail: Guido1900@unitybox.de

                                                                 Akttion Deutsch
                                                                               hland Hilft
                                                                                        ftt
                                                                 Das starke Bündnis bei Katastrophen
                                                                                                       Videos
                                                                                                       VIDEOS
                                                                                                                                                  offer the right advertising environment for every
                                                                                                        Mejora tu español
                                                                                                        gratis con videos
                                                                                                        subtitulados.
                                                                                                        www.ganasdehablar.com
                                                                                                                                                  industry.
                                                                                                                                                                    Basic Price s/w    Basic Price 4c
                                                                                                                                                  Format
                         Wenn Menschen durch große Katastrophen in Not geraten, helfen wir.
                         Gemeinsam, schnell und koordiniert. Aktion Deutschland Hilft - Bündnis
                         deutscher Hilfsorganisationen.

                                                                                                                                                                    4,40 € pro mm     5,60 € pro mm
                                              Spendenkonto: DE62 3702 0500 0000 1020 30
                                              Jetzt Förderer werden: www.Aktion-Deutschland-Hilft.de
                            Deutscher
                            Spendenrat e.V.

 Nächste
 Anzeigentermine:
                         Kontakt
                         Kontaktfür
                                 fürAnzeigenkunden
                                     Anzeigenkunden                                                                                               45 x 20 mm                   88 €                112 €
                         +49-89/85681-131/-135
                         +49-89/85681-131/-135
                         Spotlight   VerlagGmbH
                                            GmbH– – IhrIhr Ansprechpartner

                                                                                                                                                  45 x 50 mm                  220 €                280 €
  Ausgabe   Anzeigen-     Spotlight Verlag              Ansprechpartner
            schluss      für
                          für Beratung   undVerkauf
                              Beratung und   Verkauf
  11/2020   12.08.2020   anzeige@spotlight-verlag.de
                          anzeige@spotlight-verlag.de
  12/2020   09.09.2020    www.spotlight-verlag.de/mediadaten
                         www.spotlight-verlag.de/mediadaten
                                                                                                        SPIELEN SCHAFFT ZUKUNFT
                                                                                                                                                  91,5 x 30 mm                264 €                336 €
  13/2020   30.09.2020
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                                                                                                                                                                                           All prices plus VAT.

                                                                                                 Sample classified ads.
ONLINE: ADVERTISING OPPORTUNITIES
Be effective online!

Reach the Deutsch perfekt readership online and use
one of our digital advertising options for your offer.

The brand website and the newsletter contain
constantly changing articles, columns and blogs for
effective German learning.

Advertising Media                       Format               Price

Newsletter-Banner                  600 x 200 Pixel           1,280 €

                             Image: 240 x 200 Pixel
Newsletter-Integration                                         960 €
                         Text: 300 - 500 Characters
                                      All prices per 30 days, plus VAT.
                                                                          Sample onlines ads.
360 DEGREE MARKETING
You are not just looking to place an ad, but want to
present present your advertising message
individually?

We develop a 360-degree marketing in our products,
individually tailored to your ideas and get the best out
of your offer.

Feel free to contact us with your wishes and ideas and
we will develop a suitable advertising strategy together.

                                                            Sample ads.
YOUR CONTACT
Jessica Sonnenberg                            Eva-Maria Markus
Head of Marketing                             Sales Manager Ads
+49 40 3280 - 1778                            +49 89 85681 - 131
j.sonnenberg@spotlight-verlag.de              e.markus@spotlight-verlag.de

Spotlight Verlag is a subsidiary company      Terms and Conditions                                     Deadline for Advertisements / Right of Withdrawal
the Zeitverlag Gerd Bucerius GmbH & Co. KG.   The publisher's terms and conditions of business         Advertising deadline is 4 weeks before publication date.
Kistlerhofstr. 172                            shall apply to the processing of advertising orders of
81379 Munich                                  any kind.
Germany
                                              Terms of Payment                                         Copy Deadline
sales@spotlight-verlag.de                     Within 30 days net after receipt of invoice by bank      18 working days before publication
                                              transfer, direct debit, for advance payment up to the
www.spotlight-verlag.de                       first day of sale 2% discount.

Bank Details                                  Value Added Tax                                          Colour Profiles
Commerzbank AG, Dusseldorf                    The statutory value added tax applies.                   Cover and Contents: ICC profile ISOcoated_v2_eci (Fora 39L)
IBAN: DE46 3008 0000 0212 8652 00
BIC: DRES DE FF 300
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