CIVILITY, SAFETY & INTERACTION ONLINE - 5th - February 2021 - Puslitjak
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Digital Civility research 5th anniversary
58,000 + interviews conducted in over 30 countries
Nearly two in Online abuse People around the Digital civility at Covid-19
three respondents often comes from world reported lowest level in pandemic in
Headlines experienced an people’s own increased civility 4 years progress during
online risk social circles online survey
2016 2017 2018 2019 2020
Number of
countries 14 23 22 25 32
2Study Methodology
Countries added
Australia
Denmark
Philippines
Spain
Sweden
Taiwan
Thailand
N=16,051, April 22-May 15, 2020 32 geos, 7 added in 2020 (orange) Web survey, Adults 18-74, Teens 13-17
3New questions
Overall rating of online
civility
Bullying and harassment
inside & outside workplace
Which organizations will make
the most contributions to online
civility in the 2020s
Impact of Covid-19 on
online civility
4DCI was unaffected by addition of new countries
New countries in wave 5 had similar responses to wave 4 countries
Number of countries wave four = 25, wave five = 32
67% 67%
44% 44%
41% 40% 41%
37%
26% 24%
DCI Overall civility (bad %) Strangers as source of Bullied (yes %) Civility during Covid-19
risks (better %)
W4 countries in W5 New W5 countries
5Storylines
Teens led online civility recovery in
1 2020
State of online civility was rated less
2 negatively
Risks that spread hate and division
3 continued to grow
Nearly four in ten involved in a
4 bullying incident
One in four said online civility was
5 better during Covid-19
6Teens led online civility recovery in 2020
Digital Civility improved 3-points since 2019
70 DCI reaches highwater mark
Explosion of digital
67 activity due to Covid-19
2019 2020
Q2: Which of these has ever happened to you or to a friend/family member ONLINE? 8Majority of DCI improvement driven by Teens
DCI YoY trend by Age Teens improved YoY across all risk categories
Base: total sample, n=16,051 Base: total sample, n=16,051
72%
1.5%
71% Intrusive
-1.1%
-0.2%
Behavioral
Teens accounted -1.6%
for nearly 80% of
66% the change
-0.6%
Sexual
-3.7%
63%
-3.1%
Reputational
-2.7%
2019 2020
Adults Teens Adults Teens
Q2: Which of these has ever happened to you or to a friend/family member ONLINE? 9One in three rated overall online civility as good
Over four in ten rate online civility as neutral Teens rate online civility higher than adults
Base: total sample, n=16,051 Base: total sample, n=16,051
31%
36%
34%
43% Good
Neutral
43%
42% Bad
24%
26% 21%
Bad Neutral Good Adults Teens
Q.1: How would you rate the overall state of online civility in your country? 1057% took at least one Digital Civility Challenge action
Digital civility recovery helped by 7-point rise in DCC actions
Base: Experienced a risk, n=10,780
Respect for another Treat with dignity &
Any DCC action I stood up for myself Paused before replying
POV respect
57%
51% 50%
34%
31%
28%
24% 25%
21% 21% 20%
16% 16% 15% 14%
2018 2019 2020 2018 2019 2020 2018 2019 2020 2018 2019 2020 2018 2019 2020
Q.12: Have you ever taken any of the following actions after you were treated in an unsafe or uncivil manner online? 11DCC champions skew younger
• 57% took any DCC action(s) 61% of Millennials took one or more DCC action(s)
Base: Generation experienced a risk
• 1 action - 52%
• 2 actions - 26%
• 3 actions -15% 61%
59%
• 4 actions – 7% 57%
53%
47%
• Compared to non-DCC respondents
• Higher levels of worry, pain and consequences
• More likely to act in response to risks. On
average, took twice as many actions (6 vs. 3)
• Higher confidence in managing risks
• DCC champs had a brighter outlook on 2020
civility, but less positive about current conditions
• Hoped for greater empathy and inclusion
Teens Gen Z Millennials Gen X Boomers
Q.12: Have you ever taken any of the following actions after you were treated in an unsafe or uncivil manner online? 12Foundation of DCC is “Stood up for myself”
I stood up for myself is the 1st and 2nd most likely action taken
DCC items
I paused before I defended
I showed I treated the
replying to someone who
If I took this action u I stood up for respect for other person
someone I was treated
myself other people's with dignity and
disagreed with unsafe or uncivil
What % took another point of view respect
online online
action q
Action chosen, rank I stood up for myself 100% 48% 52% 50% 54%
2nd I paused before
replying to someone I 35% 100% 48% 46% 43%
3rd disagreed with online
I showed respect for
4th other people's point of 32% 41% 100% 53% 39%
view
5th I treated the other
person with dignity 29% 37% 50% 100% 34%
and respect
I defended someone
who was treated 40% 43% 46% 43% 100%
unsafe or uncivil online
Q.12: Have you ever taken any of the following actions after you were treated in an unsafe or uncivil manner online? 13Extreme pain dropped significantly
Worry that risk will reoccur lessened slightly
Unbearable, severe pain declined 6-points Worry risk will happen again fell 2-points
(Extremely, very or somewhat worried %)
Base: experienced a risk, n=10,780
Base: experienced a risk, n=10,780
10% 8% 6%
25%
28% 29%
Unbearable pain
Severe pain
27% 33% Moderate pain
31% 64% 62%
Mild pain 52%
29% No pain
27%
23%
16%
8% 9%
2018 2019 2020
2018 2019 2020
Q5.7: How much do you worry about this happening to you again
Q5.1: How much emotional, psychological or physical pain did you suffer because of… 14DCI scores: Top quartile (Q1)
Netherlands, USA, Singapore and Belgium showed significant YoY improvement in DCI
Base: Experienced a risk, n=10,780
Top three risks
2019 2020 YoY p First Second Third
Netherlands 56 51% -5 Treated mean Unwanted contact Unwanted sexting
Hoaxes, scams &
United Kingdom 52 55% +3 Unwanted contact Treated mean
frauds
Hoaxes, scams &
United States 60 56% -4 Treated mean Unwanted contact
frauds
Hoaxes, scams &
Singapore 63 59% -4 Unwanted contact Treated mean
frauds
Hoaxes, scams &
Taiwan 61% NA Unwanted sexting Unwanted contact
frauds
Hoaxes, scams &
Germany 58 62% +4 Unwanted contact Treated mean
frauds
Hoaxes, scams &
Australia 62% +7* Treated mean Unwanted contact
frauds
Hoaxes, scams &
Belgium 66 62% -4 Unwanted contact Unwanted sexting
frauds
*comparison with 2017 DCI score
Q2: Which of these has ever happened to you or to a friend/family member ONLINE? 15Countries that came together during pandemic
Biggest improvements in DCI were primarily among countries ranked low on online civility
Base: Experienced a risk, n=10,780
Top three risks
2019 2020 YoY p First Second Third
Hoaxes, scams &
Colombia 80 70% -10 Unwanted contact Unwanted sexting
frauds
Hoaxes, scams &
Chile 75 67% -8 Unwanted contact Unwanted sexting
frauds
Hoaxes, scams &
Peru 81 74% -7 Unwanted contact Unwanted sexting
frauds
Hoaxes, scams &
Vietnam 78 72% -6 Unwanted contact Trolling
frauds
Turkey 73 68% -5 Trolling Unwanted contact Unwanted sexting
Netherlands 56 51% -5 Treated mean Unwanted contact Unwanted sexting
Hoaxes, scams &
Argentina 76 71% -5 Unwanted contact Unwanted sexting
frauds
Hungary 77 73% -4 Unwanted contact Treated mean Unwanted sexting
Q2: Which of these has ever happened to you or to a friend/family member ONLINE? 16Online risk definitions
Unwanted Contact: Being Doxing: The process of collecting
personally contacted (by phone or Treated Mean: Words or Online harassment: Threats or and distributing or posting
Unwanted Sexting Received:
in person) by someone who messages sent to another person other offensive behavior (not information about a person (e.g.,
Received unwanted sexually
obtained your information online online that are unkind, unfair or sexual solicitation) sent online or name, age, email, address, phone
explicit messages and imagery.
but without inviting them to malicious. posted online for others to see. number, photographs, etc.)
contact you. without their permission.
Hoaxes, Scams & Frauds The Damage to Personal reputation:
spreading of false rumors (e.g., Microaggression: Casual insults Sexual solicitation: A person who Damage or destruction to the
Trolling: A deliberate act to make
chain letters), criminal attempts to made towards any marginalized requests to engage in sexual image created of you through
someone mad or angry using
obtain personal information often group in society (e.g., religious or activities or sexual talk or to give PERSONAL information you or
online or social media comments
for monetary gain (e.g., phishing ethnic minorities, women, LGBT, personal sexual information that is others shared online in blogs,
in a clever, but deceitful manner.
scams), malicious emails disguised people with disabilities, etc…). unwanted. postings, pictures, tweets, videos,
as someone you know (e.g. virus). etc.
Damage to Professional/Work
Cyberbullying: When the Internet, reputation: Damage or
Hate Speech: speech that attacks Misogyny : An expression or
phones or other devices are used Unwanted Sexting Sent: I sent destruction to the image created
a person or group based on demonstration of dislike, contempt
to send or post text, images, or unwanted sexually explicit of you through work information
gender, ethnic origin, religion, race, for, or ingrained prejudice against
video intended to hurt, embarrass messages and imagery. you or others shared online in
disability, or sexual orientation. women
or intimidate another person. blogs, postings, pictures, tweets,
videos, etc.
Sextortion: When someone threatens to
Swatting: The act of deceiving distribute your private and sensitive
Discrimination : A person who is
Terrorism recruiting: An attempt emergency services (e.g., police, material if you don’t provide them images Revenge pornography: A sexually
discriminated against or excluded of a sexual nature, sexual favors, or money.
by a terrorist or terrorist fire, medical) into sending an explicit portrayal of one or more
based on gender, ethnic origin, The perpetrator may also threaten to harm
organization to recruit a person for emergency response based on the your friends or relatives by using people distributed without their
religion, race, disability, or sexual
the purposes of causing harm. false report of an ongoing critical information they have obtained from your consent.
orientation
incident or crime. electronic devices unless you comply with
their demands.
Unwanted sexual attention:
unwelcomed sexually oriented
teasing, joking or flirting online or
via electronic means 17Country ranked by 2020 DCI
80 81
76 76
73 74 74
71 71 72 72
69 70 70
67 67 68 68 68
64 66
62 62 62 62 63 63
61
59
56
55
51
NL UK US SG TW DE AU BE CA MY FR IT PH CL ES DK TR IN TH PL CO IE AR VT BR HU SE PE ID MX RU ZA
18DCI regional summary Country
Netherlands
DCI
51
Rank
1
United Kingdom 55 2
Germany 62 6
Q1 Q2 Q3 Q4 Belgium 62 8
France 63 11
Bottom quartile Italy 64 12
Top quartile
Spain 67 15
Denmark 68 16
Ireland 71 22
Sweden 74 27
Country DCI Rank
Country DCI Rank Singapore 59 4
United States 56 3 Taiwan 61 5
Canada 62 9 Australia 62 7
Malaysia 63 10
Philippines 66 13
India 68 18
Thailand 69 19
Vietnam 72 24
Indonesia 76 29
Country DCI Rank
Country DCI Rank
Turkey 68 17
Chile 67 14
Poland 70 20
Colombia 70 21
Hungary 73 26
Argentina 71 23
Russia 80 31
Brazil 72 25
South Africa 81 32
Peru 74 28
Mexico 76 30
19Appendix
Consequences, 5-year trends
% 2016 2017 2018 2019 2020 % 2016 2017 2018 2019 2020
Became less trusting of other
40 40 44 46 45 Lost a friend 18 19 20 18 20
people online
Was less likely to participate in Negatively affected my school
21 23 27 39 40 13 14 17 18 19
social media, blogs and forums performance
Became less trusting of other
30 28 32 32 37 Witnesses to the incident tried to
people offline 0 0 14 17 19
defend and help
Lost sleep 23 25 28 30 33 Intentionally spent less time at
9 11 12 19 18
school
Lower self-esteem 29
Had thoughts of suicide 5 7 9 18 17
Felt more lonely and alone 27
Spent time and energy avoiding
17 17 22 15 17
Tried to be more constructive in the offender
27 25 25 21 24
my criticism of other people
Took out my frustration on another
7 16 18 15 17
Personal reputation was damaged 10 11 16 26 24 person
Negatively affected my work
10 10 13 14 15
Lost money 11 14 15 24 23 performance
Took out my frustration on a co-
My life became more stressful 23 24 29 22 23 7 7 9 12 12
worker or customer
Was encouraged to harm myself or
Became depressed 15 16 20 20 22 0 0 0 7 7
others
Q.9: You previously mentioned that you or a friend/family member had been treated in an uncivil way online by another person(s).
Please tell us if any of the following has ever happened to you or to a friend/family member as a consequence of being treated uncivilly: 21Actions taken, 5-year trends
% 2016 2017 2018 2019 2020 % 2016 2017 2018 2019 2020
I reported the incident to the
Unfriended or blocked the
50 48 55 website, online service or social 24
person responsible
media company
Asked my parents for help 4 10 42 48 49 I showed respect for other
19 16 16 21
people's point of view
Reduced the amount of
personal information I share 42 40 37 35 39 I treated the other person
19 15 14 20
online with dignity and respect
Stopped using or canceled
I used tighter privacy settings some of my social media 22 22 20 20 20
44 39 36 34 38
on social media accounts
I stood up for myself 30 31 28 34
I tried to remove or correct
untrue information that 19 17 19
Asked for help from an adult 2 9 28 30 31
someone posted about me
Reduced the amount of time I
22 24 24 25 26 I confronted the person or
spent on social media 17 15 18
persons online
I defended someone who was Contacted a teacher or school
22 18 19 25 12 6 7 8 11
treated unsafe or uncivil online administrator
I retaliated by being uncivil to
I paused before replying to the person who was uncivil to 16 9 8 7 10
someone I disagreed with 29 24 21 25 me
online I reported the incident to the
website, online service or social 24
I asked help from a friend 24 media company
Digital civility challenge items in Bold
Q.12: Have you ever taken any of the following actions after you were treated in an unsafe or uncivil manner online? 22You can also read