COMMUNITY INVESTOR PRESENTATION - Sessia.com
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COMMUNITY INVESTOR PRESENTATION
BUSINESS ISSUES
TECHNOLOGIES
ACCESS CUTTING-EDGE IT SOLUTIONS
ELIMINATE TECHNICAL DEBT
$ 23 billion 70%
Invested by Amazon in 2018 Of top managers are
in innovative research and convinced that technical
development, debt significantly limits
Google —$ 16.2 Billion, innovative capabilities
Volkswagen — $ 15.8 Billion, of their companies. 2
Samsung — $ 15.3 Billion,
Intel — $ 13.1 Billion. 1
1
Statista 2019: https://www.statista.com/statistics/265645/ranking-of-the-20-companies-with-the-highest-spending-on-research-and-development/
2
MIT Sloan Review, 19.06.2018: https://sloanreview.mit.edu/article/technical-debt-might-be-hindering-your-digital-transformation/ 2
BUSINESS ISSUES
MARKETING
ATTRACT NEW CLIENTS
RETAIN AND ENGAGE CURRENT CLIENTS
75% $ 23 million
Is the percentage more The average budget that a big
that loyalty program corporation spends annually for
participants spend on loyalty programs. 4
average in comparison
with non-participants. 3
3
Forbes, 05.08.2018: https://www.forbes.com/sites/bradbirnbaum/2018/05/08/the-evolution-of-customer-service-metrics/#526432da664d
4
PwС 2018: https://www.pwc.com/us/en/advisory-services/publications/consumer-intelligence-series/pwc-consumer-intelligence-series-customer-experience.pdf#page=8 3
BUSINESS ISSUES
FINANCES
INCREASE TRANSACTION SIZE
REPORTS AND DATA ANALYSIS
$ 42 8%
This is how much And more is the
more loyalty program projected growth of
participants spend company expenditures
on the average in for CRM-systems
comparison with and other corporate
non-participants. 5 software in 2019. 6
5
Forbes, 01.08.2018: https://www.forbes.com/sites/tinamulqueen/2018/08/01/
beyond-points-companies-are-using-innovative-rewards-programs-to-draw-in-customers/#29326df7732d
6
Gartner, 17.10.2018: https://www.gartner.com/en/newsroom/press-releases/2018-10-17-gartner-says-global-it-spending-to-grow-3-2-percent-in-2019 4
* MIT Sloan Management Review,19.06.2018: https://sloanreview.mit.edu/article/technical-debt-
ISSUES might-be-hindering-your-digital-transformation/
MIT Sloan Management Review, 01.08. 2018: https://sloanreview.mit.edu/article/selling-solutions-
resolved by business * isnt-enough/
Harvard Business Review 21.03.2018: https://hbr.org/2018/03/marketers-need-to-stop-focusing-
on-loyalty-and-start-thinking-about-relevance
Website, internet store
SET UP E-COMMERCE Mobile app
Marketplace
$ 2 trillion 215 million $ 3,5 trillion 2 billion
The amount exceeded by global US customers made purchases The online mobile sales amount People shopping online on
e-commerce sales in 2017. They online. According to forecasts, this that may be exceeded in 2021, their mobile phones
are expected to double by 2021. 1 number will increase to 224 million amounting to 72.9 % of all in 2017. 4
in 2019, and 230 million in 2021. 2 e-commerce purchases. 3
1
Harvard Business Review, 23.01. 2018: https://hbr.org/2018/01/research-how-customers-decide-whether-to-buy-from-your-website
2
Statista, 2019: https://www.statista.com/statistics/183755/number-of-us-internet-shoppers-since-2009/
3
Statista, 06.03.2019: https://www.statista.com/chart/13139/estimated-worldwide-mobile-e-commerce-sales/
4
Bloomberg, 20.12.2017: https://www.bloomberg.com/news/articles/2017-12-20/google-narrows-search-gap-with-amazon-retailers-left-in-dust 5
ISSUES resolved by business
Internet, social media
ADVERTISING AND PROMOTION Traditional advertising
and PR channels
$ 119 billion
$ 584 billion Will be spent by US companies in 2016-2021 in ad buys, online videos,
search engine optimization, and e-mail marketing. 6
The total amount spent on media advertising globally on 2017. According
12%
to forecasts, by 2021 this amount will increase to $757.4 billion.
Television holds the second place among the media (34%). USA was
the largest advertising market, with advertising expenditures of $197.5
billion, followed by China and Japan. 5 Of companies’ 2018 marketing budget was spent on social media. In
the next five years this share is slated to increase to 20.5%. 7
5
Deloitte, report 2018: https://www2.deloitte.com/content/dam/Deloitte/us/Documents/deloitte-private/us-private-tech-report-2018.pdf
6
Forester, 24.01.2017: https://www.forrester.com/report/US+Digital+Marketing+Forecast+2016+To+2021/-/E-RES137095#
7
Forbes, 21.03.2018: https://www.forbes.com/sites/christinemoorman/2018/03/21/social-media-spending-use-and-distraction/#b86247b79cdc 6
ISSUES resolved by business
SOFTWARE AUTOMATION Payment system, gateways,
IT-administration, CRM
AND OPERATIONAL REPORTING
74%
$ 3,7 trillion Increase in total usage
of CRM in 2017. 9
Global information technology expenses in 2018, up 6.2% from 2017.
According to forecasts, in 2019 these expenditures will amount to
$3.85 trillion, up 3.2% from 2018. 8 49%
Of companies increase CRM budgets in order to keep up with the
competition. 9
8
Gartner, 17.10.2018: https://www.gartner.com/en/newsroom/press-releases/2018-10-17-gartner-says-global-it-spending-to-grow-3-2-percent-in-2019
9
SuperOffice, 29.10.2018: https://www.superoffice.com/blog/crm-software-statistics/
7
RUN YOUR BUSINESS SMART
A symbiotic marketplace and social network to engage and
retain clients without intermediaries
10 minutes Blockchain
Time you need to start working Establish a truly profitable
with the most loyal and engaged business with our blockchain solutions that will
audience help you engage new clients
$0 Everything in your smartphone
Sessia for business is free for No expenditures for computers and development,
businesses – we get a % of clients’ all you need is an iOS or Android-based
cashbacks smartphone
8
KEY FUNCTIONS
ONLINE STORE REPORT AND CONTROL SMART SCANNER SOCIAL MEDIA
SYSTEM
Simple convenient For the entire client Instant registration Mobile social
construction, flexible database and and cashback media when
loyalty program operations in real- awards clients reciepts are
time published
OVER THE COURSE OF SEVERAL YEARS WE’VE DEVELOPED AN INNOVATIVE PLATFORM THAT WILL
LEAD YOUR BUSINESS TO SUCCESS.
AND WE’RE DISTRIBUTING IT FOR FREE.
9
OUR TURNOVER*
2017
$ 6 million
2018
$ 30 million
2019
$ 150 million
Sessia turnover Sessia turnover Sessia turnover (estimated)
$ 1.2 million $ 7 million $ 15 million
Cashbacks paid out Cashbacks paid out Cashbacks (estimated)
$ 240.000 $ 1.4 million $ 3 million
Sessia income (beta-version) Sessia income (beta-version) Estimated Sessia income
> 10 BUSINESSES
> 150 000 users
* According to Freedom Group’s 2017 and 2018 year-end reports. 10BUSINESS CLIENTS’ FEEDBACK
Desmond Liew, Mikhail Vasin, Yulia Koroleva,
Director for Operations and chief of the COFFEECELL Director for Marketing,
Development, Bing Han café program Vision International People Group
Thanks to Sessia reports, we started Integration with Sessia has become a true Sessia helped decrease development
seeing a clear and comprehensible revolution for us! New client registration expenditures: we no longer have any
picture of our clients: who spends and awarding of cashbacks takes mere software developers on staff! We’ve
how much, on which products, how seconds with the smart scanner: all we transferred our client database to Sessia
customers’ activity is growing, at which need to do is scan the client’s receipt, CRM, which functionally exceeds its
times, which promotions contribute to then scan the QR-code in Sessia! We are rival products. Thanks to the simple and
growth. We’ve received an excellent now registering hundreds of clients in our convenient store builder in Sessia. It’s very
tool for informing clients (Feed) and loyalty program daily! easy to open up new branches – we now
stimulating their activity. have them in 16 countries.
11CROWDFUNDING
1 phase
5 315 487
Kicks issued
$ 3 mln
PRIVATE ROUND COMPLETED raised
100%
COMPLETED PRE-TERM
> 2 200
May 16 – September 30, 2018 Private investors now own
$ 3 000 000 (limit) kicks
> 2 700
Transactions
0x62926204Fb0f6B01D9530C0d2AcCe194b07dEfA8
12CROWDFUNDING
2 phase
OPEN ROUND
March 18, 2019
94 684 513 (kicks to be issued)
$ 5 000 000 (projected minimum amount collected)
$ 50 000 000 (projected maximum amount collected)
Bonuses for acquiring kicks in the open round:
+20% of the amount of purchase conducted within the first $ 1 000 000
+10% of the amount of purchase conducted within the second
$ 1 000 000 ($ 1 000 000 - $ 2 000 000)
BOUNTY | REWARDS * EXAMPLE:
First-line partner purchases
1 000 kicks
+10% +5%
You receive
100 kicks (10%)
* In order to receive Bounty, one has to buy at least 200 kicks during the 2 round 13CLIENTS’ ISSUES
1
WANT TO RECEIVE CASHBACKS
AND BONUSES FOR PURCHASES
74%
Of customers choose a
store based on a strong
loyalty program. 1
79%
Always pay attention to
the size of cashbacks
and discounts. 1
57%
Of consumers prefer to work with
their loyalty programs on mobile
devices. 2
2
LOTS OF FAKE REVIEWS,
FRIENDS ELICIT MORE TRUST
42%
Of internet clients
prefer to listen to
recommendations of
people they know. 3
50%
Of reviews are
considered unreliable
and fake by consumers. 4
33%
Of consumers have noticed a sharp
increase in the number of fake
reviews online in 2018 (by ~25%). 5
1
Forbes, 23.03.2018: https://www.forbes.com/sites/forbescommunicationscouncil/2018/03/23/what-loyalty-program-is-right-for-your-business/#468c742342db
2
Forbes, 01 .08.2018: https://www.forbes.com/sites/tinamulqueen/2018/08/01/
beyond-points-companies-are-using-innovative-rewards-programs-to-draw-in-customers/#29326df7732d
3
https://www.v12data.com/blog/50-statistics-about-retail-marketing-and-consumer-shopping-trends/
4
BBC, 28.04.2018: https://www.bbc.com/news/technology-43907695
5
https://www.brightlocal.com/learn/local-consumer-review-survey/?SSAID=314743&SSCID=11k3_31nls
14CLIENTS’ ISSUES
3
ARE READY TO ENTIRELY OPT
OUT OF OFFLINE SHOPPING
500 million 23%
Transactions on Cyber
Monday are conducted from
mobile devices. 6
Of consumers still visit
stores to shop. Their
number, however, is
decreasing. 7
80%
Of customers use a mobile phone
in offline stores to read reviews,
compare prices or find an alternative
store. 8
4
ARE DISSATISFIED WITH THE
QUALITY OF MOBILE
E-COMMERCE
84%
Have experienced difficulties
when conducting a mobile
transaction. 8
40%
Of users go to rival
businesses after an
unsuccessful mobile
experience. 8
12%
Of consumers consider online mobile
purchases convenient, which opens up
lots of possibilities for improving the
situation. 9
6
ReadyCloud, 15.02. 2017: https://www.readycloud.com/info/95-ecommerce-statistics-to-know-in-2017
7
V12, 08.01.2018 https://www.v12data.com/blog/50-statistics-about-retail-marketing-and-consumer-shopping-trends/
8
OuterBox, 19.12.2018: https://www.outerboxdesign.com/web-design-articles/mobile-ecommerce-statistics
9
https://www.bigcommerce.com/blog/mobile-commerce/
15SESSIA FOR CLIENTS
SOCIAL MARKETPLACE OF INSTANT
CRYPTOCURRENCY CASHBACKS
< 1 seconds Security
Time elapsed from QR-code Sessia is the first cashback system that is
scanning to awarding based on blockchain, which protects personal
of cashback. data and client payments..
Kickbacks Token payouts
Are received by clients from the purchases Allow to break the dependency on the
of their Feed followers in the framework of currency exchange rate and earn money on
companies’ loyalty programs. the quickly growing cryptocurrency market.
16KEY FUNCTIONS
CONVENIENT INSTANT RECOMMENDATIONS PROTECTED
MARKETPLACE CASHBACKS YOU TRUST CRYPTOWALLET
Find the goods and Awarded instantly, Friends’ purchases Ensures reliability,
services you need withdraw anywhere appear in the Feed transparency and low
quickly and easily, in the world with automatically and transaction costs.
place an order and practically no help make the right
receive cashbacks. commission. choice.
WE USE OUR TOKENS (KICKS), WHICH ARE PURCHASED BY BUSINESSES TO PAY
OUT CASHBACKS. NO OTHER BUSINESS EXPENSES F
OR CLIENT ENGAGEMENT.
17WHAT THE CLIENTS GET
> 150 000
Sessia users
Follow their friends’ Read honest reviews of
purchases, comment on goods and services and
them and ‘like’ them publish their reviews in
their friends’ Feed
Purchase goods and Choose the best stores
services and receive represented in Sessia by
cashbacks for purchases their ratings
Receive kickbacks Take advantage of all the
(percentage) from their pros of a cryptocurrency
friends’ purchases wallet
Pay for purchases with Find the most lucrative
cryptocurrency when offers right next to them
necessary
18CLIENT REVIEWS
Tatyana Semchenko,
40, Khabarovsk
I’ve been using Sessia for 6 months, and I keep discovering new things in it all the time. For instance, I found out that there is a geo-search option,
which helps find a store or a company close to your home. I read up on company news and promos in the Feed, comment on my friends’ purchases,
communicate with them in a secure chat. I also like the fact that Sessia offers numerous ways to withdraw cashbacks with practically no commissions.
Ravshan Mukhamaddiev,
29, Tashkent
I first saw Sessia on a friend’s phone – we were sitting in a coffee shop, and before we left he handed his phone to the waiter, who scanned the QR code.
“Here’s the cashback,” he said, “lightning-fast, as always.” I was curious, and downloaded and installed Sessia at once. Now when I go to a café, salon or
place an order in a store, I choose those that work with Sessia.
Cvetanka Trankova,
36, Sofia
My cosmetologist suggested downloading Sessia. She said that it offers a lucrative opportunity to buy unique facial creams. I got my cashback right
after the purchase. I see my friends’ receipts in my Feed., and sometimes purchase the same products because I trust them. My purchases are also
automatically published in my followers’ Feed, and whenever one of them places an order, I get a kickback. That’s a nice touch!
19PROJECT ESTIMATE
based on the Сommunity Flow Model (CFM)
Five-year forecast 2020 2021 2022 2023 2024
Number of companies in Sessia 550 1 500 5 000 15 000 30 000
Total number of community members 1 2 750 000 7 500 000 25 000 000 75 000 000 150 000 000
Turnover through Sessia, $ 2 1 375 000 000 3 750 000 000 12 500 000 000 37 500 000 000 75 000 000 000
Total kicks purchased, $ 3 137 500 000 375 000 000 1 250 000 000 3 750 000 000 7 500 000 000
1
Based on 5,000 clients per company 2
With average annual receipt per person = $ 500 3
With average cashback = 10%
The amount that businesses may spend on purchasing kicks in the next 5 years, according to our estimates
20COMMUNITY CONTRIBUTION
Total value of kicks
$ 137 000 000 $ 375 000 000 $ 1 250 000 000 $ 3 750 000 000 $ 7 500 000 000
(1 + 0,5 x 0,166) 1 (1 + 0,5 x 0,166) 2 (1 + 0,5 x 0,166) 3 (1 + 0,5 x 0,166) 4 (1 + 0,5 x 0,166) 5
$ 126 962 142 $ 319 693 095 $ 984 251 968 $ 2 725 290 698 $ 5 033 557 046
$ 9 189 754 949
KICKS = 5 315 487 + 94 684 513 = 100 000 000
Round 1 Round 2 Will be in circulation
21PROJECT DEVELOPMENT
2016 2017 2018
APRIL APRIL MAY SEPTEMBER
PRE - ICO
$ 3 MLN
Sessia founded Sessia connected Crowdfunding 1 st phase of
(Hong Kong). to COFFEECELL starts (private crowdfunding
Work begins in round) completed,
Moscow $3 million raised
(development Sessia for
headquarters) business sneak Sessia is registered
peek in the USA
(Delaware)
JUNE SEPTEMBER III QUARTER IV QUARTER
1.0
Integration Integration of Version 1.0 for Automation of
with Bing Han VISION, one of the business (in kicks purchase
(international leaders in the health Russian) with bank
pharmaceutical and longevity goods cards and
company) market Version 1.0 for cryptocurrency
clients
(in Russian) Launch in
Moscow
22PROJECT DEVELOPMENT
2019
I QUARTER II QUARTER III QUARTER IV QUARTER
2.0
Start of the open round Integration with Version 2.0 Web version of the store
of crowdfunding (March) cryptoexchange for business for business
Version 2.0 for clients Version 1.0 for CRM 2.0 Version 2.0
(incl. English and business (Chinese) for business for clients
Vietnamese)
Launch in Vietnam and Version 2.0 for Client statuses, Receipt recognition,
New York clients (Chinese) reservations, loyalty delivery rates, new
program set up reports, geo-search,
CRM 1.0 for business Launch for Taiwan according to programs awards
customers and statuses. Store
Version 1.0 for business ratings and reviews,
(in English and product filters
Vietnamese)
Automation of kicks
purchase through the
account and e-currency
23SESSIA FOUNDER AND PRESIDENT
Narek Sirakanyan
Education
We aren’t just creating the most revolutionary business app McGill University,
– we’re transforming the modern online and offline sales Largest in Canada, Honors Student
ecosystem. Now any business, small or large, may independently
Harvard University (USA),
engage clients and retain their loyalty without intermediaries,
exchange program
and clients may earn from their friends’ personal purchases.
Achievements Career
8 years of experience in investmentbanking Credit Suisse Bank (Switzerland),
and corporate finance Investment Banking department (London),
analyst (2008-2011)
Was personally responsible for issuing a major state-owned
institution bonds in the amount of $500 million, Rosatom,
with a subsequent currency swap International Mining Division (Moscow),
Vice-President (2011-2014)
Participated in IPOs and merger and acquisition transactions
in the amount of over $20 billion Bing Han International,
International pharmaceutical company
Acted as a seed investor on the internet ticket market
(Hong Kong), Chairman of the Board
FANXCHANGE with an annual revenue of $100 million
(since 2014)
Founder and President of Freedom International Group,
Sessia, Ltd, President (since 2016)
private investment company with an investment portfolio of
over $200 million Freedom International Group,
President (since 2017 )
24INVEST SMART,
DO BUSINESS WITH SESSIA!
www.sessia.com
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