Community Services Bulletin April 2021 - Gore District Council

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Community Services Bulletin April 2021 - Gore District Council
Community
Services Bulletin
      April
      2021
Community Services Bulletin April 2021 - Gore District Council
1.   REPORT FROM THE COMMUNICATIONS/MARKETING MANAGER (Sonia Gerken)

     Purpose
     This report provides an overview of communications activities and community
     engagement since February.

     Streets Alive
     This project has consumed a significant amount of time, particularly since the rollout of
     initiatives began in early March. The project had a dedicated communications
     professional with oversight from the Communications Manager until late February.
     However, this person had to withdraw from the project for personal reasons, which has
     resulted in most communications support being provided internally.

     The project has been fortunate to have excellent graphic design support as maps and
     artwork often have to be turned around quickly.

     Since February there have been:
         • 497 comments on the Let’s Talk project page forum
         • 331 responses to the survey on our Let’s Talk project page
         • Seven press releases
         • Two double-page and one single-page advertorials in The Ensign
         • 10 community pop up sessions
         • 14 Facebook posts
         • Over 50 responses to public comments on social media, plus many more on Let’s
            Talk and private messages
         • 16 maps, a 12-page booklet, business cards and various other collateral

     In early April, a survey was launched to gauge public awareness of Streets Alive and first
     impressions of the initiatives. A second survey will be carried out in June to determine if
     community sentiment about the initiatives has changed as people become used to them.

     Survey reports will be presented to councillors.

     Other projects underway or in the planning include:
        • Gore Library relocation to allow for the James Cumming Wing redevelopment
        • 10-Year-Plan consultation document
        • Gore District Plan review

     Digital statistics

     Let’s Talk Kōrero Mai
     This platform continues to grow in popularity, with 603 people now subscribed. By
     subscribing, people can keep up to date with any community engagement projects, and
Community Services Bulletin April 2021 - Gore District Council
we can send newsletters to the database. The Engagement HQ platform is a powerful tool
for community engagement, but it is resource hungry as with all digital channels.

Facebook
Not surprisingly, our Facebook engagement statistics for March/April have been
exceptional. For example, the week of 4 April to 10 April, our engagement was 11,300.
This is more than double our southern colleagues.

Antenno
At the time of writing, we had 1,699 downloads of our app. Numbers are steadily
increasing each month and it wouldn’t be unrealistic to hope we top 2,000 in the coming
months.
Community Services Bulletin April 2021 - Gore District Council
2.   REPORT FROM THE EVENT COORDINATOR (Mishel Kaaplan)

     Purpose
     This report provides an overview of community event activities for February and
     March 2021.

     Events
     On the Fly Mataura River Festival was held on Saturday 20 February. The event was
     scaled up from 2019 and included two celebrity components, which helped to drive a
     bigger crowd and a higher profile to the event. Masterchef winner Brett McGregor
     did a fantastic cooking demo with locally caught brown trout, and salmon donated
     from Kings Fish Market, Invercargill. Queenstown-based internationally recognised
     guide and writer Chris Dore attended and provided a very popular casting group demo
     and giveaways.

     Large well-known businesses were represented with Killwell, Manic Tackle and
     Hurleys donating prizes valued at over $700 each. Our local B&B Sport and Shooters
     World got behind the event and kindly donated 20 kid’s spinning rods and tackle boxes
     between them. The main prize of the event, a night’s accommodation at Hukarere
     Station and a day’s guiding on the Pomahaka River with Mike Dennis, was won by a
     local resident. Promotions were created with the Thomas Green and Howl at the
     Moon to generate interest in the event, with both restaurants creating, marketing and
     selling their own ‘On the Fly’ fish dishes. The Southland Fishing Club and the Gore
     Angling Club demonstrated fly tying. Environment Southland and Southland/Otago
     Fish and Game ran fantastic interactive kids activities and local iwi provided
     information on the mātaitai.

     The day was a big success with lots of ideas and interest for 2022. The date for next
     year has been set already. The plan is to generate national growth via promotions
     with NZMCA and Air NZ as a destination event. In 2023, the focus will shift again to
     both national and international audiences.

     The Council’s first foray into Recreation Aoteroa Parks Week in March was extremely
     successful. Parks Week was all about encouraging people to utilise their local parks. A
     very small team of Council staff donated their time to help deliver an Enchanted Parks
     Quest to the Gore community.

     The amazing art department at Gore High School and the fantastic team at IDEA
     Services created over 30 fairy and goblin doors, which we placed each day, under the
     cover of darkness, around 11 parks within the Gore District. Two clues to the locations
     of these doors were released daily over the nine days of Parks Week.

     Families embraced the event with over 500 followers participating via the Facebook
     event. Each time a family found the door they took a selfie and uploaded it to the site
     using #goreparksweek #enchantedparksquest. After parks week, a montage of the
     photos was displayed in the library foyer for all to enjoy.
Community Services Bulletin April 2021 - Gore District Council
The marketing of this event was non-traditional and highly successful. IDEA Services
created a human-size door and this was deposited into the Main Street on the Friday
before going live. Two staff members dressed up as a fairy and a goblin and visited all
kindergartens in the area as well as all retail outlets in Main and Irk streets. This
resulted in many taking photos and posting on their own social media. Overnight the
event page’s following grew from 250 followers to over 500.

Gore Rocks also came on board to support the event. Through their own Facebook
page, they aligned an enchanted themed painted rock hunt in the same parks we
utilised over the nine days.

Between the Gore Rocks page and the Gore District Council’s Enchanted Parks Quest
event, we certainly showcased many of the District’s parks and got the community out
and about exploring them.

Future events
At the time of writing this report, planning is underway for Freeze Ya Bits Off Busking
and the Hokonui Culture Feast. Work has also begun on the 2022 Gore District
Community Awards.

A large component of the funding for 2021 has been secured through the new
Regional Events Fund, released a couple of months ago. As a community event, Freeze
Ya Bits Off Busking would not traditionally qualify for this funding source. However, as
it now sits under the umbrella of destination event Tussock Country, we were able to
apply and were successful in receiving support.

Freeze Ya Bits Off Busking has been successfully trademarked at the end of 2020 and
is now undergoing a rebranding to bring it up another level. The marketing strategy
this year will create a different vibe to the event. The intent over the next two years
is to widen its scope and increase its profile on a national and international level.
Community Services Bulletin April 2021 - Gore District Council
3.   REPORT FROM AQUATIC SERVICES MANAGER (Martin Mackereth)

     Admissions to the Gore Multisports complex

                                                                     Facility user numbers and information 2020/2021

                                            Jul       Aug      Sep      Oct      Nov      Dec      Jan       Feb      Mar    Apr       May       Jun     Total
                  Pool days open              31      31       30       30       30       29       29        28       31                                 269

                       POOL                 Jul       Aug      Sep      Oct      Nov      Dec      Jan       Feb      Mar    Apr       May       Jun
     Specta tors                            1240      500       780 1240 1200 1160 1160 1120                          1240                               9640
     Pa trona ge                            4008 1661 1489 3589 2884 2979 4929 2852                                   2640                              27031
     Vi s i ts                              1004      832       708     864 1009           759     717       812      1016                               7721
                      Sub-Total             6252 2993 2977 5693 5093 4898 6806 4784                                   4896         0         0         0 44392
                      Bookings              Jul       Aug      Sep      Oct      Nov      Dec      Jan       Feb      Mar    Apr       May       Jun
     Adul ts                                  11           1                 7        1        3         2                                                25
     Student                                      2        6             30           3                  4                                                45
     Chi l dren                              103       10       224      62       11        11     179        30        30                               660
     s chool s                                23                        350       190      245               739       317                               1864
                      Sub-Total              139       17       224     449       205      259     185       769       347         0         0         0 2594
                                                                                                                                                          0
                     Pool Total             6391 3010 3201 6142 5298 5157 6991 5553                                   5243         0         0      0 46986

            SWIM SCHOOL & SK SQ             Jul       Aug      Sep      Oct      Nov      Dec      Jan       Feb      Mar    Apr       May       Jun
                 Term code counted          2h                 T320     3h                T420     4h        4X       T121                       T221
     Lea rn to s wi m - ENROLMENTS            44                222      49                182       84                339                               920
     Sha rk Squa d - ENROLMENTS               89                173      11                 50                13       163                               499
     G.A.P                                                              214 1845           477                        1508                               4044
     LFSS - number of l es s ons (a ttend    592      289        58     537       668      415     396       754      1280                               4989
     SK SQ - number of l es s ons (a tten    373      318       163     287       381      203               315       488                               2528
                  Swim School Total          965      607       221 1038 2894 1095                 396 1069           3276         0         0         0 11561

                 Stadium days open            31       31        30      31       30        29       29       28        31                               270

                     STADIUM                Jul       Aug      Sep      Oct      Nov      Dec      Jan       Feb      Mar    Apr       May       Jun
     Pa trona ge - booki ng crowd
     numbers & POS                                                                                                                                      21188
                                            6152 6610 1624 2404 2080                       883     260 1175
     Vi s i ts                                12           9        4        6     25          7         5        9     10                                87
     Booki ngs - number of a ctua l
                                                                                                                                                         809
     booki ngs                               170      205        93     122       87        41       19       72
                    Stadium Total           6164 6619 1628 2410 2105                       890     265 1184             10         0         0         0 21275

          Pool days open Total              269         Swim School needs to be term and holiday numbers only to avoid double ups
        Stadium days open Total             270           ( light green area indicates term roughly so only one lot of numbers here)
Community Services Bulletin April 2021 - Gore District Council
Completed work
• The first part of the Shovel Ready fund project for the MLT and Aquatic Centre re-roof is
   well underway. The teams from Roof Craft, Custom Build and Ajax have completed 90%
   of the Aquatic Centre roof, 60% of the MLT Event Centre roof and they are currently
   working with the ventilation team from ARMATEC to coordinate the Aquatic Centre
   plantroom re-roof.
• The second part of the Shovel Ready fund project for the Aquatic Centre pool hall and
   plant room ventilation is through the design phase. ARMATEC is working with local
   contractors Roof Craft, Custom Build and Ajax to coordinate the installation pre-work. On
   completion of building the unit at its base in New Plymouth, ARMATEC will be onsite to
   install it, with the help of local contractors.
• We are working through the Building Management System (BMS) upgrade and moving
   the Gore Multisports server room from the upper plant room to the meeting room. We
   are also aiming to coordinate this with the ventilation upgrades as this goes hand in hand.
• The new fire alarm system has been designed and is with building control for signing off
   before it can be installed. This project is being completed by Fire Protection.
• The motor that pumps the leisure pool filtered water failed, resulting in the closure of
   the pool on a Saturday. We were able to source a replacement motor in Invercargill
   and completed the replacement. We are currently investigating why a two year old
   motor failed.
Community Services Bulletin April 2021 - Gore District Council
Photos of the roofing work to date

   Scaffold put up around the site             Half the iron craned up onto the scaffolding

   Flashings and waterproofing of pool hall Workman removing sections of iron

   New iron being put in position

Future challenges
• Over the past months, changes in alert levels have been challenging for staff. Covid-19
   response challenges include;
       • trying to maintain school lessons
       • the changeover after school lessons – leading to no public access between 3.00-
           6.00pm
   Mostly, the the public was understanding, however, there was less acceptance of moving
   through the levels, which was taken out on staff verbally.
• The winter season is fast approaching with team selection already underway. This places
   pressure on the MLT Event Centre with court availability. The other challenge during this
   time of the year is parking. We are working with the clubs to educate members on how
   the overflow parking operates, with signage being erected in mid-April to help with
   directions.
• During the planned shut-down in September 2022, we have planned work to be
   completed on the electrical boards. The biggest challenge is our current board in the lower
   plant room which has been affected by corrosion. Electricians will continue to monitor
   the situation to see us through until this planned work can commence.
Community Services Bulletin April 2021 - Gore District Council
Nice to know
• Shark Squad has had some fantastic meets with personal best times recorded by every
   swimmer. The club boasts the top ‘U12 boys freestyle team’ in Otago and Southland. It
   also has the fastest ‘U12 50m freestyle’ male swimmer in the country.
• Mariano Nani was the head coach for the Southland swimming team that travelled to the
   South Island Championships in Dunedin. The squad consisted of 38 swimmers from
   around Southland.
• Gore Aquatic Programme (GAP): This newly implemented swimming programme has run
   for the last two terms. So far, two schools have benefited from the programme and the
   feedback has been fantastic. Schools love the change to water safety and only have one
   week of travel. From this feedback, we have had several other schools from outside of the
   Gore District make enquiries and sign up for lessons with our team.
Community Services Bulletin April 2021 - Gore District Council
4.   REPORT FROM THE NEWCOMERS NETWORK COORDINATOR (Mark McCann)

     Ongoing work
       • We have identified a lack of newcomers who hold leadership positions within
           the business and not-for-profit sectors. Utilising the ‘Migrant Participation
           Fund’, we have established a regional/local initiative called the ‘Southland
           Newcomer Leadership Scholarship’. This project involves the creation of a
           contestable fund where newcomers can apply to access funding which enables
           them to participate in the Southland Chamber of Commerce’s Leadership
           Academy. This has recently been launched and several applicants have already
           been interviewed for the first intake in Edendale.
       • We are working with the Streets Alive initiative to create a ‘Welcome Trail’
           which involves erecting signs through the Gore Gardens bearing flags from
           each of the countries represented by newcomers within the District. The signs
           will also bear the word ‘welcome’ in the countries native language. Work is
           being carried out to provide schools with lesson plans encouraging the use of
           trails within educational opportunities.
       • Ongoing collaboration with ‘Welcoming Communities’ representatives from
           Great South, Invercargill City Council and Southland District Council has seen
           the formation of a ‘regional advisory group’, who is currently working on the
           creation of a new Welcome Plan.
       • We are uploading relevant events to the NZ Newcomers Network website,
           informing newcomers of upcoming events, activities and opportunities.
       • We have connected newcomers with relevant organisations to support them
           with finding employment, obtaining legal advice, establishing connections and
           easing their sense of isolation.

     Community engagement
     We have engaged with the following organisations: Hokonui Rūnanga, Sport
     Southland, community and faith leaders, Great South, Southland Multicultural
     Council, Invercargill City Council, The International Connect Group, Southland District
     Council, REAP, New Zealand Newcomers Network, Community Connections Centre,
     Welcoming Communities NZ, Community Networking Trust and Women’s Refuge,
     Gore High School, St Peter’s College, Blue Mountain College, Menzies College, St
     James Theatre and MLT Event Centre.

     Events
     We have supported and promoted the local International Connect Group. This is a
     vibrant group of people from all around the world who are keen to welcome locals to
     their monthly events. It recently celebrated the Lunar New Year with 45 people
     attending.
Lunar New Year celebration held by the
                                                  International Connect Group.     Article
                                                  featured       in     The       Ensign.

Projects and initiatives
   • In the last bulletin, reference was made about the idea of providing English lessons for
       newcomers locally. Since then, ‘English Language Partners’ based in Invercargill has
       shown its willingness to support this initiative. Currently, it only offers online lessons,
       however, it is motivated to offer group lessons depending on the level of interest
       received. These would be held at the Gore REAP offices.
   • REAP has made us aware of an exciting opportunity where funding can be used to
       support speakers of foreign languages (including Pacific and Asian) who are teaching
       the local community.
   • We have also been in discussions with REAP regarding driving lessons for newcomers,
       to help them gain their NZ licence. REAP is supportive of this initiative and we are
       looking into funding options.
   • Work placements have been found for two employees. In one case, it has enabled
       them to be able to stay in the country with their family. We appreciate the businesses
       for their support of recruiting newcomers to the area.
   • We are aiming to educate the local community about the cultural diversity of the
       district through local media. Hokonui Radio has offered to support this and The Ensign
       regularly attends events held by the International Connect Group.
•   We have been supporting the new Gore Badminton Club recently established by
       newcomers. Several international students from St Peter’s College are now attending
       lessons. International students from Gore High School, Menzies College and Blue
       Mountain College will also be invited.
   •   Promotion of the service and programmes is going to be carried out at future local
       events. Pamphlets will be provided to schools with whom we have recently created
       connections with and churches to act as a conduit to disseminate the information.
   •   We are aiming to become part of a new nationwide project in creating a ‘Welcome
       Forest’ where newcomers can plant trees and ‘lay down roots’ as part of an initiative
       called Project Crimson.

Other news

                                                          Newcomer elected as vice-chair
                                                          of Youth Council. Article featured
                                                          in The Ensign.

JB Acuna was recently elected as vice-chair of the Youth Council. He is very motivated to be
the voice for newcomer youth and international students in the Gore District.
5.   REPORT FROM THE LIBRARY MANAGER (Lorraine Weston-Webb)

     Library relocation
     Planning is underway for the relocation of the Gore library to the temporary site at
     Encounter New Life Church on Jacob Street. Internet facilities have been installed
     within the building. The library will be closed from 17 April through to 5 May for the
     relocation.

     The layout at the temporary premises is tight, however, adequate space is available to
     fit all books, computers with limited seating.

     Residents who provided their email/phone numbers have been contacted and advised
     of the relocation. Groups who regularly use the facilities such as Justices of the Peace,
     the Camera Club and the weekly walker’s group have also been notified of the
     relocation. An article was run in the 7 April edition of The Ensign and reached a wide
     audience. To date, the feedback received has been positive.

     Once the library is established within the temporary premises, it will become clear
     how much room is available for hosting classroom visits. It may prove necessary to
     implement a system limiting one visiting classroom at a time.

     The Council is leasing the majority of the building at the temporary site. For the
     duration of the lease, the Church’s services including Sunday mass, art hub and
     pastoral services will remain active in separate, non-leased areas of the building. Early
     forecasting suggests that the library will remain at these premises until approximately
     September 2022.

     Gore Library building planning
     While final plans will be forthcoming, initial work will involve asbestos removal,
     followed by a programme of demolition and rebuilding.

     The New Zealand Libraries Partnership Programme (NZLPP)
     In response to the Covid-19 pandemic, the new position funded through this
     partnership has provided the following activities:

                                           The Gore library hosted the DORA bus (Digital
                                           On-Road Access) providing digital banking
                                           classes throughout Aotearoa.
The library now provides one-on-one device
                                    advice by appointment.

                                    Both of these initiatives meet the digital
                                    inclusion aspect of the role.

                              Gore’s first Lilliput Library, a local component of a
                              widespread national phenomenon. The Gore library has
                              donated books to this initiative and is offering further
                              support for Lilliput Libraries being set up within the
                              District. https://www.cityofliterature.co.nz/a-literary-
                              city/libraries/new-block/

Neighbours Day Aotearoa was celebrated within both libraries and encouraged people
to connect with their neighbours. Both of these initiatives met the community
engagement aspects of the role.

Autumn at the libraries building
Classroom visits resumed after the summer school holidays, with pupils of West Gore
School arriving by bus for stories and sessions within the library.

As part of the library’s Covid-19 response plan, the unaccompanied children policy and
classroom visits were suspended from 28 February through to 7 March. Thankfully,
services returned to normal on 8 March.

In preparation for the relocation, subject specialists have made a concerted effort to
deselect older, underused titles. Consequently, the summer book sale was extended
through to the April relocation date.
Mataura Library and Service Centre
The main door was broken on the evening of 23 March. Fortunately, entry to the
building was not gained. The incident was caught on the library security camera and
reported to the Police who are investigating.

                              The door’s glass panel and hours of opening have
                              been replaced.
VISITOR INSIGHTS REPORT
                                                      MILFORD SOUND
                                                                  QUEENSTOWN

                                                        TE ANAU
                                                                            DUNEDIN

                                                                GORE

                                                 INVERCARGILL

                                                                    THE CATLINS
                                                          .
                                                              STEWART IS

                          Tourism/Gore Visitor Centre Senior Consultant Renatta Hardy
SUMMARY
                                                                                             ‘Heart of
 The opening of a trans-Tasman bubble is good news. With the Gore District being           Southland’
  one of the few that went through 2020 relatively well with strong support from
  domestic visitors, we can look forward to a winter full of exciting events.
 We can expect destinations like Queenstown, with its ski-season attractions, to draw
  Australian visitors during the winter. The Gore District can expect a good flow through of
  daily visitors.

 Updated Tourism New Zealand data shows many measures are in line with Nov 2020, such
  as 80% of Australians are actively considering travelling internationally for the first time for
  a holiday, and most wanting to travel for fun and relaxation. Tourism New Zealand Research
  Key Insights link: https://www.tourismnewzealand.com/media/4322/covid-impact-on-
  intentions-to-travel-in-australia-acm-feb-21-add-on-_pdf.pdf

Demand for international travel remains high with almost 60% wanting to
travel abroad within the next six months of restrictions being lifted

INFOMETRICS INSIGHTS - GREAT SOUTH REPORT SOUTHLAND TOURISM
Tourism Report Highlights:
   - Tourism sector is important, but will struggle
   - International tourism recovery will be slow
   - Tourism won’t be the same again
   - Domestic tourism has been helpful, but can’t replace internationals
Weak tourism means low growth to 2022 - Over the period 2020 to 2022, employment growth is
expected to be low or negative in most industries.
A lack of international visitors contributes to a severe decline in accommodation and food
services employment, down by 25% in Southland. Arts and recreation, and transport, postal and
warehousing also suffer due to a lack of international visitors, down 7% and 11% respectively.
Information, media and telecommunications suffers a 17% fall in employment in Southland due
to a loss of advertising revenue affecting the publishing and broadcasting sector, in addition to
an ongoing trend of centralisation.
By contrast, employment is expected to grow strongly over this period in health care and social
assistance (8%), public administration and safety (6%), and education and training (5%).

Great South detailed report link: https://greatsouth.nz/storage/app/media/Publications/post_COVID_
analysis_report_southland.pdf
GORE DISTRICT TOURISM INSIGHTS YE FEBRUARY 2021
TOURISM ELECTRONIC CARD TRANSACTIONS (TECTs)
 Total visitor spend down 4% to $68 million

 Accommodation services spend down 22% to $1 million

 Cultural, recreational, and gambling services spend down 36% to $0.429 million

 Food and beverage serving services spend down 9% to $8 million

 Retail sales - other spend up 0.3% to $17 million

 Retail sales - alcohol, food, and beverages spend up 6% to $25 million

 Retail sales - fuel and other automotive products spend down 12% to $11 million

 Other passenger transport spend down 94% to $0.058 million

 Other tourism products spend down 11% to $4 million

The Tourism Electronic Card Transactions (TECTs) data is provided by Marketview, which use a base
of Electronic Card Transactions (ECT) spending from the Paymark network (approximately 70% of
total ECT spend) to estimate total ECT spend. Despite some limitations, currently, the TECTs are the
best available measure for tracking tourism spending in New Zealand amidst the COVID-19 border
restrictions.

VISITOR CENTRE STATS
 For the period January 2021 to March 2021 the total number of visitors was 12,708, which is
  down 19% on the same period last year.

Gore Visitor Centre Visitor Numbers (Jan-Dec) month-on-month Comparison
                          Gore Visitor Centre Visitor Numbers (Jan-Dec) MoM Comparison
     8 00 0

     7 00 0                                   2021               2020          2019         2018
      6 00 0

      5 00 0
      4 00 0

       3 00 0
       2 00 0
        1 00 0
               0
                   Ja n   Fe b   Mar   Apr
                                             May     Jun   Jul
                                                                   Aug
                                                                         Sep
                                                                               Oct
                                                                                      Nov
                                                                                            Dec

SALES (Jan - Mar 2020/2021)
 The centre’s gross income for the Jan - Mar 2021 was $22,053, which is down 46% on
  the same period last year. However, we had an increase in sales of Hokonui moonshine
  products: Hokonui Moonshine Whiskey Liqueur up 72%, Robbies Hokonui Moonshine Pickled
  Onions up 14% and Moonshine The Great Sequah up 11%.
VISITOR FEEDBACK/MEDIA ARTICLES
GORE VISITOR CENTRE

GORE VISITOR CENTRE

Sources: Total Spend in NZD Figures for Year End Feb 2021 TECTs (Tourism Electronic Card Transactions) | Vend GoreNZ Shop Jan-Mar 2021 |
         Great South Southland Region post-COVID scenario analysis Feb 21
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