COURSE CATALOG September 2020-August 2021 - PFI, LLC P.O. Box 18147 Portland OR 97218 (503) 927-5457 - Portland Fashion Institute

 
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COURSE CATALOG September 2020-August 2021 - PFI, LLC P.O. Box 18147 Portland OR 97218 (503) 927-5457 - Portland Fashion Institute
PFI, LLC
    P.O. Box 18147 ° Portland OR 97218 ° (503) 927-5457
           Founded in 2010 Portland, Ore.
We are apparel people teaching apparel people
                info@pfi.edu° www.pfi.edu

                                                               COURSE CATALOG
                                                          September 2020-August 2021
COURSE CATALOG September 2020-August 2021 - PFI, LLC P.O. Box 18147 Portland OR 97218 (503) 927-5457 - Portland Fashion Institute
TABLE OF CONTENTS
                                                                                                     INTRODUCTION
                                                                                                     6 WELCOME
                                                                                                     7 ADMISSIONS
                                                                                                     8 ABOUT PFI/LICENSE & ACCREDITATION
                                                                                                     9 MISSION STATEMENT
                                                                                                     10 WHAT WE OFFER

                                                                                                     CERTIFICATE REQUIREMENTS, CAREER PATH,
                                                                                                      COURSE DESCRIPTIONS
                                                                                                     13 APPAREL DESIGNER
                                                                                                     21 TECHNICAL DEVELOPER
                                                                                                     29 APPAREL ENTREPRENEUR

                                                                                                     PFI INFORMATION
                                                                                                     37 WHO WE ARE
                                                                                                     38 OUR LOCATION
                                                                                                     39 LIBRARY & RESOURCES
                                                                                                     40 ADMISSIONS INFORMATION
                                                                                                     42 TUITION INFORMATION
                                                                                                     44 REGISTRATION INFORMATION
                                                                                                     46 ACADEMIC CALENDARS
                                                                                                     50 ACADEMIC POLICIES

                                                                                                         Licensed by Oregon’s Higher            Accredited by Accrediting Council for
                                                                                                      Education Coordinating Commission           Continuing Education & Training

   Chuck’s Lab. Collection by Charlie Ryan. Model: Delwin Bazilme. Photographer: Sheldon Sabbatini
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2 (c)10/2020 Portland Fashion Institute
COURSE CATALOG September 2020-August 2021 - PFI, LLC P.O. Box 18147 Portland OR 97218 (503) 927-5457 - Portland Fashion Institute
WE INVITE YOU TO
VISIT OUR WEBSITE, PFI-TV
YOUTUBE CHANNEL AND
SOCIAL MEDIA
FOR ADDITIONAL
INFORMATION AND TO
SEE OUR STUDENTS AT
WORK.
@portlandfashioninstitute

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COURSE CATALOG September 2020-August 2021 - PFI, LLC P.O. Box 18147 Portland OR 97218 (503) 927-5457 - Portland Fashion Institute
WELCOME                                                                                                           ADMISSIONS
Thank you for considering Portland Fashion Institute to launch
and enhance your career. You’ll be placed in a professional
atmosphere from day one. An education here offers you a             How to Apply:
chance to develop your talent and acquire skills sought by the      Go to the “Admissions” section on page 41 of this book for
apparel marketplace.                                                basic admissions requirements, instructions and applications.
 As Portland’s only fashion design school, PFI is licensed by       You may also call us at 503-927-5457, or apply online at
Oregon’s Higher Education Coordinating Commission and               www.pfi.edu/certificate-programs
accredited by the Accrediting Council for Continuing                   PFI maintains an inclusive* admissions policy for its certificate
Education and Training (ACCET).                                     programs. Previous experience with sewing and design are not
                                                                    required for admission. It is our belief that all students who
  PFI has been in business for a decade — first as Portland         follow the application steps then have passion, persistence and
Sewing then licensed as PFI. The ACCET accreditation                aptitude can succeed and learn professional-level skills to enter
validates that PFI operates at a level of excellence and that       the world of fashion and apparel.
the school’s teaching and programs meet rigorous educational        Home-schooled Students
standards.                                                          PFI welcomes and encourages home-schooled students to enroll
  More than 6,000 persons have studied at the school since it       in our certificate programs. The admissions policy equally
opened its doors in 2010. Most students come for a single           applies to home school students who participate in a program
class, from beginning sewing to patternmaking to apparel            officially recognized by the state in which they live.
business. Others come to enroll for a career.                       Transfer Students
                                                                    If you have completed previous college-level coursework, we
  No matter the class, PFI’s job is to make sure students gain      welcome you to submit your official transcripts to PFI’s
skills, create a project they like, build confidence — and have a   Admissions Office for review for possible credit. See page 45
good time doing it.                                                 for details.
  I hope the passionate faculty, friendly facilities and focused    PFI Policies and Academic Information
curriculum detailed in this catalog convince you that PFI           This catalog is for your information only; information found in
should be your first choice for formal training in fashion          this catalog is subject to change at any time. Detailed policies
design and business.                                                and academic information are available on our website at
Sincerely,                                                          www.pfi.edu and from our registrar.
                                                                    *Please note that PFI may reject any applicant who does not meet minimum
Sharon Blair                                                        requirements for entry. See page 41.
BA, MA, PAA
Director

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COURSE CATALOG September 2020-August 2021 - PFI, LLC P.O. Box 18147 Portland OR 97218 (503) 927-5457 - Portland Fashion Institute
ABOUT PFI                                                                            MISSION STATEMENT

                                                                  Portland Fashion Institute, LLC aims to offer the best
                                                                  fashion education in the nation. Our goal is to exceed expectations
                                                                  while giving students a fun and rewarding experience and careers
                                                                  that help grow the apparel industry.
Philosophy
Trying to break into the apparel business but don’t know          To achieve its mission PFI:
where to start? Then you’ve come to the right place.              • Prepares aspiring professionals in the fields of apparel design,
    Portland Fashion Institute offers training and continuing     technical development and apparel business by delivering
education for apparel designers, companies and aspirants.         excellent certificate programs.
Our goal is to enable students to become industry-proficient in   • Maintains an inclusive admissions policy for all persons who
clothing design, patternmaking, construction, manufacturing       meet basic requirements for admission and instruction and who
and product development.                                          want apparel business, technical and design skills;
    The skills and principles necessary to get a job and have     • Teaches a disciplined approach to the study of design that
a career are taught by top-notch professionals who earn a         encourages students to develop their own styles that blend their
living doing what they teach.                                     talents, technical skills and creative aspirations with professional
    We are apparel people teaching apparel people                 knowledge;
                                                                  • Enlists a dedicated and very able faculty of career designers,
                                                                  business leaders and entrepreneurs who are professionals and
                                                                  whose success as educators comes from their ability to teach
                                                                  students through the wisdom and skill they have amassed
                                                                  through years of experience and study;
                                                                  • Provides a creative environment that is at once supportive
-- PFI is a private career school owned and operated by           and challenging and underpinned by excellent personalized
Portland Fashion Institute, LLC.                                  teaching and support services that address the needs of
-- It is licensed by the Oregon Higher Education Coordinating     students of diverse ages and backgrounds;
Commission, 255 Capitol St. NE, Salem, OR 97310                   • Promotes new business and job creation and the profitable
— It is accredited by the Accrediting Council for Continuing      retention of workers, which in turn strengthens the local
Education & Training, 1722 N St NW, Washington DC, 20036.         economy and the overall health of the domestic apparel
                                                                  industry.

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COURSE CATALOG September 2020-August 2021 - PFI, LLC P.O. Box 18147 Portland OR 97218 (503) 927-5457 - Portland Fashion Institute
WHAT WE OFFER
Three certificate programs: Apparel Designer, Apparel
Technical Developer and Apparel Entrepreneur. All three are
designed by an advisory board from four major Portland apparel
companies.
Annual Fashion Events: Graduates show collections at annual
industry events that attract buyers, press and managers from top
area apparel companies.
Participants walk through all
steps of apparel production
and marketing, including
fashion styling and a photo
shoot. PFI hosts career and
portfolio shows.
Real World Projects: PFI
collaborates with industry,
companies and community
leaders on projects,
competitions and exhibits.
Internships: PFI works with
area apparel companies,
designers and talent acquisition agencies to place seniors and     Fade to Light/Fashion Forward Event left to right: (1) Mahina Luna by Hanna Salzberg (2) Pan
graduates in paid internships and entry-level jobs.                African Hip by Viola Horton (3) Prynne by Cecily Holtz,(4) Chuck’s Lab by Charlie Ryan.
                                                                   Photos by Jeff Wong. MUAH by Beau Monde.
Top Notch Facilities: PFI students use industry standard
equipment for industrial sewing, pattern drafting, computer
patternmaking in both 2D and 3D.
Versatility: While lecture and computer classes are online, more
than two-thirds of the classes are hands-on and in person.
Professional Faculty: All of PFI’s instructors are professionals
working in the fashion industry.
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COURSE CATALOG September 2020-August 2021 - PFI, LLC P.O. Box 18147 Portland OR 97218 (503) 927-5457 - Portland Fashion Institute
APPAREL DESIGNER
COURSE CATALOG September 2020-August 2021 - PFI, LLC P.O. Box 18147 Portland OR 97218 (503) 927-5457 - Portland Fashion Institute
CAREER PATH                                                                                CERTIFICATE REQUIREMENTS
                                                                                                                                                       APPAREL DESIGNER
                              Apparel Designer
   An apparel designer must have a visually arresting sketchbook and portfolio          FIRST TERM                                          AD331    Pattern 4 (Knits & Stretch)
showing strength in trend research and ability to apply that inspiration into designs   AD101        Beginning Sewing                       AD315    Lingerie
                that reflect the company’s brand and sell product.                      AD103        Apparel Construction                   AD317    Couture Techniques
                                                                                        AD128*       History of Fashion                      Costume design electives:
                                                                                        AD129*       Inside the Fashion Industry             AD318 Corset & Bustier
                                                                                        AD114*       Color Theory                            AD319 Petticoats
             VP of Design                                VP of Design                                                                       AD333    Fit & Pattern Alteration
                                                                                        AD115-117*    Fashion Illustration 1, 2, 3
                                                                                        AD118*       Digital Illustration (optional)        AD335*   Graphic Design
          Creative Director                                                             AD169*       Textiles                               FOURTH TERM
                                                                                        SECOND TERM                                         AD410      Tailoring
           Senior Designer,                             Senior Designer
           Design Director                                                              AD201 Industrial Machine Sewing                     AD402*     Concept & Development
                                                                                        Intermediate Sewing (Choose 3):                     AD412      Advanced Pattern & Construction
               Designer                                    Designer                        AD211 Casual Jackets                             AD451      Fashion Event Production
                                                                                           AD212 Womens Shirts                              Apparel design electives (Choose 2):
         Associate designer                                                                AD213 Womens Pants                                 AD311 Machine Knitting
                                                                                           AD214 Dresses                                      AD411 Textile Design
         Assistant Designer:                           Assistant Designer
                                                                                           AD215 Menswear Shirts                              AD413 Knitwear Design
          women’s/mens                                                                                                                        AD414 Outerwear
                                                                                           AD216 Menswear Pants
       Design Assistant: Lab,                           Design Assistant                AD217        Knits                                    AD415 Leatherworking
     sourcing, materials, visual                                                        AD221        Patternmaking 1                          AD417 Couture Dress
                                                                                        AD231*       Patternmaking 2                          AD418 Costume Design & Construction
         Large company                                  Small company                   AD241-242 Draping 1 & 2                               AD419 Swimwear
                                                                                        AD261*       Adobe Illustrator                        AD420 Innovative Design
                                                                                                                                              AD421 Underwear Pattern & Construction
                                Costume Design                                          THIRD TERM                                            AD422 Weaving
                                                                                        AD313     Activewear                                  AD423* Sustainability Tech
                                                                                        AD321     Pattern 3 (Design)                        Apparel business classes (36 clock hrs)
                                                                                         * = online class                                     (See Apparel Entrepreneur list, p31)
                              Costume Shop Director                                      Go to www.pfi.edu to read PFI &                    AD461*     Portfolio
                                                                                         Coronavirus to see the COVID-19 rules              AD490      Internship
                                                                                         for in-person classes.
                                Costume Designer
                                                                                                                     APPAREL DESIGNER
                                     First Hand
                                                                                                                 CERTIFICATE REQUIREMENTS
                                                                                             ELEMENT            CLOCK HOURS
                                                                                             CORE CLASSES          744
                                Assistant Designer                                           AD ELECTIVES           72
                                                                                             BUSINESS ELECTIVES     36
                                Production assistant                                         TOTAL                            852+internship
                                                                                             LECTURE HRS                      284
                                                                                             LAB HRS                          568        Typical program length: 2 yrs
            Here are typical career ladders for Apparel Designers.                                                                      Maximum   program length:3.5 yrs
                                                                                             CREDIT HR EQUIVALENT              64
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COURSE CATALOG September 2020-August 2021 - PFI, LLC P.O. Box 18147 Portland OR 97218 (503) 927-5457 - Portland Fashion Institute
COURSE DESCRIPTIONS                                                                                                                                          APPAREL DESIGNER
CORE CLASSES                                  light. Add fabric textures and learn
                                              direction and drape. Create designs on        Develop a pattern for ready to wear
                                                                                            women’s shirts. Proper fit and                  AD231 -- PATTERNMAKING 2
AD101 -- BEGINNING SEWING                     the figure and learn layout, background                                                       Flat pattern techniques in accordance
Introduction to basic skills in sewing, use   and composition. Create a display board.      construction techniques for women’s
                                                                                            shirts.                                         with garment trade practices. Emphasis
of a sewing machine and apparel tools                                                                                                       on the manipulation of slopers to create
as applied to basic garments.                 AD117 -- FASHION ILLUSTRATION 3
                                                                                            AD213 -- INTERMEDIATE SEWING:                   designs from bodice, sleeve, skirt and
                                              Strengthen your creative vision and
                                                                                            WOMENSWEAR PANTS                                pant slopers.
AD103 -- APPAREL CONSTRUCTION                 complete a portfolio-worthy sketchbook.
                                                                                            Research and design considerations for
Introduction to apparel industry sewing       Improve research skills. Display your                                                         AD241 -- DRAPING 1
                                                                                            a woman’s pants/jeans. Develop a
principles and techniques. Fundamental        inspiration properly. Show how you go                                                         Students drape fabric directly on a dress
                                                                                            pattern for ready to wear women’s pants/
skills as applied to the construction of a    through the creative process ad design a                                                      form as a three-dimensional means of
                                                                                            jeans. Proper fit and construction
basic garment using standard sewing           story from your initial inspiration.                                                          pattern development for women’s
                                                                                            techniques for women’s pants/jeans.
equipment.                                                                                                                                  apparel. Students learn about
                                              AD118 -- DIGITAL ILLUSTRATION
                                                                                            AD214 -- INTERMEDIATE SEWING:                   preparation, blocking and grainline while
AD128 -- HISTORY OF FASHION                   Learn to use the latest tools of the
                                                                                            DRESSES                                         creating skirts and dresses.
Overview of the apparel industry,             fashion illustration trade. Use a tablet
                                                                                            Research and design considerations for
examining fashion’s past, present and         and computer program to sketch                                                                AD242 -- DRAPING 2
                                                                                            dresses. Develop a pattern for ready to
glimpse fashion’s future. Students find       digitally. Create a images suitable for                                                       Expand on techniques learned in
                                                                                            wear women’s dresses. Proper fit and
where designers get ideas and how do          projecting in a meeting, sharing online                                                       Draping I. Learn to drape asymmetrical
                                                                                            construction techniques for women’s
they make these ideas a reality.              and creating an online portfolio.                                                             designs, bias and cowl necklines and
                                                                                            dresses.
Students research designers from each                                                                                                       knit fabric. Students create their own
                                              AD169 -- TEXTILES
era, keep a journal and find new online                                                     AD215 -- INTERMEDIATE SEWING:                   designs.
                                              An introduction to textiles that provides a
and in print resources.                                                                     MENSWEAR SHIRTS
                                              broad view of the types, development,                                                         AD261 -- ADOBE ILLUSTRATOR
                                                                                            Research and design considerations for
AD129 -- INSIDE FASHION INDUSTRY              production and use of fabrics and the                                                         An overview of tools and techniques
                                                                                            a traditional shirt for menswear. Develop
Students get a complete overview of the       impact they have on design and                                                                used by fashion designers in Adobe
                                                                                            a pattern for a tailored man’s shirt.
apparel design and manufacturing              construction. The characteristics of                                                          Illustrator.
                                                                                            Proper fit and construction techniques
industry as a whole. Learn the various        different fibers, yarns, fabrics, and
                                                                                            for a tailored man’s shirt.                     AD313 -- ACTIVEWEAR
aspects of apparel product development,       finishes are investigated.
                                                                                            AD216 -- INTERMEDIATE SEWING:                   Students apply technical knowledge to the
from design inspiration to making the         AD201 -- INDUSTRIAL MACHINE SEWING                                                            development of original activewear
sale. Learn about price points and                                                          MENSWEAR PANTS
                                              Overview of commercial sewing                                                                 coordinate designs using knits and specialty
market sectors.                                                                             Research and design considerations for
                                              machines. Students learn to make                                                              fabrics. This course includes research,
                                                                                            a man’s tailored pant/trousers. Develop
AD114 -- COLOR THEORY                         apparel on the latest machines used by                                                        design, pattern and prototype development
                                                                                            a pattern for a man’s tailored pant/
Discover color and its implications for       the industry. Students learn how to                                                           to achieve a perfected final sample.
                                                                                            trousers. Proper fit and construction
designers and artists. Study ideas of         thread the machines, understand and                                                           Garments include top (such as sports bra),
                                                                                            techniques for a man’s tailored pant/
space and the use of color to solve           use sewing terminology, troubleshoot                                                          bottoms (such as leggings), jacket.
                                                                                            trousers.
spatial problems. Study color harmony         problems and how to handle various
                                              types of fabric suited for each machine.      AD217 -- INTERMEDIATE SEWING: KNITS             AD315 -- LINGERIE
and the way colors interact, as well as                                                                                                     Students apply technical knowledge to
color qualities and combinations.                                                           Research and design considerations for
                                              AD211 -- INTERMEDIATE SEWING:                                                                 develop original lingerie coordinate
                                                                                            women’s or men’s knitwear. Develop a
AD115 -- FASHION ILLUSTRATION 1               CASUAL JACKETS                                                                                designs using stretch, lace, silk, bias and
                                                                                            pattern for a 2-way stretch garments with
Students learn the proportions and            Research and design considerations for                                                        specialty materials. This course includes
                                                                                            various stretch ratios. Proper fit and
techniques for sketching the nine-head        an unlined jacket for womenswear.                                                             research, design, pattern and prototype
                                                                                            construction techniques for knitwear.
figure.                                       Develop a pattern for ready to wear                                                           development to achieve a perfected final
                                              jackets. Proper fit and construction          AD221 -- PATTERNMAKING 1
AD116 -- FASHION ILLUSTRATION 2               techniques for unlined jackets.               Draft slopers made to measurements.              VIEW the schedule, prerequisites and
Learn to use the latest tools of the                                                        Start with a torso sloper that usable for        course fees & REGISTER at
fashion illustration trade. Use markers       AD212 -- INTERMEDIATE SEWING:
                                                                                            dresses, jackets and coats. Create a             www.pfi.edu
and pens. Add skin tones and shading          WOMENSWEAR SHIRTS
                                                                                            bodice sloper for blouses and shirts.            All classes open to continuing education
giving the fashion figure definition and      Research and design considerations for
                                                                                            Create a sleeve sloper. Create a skirt
                                              a traditional shirt for womenswear.                                                            and avocational registration.
                                                                                            sloper. Finish with a pant sloper.
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COURSE CATALOG September 2020-August 2021 - PFI, LLC P.O. Box 18147 Portland OR 97218 (503) 927-5457 - Portland Fashion Institute
COURSE DESCRIPTIONS                                                                                                                                       APPAREL DESIGNER

samples. Garments include camisole, tap                                                                                                   AD417 -- COUTURE DRESS
pants, teddy, slip, panties, bras.             AD402 -- CONCEPT & DEVELOPMENT               ELECTIVES                                     Students will produce luxury wear from
                                               Create a fashion collection. Experience                                                    fine fabrics using couture techniques.
AD317 -- COUTURE TECHNIQUES                    the process from beginning like a pro.       AD311 -- MACHINE KNITTING
This course introduces the basics of           Learn how to make mood boards, keep          Students are introduced to the process        AD418 -- COSTUME DESIGN &
couture sewing techniques. Students will       a sketchbook, and where to look for          of machine knitting, including cast-on        CONSTRUCTION
study cutting, marking, hand sewing,           inspiration. Design for a specific           and off, basic stitches, gauge, and           Students work with theater experts to
construction and finishing techniques.         customer. Choose fabrics, trims and          tension. Students build a foundation of       design and create a costume, adapt
They will produce a simple garment project.    colors. Critique work to define, edit and    knit structure and design by creating a       apparel construction skills to that of the
                                               refine the collection.                       notebook of knit swatches and two             theater, present costumes before a
AD318 -- CORSETS & BUSTIERS                                                                 garments.                                     panel of theatrical professionals.
 Use couture and costume methods for           AD410 -- TAILORING
creating a traditional fitted garment.         Students will work with wool, fine fabrics                                                 AD419 -- SWIMWEAR
                                                                                            AD411 -- TEXTILE DESIGN                       Students will produce four swimsuits:
                                               and entoilage to create a tailored           Students learn monoprinting, block
AD319 -- PETTICOATS                            ensemble. Costing, customer relations,                                                     one-piece, two-piece, maillot,
 Use couture and costume methods for                                                        printing and stamping, shibori fabric         competition.
                                               design, technical development and            dyeing and batik painting as ways for
creating innumerable variations of a           construction techniques are emphasized.
multilayered underskirt.                                                                    designers to create printed fabric.           AD420 - INNOVATIVE DESIGN
                                               AD412 -- ADVANCED PATTERN &                  Students explore technical aspects of         Students stretch the possibilities of
AD321 -- PATTERN 3 (DESIGN)                                                                 design production. Course also includes       patterning, draping, shaping, seaming,
                                               CONSTRUCTION
Flat pattern techniques in accordance with                                                  an exploration of color theory and its        handling and manipulating fabrics to
                                               Final development phase of the collection
garment trade practices. Emphasis on                                                        practical application to surface design       create innovative, wearable silhouettes
                                               with an emphasis on finished construction
creating a pattern for a final woven                                                        through studio practice, critiques and        and details.
                                               and professional presentation.
garment ready for production from bodice,                                                   discussion.
sleeve, skirt and pant slopers.                AD451 -- FASHION EVENT                                                                     AD421 -- UNDERWEAR PATTERN &
                                               PRODUCTION                                                                                 CONSTRUCTION
AD331 -- PATTERN 4 (KNITS & STRETCH)                                                        AD413 -- KNITWEAR DESIGN
                                               Students will produce a fashion event                                                      Students will produce 3 bras: underwire,
Flat pattern techniques in accordance with                                                  In this course, the students study fashion
                                               featuring PFI Fashion Forward                                                              wireless, shapewear.
garment trade practices. Emphasis on                                                        silhouettes and stylistic detailing as a
                                               collections. Gain experience in time and     basis for full-fashion knitwear               AD422 - WEAVING
creating a pattern for a final knit garment
                                               budget management, publicity and             construction in a studio format. With         Students are introduced to weaving by
ready for production from torso sloper and
                                               promotions, merchandising, booking           emphasis on shaping, patternmaking,           building a loom, learning terminology
from measurements and spec sheets.
                                               models/talent, musical selection,            sizing, trims, and stitch placement, as       and mastering basic techniques.
AD333 -- FIT & PATTERN ALTERATION              choreography, staging, lighting.             well as application of flat technical         Students design and create with
Students demonstrate deeper                                                                 sketching and size specifications for         traditional and unconventional materials.
understanding of how fit relates to the        AD461 -- PORTFOLIO                           preproduction.
customer and to patternmaking and              Create a portfolio suitable for applying
                                                                                                                                          AD423 — SUSTAINABILITY TECH
pattern alteration for various categories of   for an apparel industry job or a major       AD414 -- OUTERWEAR                            Analyze all aspects of environmental
garments from wovens to knits and non-         fashion design school. Use it to enter       Research, design and apparel                  apparel design. See how companies
stretch.                                       competitions. Create a cohesive story        development of outerwear. Focus on            incorporate sustainability in designs
                                               around projects using a mood board,          technical fabrics and handling                through zero waste and considered
AD335 -- GRAPHIC DESIGN                        fashion illustrations and photographs of     techniques.                                   waste, cyclability, reduce consumption of
Introduction to graphic design with an         garments you’ve created. End class with
                                                                                                                                          energy, water and chemicals and overall
emphasis on processes including principles     a hard copy as well as digital version.      AD415 -- LEATHERWORKING                       consumer consumption.
of design, grid systems, typography, and                                                    Class covers all the basic information
hierarchy, as they apply to apparel design     AD490 -- INTERNSHIP
                                               Off-campus supervised internship at an       and materials students need to work with       VIEW the schedule, prerequisites and
and the creation of a complete visual                                                       leather. Students learn the process of
message.                                       established business related to field of                                                    course fees & REGISTER at
                                               study for a maximum of 90 hours.             working with leather: pattern making,          info@pfi.edu
                                                                                            stamping, cutting, skiving, gluing,
                                                                                                                                           All classes open to continuing education
                                               AE -- 36 HOURS OF APPAREL BUSINESS           stitching, lacing and hardware
                                                                                            installation.                                  and avocational registration.
                                               CLASSES
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APPAREL TECHNICAL DEVELOPER
CAREER PATH                                                                             CERTIFICATE REQUIREMENTS
                                Technical Developer*                                                                             APPAREL TECHNICAL DEVELOPER
A technical developer must know textiles, trims, patternmaking, construction and fit.   FIRST TERM                                    THIRD TERM
To get a job, a Tech Dev must know beginning and advanced Adobe skills and Excel
  to create concept boards, flats, spec and tech packages, and a bill of materials.     AD101        Beginning Sewing                 AD313       Activewear
 Project management, factory communication and problem solving skills are a plus.       AD103        Apparel Construction             AD321       Pattern 3 (Design)
                                                                                        AD114*       Color Theory                     AD331       Pattern 4 (Knits & Stretch)
                                                                                        AD115-117*    Fashion Illustration 1, 2, 3    AD333       Fit & Pattern Alteration
                                                                                        AD118*       Digital Illustration(optional)   AD335*      Graphic Design
                                                                                        AD128*       History of Fashion               AD336*      Computer Print Design
                                                                                        AD129*       Inside the Fashion Industry      ATD361*     Flats & Technical Packages
                VP Technical                                VP Technical                                                              ATD381*     Materials Development
                                                                                        AD169*       Textiles
                Development                                   Design                                                                  ATD391*     Overseas Production
                                                                                        SECOND TERM
                                                                                                                                      FOURTH TERM
                                                                                        AD201        Industrial Machine Sewing
                Technical                                                               AD217        Knits                            AD402*     Concept & Development
                                                                                        AD221        Patternmaking 1                  AD411      Textile Design
           Development Director                           Senior Technical
                                                                                        AD231*       Patternmaking 2                  AD412      Advanced Pattern & Construction
                                                             Designer                   AD241-242    Draping 1 & 2                    ATD414     Grading & Marking
            Technical Developer                                                         AD261*       Adobe Illustrator                ATD421* Computer Patternmaking
                                                                                                                                      & ATD422 (Optitex & Browzwear)
            Associate Technical                          Technical Design II                                                          ATD480* Product Development
          Developer, Fit Engineer,                                                       * = online class                             AD423*     Sustainability Tech
               Patternmaker                                                              Go to www.pfi.edu to read PFI &              AD461*     Portfolio
                                                                                         Coronavirus to see the COVID-19              AD490      Internship
       Assistant Technical Developer                     Technical Design 1,             rules for in-person classes.                 Apparel business classes (Choose 24 CR)
                                                            Patternmaker                                                                 (See Apparel Entrepreneur list)

            Large company                                 Small company
                                                                                                         APPAREL TECHNICAL DEVELOPER
                                                                                                                CERTIFICATE REQUIREMENTS
                                                                                               ELEMENT                      CLOCK HOURS
                                                                                               CORE CLASSES                    798
                                                                                               INTERNSHIP                       90
                                                                                               TOTAL                798 + internship
                                                                                               LECTURE HRS          266
             Here are typical career ladders for Technical Developers.                         LAB HRS              532
               * Technical Developer or Technical Designer may be                              CREDIT HR EQUIVALENT  57
                                                                                                                             Typical program length: 2 yrs
                       synonymous with Product Developer
                                                                                                                           Maximum program length:3.5 yrs

                                                                                                                           Portland Fashion Institute   (c)10/2020 23
   22 (c)10/2020 Portland Fashion Institute
COURSE DESCRIPTIONS                                                                                                                 APPAREL TECHNICAL DEVELOPER

AD101 -- BEGINNING SEWING                     AD118 -- DIGITAL ILLUSTRATION                 AD217 -- INTERMEDIATE SEWING: KNITS           AD321 -- PATTERN 3 (DESIGN)
Introduction to basic skills in sewing, use   Learn to use the latest tools of the          Research and design considerations for        Flat pattern techniques in accordance with
of a sewing machine and apparel tools         fashion illustration trade. Use a tablet      women’s or men’s knitwear. Develop a          garment trade practices. Emphasis on
as applied to basic garments.                 and computer program to sketch                pattern for a 2-way stretch garments with     creating a pattern for a final woven
                                              digitally. Create a images suitable for       various stretch ratios. Proper fit and        garment ready for production from bodice,
AD103 -- APPAREL CONSTRUCTION                 projecting in a meeting, sharing online       construction techniques for knitwear.         sleeve, skirt and pant slopers.
Introduction to apparel industry sewing       and creating an online portfolio.
                                                                                            AD221 -- PATTERNMAKING 1                      AD331 -- PATTERN 4 (KNITS & STRETCH)
principles and techniques. Fundamental                                                      Draft slopers made to measurements.
skills as applied to the construction of a    AD128 -- HISTORY OF FASHION                                                                 Flat pattern techniques in accordance with
                                              Overview of the apparel industry,             Start with a torso sloper that usable for     garment trade practices. Emphasis on
basic garment using standard sewing                                                         dresses, jackets and coats. Create a
equipment.                                    examining fashion’s past, present and                                                       creating a pattern for a final knit garment
                                              glimpse fashion’s future. Students find       bodice sloper for blouses and shirts.         ready for production from torso sloper and
                                              where designers get ideas and how do          Create a sleeve sloper. Create a skirt        from measurements and spec sheets.
AD114 -- COLOR THEORY                                                                       sloper. Finish with a pant sloper.
Discover color and its implications for       they make these ideas a reality.
designers and artists. Study ideas of         Students research designers from each                                                       AD333 -- FIT & PATTERN ALTERATION
                                              era, keep a journal and find new online       AD231 -- PATTERNMAKING 2                      Students demonstrate deeper
space and the use of color to solve                                                         Flat pattern techniques in accordance
spatial problems. Look at color harmony       and in print resources.                                                                     understanding of how fit relates to the
                                                                                            with garment trade practices. Emphasis        customer and to patternmaking and pattern
and the way colors interact, as well as                                                     on the manipulation of slopers to create
color qualities and combinations.             AD129 -- INSIDE FASHION INDUSTRY                                                            alteration for various categories of
                                                                                            designs from bodice, sleeve, skirt and        garments from wovens to knits and non-
                                              Students get an overview of the apparel       pant slopers.
AD115 -- FASHION ILLUSTRATION 1               design and manufacturing industry as a                                                      stretch.
Students learn the proportions and            whole. Learn the various aspects of           AD241 -- DRAPING 1
techniques for sketching the nine-head        apparel product development, from                                                           AD335 -- GRAPHIC DESIGN
                                                                                            Students drape fabric directly on a dress     Introduction to graphic design with an
figure.                                       design inspiration to making the sale.        form as a three-dimensional means of
                                              Learn about price points and market                                                         emphasis on the rapidly-evolving role of
                                                                                            pattern development for women’s               the profession. Graphic design processes
AD116 -- FASHION ILLUSTRATION 2               sectors.                                      apparel. Students learn about
Learn to use the latest tools of the                                                                                                      are examined, including principles of
                                                                                            preparation, blocking and grainline while     design, grid systems, typography, and
fashion illustration trade. Use markers       AD169 -- TEXTILES                             creating skirts and dresses.
and pens. Add skin tones and shading          An introduction to textiles that provides a                                                 hierarchy, as they apply to apparel design
giving the fashion figure definition and      broad view of the types, development,                                                       and the creation of a complete visual
                                                                                            AD242 -- DRAPING 2                            message.
light. Add fabric textures and learn          production and use of fabrics and the         Expand on techniques learned in Draping
direction and drape. Create designs on        impact they have on design and                I. Learn to drape asymmetrical designs,
the figure and learn layout, background       construction. The characteristics of                                                        AD336 -- COMPUTER PRINT DESIGN
                                                                                            bias and cowl necklines and knit fabric.      Application and principles of computer
and composition. Create a display board.      different fibers, yarns, fabrics, and         Students create their own designs.
                                              finishes are investigated.                                                                  graphics as a creative technological
AD117 -- FASHION ILLUSTRATION 3                                                                                                           medium. Practical tutorials in the use of
                                                                                            AD261 -- ADOBE ILLUSTRATOR                    Adobe Illustrator CC and Adobe Photoshop
Strengthen your creative vision and           AD201 -- INDUSTRIAL MACHINE SEWING            An overview of tools and techniques
complete a portfolio-worthy sketchbook.       Overview of commercial sewing                                                               CC in the creation of graphics for fashion
                                                                                            used by fashion designers in Adobe            design. Tapping into the computer as a
Improve research skills. Display your         machines. Students learn to make              Illustrator.
inspiration properly. Show how you go         apparel on the latest machines used by                                                      powerful medium for designing prints,
through the creative process ad design a      the industry. Students learn how to                                                         graphics and logos on fabric.
                                                                                            AD313 -- ACTIVEWEAR
story from your initial inspiration.          thread the machines, understand and           Students apply technical knowledge to
                                              use sewing terminology, troubleshoot          the development of original activewear
                                              problems and how to handle various            coordinate designs using knits and            VIEW the schedule, prerequisites and
                                              types of fabric suited for each machine.      specialty fabrics. This course includes       course fees & REGISTER at
                                                                                            research, design, pattern and prototype       www.pfi.edu
                                                                                            development to achieve a perfected final      All classes open to continuing education
                                                                                            sample. Garments include top (such as         and avocational registration.
                                                                                            sports bra), bottoms (such as leggings),
                                                                                            jacket.
24 (c)10/2020 Portland Fashion Institute                                                                                                Portland Fashion Institute   (c)10/2020 25
COURSE DESCRIPTIONS                                                                                                                 APPAREL TECHNICAL DEVELOPER
AD402 -- CONCEPT & DEVELOPMENT              AD490 -- INTERNSHIP
                                                                                         ATD414 -- GRADING & MARKING
Create a fashion collection. Experience     Off-campus supervised internship at an
                                                                                         Use slopers to learn the basic principles
the process from beginning like a pro.      established business relating to field of
                                                                                         of changing pattern sizes: How to
Learn how to make mood boards, keep         study. May enroll in up to three different
                                                                                         increase and decrease sizes and how to
a sketchbook, and where to look for         internship classes for a total of 9 credit
                                                                                         use vanity sizing. Apply these principles
inspiration. Design for a specific          hours or enroll in a single internship for
                                                                                         to pants, skirts, sleeves and bodices.
customer. Choose fabrics, trims and         3, 6, or 9 credits. A minimum of 90 hours
                                                                                         Grade these to different sizes. Create
colors. Critique work to define, edit and   is required for each 3 credits awarded.
                                                                                         grade rules for cardinal points. Apply to
refine the collection.                                                                   knits and wovens. Learn how to set up a
                                            ATD361 -- FLATS & TECHNICAL
AD411 -- TEXTILE DESIGN                                                                  marker a layout of all pattern pieces
                                            PACKAGES
Students learn monoprinting, block                                                       ready for cutting for best use of fabric.
                                            Continue developing skills in Adobe
printing and stamping, shibori fabric       Illustrator by creating industry-standard
dyeing and batik painting as ways for                                                    ATD421 -- COMPUTER PATTERN
                                            technical flats, technical packs, specs
designers to create printed fabric.                                                      Learn CAD (computer-aided design) to
                                            and CAD drawings.
Students explore technical aspects of                                                    create, manipulate and grade patterns.
design production. Course also includes     ATD381 -- MATERIALS                          Use input (scan & digitize) and output
an exploration of color theory and its      DEVELOPMENT                                  (plotter & cutter) devices. Students
practical application to surface design     New product development is critical to       digitize patterns, modify them, check and
through studio practice, critiques and      success in textiles and apparel. This        correct notches, armholes, necklines
discussion.                                 course provides the technical                and seamlines, create variations and
                                            information required to understand how       seam allowances. Students use Optitex
AD412 -- ADVANCED PATTERN &                 fiber-based products are manufactured,       15 -- the same software used by Nike
CONSTRUCTION                                with a practical view of how to combine      and many designers -- and an Algotex
Final development phase of the              new elements such as polymers, dyes,         digitizer. Go on to learn 3D through ATD
collection with an emphasis on finished     ceramics and nanotechnology with fibers      422 BrowZwear.
construction and professional               to create new products.
presentation.                                                                            ATD480 -- PRODUCT DEVELOPMENT
                                            ATD391 -- OVERSEAS PRODUCTION                Simulation within a group setting of
AD423 — SUSTAINABILITY TECH
                                            Students learn how to manage projects        product development processes from
Analyze all aspects of environmental
                                            and production through overseas              concept to consumer. Students work in
apparel design. See how companies
                                            facilities. They learn how to                teams to research, design, and develop
incorporate sustainability in designs
                                            communicate with factories and solve         a line of clothing to “sell” to a local buyer.
through zero waste and considered
waste, cyclability, reduce consumption of   production issues. They set and stick to
energy, water and chemicals and overall     a calendar in order to get a product to
consumer consumption.                       market faster and reduce delivery costs.
                                            They learn how to reduce component
AD461 -- PORTFOLIO                          costs while keeping research and
Create a portfolio suitable for applying    development, design and short-run
for an apparel industry job or a major      manufacturing in the United States of
fashion design school such as in New        America. They learn how go into a
York or London. Use it to enter             partnership with an overseas
competitions. Select a project. Create a    manufacturer without losing control of
cohesive story around that project using    the product.                                 VIEW the schedule, prerequisites and
a mood board, fashion illustrations and                                                  course fees & REGISTER at
photographs of garments you’ve                                                           www.pfi.edu
created. End the class with a hard copy                                                  All classes open to continuing education
as well as digital version.
                                                                                         and avocational registration.
26 (c)10/2020 Portland Fashion Institute
                                                                                                                                          Portland Fashion Institute   (c)10/2020 27
APPAREL ENTREPRENEUR
CAREER PATH                                                                                        CERTIFICATE REQUIREMENTS
                               Apparel Entrepreneur                                                                                                      APPAREL ENTREPRENEUR
     A successful entrepreneur knows that creating the product is 10 percent of the work,
  selling it is 90 percent of the work. Entrepreneurs can be manufacturers producing a line       FIRST TERM
   and selling it to others, a store owner producing a line and selling it in the owner’s store   AD101        Beginning Sewing                    AE203*     E-Commerce Concepts
    or a store owner selling clothes from independent designers. All need to know how a           AD103        Apparel Construction                AE204*     Selling Wholesale
         well made garment is designed and produced - as well as how to market it.                AD114*       Color Theory                        AE205*     Strategic Marketing Planning
                                                                                                  AD115-117*    Fashion Illustration 1, 2, 3       AE213*     Visual Merchandising
            Merchandiser                                      Manufacturer                        AD118*       Digital Illustration (optional)     THIRD TERM
                                                                                                  AD128*       History of Fashion
                                                                                                                                                   AD317        Couture Techniques
                                                                                                  AD129*       Inside the Fashion Industry
                                                                                                                                                   AD321        Pattern 3 (Design)
                                                                                                  AD169*       Textiles
               Merchandise                                                                                                                         AD331        Pattern 4 (Knits & Stretch)
                                                            Product Line Manager                  AE101*       How to Start an Apparel Business
                Director                                                                                                                           AD333        Fit & Pattern Alteration
                                                                                                  AE102*       Excel for Apparel
                                                                                                                                                   AD335*       Graphic Design
                                                                                                  AE103*       Costing & Pricing
                                                                                                                                                   AD336*       Computer Print Design
               Merchandise                                                                        AE104*       Accounting Basics
                                                                                                                                                   AE301*       Fashion Forecasting
                Manager                                    Production Planner/                    AE105*       Sourcing
                                                                                                                                                   AE302*       Website Development
                                                               Supervisor                         AE106*       Working with Production
                                                                                                                                                   AE303*       PR Techniques
              Merchandiser                                                                        SECOND TERM                                      AE304*       Social Media Marketing
                                                                                                                                                   AE374        E-Commerce Marketing
                                                                                                  AD201        Industrial Machine Sewing
                                                         Production Assistant/                                                                     FOURTH TERM
        Associate Merchandiser                                                                    AD221        Patternmaking 1
                                                       Coordinator/Patternmaker                   AD231*       Patternmaking 2                     AD402*       Concept & Development
                                                                                                  AD241-242    Draping 1 & 2                       AD412        Advanced Pattern & Construction
         Assistant Merchandiser                         Production/Sample sewer                   AD261*       Adobe Illustrator                   AD451        Fashion Event Production
                                                                 Cutter                           AE201*       Contracting for Apparel             AE401*       Branding
                                                                                                  AE202*       Intellectual Property               AE402*       Apparel Business Plan
            Fashion Buyer                                       Store Planner                     * = online class                                 AE403*       Fashion Buying & Merchandising
                                                                                                  Go to www.pfi.edu to read PFI &                  AD461*       Portfolio
                                                                                                  Coronavirus to see the COVID-19                  AD490        Internship
         General Merchandise                                 Director of Store                    rules for in-person classes.
         Director, Shop Owner                             Planning, Store Owner

          Divisional Merchandise                           Senior Store Planner                                               APPAREL ENTREPRENEUR
                 Manager                                                                                                       CERTIFICATE REQUIREMENTS
                                                                                                               ELEMENT                    CLOCK HOURS
                                                               Store Planner
            Buyer, Keyholder,                                                                                  CORE CLASSES                  747
                 Retailer                                                                                      INTERNSHIP                     90
                                                         Associate Store Planner
             Associate Buyer                                                                                   TOTAL                              747+internship
                                                                                                               LECTURE HRS                        493
              Assistant Buyer                        Merchandise Analyst, Assistant                            LAB HRS                            254     Typical program length: 2 yrs
                                                            Store Planner                                      CREDIT HR EQUIVALENT                58    Maximum   program length:3.5 yrs

            Here are typical career ladders for Apparel Entrepreneurs.                                                                                Portland Fashion Institute   (c)10/2020 31

30 (c)10/2020 Portland Fashion Institute
COURSE DESCRIPTIONS                                                                                                                            APPAREL ENTREPRENEUR
AD101 -- BEGINNING SEWING
                                                                                            AD241 -- DRAPING 1                           AD335 -- GRAPHIC DESIGN
Introduction to basic skills in sewing, use   AD128 -- HISTORY OF FASHION
                                                                                            Students drape fabric directly on a dress    Introduction to graphic design with an
of a sewing machine and apparel tools         Overview of the apparel industry,
                                                                                            form as a three-dimensional means of         emphasis on the rapidly-evolving role of
as applied to basic garments.                 examining fashion’s past, present and
                                                                                            pattern development for women’s              the profession. Graphic design
                                              glimpse fashion’s future. Students find
AD103 -- APPAREL CONSTRUCTION                                                               apparel. Students learn about                processes are examined, including
                                              where designers get ideas and how do
Introduction to apparel industry sewing                                                     preparation, blocking and grainline while    principles of design, grid systems,
                                              they make these ideas a reality.
principles and techniques. Fundamental                                                      creating skirts and dresses.                 typography, and hierarchy, as they apply
                                              Students research designers from each
skills as applied to the construction of a                                                                                               to apparel design and the creation of a
                                              era, keep a journal and find new online
basic garment using standard sewing                                                         AD242 -- DRAPING 2                           complete visual message.
                                              and in print resources.
equipment.                                                                                  Expand on techniques learned in
                                                                                            Draping I. Learn to drape asymmetrical       AD336 -- COMPUTER PRINT DESIGN
                                              AD129 -- INSIDE FASHION INDUSTRY
AD114 -- COLOR THEORY                                                                       designs, bias and cowl necklines and         Application and principles of computer
                                              Students get a solid picture of the
Discover color and its implications for                                                     knit fabric. Students create their own       graphics as a creative technological
                                              apparel design and manufacturing
designers and artists. Study ideas of                                                       designs.                                     medium. Practical tutorials in the use of
                                              industry as a whole. Learn the various
space and the use of color to solve                                                                                                      Illustrator CS5 and Photoshop CS5 in
                                              aspects of apparel product development,
spatial problems. Look at color harmony                                                     AD261 -- ADOBE ILLUSTRATOR                   the creation of graphics for fashion
                                              from design inspiration to making the
and the way colors interact, as well as                                                     An overview of tools and techniques          design. Tapping into the computer as a
                                              sale. Learn about price points and
color qualities and combinations.                                                           used by fashion designers in Adobe           powerful medium for designing prints,
                                              market sectors.
                                                                                            Illustrator.                                 graphics and logos on fabric.
AD115 -- FASHION ILLUSTRATION 1               AD169 -- TEXTILES
Students learn the proportions and                                                                                                       AD402 -- CONCEPT & DEVELOPMENT
                                              An introduction to textiles that provides a   AD317 -- COUTURE TECHNIQUES
techniques for sketching the nine-head                                                                                                   Create a fashion collection. Experience
                                              broad view of the types, development,         This course introduces the basics of
figure.                                                                                                                                  the process from beginning like a pro.
                                              production and use of fabrics and the         couture sewing techniques. Students          Learn how to make mood boards, keep
AD116 -- FASHION ILLUSTRATION 2               impact they have on design and                will study cutting, marking, hand sewing,    a sketchbook, and where to look for
Learn to use the latest tools of the          construction. The characteristics of          construction and finishing techniques.       inspiration. Design for a specific
fashion illustration trade. Use markers       different fibers, yarns, fabrics, and         They will produce a simple garment           customer. Choose fabrics, trims and
and pens. Add skin tones and shading          finishes are investigated.                    project.                                     colors. Critique work to define, edit and
giving the fashion figure definition and      AD201 -- INDUSTRIAL MACHINE SEWING                                                         refine the collection.
light. Add fabric textures and learn          Overview of commercial sewing                 AD321 -- PATTERN 3 (DESIGN)
direction and drape. Create designs on                                                      Flat pattern techniques in accordance        AD412 -- ADVANCED PATTERN &
                                              machines. Students learn make apparel
the figure and learn layout, background                                                     with garment trade practices. Emphasis       CONSTRUCTION
                                              on the latest machines used by the
and composition. Create a display board.                                                    on creating a pattern for a final woven      Final development phase of the
                                              industry. Students learn how to thread
                                                                                            garment ready for production from            collection with an emphasis on finished
AD117 -- FASHION ILLUSTRATION 3               the machines, understand and use
                                                                                            bodice, sleeve, skirt and pant slopers.      construction and professional
Strengthen your creative vision and           sewing terminology, troubleshoot
                                                                                                                                         presentation.
complete a portfolio-worthy sketchbook.       problems and how to handle various
                                              types of fabric suited for each machine.      AD331 -- PATTERN 4 (KNITS & STRETCH)         AD451 -- FASHION EVENT PRODUCTION
Improve research skills. Display your
                                                                                            Flat pattern techniques in accordance        Students will produce a fashion event
inspiration properly. Show how you go         AD221 -- PATTERNMAKING 1                      with garment trade practices. Emphasis       featuring PFI Fashion Forward
through the creative process ad design a      Draft slopers made to measurements.           on creating a pattern for a final knit       collections. Through the process of
story from your initial inspiration.          Start with a torso sloper that usable for     garment ready for production from torso      serving on production committees, the
AD118 -- DIGITAL ILLUSTRATION                 dresses, jackets and coats. Create a          sloper and from measurements and             students will gain experience in time and
Learn to use the latest tools of the          bodice sloper for blouses and shirts.         spec sheets.                                 budget management, publicity and
fashion illustration trade. Use a tablet      Create a sleeve sloper. Create a skirt
and computer program to sketch                sloper. Finish with a pant sloper.            AD333 -- FIT & PATTERN ALTERATION
                                                                                            Students demonstrate deeper                   VIEW the schedule, prerequisites and
digitally. Create a images suitable for       AD231 -- PATTERNMAKING 2
projecting in a meeting, sharing online                                                     understanding of how fit relates to the       course fees & REGISTER at
                                              Flat pattern techniques in accordance                                                       www.pfi.edu
and creating an online portfolio.                                                           customer and to patternmaking and
                                              with garment trade practices. Emphasis                                                      All classes open to continuing education
                                                                                            pattern alteration for various categories
                                              on the manipulation of slopers to create
                                                                                            of garments from wovens to knits and          and avocational registration.
                                              designs from bodice, sleeve, skirt and
                                                                                            non-stretch.
                                              pant slopers.
32 (c)10/2020 Portland Fashion Institute                                                                                      Portland Fashion Institute   (c)10/2020 33
COURSE DESCRIPTIONS                                                                                                                                APPAREL ENTREPRENEUR

promotions, merchandising, the booking       AE103 -- COSTING & PRICING                    AE201 -- CONTRACTING FOR                       AE213 -- VISUAL MERCHANDISING
of models/talent, musical selection,         Discover the wholesale costs of labor         APPAREL                                        Overview of how a retail shop
choreography and staging, lighting and       and materials from fabric and notions to      Students will understand the basic             coordinates merchandise presentations
set design, and other demands of a           tools and equipment. Get the basics of        elements of a contract and understand          with overall design concepts, fixtures
special event such as public speaking,       everything needed in order to set up a        what they are reading before signing a         and graphic/signage components.
equipment and venue rental, permitting       comprehensive cost sheet that will            contract with a manufacturer, sales rep        Students develop problem-solving and
and catering.                                account for all apparel expenses. Learn       or buyer. Students will prepare contracts      project-management skills by designing
                                             a costing strategy in order to plan and       to use when acquiring services for an          a storewide promotion for an upscale
AD461 -- PORTFOLIO                           determine affordability before start          apparel business.                              retail environment. They design a logo,
Create a portfolio suitable for applying     designing a line or purchasing fabric.                                                       advertising, signage, and other graphics
for an apparel industry job or a major       That will helps determine how much to         AE202 -- INTELLECTUAL PROPERTY                 using digital and traditional design and
fashion design school. Use it to enter       charge for products and services.             Learn how to protect what you know and         production techniques.
competitions. Select a project. Create a                                                   what you've created. Discover the
                                             AE104 -- ACCOUNTING BASICS                    difference between patent, trademark           AE301 -- FASHION FORECASTING
cohesive story around that project using
                                             In this class, students learn basic           and copyright. Walk through the process        Students learn how fashion trends are
a mood board, fashion illustrations and
                                             accounting terms such as revenues,            and cost for getting each. Find out what       spotted and forecasted months and
photographs of garments you’ve
                                             expenses, assets, liabilities, income         happens if you just put a “patent pending”     years ahead. Students learn about the
created. End the class with a hard copy
                                             statement and balance sheets. Get the         or © or TM on an item without going            many tools used to spot trends before
as well as digital version.
                                             basics of QuickBooks: How to set up a         through the process and cost.                  they hit the runways and store shelves.
                                             business with a chart of accounts, make                                                      They identify sources of research,
AD490 -- INTERNSHIP
                                             deposits and payments, create reports         AE203 -- E-COMMERCE CONCEPTS                   analyze past trends and apply the
Off-campus supervised internship at an
                                             and do profit and loss statements.            Get the basics of successfully selling         findings to predict future trends in fibers,
established business relating to field of
                                                                                           online. Learn the concepts behind              fabric, color and silhouettes.
study. May enroll in up to three different
internship classes for a total of 9 credit   AE105 -- SOURCING                             creating a successful online and direct-to-    AE302 -- WEBSITE DEVELOPMENT
hours or enroll in a single internship for   Students learn where to get fabric and        consumer (DTC) business. Explore how           Create an Internet presence and website
3, 6, or 9 credits. A minimum of 90 hours    labor. They will research where to buy        to buy and sell goods or services using        through Wordpress. Learn the
is required for each 3 credits awarded.      locally, regionally and nationally plus the   the Internet and AI data to execute these      foundational concepts of web
                                             process and the pros and cons of going        transactions with success. Make choices        programming. Build a simple webpage,
                                             overseas. They will discuss duty, quota,      in shopping cart software and fulfillment.     style it, and add elements of interactivity.
AE101 -- HOW TO START AN
                                             agents and agency fees, customs,
APPAREL BUSINESS                                                                                                                          AE303 -- PR TECHNIQUES
                                             NAFTA/CAFTA/WTO and how to                    AE204 -- SELLING WHOLESALE
Learn the basics of setting up an apparel                                                                                                 Get the LINE on how to get coverage
                                             prepare for and attend textile markets.       Learn how to approach stores and enter
business: How to protect a name, set up                                                                                                   from bloggers, and the news media
                                                                                           a wholesale relationship. If you’ve never
infrastructure, deal with the city, state                                                                                                 while learning the four basic tips for
                                             AE106 -- WORKING WITH                         sold to a store before, this class will help
and taxes, do business with other                                                                                                         visibility. By the end of the class,
                                             PRODUCTION                                    you make your first impression a good
apparel businesses, find out about EIN,                                                                                                   students learn who (and how) to contact
                                             Students learn the process, language          impression. If you’ve been trying to sell
RN other acronyms, rules and                                                                                                              in the media. You’ll know how to look at
                                             and expectations of production in order       without success, you will learn tips for
regulations.                                                                                                                              stories from the press’ point of view, how
                                             to create an effective business               turning it around. End the class with a
                                             relationship with a key partner to apparel    game plan..                                    to recognize a news peg and put it first
AE102 -- EXCEL FOR APPAREL                                                                                                                in your e-mail to your contacts.
You must know Microsoft Excel to             success.
                                                                                           AE205 -- STRATEGIC MARKETING
manage your costs, track your business
                                                                                           Students discover and define a
and to create a spec sheet and have                                                                                                         VIEW the schedule, prerequisites and
                                                                                           competitive position. This defines
your garments patterned and sewn in a                                                                                                       course fees & REGISTER at
                                                                                           product, pricing, promotion and
size run.                                                                                                                                   www.pfi.edu
                                                                                           distribution strategies that are effectively
                                                                                           integrated and compelling in the                 All classes open to continuing education
                                                                                           marketplace. The class concludes with            and avocational registration.
                                                                                           a basic marketing budget to help to
                                                                                           assure the financial viability of the brand.
        34 (c)10/2020 Portland Fashion Institute
                                                                                                                                          Portland Fashion Institute   (c)10/2020 35
COURSE DESCRIPTIONS                                                                        PFI:
                                                                                                                                                  WHO WE ARE
                                                  APPAREL ENTREPRENEUR                     - Sharon Blair, director
AE304 -- SOCIAL MEDIA MARKETING               AE401 -- BRANDING                            - Candice Freedman, registrar
The Internet and social media have            Students start off by discovering the       Advisory Board:
leveled the playing field for many small      reason why their company should exist
businesses. This class explores how a         through first, the “why”, then the “how”,   - Adidas, Saundra Pekaunas, senior manager, apparel
small business can implement social           then the “what.” Students explore how       - Columbia Sportswear, Becca Johnson, division lead designer
media to increase exposure by building        to develop and deliver the unique           - Nike, Julie McConnachie, director global technical development WHQ
content, engaging potential customers         experience of a brand to build lasting
and building a brand. Students will           and profitable relationships with           - VF Corp / The North Face, Adam Andreas, senior product developer
understand the new rules of marketing         current and potential customers.
                                                                                          Contract Instructors:
and various advertising techniques to
promote a business.                           AE402 -- APPAREL BUSINESS PLAN              Visit www.portlandfashioninstitute.com/our-instructors for biographies and details on classes taught.
                                              This hands-on class walks students                 - Adrianna McKinley, digital media specialist, StudioSKB
ATD374 -- E-COMMERCE MARKETING                through writing a business plan for an             - Anne Swanson, head patternmaker, StudioSKB
Create tools for selling a clothing line to   apparel company. Each week,
stores and online. Start with flats. Use      students complete different sections.
                                                                                                 - Annin Barrett, textile artist, educator and researcher, Textile Hive
Adobe Illustrator, Photoshop and                                                                 - Austin Lingelbach, strategic sourcing, Nike
InDesign and create line art. Learn           AE403 -- FASHION BUYING &                          - Britta Hellquist, couturier and tailor, Tomato & Berry Tailoring
about style numbers, photo shoots and         MERCHANDISING                                      - Cathy Libnic, graphic design manager, Nike
paper choices. End with a pdf ready to        This course provides an overview of
go to print and to create a digital look      fashion apparel retailing. Students will           - Colton Helfrecht, owner, ColtyPDX
book.                                         examine forecasting and purchasing                 - Dana Ditto, materials & sourcing manager, Nike.
                                              techniques and buying methods. They                - Daniela Caine, designer, Nike.
                                              will produce an optimal buying or
                                              merchandising plan.                                - Debra Bruneaux, costume designer, Portland Opera
                                                                                                 - Jena Nesbitt, product strategist, PSF
 A typical Apparel Designer or Apparel Technical Developer class is one-                         - Elizabeth Mollo, fashion show producer
 third lecture and two-thirds hands on laboratory. A typical Apparel                             - Holly Stalder, designer, Haunt Apparel
 Entrepreneur class is one-third writing laboratory and two-thirds lecture.                      - Jason Calderon, owner, West Daily; sr. product developer S Group
   PFI uses Carnegie Clock-to-Credit Hour Conversions to convert clock                           - Jennifer Bologna, materials development manager, Nike.
 hours to credit hours. The conversion for quarter terms follows:                                - Karen Spencer, entrepreneur educator, Mercy Corps NW
 • Lecture: 10 clock hours to 1 quarter credit                                                   - Kim Bedwell, sr. vice president, FLM Harvest
 • Lab: 20 clock hours to 1 quarter credit                                                       - Kimmy Schenter, global color manager, Nike.
 • Internship: 30 clock hours to 1 quarter credit                                                - Lisa Silveira, knitwear designer, Wandering Muse
 Carnegie calculations may result in fractions of credit hours                                   - Liza Rietz, designer and owner, TheOnes.
   A breakdown of lecture and lab hours with a comparison of clock to                            - Michelle Lesniak, designer & Project Runway winner
 credit hours is given in each section on pages 13, 23 and 31.                                   - Nancy Mitchell, owner, E-Option accounting firm
   Hands on classes are no fewer than 6 students and no more than 12                             - Owen Schmidt, contracts attorney
 students. Student to teacher ratio is typically 8:1. Lecture classes are no                     - Phillip Padilla, senior designer, Columbia Sportswear-
 more than 24 students. Student to teacher ratio is typically 15:1.                              - Rebecca Russell, senior strategist, Wieden + Kennedy
VIEW the schedule, prerequisites and                                                             - Suzi Gurney, buyer, Mercantile
course fees & REGISTER at                                                                        - Tricia Langman, textile designer & owner, Spoogi.
www.pfi.edu                                                                                      - Valerie Furcron, senior fit engineer, Columbia Sportswear
All classes open to continuing education
and avocational registration.
                                                                                                 - Vivian McInerny, fashion editor, author
36 (c) 10/2020 Portland Fashion Institute
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PFI INFORMATION
OUR LOCATION                                                                              LIBRARY & RESOURCES
                                                                     Library
Portland Fashion Institute offers students a prime spot in the       PFI Library has a well-curated collection of books, periodicals
heart of the Hollywood District of Portland, Oregon.                 and media for every aspect of fashion design and the apparel
Apartments and extended stay hotels are within easy walking          business. A current student id and login is all that is needed to
distance of PFI, along with grocery stores, restaurants, library,    use the library materials on site at PFI.
health services and entertainment.
  Portland is widely known as a center for creativity and the
makers movement. According a recent study from Portland              Equipment
State University, more independent designers live and work           With their equipment fee, qualified students have access to
here per capita than any other city in the United States.            patternmaking equipment, industrial sewing machines,
  Whether you are looking to start your own apparel business or      computer hardware and programs, and knitting machines
line of clothing or work at a large apparel company, PFI will        during business hours.
prepare you for a wide range of opportunities as a fashion
designer. While lecture and computer classes are online, more        Student Services
than two-thirds of the classes are hands-on and in person. Be        New students are advised on a program of study upon
sure to go through orientation at www.pfi.edu/certificate-           registration. All students are assigned an advisor to assist in
programs or visit the class webpage to see what you need and         re-registration for future terms, class changes, progress
practice for online classes.                                         evaluation and planning for internships and graduation.
  Students taking courses at PFI will experience a vibrant           Students discuss their academic progress with the registrar at
community of artists and designers in the school and in the city     least once every term. These and other regular meetings with
whether in person or online. With stimulating faculty and            advisors evaluate progress and help students to stay on track
equipment and the originality of Portland area as a home of          toward a certificate. Career services helps place students
ideas, students can grow and bring their creative visions to life.   upon graduation.
Come grow your creativity in the spirit of Portland, the City of
Roses.
                                                                     Academic Support & Classroom Services
                                                                     PFI supports students with special academic needs in every way
Primary Site of Instruction                                          possible. In addition to requesting special services, students
2111 NE 43rd Avenue                                                  may request general academic support for anything they wish
Portland, OR 97213                                                   help with, such as communication with instructors, working on
                                                                     grade improvement, time management or study skills.

38 (c)10/2020 Portland Fashion Institute
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