Course Catalogue Master Programmes Incoming Exchange Students Paris Campus Spring 2020 - SKEMA Business School

 
Course Catalogue Master Programmes Incoming Exchange Students Paris Campus Spring 2020 - SKEMA Business School
Course Catalogue
   Master Programmes
Incoming Exchange Students
      Paris Campus
       Spring 2020
            1 / 89
Dear Exchange Students,

Welcome to SKEMA Business School !

Here are a few key instructions on how to consult properly the Paris Course Catalogue Spring 2020.

Please read these instructions carefully:

    1) Students are required to choose one program and follow the courses within that one program. It is not possible
       to mix and match courses from different programs due to frequent scheduling clashes.

    2) Pay attention to the pre-requisites! We have highlighted the pre-requisites for courses in red. It is the student’s
       responsibility to ensure he/she has the required academic background to successfully follow the courses.

    3) Special Note for Project and Program Management & Business Development Program: Certain courses within
       this program have extra fees. Fees apply because students are able to obtain various professional certifications
       once passing the course. The fees are directly linked with the enrollment of the student in the professional
       certificate examination. Fee details are clearly indicated in the course catalogue. Students choosing this program
       will be required to pay the required fees before receiving their acceptance letter. The SKEMA International
       Office will contact students on the payment procedure once the nomination period is complete (mid-May).

    4) Courses within the catalogue are subject to slight changes.

    5) There is a maximum number of seats available per specialization program.

                                                          2 / 89
Table of Contents

SPRING ...........................................................................................................................................................5

      PGE - Master 1 - Paris

      EMPLOYABILITE & CAREER ..................................................................................................................................................................
      INTRODUCTORY FINANCE REFRESHER SPRING ...................................................................................................................................
      MANAGEMENT 2 - ETHICS & GOVERNANCE .......................................................................................................................................
      CHANGE & CRISIS MANAGEMENT ......................................................................................................................................................
      EXCEL SPRING ......................................................................................................................................................................................
      DIGITAL LITERACY : ETHICS OF DATA ANALYTICS & MARKETING DECISION SPRING ..........................................................................
      INTERNATIONAL NEGOCIATION ..........................................................................................................................................................
      MARKETING REFRESHER SPRING ........................................................................................................................................................
      STRATEGY ............................................................................................................................................................................................
      DIGITAL TRANSFORMATION & STRATEGY...........................................................................................................................................
      LANGUAGES .......................................................................................................................................................................................
      MANAGEMENT PRINCIPLES AND PRACTICES
      WELL BEING AND QUALITY OF LIFE
      INFORMATION DESIGN FOR PRESENTATIONS
      DESIGN THINKING
      INTERNATIONAL FINANCE
      INTERNATIONAL MARKETING
      MANAGEMENT OF INFORMATION SYSTEMS

   MSc - International Business .................................................................................................................................... 5
      ADVANCED STRATEGY ..................................................................................................................................................................... 57
      EMPLOYABILITY AND CAREER 2 ...................................................................................................................................................... 57
      EUROPEAN LEGAL ISSUES FOR BUSINESS ....................................................................................................................................... 58
      GLOBAL PRODUCT DEVELOPMENT AND MANAGEMENT ............................................................................................................... 59
      INTERNATIONAL BUSINESS GAME: SKEMASIM ............................................................................................................................... 59
      INTERNATIONAL CORPORATE GOVERNANCE ................................................................................................................................. 60
      INTERNATIONAL FINANCE ............................................................................................................................................................... 61
      INTERNATIONAL HUMAN RESOURCE MANAGEMENT .................................................................................................................... 61
      NEGOCIATION PRACTICE ................................................................................................................................................................. 62
      RISK AND CRISIS MANAGEMENT FOR GLOBAL BUSINESSES ........................................................................................................... 63
      DOING BUSINESS IN AFRICA

   MSc - International Human Resources & Performance Management ...................................................................... 66
      Benefits and Compensation in International Organisations ........................................................................................................... 66
      Designing Innovative Learning ........................................................................................................................................................ 67
      EMPLOYABILITY AND CAREER 2 ...................................................................................................................................................... 67
      HR and The Legal Environment - Comparative Labour Law ............................................................................................................ 68
      HR Metrics and the Balanced Scorecard ......................................................................................................................................... 69
      Information Systems for HRM......................................................................................................................................................... 69
      International Labour Relations........................................................................................................................................................ 70
      Organisational Development and Change Management ................................................................................................................ 71
      Quality of Life at Work .................................................................................................................................................................... 72
      Risk & Crisis Management............................................................................................................................................................... 72
                                                                                               3 / 89
Workforce Management & Employee and Talent Development.................................................................................................... 73
  Stakeholder Theory and HRM
  Digitalization of the HR Function
  Droit de la formation professionnelle

MSc - Project and Programme Management and Business Development ................................................................ 81
  Business Plans and Business Models............................................................................................................................................... 82
  EMPLOYABILITY AND CAREER 2 ...................................................................................................................................................... 82
  GROWTH STRATEGY ........................................................................................................................................................................ 83
  Managing Risk, Uncertainty and Complexity .................................................................................................................................. 84
  Organisational Performance Improvement (EXTRA FEES) .............................................................................................................. 85
  Portfolio Management, PMO and Financing (EXTRA FEES)............................................................................................................. 85
  Project Planning and Control (EXTRA FEES) .................................................................................................................................... 86
  Project Practice Portfolio 2

                                                                                      4 / 89
SPRING

PGE - M1

EMPLOYABILITY & CAREER
    Code du cours
                                                                         Titre du cours
     Course Code
                                                                          Course title
PGE.FINM1.CRCOR.1
                                                        EMPLOYABILITE & CARRIERE (spring)
004
       Crédits                               Période d'enseignement                                    Année Académique
       Credits                                   Teaching period                                         Academic Year
          1                                            spring                                               2019/2020
                                                                Travail en                                        Charge totale de
                         Face à Face      Distanciel                           Travail personnel
                                                                 équipe                            Evaluation          travail
                        Contact hours Distance learning                         Personal work
  Charge de travail                                            Team work                                           Total workload
  Student workload
                              6                  0                  0                     0             0                   6

      Pré-Requis
                      no
     Prerequisite
                     3 worshops of 1h30 each :
                     1. Storytelling & Pitch
 Descriptif du cours 2. Preparation for recruitment interviews
          /          3. The ALUMNI network: how to approach the network?
 Course description + evaluation
                     + Career Tuesdays
                     + Career fairs/ recruitment days
                      A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
                      Connaissances / Knowledge and Understanding (subject specific)

      Résultats      Aptitudes cognitives / Cognitive skills
   d’apprentissage
          /          Attitudes / Key transferable skills
  Intended Learning
 Outcomes and Skills Ethical and social understanding

   Contribution aux Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
       objectifs      programme) / Indicate which learning objectives the course contributes to (based on the program
   pédagogiques du curriculum mapping)
     programme /
    Contribution to            Cours soumis à évaluation dans le cadre de l’Assurance of
  learning objectives                                                                         Non / No
                                            Learning pour l’année en cours ?
    Evaluation des                      Evaluation finale (DS)
                                                                                        100%
       étudiants                            Final examination
 Student Assessment                 (Précisez la nature pour l'évaluation finale / Explain type for final examination)

                                                                5 / 89
INTRODUCTORY FINANCE REFRESHER SPRING
    Code du cours
                                                                          Titre du cours
     Course Code
                                                                           Course title
PGE.FINM1.FICOR.05
                                                     INTRODUCTORY FINANCE REFRESHER SPRING
15
       Crédits                               Période d'enseignement                                     Année Académique
       Credits                                   Teaching period                                          Academic Year
          1                                             spring                                              2019/2020
                                                                Travail en                                        Charge totale de
                         Face à Face      Distanciel                            Travail personnel
                                                                 équipe                             Evaluation         travail
                        Contact hours Distance learning                          Personal work
  Charge de travail                                            Team work                                           Total workload
  Student workload
                              0                 12                   0                     0            0                   12

    Type de cours
                                                                              core
     Course type
                      A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
                      Connaissances / Knowledge and Understanding (subject specific)

      Résultats      Aptitudes cognitives / Cognitive skills
   d’apprentissage
          /          Attitudes / Key transferable skills
  Intended Learning
 Outcomes and Skills Ethical and social understanding

  Contribution aux Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
      objectifs      programme) / Indicate which learning objectives the course contributes to (based on the program
  pédagogiques du curriculum mapping)
    programme /
   Contribution to            Cours soumis à évaluation dans le cadre de l’Assurance of
 learning objectives                                                                         Non / No
                                           Learning pour l’année en cours ?
                                       Evaluation finale (DS)
                                                                                         50%
                                           Final examination
                                   (Précisez la nature pour l'évaluation finale / Explain type for final examination)
    Evaluation des
      étudiants
                    Autre, précisez / Other, precise:
 Student Assessment
                                             Contrôle continu
                                                                                       50%
                                       Continuous Assessment
                                                            préciser nature / Explain type

                                                                 6 / 89
MANAGEMENT 2 - ETHICS & GOVERNANCE
    Code du cours
                                                                          Titre du cours
     Course Code
                                                                           Course title
PGE.FINM1.HRCOR.0
                                                      MANAGEMENT 2 - ETHICS & GOVERNANCE
328
       Crédits                                Période d'enseignement                                    Année Académique
       Credits                                    Teaching period                                         Academic Year
          3                                             spring                                               2019/2020
                                                                Travail en                                         Charge totale de
                          Face à Face      Distanciel                           Travail personnel
                                                                 équipe                             Evaluation          travail
                         Contact hours Distance learning                         Personal work
  Charge de travail                                            Team work                                            Total workload
  Student workload
                              24                  0                  12                24                0                   60

    Type de cours
                                                                              core
     Course type
     Pré-Requis
                       Principles of Corporate Finance and Corporate Management.
    Prerequisite
                     The course explains what corporate governance is about, that is how the shareholding structure,
                     the board of directors and the top managers interact. It emphasizes ethical issues inherent to
 Descriptif du cours
                     strategic choices and management practices. It offers a perspective on a variety of governance
          /
 Course description
                     models from the US shareholder oriented model to the German and Japanese stakeholder
                     oriented models.
                     SUZHOU AND BELO SHOULD ADD SPECIFI TOPICS RELEVANT TO THE REGIONAL CONTEXT
                     Public, private and state corporations
                     Institutional investors
                     Typology of Investment funds in public corporations
      Thémes
                     The role and duties of the Board of Directors: financial, ethical and environmental
          /
       Topics
                     obligations.
                     Management performance and executive compensation: performance and ethical issues.
                     Stakeholder management
                     SUZHOU AND BELO SHOULD ADD SPECIFI TOPICS RELEVANT TO THE REGIONAL CONTEXT
                       A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
                       Connaissances / Knowledge and Understanding (subject specific)

      Résultats      Aptitudes cognitives / Cognitive skills
   d’apprentissage
          /          Attitudes / Key transferable skills
  Intended Learning
 Outcomes and Skills Ethical and social understanding

                       Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
  Contribution aux     programme) / Indicate which learning objectives the course contributes to (based on the program
      objectifs        curriculum mapping)
  pédagogiques du      LO1.1 : To recognize potential ethical dilemmas : LG1 :
    programme /        Graduates should behave as responsible managers in order to
   Contribution to     deliver sustainable performance in complex environments
 learning objectives   LO1.2 : To select the best course of action to follow in order to
                       behave as responsible managers : LG1 : Graduates should

                                                                 7 / 89
behave as responsible managers in order to deliver sustainable
                     performance in complex environments
                                Cours soumis à évaluation dans le cadre de l’Assurance of
                                                                                              Non / No
                                            Learning pour l’année en cours ?
                                        Evaluation finale (DS)
                                                                                          40%
                                            Final examination
                                    (Précisez la nature pour l'évaluation finale / Explain type for final examination)
                     QCM - Quizz

                     Autre, précisez / Other, precise:

   Evaluation des                           Contrôle continu
                                                                                      60%
     étudiants                        Continuous Assessment
Student Assessment                                         préciser nature / Explain type
                     QCM - Quizz: 0 %
                     Etude de cas - Case study: 0 %
                     Présentation orale - Presentation: 100 %
                     Rapport écrit / Dissertation - Report / Dissertation: 0 %               Nb midterms : 1
                     Participation - Class participation: 0 %
                     Examen intermédiaires - Mid-term examination: 0 %
                     Autre - Others: 0 %
                 Format de cours / Course format
    Méthodes
                 Cours magistral / Lecture - TD / Tutorials
 d’enseignement
                 Activités d’apprentissage / Learning activities
Teaching Methods
                     Cours interactifs / Interactive lectures - Etudes de cas / Case studies - Devoirs / Assignments
                     1. General introduction and ownership: fundamentals of corporate law, property rights, private
                     and public corporations, state owned companies. Ownership and control.
                     2. What is governance ? History, emergence of financial markets.
                     From the entrepreneurial corporation to the managerial corporation (Berle and Means 1932).
                     Separation of ownership and control, agency theory, agency effect.
                     3. Institutional investors : different investment funds, similarities and differences
   Plan de cours
                     4. Board of directors. Importance of efficiency, expertise and independence of boards to prevent
    Course Plan
                     governance failures.
                     5. Management performance and executive compensation issues.fraud and deception
                     (Volkswagen, Nissan/Ghosn ). Insiders trading, overpriced acquisitions, etc.
                     6. The 2008 financial crisis
                     7&8. Stakeholder management
                     SUZHOU AND BELO SHOULD ADD SPECIFI TOPICS RELEVANT TO THE REGIONAL CONTEXT
                     Monks and Minow (2011) Corporate Governance. Fifth edition. Wiley publishers.
   Bibliographie
    References

 Site(s) web / Web   investopedia.com
         sites

                                                             8 / 89
CHANGE & CRISIS MANAGEMENT
   Code du cours
                                                                         Titre du cours
    Course Code
                                                                          Course title
PGE.FINM1.HRCOR.0
                                                          CHANGE & CRISIS MANAGEMENT
331
       Crédits                                Période d'enseignement                                   Année Académique
       Credits                                    Teaching period                                        Academic Year
          3                                            spring                                               2019/2020
                                                                 Travail en                                       Charge totale de
                         Face à Face      Distanciel                           Travail personnel
                                                                  équipe                           Evaluation          travail
                        Contact hours Distance learning                         Personal work
  Charge de travail                                             Team work                                          Total workload
  Student workload
                             18                  0                  18                36                6                   78

    Type de cours
                                                                              core
     Course type
     Pré-Requis
                      Management 1
    Prerequisite
                     This course introduces two related topics, managing change and managing crisis, with one overall
                     aim: to discuss change and crisis in relation to the complexities of organisational life. Failure to
                     change may lead to crises, as change and transformation initiatives are far from being easy tasks,
 Descriptif du cours
                     they are rather difficult, complex and challenging. Crises may also lead to changes and
          /
 Course description
                     transformations, as one of the aims of crisis management is not only to manage a crisis
                     successfully, but most importantly to keep it from reoccurring, and that is through organisational
                     learning. The most successful organisations are those who commit to change and who learn from
                     their mistakes when facing crises.
      Thémes         Change Management
          /          Crisis Management
       Topics
                      A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
                      Connaissances / Knowledge and Understanding (subject specific)
                      - To understand the complexities of organisational life
                      - To understand the challenges of changes and transformations on organisations and individuals
                      - To use a change management framework
                      - To implement a crisis management methodology

                      Aptitudes cognitives / Cognitive skills
                      - To analyse and assess a change situation (realise a diagnosis and formulate solutions)
      Résultats
                     - To analyse and assess a crisis situation ((realise a diagnosis and formulate solutions)
   d’apprentissage
                     - To adopt a critical and proactive reasoning to change and crisis management
          /
  Intended Learning
                     Attitudes / Key transferable skills
 Outcomes and Skills
                      -Be more cautious when analysing change and crisis situations
                      -Adopt proactive decisions while considering organizational, economic and social constraints

                      Ethical and social understanding
                      -Implement change frameworks, methodologies and tools with regards to their ethical and social
                      impacts
                      -Implement crisis frameworks, methodologies and tools with regards to their ethical and social
                      impacts

                                                                9 / 89
Contribution aux Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
      objectifs      programme) / Indicate which learning objectives the course contributes to (based on the program
  pédagogiques du curriculum mapping)
    programme /
   Contribution to            Cours soumis à évaluation dans le cadre de l’Assurance of
 learning objectives                                                                         Non / No
                                           Learning pour l’année en cours ?
                                       Evaluation finale (DS)
                                                                                          0%
                                           Final examination
                                   (Précisez la nature pour l'évaluation finale / Explain type for final examination)

                      Autre, précisez / Other, precise:

    Evaluation des                           Contrôle continu
                                                                                      100%
      étudiants                        Continuous Assessment
 Student Assessment                                         préciser nature / Explain type
                      QCM - Quizz: 0 %
                      Etude de cas - Case study: 100 %
                      Présentation orale - Presentation: 0 %
                      Rapport écrit / Dissertation - Report / Dissertation: 0 %              Nb midterms : 0
                      Participation - Class participation: 0 %
                      Examen intermédiaires - Mid-term examination: 0 %
                      Autre - Others: 0 %
                      Format de cours / Course format
     Méthodes     Cours magistral / Lecture - TD / Tutorials
  d’enseignement Activités d’apprentissage / Learning activities
 Teaching Methods Jeu d'entreprise / Business game - Projet / Project-based learning - Etudes de cas / Case studies -
                      Devoirs / Assignments
                      Introduction to the complexity of business environments
    Plan de cours     Change Management - Fundamentals and frameworks, case studies
     Course Plan      Crisis Management - Fundamentals and frameworks, case studies
                      Conclusion
                      Burnes (2017), Managing Change, Pearson Education Limited.
                      Senior and Swailes (2016), Organisational Change, Pearson Education Limited.
    Bibliographie
                      Crandall, Parnell and Spillan (2014), Crisis Management Leading in the New Strategy Landscape,
     References
                      Sage Publication.

EXCEL SPRING
   Code du cours
                                                                         Titre du cours
    Course Code
                                                                          Course title
PGE.FINM1.ISELE.07
                                                                         EXCEL SPRING
22
       Crédits                               Période d'enseignement                                   Année Académique
       Credits                                   Teaching period                                        Academic Year
         2                                                spring                                         2019/2020
   Type de cours
                                                                     elective
    Course type
 Descriptif du cours Excel is asomething you can't do without !
          /          This course will introduce all the things the students must know in order to honestly pretend to be
 Course description

                                                               10 / 89
mastering Excel. The course will be splitted in two parts a first one online (12 hours) and
                     applications done in the classroom with a teacher who's an expert of Excel.
                     EXCEL1: Fundamentals
                     Excel 2: Formulas
      Thémes
                     Excel 3: Conditionality
         /
       Topics
                     Excel 4: Advanced functions
                     Excel 5: Analysing data
                     Excel 5: Sharing the document
                     A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
                     Connaissances / Knowledge and Understanding (subject specific)

     Résultats      Aptitudes cognitives / Cognitive skills
  d’apprentissage
         /          Attitudes / Key transferable skills
 Intended Learning
Outcomes and Skills Ethical and social understanding

 Contribution aux Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
     objectifs      programme) / Indicate which learning objectives the course contributes to (based on the program
 pédagogiques du curriculum mapping)
   programme /
  Contribution to            Cours soumis à évaluation dans le cadre de l’Assurance of
learning objectives                                                                         Non / No
                                          Learning pour l’année en cours ?
                                      Evaluation finale (DS)
                                                                                        50%
                                          Final examination
                                  (Précisez la nature pour l'évaluation finale / Explain type for final examination)

                     Autre, précisez / Other, precise:
   Evaluation des
     étudiants
Student Assessment                          Contrôle continu
                                                                                      50%
                                      Continuous Assessment
                                                           préciser nature / Explain type

                                                                                            Nb midterms : 0

                 Format de cours / Course format
    Méthodes
                 eLearning - TD / Tutorials
 d’enseignement
                 Activités d’apprentissage / Learning activities
Teaching Methods
                     Etudes de cas / Case studies - Personal guided study - Devoirs / Assignments
                     EXCEL1: Fundamentals
                     Presentation of a spreadsheet application
                     Structure of the workbook, structure of the worksheet
                     managing Columns and rows
                     o Adding
   Plan de cours
                     o Deleting
    Course Plan
                     o Cut-Copy/Paste
                     o Changing the properties)
                     Controlling the way, the content of the cell is displayed by using the cell's formatting tools
                     Worksheet formatting
                     o Dealing with the borders and grids

                                                              11 / 89
o Changing the page layout and print options
o Hiding / Showing columns and rows
o Advanced Page layout options
Customized footer and header
Repeating header rows
Building charts and charts customization
Excel 2: Formulas
Creating formulas to perform calculations
o Arithmetic operators
o Comparison operators
o Using cells references within this formula
Difference between absolute and relative cell references
Copy a formula from one cell to another or to a range of cells (by using the fill command or the
copy handle)
How to use cells from another worksheet or workbook (create a link between cells)
Naming cells and ranges
o Basics predefined functions
Sum
Average
Min
Max
o Counting the cells
Count
CountA
CountBlank
Date and Time in Excel
o The way Excel stores date and time information
o Date and time functions
Excel 3: Conditionality
Making the formula conditional by using the IF Function
Building complex condition
o logical Functions OR, AND, NOT
o Information functions
Additional conditional functions (countif / Countifs, sumif/sumifs)
Conditional formatting
o Predefined conditional formating
Highligth cells rules
Top / Bottom rules
Data Bars
Color scales
Icon Sets
o Customizing the conditional formats
o Conditional formats based on formulas
Excel 4: Advanced functions
Lookup functions
o Vlookup / HLookup
o Lookup
o Match / Index
Offset function
Database functions
Excel 5: Analysing data
Notion of Table within the worksheet (focusing on the impact on the formulas)
                                   12 / 89
o Filtering
                      o Sorting
                      o Totalization row
                      Building Pivot Tables and Pivot Charts
                      What if Analysis:
                      o Goal seek
                      o Data table
                      o Scenario Manager
                      Excel 5: Sharing the document
                      Cell protection
                      Document protection
                      Protecting the Worksheets
                      Protecting the workbook
                      Formula auditing

DIGITAL LITERACY : ETHICS OF DATA ANALYTICS & MARKETING DECISION SPRING
    Code du cours
                                                                         Titre du cours
     Course Code
                                                                          Course title
PGE.FINM1.ISELE.07
                               DIGITAL LITERACY : ETHICS OF DATA ANALYTICS & MARKETING DECISION SPRING
23
       Crédits                               Période d'enseignement                                      Année Académique
       Credits                                   Teaching period                                           Academic Year
          2                                            spring                                                2019/2020
                                                                Travail en                                          Charge totale de
                         Face à Face      Distanciel                           Travail personnel
                                                                 équipe                             Evaluation           travail
                        Contact hours Distance learning                         Personal work
  Charge de travail                                            Team work                                             Total workload
  Student workload
                              0                 12                 12                 12                 0                  36

    Type de cours
                                                                           elective
     Course type
                      A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
                      Connaissances / Knowledge and Understanding (subject specific)

      Résultats      Aptitudes cognitives / Cognitive skills
   d’apprentissage
          /          Attitudes / Key transferable skills
  Intended Learning
 Outcomes and Skills Ethical and social understanding

    Evaluation des                       Evaluation finale (DS)
                                                                                         100%
      étudiants                              Final examination
 Student Assessment                  (Précisez la nature pour l'évaluation finale / Explain type for final examination)

                                                               13 / 89
INTERNATIONAL NEGOCIATION
   Code du cours
                                                                       Titre du cours
    Course Code
                                                                        Course title
PGE.FINM1.MKCOR.
                                                            INTERNATIONAL NEGOCIATION
0407
       Crédits                                Période d'enseignement                                   Année Académique
       Credits                                    Teaching period                                        Academic Year
         3                                             spring                                               2019/2020
                                                              Travail en                                          Charge totale de
                         Face à Face      Distanciel                         Travail personnel
                                                               équipe                              Evaluation          travail
                        Contact hours Distance learning                       Personal work
  Charge de travail                                          Team work                                             Total workload
  Student workload
                             18                  0                 0                    0               3                   21

   Type de cours
                                                                           core
    Course type
     Pré-Requis
                      None
    Prerequisite
                     'Par ma foi ! il y a plus de quarante ans que je dis de la prose sans que j'en susse rien' (My faith!I
                     have been speaking prose for forty years without knowing it), observes Molière's 'Bourgeois
                     gentilhomme'. The same could be said of negotiation. We all do it, whether we realize it or not,
                     and a great deal can be gained from learning to do it better. This skill will be paramount for
                     careers in sales, key account management, purchasing, business development.. but it is also key in
                     teamwork, conflict management, relationship building and a myriad other situations involving
                     interaction between two or more parties. The list of different negotiation situations we might
                     encounter is endless and varied: buying a souvenir, a car, an appartment; deciding on a holiday
                     destination or a new sofa with your partner; asking your neighbour to turn down the stereo or look
 Descriptif du cours
                     after your cat; negotiating a new deal with a supplier or a client; setting up an agreement with a
          /
 Course description
                     new distributor or agent... As a means of reaching agreement and navigating differences, it is an
                     essential tool for living and working abroad, or working with international partners or clients.
                     Good negotiation skills presuppose an ability to interact constructively with others; cultural
                     differences add one more dimension to this, and it is useful to reflect on how these differences
                     impact the negotiation process. This course will take up and build on frameworks and concepts
                     encountered in the multicultural management course and explore how they play out in a
                     negotiation situation. To do so, we must first develop our knowledge and understanding of the
                     nature and dynamics of negotiation itself. The course will involve a balanced approach, with some
                     theory, practical negotiation exercises and case studies. On international campuses, there will
                     naturally be some degree of emphasis on learning to negotiate within the local culture.
      Thémes         Negotiation; frameworks and structured approaches. Types of negotiation situations and styles.
          /          Mutual benefits approach. Understanding stakeholders and interests. Conflict management.
       Topics        Impact of culture on negotiation.
                      A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
                      Connaissances / Knowledge and Understanding (subject specific)
                      Grasp and apply a range of frameworks for understanding negotiation and the impact of cultural
      Résultats      differences on the negotiation process
   d’apprentissage
          /          Aptitudes cognitives / Cognitive skills
  Intended Learning Students will be better prepared to manage interactions with others and better navigate cultural
 Outcomes and Skills
                      differences in the negotiation process

                      Attitudes / Key transferable skills

                                                             14 / 89
Ability to manage strategic and interpersonal exchanges, balancing personal interests with those of
                     others and respecting cultural differences

                     Ethical and social understanding
                     Students will develop a greater sensitivity to the dynamics of social and intercultural exchange

 Contribution aux Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
     objectifs      programme) / Indicate which learning objectives the course contributes to (based on the program
 pédagogiques du curriculum mapping)
   programme /
  Contribution to            Cours soumis à évaluation dans le cadre de l’Assurance of
learning objectives                                                                         Non / No
                                          Learning pour l’année en cours ?
                                      Evaluation finale (DS)
                                                                                        80%
                                          Final examination
                                  (Précisez la nature pour l'évaluation finale / Explain type for final examination)
                     QCM - Quizz, Autre - Others

                     Autre, précisez / Other, precise: short answer questions

   Evaluation des                          Contrôle continu
                                                                                     20%
     étudiants                       Continuous Assessment
Student Assessment                                        préciser nature / Explain type
                     QCM - Quizz: 0 %
                     Etude de cas - Case study: 0 %
                     Présentation orale - Presentation: 0 %
                     Rapport écrit / Dissertation - Report / Dissertation: 0 %             Nb midterms : 0
                     Participation - Class participation: 100 %
                     Examen intermédiaires - Mid-term examination: 0 %
                     Autre - Others: 0 %
                 Format de cours / Course format
    Méthodes
                 Cours magistral / Lecture
 d’enseignement
                 Activités d’apprentissage / Learning activities
Teaching Methods
                     Cours interactifs / Interactive lectures - Etudes de cas / Case studies
                     Course outline:
                     Introduction to negotiation
                     Situations, approaches, issues
                     Distributive and integrative negotiation situations
                     From hard bargaining to problem solving
   Plan de cours     Understanding points of view
    Course Plan      Stakeholder mapping
                     Conflict: perceptions and resolution
                     The cultural dimension: Hofstede and others
                     Techniques for getting better deals
                     Throughout the course students will be expected to take part in exercises and simulations and to
                     analyze case studies

                                                          15 / 89
Below are some suggestions of books to read on the subject of negotiation. The list is not
                     exclusive and you should feel free to consider other titles. You will also see suggested titles on the
                     PPT slides used during the course
                     Roger Fisher, William Ury, Bruce Patton, Getting to yes: negotiating agreement without giving in,
                     ISBN: 0-14-015735-2. This is an absolute classic, published in an edition that shouldnt break the
                     bank. Less thorough, perhaps, than the Essentials (see below) in its coverage of the topic, and
                     more inclined to argue in favour of an integrative approach to negotiation than to present itself as
                     an academic text, it is certainly an influential work.
                     Roy Lewicki et al., Essentials of negotiation (3rd edition, McGraw Hill 2003), ISBN 0071232540. A
                     standard text for negotiation courses that covers the theoretical topics thoroughly and in a very
                     readable fashion. There are two other books by the same authors: Negotiation (ISBN 0 07 112315
                     6) which is the full version from which the Essentials is taken, and Negotiation: readings, exercises
                     and cases (ISBN 0 07 112316 4) which contains what the titles suggests. This whole series is very
   Bibliographie
                     good indeed and will provide one of the fullest introductions to the subject.
    References
                     Maude, B. (2014). International business negotiation: principles and practice. Palgrave Macmillan.
                     Shell, R. (1999). Bargaining for advantage. New York: Viking Books. An excellent, comprehensive
                     and readable book.
                     Thompson, L. (1998). The mind and heart of the negotiator. Upper Saddle River, NJ: Prentice Hall.
                     Another very good book. Unfortunately a little bit expensive.
                     Lax, D., & Sebenius, J (1986). The manager as negotiator: bargaining for cooperation and
                     competitive gain. New York: Free Press. A solid, level-headed and readable book.
                     Ury, W. (1991). Getting past no: negotiating with difficult people. New York: Bantam Books. A
                     book from the Getting to yes team that will prove useful when the going gets tough.
                     Camp, J. (2002). Start with NO. The negotiating tools that pros dont want you to know. New York:
                     Crown Business. As the title suggests, the author takes a different stance to that of most
                     integrative approaches and has a hardball tactics approach that is interesting. A good companion
                     work to the Getting to yes books.
 Site(s) web / Web   Useful links will be provided on the Knowledge learning platform
         sites

MARKETING REFRESHER SPRING
   Code du cours
                                                                   Titre du cours
    Course Code
                                                                    Course title
PGE.FINM1.MKCOR.
                                                        MARKETING REFRESHER SPRING
0412
      Crédits                              Période d'enseignement                                Année Académique
      Credits                                  Teaching period                                     Academic Year
        1                                          spring                                            2019/2020
                                                           Travail en                                     Charge totale de
                       Face à Face      Distanciel                       Travail personnel
                                                            équipe                           Evaluation        travail
                      Contact hours Distance learning                     Personal work
 Charge de travail                                        Team work                                        Total workload
 Student workload
                             0               12               0                     0            0               12

   Type de cours
                                                                        core
    Course type
    Pré-Requis
                     -None
   Prerequisite

                                                         16 / 89
Descriptif du cours -This course provides an introduction to the core concepts in marketing. It will provide basic
         /          knowledge that students will need in more advanced marketing courses. In this course students
Course description will learn the tools and resources marketing managers and though leaders have available to use.
                      General marketing
                      -The purpose of marketing and a brief history
                      -The 4Ps (Product, Price, Place, Promotion)
                      -The value proposition
      Thémes          -Building and creating value
         /            -Segmentation, targeting, positioning
       Topics         Consumer Behavior
                      -Understanding consumers
                      -Types of decisions and decision processes
                      -Consumers in their culture
                      Critical thinking about marketing
                      A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
                      Connaissances / Knowledge and Understanding (subject specific)
                      At the end of the course you will
                      -be able to converse about basic marketing topics
                      -be able to identify key elements of a marketing campaign
                      -have the building blocks to create marketing strategy

     Résultats        Aptitudes cognitives / Cognitive skills
  d’apprentissage     Learn to identify and use key marketing concepts
         /
 Intended Learning    Attitudes / Key transferable skills
Outcomes and Skills   Gain an appreciation for the importance of empathy and understanding stakeholder needs. Initial
                      exposure to the connection between knowledge and strategy development.

                      Ethical and social understanding
                      Understand some ethical issues associated with marketing. Gain an understanding of key
                      challenges that marketing activities must be aware of, including social, environmental and ethical
                      challenges

 Contribution aux Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
     objectifs      programme) / Indicate which learning objectives the course contributes to (based on the program
 pédagogiques du curriculum mapping)
   programme /
  Contribution to            Cours soumis à évaluation dans le cadre de l’Assurance of
learning objectives                                                                         Non / No
                                          Learning pour l’année en cours ?
                                      Evaluation finale (DS)
                                                                                        50%
                                          Final examination
                                  (Précisez la nature pour l'évaluation finale / Explain type for final examination)
   Evaluation des
     étudiants
                   Autre, précisez / Other, precise:
Student Assessment
                                             Contrôle continu
                                                                                       50%
                                       Continuous Assessment
                                                            préciser nature / Explain type

                                                                17 / 89
QCM - Quizz: 0 %
                     Etude de cas - Case study: 0 %
                     Présentation orale - Presentation: 0 %
                     Rapport écrit / Dissertation - Report / Dissertation: 100 %         Nb midterms : 0
                     Participation - Class participation: 0 %
                     Examen intermédiaires - Mid-term examination: 0 %
                     Autre - Others: 0 %
                  Format de cours / Course format
     Méthodes
                  Cours magistral / Lecture - eLearning
  d’enseignement
                  Activités d’apprentissage / Learning activities
 Teaching Methods
                     Personal guided study - Devoirs / Assignments
                     This course consists of several short Powerpoint lectures -- these are slides with accompanying
                     recorded audio. There are two written assignments and one MCQ exam.
                     The structure of the course:
   Plan de cours
                     Students will be given guiding questions at the beginning and end of each lecture. As they
    Course Plan
                     watch/listen to each lecture, they should consider the information they are learning in terms of
                     the guiding questions.
                     There are two assignments and one exam; these are based on the material in the lectures.

STRATEGY
   Code du cours
                                                                    Titre du cours
    Course Code
                                                                     Course title
PGE.FINM1.STCOR.0
                                                                     STRATEGY
801
      Crédits                              Période d'enseignement                                 Année Académique
      Credits                                  Teaching period                                      Academic Year
         4                                          spring                                            2019/2020
                                                           Travail en                                      Charge totale de
                        Face à Face      Distanciel                       Travail personnel
                                                            équipe                            Evaluation        travail
                       Contact hours Distance learning                     Personal work
 Charge de travail                                        Team work                                         Total workload
 Student workload
                            30                0               38                 30               2               100

   Type de cours
                                                                        core
    Course type
                     This strategy course introduces the fundamental concepts, analytical tools, and strategic options at
                     the basis of strategic analysis and action. We will use a combination of lectures, case studies and a
 Descriptif du cours team project to explore and apply theoretical frameworks and methodologies in different industry
          /          and company situations. For instance, we will explore methods for assessing the strength of
 Course description competition and the relative bargaining power, for anticipating competitors actions, for analyzing
                     cost and value structures and their relevance to competition, and for assessing potential changes
                     in the scope of the firm (diversification and vertical integration).

                                                         18 / 89
A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
                      Connaissances / Knowledge and Understanding (subject specific)
                      Understand the key concepts and tools of external and internal strategic analysis

                    Aptitudes cognitives / Cognitive skills
     Résultats
                    Properly use methods and tools of strategic analysis. Acquire the basic jargon necessary to discuss,
  d’apprentissage
                    in a consistent and precise manner, strategic issues.
         /
 Intended Learning
                    Attitudes / Key transferable skills
Outcomes and Skills
                      Develop analytical skills and critical reasoning.

                      Ethical and social understanding
                      Recognize individual, sectoral-level specificities and their consequences.

                      Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
                      programme) / Indicate which learning objectives the course contributes to (based on the program
                      curriculum mapping)
 Contribution aux     LO6.1 : To analyze and apply advanced concepts in a specialized
     objectifs        discipline : LG6 : Graduates should be able to think critically and
 pédagogiques du
                      to assess business issues in a specialized discipline
   programme /
  Contribution to
                      LO6.2 : To assess a business issue and formulate solutions in a
learning objectives   specialized discipline : LG6 : Graduates should be able to think
                      critically and to assess business issues in a specialized discipline
                                 Cours soumis à évaluation dans le cadre de l’Assurance of
                                                                                               Oui / Yes
                                             Learning pour l’année en cours ?
                                         Evaluation finale (DS)
                                                                                           50%
                                             Final examination
                                     (Précisez la nature pour l'évaluation finale / Explain type for final examination)
                      QCM - Quizz, Autre - Others

                      Autre, précisez / Other, precise: Open questions

   Evaluation des                            Contrôle continu
                                                                                       50%
     étudiants                         Continuous Assessment
Student Assessment                                          préciser nature / Explain type
                      QCM - Quizz: 0 %
                      Etude de cas - Case study: 0 %
                      Présentation orale - Presentation: 0 %
                      Rapport écrit / Dissertation - Report / Dissertation: 100 %             Nb midterms : 0
                      Participation - Class participation: 0 %
                      Examen intermédiaires - Mid-term examination: 0 %
                      Autre - Others: 0 %
                 Format de cours / Course format
    Méthodes     Cours magistral / Lecture - TD / Tutorials
 d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods Cours interactifs / Interactive lectures - Projet / Project-based learning - Etudes de cas / Case
                      studies - Devoirs / Assignments
                      1. Introduction to strategy (Lecture - 3 hours)
                      2. Environmental analysis (Lecture - 3 hours)
                      3. Case study on environment and industry analysis (Tutorial - 3 hours)
   Plan de cours
                      4. Internal company analysis (Lecture - 3 hours)
    Course Plan
                      5. Case study on internal company analysis (Tutorial - 3 hours)
                      6. Students' project: Part I finalization and submission (Tutorial - 3 hours)
                      7. Business strategy (Lecture - 3 hours)
                                                             19 / 89
8. Corporate strategy (Lecture - 3 hours)
                       9. Case study on strategic choices at business and corporate levels (Tutorial - 3 hours)
                       10. Students' project: Part II finalization and submission (Tutorial - 3 hours)
                       Grant, R. M. (2016). Contemporary strategy analysis and cases: text and cases, 9th Edition. John
                       Wiley & Sons.
    Bibliographie
     References

DIGITAL TRANSFORMATION & STRATEGY
   Code du cours
                                                                           Titre du cours
    Course Code
                                                                            Course title
PGE.FINM1.STCOR.0
                                                       DIGITAL TRANSFORMATION & STRATEGY
822
       Crédits                                 Période d'enseignement                                    Année Académique
       Credits                                     Teaching period                                         Academic Year
         0                                                fall                                               2019/2020
                                                                  Travail en                                       Charge totale de
                          Face à Face      Distanciel                            Travail personnel
                                                                   équipe                            Evaluation         travail
                         Contact hours Distance learning                          Personal work
  Charge de travail                                              Team work                                          Total workload
  Student workload
                               0                  0                   0                 30               5                   74

   Type de cours
                                                                               core
    Course type
     Pré-Requis      Students need to have basic knowledge about Information systems. This course is built on the
    Prerequisite     knowledge students acquired from the information systems course.
                     This course aims to endow students with practical knowledge in order to better understand and
 Descriptif du cours analyze the opportunities and challenges companies face when they go through a digital
          /          transformation.
 Course description During this course, students will work on case studies and practical examples of companies in
                     order to solve digital related problems and bring creative solutions.
                       A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
                       Connaissances / Knowledge and Understanding (subject specific)
                       Handle the different steps companies should go through for a digital transformation
                       Be able to analyse the challenges and impacts of the digital transformation in organizations in
                       terms of:
                       strategy
                       organization
      Résultats
                       management
   d’apprentissage
                       culture
          /
  Intended Learning
 Outcomes and Skills
                       Aptitudes cognitives / Cognitive skills
                       Analyse critically the opportunities and the challenges related to digital transformation.
                       Understand strategic implications of digital transformation.
                       Understand organizational challenges of digital transformation
                       Understand management implication of digital transformation
                       Be aware of the cultural challenges related to digital transformation.

                                                                 20 / 89
Attitudes / Key transferable skills
                     - Project management

                     Ethical and social understanding
                     -Understand the implications of digital transformation.

                     Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
                     programme) / Indicate which learning objectives the course contributes to (based on the program
                     curriculum mapping)
                    LO1.2 : To select the best course of action to follow in order to
                    behave as responsible managers : LG1 : Graduates should
                    behave as responsible managers in order to deliver sustainable
                    performance in complex environments
                    LO2.1 : To contribute substantively to the product of a group
 Contribution aux and demonstrate leadership skills : LG2 : Graduates should be
     objectifs      able to work effectively in a multicultural team
 pédagogiques du
                    LO4.2 : To apply theories and key concepts in the field of the
   programme /
  Contribution to
                    management of knowledge assets, technological progress and
learning objectives innovation : LG4 : Graduates should be able to manage in the
                    global knowledge economy
                    LO5.1 : To apply theories and major concepts of marketing,
                    finance, human resource management, information systems,
                    organization studies, law : LG5 : Graduates should be
                    knowledgeable of the functional areas of business management
                    and their integration
                                Cours soumis à évaluation dans le cadre de l’Assurance of
                                                                                              Non / No
                                            Learning pour l’année en cours ?
                                        Evaluation finale (DS)
                                                                                           0%
                                            Final examination
                                    (Précisez la nature pour l'évaluation finale / Explain type for final examination)

                     Autre, précisez / Other, precise:

   Evaluation des                           Contrôle continu
                                                                                     100%
     étudiants                        Continuous Assessment
Student Assessment                                         préciser nature / Explain type
                     QCM - Quizz: 0 %
                     Etude de cas - Case study: 50 %
                     Présentation orale - Presentation: 50 %
                     Rapport écrit / Dissertation - Report / Dissertation: 0 %               Nb midterms : 0
                     Participation - Class participation: 0 %
                     Examen intermédiaires - Mid-term examination: 0 %
                     Autre - Others: 0 %
                 Format de cours / Course format
    Méthodes
 d’enseignement Activités d’apprentissage / Learning activities
Teaching Methods Cours interactifs / Interactive lectures - Projet / Project-based learning - Etudes de cas / Case
                     studies

                                                            21 / 89
-Technology enabled transformation and Digital transformation
                         -Formulating a digital transformation strategy
    Plan de cours        -Implementing a digital transformation strategy
     Course Plan         -Digital transformation and innovative BM
                         -Digital transformation and change management
                         -Assessing success. Why many initiatives fail

MANAGEMENT OF INFORMATION SYSTEMS IN THE DIGITAL AGE
    Code du cours
                                                                           Titre du cours
     Course Code
                                                                            Course title
PGE.FINM1.ISCOR.07
                                              MANAGEMENT OF INFORMATION SYSTEMS IN THE DIGITAL AGE
03
       Crédits                                    Période d'enseignement                                  Année Académique
       Credits                                        Teaching period                                       Academic Year
          3                                                spring                                             2019/2020
                                                                   Travail en                                      Charge totale de
                           Face à Face      Distanciel                           Travail personnel
                                                                    équipe                           Evaluation         travail
                          Contact hours Distance learning                         Personal work
  Charge de travail                                               Team work                                         Total workload
  Student workload
                               21                    0                0                  45               2               68

     Programme
                                                                        M1 ABM France
      Program
   Départements
                                       Dept. Management of projects, Information Systems and Supply Chains
    Department
       Module                                                                    -
    Type de cours
                                                                                core
     Course type
       Campus                                            Belo Horizonte, Paris, Raleigh, Sophia, Suzhou
   Course open to
students in exchange
       Langue
   d'enseignement Anglais / English
 Teaching language
Responsable du cours
                                                                           OKOLI Chitu
    Course leader
      Pré-Requis         You need to have basic knowledge about management and economics, including understanding
     Prerequisite        the general structure and functioning of organizations.
                                              LEAL JAMIL (FDC) George - BARONI Rodrigo
                           Belo Horizonte

Nom des intervenants
      par campus                      Lille
Instructor(s) names by
        campus                       Paris BOUKEF Nabila - OKOLI John Chituanya
                                    Sophia Lapo MOLA
                                    Suzhou DUFOUR David

                                                                 22 / 89
Raleigh
                                Other

                    Advances in information technology (IT) have transformed business models, organizational
                    structures and processes, and the methods for sustaining innovation and firm performance. IT has
                    impacted business activities such as product design, production, purchasing, marketing, customer
                    and supplier relationships, and human resource management, and has contributed significantly to
                    productivity growth. Most firms have realized that IT-based innovation is a strategic imperative.
                    The Internet and associated technological innovations have helped in restructuring the global
                    economy into a networked economy characterized by unprecedented levels of electronically-
                    mediated communication, collaboration, and commerce.
Descriptif du cours
                    With information technologies becoming an important force that shapes entire industries and
         /
Course description
                    creates value in firms, it is important that you as future business leaders understand the potential
                    role of IT in creating value and competitive advantage. The objective of this course is to help you
                    develop the critical thinking to assess how IT and systems shape business strategy, innovation, and
                    operations in firms, with the key goal of helping you be better prepared to analyse and evaluate
                    business challenges for maximizing the impact of IT on products, processes and services in
                    different settings. This course will help you develop sophisticated understanding of the links
                    between IT, business strategy and business process. You will also gain an appreciation of the
                    organizational and management practices that complement IT investments and that are needed to
                    extracting the appropriate return on IT investments.
     Thémes         The importance of information systems for business managers
         /          Management of organizational information systems
      Topics        Managing Internet-based information systems
                    A l’issue de la formation, vous serez capable de / As a result of this module, you will be able to:
                    Connaissances / Knowledge and Understanding (subject specific)
                    This course will help you develop a sophisticated understanding of the links between IT, business
                    strategy and business processes. You will gain an appreciation of the organizational and
                    management practices that complement IT investments and are needed for extracting the
                    appropriate return on the IT investments.

                    Aptitudes cognitives / Cognitive skills
                    Analyze the impact of the use of an information system in an organization in terms of strategy,
     Résultats
                    management, organizational structure and practices.
  d’apprentissage
         /
                    Attitudes / Key transferable skills
 Intended Learning
                    Know how to situate information systems (IS) with the corporate management system
Outcomes and Skills
                    Understand strategic, tactical and operational dimensions of information systems
                    Understand the major challenges of digitalization in the business environment

                    Ethical and social understanding
                    Understand the interaction between IT, organizational strategy and the economic or social
                    environment
                    Understand various ethical issues raised by information systems and learn guidelines for making
                    socially responsible managerial decisions

                    Indiquer les learning objectives auxquels contribue le cours (en se basant sur le curriculum mapping du
 Contribution aux   programme) / Indicate which learning objectives the course contributes to (based on the program
    objectifs       curriculum mapping)
 pédagogiques du
                    LO1.2 : To select the best course of action to follow in order to
  programme /
                    behave as responsible managers : LG1 : Graduates should

                                                              23 / 89
Contribution to   behave as responsible managers in order to deliver sustainable
learning objectives performance in complex environments
                     LO2.1 : To contribute substantively to the product of a group
                     and demonstrate leadership skills : LG2 : Graduates should be
                     able to work effectively in a multicultural team
                     LO3.1 : To produce clear, well organized verbal presentations :
                     LG3 : Graduates should be able to communicate in an
                     international environment
                     LO3.2 : To produce clear, well organized written communication
                     : LG3 : Graduates should be able to communicate in an
                     international environment
                     LO3.3 : To understand in detail extended speech and complex
                     texts in English : LG3 : Graduates should be able to
                     communicate in an international environment
                     LO4.1 : To analyze globalization and evaluate its effects on
                     business : LG4 : Graduates should be able to manage in the
                     global knowledge economy
                     LO4.2 : To apply theories and key concepts in the field of the
                     management of knowledge assets, technological progress and
                     innovation : LG4 : Graduates should be able to manage in the
                     global knowledge economy
                     LO5.1 : To apply theories and major concepts of marketing,
                     finance, human resource management, information systems,
                     organization studies, law : LG5 : Graduates should be
                     knowledgeable of the functional areas of business management
                     and their integration
                     LO5.2 : To analyze how integration of input from various
                     functional areas of business act to influence the formulation of
                     strategy at the organizational level : LG5 : Graduates should be
                     knowledgeable of the functional areas of business management
                     and their integration
                     LO6.1 : To analyze and apply advanced concepts in a specialized
                     discipline : LG6 : Graduates should be able to think critically and
                     to assess business issues in a specialized discipline
                     LO6.2 : To assess a business issue and formulate solutions in a
                     specialized discipline : LG6 : Graduates should be able to think
                     critically and to assess business issues in a specialized discipline
                                Cours soumis à évaluation dans le cadre de l’Assurance of
                                                                                              Oui / Yes
                                            Learning pour l’année en cours ?
                                        Evaluation finale (DS)
                                                                                          40%
                                            Final examination
                                    (Précisez la nature pour l'évaluation finale / Explain type for final examination)
                     QCM - Quizz

                     Autre, précisez / Other, precise:
   Evaluation des
     étudiants                              Contrôle continu
Student Assessment                                                                    60%
                                      Continuous Assessment
                                                           préciser nature / Explain type
                     QCM - Quizz: 0 %
                     Etude de cas - Case study: 0 %
                                                                                             Nb midterms : 0
                     Présentation orale - Presentation: 0 %
                     Rapport écrit / Dissertation - Report / Dissertation: 0 %
                                                            24 / 89
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