CRA-Industry Update Vivek Sarkar Ben Zorn - February 23, 2021 - Computing Research Association
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CRA-Industry Update
February 23, 2021
Vivek Sarkar
Ben ZornCRA-I Steering Committee (formed in Nov 2020)
Lorrie Cranor, CMU
Fatma Ozcan, Google
Chris Ramming, VMware
Vivek Sarkar, Georgia Tech (Co-Chair)
Divesh Srivastava, AT&T
Gil Vandentop, Intel
YY Zhou, UCSD
Ben Zorn, Microsoft (Co-Chair)
2Outline
• Update on CRA-I
• Breakout groups
• Wrap-up
3Heather Wright
Helen Wright
Context: CRA Strategic Initiatives
Shar Steed
B2a. Proactively influence government policy and Alex Aiken Government Affairs Committee
procedures that affect the computing research Peter Harsha
community, in addition to responding to emerging Stephanie Forrest
issues Ellen Zegura
C2a. Continually gather and communicate examples of Khari Douglas Staff
the positive impact of computing research on society Peter Harsha
CRA Strategic Initiatives Implementation Ownership Recommendation
Brian Mosley
February 18, 2021 Erik Russell
Shar Steed
Indicates board or committee member Indicates staff Heather Wright
Action Planning Suggested Implementation D1a. Meaningfully engage companies that conduct Ben Zorn CRA-I Committee
Initiatives (Phase 1)
Participants Ownership computing research Vivek Sarkar
A1a. In collaboration with the computing research Ann Schwartz Drobnis New Board Programmatic or Ad Lorrie Cranor
community, define tenets and practices for socially Peter Harsha Hoc Committee Fatma Özcan
responsible computing Ran Libeskind-Hadas Chris Ramming
Ellen Zegura Divesh Srivastava
A2a. Engage the board in defining criteria for James Allan Executive Committee Gil Vandentop
selection of activities to pursue Andy Bernat YY Zhou
A2b. Develop governance and decision-making Erik Russell E2a. Enhance awareness of computing research Erik Russell CRA-WP or CRA-E
framework and cycle for selection of activities Ellen Zegura opportunities to a broader student population Andrea Danyluk
B1b. Broaden involvement of computing researchers Nancy Amato Staff, also see TIG Sandhya Dwarkada
from member organizations, beyond the member Khari Douglas recommendation as part of Susanne Hambrusch
contacts Peter Harsha Governance report Lori Pollock
Brian Mosley E2b. Utilize best practices to create guidance for Erik Russell CRA-WP
Erik Russell ensuring a supportive community for diverse students Burcin Tamer
Heather Wright in computing research Ellen Zegura
Helen Wright E3a. Expand CRA programming to enhance Susanne Hambrusch CRA-E
Shar Steed preparation experiences for computing research Lori Pollock
B2a. Proactively influence government policy and Alex Aiken Government Affairs Committee students Erik Russell
procedures that affect the computing research Peter Harsha F1a. Institutionalize systemic, continuous, and targeted Khari Douglas Staff
community, in addition to responding to emerging Stephanie Forrest communications Peter Harsha
issues Ellen Zegura Brian Mosley
C2a. Continually gather and communicate examples of Khari Douglas Staff Erik Russell
the positive impact of computing research on society Peter Harsha Shar Steed
Brian Mosley Heather Wright
Erik Russell Helen Wright
Shar Steed
Heather Wright
D1a. Meaningfully engage companies that conduct Ben Zorn CRA-I Committee
computing research Vivek Sarkar
Lorrie Cranor
Fatma Özcan
Chris Ramming 4
Divesh SrivastavaMission and Vision Statements
• CRA Mission Statement: CRA’s mission is to enhance innovation by
joining with industry, government and academia to strengthen research
and advanced education in computing.
• CRA-I Mission Statement (draft): CRA-I’s mission is to create a computing
research ecosystem that focuses on opportunities with industry to
leverage the potential synergies among industry, government, and
academia for mutual benefit and improved societal outcomes.
• CRA-I Vision: CRA-I is the one-stop portal for industry to engage with the
computing research community across academia, government, and other
companies
5Background: Industry/Academia
Ad Hoc Committee Report
(Presented in July 2020 Board Meeting)
https://cra.org/cra-committee-on-industry-academia-interactions-releases-report/
Vivek Sarkar (Chair), Nancy Amato, Susan Davidson,
David Ebert, Mark Hill, Charles Isbell, Shwetak Patel,
Chris Ramming, Divesh Srivastava, Eric de Sturler,
Marvin Theimer, Ben ZornExecutive Summary (details in report)
• Survey sent to 221 computing department chairs (special thanks to Betsy!)
• 105 responses --- indicates strong interest by CRA member organizations
• Over 60% also said that they were open to engaging further on this topic
• Significant industry engagement is under way between faculty and industry,
with an increasing trend
• Mix of positive and negative aspects of industry/academia engagements,
with the positives outweighing the negatives
• Wealth of information from survey can help guide future CRA activities
related to industry-academia engagements
• Overall: clear opportunity for CRA to add value to member institutions and
industry partners by facilitating and strengthening their interactions 7Types of industry organizations involved in
faculty engagements
81776 DC Critical Mass IBM Myomo SentiMetrix, Inc
CRA-I’s Initial Contact List
3M Cyber Pack IBM Research National Security ServiceNow
Accenture Ventures, Inc. ICSI Agency Siemens
Technology Labs D.E. Shaw Group IDA NB Motors Siemens
Adobe DAI Indeed NCR Corporation Corporation
Adventium Lab Data Inflection Nervana SM&A
Aerospace Dell EMC InfoSec New Scientist Snapchat
Corporation Deloitte Consulting World Bank New Venture Social Tables
(to be extended)
Aetna Develop For Integral Mind Partners Splunk
Airbnb Digital Intel NICT SRI
Alphabet Inc. Manufacturing and Intel Labs Nimbis Services Stanley Black &
Amazon Design Innovation Intercontinental Nissan Research Decker
Amazon Web Institute (DMDII) Exchange -- ICE Nokia State Farm
Services Disney Animation IonQ Norfolk Southern Stryker Corporation
AMD DMI J.P. Morgan Northrop Grumman SunniBrown Inc.
American Express Dow Chemical JETRO Nutanix Sunrise
Analytics Dropbox John Deere NVIDIA Technologies, Inc.
ANSER EarthLink Johnson & Johnson OIT Concepts LLC Synced Technology
Apple Eccalon Kaiser Omada Health Co.
Initial source: CCC, Georgia Tech
Aptiv Education Advisory Kaiser Permanente OneTrust Synopsys, Inc.
Asurion Board Center for Health Opaxis Tableau Software
• AT&T Research
Automatic Data
Educational Testing
Service
Research
Keysight
Orange Silicon
Valley
The Home Depot
The MITRE
Processing, Inc. Efficient Cities Kimberly-Clark Orbital Insight Corporation
(ADP) Envieta Koch Industries Oscar Health The QED Group,
Additional sources: Company names
Automatic Labs EPIC KPMG OSIsoft LLC
•
Bank of America Equifax KS TechPros Palantir Tipograph Law
Bell Labs Research ESRI L3Harris Parkview Toyota Motor North
Blackbaud, Inc. Expanse, Inc. Corporation Parkview Health America
provided in Industry/Academia survey
BlackRock F5 Networks Lambdalytics LLC PayPal Travelers
Bloomberg Facebook Leidos Corp Pearson Trilateral Research
Boeing Fetch Robotics Inc. Lewis-Burke Peloton Ltd
Booz Allen Hamilton Formerly Oracle Associates LLC PennDOT Trivium Consulting
Boston Scientific Friend Lockheed Martin Prognosys working with
BT Americas Frog Lyft Protiviti HPCWire
Wide range of companies è need for a
BuzzFeed News Gartner Macy's PwC Truist
•
BWX Technologies GE Aviation Magic Leap Qualcomm, Inc. Twilio
Capital One GE Digital Mailchimp QxBranch U.S. Xpress
CAST, Inc. GE Global Research MarkLogic Raytheon Uber
“catalog” of options to engage with
Center for Senior GE Power Corporation Redfin Union Pacific
Independence Genentech Tech Mastercard RetailMeNot, Inc. UPS
Chick-fil-a General Motors McAfee Revel Systems Urjanet
Cigital Georgia Pacific McGrath Analytics Revmetrix, AI tech Verizon Connect
universities
Cisco GlobalFoundries McKesson startup Verizon Media
Cisco Systems, Inc. Good Research Measure Rieg and Associates Viasat
CITADEL Google Measure UAS Inc. Rigetti Computing Visa
Citi Gradiant Medtronic Riot Games Visa Research
CIVILIAN Green Hills MeYouHealth Roblox VMware
Civis Analytics Software, Inc. Micro Craft Inc. Rockwell VMware Research
CRA-I can also help direct companies to
Clever GTRI Microsoft Salesforce Vox Media
CloudMinds Inc HERE Corporation SambaNova Walmart
• Coca-Cola
ConocoPhillips
Hewlett Packard
Enterprise
Microsoft Research
MindSpring
Systems
Samsung
WarnerMedia
WIOMAX
Corporation Honeywell MorphoTrust Sandia National Workday
other CRA committees and activities, as
Cooper Lighting HP Labs Mozilla Labs Yahoo
Corning HubSpot MPH - a Porsche SAS Yu & Robinson
Create with Context i3solutions Company Zillow Group
appropriate
9CRA-I Need Finding Process
● Initial set of interviews with the following people, representing a range of
expertise across industry, academia, and government:
○ Ron Brachman, Karina Edmonds, Peter Harsha, Kim Hazelwood, Mark Hill, Jim
Kurose, Margaret Martonosi, Raghu Ramakrishnan, Vijay Saraswat, Alfred
Spector, Jaime Teevan, Marvin Theimer, Manuela Veloso
○ Many of our interviewees observed that there is a unique opportunity for CRA-I
to fill a long-standing need with its bridging role.
● Pilot survey created to gain broader insight on CRA-I opportunities from
industry partners:
○ Results to be collected, analyzed and shared in July 2021 Board meeting
○ Next slide has sample output from 12 responses
10Q10 - In which of the following do you see value in what CRA-I could provide to your company? Select all that apply. (Sample output from 12 responses)
Interview Questions
We asked how CRA-I can support the following interactions:
Industry-Industry (I-I) Industry Academia
Industry-Academia (I-A)
Industry-Academia-Government (I-A-G)
Government
Top level questions:
● What role can CRA-I play in providing value?
● What topic areas are of particular interest and/or most challenging?
● What approaches to collaboration between the entities above should
we consider?
12CRA-I Observations and Synthesis from Interviews (1)
CRA-I’s Role
● Bring together industry partners & CRA for shared understanding of issues
○ Including identifying partners and creating social connections
● Help connect industry/academia/government in seeding partnerships
● Create a shared understanding of best practices working with academia
and other industry researchers
○ Help make creating a corporate computing research culture easy and effective (e.g.,
a term suggested was “Research in a Box”)
Emerging topics/challenges mentioned:
Explainable AI, ethical AI, social responsibility, cloud
13CRA-I Observations and Synthesis from Interviews (2)
Collaboration ideas
● Create mingling opportunities and information sharing that connect
companies and influencers who inform computing research
● Provide a central place for industry to develop a shared perspective on
important social implications of tech, including community standards (e.g.,
privacy, fairness, etc.)
● How? Writing white papers, hosting workshops, etc.
● Provide guidance and support effective data sharing
● Programs that help faculty and industry researchers exchange places
14Opportunities for Collaboration with other parts of CRA
CCC
- Example: quantum readiness study
- A first-time experiment in having industry input on CCC study topics
- Resulted in one of the recent quadrennial papers
- Company participants valued the experience and commented on how they could not imagine
another neutral forum where the conversations would have been so forthright
CRA-WP
- CRA-I can introduce partners to opportunities with CRA-WP
- CRA-I can learn from CRA-WP experience with companies
CRA Government Affairs
- CRA-I partners can contribute to possible GA events
- GA can benefit from CRA-I input on new government initiatives
15Outline
• Update on CRA-I
• Breakout groups
• Wrap-up
16Break Out Group Discussions (11:45am hard stop)
1. Connection between CRA-I and the rest of CRA: We focus on what Board members have to say about how the CRA-I
can effectively interact with other CRA committees (like CRA-WP, CERP, CCC, CRA Government Affairs, Awards, etc.)
2. Opportunities and Pain Points in Industry-Academia Interactions in CS departments - The goal is to
collect input from board members on questions that CRA-I could focus on with respect to developing best practices (“design patterns”) on
issues related to faculty, student, intellectual property, funding, etc.
3. Best practices on using cloud computing as research infrastructure - increasingly research is being conducted
using cloud computing infrastructure. This discussion focuses on sharing best practices to leverage cloud infrastructure to accelerate the
research process.
4. Data sharing practices - Data is critical for innovation in a data-driven society. What kinds of data can be shared that is of value?
How do we share data while keeping rights to it (similar to patenting algorithms)?
5. Social justice – Brainstorm about how to involve industry partners with other CRA efforts on this topic. Consider questions such as:
How can we leverage technology to close the injustice gaps? What role does industry and academia have to ensure equality of
opportunity?
6. Responsible social media – Consider bringing partners to the table to consider questions such as: What are the technical
obstacles to ensuring social media is not harmful? What roles do industry, academia and the government have in ensuring responsible
social media? How do we ensure individuals’ rights of freedom of speech is not violated while preventing fake news?
7. Seeding new I/A/G alliances: Example: changing the nature of the semiconductor roadmap - For decades, the semiconductor
industry has fueled Moore’s “law” with public private partnerships driven by the SRC. To maintain national leadership, the traditional
semiconductor industry needs more research engagement from design and systems companies.
17Outline
• Update on CRA-I
• Breakout groups
• Wrap-up
18CRA-Industry Goals for 2021
- Initiate activities that require lower partner investment initially
- Target: initiate “Computing Research Industry Pulse” round tables on topics of
greatest interest to industry, possibly in partnership with other CRA
committees
- Initiate 1-2 task forces focusing on particular opportunities for
industry/academic/government partnerships
- Target: convene in-person meetings around these areas in Spring/Summer
2022
- Engage with companies as potential partners
- Expand communications, outreach efforts beyond interviews
- Target: populate web site, author “value” white papers by end-2021
- Target: recruit initial set of member companies by February 2022
- Target: coordinate activities with partners around Snowbird
and other CRA meetings 19Proposed Membership/Participants
(from draft charter in 2020 report)
• The CRA-I steering committee serves to catalyze and track project-based
activities that fulfill CRA-I’s vision and mission.
• A CRA-I advisory board will be established, to which each member
company will be allowed to nominate up to one board representative.
The board is the voice of its constituent members to surface issues and
help drive CRA opportunities at the intersection of industry, academia,
and government.
• Project teams. At the discretion of the steering committee, project teams
will be established to execute on CRA-I projects, and can draw on a wider
community of participants. Each project team must include at least two
CRA-I board members.
20Summary
• CRA-I has been launched – thanks for your support!
• Our approach is start small in 2021 and build a constituency with
concrete activities
• We plan to start identifying potential champions, members and
partners by end-2021
• Stars are lining up for CRA-I: industry needs, CCC activities, CRA
Strategic Planning, NSF focus on technology transfer, …
• Our ask for you --- let us know how you would like to participate in
CRA-I to help achieve our vision
• We will also build on input from today’s breakout groups
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