DIGITAL MEDIA KIT 2018 - PRESTIGEONLINE - AMAZON S3
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PrestigeOnline
DIGITAL M e dia K it 201 8
Singapore
PrestigeOnline.com is society’s luxury authority and the online lifestyle media of choice
for the affluent and influential. As arbiters of style, substance and sophistication,
PrestigeOnline.com provides an insider’s perspective into the glamorous and privileged
world of high living. We are the voice of Asia’s influential movers and shakers,
swaying industry opinions and shaping consumer trends.
Purveyor of leading luxury lifestyle content
for our discerning readers...
WATCHES
PEOPLE LIFESTYLE
(Travel, Cars, Property
& Décor, Beauty &
Wellness, Wine & Dine)
JEWELLERY
EVENTS THE List
FASHION ARTS & CULTURE
Reaching out through our digital channels
Website Social Media
Page View 750k Facebook
Unique Visitor 90k 24,000
Mobile/Desktop 45% | 55% Instagram
New vs Returning 30% | 70% 7,000
Source
10%
Email Database
15% 35%
Subscriber Database
40% 10,000
Average Open Rate
Search Direct
20%
Social Other Average CTR
5%
Targeting HNWI and trendsetters in Asia
Gender Average Income Purchase Intent
48% sgd350k (next 12mths)
Male
52% Psychographic Fashion
Female Successful Entrepreneurs, Watch
Business and Society Elites,
KOLs and next generation social elites Jewellery
Age Well-travelled
25-50
Car
Degree-holder
Active on Social Media Travel
Early Trend Adopters
High spenders Collectibles
Tech Savvy
High Net Worth
0% 20% 40% 60% 80% 100%
Ad Format: Desktop Large high-impact ad formats garner visibility, delivering the best results Roadblock Format High Impact 100% Page Presence MASTHEAD Greater Viewability Available Units on Desktop Masthead HALF 970px x 250px PAGE 1140px x 300px Half Page 300px x 600px
Ad Format: Mobile
Visually arresting, integrated ad formats for the tech-savvy, fast-scrolling mobile user
Mobile Roadblock Format
High Impact
100% Page Presence
Greater Viewability
Available Units on Mobile
Mobile Masthead (300 x 100)
MPU 300 x 250
Half Page 300 x 600
Mobile Masthead MPU Half Page
Ad Format: Interscroller & Mobile Interstitial
Elegant scroll interaction and high-impact interstitials put the creative in the centre of attention
Desktop Interscroller
http://bit.ly/2B8PVbc
Mobile Interscroller Mobile Interstitial
http://bit.ly/2mWstf2
Ad Format: Creative Skinners
Maximise user attention and engagement with a full-page takeover that can be enabled for content interactivity
CLASSIC SKIN
http://bit.ly/2i2nJ5X
VIDEO SKIN MOBILE SKIN
http://bit.ly/2iMhdgF http://bit.ly/2i2nJ5X
INTERACTIVE SKIN
http://bit.ly/2At5dew
Interactive: Lookbooks/Videos
Ensure user engagement with clickable or interactive galleries and videos
Link to
Class aptent taciti merchant
Sociosqu ad litora torquent per conubia.
SGD1500 site to buy
Select & shop
GALLERYNewsletter/ EDM Reach out directly to our quality database of highly-targeted readers Standalone EDM 600 x 800px Newsletter Banners 300 x 250px 300 x 600px
Native / Content Marketing / Microsite Creatively convey brand stories through specially created native content and videos, or, build a custom microsite or landing page for your campaign
Rates
Desktop mobile
Roadblock 1140 x 300 Home Page + Roadblock 300 x 100 Home Page + sgd135cpm
(Masthead + Half Page) 970 x 250 Run On Site (Mobile Masthead + 300 x 250 Run On Site
300 x 600 sgd155cpm MPU/Half page) 300 x 600
Mobile Interscroller 320 x 480 Run On Site sgd4000/week,
Articles 15k imp
Interscroller 1140 x 600 Run On Site sgd4000/week,
Articles Mobile Intersitital 320 x 480 Home Page, sgd6000/week,
15k imp
Section 20k imp
Skinners ( + Roadblock ) creative DATA
Classic Skinner Refer to specs Home Page sgd10,000/week, Interactive sgd15,000 up E-Newsletter sgd0.15/email
est. 60k imp Lookbook Banner
Video Skinner Refer to specs Home Page sgd12,000/week, Interactive Video sgd25,000 up EDM sgd0.30/email
est. 60k imp
Interactive Skinner Refer to specs Home Page sgd15,000/week, Sponsored Feature sgd6,000 up
est. 60k imp
Mobile Skinner Refer to specs Home Page sgd10,000/week, Sponsored Video sgd15,000 up
est. 60k impContact
For more information and advertising enquiries, please contact our advertising team at:
ann.lee@burda.com.sg
ANN LEE
+65 6359 3831
dylan.heng@burda.com.sg
DYLAN HENG
+65 6359 3823
marion.ong@burda.com.sg
MARION ONG
+65 6359 3824
thomas.ong@burda.com.sg
THOMAS ONG
+65 6359 3887
BURDA SINGAPORE PTE. LTD. 1008 TOA PAYOH NORTH #07-11 SINGAPORE 318996.
TEL: +65 6256 6201 FA X: +65 6251 0348You can also read
