EMBA Digital Leadership HWZ
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Executive Master of Business Administration
EMBA Digital
Leadership HWZ
«Testing, learning, optimizing
are critical success factors.
Companies will be successful
if they learn faster and more
than their competitors. A
leader conveys the sense
and culture for lifelong
learning in the organization.»
Patrick Warnking, Country Director Google
To stay ahead of the competition, Visionary Program Participants
companies need highly The EMBA - Digital Leadership offers exe- The program is designed for executives
cutives with digital ambitions a 16-months with several years of leadership experience
qualified, tech-savvy, for- state-of-the-art program that can be who want to deepen their understanding
ward-looking leaders who can completed part-time while working. of digital technology, learn about new
navigate their organisations leadership approaches and ultimately
Highlights of the program include an develop a digital vision for their organisation.
safely through the digital age. independently organised TEDxHWZ
To do so, they need to have conference, a digital innovation challenge The curriculum focuses on three key
a digital vision for the future of that culminates in a pitch contest with areas: ‹Digital Business and Technology›,
potential investment from Swiss business ‹Digital Culture and Leadership› and
their company and possess angels for participants’ business ideas, ‹Digital Vision›. The program also puts a
the digital competency and personal development coaching sessions strong focus on the managers’ personal
drive to execute on it. Join the and three study-abroad trips (CH, USA, CHN) development, as well as their communi-
cation and entrepreneurial skills.
Executive MBA in Digital Your Benefits
Leadership and become a R A program that consistently integrates Admissions Requirements
digital leader today! digital technology with leadership and To be admitted to the program you must
organisational culture hold a university degree, have at least five
years of professional experience relevant
R Visit the top innovation hotspots in
to your field of study as well as at least
China, the USA and Switzerland
three years of management experience.
R Grow as a person thanks to one-on- Equivalent qualifications with the relevant
one personal development coaching practical experience will be considered
on a case-by-case basis.
R Develop your own digital innovation
project and compete for funding
R Create a digital vision for your own
organisation
Hochschule für Wirtschaft Zürich know.why.what.how
EMBA Digital Leadership HWZ
A Program That Consistently Integrates
Digital Technology and Leadership
Objectives Program
The aim of the program is to equip you
with the relevant knowledge in both
1st Semester 2nd Semester 3rd Semester
digital business and digital technology. It
also provides you with an array of skills
and approaches to create and execute
Digital Business Digital Business
digital change and innovation initiatives & Technology & Technology
within your organisation. Ultimately, the
EMBA enables you to create your own Digital
Vision
company-wide vision to guide your orga-
nisation through the digital transformation Digital Culture Digital Culture
and succeed in an increasingly technology- & Leadership & Leadership
enabled future.
Upon graduation, participants of the
TEDxHWZ Innovation Challenge
EMBA in Digital Leadership will have
gained:
• a solid understanding of major digital Personal Development Coaching
technologies such as the cloud, big
data, machine learning, artificial intelli-
gence, 3D-printing, the internet of things, Study Tour Study Tour Study Tour
robotics, blockchain, social media, as Schweiz USA China
ETH, EPFL, Cern Harvard, Yale, NYC Beijing, Shanghai
well as virtual and augmented reality
• the ability to formulate a big data stra-
tegy, handle large amounts of data and
implement data-based decision-making
processes within their organisation In the first two semesters, the EMBA • Digital workplace & HR
• insight from numerous case studies on Digital Leadership places equal focus transformation strategies
digital business models and digital on the key areas ‹Digital Business & • Digital marketing, content &
transformation strategies Technology› and ‹Digital Culture & Lea- storytelling
• knowledge of new work models, agile dership›. In the third semester, the focus • Leading collaborative and remote
leadership approaches and lies on developing your own ‹Digital teams
various digital collaboration tools to Vision› for the digital transformation of • Collaboration tools & productivity
manage remote and flexible teams your company. hacks
• an in-depth understanding of change • Digital corporate responsibility
management as well as the ability to Excerpt from the Curriculum • Corporate foresight &
strategically plan and implement the • Exponential technologies & digital vision building
transformation of organisational culture. leadership
• the ability to communicate • Self-management: positive psychology
authentically (online and offline) & resilience
• skills in effective storytelling on the • Foundations for data science
main social media platforms • Data-driven decision-making
• the ability to develop digital products, • Cloud, big data, machine learning & AI
services and new digital business • Platform economy & innovation
models on an ongoing basis that are ecosystems
tailored to the customer‘s needsEMBA Digital Leadership HWZ
Unique Highlights
TEDxHWZ Innovation Challenge Study Tours
During the first part of the program, you During the second and third semester, In the first semester, you will visit ETH,
and your fellow classmates will organise a you will develop a digital product or EPFL, IMD and CERN in order to gain
TEDx-style conference. You will take on a service which can be based on one of firsthand insight and a better understan-
leadership or team role in the organisation your company’s projects or your own ding of the Swiss innovation ecosystem.
of the event. In addition, you will prepare business idea. In the second semester, you will visit
your own TEDx talk about an ‘idea worth Harvard and MIT in Boston, Yale University
spreading’ (in line with the TED tagline). Through innovation workshops, proto in New Haven and selected technology
A speech coach will train each member of typing hackathons and start-up coaching companies in New York as part of a
the class over a period of several months sessions, you will develop a business plan, five-day study tour. And finally, you will
on how to give an inspiring presentation. a prototype and a pitch deck for your travel to Beijing and Shanghai on a
During this period, you will present your digital innovation. You will conclude this five-day study tour in your last semester.
talk to your peers multiple times. As you module by pitching it to a jury of angel
refine your talk, you significantly improve investors and start-up experts with the
your presentation skills and contribute opportunity to receive initial funding for
towards building a strong feedback your idea. The pitch and business plan
culture within the classroom. will form the main elements of your
master‘s thesis.
Personal Development Coaching
In the first semester, you will create a
Facts & Figures
personal development memo, summari- Location
Degree
sing your goals in terms of further With the exception of the study tours, the course
«Executive MBA ZFH» will take place in the Sihlhof building in the heart
education, career and digital leadership.
of Zurich, located directly behind Zurich main
Throughout the EMBA program you will station in the stylish Europaallee neighbourhood.
Recognition
work with a coach on these individual
60 ECTS credits
goals and develop your leadership skills.
Program Fee
Using a set of coaching tools and approa-
Start You can find the current course fees on our
ches (such as a 360° assessment and a website.
February. The study data can be found on the
learning journal), you will expand and website.
enrich your self-perception as a leader in
Website
the digital world. Together with the lectu-
Duration www.fh-hwz.ch/embadl
rers, your coach supports you in achie-
Three semesters (60 attendance days, of which
ving your individual learning goals across 16 are Saturdays).
all modules and integrating them into
your professional life. The coach will also
Workload
challenge you in your key growth areas,
Can be managed alongside full-time employment.
i.e. areas where you can achieve maxi-
mum personal growth as a leader.
Language
The course will be taught in English and German.
Number of Participants
There will be a maximum of 20 participants in
each class.EMBA Digital Leadership HWZ
HWZ / 01.2021
Contact and Registration
Program Leadership Faculty HWZ Career Model
Our faculty members are renowed The constant development of
Sunnie J. Groeneveld experts and decision-makers from your personal and professional
sunnie.groeneveld@fh-hwz.ch business and academia. With their prac- skills is an important part of
linkedin.com/in/sunniegroeneveld
tical and teaching experience, they any career, especially in the
provide up-to-date, hands-on education digital space. HWZ provides
and contribute significantly to the the right training or further
program‘s high standards. education program at every
career stage: Bachelor’s
programs for a strong founda-
Further Information and Consultation tion for your career. Diplomas
For general information about HWZ and and certifications for additio-
this program, please contact our Master’s nal qualifications in your area
Admissions Office: of expertise. Master’s pro-
+41 (0)43 322 26 88, master@fh-hwz.ch grams for further professional
qualification and personal
We are happy to answer any questions skills. The Academy with
you may have. Sunnie J. Groeneveld and intensive seminars for experi-
Manuel P. Nappo are also available for enced managers and compa-
one-on-one consultations. You can nies. All our courses give a
Manuel P. Nappo
schedule a consultation with the Admissi- valuable boost to your personal
manuel.nappo@fh-hwz.ch
linkedin.com/in/manuelnappo ons Office online or by phone. and professional success.
Information Events
Find the latest dates at
www.fh-hwz.ch/infoabende.
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Check-in
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Please register using the online form:
Careerlong
www.fh-hwz.ch/embadl Learning
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Akkreditierung
HWZ University of Applied Sciences in Business
Administration Zurich,
Lagerstrasse 5, PO Box, 8021 Zurich, Switzerland
master@fh-hwz.ch
+41 (0)43 322 26 88You can also read
