Funding opportunity for Queensland events - Queensland, Australia

5 March 2020

Funding opportunity for Queensland events
Round 16 of the Queensland Destination Events Program (QDEP), delivered by Tourism
and Events Queensland, is now open to events across the state taking place from
January 2021 to January 2022.

The QDEP offers two types of funding options for regional events:
     Destination event funding – single year funding for developing events seeking
     growth ($10,000 - $25,000 per year)
     Significant event funding – single year or up to three years of funding for events
     that can demonstrate a strong track record of growth or growth potential
     ($25,000 - $100,000 per year)

Funding can be used for a variety of purposes including marketing costs, strategic plan
development, hiring short-term staff and temporary event infrastructure.

  Apply before 10 June

TEQ to launch new service for industry
TEQ is launching a new industry media agency that will allow Queensland’s tourism and
events businesses to leverage TEQ’s media, partnerships and research.

From 1 April 2020, TEQ's new 'Industry Media Agency for Tourism and Events' (IMATE)
will provide Queensland’s tourism businesses and event proponents with greater insights
into TEQ’s marketing activities, media strategy and campaigns, and access to learning
resources. The service also aims to provide industry with opportunities to align with and
leverage TEQ’s media activity and provide media planning and buying services to
maximise return on media investment.

After a comprehensive tender process, TEQ has appointed Ikon Brisbane as the agency
partner to deliver this service for TEQ and industry. This appointment replaces TEQ’s
previous contract with advertising sales agency Dtb!. We thank Dtb! for their valuable
work over the past four years.

TEQ will continue to collaborate with Queensland’s regional tourism organisations in the
roll-out of IMATE. To keep abreast of IMATE updates in the lead up to the 1 April
launch, and for regular communications once IMATE is launched, tourism businesses are
encouraged to subscribe to the IMATE mailing list.

   Discover more about IMATE and what this means for you

TEQ's international activity

Messages of support for China
TEQ has been reaching out to trade, airline and media partners in China to share
messages of support on behalf of Queensland's tourism industry. Additionally, a series of
videos with messages of encouragement from Queensland's industry will be shared via
TEQ's and our partners’ social media channels over the coming weeks. The first videos
in the series, posted last week, have been recognised as part of the National Tourism
Fashion Awards, in the Honour Award Category. Queensland was also recognised as a
Top 10 FIT Travel Destination in China. Thank you to all partners who have submitted
messages.

   View the videos

Event drives Kiwis to Brisbane                South East Asia media tour Qld
A major It’s Live! in Queenslandcampaign      A group of Malaysian and Indonesia online
has kicked off in New Zealand over the        travel and lifestyle media representatives
past week, encouraging New Zealanders         arrived in Queensland last Friday as part
to visit the state’s capital for the T20      of a familiarisation hosted by TEQ and
Cricket World Cup later this year. NZME,      Tourism Australia.
New Zealand’s premier integrated media
company is the major campaign partner         The group has undertaken lifestyle,
raising awareness through digital             nature, wildlife and adventure experiences
channels, achieving an estimated 2.4          in Brisbane and on the Gold Coast which
million impressions, high-profile out of      will feature in online publications with a
home promotions (pictured above), press       combined reach of more than 80 million
and radio promotions. Travel packages are     page views per month.
also being promoted by campaign
partners Ticketek and Williment Travel.

Vale James Kwan

Australian inbound tourism visionary James Kwan sadly passed away on Sunday
morning after ill health due to the COVID-19 virus.

James played a significant role in the growth of Asian inbound tourism to Australia,
founding Wel-Travel in 1988, helping establish the National Association of Travel Agents
Singapore (NATAS) Trade Fair which successfully continues 30 years on, serving on the
Australian Tourism Export Council (ATEC) Board from 2001-2005, and was a founding
member of the ATEC's Inbound Tourism Operators Association, to name a few of his
career highlights. James was also a fantastic advocate for Queensland and a great friend
to many in the tourism industry.

Our thoughts are with James' wife Theresa who remains in hospital in Perth, and we
send our condolences to Theresa, Edwin and the extended Kwan family during this
difficult time.

Business resource: working with TEQ

Are you wondering how you can work more closely with TEQ? TEQ has a wealth of
resources available to tourism industry professionals, from research insights to practical
events delivery.

Check out the ‘Working with TEQ Checklist’ to ensure you are making the most of the
resources available.

   View the checklist

Industry opportunities

                                 Payroll tax recovery initiative
                                 Queensland's small and medium businesses impacted by
                                 coronavirus will be able to defer their payroll tax
                                 payment for six months backdated to when the travel
                                 ban started on 1 February 2020.

                                 The new payroll tax initiative enables eligible businesses
                                 with an annual Australian wage bill of up to $6.5 million
                                 to self-assess whether their economic indicators like
                                 turnover, bookings, contracts or profit have been
                                 impacted by business conditions associated with
                                 coronavirus.

                                   Find out more

Other opportunities
QTIC's 'digital ready' workshops - including Facebook and Instagram for tourism and
events and online booking and distribution
Various destinations state-wide, throughout March 2020

QTIC's 'trade ready' workshops - including selling skills and mentoring
Various destinations state-wide, throughout March 2020

Year of Outback Tourism Events Program
Applications close 5pm, Monday 16 March 2020

COVID-19 - Tourism Crisis Management and Recovery
By Australia Chinese Business Council Queensland
Brisbane, 20 March 2020

Round 16 Queensland Destinations Events Program funding
Applications close 10 June 2020 - for events held January 2021 to January 2022

   Discover more industry opportunities

Quick snippets
   Balonne Shire Council launches 'Welcome Mate' campaign
   Relaunched Paradise Resort Gold Coast set for $12m upgrade
   'Anthozoa' sculpture installation completes landmark Whitsundays reef project
   Cairns welcomes largest ever cruise ship visit
   First River to Bay fast boat tours take off from Brisbane to Moreton Bay
   Queensland's Gallery of Modern Art revs up for motorcycle exhibition
   Two Queensland businesses join Discover Aboriginal Experiences collective

WHAT'S ON IN QLD

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