Welcome tothe3rd LIGNA -Webinar !

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Welcome tothe3rd LIGNA -Webinar !
Welcome to the 3rd LIGNA – Webinar !

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Welcome tothe3rd LIGNA -Webinar !
Welcome to the 3nd LIGNA Webinar!
Organizational details

•   Audio recording of the webinar - available as podcast on ligna.de.
•   No visual display of pictures and names.
•   Duration of the webinar: 30 min presentation - 15 min Q & A.
•   Questions possible via
                                        chat function
                                              or
                          by Email to ligna-webinars@messe.de
•   Questions about topics of the webinar can be asked during the presentation, answers
    will be given at the end of the webinar in the Q & A part.
•   Most relevant answers will be recorded and published on ligna.de.
•   Individual questions should be addressed directly to the LIGNA team.

                                3. LIGNA.Webinar - LIGNA-Team – February 2021
Welcome tothe3rd LIGNA -Webinar !
Welcome to the 3nd LIGNA Webinar!
Topics

1. LIGNA.Preview, DIPA
2. New: Hybrid formats
3. New: H’up – new hybrid event location (hall 18)
4. Update stand planning
5. Q & A

                             3. LIGNA.Webinar - LIGNA-Team – February 2021
Welcome tothe3rd LIGNA -Webinar !
LIGNA PREVIEW 2021                                                                               4

LIGNA.Preview: Facts
                               Date: Tuesday, May, 11 2021, complete day

                               Place: H‘Up, Hall 18, Showground Hannover
                               Formar : hybrid
                               (depending on pandemic related advice possibly 100% digital)
                               Exhibitors: Digital participation or on-site presence (bookable
                               option, places are limited)
                               Press: Digital participation or present in Hannover (limited),
                               adressed worldwide
                               Speakers: DMAG, VDMA, Keynote Speaker related to LIGNA
                               focus topic, Exhibitors and representative from DIPA
                               Language: German/English

                               Interaction: Q&A live on stage, Chat with exhibitors, direct
                               communication between exhibitors and journalist in Hannover

                               .

                       414 / 02-2021
Welcome tothe3rd LIGNA -Webinar !
LIGNA PREVIEW 2021                                                                             5

LIGNA.Preview: Schedule
                                  09:00 am set-up exhibitors and press registration
                                  11:00 am Statement DMAG
                                  11:10 am Statement VDMA
                                  11:20 am Q&A
                                  11:25 am Keynote LIGNA focus topic (t.b.d.)
                                  11:35 am Statements, presentations and films of exhibitors
                                              (7 minutes each)
                                  13:00 pm Lunch break
                                  13:30 pm Statements, presentations and films of exhibitors
                                             (7 minutes each)
                                  15:00 pm DIPA Preview: Präsentation & Discussion of
                                             DIPA-Representatives
                                  17:00 pm End

                          414 / 02-2021
Welcome tothe3rd LIGNA -Webinar !
6

Objectives and Orientation of DIPA e.V.

                                     •    represents and offers a cooperation network for
                                          SMEs and industrial companies that are involved in
                                          different steps of the value-added process of an
                                          individually created surface

                                     •    supports network members on their way to a perfectly
                                          individually created surface and offer an important
                                          platform facilitating the exchange between
                                          companies

                                     •    makes digital printing accessible as an innovative
                                          process for manufacturers

                                     •    offers access to digital printing for companies that
                                          deal with surface design
Welcome tothe3rd LIGNA -Webinar !
7

DIPA e.V. – Digital Printing Association
(registered association since 2020)
Welcome tothe3rd LIGNA -Webinar !
DIPA.Preview, May 11th 2021
in connection with LIGNA.Preview

FIND OUT MORE about DIPA!
dipa-surface.com
or contact Stephanie Wagner from the LIGNA Team
Welcome tothe3rd LIGNA -Webinar !
LIGNA as a hybrid event - Why do we do that?

•    As a hybrid event, LIGNA.21 will underscore its function as a leading industry event for the
     first time in September, presenting the range of tools, machinery and equipment for
     woodworking and wood processing.

•    A physical trade show, supplemented by virtual elements. This will enable visitors who, for
     various reasons, will not be able to travel even in September, to take part at least digitally.
     For exhibitors, on the other hand, a hybrid format will continue to guarantee the accustomed
     international reach and even broaden it.
Welcome tothe3rd LIGNA -Webinar !
LIGNA.21 as a hybrid event - What happened so far?

Reference framework for product development of LIGNA.Hybrid:

Experience from the HANNOVER MESSE DIGITAL
DAYS in July 2020

Customer survey on expectations regarding "hybrid
trade fair formats" in August 2020

           - Visitor survey with more than 5,300
             participants

           - Exhibitor survey with almost 100
             participants
LIGNA.21 as a hybrid event - What is new?

•    LIGNA.2021 with hybrid design = onsite + online

•    3 ways of hybrid communication:
        onsite-to-onsite
        onsite-to-online
        online-to-online

•    New features on our digital platform complete your trade fair presence by creating
       Visibity
       Coverage
       Improved customer interaction

•    The decision how to participate is up to you: analog. digital. hybrid.
LIGNA.21: Digital and hybrid participation – via Hannover into the world.

New presentation possibilities for you

                                                                   EXHIBITOR
    LIVE            EXHIBITOR      PRODUCT        BUSINESS       PRESENTATION          ADDED
 CONFERENCE           LIVE          MEDIA          DATING          WITH NEW            LEADS
  PROGRAM           STREAMS        LIBRARY                         DIALOGUE
                                                                  FUNCTIONS

Topics, products, solutions – as the leading industry event we continue to offer you a
plattform for this. With the help of new digital possibilities you can present your company to
the world beyond Hannover and thus extend your reach. We also ensure personal contact
with existing and new customers!
LIGNA.21: Digital and hybrid participation – via Hannover into the world.

The hybrid conference program

                                                       EXHIBITOR
   LIVE          EXHIBITOR      PRODUCT   BUSINESS   PRESENTATION    ADDED
CONFERENCE         LIVE          MEDIA     DATING      WITH NEW      LEADS
 PROGRAM         STREAMS        LIBRARY                DIALOGUE
                                                      FUNCTIONS

• Live broadcast from two stages
• Stage 1: Wood Industry Summit
      Focus Topic Green Material Processing
• Stage 2: LIGNA.FORUM
      Focus Topics Woodworking Transformation &
         Prefab Building Processes
LIGNA.21: Digital and hybrid participation – via Hannover into the world.

Trade show feeling as a digital experience

                                                                EXHIBITOR
    LIVE           EXHIBITOR      PRODUCT     BUSINESS        PRESENTATION   ADDED
 CONFERENCE          LIVE          MEDIA       DATING           WITH NEW     LEADS
  PROGRAM          STREAMS        LIBRARY                       DIALOGUE
                                                               FUNCTIONS

• Live channels for your product innovations and solutions
• From the exhibition stand, your company‘s headquarters or
  the factory
• We offer the channel. You can design your digital live
  program at the exhibition according to your ideas
LIGNA.21: Digital and hybrid participation – via Hannover into the world.

More visibility for your products

                                                                  EXHIBITOR
       LIVE          EXHIBITOR       PRODUCT         BUSINESS   PRESENTATION   ADDED
    CONFERENCE         LIVE           MEDIA           DATING      WITH NEW     LEADS
     PROGRAM         STREAMS         LIBRARY                      DIALOGUE
                                                                 FUNCTIONS

•   Your product highlights in the media library
•   On demand available for visitors at any time
•   Clearly filterable according to product groups
•   Direct link to your experts possible
LIGNA.21: Digital and hybrid participation – via Hannover into the world.

Personal contact remains irreplacable

                                                               EXHIBITOR
    LIVE            EXHIBITOR      PRODUCT       BUSINESS    PRESENTATION   ADDED
 CONFERENCE           LIVE          MEDIA         DATING       WITH NEW     LEADS
  PROGRAM           STREAMS        LIBRARY                     DIALOGUE
                                                              FUNCTIONS

• Event participants get in direct contact with each other
• Event-related: You send and receive appointment
  invitations for on-site meetings and 1:1 video chat
• You can approach potential customers actively!
LIGNA.21: Digital and hybrid participation – via Hannover into the world.

The „google“ of LIGNA: The exhibitor profile with new functions

                                                                EXHIBITOR
    LIVE            EXHIBITOR      PRODUCT       BUSINESS     PRESENTATION   ADDED
 CONFERENCE           LIVE          MEDIA         DATING        WITH NEW     LEADS
  PROGRAM           STREAMS        LIBRARY                      DIALOGUE
                                                               FUNCTIONS

• Individual digital corporate identity of your company
• Space for company presentation & branding and
  detailed product presentations
• Start for the online trade show discussion
LIGNA.21: Digital and hybrid participation – via Hannover into the world.

More possibilities. More contacts.

                                                             EXHIBITOR
    LIVE           EXHIBITOR         PRODUCT    BUSINESS   PRESENTATION   ADDED
 CONFERENCE          LIVE             MEDIA      DATING      WITH NEW     LEADS
  PROGRAM          STREAMS           LIBRARY                 DIALOGUE
                                                            FUNCTIONS

• Online lead generation
• Automatic contact generation and qualification on all
  digital features
• The added leads are made available to you after the
  event
LIGNA.21: Digital and hybrid participation – via Hannover into the world.

 Participation opportunities – our new digital packages:

 Exhibitor profile                                Exhibitor profile                                Exhibitor profile
                                    DIGITAL                                           DIGITAL                                           DIGITAL
 Trade visitor tickets            PACKAGE         Trade visitor tickets            PACKAGE         Trade visitor tickets            PACKAGE
 Business Dating                      S           Business Dating                      M           Business Dating                      L
 up to 3 contact persons                          up to 8 contact persons                          up to 25 contact persons
  with digital dialog functions                     with digital dialog functions                     with digital dialog functions
 up to 3 product videos visible in the product    up to 8 product videos visible in the product    up to 25 product videos visible in the product
  media library                                     media library                                     media library
 up to 50 added leads                             up to 2 x 25 minutes live streaming              up to 6 x 25 minutes live streaming
                                                   up to 200 added leads                            up to 350 added leads

      PRICE FOR EXHIBITORS ONSITE:                      PRICE FOR EXHIBITORS ONSITE:                      PRICE FOR EXHIBITORS ONSITE:
           ALREADY INCLUDED                                      4.750 EUR                                         9.750 EUR
LIGNA.21: Digital and hybrid participation

•   Save the date: experience our digital
    products at the Hannover Messe
    from 12 to 16 April 2021
    www.hannovermesse.de/en/
                                             Individual questions following
                                             the webinar:
•   The digital packages will be available
    in our LIGNA shop as of today:                  Figen Günay
    https://shop.ligna.de/en                        •  +49 511 89-32126, figen.guenay@messe.de
                                                    • Halls 25, 26, 27, open-air site, P32, P33, P35

                                                    Elke Hein
•   You are looking for an even broader             •  +49 511 89-33123, elke.hein@messe.de
                                                    • Halls 12, 13

    presentation format on the digital              Stephanie Wagner
    LIGNA stage? Talk to us – and we will           •  +49 511 89-32094, stephanie.wagner@messe.de
                                                    • Halls 11, 14, 15, 16, 17

    be happy to create an individual
    package for you!
21

H‘Up – hybrid Event Location at the Fairground (Hall 18)
• multifunctional event location with
• permanently installed but flexiblere
  streaming studio
• Possibility for digital and / or analogue co
  live communication
• 3.250 sqm hall area
• 5 stage backdrops
   The STAGE / The TALK / The LOUNGE /
   The PRODUCT / The MR

• Check-in area
• Audience and event area
Update Planning of your stand space

     We are now answering your technical questions
   about stand construction that we received before and
                   during the webinar.

                          3. LIGNA.Webinar - LIGNA-Team – February 2021
24

Overview on available information and material
LIGNA.Shop
https://https://shop.ligna.de/en/00/2021/knowhow/coronavirus/text/index_1.html

                                   3. LIGNA.Webinar - LIGNA-Team – February 2021
Questions & Answers

               Do you need further information?

                         3. LIGNA.Webinar - LIGNA-Team – February 2021
Individual questions following the webinar

                      Figen Günay
                      •  +49 511 89-32126, figen.guenay@messe.de
                      • Halls 25, 26, 27, open-air site, P32, P33, P35

                      Elke Hein
                      •  +49 511 89-33123, elke.hein@messe.de
                      • Halls 12, 13

                      Stephanie Wagner
                      •  +49 511 89-32094, stephanie.wagner@messe.de
                      • Halls 11, 14, 15, 16, 17

                              3. LIGNA.Webinar - LIGNA-Team – February 2021
LIGNA.21 – Information channels

         FAQ
         https://www.ligna.de/en/news/faq/

                                              https://shop.ligna.de/en/

                          https://www.auma.de/en/exhibit/leg
                          al-matters/entry-requirements

                                          3. LIGNA.Webinar - LIGNA-Team – February 2021
28

Thank you for your attendance!

In the next LIGNA Webinar you can expect the following topics: Rückblick Preview, Hybrid Formats, Services, DIPA Symposium,
LIGNA.Forum, WIS

                                                  3. LIGNA.Webinar - LIGNA-Team – February 2021
29

Backup

         2. LIGNA.Webinar - LIGNA-Team - November 2020
Exhibition  Program
 Extract from        LIGNA.21
               the exhibitor list LIGNA.21
Schedule LIGNA.21

• Allocation of halls has already begun and will                              in process
  be continued by the VDMA
• Dispatch of official confirmation of participation                          from 21 April 2021
• DIPA Symposium (digital printing / surface tech)                            on 11 May 2021
• LIGNA.Preview in Hanover                                                    on 11 May 2021
• First order due dates in the LIGNA.Shop                                     on 10 August 2021
• Due date for stand rental invoices                                          on 1 June 2021
• Stand construction / set-up                                                 from 17 September 2021
• Date LIGNA.21                                                               27.9. to 1.10.2021
• Stand dismantling                                                           until 7 October 2021

                              3. LIGNA.Webinar - LIGNA-Team – February 2021
32

Overview LIGNA.virtuell
                                                                                                  Media
                                                                                                  Library
       Live                                                                              On-demand presentations of

    Conference                                          Entry via
                                                                                          products, innovations or
                                                                                                 solutions
                                                                                                                                        Business
                                                       Top Topics
     Program                                                                                          2                                  Dating
               from the H'Up                                                                                                      Participant profiles (exhibitors
   Interactive supporting program with                                                                                           and visitors) for contact initiation
    live streaming and circuits on two                                                                                             based on interests and goals
             stages in hall 18:
    live moderated expert talks, panel
        discussions and interviews                                  Homepage
                     .
                                                                    All features are integrated
                                                                                                                                                 4
                   1                                                       in the Webkit
                                 Live                               Frontend and visibility of
                                                                      modules to be defined                    Exhibitor
                           Exhibitor                                                                           Profiles 5
                            Channel 3                                                                          Profile Exhibitor and
                                                                                                                  product search
                        Live streaming of products,                                                            Classic search area,
                          innovations or solutions                                                             exhibitor profiles are
                          (from exhibition stand or                                                           extended with focus on
                                  factory)                                                                     digital dialog options
                         Connection of the exhibitor

                                                            3. LIGNA.Webinar - LIGNA-Team – February 2021
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