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International Journal for Industry, Research and Application - MEDIA DATA 2021 - alu-web.de
MEDIADATEN 2021

    Text                     Alu-Web.de

    International Journal
    for Industry, Research
    and Application

    MEDIA DATA 2021

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International Journal for Industry, Research and Application - MEDIA DATA 2021 - alu-web.de
MEDIA DATA 2021

    Content

                      International ALUMINIUM Journal – At one glance   3

                      Print             7    Digital          13

                      SVG-Portfolio   20     Contact         23

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International Journal for Industry, Research and Application - MEDIA DATA 2021 - alu-web.de
MEDIA DATA 2021

    At one glance

                                                                            PRINT RUN

                                                                                          Ø 4.550
                      PRINT → International ALUMINIUM Journal
                      The independent specialist journal with industry,
                                                                                                          07/ 2019 – 06/ 2020
                      market and company reports, technology specials on
                      individual industry segments and research articles.
                                                                            PAGE IMPRESSIONS

                                                                                          Ø 8.090
                                                                                 Source Google Analytics, monthly, 01 – 06/2020

                      ONLINE → alu-web.de
                      Current industry, technology, product and             NEWSLETTER RECIPIENTS

                      application news from the world of aluminum.
                                                                                                            507As of: 06/2020

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International Journal for Industry, Research and Application - MEDIA DATA 2021 - alu-web.de
MEDIA DATA 2021

    Topics 2021
                          Month                   Jan./Feb.                                               March                                                              April                                            May                            June                     July/Aug.                                                  Sept.                                        Oct.                                    Nov.                                                Dec.

                          Issue                                          1/2                                                 3                                                            4                                          5                                  6                        7/8                                                         9                                      10                                         11                                                   12
    Topics
                          Date of publication            05. 02.                                          05. 03                                                 06. 04.                                                  03. 05.                         07. 06.                      02. 08.                                            06. 09.                                        04. 10.                                  02. 11.                                         06. 12.

                          Advertisment deadline            22. 01.                                        19. 02.                                                   19. 03.                                               19. 04.                         21. 05.                      19. 07.                                             23. 08.                                       20. 09.                                  19. 10.                                            22. 11.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 2.) Energy and resource
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           efficiency, sustainability
                                                                                                                                                         The international rolling

                                                                                                                                                                                                                                                                                       Primary and secondary
                                                  TMS 2021 Primary and

                                                                                                          ET‘21 The international

                                                                                                                                                                                     industry/ ALUMINIUM
                                                                         secondary aluminium

                                                                                                                                                                                                                                                                                                                                                                                                                                                                         1.) Aluminium casting
                                                                                                                                                                                                                                                                                                                                    Furnace technology:
                                                                                                                                                                                                                                                          Special ALUMINIUM

                                                                                                                                                                                                                                                                                                               aluminium industry
                                                                                                                                                                                                                          ALUMINIUM 2021
                                                                                                                                    extrusion industry

                                                                                                                                                                                                                                                                                                                                                                                                             extrusion industry
                                                                                                                                                                                                                                                                                                                                                                                         The international

                                                                                                                                                                                                                                                                                                                                                                                                                                  The international
                                                                                                                                                                                                                                                                                                                                                                                                                                                      rolling industry
                                                                                                                                                                                                                                                                                                                                                                        heat treatment
    Subjects

                                                                                                                                                                                                           2021 Preview

                                                                                                                                                                                                                                           Show edition

                                                                                                                                                                                                                                                                                                                                                          melting and
                                                                                               industry

                                                                                                                                                                                                                                                                              CHINA
    Smelting industry                                                        W                                                                                                           b                                           b                                 b                               W                                                    b                                                                                                                                         b

    Extrusion industry                                                                                                      W                                                            b                                           b                                 b                                                                                    b                                         W                                                                                               b

    Rolling industry                                                                                                                                                                     W                                           b                                 b                                                                                    b                                                                                  W                                                      b

    Foundries, mould casting                                                 b                                                                                                           b                                           b                                 b                               b                                                    b                                                                                                                                         W

    Recycling industry                                                       b                                                                                                           b                                           b                                 b                               b                                                    b                                                                                                                                         W

    Heat treatment                                                           b                                              b                                                            b                                           b                                 b                               b                                                    b                                         b                                        b                                                      b

    Furnace technology                                                       b                                                                                                           b                                           b                                 b                               b                                                    W                                                                                                                                         W

    Joining and welding                                                                                                                                                                  b                                           b                                                                                                                                                                                                                                                                b

    Surface                                                                                                                                                                              b                                           b                                                                                                                      b                                                                                  b                                                      b

    Measuring/inspection systems                                                                                            b                                                            b                                           b                                 b                                                                                                                              b                                        b

    Processing                                                                                                              b                                                            b                                           b                                 b                                                                                    b                                         b                                        b                                                      b

    Focus W   Reports b

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International Journal for Industry, Research and Application - MEDIA DATA 2021 - alu-web.de
MEDIA DATA 2021

    Topics 2021
                                                                                      Profiles,
                                                                                                    Profiles,   Profiles,       Profiles,
                                                                                      sheets,                                                           Rolled
    Markets & Applications                                               Profiles                   sheets,     sheets,         sheets,     Profiles              Casts
                                                                                    casts, rolled                                                      products
                                                                                                     casts       casts           casts
                                                                                     products

    Technology                                                       b      b            b             b           b        b      b           b          b        b

    Company News                                                     b      b            b             b           b        b      b           b          b        b
                                                                                                                 Special
    Special feature                                                                                                in
                                                                                                                Mandarin

                                                                                     FAIRS & EVENTS 2021
    TMS Annual Meeting &
                                          14. 03. – 18. 03. 2021     b
    Exhibition, Orlando, Florida USA
    Metav, Düsseldorf                     23. 03. – 26. 03. 2021            b

    Metef, Bologna, Italy                 25. 03. – 27. 03. 2021            b

    ET‘21, Orlando, Florida, USA          1 1 . 05. – 13. 05. 2021          b

    ALUMINIUM 2021, Düsseldorf            18. 05. – 20. 05. 2021                         b             b

    ALUMINIUM CHINA, Shanghai, China      07. 07. – 09. 07. 2021                                                   b

    ALUMINIUM USA, Louisville, USA        01. 09. – 02. 09. 2021                                                            b

    Aluexpo Istanbul, Turkey              14. 10. – 1 6 . 10. 2021

    Arabal                                            Date open

    Aluminium Middle East, Dubai                      Date open

    Aluminium India, Bhubaneswar, India         December 2021

    Euroguss, Nürnberg                    18. 01. – 20. 01. 2022                                                                                                   b

    Focus W   Reports b

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International Journal for Industry, Research and Application - MEDIA DATA 2021 - alu-web.de
MEDIA DATA 2021

    Target Groups

    Primary and secondary          Aluminium semis industry            Equipment suppliers                   Trade
    aluminium industry                                                 and technology partners

    Smelters and smelting plants   Extrustion plants, rolling mills,   Suppliers to the aluminium industry   Trade of aluminum and
                                   foundries, forming technology       as well as solution provider          aluminium semi-finished products
                                                                       and the resource efficiency

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MEDIADATEN 2021
    MEDIA DATA 2021

    Text              Alu-Web.de

    Print
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MEDIA DATA 2021

    Print

                            Audit Bureau of Circulation

                         PRINT RUN                              ACTUALLY DISTRIBUTED CIRCULATION     SOLD CIRCULATION

                             4.550                                        4.526                          496
                      Copies per issue from July 1, 2019 to June 30, 2020 on average

                      Print specifications

                      You can find all information on formats, printing processes, color profiles,   Download PDF
                      proofs, bleed sizes, print documents and more here:

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MEDIA DATA 2021

    Advertisments
    1/1-Page                         2/3-Page landscape        2/3-Page portrait         Junior Page               1/2-Page landscape        1/2-Page portrait        1/3-Page landscape

    Bleed: 210 x 297 mm              Bleed: 210 x 194 mm       Bleed: 132 x 297 mm       Bleed: 148 x 194 mm       Bleed: 210 x 148 mm       Bleed: 100 x 297 mm      Bleed: 210 x 102 mm

    Type area: 188 x 272 mm          Type area: 188 x 180 mm   Type area: 124 x 272 mm   Type area: 140 x 180 mm   Type area: 188 x 134 mm   Type area: 92 x 272 mm   Type area: 188 x 88 mm

    3.925 €                          3.130 €                   3.130 €                   2.325 €                   2.100 €                   2.100 €                  1.600 €

    1/3-Page portrait                1/4-Page landscape        1/4-Page 2 column         1/4-Page portrait         1/8-Page landscape        1/8-Page 2 column        1/8-Page 1 column

    Bleed: 68 x 297 mm               Bleed: 210 x 79 mm        Bleed: 100 x 148 mm       Bleed: 52 x 297 mm        Bleed: 210 x 45 mm        Bleed: 100 x 79 mm       Bleed: 52 x 148 mm

    Type area: 60 x 272 mm           Type area: 188 x 65 mm    Type area: 92 x 134 mm    Type area: 44 x 272 mm    Type area: 188 x 31 mm    Type area: 92 x 65 mm    Type area: 44 x 134 mm

    1.600 €                          1.070 €                   1.070 €                   1.070 €                   690 €                     690 €                    690 €
    Bleed plus 3 mm bleed overleaf

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MEDIA DATA 2021

     Special Formats
     Bound inserts                          Loose inserts                                        Tip-ins                                               Advertorial

     Volume: 2 – 8 pages                    Format: min. 105 x 148 – max. 205 x 290 mm           Glued-on postcards/product samples/CDs/               Delivered contents are edited 1:1 or edited

     Weight: 130 – 170 g/m²                 Weight: 25 g – 50 g                                  brochures. Only in connection with an advertisement   published. On request, texts and photos are

     Format: 216 x 303 mm including bleed   Prices for heavier and partial inserts on request.   or bound insert, plus gluing costs and additional     created. Designed in one of five standard

     Special formats on request.            Sample required.                                     distribution costs. Partial print run on request.     layouts in magazine design.

     Sample required.                                                                            Submission of a binding sample required.

                                                                                                                                                       Price on request
     from 3.380 €                           from 307 €/per thousand                              from 690 €

10
MEDIA DATA 2021

     Corporate Publishing
     Individual customer contact

                                   You have a lot to communicate? You expect editorial
                                   expertise with a concrete focus to your target group, if
                                   necessary also a target group extension in other industries?

                                   Then you are right with us! As a specialized publishing
                                   house we know the markets and support you with the
                                   exclusive presentation of your innovations – target group
                                   oriented and without scattering losses.

                                   We design your individual customer approach – classic
                                   as a print product in the desired volume – 4 pages,
                                   8 pages, 12 pages or more.

                                   Or as digital magazine with picture galleries, videos, audio
                                   commentaries or podcasts, which of course we would also
                                   be happy to produce for you.

                                   Price on request

11
MEDIA DATA 2021                                                              Furnace charging with                                 Transfer to the casting furnace
                                1.5 Casthouse
                                                                                   molten metal

     Suppliers Directory
                                                                                                                                             Überführung in Gießofen
                                         Formategießerei
                                                                                      Ofenbeschickung mit Flüssigmetall
                                                                                                                                       drache Umwelttechnik
                                                                                 GLAMA Maschinenbau GmbH                               GmbH
                                                                                                  see Anode rodding 1.4                werner-v.-Siemens-Straße 9/24-26
                                                                                                                                       D 65582 Diez/lahn
                                Furnaces                                                                                               Telefon 06432/607-0
                                casting machines                                                                                       Telefax 06432/607-52
                                transport crucibles                                                                                    Internet: www.drache-gmbh.de
                                info@bartz-maschinenbau.de
     Bezugsquellenverzeichnis   www.bartz-maschinenbau.de                                Could not find your                           Gautschi
                                                                                                                                       Engineering GmbH
                                                                                             „keywords“?                                              see Casting equipment 3.1
                                                                                       Your entry in the suppliers directory –
                                                                                    Please ask for ourothers
                                                                                                       complete                        GLAMA Maschinenbau GmbH
                                                                                      be found  where        are looking for you!                       see Anode rodding 1.4
                                Dross skimming, Furnace charging, Furnace              „Supply sources for the
                                cleaning, Furnace refractory protection, aGV           1 line continuous text		               2 mm height                 5.50 €
                                (automated Guided Vehicles)                             aluminium industry“.                                Transport of5.50
                                                                                                                                                          liquid
                                                                                       Logo in color		                                  
                                                                                                                          per 1 mm height                     € metal
                                Phone: +31 315 683941                               E-Mail: anzeigen@giesel.de                              to the casthouse
                                                                                      Logo in black and white             per 2 mm height                  5.50 €
                                info@hencon.com www.hencon.com                                                                               Transport v. Flüssigmetall in Gießereien
                                                                                                                                       Bartz GmbH
                                                                                       Up to 35 keystrokes per line.                                     see Casthous (foundry) 1.5

                                                                                  Ingot  Casting
                                                                                     All prices perLine
                                                                                                   category and issue.                 GLAMA Maschinenbau GmbH
                                                                                                                                                        see anode rodding 1.4
                                HERTWICH EnGInEERInG GmbH                        Bartz GmbH
                                Maschinen und Industrieanlagen                         If at least see Casthous (foundry)
                                                                                                    2 headings            1.5
                                                                                                                  are occupied, there is the possibility of a cross-reference.
                                weinbergerstraße 6, a-5280 Braunau am Inn
                                                                                       A logo without contact data refers to the main
                                                                                                                                    entry.
                                                                                                                                      Treatment           of casthouse
                                Phone +437722/806-0
                                Fax +437722/806-122                                                                                         off gases
                                E-Mail: info@hertwich.com                                                                                    Behandlung der Gießereiabgase
                                                                                    Minimum term 6 months.
                                                                                  Melting/holding/casting furnaces
                                Internet: www.hertwich.com
                                                                                      Schmelz-/Halte- und Gießöfen                     Gautschi
                                Sample entry:                                                                                          Engineering GmbH
                                10 mm – Logo in color = 10 x 5.50 € = 55.00 €    Gautschi                                                             see Casting equipment 3.1
                                7 lines contact data = 7 x 5.50 € = 38.50 €
                                                                                 Engineering GmbH
                                                                                                see Casting equipment 3.1
                                Total price: 93.50 €see
                                                      perAnode
                                                          issue production 1.3

                                                                                                                                        1.6 Casting machines
                                                                                                                                                Gießmaschinen

                                                 see Casting equipment 3.1
                                                                                 HERTWICH ENGINEERING GmbH
12                                                                                              see Casthouse (foundry) 1.5
                                                                                                                                       GAPCast TM: the Swiss casting solution
MEDIA DATA 2021

                       Alu-Web.de

     Digital
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MEDIA DATA 2021

     Digital                                                                                                           Alu-Web.de

                         PAGE IMPRESSIONS                                     NEWSLETTER OPENING RATE

                                  Ø 8.090                                           Ø 26 %
                             Source Google Analytics, monthly, 01 – 06/2020                            01 – 06/2020

                         VISITS                                               NEWSLETTER RECIPIENTS

                                  Ø 3.740                                              507
                             Source Google Analytics, monthly, 01 – 06/2020                           As of: 06/2020

                       The newsletter is published once a week.

                       Data delivery: Here you find all information
                                                                                                             Download PDF
                       on formats and file sizes:

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MEDIA DATA 2021

     Banner                                                                                                   Alu-Web.de

     Superbanner                            Skyscraper                       Widescraper

     Above the horizontal navigation bar.   Right of the content.            Right of the content.

     Crosspage advertising formats.         Crosspage advertising formats.   Crosspage advertising formats.

     Size                                   Size                             Size

     728 x 90 px                            120 x 600 px                     160 x 600 px

     520 €                                  670 €		                          870 €
     per month                              per month                        per month

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MEDIA DATA 2021

     Newsletter                                                                                                                                                             Alu-Web.de

     Newsletter – Sponsoring                                                                     Newsletter – Text Ads                                   Stand-alone-Newsletter

                         Newsletter                                Newsletter                                        Newsletter                                               Newsletter

     Premium Banner                             Full Banner                                      Text ads are structured like our messages and           Content is provided by the customer and sent to

     Placement above the first article          Placement in the middle part of the newsletter   marked with the word „ad“. They contain 1 image         the subscribers of the Alu-Web-newsletter. Content,

     Format: 468 x 60 px                        between the individual news.                     (150 x 150 px), 1 headline (max. 55 characters),        layout and design are adapted to the look and feel of

                                                Format: 468 x 60 px                              1 teaser text (max. 300 characters) with link to your   the regular newsletter. Including a correction loop.

                                                                                                 desired URL.

     360 €                                      190 €                                            230 €                                                   980 €
     per Mailing                                per Mailing                                      per Mailing                                             per Mailing

     Outlook cannot display animated banners.

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MEDIA DATA 2021

     Native Advertising                                                                                                                                                                    Alu-Web.de

     With our Native Advertising
                                                                                                      Native Teaser                     Advertorial Basis        Advertorial Comfort      Sponsored Article
     Formats we publish your
     content directly in the editorial                         Publication of the content             Native Teaser in                  Microsite in             Microsite in             Complete article in

     environment and advertise                                                                        text/image standard               text/image standard      text/image standard      text/image standard

     through the relevant channels.
                                                               Editorial work                         Customer texts                    Customer texts           Customer texts           Customer texts are

                                                                                                      are tranfered 1:1                 are tranfered 1:1        are optimized            prepared target group-

                                                                                                                                                                                          relevant, specialized

                                                                                                                                                                                          journalistically and search

                                                                                                                                                                                          engine optimized.

                                                               Placement of Native Teaser             Homepage + Run of Site            Homepage + Run of Site   Homepage + Run of Site   Homepage + Run of Site

     Your advantage                                            Search engine optimizaton              -                                 -                        -                        yes

                                                               Search engine discoverability          -                                 -                        -                        yes
     You receive a credible environment, a high level of
     attention and target group-specific coverage for your     Runtime                                1 month                           1 month                  1 month                  1 month

     content. With sponsored articles, you also benefit
                                                               Price                                  990 €                             1.340 €                  1.570 €                  2.460 €
     from long-term search engine findability and increased
     coverage through editorial support. We publish
     your content directly in the editorial environment
     and advertise it via the relevant channels.

                                                              Playing out the advertising formats is only possible on the start page.

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MEDIA DATA 2021

     Real-time Online Advertising                                                                                           Alu-Web.de

     Take advantage of our high-reach advertising campaigns
     and reach your target group precisely. You will receive from
     us qualified contacts – professional campaign management             Visitor      Website   Visitor keeps cookie (in the browser)
     including reporting

     Our experienced campaign management sets every
     advertising campaign according to your individual
     specifications. Take advantage of our expertise and
     the extensive possibilities.

     ✓ Individual consulting and campaign set-up

     ✓ Advertising formats according to IAB standard
     		 for Desktop & Mobile

     ✓ Detailed reporting on the financial statements
     		 of the campaign                                                                                                   Other websites
                                                                                                                          with banner

                                                                    Price on request

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MEDIA DATA 2021

     Lead Generation                                                                                                            Alu-Web.de

     Why Lead Generation?
     Your target group searches our websites for information.
                                                                                 Visitor             Website
     Offer a solution there and you will get contacts who already
     have a concrete interest in your topic or product.

     DSGVO compliant!
     All contacts are generated strictly according to EU-DSGVO
     and can be used for your marketing and sales communication
     without any risk.

     You receive qualified contacts from us – professional
                                                                                Visitor registers                    Visitor registers
     campaign management and reporting included.                                                                     for online-seminar
                                                                                for whitepaper

     ✓ Whitepaper or online seminar

     ✓ Promotion package: Application for                                                           Qualified Lead

     		 the website and in the newsletter

     ✓ Further qualification measures
     		individually realizable
                                                                    Price on request

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MEDIADATEN 2021

     Text                             Alu-Web.de

      We have even more to offer!
      Discover the portfolio of the
      SVG Media Group.

                       Portfolio
20
PORTFOLIO
     MEDIADATEN 2021

     Portfolio
     Text                                                                                                       Alu-Web.de

      Construction                  Craft and                     Industry                       Motor vehicles
                                    energy                                                       and mobility

                         24.100                        111.370                       137.530                       99.000
       Circulation                    Circulation                   Circulation                   Circulation

                            9.720     Recipients
                                                         12.100     Recipients
                                                                                      13.490                        15.250
       Recipients                                                                                 Recipients

                        90.000                         241.500                       130.500                       156.100
     Page Impressions               Page Impressions              Page Impressions              Page Impressions

                        and more                       and more                      and more                      and more

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1
PORTFOLIO

     Marketing-Services                                                                                                                               Alu-Web.de

     SEA                                      SEO                                         Social Media Marketing                    Website Creation

     Draw attention to yourself with search   Increase your visibility on the Internet:   With advertising in the social networks   All information about your services,
     engine advertising – exactly with the    We optimize your website individually       your offers become visible where          available around the clock on all end
     decision makers who need your offers.    and with personal advice. With              your target group is online both          devices: A professional website is the
     Whether new customers or applicants:     combined knowledge of online                professionally and in their free time.    foundation for your company’s online
     With Google Ads and Microsoft            marketing and your industry we turn         The Schlüterschen’s social media          presence. Convince existing as well as
     Advertising (Bing) simply address        the right screws for a better search        professionals will put your company on    future customers with your individual
     your target group. The team of the       engine placement. Our common aim:           Facebook, Twitter, YouTube & Co. into     figurehead on the Internet and stand
     Schlüterschen will take care of the      As far up as possible!                      the consciousness of your customers.      out from the competition.
     complete implementation for you.

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MEDIADATEN 2021
     MEDIADATEN 2021

     Text              Alu-Web.de

     Contact
23
MEDIADATEN 2021

     We are there for you!

                                                      AP Events                                          AP Events
     Dipl.-Vw. Volker Karow   Dennis Roß              Birgit Schaper-Dworschak   Stephan Knauer          Petra Wildner
     Chief Editor             Publishing Manager      Advertising Manager        Media Consultant        Team Assistent

     vkarow@online.de         d.ross@giesel.de        b.schaper@giesel.de        s.knauer@giesel.de      wildner@giesel.de
     +49 (0) 2225 8359643     +49 (0) 821 319880-34   +49 (0) 821 319880-33      +49 (0) 821 319880-19   +49 (0) 821 319880-13

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MEDIADATEN 2021

     Contact                                                                                                               Alu-Web.de

     Publisher and
     publishing company            Italy                             Distribution department       Printing material

     Giesel Verlag GmbH                                              Phone +49 (0) 511 8550-2639   Phone +49 (0) 511 8550-2522
                                   MEDIAPOINT & COMMUNICATIONS SRL
     Goegginger Straße 105a                                          Fax +49 (0) 511 8550-2405     anzeigendaten-ajo@schluetersche.de
                                   Tel. +39 (0) 105704948
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     Fax +49 (0) 821 319880-80
                                   North America/Canada
     info@schluetersche.de
     giesel.de                     KapRep
                                   Tel. +1(262)729-2629
     A company of the              billkaprelian@gmail.com                                                        Our GTC
     Schlütersche Media Group
     schluetersche.de

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