IOT CONNECTIVITY PURE PLAY - MANAGED CONNECTIVITY SERVICES FOR LOW BANDWIDTH IOT APPLICATIONS - 1NCE
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
IOT CONNECTIVITY PURE PLAY Managed connectivity services for low bandwidth IoT applications Cologne, 2019 poweredby
2
1NCE – The IoT Natives:
AN IDEA AND A TEAM DEVOTED TO IOT
"Being an IoT Native means everything we do is radically
designed to provide IoT connectivity faster, easier and
cheaper than ever before."
Alexander P. Sator
CEO & Founder3
1NCE is an IoT
CONNECTIVITY ONLY PROVIDER
DISRUPTIVE PRICE IOT NATIVE ABOUT
MODEL • Focus on IoT connectivity Founded: 2017
• 1NCE Lifetime Fee - Pre-paid model • All products and service developed Team: 50
for IoT devices for IoT purpose only Investors: Management Team,
• IoT Flat Rate • Management Team with 20 years of Deutsche Telekom AG
M2M and IoT experience Offices: Cologne (HQ), Hamburg
• All necessary features (SIM card, Data
plan, SMS etc.) included, no extra • Company belief driven by disruptive (DE), Riga (LV), London
costs mindset (UK), Paris (FR), Amster-
dam (NL), Rome (IT)
• Fully transparent pricing (OPEX to
CAPEX)7
Challenges for Internet of Things Applications TODAY
Internet of Things Customer Pain Points
Characteristics
1
Large volumes of devices High maintenance
2
Low value assets / devices High connectivity costs (OPEX)
Traditional Unlicensed Licensed
3 Cellular LPWA LPWA
vs vs
Long device lifecycles Choose future proof technology8
IoT pricing today is still CONSUMER ORIENTED
instead of addressing the needs of IoT customers
High connectivity costs (OPEX) 1 2 3
Recurring fees One time fees Problem:
1 5 • Final TCO (Total Cost of Ownership)
Monthly recurring charge SIM Card Costs very high and difficult to predict
• Connectivity costs treated as
6 operational
2
Data plan Additional costs • Customers need to know required
amount of data for SMS
3 • Activation fees
• Often many hidden additional fees
SMS • Suspending fees
• Re-activation fees
• Set-up fees
4 • License fees
Roaming charges • Other fees9
MAINTAINING IoT connectivity today
High Maintenance
Set-up and Configuration Cost checking Thousands of devices
Activation and authentication of Continuous monitoring of Activate, monitor and manage
every SIM, hassle with PIN or PUK consumption and costs thousands to millions of devices
Consumer-centric Efforts and cost not in Scalability to ramp up
Not B2B friendly relation to business case deployments not given10
Too many options
IOT CONNECTIVITY TECHNOLOGIES
Future-proof and secure technology
Short distance
Communication Cellular
Too many options
Customers need to know:
• Availability / Coverage?
• Longevity?
• Suitability for solution?
Indoor • Most secure technology?
Communication
LPWA12
Customer demand for IoT connectivity
A B C D E F
Fair pricing for Predictable costs Ease of use Provide High Secure and
small IoT devices over the lifetime and low future-proof coverage and reliable
of the IoT device maintenance technology availability13
1NCE provides one IOT TARIFF ONLY
1NCE LIFETIME FEE Fair pricing A B C D E F
Fair price for device lifecycles
of up to 10 years
Enough data to run low bandwidth IoT applications
Clear and simple offering instead of complex tariff
jungles
poweredby
* 500 MB / 250 SMS included – additional volumebookable14
NO CATCH – all necessary features
and services included
Predictable costs
1NCE 1NCE 1NCE
SIM-Card IoT Flat Rate Connectivity Management Platform
IoT Flex SIM (2FF/3FF/4FF) 500 MB / 250 SMS Account and User
included volume included management
+ + +
Upgrade to Industrial eSIM (MFF) APN and VPN SIM card
for 2 EUR usage included management
+ + +
Tier-1 IMSI Range Full coverage included: Rest API support for external
International roaming at no extra integration
costs
* China and USA temporary roaming only15
NO CATCH – all necessary features
and services included
Predictable costs
10 EUR for 10 years of service
AT NO ADDITIONAL COSTS
OR HIDDEN FEES
* China and USA temporary roaming only17
1NCE - The IoT Natives:
ANTICIPATING ALL NEEDS FOR SCALABLE IOT
Ease of use
Delivery from stock Pre-activated SIMs +3 extra months
• Receive shipment within a • No activation required • 3 months on top of the 120
few business days • Allows for immediate months (10 years)
• Order cards on demand deployment • Additional time to deploy
➔ plug-and-play device in the field19
Connectivity Management Platform
ALL REQUIRED FUNCTIONS AT A GLANCE
Ease of use
• Monitor and control remaining volume and activation
periods
• Manage account settings such as billing address or contact
details
• Create user profiles or sub organizations
• Purchase additional SIM cards
• Integrate all functions into external system via REST API
No monthly cost monitoring THANKS TO THE PRE-PAID IOT FLAT RATE20
Support of all connectivity standards
ONE SIM TO CATCH THEM ALL
Future-proof technology
The 1NCE Lifetime Fee features the seamless bearer support function that
allows to automatically switch between all available connectivity standards
*
* Planned for 202021
1NCE Coverage
QUICKLY EXPANDING THE GLOBAL FOOTPRINT
High coverage
Europe
US
China and Russia
Not covered yet
* US and China, non-permanent roaming only22
1NCE – THE TIER-1 IOT CARRIER:
A new standard for IoT connectivity
Secure and reliable
Full MVNO Full MVNO Full MVNO Full MVNO
+ + +
Carrier Grade Carrier Grade Carrier Grade
+ +
Tier-1 Tier-1
+
IoT Focus
• Own virtualized core network • Direct RAN access, thus faster and • Tier-1 IMSI guarantees stable network • Lean platform and network
(HLR, EPC) more reliable network capabilities access (no SIM-blocking or denial) architecture for IoT pure play
• Dedicated billing, CRM and • All bearer access: Seamless support • Price stability and reliability thanks • Fully digitalized and automated
logistics system of NB-IoT, LTE-M, 4G, 3G and 2G to Tier-1 wholesale agreement process for maximum scalability
• Customer Care and technical • Fully GSMA, 3GPP compliant, • Highest standards for Quality of • Simple pre-paid price model
support registered carrier at network Service assurance made for IoT devices
authorities, ITU member
Only a handful of dedicated Local operators Multinational operators 1NCE = IoT Carrier
IoT MVNOs (Tier 2 (+x)) (Tier 1)23
1NCE CORE Network
CORE NETWORK OPTIMIZED FOR IOT
Web
Portal
Radio Network
Access Suppliers
CONNECTIVITY
Customers MVNO Tier 1 LEAN CORE NETWORK
MNOs
VPN • Virtually and cloud-hosted
Tunnel
Lean BSS
• Secure and reliable
ioT Applications Lean Core • Single system with multiple core network
Network
elements
IoT Devices
AUTOMATED PLATFORM
Smart Smoke White Waste
meter alarms Goods bins Bicycles • IoT focused feature set
• Self service oriented
• Short implementation time
Smart Warehouse Machine Skips
agriculture MGMT toolsAbout 1NCE
25
Management Team
HAS OVER 20 YEARS OF EXPERIENCE IN M2M AND IOT
Alexander P. Sator Younes Allaki Kim Juchem
CEO CTO COO26
Supervisory Board
EXCELLENCE AND ENTERPRISE CLASS LEADERSHIP
Bruno Dr. Alfred Ulrich
Jacobfeuerborn Gusenbauer Schumacher
Henning Alf Hendryk Hagen
Thieß Wulf Rickmann27
1NCE Partner
POWERED BY DEUTSCHE TELEKOM
1NCE is building upon a strong network of
know-how partners. As a strategic partner of
Deutsche Telekom AG, we have the full power
of the Group behind us, combining it with the
agility of an IoT Native company:
• Access to network infrastructure
• Roaming partner network
• Extensive knowledge base in Telecommunication
business28
COMPANY DRIVEN BY RESULTS - Fast product
deployments and ongoing footprint extension
Completed
company set-up Web shop Over 1 Million cards
Public announcement launched sold within 4 months
at the MWC in time
2017 2018 2019
Launch Extended footprint
of 1NCE.COM by UKR, RUS, BEL
Set-up Riga
Transmitted first test engineering
data package center29 1NCE Company Brief 1NCE is the first dedicated global Tier-1 IoT Carrier providing managed connectivity services for IoT solutions, such as Asset Tracking, Tank Monitoring, Vehicle Telematics, Smart Metering and Waste Management. 1NCE co-operates with leading operators in order to guarantee Tier-1 grade connectivity services across Europe, Asia and North America. 1NCE has a team of more than 50 employees in 6 countries across Europe and is head- quartered in Cologne, Germany, where it was founded together with Deutsche Telekom AG in late 2017.
30 BACKUP
31
1NCE Lifetime Fee includes
ALL NECESSARY COSTS FOR IOT CONNECTIVITY
1NCE PRICING MODEL Traditional pricing structure
One time fee only: 1NCE LIFETIME FEE Recurring fees One time fee
1 2 5 1 2 5
Monthly 500 MB SIM Card Monthly Data SIM Card
recurring Data inclusive recurring plan Costs
charge allowance charge
10 EUR FOR
10 YEARS
3 4 6 3 4 6
250 Roaming • No costs for activation, SMS Roaming Additional • Activation fees
SMS charges suspending etc. charges costs • Suspending fees
• No set-up fees for APN and • Re-activation fees
VPN • Set-up fees
• No License fees for • License fees
Connectivity Mgmt. Platform • Other fees32
FEATURE COMPARISON
of wireless transmission standards
LICENSED SPECTRUM BASED STANDARDS UNLICENSED
2G / 3G LTE-M NB-IoT LoRa SigFox
Frequency GSM Band LTE-Band GSM / LTE Band 868 MHz (EU) 868 MHz (EU)
Link budget 144dB 156dB 164dB 150-168dB 156dB
Duplex mode Full Full or Half duplex4 Half Half Half
Transmission (DL) 53,6-384 kbit/s 1.000 kbit/s 250 kbit/s 50 kbit/s 0,1 kbit/s (EU)
Roaming Yes Yes Not yet Not yet Yes
Mobility Cell handover Cell handover Cell reselection Cell reselection Cell reselection
Battery life time ~ 3 years ~up to 5years ~up to 10 years ~up to 10 years ~up to 10 years
Sources: Mobile Experts, Deutsche Telekom, Company Information33
PROS AND CONS
of unlicensed vs licensed standards
LICENSED (NB-IOT/LTE-M) UNLICENSED (LORA, SIGFOX)
✓ Proven technology, based on standardized cellular technology ✓ Allows to quickly establish private networks that can be deployed
everywhere
✓ Better capacity and coverage, exceeds unlicensed standards
✓ Already available in many European countries
✓ Leverages existing mobile network infrastructure
✓ Better harmonization of spectrum across countries and regions
✓ Longevity: Owned and controlled by Mobile Operators ➔ stable
entities that provide high assurance on business continuity over
the device lifetime
× NB-IoT and LTE-M only available in few countries × Non-harmonized regulation across different regions
× Variety of spectrum bands limits harmonization
× Reliability cannot be predicted and interference cannot be
managed
× Only suited for non-critical applications
Sources: Mobile Experts, RioT Research, Beecham Research, 1NCE Analysis34
PERFORMANCE COMPARISON
licensed vs unlicensed
The data capacity of unlicensed spectrum
Unlicensed Licensed
based connectivity standards like LoRa and
SigFox is lower than that of NB-IoT or LTE-M.
LTE-M
This is due to a limited number of messages
Medium
that can be transmitted per day, especially in
European networks. They are primarily
designed to transport tens of bytes per hour
NB-IoT
rather than kilobytes, which allows them to
consume less power than NB-IoT and LTE-M.
Power
Consumption But thanks to an optimized and lean modem
architecture NB-IoT and LTE-M can support
LoRa similar device lifetimes of up to 5 to 10 years
as well.
SigFox
Low
10 1,000 10k 1M 10M 100M
Bytes/Hour
Sources: Mobile Experts, Beecham Research, 1NCE Analysis35 IoT Connectivity DISRUPTED
36 IoT Connectivity DISRUPTED
37 IoT Connectivity DISRUPTED
38 IoT Connectivity DISRUPTED
39 IoT Connectivity DISRUPTED
You can also read