Leadership in Aotearoa New Zealand: A cross-cultural study.

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Leadership in Aotearoa New Zealand:
                                 A cross-cultural study.
                                      Dale Pfeifer, Massey University
                                      Matene Love, Victoria University

                                                           culture, such as extreme individualism, may
   This study investigates the leadership                  render American leadership practices unique;
characteristics of New Zealand’s two largest               that is, different from the approaches in most
cultural groups, Māori and Pakeha. It examines             areas of the world (Dorfman, 1996; Hofstede,
the extent to which these leadership                       1991). Therefore, while some applicability to
characteristics are rooted in the unique contexts          other cultures has been found, these theories are
of each culture. Followers’ perceptions of                 largely inadequate to explain or predict
leadership behaviour were examined using the               leadership across cultures, especially those in
Multifactor Leadership Questionnaire (MLQ).                the unique multicultural context of Aotearoa
The hypothesis that leadership is deeply rooted            New Zealand. As a whole, New Zealand’s
in the broader cultural contexts was supported.            leadership requirements are likely to be different
This provides tentative evidence that leadership           from other countries’ because of the different
concepts are culturally endorsed in New                    values, attitudes, beliefs and behaviour that exist
Zealand. These findings, if substantiated with             here (Gold & Webster, 1990), but internally the
further, more in-depth research, may prove                 differences may be even more marked.
crucial to public communicators seeking ways
to disseminate information to these groups,                               Literature Review
particularly when working through opinion
leaders.                                                      Cross-cultural research has identified
                                                           differences in what constitutes leadership
                  Introduction                             behaviour from culture to culture (House, 1999;
                                                           Gerstner & Day, 1994; Brodbeck, 2000; Den
   Since the early 1930s, leadership study has             Hartog, 1999).        This suggests leadership
been a well recognised academic pursuit (Bass,             behaviour may be deeply rooted in broader
1990). Despite a large volume of leadership                cultural contexts. The fit between expected
research, however, there is no single generally            leadership behaviour and individual behaviour
accepted definition of leadership (Bass, 1990).            in leadership positions has been shown to be
Most western definitions tend to focus on the              important to the success of the leadership
notion of influence (Yukl, 1998). However,                 process     (Bass,    1998).    Therefore     the
based on the well-established idea that there are          identification of differences in leadership
variations in values, attitudes, beliefs, and              behaviour within the cultures of Aotearoa New
behaviour across cultures, it seems likely that            Zealand may be important to the success of the
the meaning and importance of leadership also              leadership      process      in    cross-cultural
vary across cultures (Thomas, 2001).                       communication. The findings could have
   Adler argues that, while many definitions of            applications in internal communication for
leadership position themselves as global, they             multicultural organisations, as well as in public
are not, because most ‘universal’ theories of              information campaigns within and between
leadership fail to account for cultural context            specific cultural groups.
(1999). Most commonly, they describe the
behaviour of leaders in one particular country,               The Māori and Pakeha cultures, New
the United States (Peterson & Hunt, 1997). This            Zealand’s two largest cultural groups, have been
is particularly unfortunate for understanding              described as having distinct characteristics
global leadership since aspects of American                (Willmot, 1989; Walker, 1989). They are

Pfeifer, D, & Love, M (2004). Leadership in Aotearoa NewZealand; A cross-cultural study. PRism 2. Available   1
at: http://praxis.massey.ac.nz
distinguished by the total collection of               with experience in things both Māori and
behaviour patterns, values and beliefs that            Pakeha (King, 1997). Tapsell (1997) describes a
characterises each cultural group as a whole.          new Māori management style, incorporating
Yet in other studies, these cultures have been         long-standing cultural leadership qualities with
collectivised as ‘New Zealanders’, despite their       those learnt from business and management
many differences. It is important to recognise         courses across New Zealand.
the historical and contemporary differences of
these cultures and how these distinctions may                       Pakeha New Zealanders
influence the leadership process.
                                                          Pakeha is a term, coined by Māori, referring
            Māori New Zealanders                       to non-Māori New Zealanders of European
                                                       heritage. Although the exact meaning of the
    The Māori people are the indigenous race of        term Pakeha has been disputed, Pakeha culture
New Zealand. Traditionally, Māori society is           can be defined as “membership in the dominant
characterised by communal living, with social          group and by a particular relationship to the
groupings based on extended families. Hapu             Māori and to the social and physical
(sub tribe) and iwi (tribes) are usually based         environment of New Zealand” (Spoonley, 1994,
upon descent from a common ancestor                    p. 89). Pakeha society is characterised by a high
(Mahuika, 1992). Patterson (1992) describes            degree of individualism and an emphasis upon
Māori culture as having collective ideals, with        personal responsibility and independence rather
wealth and power being attributed to the group         than the collective group (Hofstede, 1980).
instead of the individual.                                Pakeha society can be described as an
    While       historical    records     document     achievement-based society, where leadership
oppression of Māori culture by a dominant              positions are occupied on the strength of merit,
Pakeha culture employing a variety of means            and promotion is based on achievement (Smith,
including oppressive government policy, there          Dugan, & Trompanaars, 1996). Founded on
has been a resurgence of Māori cultural identity.      democratic principles, Pakeha leaders must
Walker (1989) argues that a resurgence of              largely be deemed worthy of the position by the
confidence in Māori identity has manifested            combination of individual achievements,
itself in cultural assertiveness.                      acceptance by the general public, and favourable
    Māori leadership was traditionally exercised       acceptance of what he or she intends to achieve
by male chieftainship and determined by                (Ah Chong & Thomas, 1997).
primogeniture based on the first-born male in
any generation (Mahuika, 1992). Each                   Leadership Perceptions: Implicit Theories of
community was ruled by a rangatira (Māori                             Leadership
aristocracy), with the chief, or the first-born
male of the most senior family, endowed with              Much of the early leadership study falls into
the title ariki. The literal meaning of rangatira is   a category of research known as the trait
‘to weave people together’; a definition of            approach in which the leader’s style,
leadership that encapsulates the interdependent        behaviours, and specific actions were
and collectivist nature of Māori society               determined, taking a leader-centric approach.
(Kennedy, 2000).                                       Research     from    this    perspective    was
    Several studies have been published on             unsuccessful in defining a set of leadership
Māori leadership and its transition into its           behaviours     that  would     guarantee     the
contemporary role in society (Mahuika, 1992;           manifestation of the leadership process (Bass,
Whaiti, 1994; King, 2001; Ra, 2000).                   1990). In recent years, there has been growing
Contemporary New Zealand society has shown             criticism of this approach, arguing that
adaptation to a new style of Māori leadership.         leadership is very much in the eye of the
Māori leadership positions are increasingly open       beholder. Mendl (1995) argues that the follower,
to those with education, leadership skills, and

                                                                                                      2
not the leader or the researcher, defines the        Multifactor Leadership Questionnaire shows
leadership process.                                  similar leadership behavioural characteristics in
   Contemporary studies have more typically          India, Singapore, The Netherlands, Japan,
taken a follower-centric approach that places        China, Germany and Canada (Fiol, Harris, &
more weight on the images of leaders as              House, 1999). This suggests that although each
constructed by followers (Popper & Druyan,           cultural group is likely to attribute different
2001). These studies rely on implicit leadership     characteristics to leadership behaviour, some
theory, which is based on followers’ beliefs         behavioural characteristics, specifically those
about how leaders behave in general and the          associated with transformational leadership are
behaviour they expect from leaders (Den              likely to be universally endorsed as contributing
Hartog, 1999). These beliefs are formed by           to outstanding leadership (Bass, 1998).
implicit memories, which are inflexible, long-
lasting memories based on each individual’s          The Multifactor Leadership Questionnaire-
perceptual experiences of their environment          5X
(Lord & Maher, 1993). Individuals tend to
understand their own implicit memories as            The Multifactor Leadership Questionnaire
knowledge rather than memory (Gardiner &             (MLQ-5X), developed by Bass in 1985,
Java, 1993), and to group non-identical              measures transformational and transactional
memories together to form implicit theories.         leadership behaviour. Transactional leadership
These cognitive frameworks are used during           is that which rewards or disciplines a follower,
information recall and processing to encode and      depending on the adequacy of the follower’s
understand specific events and behaviour             performance (Bass, 1998). The MLQ-5X
(Shaw, 1990). Implicit theories thus provide         investigates relationships between these leader
perceptual blueprints of leadership behaviour        styles and work unit effectiveness and
that define followers’ leadership expectations
                                                     satisfaction. It was developed in response to
and judgements (Rosch, 1978).
                                                     substantive criticism of its predecessor the
   Lord and Maher (1993) claim that while
                                                     MLQ-5R (Bass & Avolio, 2000), and in a cross-
leadership perceptions may not be reality, they
are used to evaluate, and subsequently               validation examination with nine samples, it has
distinguish, leaders from non-leaders. The better    proved to have good construct validity. (For a
the fit between a perceived individual and the       detailed account of validity testing of the MLQ-
leadership prototype, the more likely this person    5X, see Bass & Avolio, 2000.) In its most recent
will be seen as a leader.                            version, the MLQ-5X has been designed to test
   There is evidence that implicit leadership        a “full range” of leadership styles ranging from
theories can increase understanding of the           charismatic to avoidant and laissez-faire (Bass
leadership processes of cultural groups (Mendl,      & Avolio, 2000). The first four factors
1995). Gerstner and Day (1994) examined the          (idealised influence, inspirational motivation,
perceptions of leadership of students from eight     intellectual      stimulation,      individualised
different countries living in the United States of   consideration) are identified as transformational
America. They found that the students from           leadership factors, while contingent reward and
each country had a different conception of           management by exception (active and passive)
leadership, with none of the five most typical       are categorised as transactional leadership
characteristics of leaders in the United States      factors. Laissez-faire leadership or an absence of
being ranked by the subjects. Other studies have     leadership is included to embody the entire
found cross-cultural similarities in the study of    range of leadership styles. The MLQ has been
transformational leadership – leadership which       used in the study of leadership in different
goes beyond ordinary expectations, seeking to        cultures in the international context (Yokochi,
arouse and satisfy higher needs, and engaging        1989; Koh, 1995; Den Hartog, 1997; Carless,
the full person of the follower (Blyde, 1997).
                                                     1998; Geyer & Steyrer, 1998).
For example, a study based on Bass’s (1985)

                                                                                                     3
Bass (1999) argued that transformational               •   Individualised Consideration. A leader
leadership       generates       greater    follower          who shows individual consideration
effectiveness and satisfaction than transactional             treats each follower as an individual and
leadership, and Bass and Avolio (2000), found                 considers their individual needs, abilities
that the most effective leaders encompass some                and aspirations. They help individuals to
transactional but more transformational                       develop their strong points and spend
characteristics. In support of this, Lowe,                    time training and guiding people.
Kroeck, and Sivasubramaniam’s 1996 meta-                  •   Contingent Reward. Contingent reward
analysis of 33 independent MLQ-based studies                  highlights a relationship between leaders
from America, New Zealand, Canada, Japan,                     and followers that stresses exchange,
Singapore, and India concluded that there are                 with the leader facilitating the
strong positive correlations between all                      achievement        of    this     process.
transformational leadership components and                    Reinforcement of this process is
objective and subjective performance measures.                generally positive.
Transactional, contingent reward leadership was           •   Management by Exception. Active
less positively correlated with performance; and              management by exception involves a
passive, management by exception leadership                   leader who actively monitors followers
was negatively correlated with performance.                   to safeguard against mistakes and takes
   Numerous refinements and rigorous testing                  action when mistakes occur. Passive
have shown the MLQ-5X to be valid and                         management by exception involves a
reliable in many studies (Bass & Avolio, 2000).               leader who only intervenes to take
A brief description of the full range of                      corrective action when things go wrong.
leadership dimensions measured by the MLQ-                    Reinforcement of this process is
5X is as follows:                                             generally negative with the use of
    • Idealised Influence (charisma). Leaders                 criticism and negative feedback.
        with idealised influence become role              •   Laissez-faire. This is the avoidance or
        models as followers identify with and                 absence of leadership where the leader
        want to emulate them. These leaders are               avoids getting involved altogether. No
        admired, respected and trusted and are                attempt is made at problem solving or at
        perceived as having extraordinary                     motivating followers, and decisions are
        capabilities,         persistence        and          often delayed.
        determination.
    • Inspirational Motivation. Leaders who                      The New Zealand context
        create inspirational motivation paint a
        clear vision for the followers’ future            To date, most of the leadership research
        state and create the momentum to reach         conducted in New Zealand has not taken into
        that vision through the arousal of team        account cultural differences within New Zealand
        spirit. These leaders provide meaning,         society. Parry (2000) conducted ‘The New
        challenge,        clearly     communicated     Zealand Leadership Survey’ which investigated
        expectations, and a commitment to set          leadership processes and profiled the future
        goals.                                         leaders of New Zealand organisations.
    • Intellectual Stimulation. Leaders who            Additionally, Kennedy (2000) produced a
        exhibit        intellectual      stimulation   discussion paper on leadership and culture in
        encourage followers to be innovative           New Zealand. These studies provided a
        and creative by getting followers to           comprehensive description of New Zealand’s
        readdress old problems in new ways,            dominant pattern of leadership, but disregarded
        think outside the square and regularly         the sub-cultures within New Zealand society.
        examine old assumptions to see if they            In recent years New Zealand has been
        are still viable.                              included in some cross-cultural leadership
                                                       studies that use national borders as cultural

                                                                                                       4
boundaries. For example, in the GLOBE                prototypes between the two largest sub-cultures
project, a study spanning 62 cultures, House and     within New Zealand (Department of Statistics,
colleagues (1999) identified similarities and        1997). It was hypothesised that perceived
differences in leadership behaviour across nine      leadership behaviour would vary as a function
cultural dimensions. They found some                 of cultural difference between Māori and
characteristics that were universally viewed as      Pakeha New Zealanders.
contributing to effective leadership, and some           As it is the first study of its kind on
that contributed to leadership in some cultures      subcultures within New Zealand, this relatively
but impeded it in others.                            simple objective will begin to unearth a more
   While these studies provide valuable insights     holistic picture of the leadership behaviour in
into leadership in New Zealand as a whole, they      this country. With its focus on cultural
fall short of considering potential differences      difference, the study will begin to fill the gap
between groups within the broader cultural           left by previous studies that have encompassed
context, and largely reflect the view of the         New Zealand in their research sample, but have
dominant Pakeha culture and while overlooking        not recognised the sub-cultures within its
potential differences that characterise leadership   shores.
behaviour within New Zealand’s diverse                   A further objective of this study was to test a
cultural make-up.                                    popular research method used in the study of
   However, some studies have explored               leadership within a collectivist culture. The
concepts of leadership within New Zealand’s          literature shows a shortage of well-validated
subcultures. Ah Chong & Thomas (1997)                methodologies for research into leadership in
conducted a within-country sub-cultural study        collectivist cultures (Jung, Bass, & Sosik, 1995).
on Pakeha and Pacific Island New Zealanders.         Therefore the selected methodology was chosen
They concluded that the leadership prototypes        with the intention of exploring its potential fit
held by members of the two ethnic groups             within this context. It is important to test the
appear to have culturally based differences. In a    standard methodologies of leadership research
further study of the New Zealand workforce,          to access their applicability in the context of the
Nedd and Marsh (1983) identified different           increasing interest in cross-cultural leadership.
compliance-gaining strategies of first level
supervisors. These studies illustrate potential                        Methodology
differences in leadership between subcultures in
New Zealand.                                            The Multifactor Leadership Questionnaire
   Although some studies and discussions have        (MLQ-5X) was used to measure perceived
provided qualitative descriptions of Māori           leadership characteristics. This tool was chosen
leadership (Walker, 1993; Diamond, 2003;             due to the breath of its use in leadership research
Henry, 1994), no studies to date have                (Lowe et al., 1996) and its record of high
specifically quantified Māori perceptions of         validity (Bass & Avolio, 2000), as discussed
leadership or produced a broader overview of         earlier. Subjects were asked to respond to 45
Māori leadership characteristics. A detailed         questionnaire items on a 5-point Likert scale.
study of the characteristics of New Zealand          They were asked to rate how frequently each
leaders’ behaviour is important, as New              statement fit the behaviour of the leader they
Zealand’s unique cultural makeup indicates that      were describing. The scale ranged from 0,
it is likely there is a unique set of problems       infrequent ‘Not at all’, to 4, frequently, if not
contributing to the quality of leadership (Parry,    always’.
2000).
   The aim of this study was to determine                                 Sample
whether leadership characteristics of Māori and
Pakeha New Zealanders are rooted in their              This study is based on a sample of New
broader cultural contexts. Specifically, it aimed    Zealanders (N=37), from both Māori and
to identify differences in the leadership            Pakeha cultures. The number of participants per

                                                                                                      5
cultural group is as follows: Pakeha (N = 19),      and Dale Pfeifer sourced the remainder of the
Māori (N = 18). In obtaining this sample, the       Pakeha sample. The questionnaires were
researcher enlisted the help of Matene Love,        distributed by each of the researchers with due
Senior Lecturer in Māori Business at Victoria       regard to the previously mentioned criteria.
University, and Jan Pfeifer, Public Health          Matene Love distributed the questionnaire in
Promoter in the Southland region. This was          both urban and rural localities in the lower
done with the intention of gaining access to a      North Island of New Zealand to participants he
more representative sample of New Zealand’s         encounters during his work as an academic,
population than the researcher would have had       while Jan Pfeifer distributed the questionnaires
access to collecting the data alone.                around rural Southland to participants she
                                                    comes in contact with in her work as a Public
   Firstly, the researcher, in collaboration with   Health Promoter. Fifty questionnaires were
Matene Love, decided on a predetermined set of      originally distributed, Māori (N=25), and
criteria for selecting the participants in the      Pakeha (N=25), with Māori (N=18), and Pakeha
study. The objective of this process was to gain    (N=19), and a total of (N=37) questionnaires
as representative a sample as possible within the   returned. Questionnaires were distributed by
constraints of this study. Paying attention to      hand to each of the participants who were asked
these demographic features will potentially         to return them by hand within two weeks. Those
reduce bias created by a less representative        who did not return the questionnaire within this
sample and increase external validity of this       time were given one verbal reminder to do so
study. The predetermined criteria were as           within the next week. The questionnaires were
follows: a 50% gender split; age grouping           then returned to the primary researcher by post.
(under 20, 20-25yrs, 25-30yrs, 30-40yrs, 40-
50yrs, 50-60yrs); the geographic location of the                     Data Analysis
participants rural (R=25%); or urban dwelling
(U=75%); and a judgement of whether the                The score for each of the 45 items of the
participant was a leader (L=15%); or follower       MLQ-5X was entered into two Excel
(F=85%). Two of these factors (rural/urban and      spreadsheets, one for Māori and one for Pakeha
leadership status) are difficult to define and      New Zealanders. These scores were then
therefore highly discretionary. These were          totalled and the mean was calculated. The mean
classified according to judgments made by the       scores were then divided into their appropriate
participants themselves for the former, and         categories according to their MLQ-5X
based on occupational position (Pakeha) or          classifications (idealised influence [attributed
hereditary position (Māori) for the latter.         and behavioural], inspirational motivation,
However, this process involved some                 intellectual stimulation and individualised
guesswork, as only once the questionnaires were     consideration). The average and standard
returned with completed demographic data was        deviation of the scores from each category were
it revealed whether the predetermined criteria      then calculated using free software available on
were realised. (For further analysis of the         the                  Internet                  at
research sample, please refer to Table I in the     http://www.physics.csbsju.edu/stats/descriptive2
results section).                                   .html. The variance was then calculated to test
                                                    for normal distribution of the two samples. This
           Data Collection Methods                  was done using an F-test in the data analysis
                                                    function of Microsoft Excel. As the variances
   The researcher sent the questionnaires to        were unequal, a two-sample t-test using unequal
Matene Love and Jan Pfeifer who distributed         variance was undertaken (using the t-test
them within the scope of their assigned criteria.   function in Microsoft Excel) to gauge the
Matene Love sourced the urban and rural Māori       similarity of the two sample means. This test
sample, Jan Pfeifer sourced the small sample of     was chosen due to the continuous nature of the
the Pakeha population in rural New Zealand,         data from two independent random samples. A

                                                                                                   6
comparative table was produced to facilitate        legitimacy that characterise transformational
analysis of the research results.                   leaders (Bass & Steidlmeier, 1999) and the
                                                    leadership process. Care and integrity have been
                 Research Ethics                    taken with research findings by making the
                                                    results of the research findings available only
   During the course of this study, due attention   through application to the researcher and the
was paid to ethical research conduct. Before        MLQ organisation.
data collection began, the MLQ–5X was
submitted to Matene Love to check for cultural                          Results
sensitivity to issues surrounding Māori,
including language and protocols. Matene also       The Research Sample
checked the questionnaire for continuity in            Table I provides a summary of the known
frames of reference. In other words, the            demographic features of the research sample.
comprehensibility and compatibility of norms        These demographic features come under the
and values tested in the questionnaire were         categories of ethnicity, age, sex, locality and
checked to ensure a match between the norms         leadership position. As shown in this table the
and values of Māori and Pakeha society.             ethnicity of the sample population was Māori
   A cover sheet attached to each questionnaire     (N=18) and Pakeha (N=19). The age of the
gained informed consent by clarifying the nature    sample population skewed towards the younger
of the research and the responsibility of each of   age categories rather that the older ones. (N=4)
the parties; guaranteed anonymity of all            of the Māori sample came from rural areas of
participants; explained that participation was      New Zealand, while (N=5) of the Pakeha
optional; and offered support by way of the         population came from rural New Zealand. Only
researcher’s contact details to safeguard           a small portion of the sample (N=3) Māori and
participants from harm caused by any issues that    (N=3) Pakeha, can be considered leaders.
may have arisen due to the research.
The research findings must also be considered
with due regard to the power, influence and

                                                                                                  7
Table I. Demographic features of the population sample

    Ethnicity      Age           Sex            Rural/ urban   Leadership
                                                               position
    Māori          < 20          Female         Urban          No
    Pakeha         20 - 25       Female         Urban          No
    Pakeha         20 - 25       Female         Urban          No
    Māori          20 - 25       Female         Urban          No
    Pakeha         20 - 25       Female         Urban          No
    Māori          20 - 25       Female         Urban          No
    Pakeha         20 - 25       Female         Rural          No
    Māori          20 - 25       Female         Urban          No
    Pakeha         20 - 25       Male           Urban          No
    Māori          20 - 25       Female         Urban          No
    Pakeha         20 - 25       Male           Urban          No
    Māori          20 - 25       Male           Urban          No
    Pakeha         25 - 30       Male           Urban          No
    Māori          20 - 25       Male           Urban          No
    Pakeha         25 - 30       Male           Urban          No
    Māori          20 - 25       Male           Urban          No
    Pakeha         25 - 30       Male           Urban          No
    Māori          25 - 30       Male           Urban          Yes
    Pakeha         25 - 30       Male           Rural          No
    Māori          25 - 30       Male           Urban          No
    Pakeha         25 - 30       Female         Rural          No
    Māori          25 - 30       Female         Urban          No
    Pakeha         25 - 30       Female         Urban          Yes
    Māori          25 - 30       Female         Urban          No
    Pakeha         30 - 40       Female         Urban          No
    Māori          25 - 30       Female         Urban          No
    Pakeha         30 - 40       Female         Urban          No
    Māori          30 - 40       Male           Urban          Yes
    Pakeha         30 - 40       Female         Rural          No
    Māori          30 - 40       Male           Urban          No
    Pakeha         30 - 40       Male           Urban          No
    Māori          30 - 40       Female         Rural          No
    Pakeha         40 - 50       Male           Rural          Yes
    Māori          40 - 50       Male           Rural          Yes
    Pakeha         40 - 50       Female         Urban          No
    Māori          40 - 50       Female         Urban          Yes
    Pakeha         50 - 60       Male           Urban          Yes

                                                                            8
The Research Results
                                                              individual consideration; contingent reward; and
   Table II presents the results in scores (on a              management by exception (active). Results were
five-point Likert scale) for both Māori and                   significant on three dimensions; influence
Pakeha      New      Zealanders      with     their           (attributed), inspirational motivation, and
corresponding standard deviations and t-tests.                intellectual simulation. The only exceptions to
As was hypothesised, cultural difference is                   the higher rating were management by
reflected in the assessment of leaders. Māori                 exception (passive) and laissez-faire or the
evaluated their leaders higher than their Pakeha              absence of leadership, in which the situation
counterparts on most dimensions of leadership:                was reversed and Pakeha were scored higher
idealised influence (behavioural and attributed);             than Māori, although these results were not
inspirational motivation; intellectual simulation;            significant.

   Table II.
   Difference between Māori and Pakeha New Zealanders on the MLQ factors (n=37)

     Factor                     Cultural              Average           SD                 T
                                Group
     Idealized Influence        Maori                 13.50             2.503
     (attributed)               Pakeha                10.79             3.706              2.592
     Idealized Influence        Maori                 12.00             3.343
     (behaviour)                Pakeha                10.74             3.177              1.178
     Inspirational Motivation   Maori                 13.28             2.164
                                Pakeha                11.47             2.736              2.216
     Intellectual Stimulation   Maori                 11.72             2.321
                                Pakeha                9.63              3.270              2.231
     Individualised             Maori                 12.39             2.524
     Consideration              Pakeha                10.89             3.264              1.551
     Contingent Reward          Maori                 11.67             2.612
                                Pakeha                9.95              3.566              1.665
     Management by              Maori                 9.56              2.995
     exception (active)         Pakeha                7.95              4.048              1.368
     Management by              Maori                 5.72              2.630
     exception (passive)        Pakeha                6.11              3.740              -.0358
     Laissez-faire              Maori                 4.83              2.526
     Leadership                 Pakeha                5.00              4.243              -0.144

                  Discussion                                  indicates that Māori scored higher than their
   The results support the hypothesis that New                Pakeha counterparts in seven out of nine
Zealanders’ perceptions of leadership behaviour               leadership     factors:    idealised     influence
are rooted in broader cultural contexts. This                 (attributed and behavioural); inspirational
suggests that two subcultures within New                      motivation; intellectual stimulation; contingent
Zealand, Māori and Pakeha, show some                          reward; and management by exception (active);
differences in leadership behaviour.         A                and significantly higher in three of those factors.
comparison of these two cultural groups                       Interesting, Māori scored significantly higher

                                                                                                               9
across three out of five dimensions of               (collectivist) Māori New Zealanders perceive
transformational leadership. This gives tentative    their leaders as more transformational than
evidence that Māori perceive their leaders as        (individualistic) Pakeha New Zealanders
demonstrating more transformational leadership       perceive their leaders to be. This is in line with
behaviours than Pakeha New Zealanders.               previous      research      that   suggests     that
   This result is in line with many other studies    transformational leadership behaviour is more
on cross-cultural leadership that demonstrate        likely to emerge in cultures exhibiting
that leadership behaviour differs between            collectivist values, than in cultures exhibiting
cultures (House, et al, 1999; Brodbeck, 2000;        individualistic values (Jung, Sosik, & Bass,
Lowe et al., 1996). For example, the GLOBE           1995). In support of this, Yokochi (1989)
project investigated the links between culture       attributed the high level of intellectual
and leadership by examining the extent to which      stimulation attributed to Japanese senior
leadership behaviour is universally endorsed or      managers to the Japanese culture that values
culturally contingent (House, et. al., 1999). The    lifelong, continuous learning and pursuit of
preliminary findings of the GLOBE project            intellectual activities (cited in Bass, 1998). This
indicate that cultural difference strongly           indicates that cultural difference could influence
influences the way followers perceive their          the manifestation of transformational leadership
leaders as well as societal norms concerning         behaviour.
status, influence, and privileges granted to             However, some evidence suggests that the
leaders.                                             differences found between perceptions of
   The study of culture gives one explanation        leaders are not necessarily differences in
for this difference in perceived leadership          leadership behaviour but rather a reflection of
behaviour of Māori and Pakeha. Culture can be        differences among followers themselves (Bass
described as a shared value structure that results   & Steidlmeier, 1999). The difference in inherent
in decreased variability in individuals’             cultural values is reflected in the behaviour of
responses to stimuli (Erez & Early, 1993) and        followers and could be the root of different
influences a group’s response to the                 perceptions of leadership attributes. For
environment (Hofstede, 1991). Cultural values        example, in collectivist cultures charismatic
influence the perceptions of the people in each      leadership (idealised influence) may be due to
culture, and are reflected in their behaviour        cultural values that result in followers holding
(Gudykunst, 1997). Research has shown that           an ordinary high level of respect, trust, loyalty
shared value systems differ over several             and obedience to authority (Jung, Sosik, & Bass,
dimensions of culture (Hofestede, 1991).             1995). Additionally, inspirational motivation
Hofestede (1980), in his foundational work on        may result from followers holding this high
worker-manager relationships, demonstrated           level of respect, trust, loyalty, and obedience to
differences across the cultural dimensions of        authority (idealised influence) in combination
collectivism versus individualism, power             with      the     commitment       to     collective
distance, femininity versus masculinity, and         accomplishment as characteristic of collectivist
uncertainty avoidance. A unique set of cultural      cultures (Bass & Steidlmeier, 1999). Therefore,
values is likely to influence the perceptions of     it is possible that the transformational leadership
both Māori and Pakeha cultures (Hofstede,            style of Māori leaders as perceived by their
1991: Mahuika, 1992).                                Māori follower-ship could be rooted in the
   In line with this, the findings of this study     values underpinning Māori culture. It is possible
may be a reflection of the difference in culture     these values result in Māori follower-ship
of Māori and Pakeha New Zealanders. The              behaviour that facilitates the transformational
differences in leadership behaviour as perceived     leadership process, rather than the behavioural
by these two sub-cultures may be a                   characteristics of Māori leaders themselves, as
manifestation of the differing values                indicated by the approach taken in this study.
underpinning each of the cultures. The results of
this study give tentative evidence that

                                                                                                      10
Future Research & Limitations               distinct set of leadership behaviours is required
                                                     to lead diversity within its shores. The
   The research method employed, the MLQ-            identification of such a set could provide the
5X, produced some promising results and              foundations for a model on which to base New
proved an adequate measure of leadership in the      Zealand’s future leadership development. This
cross-cultural context in New Zealand. As            model could offer evidence of how Māori might
interesting data was yielded for both                secure leadership positions in business, or how
(collectivist) Māori and (individualistic) Pakeha    Māori leadership characteristics might be
cultures, this lends support for the use of this     understood advantageously in cross-cultural
research method when investigating leadership        settings.
in collectivist cultures. However, in future            Future research should take a more holistic
studies, complementary research with a specific      approach and focus not just on perceptions of
focus on Māori follower perceptions or the           leaders but on the characteristics of followers
context in which the leader-follower                 and the context in which the leader-follower
relationship is enacted might be important for       relationship takes place. Research suggests that
exploring the particular dimensions of               unique cultural characteristics may influence
leadership in a collectivist culture.                leadership perceptions through the culturally
   Additionally, due to the constraints of this      contingent way in which leader/follower
study, the sample population was too small to        relationships are structured and behaviours are
give an accurate representation of New               interpreted (Chemers, 1997). Therefore future
Zealand’s population. The results are                leadership research could consider the cultural
interesting, but are only indicative. However,       variables      surrounding     the     leadership
this study was intended as a pilot for a larger      relationship, or the effect of leadership
project. The major study includes a much larger      behaviour on followers such as motivation and
sample size and will allow wider reading,            performance.
further testing of the hypothesis, and generation       This study only focused on followers’
of more valid and reliable results.                  perceptions of leadership. It did not investigate
                                                     whether leadership behaviour stemmed from
              Social Applications                    leaders themselves, resulted from followers’
                                                     behaviour, or arose from the cultural context in
   The results tentatively suggest that the impact   which the leader-follower relationship takes
of culture on leadership has practical               place. Without due consideration of these
implications in New Zealand, particularly at a       factors, caution must be taken in generalising
time when people are aware of growing                the results of this study.
multiculturalism. As leading diversity becomes          A further limitation of this study is the
increasingly significant, leaders need to become     selection of the MLQ-5X as the instrument to
more aware of cultural difference and more           measure Māori and Pakeha leadership. The
knowledgeable about other cultures and their         MLQ-5X was developed in the United States of
nuances. The fit between a leader’s behaviour        America. Therefore the scope and primary
and the leadership prototype of a follower have      orientation of this tool is American, and it does
been shown to be critical in the successful          not include all the aspects of leadership which
enactment of the leadership process (Gerstner &      may be important in other cultures. For
Day, 1994; House et. al, 1999). Therefore, in a      example, the MLQ-5X does not account for
cross-cultural setting, ethnocentric leadership      some facets of Māori leadership which have
behaviour will hinder the leadership process         been reported to influence leadership success.
(Hofstede, 1983).                                    This includes family bloodlines, which have
   Clear identification of subcultural leadership    been reported to give leadership status to Māori
prototypes within New Zealand will lead to a         as of right (Mahuika, 1992). To gain a richer
culturally unique ‘blueprint’ of leadership. New     picture of perception of Māori leadership, a tool
Zealand’s unique cultural mix suggests that a

                                                                                                   11
needs to be developed specifically to address the      leadership behaviour. Leadership Quarterly, 10
  New Zealand context.                                   (2), 181–217.
                                                       Blyde, P.N., (1997). A descriptive exploration of
                    Conclusions                          executive      perceptions     of      leadership.
                                                         Unpublished doctoral dissertation, Massey
     This study extends previous cross-cultural          University, Palmerston North.
  analyses by presenting tentative evidence that       Bond, M. H., & Smith, P. B. (1996). Cross-cultural
  leadership concepts are culturally endorsed in         social and organizational psychology. Annual
  New Zealand. It shows differences in perceived         Review Psychology. 47, 205–235.
  leadership behaviour of Māori and Pakeha New         Brodbeck, F. C., Frese M., Akerblom, S., Audia,
  Zealanders. The results of this study can be           G., Bakacsi, G., Bendova, H., Bodega, D.,
  helpful for the leadership practitioner by             Bodur, M., Booth, S., Brenk, K., Castel, P., Den
  providing some insights into the leadership            Hartog, D., Donnelly-Cox, G.,. Gratchev, M. V.,
  behaviour of two of New Zealand’s                      Holmberg, I., Jarmuz, S., Jesuino, J.C.,
  predominant cultural groups. Although Māori            Jorbenadse, R., Kabasakal, K. E., Keating, M.,
  and Pakeha cultures share much, they are also          Kipiani, G., Konrad, E., Koopman, P., Kurc, A.,
  culturally distinct. The ability to build              Leeds, C., Lindell, M., MacZynski, J., Martin,
  conceptual bridges between cultures is                 G. S., O’Connell, J., Papalexandris, A.,
  important in terms of gaining an understanding         Papalexandris, N., Prieto, J. M., Rakitski, B.,
  of the skills and application best needed to lead      Reber, G., Sabadin, A., Schramm-Nielsen, J.,
  culturally diverse populations. The suggestion         Schultz, M., Sigfrids, C., Szabo, E., Thierry, H.,
  of differing concepts of leadership also has           Vondrysova, M., Weibler, R., Wilderom, C.,
  implications for leadership in other multicultural     Witkowski, S., & Wunderer, R. (2000). Cultural
  settings, and for communication programmes in          variation of leadership prototypes across 22
  which the involvement or endorsement of                European countries. Journal of Occupational
  business or community leaders is sought.               and Organizational Psychology, 73, 1–29.
                                                       Carless, S. A., (1998). Assessing the discriminant
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