MASTER IN FOOTBALL MANAGEMENT, METHODOLOGY AND ANALYSIS 2021 -2022 - LALIGA
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Index p04 / Greetings from our President p05 / Greetings from the Master’s Directors p06 / Target Group and Student Profile p06 / Job Opportunities p07 / LaLiga 360º p07 / Careers Service p08 / Employability p09 / Visits to LaLiga Football Clubs p10 / Data Sheet p11 / Full Master´s Degree p12 / Syllabus p14 / Academic Staff p16 / Admission and Registration Process p17 / Contact 2
“ LaLiga is firmly committed to education. By means of a qualified
academic education, their sports professionals may achieve a better
management of football clubs and institutions.
The “LaLiga Business School” is the reflection of the educational
project that our Institution has created and promoted in order to
detect, recruit and train both present and future talent within football
management, methodology and analysis areas.
The Spanish Football League is the best in the world, therefore it is,
extremely important that sports entities that take part in our official
competitions, as well as in other sports, are able to provide their
respective football clubs and institutions with management excellence
by means of qualified and trained professionals.
Thus, LaLiga will use all its experience and knowledge so that the
“LaLiga Business School” guarantees quality courses and nationally
and internationally recognized qualifications to train the best
professionals and get the best managers.
”
Javier Tebas
President of LaLiga
4Master in Football Management, Methodology and Analysis
Greetings from the Master’s Director
Hugo Blanco
Head of LaLiga Sports Projects Area
“ The Master in Football Management,
Methodology and Analysis is the
EThe main objective of each and every
one of the specialisation courses, as well
first postgraduate course that deals as of the Master’s degree as a whole, is
with the complexity of football from to train future football professionals with
a multidisciplinary and transversal the highest quality and rigour so that
perspective. This higher education they can carry out their work in a highly
programme reflects the knowledge, competitive, changing and complex
experience and know-how of LaLiga’s best environment.
professionals.
The training process will be markedly
This Master’s degree consists of four practical in nature. Bearing this objective
modules, each one being also a university in mind, students will have the opportunity
specialization course with its own entity: to experience the daily performance
University Specialist in Game Analysis carried out by the professionals of the
in Football, University Specialist in LaLiga’s Football Clubs. The students of
Management of Youth Academies and this masters will have four visits to LaLiga’s
Grassroots Football Training, University Football Clubs located outside Madrid —
Specialist in Talent and Team Management one per specialist module/course; and four
in Football and University Specialist in visits to LaLiga’s Football Clubs located in
Sports Management in Football. the capital.
Each of the specialization modules/ The staff recruited for this postgraduate
courses will allow students to acquire course is the result of a thoughtful and
the knowledge, competences, skills and balanced selection of academic profiles
abilities necessary to achieve excellence in and LaLiga professionals. Teachers will put
each specific area of action. The contents their talent at the service of the students
of this Master’s degree complement selected to enjoy a unique learning
and enriches each other, providing an experience.
integrated and comprehensive view of the
current scenario of professional football.
”
5Target Group and Student Profile
> Sports managers. > Professional or semi-professional
players.
> Heads of youth academies and
grassroots football schools. > Graduates in areas related to Sports.
> Qualified football coaches. > Other experienced professionals from
the world of football who wish to
> Sports technicians. complete, promote and redirect their
professional sports career.
> Technical coordinators and analysts.
Admission requirements
> To posses a Universtary Degree or higher.
> Preferably to hold an Official Coach Title.
Job Opportunities
After completing this Master’s degree, Students who achieve this Master’s degree
students will achieve professional will have a high level of competence for:
excellence in the performance of the
functions inherent to the following > Managing, planning, designing and
positions within the sports structures of coordinating training projects in the
Football Clubs: grassroots football of clubs, schools
and other sports entities.
> Sports managers.
> Managing and coaching football
> Technical coordinators. teams to achieve the individual and
group objectives proposed.
> Managers of Youth Academies.
> Managing, planning, designing and
> Managers/coordinators of the Youth coordinating the sport project of
Academies Methodology area. any Football Club.
> Coaches. > Analysing and preparing reports on
games, teams and players.
> Analysts.
> Talent scouts.
6Máster
Master en Dirección,
in Football Metodología
Management, y Análisisand
Methodology en el Fútbol
Analysis
LaLiga 360º
Campus
The LaLiga’s new Headquarters.
Activities
> Our students will enjoy a unique > In the course of the Master’s
experience by gaining first-hand programme, our students will try to
knowledge from LaLiga and its Clubs/ solve real cases related to the activities
Public Limited Sports Companies. developed by LaLiga and/or its Clubs/
Public Limited Sports Companies’
> Visits to the Football Clubs of LaLiga activities.
where Clubs/Public Limited Sports
Companies’ professionals (technical > Our students will be able to attend
coordinators, analysts, technical staff any meeting, seminar and internal
and managers of Youth Academies) will committees held by LaLiga.
share their know-how with our students
Training Internships
> The staff will be made up of the best > Internships at the LaLiga’s associated
professionals from LaLiga and its Clubs/Public Limited Sports Companies.
associated Clubs/Public Limited Sports
Companies. > Our students will have a preferential
position in any recruitment process that
> Our students will have access to may be arranged to meet the needs of
exclusive contents of LaLiga. future national and international sports
projects of the LaLiga.
> The Master’s programme is designed,
coordinated and directed by the LaLiga
professionals.
Careers Service
> LaLiga undertakes to offer careers > With over 150 professionals (technical
service for those students who: directors, coaches, trainers, scouts,
successfully complete the whole etc.) spread all over the world in
Master’s programme or any of its 2017, LaLiga opens up a unique and
Specialisation Courses; meet the specific exclusive opportunity for the students
pre-established requirements to take of our master’s degree course to take
part as technical staff in national and part in the projects it develops on five
international sports projects; and, are continents.
selected by the respective head of area
by means of a personal interview.
7Employability
> Entities that have hired our students
LaLiga CA Osasuna
Valencia C.F. Cádiz CF
Real Betis Balompié Santos FC
Valladolid FC FC Midtjylland
RCD Espanyol de Barcelona Cultural y Deportiva
Leonesa
Levante UD
> Entities where our students did their internships
LaLiga Agrupación Deportiva Levante UD
Alcorcón
Real Sociedad de Fútbol Marbella FC
Cartagena FC
Celta de Vigo Valladolid CF
Cordoba CF
Elche CF
Club Atlético Osasuna
Granada CF
Rijeka fc
Real Club Deportivo
de la Coruña Club Deportivo Leganés
8Master in Football Management, Methodology and Analysis
Visits to LaLiga Football Clubs
> Students will make at least 4 trips outside the Community of Madrid (one per module)
and 4 trips in the Community of Madrid, in which they will visit 8 Clubs.
9Data Sheet
Date: Mode: Crédits:
from November, 2021 On-site 60 ECTS
to June, 2022
Schedule:
Fridays
Price:
From 16:00 h to 21:00 h
(5 hours)
Full Master’s Degree: €14,000 (enrolment fees
included) Specialisation Course: €4,650 Saturdays
from 09:00 h a to15:00h
> If you enrol two or more Specialisation Courses you will get a
discount. For further information, please contact the Admissions
(5 hours)
Department.
One Saturday per
> Please, check our website for funding opportunities.
month from 09:00h to 14:00h
and from 15:00h to 20:00h
Vacances:
Location:
Reduced
LaLiga’s Headquarters
group
Calle Torrelaguna 60
28043 Madrid
Accredited by:
10Master in Football Management, Methodology and Analysis
Full Master’s Degree
Master’s Degree
+ 4 University Specialist Certificates
ECTS: 60
Date: from November, 2021 to June, 2022
1. University Specialist 2. University Specialist
in Game Analysis in in Management of
Football Youth Academies and
Grassroots
from November, 2021
to December, 2021 Football Training
Course length: 7 weeks
15 ECTS from January, 2022
to February, 2022
Course length: 7 weeks
15 ECTS
3. University Specialist 4. University Specialist
in Talent and Team in Sports Management
Management in in Football
Football
from May, 2022 to June, 2022
from March , 2022 Course length: 7 weeks
to April, 2022 15 ECTS
Course length: 7 weeks
15 ECTS
11Syllabus
MODULE I MODULE II
University Specialist University Specialist
in Game Analysis in Football in Management of Youth Academies
and Grassroots Football Training
1. Introduction to and 1. Theoretical basis: Introduction to
contextualization of a game Youth Academies Management
analysis department. and Grassroots Football Training.
2. Fundamentals of Game Analysis. 2. Management, organisation
and administration of a youth
3. New Technologies Applied to academy.
Game Analysis.
3. Specific areas within the structure
4. Mediacoach as a Game Analysis of a youth academy.
Tool.
4. Methodological basis for
5. Professional Analysis Models. coaching in grassroots football.
6. Talent-Scouting Processes. 5. The training process for
young football players from a
7. Visits to Football Clubs of LaLiga, comprehensive point of view.
case studies and supervised
tasks. 6. Visits to Football Clubs of LaLiga,
case studies and supervised
tasks.
12Master in Football Management, Methodology and Analysis
MODULE III MODULE IV
University Specialist University Specialist
in Talent and Team Management in Sports Management
in Football in Football
1. Fundamentals of Football Teams 1. Theoretical basis of Club model:
Management. Administration and definition, principles and
mediation of complex dressingroom characteristics of a successful
situations. model based on talent and
organization.
2. Fundamental psychological aspects
to be considered in order to achieve 2. The Sports Manager:
excellence in team management: competencies, skills and abilities
self-confidence, group cohesion, to lead, plan, design, organize
stress-anxiety and and manage the sports project of
motivationactivation. a football club.
3. Skills and competences of the 3. Main legal and financial aspects
coach as a mediator in that any Sports Manager must
dressingroom know.
situations: management,
leadership, communication, 4. Communication strategy as
conflicts resolution, mediation and a fundamental tool in Sports
teamwork. Management. Impact of Sports
Marketing.
4. Techniques and tools used by the
coach to manage dressing-room 5. New technologies applied to
situations: emotional intelligence, sports management, organization
sports coaching and Neuro- and administration.
Linguistic Programming (NLP).
6. Visits to Football Clubs of LaLiga,
5. Visits to Football Clubs of LaLiga, case studies and supervised
case studies and supervised tasks. tasks.
13Academic Staff
Listing of academic staff confirmed to date:
Alberto Iglesias Eduardo Covelo
Head of the Analysis Department of Athletic Director of the youth academy at R.C. Celta
Club’s first-team de Vigo
Ana Merayo García Eduardo Morelló Tomás
Head of the Psychology Derpartment of F.C. Coordinator of psycology at Villareal C.F.
Barcelona
Fernando Sanz
Andoni Zubizarreta Director of Public Relations and Manager of the
Former Sports Director of Olympique de LaLiga Ambassadors and Legends initiative and
Marsella President of the Foundation
Ángel Alcalde Francis Cagigao
Director of the grassroots Tajonar del C.A. Sports Director at Federación Chilena
Osasuna de Fútbol
Ángel Vales Vázquez Francisco Joaquín Pérez “Rufete”
Specialised Teacher and Former Head of Professional Football Director at Real Club
Analysis at Liverpool F.C and Spanish national Deportivo Espanyol
team
Hugo Blanco Pita
Antonio Fernández Identity Director and Assistant of Sports
Sports Manager at Cádiz C.F.
Management at R.C.D. Espanyol
Arturo Martínez Noval
Imanol Ibarrondo
Coach at Real Sporting de Gijón and Director at
Head of Emotion and Performance at Real
Be You Be Different
Sociedad de Fútbol
Carlos Casal López
Isabel García Carrión
Sports Project Coordinator at LaLiga
Sports Psycologist at Eduvic SCCL for a Fotball
Club at Pimera Iberdrola
David Casamichana
Physical Trainer at Real Sociedad de Fútbol
Javier Miñambres
David García Sports Director at R.C. Celta de Vigo
Methodology Coordinator at LaLiga
Javier Vidales
David Llopis Sports Director of the youth academy at Club
Head of Self Development Department and Atlético de Madrid
Performance Optimization at LEVANTE U.D.
14Master in Football Management, Methodology and Analysis
Jesús Olivera Pep Segura
I+D+i Department at Sevilla C.F Former Sports Director at F.C. Barcelona
Joan Vilá Ramón Rodríguez “Monchi”
Former Methodology Director at F.C. Barcelona Sports General Manager at Sevilla Football
Club
José Antonio Prieto "Cata"
Head of technical secretary at C.A. Osasuna Raúl Ojeda
Head of competitions at LaLiga
José Carrascosa Oltra
Sports Psycologist at SABER COMPETIR, Raúl Peláez
VALENCIA CF and IMEDUCV Alto Rendimiento Head of the Technology, Innovation and
Analysis Area at Football Club Barcelona
José Luis Sánchez Vera
Former Head of Performance Analysis Roberto Olabe
Department at Club Atlético de Madrid Professional Football Director at Real Sociedad
de Fútbol
José María Amorrortu
Coach, youth academy director and sports Tomás García Calvo
director University of Extremadura
Juan Carlos Álvarez Campillo Santiago Coca
Coach and mental trainer of elite sports Expert teacher in leadership and teams
management
Juan Florit Zapata
Head of Sports Projects Department at LaLiga
Luis Arnau
Director de metodología del Villarreal C.F.
Miguel Ángel Gómez
Sports General Director at Real Valladolid Club
de Fútbol
Óscar Garro
Technical Director of the youth academy
at Deportivo Alavés
Pablo Rodríguez
Asistant Coach at Villarreal C.F
15Admissions
and Enrolment Procedure
1. Contact the Admissions Department.
2. Send your updated CV and Motivation Letter.
3. First interview with LaLiga Business School.
4. Second interview with a recruitment specialist company.
5. Analysis and internal review of the process.
6. Enrolment confirmation: payment of place reservation fee.
Place
Reservation Registration is open from
November 1, 2020.
1.000 €
Admissions Department
> Email: business-school@laliga.es
> Phone Numbers: +34 912 055 000 | +34 660 953 477
16Master in Football Management, Methodology and Analysis
17CONTACT www.business-school.laliga.com business-school@laliga.es +34 912 055 000 +34 660 953 477
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