NEW ITALIAN CINEMA 2018 SAN FRANCISCO ITALIAN FILM FESTIVAL - CORPORATE AND DONORS OPPORTUNITIES

NEW ITALIAN CINEMA 2018

         SAN FRANCISCO
   ITALIAN FILM FESTIVAL

    CORPORATE AND DONORS
            OPPORTUNITIES

VOGUE THEATRE | Nov 30-Dec 2, 2018

WHAT’S NEW ITALIAN CINEMA?
Presented by the Italian Cultural Institute of San     DOCUMENTARIES have become a favorite of                    Your support to NEW ITALIAN CINEMA in-
Francisco and New Italian Cinema Events of Flor-       the Bay Area’s younger generations, and our                creases your profile within the Greater Bay
ence, Italy, New Italian Cinema is an annual           festival pays an attentive homage to the phe-              Area community by connecting you with all
showcase of contemporary Italian movies. The           nomenon with works that bring together Italy’s             those interested in a better lifestyle, allowing
five-day festival is dedicated to bringing Italy’s     sensibility for social issues and the visually aes-        you to position your company as leader in
newest directors to Bay Area audiences and cele-       thetic tradition of design and fashion.                    business-for-culture practices to a receptive
brating the country’s rich cinematic tradition.                                                                   audience.

                                                       SPECIAL EVENTS Next to the feature films in
A UNIQUE AUDIENCE                                      competition, New Italian Cinema is also pre-
New Italian Cinema attracts a diversified and en-      senting a few of the most interesting films from
gaged combination of people that has been fol-         Italy’s recent production. Renowned directors
lowing us over time, as well as a consistently in-     (think of Paolo Sorrentino and Paolo Virzì) and
creasing number of new supporters drawn by our         popular actors and actresses are invited to                ITALIAN CULTURAL INSTITUTE
public relations efforts. The demographic of our       attend special event screenings and exclusive              OF SAN FRANCISCO
audience has shifted from mostly Italians living       receptions.                                                Founded in 1978, the IIC of San Francisco is an
abroad to a growing number of movie fans, and                                                                     official branch of the Italian Government, dedi-
especially of lovers of the Italian lifestyle.                                                                    cated to the promotion of the Italian language
                                                       WHY SUPPORT?                                               and culture in the United States through the
                                                       Excellent Exposure for Your Organization                   organization of cultural events.
FIVE DAYS OF IDEAS, ENGAGEMENT                         Cinema has long been a vehicle for the promo-
& ENTERTAINMENT                                        tion of Italy in the world: every set, every loca-         N.I.C.E. FLORENCE
This year New Italian Cinema will be held at the       tion becomes an opportunity to admire Italian              Based in Florence, Italy, N.I.C.E. is a non-for-
Vogue Theater, November 30-December 2, 2018.           fashion, furniture, food, wines — in a word, to            profit cultural organization founded in 1991 by
                                                       breathe in the Italian style. This three-day expe-         a group of film professionals. It has grown into
IN COMPETITION Each year, seven features by            rience provides excellent exposure, with access            one of the most important expressions of Ital-
up-and-coming directors are screened at the fes-       to an international and refined audience. One              ian cinema abroad, fulfilling its goal of pro-
tival and compete for the City of Florence Award.      can think of New Italian Cinema as a unique                moting Italian films and filmmakers, through a
Honoring their first or second feature, the Award      opportunity for name recognition, or brand                 series of film festivals and cultural exchanges.
is decided by audience ballot in San Francisco and     awareness and communication for companies                  For the past 20 years, N.I.C.E. has been the co-
announced at the Closing Night presentation.           engaged in one of the most profitable markets              presenter of New Italian Cinema in collabora-
                                                       today.                                                     tion with the Italian Cultural Institute.

    SF New Italian Cinema | www.newitaliancinema.org                                   Presented by the Italian Cultural Institute, SF | New Italian Cinema Events, Florence

PARTNERSHIP OPPORTUNITIES
                         FEATURE                           FRIEND   DONOR    PARTNER   SPONSOR
                                                            $500    $1,000    $2,500    $5,000

Event pages on www.newitaliancinema.org and
www.iicsanfrancisco.esteri.it for 12 months                                           
Printed event promotional pieces, e-newsletters &
social media                                                                          
Event signage                                                                         
Recognition on all press releases                                                     
Complimentary tickets                                                                 
Company logo on Sponsor Page on newitaliancinema.org                                   
Company logo on event interstitials projected on stage                                 
5 Social media mentions during the Festival                                             
Recognition from podium on Day 1                                                        
An exhibit space for company’s branded giveaways or
membership materials                                                                    
Company commercial at the start of each film                                             
Recognition at all receptions                                                            
Tickets to Exclusive Dinner event with directors and ac-
tors                                                                                     

MEDIA PARTNERSHIP

      Goods and Services will be assessed by New Italian Cinema at cash value of the items or services donated.
      That dollar value will be applied to the levels of sponsorship outlined above.

       Video, photography and editing

       Advertising     and promotion

       iPhone applications

       Web advertising        and promotion

       Editorial placements

       IF YOU ARE INTERESTED OR HAVE ANY QUESTIONS, PLEASE CONTACT

       FRANCA CAVALLARO                                    SHARON MEAGHER
       415.788.7142                                        415.235.5230
       FRANCA.CAVALLARO@ESTERI.IT                          SEMEAGHER@MSN.COM

SF New Italian Cinema | www.newitaliancinema.org                     Presented by the Italian Cultural Institute, SF | New Italian Cinema Events, Florence

Bay Area Film Programs, Schools and
Organizations
IIC SF has a working relationship with
the following Bay Area organizations & colleges:

   Asian Art Museum
   Humanities West
   Jewish Community Center of San Francisco
   Museo Italo Americano
   San Francisco Italian Athletic Club
   San Francisco MOMA

   Academy of Art University
   Art Institute of California | San Francisco
   California College of the Arts
   California State University | Chico
   De Anza College
   Fashion Institute of Design & Merchandising
   French American International School
   International High School
   La Scuola International School
   Lowell High School
   Ruth Asawa San Francisco School of the Arts
   San Francisco State University
   San Jose State University
   Santa Clara University
   Stanford University
   University of California | Berkeley
   University of California | Davis
   University of California | Santa Cruz
   University of San Francisco
   University of the Pacific                      VOGUE THEATRE

IIC SAN FRANCISCO DEMOGRAPHICS
MEMBERSHIP DISTRIBUTION                                            NEWITALIANCINEMA.ORG
Your brand will reach over 10,000 followers through a combina-
tion of social media campaigns, electronic marketing and print.

Our membership is located throughout Northern California and
beyond:
   San Francisco City 61%
   Oakland/Berkeley/East Bay 12%
   Silicon Valley/San Jose 11%
   Peninsula/San Mateo 4%
   Marin/Sonoma/Napa 4%
   Contra Costa 2%
   San Joaquin Valley 1%
   Central Coast 1%
   Other Areas 4%

NEW ITALIAN CINEMA | 2016 TICKET BUYERS DISTRIBUTION
Total attendance         1,795 (avg. 125 per screening)
San Francisco            89%
Out of town              11%
Age groups
                          Students 15%           Seniors 12%
                          25-40yr 32%            41-65yr 41%

IF YOU HAVE ANY QUESTIONS OR ARE INTERESTED IN OTHER SPONSORSHIP
OPPORTUNITIES, WE’LL BE HAPPY TO CREATE A CUSTOM PACKAGE.

     SF New Italian Cinema | www.newitaliancinema.org                   Presented by the Italian Cultural Institute, SF | New Italian Cinema Events, Florence