New Varieties 2021 - Benary
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New Varieties 2021
Beauty inside –
Say it with
flowers! For more than 175 years Benary is creating outstanding orna-
mentals. Our breeding activities have developed some of the
leading annuals, perennials and potted ornamental plants.
Benary operates three breeding facilities: in North America, the
Netherlands and Germany. This brings us closer to you and
your markets.
Our main focus is on developing and selling flower varieties for
the professional bedding plant market – bringing beauty
to the world.
Known worldwide as a leader in Begonias, Benary’s fine
assortment includes some of the industry’s most sought after
varieties in Pansies, Pentas, Petunias, Marigolds, Impatiens and
Rudbeckia, just to name a few.
Our professional quality products are offered to growers
through our wide network of distributors and brokers around
the world.
Our long history as an independent family-owned business has
allowed us to live our passion for breeding and to stay inspired
by the beauty of our industry.
Our breeding team strives to continuously develop excellent
new varieties in professional seed quality.
Thank you for working with us!
Your Benary Team
Contact us– we are committed to your success!
Matthias Mart Jennifer Calhoun Doreen Rowe Heidi Sweeney
Sales & Marketing Manager NA Marketing Specialist Customer Service Customer Service Assistant /
mmart@benary.com jcalhoun@benary.com drowe@benary.com Inventory Planner
hsweeney@benary.com
Please contact us for further assistance.
The North American Benary team is available to support you and assist with your individual
needs. We are committed to your success and are happy to answer any questions. Our seed
storage and distribution departments in Hann. Münden, Germany and DeKalb, IL, USA provide
fast order processing and prompt shipping to our customers.
www.benary.com
1
Groovy Orange
Table of Contents
Begonia x benariensis BIG® Begonia boliviensis Groovy Rudbeckia hirta Cheyenne Gold
4 10 20
„I’m kind of a BIG® deal.“ The perfect basket item. Bold color for the garden.
BIG® begonia, the most trusted Mounded semi-training, and well Huge, weather-tolerant blooms stand up to
begonia in its class. Period. branched plant. all kinds of weather. Great pollinator plant!
12 Begonia tuberhybrida
Nonstop™ 21 Rudbeckia hirta
Amarillo Gold 26 BeGreen
Priming
13 Begonia tuberhybrida
Nonstop™ Mocca 22 Petunia x hybrida
SUCCESS!® HD 27 GlobalG.A.P.
14 Begonia x hybrida
Funky™ 22 Lewisia cotyledon
Elise 28 Sempervivum
Hippie Chicks
16 Begonia semperflorens
Super Cool 23 Viola cornuta
Admire® 30 Verbena speciosa
Imagination®
18 Celosia cristata
Brainiac 24 Benary’s BeGreen
Initiative 31 Primula elatior
Crescendo™
www.benary.com 4
BIG® Begonia, the most trusted
begonia in its class. Period.
www.benary.com
5
Begonia x benariensis
BIG®
BIG® landscaping
Easy, colorful, fun! #imkindofaBIGdeal
Uniform young plants
Extraordinarily different ...
• Most vigorous, well-branched landscape begonia on the market
• BIG®s are 2 weeks earlier than competing varieties
• Large (3” / 8 cm), showy flowers are held above the foliage for maximum show
• Thrives in a wide range of climates and soils; can be planted in sun or shade
New Imp.
Deep Rose Pink Bronze Leaf Pink Green Leaf Red Bronze Leaf
Bronze Leaf U.S. Patent No.: 9,295,208
New
Red Green Leaf Rose Bronze Leaf Rose Green Leaf White Green Leaf
U.S. Patent No.: 9,295,209 Utility Patent Pending
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6
New
Making a BIG® bang
this spring!
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7
Begonia BIG® in Berlin
BIG® Profits
The benefits of BIG® begonias are not only in their
impressive flower power, but also in their ability to
increase your bottom line.
Low Maintenance:
• Self-cleaning habit
• Heat and drought tolerant
• Reduced fungal problems
Economical:
• Well branched plants fill in quickly
• Plant on 12” (30 cm) centers
• Fewer plants needed for coverage
Versatile:
• BIG®s thrive in a wide range of climates and soils
• Plant in sun OR shade
• Performs anywhere
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8The star of Berlin. At home anywhere everywhere.
BIG® Begonia, the most trusted begonia in its class. Period.
BIG® Begonia at its home turf on a hot August day in Germany, in front of
Deutscher Reichstag. BIG® has been thriving in the rain, heat, full sun and
shade of the Berlin summer. Looks better than ever!
From young plant to
prolific blooming
Profitable young plant production
• Excellent germination rates
• Uniform plug development
• High percentage of usable plugs
Timing: BIG® Series
Days from sowing
(European data)
White Green Leaf NEW
Red Green Leaf
Deep Rose Bronze Leaf NEW
Red Bronze Leaf Imp.
Pink Bronze Leaf
Rose Green Leaf
Pink Green Leaf
Rose Bronze Leaf
90 95 100 105 110
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9Rose
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10• Very uniform series across colors
• Clear vivid colors from a distinct series
• Bigger flowers and petals than competing varieties
• Round mounded, semi-trailing habit on shorter
flower stems eases shipping/transport Orange
• High germination rate and plug performance
Begonia boliviensis
New
Groovy Series
Groovy Mellow Yellow –
Rocking the Market
Mellow Yellow Orange Red
Rose White Mix
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11Mix Fire
Begonia tuberhybrida
NonstopTM
Appleblossom Deep Rose Deep Salmon
• Early lateral branching yields a full, mounded plant habit
• Large, fully double flowers 3-4” (7,5-10 cm)
• Best for premium quality production New
Fire Orange Pink
New
Red Rose Petticoat Sunset
White Yellow Yellow Red Back
Mix
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12White
• The only comprehensive dark leafed
tuberous begonia series on the market
Begonia tuberhybrida • Highest transplantable seedlings
in the industry
Nonstop Mocca TM
• Full, round plant habit ensures there are no
“bald spots” on the plant
• Comprehensive color assortment
for growers and retailers
Bright Orange Cherry Deep Orange
New
Deep Red Pink Shades Red
Cherry
Scarlet White Yellow
Mix
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13Orange
• Easy to grow and ship • Reliable high germination rates
• Great performance in mixed containers • Great consumer appeal
• Grow in partial to full shade
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14White
Begonia x hybrida
FunkyTM
Outstanding show in
baskets and containers
Light Pink Orange
New New
Pink Red Scarlet White Mix
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Pink 15White Red
Begonia semperflorens
New
Super Cool Series
Blush Pink Red White Mix
Energy
saving crop
with high
vigor
Pink
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16Super Cool –
the cool grown begonia
Mix
• Can be cultivated at cooler temperatures • Earliness close to Sprint
together with pansies
• Well-branched, extremely large flowers, very floriferous
• Energy saving crop with high vigor
• Works in pots, packs and the landscape
• Habit between Sprint Plus and Super Olympia™
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17Mix
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18• Densely crested heads in vibrant colors
• Early flowering with a compact and uniform habit
• Recommended for commercial bench runs in pots or packs
• Heat lover, loves full sun and hot summer conditions
in moderate climates Mad Magenta
• Very well suited for use in landscape settings
Celosia cristata
New
Brainiac Series
Consumers will
remember the name and
love the performance!
Mad Magenta Raven Red Think Pink
Lightning Yellow Robo Red (only in Mix) Mix
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19Rudbeckia hirta
New
Cheyenne Gold
• Genuine sun lover
• Adds bold, stunning color to the garden
• Huge golden yellow flowers up to 6” (15 cm) diameter
• Rain tolerant flowers
• Perfect cut flower item with long vase life
• Attracts bees and butterflies
• Flowering from June to frost
Summer couldn’t be better!
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20Rudbeckia hirta
New
Amarillo Gold
• Fleuroselect Gold Medal Winner 2021
• Amarillo Gold – Treasure for pot and
bedding plant sector
• Alluring huge flowers on short stems
• Similar look to Prairie Sun but more compact
• Very well suited to pots, beds and
cut flower gardens
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21Petunia x hybrida grandiflora
SUCCESS! HD
• Genetically compact series for “high density” production
• Unbeatable in earliness and uniformity
• Full packs, pots or baskets
• Extremely vivid colors – 8 in the series
New
Blue Burgundy Light Pink
Pink Red Rose Star
White
Salmon Morn White Mix
Lewisia cotyledon • First year flowering perennial • Use as indoor and outdoor plant
Elise • Long flowering season • Heat and drought tolerant
ApeX / FastraX
New
Ruby Red Ultra Violet White Mix
www.benary.com
22Red
Viola cornuta
Admire®
• Better branching for more flowers
• Early, consistent pack performance
Blue Deep Blue Deep Marina Deep Purple Face
• Uniform timing across the series
• Uniform plant habit
• Superior performance in both
fall and spring
Denim Jolly Face Lavender Pink Face Lemon Purple Wing
New
Marina Neon Purple Wing Orange Purple Wing Orchid
Pink Pink Surprise Purple White Face Red Blotch
White
Ruby Gold White White Purple Wing Yellow
Yellow Blotch Yellow Purple Wing
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23Straight forward ecological solutions
with sustainability
Benary’s BeGreen Initiative
“Being green” –
This task involves many facets of
entrepreneurial responsibility such as:
Sustainable production
Preserving our resources
Acting socially minded
BeGreen is a sustainable concept by Benary
BeGreen regarding our seed means:
Chemical free seed treatments
for healthier plants
for happier customers
for being a true green thinking and
acting company in our industry
www.benary.com
24Breeding goes hand in hand
with seed technology
Esthetics, performance and sustainability are our breeding ambitions.
Our breeding teams strive to continuously develop excellent new
varieties in professional seed quality.
BeGreen with Benary –
for healthier plants and happier customers
Benary seed technology has developed chemical free priming
for your eco-friendly production.
Neonicotinoid-free production has been our standard at Benary
since 2017.
Benary is GLOBALG.A.P. certified.
Go to www.globalgap.org for details.
Our in-house lab provides support and eco-friendly, innovative
solutions for our Seed Technology Lab and Breeding Departments.
We at Benary care about you,
your customers and the environment.
www.benary.com
25Seed Technology
Made by Benary
BeGreen Priming –
The chemical-free way
of seed processing
We at Benary feel responsible for the future;
for straight forward ecological solutions
with sustainability.
“Priming” is a specialized seed technology which
speeds up germination and increases uniformity.
Currently seed processing companies are using
fungicides and other chemicals when priming
Pansies and Violas.
Benary developed an innovative priming method:
“BeGreen Priming”.
We are the first seed breeding & seed processing
company for ornamentals to deliver chemical-free
primed seeds to our customers. No fungicides are
applied. Thus Benary has taken a big step forward
to protect our environment.
BeGreen with Benary –
for healthier plants and
happier customers
www.benary.com
26We care – we deliver sustainable
seeds with “beauty inside”
We are proud to announce that Benary is a member If you are interested in more
of GLOBALG.A.P. detailed information please
contact customer service or
The vast majority of Benary seeds are produced at locations with your area sales manager.
certified Good Agricultural Practices either by GLOBALG.A.P. or
localg.a.p.
Also see
www.globalgap.org/uk_en
GLOBALG.A.P. is the worldwide, highly recognized
standard for Good Agricultural Practices
G.A.P. ensures high quality products by
• Preserving of resources
• Acting socially minded
• Sustainable productionHippie Chicks: Comparison untreated vs. BeGreen ApeX treated seed
Untreated seed BeGreen ApeX Pellet
(3 wks / 10 wks) (3 wks / 10 wks)
www.benary.com
28New
Sempervvivum
Hippie Chicks
Outstanding show in
baskets, containers,
and beddings
• BeGreen ApeX Pellet: Easy sowing, increased • Evergreen, winter-hardy
young plant yield, chemical-free treatment
• Attractive structural plant for rock gardens,
• Mixture of a variety of colors mixed containers, green roofs
• Succulent leaf rosettes • Use also as indoor plant
• Non-branching flower spikes • Very popular succulent
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29Verbena speciosa
Imagination®
• Now chemical-free priming for eco-friendly production,
speeding up germination and increased uniformity
• AAS and Fleuroselect Winner
• Suitable for pots, mixed containers, window boxes,
hanging baskets, beddings, and ground covers
• Profusely branching stems
• Heat tolerant
• Clusters of deep violet-blue flowers
Comparison untreated seed
vs. BeGreen Priming
After 16 days at 24 °C
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30Orange
Comparison untreated seed
vs. Priming
Primula elatior New
Product
Crescendo® Form
After 16 days at 24 °C
Bellarosa Blue Bright Red
Orange Rose Shades Yellow
Mix
White Wine
• Uniform series across the whole color range • Sow in July for late January flowering
• Extremely winter hardy, Crescendo® Primula can be • Crescendo® Primula can be grown under cooler temperatures,
used much like a pansy in Northern climates cutting production costs for the grower
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31Rudbeckia Cheyenne Gold
03/20_NV_INT/DE_1000_ Any liability for missprints excluded. / Für Druckfehler keine Haftung.
Ernst Benary of America, Inc. Ernst Benary of America, Inc.
2759 Wagner Court, Suite A 195 Paulsen Road
DeKalb, IL 60115-8732, USA Watsonville, CA 95076, USA
Phone: 815 756 4546 Phone: 1-844-423-6279
Fax: 815 756 9128 Fax: 1-831-741-4224
E-Mail: info@benary.com E-Mail: info@benary.com
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