Offical acclaim for rapid and healthy growth - THETA Foods Co.

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Offical acclaim for rapid and healthy growth - THETA Foods Co.
The Magazine for the Food and Drink Industry                        Issue 01 Volume 20 £4.50

    F MC G

 Offical acclaim for rapid
   and healthy growth
      Although Ofishial Foods Ltd only started trading in June 2015, the strength
  and quality of its offering has ensured that the business, which specialises in the
 production and delivery of frozen ready meals to residents of retirement homes, has
 not only hit the ground running but has also attracted award recognition in the form
   of the Health and Vitality Honours Product of the Year award 2017.
Offical acclaim for rapid and healthy growth - THETA Foods Co.
Offical acclaim for rapid and healthy growth - THETA Foods Co.
F MC G                                    Contents
FMCG Magazine is a Codeblue                 News Section.............................................................4
Media Publication

Codeblue Media Ltd,
2 Spring Bank,
                                            Food & Drink Section News....................................9
New North Road,
Huddersfield
                                            Hendersons................................................................10
HD1 5NB

© CODEBLUE MEDIA Limited. All
                                            YPO.............................................................................11
                                                                                                                                 News P5
contents are copyright. All rights are
reserved. No part of the publication
                                            Inver House Distillery................................................12
may be stored in any retrieval system
or transmitted in any form without
                                            Casey’s Eurospar........................................................14
prior written permission from the pub-
lishers. Whilst every effort is made to     Mrs Unis.....................................................................14
ensure accuracy, no responsibility can
be accepted for inaccuracies however        Ofishial Foods Ltd......................................................15
caused. Contributed material does
not necessarily reflect the opinion of      The Green Pastures....................................................18
the publisher. The editorial policy and
                                                                                                                                 YPO P11
general layout of this publication are at   Jug and Bottle............................................................19
the discretion of the publisher and no
debate will be entered into.                Mackenzies.................................................................20

No responsibility can be accepted           Heydon Village Tea Room.........................................21
for illustrations, artwork or photo-
graphs whilst in transmission with          Campbell’s of Leyburn...............................................22
the publishers or their agents unless a
commitment is made in writing - prior       Omorphia Taverna.....................................................23
to the receipt of such items.

                                            Friends House (London) Hospitality Ltd..................24                           Mrs Unis P14
Editor
Nigel Martin
                                            skosh...........................................................................26
T 01484 441 420
E nigel.martin@codebluegroup.co.uk
                                            Speyside Brewery......................................................27
Editorial Staff
                                            Queen of t owd Thatch...............................................29
Lauren Martin
Naomi Martin
editorial@codebluegroup.co.uk
                                            The Wheatsheaf.........................................................30

News Desk
                                            Manufacturing & Logistics Section News............31
                                                                                                                                 Scotts Crispy Onions P32
T 01484 441 425
E Editorial@codebluegroup.co.uk
                                            Scotts Crispy Onions..................................................32

Studio Manager                              Arbikie Highland Estate............................................34
Chris Bagley
E: studio@codebluegroup.co.uk               Heather Hills Farm....................................................35

Feature Management Team                     Theta Foods Co..........................................................36
Jacqui Tillotson
Richard Allsop                              Chilled & Frozen Section News..............................37
Louise Walker-Hale
                                                                                                                                 Arbikie Highland Estate P34
Jo Adams                                    Grocery & Produce Section News..........................38
Offical acclaim for rapid and healthy growth - THETA Foods Co.
News section
                                       e: editorial@codebluegroup.co.uk / nigel.martin@codebluegroup.co.uk

Creating your kitchen                        London re-established as gin
on time and on budget
For 23 years, Sprint Group has been
                                             capital of the UK
creating stunning, yet practical and         London is in the grip of a
hard-working commercial kitchens and         gin boom with the capital
bars.                                        now boasting at least 24 gin
   Based in the heart of England, the        distilleries, accounting for
family-owned firm is undergoing an           one fifth of the total number
exciting period of expansion with a          in England.
growing client base. Sprint Group has           In a recent survey 28 per
just featured in the Worcestershire          cent of London adults said they
Growth Barometer 2017, which lists the       drank gin – the highest of any
county’s 50 fastest-growing mid-sized        region in the UK. But London
businesses, and was the highest placed       gin makers have called on
company in Wychavon district where           the Chancellor to put planned
Sprint is based.                             spirit duty on ice ahead of
   The firm designs, delivers and installs   the Budget this month and
high quality commercial kitchens,            support creative start-ups
sourcing equipment from leading              who have helped drive the            operations to the capital          surge in numbers of gin
industry brands, and provides reactive       gin renaissance.                     this year.                         distilleries and bars opening in
and planned maintenance including a             Four London distillers have          Hayman’s gin have moved         London is a real bonus for the
comprehensive refurbishment service.         teamed up with the Wine and          their distillery to Balham,        Capital bringing a welcome lift
   Launched in 1994 with £1,500, Sprint      Spirit Trade Association, and        less than four miles from          to the economy, tourism and
Group has grown organically without          17 other distilleries nationwide,    where there first gin distillery   also creates jobs.
the need for bank funding. Clients and       to write to the Chancellor           was located.                          “Instead of supporting these
suppliers can rest assured they are          calling for him to scrap                James Hayman said: “At          industries who are already
working with a company operating on a        planned duty rises for the           a time of great uncertainty        reeling from a big tax hit
firm financial footing.                      second time this year.               for the UK regarding our           in March the Chancellor is
   Founder David Ryan masterminded              In March the Chancellor           future International trading       expected to hit them with
the company’s growth into one of the         increased spirit duty by             relationships, it is imperative    another rise this month.
UK’s leading operators in the industry       inflation at 3.9 per cent which      that the government supports       We are calling on Philip
with many household name clients             added 30p to an average priced       products made in England.          Hammond to scrap planned
including The Ivy Group of Restaurants,      bottle of spirits. Yet despite the   The resurgence of gin has had      rises which would give the
Brasserie Blanc, Tortilla and Bill’s.        rise, the Chancellor now plans       such a positive impact on our      London distillers a significant
   Sadly, David passed away earlier          another increase to spirit duty      economy and the government         boost which will also
this year, leaving the company in            again, just eight months after       needs to ensure this can           benefit consumers.”
experienced hands with sons Ross and         the last one, by 3.4 per cent        continue by not increasing            British gin has become the
Luke proudly continuing their father’s       adding another 26p to bottle.        duty further.”                     stand out success story when
legacy.                                         The sneaky inflationary              Alex Wolpert, founder           it comes to growth in the
   Operations director Ross Ryan said:       increases are part of a              of the East London Liquor          spirits category and continues
“Whatever the estate, Sprint Group           government policy planned            Company, said: “We absolutely      to smash record sales both at
understands the challenges, and will         to last for the duration of this     support a freeze to spirit         home and abroad.
deliver innovative, energy efficient         Parliament, which means the          duty, particularly as this            The WSTA’s most recent
solutions aimed at increasing clients’       Government is set to rake in         is an opportunistic second         sales figures show more people
profitability and enhancing their            £2bn from British gin over the       increase this year at a time the   are enjoying a gin at home
reputation.”                                 next five years.                     government knows only too          than ever before, with gins
   To deliver on increasing demand and          Entrepreneurial spirit            well that alcohol sales increase   sales in our supermarkets and
to drive forward the company’s strategy,     makers are warning that              considerably over the festive      shops breaking the £500m
Ross has made key appointments in            the tax burden will stifle the       period; duty already accounts      barrier for the first time, up
sales, design and project management         growth of innovative, creative       for approximately 40 per cent      £200m since 2012.
in 2017.                                     start-ups who have helped            of our bottle price. With the         This is the equivalent of
   “Although we are a forward-thinking       drive the gin renaissance and        current economic landscape,        36.3m bottles sold in the last
organisation with our finger on the          allowed British gin to break         including the cost of living       12 months, up nearly half a
pulse of a fast-changing sector, we          records both home and abroad.        increasing and wages at an         million bottles on last year.
haven’t lost sight of our mission to            London has seen over 20           all-time low, the consumer            In our pubs bars and
provide high standards of service and        specialist gin themed bars           ends up being the one to foot      restaurants 8.3m bottles of gin
the speed of response to customers           open in the last couple of years     the chancellor’s duty increase,    were sold worth £687m in the
on which the company’s success was           helping to quench the capitals       perpetuating the problem of        same 12 months.
founded,” he added.                          thirst for the quintessentially      the public’s expendable income        If you tot up the on and off
   To discuss your next restaurant or bar    British spirit.                      being further reduced.”            trade sales of gin in the UK in
project, call Sprint Group                      One gin maker whose family           Miles Beale, Chief Executive    the last recorded 12 months
on 01386 555922                              started making gin in London         of the Wine and Spirit Trade       Brits have bought 44.6m
                                             over 150 years have returned         Association, said: “The recent     bottles worth £1.2bn.
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Offical acclaim for rapid and healthy growth - THETA Foods Co.
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Failed product launches cost grocery brands over £30.4m per year
                                        factor in the successful launch          retailers at all. This means that,    online is swiftly becoming the
                                        of new products is their online          due to this lack of visibility in     ONLY way they get their weekly
                                        listings with the major grocers.         retailer search functions, online     shop. If brands fail to get the
                                        According to E Fundamentals’             shoppers could be unable to           fundamentals of their online
                                        analysis of new product launches         easily find three quarters of         listings right with retailers,
                                        so far this year, inaccurate             newly launched products through       the millions they invest in new
                                        information and listings of new          retailer websites – dramatically      product development and launch
                                        products online mean retailers           limiting their sales potential.       is simply money down the drain.”
                                        are failing to reach shoppers              John Maltman, founder of               [1] Based on 3,378 new
                                        when browsing, severely limiting         E Fundamentals, comments:             products launched between
 John Maltman, founder
                                        the potential for new products           “When new grocery products            January 2013 and June 2015.
 of E Fundamentals
                                        to reach online browsers. The            launch, awareness of their            On average 112.6 products are
                                        research found that over six             availability is everything. For       launched per month, 1351.2
The UK’s grocery retail sector          in ten (63%) of the products             there to not only be errors in        per year, a failure rate for new
wastes an estimated minimum             analysed had errors in their             the listings of almost every          product launches of 76% every
of £30.4m[1]* on failed                 listings with the major online           new product we investigated,          year (Nielsen Breakthrough
product launches per year,              grocery retailers. This included         and for them to be not turning        Innovation report 2014) and
according to new analysis from          missing product ingredients              up in grocery retailers’ search       setting a minimum average
eCommerce analytics platform,           and shortened product names,             terms when shoppers browse is         budget of new product launch
E Fundamentals. Over £2.1m[2]           making them much harder for              completely undermining their          promotion and marketing in
of that is wasted through online        shoppers to find.                        potential to sell. Simply put,        store and online at a minimum of
grocery platforms alone, and               In addition, 71% of the new           online shoppers just can’t find       £30,000.
new research has found that             products launched fell outside           them to purchase.
a contributing factor to this           of the top 100 search results on           “Online grocery retail may still      [2] Online makes up 7.6% of
failure is that easily avoidable        key product search terms, or, did        be relatively new to shoppers,        all UK grocery sales – meaning
product listing fundamentals            not feature in the search results        but it is tremendously influential    £2,188,944 of this £30.4m is
being overlooked.                       at all. Two of the 59 products           and growing. For a small but          being spent on unsuccessful
  An important contributing             analysed weren’t listed on online        growing number of people,             online new product launches

One in three millennials refuse to drink instant coffee
The new generation of coffee snobs is turning
its nose up at friends’ and family’s instant
coffee because it can’t stand the taste. Almost a
third (30%) of 18-34 year olds say they would
downright refuse to drink a coffee offered to
them unless it was made using fresh beans,
capsules or bags.
   The national research by Lyons Coffee Bags,
which looked into the nation’s coffee drinking
habits, found that 39 per cent of millennials are
consuming three or more cups of fresh coffee
every day. With the majority claiming it was their
favourite drink of choice.
   And despite spending £2,015* a year on coffee,
over half (54%) believe fresh coffee is worth the
extra expense because of its superior quality.
   According to the young, savvy, coffee
connoisseurs, it appears instant granules
are becoming a thing of the past in favour of        whenever they need it.                              are most definitely driving the move towards
fresh coffee beans, capsules and bags, with             Young men appear to be the biggest coffee        gourmet, sophisticated coffee.
a third claiming they simply taste better. But       lovers, with 15 per cent revealing that they           “Luckily there are plenty of convenient options
for one in ten, it’s simply about image, with        would never buy instant coffee, compared to ten     for enjoying fresh coffee on the go, such as Lyons
fresh coffee appearing trendier than its freeze-     per cent of women. Furthermore, two thirds of       coffee bags, which contain 100% fresh ground
dried counterpart.                                   men drink over two cups of fresh coffee per day,    coffee, but in a bag. Just as fresh, but a fraction
   Less than ten per cent of those polled admit      compared to half of women.                          of the price of high-street takeaway coffee,
that they’ve bought instant coffee compared to 61       Nicole Hartnell, brand manager at Lyons          and much more environmentally friendly than
per cent who regularly buy freshly ground coffee.    Coffee, said: “As a nation we love our coffee       coffee pods.”
   Three quarters of young people are now            but instant definitely appears to be going out         Lyons Coffee also conducted research on the
enjoying fresh coffee at home, not just in fancy     of fashion.                                         streets of Manchester to put different types of
coffee shops, with a quarter investing in their         “Millennials are continuing to change coffee     coffee to a taste test – can millennials really tell
own coffee machine to get their coffee fix           consumption patterns and behaviours and             the difference between fresh and instant?
                                                                             5
Offical acclaim for rapid and healthy growth - THETA Foods Co.
News section
                                     e: editorial@codebluegroup.co.uk / nigel.martin@codebluegroup.co.uk

Dan Ince joins the team as
Strategy Director for Little
                                                    Grocery inflation gains
Buddha UK                                           momentum but shoppers
                                                    keep spending

Dan Ince joins the team as Strategy Director for
Little Buddha UK
   Barcelona-based leading European Brand
Design Agency Little Buddha has announced
that Dan Ince has been appointed Strategy
Director for Little Buddha UK. Located in
Cambridge, Little Buddha UK was successfully
launched in 2015 by Cristina Travieso.
   Dan Ince is a senior FMCG marketing
professional with a 20-year track record of         The amount people are spending on groceries is far outstripping the number of items they’re
success in developing effective brand strategy      buying, as retailers find it harder to continue absorbing rising costs in the food supply chain,
and driving growth. He has worked as Head of        according to Nielsen retail data released today (Tuesday 17 October).
Marketing level at Associated British Foods,          In the four weeks ending 7 October, UK supermarkets saw sales revenue rise 3.9 per cent
Premier Foods and RHM. This wealth of               year-on-year – the seventh consecutive month of sales growth above two per cent* – whilst
experience, coupled with collaborative leadership   the volume of goods sold increased by just 1.6 per cent¹. Excluding the discounters, volumes
and management style brings a pragmatic,            didn’t increase at all².
hands-on approach to step-change growth               “Supermarket food inflation, at 2.2 per cent, is at its highest for nearly four years³ and
to deliver tangible commercial results. This        retailers have done a great job of cushioning shoppers from the rising food chain costs
will provide additional expertise and a new         they’re experiencing, exacerbated by the weakening pound, but this can’t last for ever,”
way of enhancing Little Buddha’s client in the      said Mike Watkins, Nielsen’s UK head of retailer and business insight. “Inflation is helping
UK market.                                          supermarkets’ growth and the good news for them is that shoppers are still spending.
   Dan’s most recent experience includes            Meanwhile, the good news for shoppers is that grocery inflation is still below that in
developing a five-year strategy to refine           other parts of the economy – such as travel and fuel – and should peak later in the year.
consumer segmentation and brand positioning         Furthermore, retailers are likely to up their use of price-saving promotions at Christmas,
while defining portfolio roles for the newly-       offsetting some of the inflation.”
integrated Jordans and Dorset Cereals.                Confectionery (+6.6 per cent²), Alcohol (+5.5 per cent) and Packaged Grocery (+5.1 per
In addition, he has developed consumer              cent) saw particularly strong growth in sales, with only Soft Drinks (-1.8 per cent) down year-
segmentation of the UK multicultural market,        on-year, due to last September’s heatwave.
delivering brand positioning, communications          All of the major supermarkets saw year-on-year growth in the 12 weeks ending 7 October,
strategy, and NPD pipeline for Patak’s, Rajah       apart from the Co-operative where sales were impacted by selling some smaller stores earlier
and Elephant Atta as well as introducing a FMCG     this year. Tesco had the best performance of the “big four”, with 2.2 per cent sales growth.
marketing approach at Westmill Foods.               Outside of the discounters, M&S (4.3 per cent) and Iceland (3.1 per cent) saw the biggest
   “Dan has considerable FMCG Marketing             year-on-year rise in sales.
experience and has the talent and drive to            Looking ahead, Mr Watkins says that because shopper grocery spend is still buoyant
develop our brand design service in the UK          and Christmas advertising is just two weeks away, “the competition for extra sales in non-
through his inside knowledge of the strategic       essentials such as treats, indulgences and also fresh foods, will intensify. Even though Aldi
importance of packaging for brands in the UK        and Lidl have maintained double digit growth all year, we expect people to shop around
and abroad”, comments Bertrand Massanes,            for their Christmas groceries and make more visits to retailers offering promotions, which
Managing Director of Little Buddha. “We are         may benefit the supermarkets who’ve wider seasonal ranges and a variety of store formats
excited to share our energy and enthusiasm          including online.”
for brands in the UK and are confident we will       *Excluding a period negatively affected by Easter timings.
continue to build our reputation for offering the   All figures are from Nielsen Homescan Total Till unless otherwise stated.
most innovative and impactful packaging that        ¹Source: Nielsen Homescan FMCG
drives consumer engagement and sales for all        ²Source: Nielsen Scantrack
types of companies all over the world.”             ³Source: BRC-Nielsen SPI September
                                                             www.fmcgmagazine.co.uk
Offical acclaim for rapid and healthy growth - THETA Foods Co.
Send us your news & views

Davison Canners expands with £3.1m HSBC funding
                                                       facilities, invest in equipment and take on 50         marketing and point of sale retailing. It has
                                                       additional staff. Further to and on the back           allowed for the increase and improvement
                                                       of the long running successful business, the           in efficiency of the supply chain and we’re
                                                       investment has enabled Davison Canners to              exploring more opportunities for growth and
                                                       expand their product range to include a new line       are excited about what the future will hold.”
                                                       of shelf ready, hot eat desserts for both retail          Following diversification and rapid business
                                                       and food service sectors, locally within the UK        growth, turnover is now expected to double
                                                       and ROI, and globally.                                 to £10m in one year with staff numbers
                                                           Following the investment and launch of             increasing from 10 to 60 and additional staffing
                                                       the new dessert range, the business has won            requirements during the busy festive period.
                                                       contracts with several high profile retailers             The business has seen steady growth over
                                                       including Booths in the North of England and           seven years and HSBC has supported the new
                                                       Aldi stores in both the UK and ROI.                    contracts by doubling working capital facilities
                                                          The deal follows a previous funding package         to £2.6 million, as part of the overall package
   LtoR - Alan Davison and Graham Davison- Joint       of £400,000 from HSBC in 2015 which                    of £3.1 million which includes £500,000 of
   MDs of Davison Canners, Chris McQuay Deputy
                                                       was invested in a jam, compote and sauce               term funding.
   Area Director HSBC, Lauren Hughes Relationship
                                                       manufacturing facility on site.                           Chris McQuay, Deputy Area Director for
   Manager HSBC
                                                           Alan Davison, joint Managing Director at           HSBC in Northern Ireland, said: “We’ve
                                                       Davison Canners, said: “Our long relationship          supported Davison Canners since 2010 and
Davison Canners, a Country Armagh,                     with HSBC has been integral to our steady              in this time we’ve seen rapid growth as the
family-run food manufacturing business                 growth and has enabled us to realise our               business expands and exports its products
has been supported by a £3.1 million HSBC              ambitions in becoming a diverse supplier of            further afield. Through diversification Davison
finance package to enable its expansion by             quality food products and storage solutions to a       Canners has opened up enormous channels for
adding additional products and bringing all            wide customer base. Our orchards complement            growth. It is an exciting and evolving business
production facilities in house. The business           the food production that is now on site, we have       that is delivering quality products, making
operates in three sectors – food manufacturing,        full control over our products and the ability         efficiencies and already reaping the rewards
fruit growing and industrial warehousing/              to innovate further. It provides us with a great       through winning additional contracts.”
storage solutions – and is proud of its “farm to       opportunity to add further value to our initial           The funding has been allocated from HSBC’s
fork” approach.                                        product range of fruit compotes, fillings, jams        national £10 billion SME Fund, with £100
   The family-run business, established in 1974,       and sauces, giving us complete control of our          million specifically designated to support SMEs
has used the funding to renovate the onsite            products from primary processing through to            in Northern Ireland.

Hygiena expands testing portfolio with PCR-based systems to cover the
entire contamination detection spectrum
With the extension of its                  System follow the acquisition of
testing product range to include           DuPont Diagnostics (formerly
polymerase chain reaction                  known as Qualicon) and establish
(PCR)-based systems, Hygiena               Hygiena as a leading provider
now covers the entire spectrum             of targeted solutions, including
of reliable contamination                  adenosine triphosphate (ATP),
detection, from sample collection          colorimetric, PCR and allergen
to screening of indicator                  monitoring systems.
organisms to specific microbial               Designed to detect harmful             provides automated identification    are required to meet the ever
characterisation. These products           bacteria and other microbes               of unknown bacterial isolates,       increasing challenges posed by
are suitable for large and small           in food and environmental                 characterising them at or below      new products with fresher exotic
manufacturers of fast-moving               samples, the award-winning                the species level, enabling users    ingredients, new processes and
consumer goods (FMCG), as well             BAX® System analyses samples              to implement highly targeted,        packaging designs, shorter
as large corporate laboratories            at the genetic level to provide           effective and efficient safety and   delivery times and extended shelf
and contract testing facilities            excellent sensitivity, specificity        quality interventions. Completing    life,” says Dr Martin Easter, Chief
serving the food and beverage              and accuracy. Highly reliable             the new range, the Hygiena           Scientific Officer at Hygiena.
sector. The all-inclusive product          results dramatically decrease false       Lateral Flow System uses test        “To meet this need, we have
line has been specifically designed        positives, minimise re-testing            strips that combine optimized        invested heavily in our research
to enable the timely detection of          and optimise speed of time-to-            microbial antibodies and             and development efforts to
quality and safety issues, to give         result with minimum hands-on              colloidal gold conjugate coated      expand Hygiena’s testing product
manufacturers the confidence that          time. With two options available,         on the surface of a membrane.        range with even more innovative
their quality assurance programs           the BAX® System X5 and BAX®               This approach enables faster         solutions. Our comprehensive
operate to the highest standards.          System Q7 meet the food testing           pathogen screening results           portfolio features a breadth of
The latest additions of the BAX®           needs of different laboratories,          than conventional culture-           easy-to-use, robust, affordable
System, RiboPrinter® System                from small to high throughput.            based testing.                       systems designed to provide
and Hygiena™ Lateral Flow                  Hygiena’s RiboPrinter® System                ”Fast, reliable methods           precise results users can rely on.”
                                                                                 7
Offical acclaim for rapid and healthy growth - THETA Foods Co.
News section
                                      e: editorial@codebluegroup.co.uk / nigel.martin@codebluegroup.co.uk

Is ‘zero waste’ really possible in
a staff restaurant?
Paul Wright, Project Director at Tricon explores
if it’s feasible to achieve “zero waste” in a staff
restaurant and to what extent this objective is
influenced by client policy.
Around 50 per cent of all food        such as pre-portioned meat           offered at a discounted tariff the
produced on the planet never          and peeled vegetables is a           following day.
gets eaten.                           better (and commonly used)              Though how to reduce plate
   The waste hierarchy                approach. However, zero waste        waste? Providing good quality
provides an international             should not be restricted to          and tasty food is the obvious
recognised framework for waste        the on-site activities only but      answer. However, not everyone
management. Top priority is           should extend down through           has the same appetite and yet
given to preventing waste in          the supply chain. Consequently,      invariably standard portion           be introduced for naturally
the first place followed by re-       there is a requirement to ensure     sizes are served. So why not          flavoured waters and juices?
use, recycling, recovery and          suppliers are also delivering a      offer different portion sizes or         Thirdly, disposables. Why do
disposal. Thus “zero waste”,          zero waste commitment. There’s       encourage customers to take           we need them? If all employees
which encompasses elimination         a poultry processing plant           less and return for more (free of     dined in the restaurant then only
or re-use, is considered              where the last thing you see are     charge or for a nominal tariff)       serviettes are required. Such
preferable to recycling or            pairs of feet dangling from an       if they wish? This could also         a policy would also promote
recovery. A number of chefs are       overhead tracking on their way       allow for lower tariffs for smaller   social interaction and encourage
opening restaurants pioneering        to China. Every part of the bird     appetites.                            employees to take a break from
the concept of “zero waste”           is used (but maybe avoid the            Secondly, packaging waste,         their workstations. The use of
operations, utilising full nose to    chicken nuggets!).                   where again due consideration         disposables for “take-away” food
tail menu planning.                      Production waste is also          needs to be given to levels of        and drinks can be extremely
   Notable examples are               influenced by menu range and         waste in the supply chain. Most       costly as well as significantly
Massimo Bottura, of Osteria           choice. The broader the menu         fresh ingredients can potentially     slowing down the speed of
Franscescana in Modena, Italy         range and the greater the daily      be delivered in reusable              service. Hot beverages can be
and Dan Barber of Blue Hill           variety, the higher the potential    containers; an initiative best        served in re-usable serviceware
in New York City. This got us         for food waste (and additional       supported through the use of          and if the same serviceware is
thinking; is it feasible to achieve   cost!). We often see menus that      local suppliers and producers         utilised in the restaurant and
“zero waste” in a staff restaurant    offer different dishes every day     and the use of seasonal produce.      in the tea points this simplifies
and to what extent this objective     for an extended period. We’ve        Unpacking apples from New             washing and re-stocking.
is influenced by client policy?       seen a hospitality menu that         Zealand into a plastic box for           Whilst it may be difficult to
   The three principle waste          included over 100 different          delivery to a site in London does     achieve zero waste, there are
generating areas are food,            ingredients (including 10            not qualify. Elimination of all       many feasible opportunities
packaging and disposables.            varieties of bread) just for         packaging for dry goods may           to significantly reduce waste,
Firstly, food waste. This can be      the working breakfast and            be more difficult to achieve, but     some of which can deliver
split into “production waste”         lunch menus. Compare this            wherever possible ingredients         additional benefits to the
resulting from food preparation       to a successful commercial           should be delivered in bulk,          organisation. Such opportunities
and cooking activities including      restaurant where a limited              in reusable containers             are influenced by client policies
left-over food, and “plate waste”,    range of dishes are produced         and decanted into smaller             that underpin the reasons
essentially food served but not       using the optimum number of          dispensers on site, e.g. jams,        for providing staff catering
fully consumed by the customer.       ingredients to a set and tested      sauces, salt and pepper, sugar        but often these are policies
Chefs, such as Massimo Bottura,       standard that enable wastage         etc.                                  are not totally clear and can
will butcher a whole animal           (and therefore cost) to be tightly      How about cold beverages?          be unduly influenced by the
carcass on-site and use every         controlled. A very successful        One answer is to provide              caterer’s own objectives. In our
constituent part in a dish. This      catering operation in a well         water only. Alternatively, soft       view, if a client’s fundamental
is clearly not a realistic option     known company with 3,000+            drinks can be made on-site            objectives are employee welfare,
for a staff restaurant as not         employees only serves two high       and presented in bell jars            encouraging social interaction
many employees would buy-             quality, plated main dishes daily,   with dispense taps. Post-mix,         and promoting health and
in to eating brains or eyeballs       but this is still well received      using re-usable canisters is an       nutrition, while at the same time
in the interests of achieving         by its employees. To further         option but is it necessary to         reducing costs, then adopting a
zero waste. Therefore, the use        reduce wastage, any left-over        limit this to unhealthy drinks?       zero waste approach to catering
of prepared fresh ingredients,        food is carefully chilled and        Surely a similar system could         would be a positive step forward.
                                                              www.fmcgmagazine.co.uk
Offical acclaim for rapid and healthy growth - THETA Foods Co.
F&D : News section
Coco Fuzion 100 announces Chris
Eubank Jr as brand ambassador                                   Adnams develops its
                                                                own tonic water

C7 Brands, one of the UK’s leading
independent drinks companies, has
announced that rugby and boxing stars
Chris Robshaw and Chris Eubank Jr will
                                                                 Adnams’ Head Distiller,
become the latest ambassadors of the                             John McCarthy
Coco Fuzion 100 range. The sporting stars
will promote the range, which provides a
                                                                Adnams, the Suffolk-based brewery and         in the Gin & Tonic Category earlier this
healthier alternative to sugary sports drinks.                  distillery, has produced its own Adnams       year. This follows Copper House Gin
The range includes the UK’s first all-natural,                  Tonic Water and Adnams Tonic Water            being named the ‘world’s best gin’ at the
carbonated coconut water, in four flavours                      Light, to accompany its range of award-       same awards in 2013.
and the still 330ml sports bottles, perfect for                 winning gins and vodkas.                         Adnams Head Distiller, John
the leisure and fitness markets.                                  Created by Adnams’ Head Distiller,          McCarthy, comments: “As soon as we
                                                                John McCarthy, the recipe was originally      released our G&T cans, our customers
                                                                developed to be combined with the             were asking if they could buy the tonic.
Jane O’Connor, Group Buying Director at C7 Brands,              brand’s Copper House Dry Gin and              It made sense for us to develop a tonic
said: “Our team of ambassadors spans esports leadership         sold in the Adnams Copper House Gin           that tastes great on its own, but also one
and international sportsmen and women. The primary              & Tonic Cans, which were released             that doesn’t overpower the wonderful
engagement point with them has been through the usage           earlier this year. Due to the popularity      botanical aromas and flavours in our
of the product, particularly as the health debate is so high    of the pre-mixed G&T cans, Adnams             award-winning gins.
on everyone’s agenda. The Coco Fuzion 100 brand was             has responded to the call for a stand-           “A good tonic should complement the
initially created in response to a growing demand in the        alone tonic and created two premium           spirit it is mixed with, not overwhelm
elite sports environment, where the health benefits of          tonic waters, a regular tonic and a light     it, so our new tonics have that classic
coconut water have been well understood for some years.         version. Adnams Tonic Water Light             bitterness alongside some fresh lemon
Our multi-million pound marketing and engagement                has been made with half of the sugar          and citrus flavours.”
plans around our ambassadors are significant.”                  removed and replaced with stevia, a              Adnams Tonic Water and Tonic Water
   Sir Ian McGeechan, who heads up the ambassadorial            natural sweetener.                            Light are available now, priced at 89p
team, commented “Given the prevalence of the health                The new tonic is particularly suited to    for a 250ml can or £9.99 for a pack of
debate, I am truly excited by the balance and stature of        Adnams Copper House Dry Gin, which            12 cans. Purchase from adnams.co.uk or
the team and the plans for 2018/19 are truly impressive.”       was awarded a Gold Medal by the IWSC          Adnams stores.

   Doom Bar Reserve launched by Sharp’s Brewery for festive season
   Cornwall-based Sharp’s                customers across the UK from            a spicy aroma with malty            Sharp’s Brewery have donated
   Brewery has announced the             today until 31 of December              sweetness.                          over £28,000 to the charity
   release of Doom Bar Reserve           2017.                                     As with all Sharps’ limited       from sales of its limited
   (6.0%), the final addition to           Doom Bar Reserve is brewed            releases, 5p from every pint of     release range of beers.
   the brewer’s limited release          with a higher alcohol level of          Doom Bar sold will be donated         The launch of Doom Bar
   series of the year. Inspired          six per cent, ideal for colder          to the Blue Flag initiative. This   Reserve is Sharp’s fifth limited
   by Sharps’ flagship product,          nights in the countdown to              charity helps to keep beaches       release of the year, following
   the UK’s number one cask              Christmas. The amber ale has            in Cornwall and across the          Fathom’s Deep (4.5%), Dawn
   ale Doom Bar, the new beer            been brewed with the finest             country clean and safe for all      Patrol (4.0%), Rye Rock
   will be available to on-trade         malts and hops which provide            to enjoy. In the last two years,    (3.8%), and Two Tides (4.6%).

                                                                             9
Offical acclaim for rapid and healthy growth - THETA Foods Co.
F&D : Hendersons

                                                                                       A rich
                                                                                      heritage
                                                                        Hendersons began in the retail grocery
                                                                         business back in 1897 selling butter,
                                                                        cheese, and eggs at premises in the Old
                                                                                Lodge Road in Belfast.

                                                                       John Henderson was a well-known        company died at the age of 82.
                                                                       figure and frequently was a judge         William expanded the business
                                                                       of cheese and butter at the annual     and the range of products it sold.
                                                                       Balmoral Show.                         This was difficult as food was
                                                                          John ceased being a retailer by     scarce during the war years and
                                                                       selling his products wholesale from    there was food rationing, so he
                                                                       premises at 46 Royal Avenue in         started to bring in canned and
                                                                       Belfast. Some years later he moved     packaged goods from countries as
                                                                       to larger premises in St George’s      far away as Australia. This earned
                                                                       Market in Belfast. St George’s         the company the catchphrase
                                                                       was a traditional covered market       Henderson’s ‘Have it All’.
                                                                       with lock-up premises for all the         The business grew and required
As Island Salads we pride ourselves                                    wholesale dealers. In 1923 the         a further expansion of the premises
                                                                       business was incorporated as a         at St Georges Market and a few
        as food innovators.                                            limited company and the records        years later Henderson’s took on an
Since the establishment of our family-owned business in 1992,          show that sales were £99,000 in        additional warehouse at Dawson
 our continued growth has led to the introduction of our new           the first year of incorporation.       Street, off the Antrim Road.
  14,000 sq. ft. production facility in Aghagallon, Co Armagh.            A few years earlier Mr William         A key development however,
                                                                       Adam Agnew inherited his father’s      was the acquisition of Andrew
    This investment has ensured our ability to facilitate the          farm in Randalstown at the age of      Millar & Company in 1956. They
 production of over sixty different product lines, ranging from        19. Neither his brother nor sister,    occupied a 50,000 sq ft warehouse
  salad selections, coleslaws and sandwich fillers to a large
                                                                       were interested in farming and he      at Ravenhill Avenue, Belfast.
                  range of popular desserts.
                                                                       sold it after five years and worked       Andrew Millar was a very old
    Although we have already proven ourselves as one of                in a variety of businesses in travel   established jam manufacturing
Northern Ireland’s premier salad, dessert and refrigerated food        and public transport.                  business formed in 1873, Millar
  suppliers we still constantly work hard to improve existing             In 1929 William Agnew married       jam had been a market leading
  products. Using only the best local, fresh produce, we are           Margaret the daughter of John          product in the Province. Mass
   continually developing and introducing new recipes and              and Maggie Henderson. In his           produced jam post war from
                    concepts in the process.
                                                                       late 70’s and with two daughters       the big companies meant that it
   Our van sales cover all of Northern Ireland and we are              not interested in running the          was difficult to compete with the
 continuing to increase our coverage in the South of Ireland,          Henderson business, John               national companies and the jam
           supplying all independent retail stores.                    decided to run down the business       production was ended after two or
                                                                       in preparation for retirement.         three years.
   We produce quality food using the best local ingredients            This led to son-in-law William            William Agnew had a son John
                      for you to enjoy.                                joining as a salesman in 1940          and two daughters Margaret and
    4B Moytown Rd, Aghagallon, Craigavon BT67 0BA
                                                                       and taking a controlling interest      Dorothy. John Agnew would join
   Phone: 028 9265 1638 Email: am@islandsalads.co.uk                   when John Henderson retired in         the firm in 1957 after he had been
                                                                       1943. A few years later in 1947        sent to South Wales as part of
                                                                       John Henderson, founder of the         his management training from
                                                           www.fmcgmagazine.co.uk
F&D : YPO
1955 to 1957 at Capper & Co
(Newport) Ltd.
   Henderson Retail is one
of the top players in the UK
                                           Covering all bases
independent market and Northern             YPO supplies products and services to a wide range of
Ireland’s largest independent fuel
site operator.
                                           customers including schools, local authorities, charities,
   The business continues to             emergency services, public sector and other businesses such
receive industry recognition for
its achievements and wins several                       as nurseries and care homes.
local and national industry awards
on an annual basis. As a business,                                                We’re 100 per cent publicly
Henderson Retail actively supports                                                owned, by 13 local authorities,
local community groups through                                                    which means the profits we
a wide range of community                                                         make are returned to our public
initiatives, charity involvement and                                              sector customers, delivering
employee volunteer opportunities.                                                 even better value for money.
   Henderson Retail implements                                                      We have a large choice
energy efficiency strategies and                                                  available from leading UK
initiatives to reduce waste and                                                   suppliers, so we can provide
recycle all cardboard and plastic at                                              you with everything you could
its stores.                                                                       possibly need to successfully
   Henderson Retail prides itself                                                 run your organisation.
on the quality of its people and                                                    Our range includes around
considers its strong employee base                                                30,000 products and 100
to be key to its success. Employees                                               frameworks; so whether it’s
of Henderson Retail are given                                                     pens and paper, computers,
the opportunity to develop and                                                    furniture, or even things like
further their skills and abilities at                                             electricity, food and insurance,
all levels, both at its head office                                               we can help you get the best
and throughout its network of                                                     deals around.
stores, through its ‘Putting People                                                 As we can combine your
First’ framework.                                                                 demands with our other
   Henderson Foodservice is                                                       customers, we can negotiate
the market leading foodservice                                                    a better deal for you than if
business in Northern Ireland. It                                                  you tried on your own. All of
offers a comprehensive service                                                    this means that you receive
to the catering industry that                                                     the best possible range and
includes a broad range of chilled,                                                prices without ever having
frozen, grocery and hygiene                                                       to compromise on service or
products. The company has a                                                       quality.
vast customer base that extends                                                     YPO is thrilled to be
to hotels, schools, restaurants,                                                  shortlisted in three categories
public houses, fast-food franchises,                                              for The Chartered Institute
hospitals, nursing homes, sandwich                                                of Marketing (CIM) Northern
bars, leisure centres, bakeries,                                                  Awards.
manufacturers, multiples and retail                                                 Our Roald Dahl campaign
convenience stores.                                                               was first launched last year to
   The foodservice division of                                                    add value and support to our
the Henderson Group began in                                                      customers in the education
1978 when the group acquired                                                      sector, and has been shortlisted
the business from TNB Ltd; the                                                    into categories for Best
business later acquired Holmes                                                    B2B Campaign, Best Public
Catering Services, a move that has                                                Sector Campaign and Best
further strengthened the company’s                                                Use of Insight, up against
ability to consolidate a fragmented                                               other organisations including
market and protect and develop the                                                Newcastle Airport, Barnsley
interests of the foodservice sector                                               Council and the NHS.
in Northern Ireland. It rebranded                                                   The CIM Northern Awards,
to Henderson Foodservice in                                                       now in its fourth year,
March 2005 and has continued                                                      celebrates the insight, creativity
to grow in strength year on year,                                                 and success of the northern
seeking out new opportunities and                                                 marketing industry, the
continually adding to its portfolio of                                            outstanding campaigns and the
products and services.                                                            talent from across the region.
                                                           11
F&D : Inver House Distillers

                            First time success
The premium Scottish gin Caorunn (pronounced “ka-roon”) was proud to announce
    a gold award win for ‘Scottish Gin Destination Of The Year’ at the very first
                               Scottish Gin Awards.
The new annual awards celebrates        coul blush apple, bog myrtle and
innovation and excellence in            rowan berry – which all grow in
distilling across Scotland. The         the surrounding countryside and
prestigious awards were given           blend together to create Caorunn’s
following a highly experienced          distinct flavour.
judging panel consisting of some          Each batch of Caorunn is
of Scotland’s foremost gin and          passionately handcrafted in small
distilling experts.                     batches by Gin Master, Simon
   Over the last year, gin lovers       Buley. Visitors will be guided
from near and far have been able        through the craft process used to
to book a tour round the famous         create the exceptional Scottish gin.
distillery to learn about the special   Guests on the Caorunn Gin Tour
botanicals and processes that go        will gain an insight into Caorunn’s
into making the much-loved craft        artisanal production process
gin.                                    through a privileged behind-the-
   The Balmenach Distillery is          scenes tour of the production area.
a destination quite unlike any          What’s more, visitors will be given
other in Scotland; it lies in the       the truly unique chance to discover
heart of Speyside’s rolling hills,      the world’s only working Copper
with breath-taking views of the         Berry Chamber, which gives
highlands. Visitors can learn more      Caorunn it’s clean and versatile
about the Scottish botanicals           taste. Built in the 1920s the
including dandelion, heather,           Chamber is legacy to a time when

                                                                               all gin was produced using this        neat and as a classic Caorunn
                                                                               slow, careful process.                 G&T, served with red apple to
                                                                                  The tour includes an intimate       complement its fragrant tasting
                                                                               and personal Gin Masterclass,          notes.
                                                                               where guests have been able to           Alongside the gold award for the
                                                                               uncover the history of Scotland’s      gin experience, Caorunn gin also
                                                                               best loved gin.                        celebrated in the London dry gin of
                                                                                  The tutored sampling section        the year award.
                                                                               of the tour has been a highlight,        Ibolya Bakos-Tonner, Global
                                                                               where guest have been able to          Brand Manager for Caorunn
                                                                               taste how Caorunn has distilled the    Gin says, “We are honoured to
                                                                               essence of the Scottish Highlands      receive two awards at the very first
                                                                               into a glass. Visitors are taken on    Scottish Gin Awards. It means
                                                                               an aromatic taste adventure and        a great deal to be recognised
                                                                               enjoy a deconstructed nosing and       for the attention to detail and
                                                                               tasting session to learn how locally   craftsmanship that goes into
                                                                               foraged ingredients are used to        everything we do, creating the
                                                                               create the uniquely dry and crisp,     invigorating, refreshingly different
                                                                               aromatic flavour of Caorunn.           Caorunn gin that is enjoyed by
                                                                               Caorunn is then sampled both           everyone today.”
                                                                 www.fmcgmagazine.co.uk
F MC G
    e: editorial@codebluegroup.co.uk
  e: nigel.martin@codebluegroup.co.uk

Got a fresh idea, you
 want to talk about
  ...Let us know
F&D : Casey’s Eurospar                                                                        F&D : Mrs Unis

A shining light                                                                                   Award
    Casey’s Eurospar in Crossmaglen is
    celebrating after award recognition.
                                                                                               recognition
                                                                                             Mrs Unis Spicy Foods is recognised
                                                                                            as being one of the most exciting and
                                                                                             innovative companies in Scotland.
                                                                                                                             halal meats and vegetables, we
                                                                                                                             ensure the highest quality and
                                                                                                                             authenticity. At Mrs Unis Spicy
                                                                                                                             Foods we have been creating
                                                                                                                             traditional Indian recipies to excite
                                                                                                                             the Scottish palate for over 30
                                                                                                                             years. It all began when Shaheen
                                                                                                                             Unis first arrived in Britain as a
                                                                                                                             young bride from Pakistan in 1967
The thriving one-stop-shop                    poultry with full traceability.                                                who was passionate about keeping
in the heart of Crossmaglen                     “We have a state-of-the art                                                  South Asian culture and traditions
has attracted plaudits for its                kitchen and an excellent head                                                  alive and aimed to add spice to
approach to customer service                  chef in Dominic McCooey. Fresh                                                 chill cabinets throughout Britain.
and the quality of the store.                 food to go is something we                 The company produces the finest        The company has also received
   The plaudits recognise those               build our business on and it’s             array of authentic handmade         award recognition.”It means a lot
who go above and beyond in the                definitely the way forward.                Indian snacks, nan breads and       to Mrs Unis and all the colleagues
petrol retailing industry as well               “Everything that comes out               chappatis. By carefully selecting   who work for Mrs Unis Spicy
as celebrating entrepreneurial                of our food-to-go fridge is                only the finest herbs, spices,      Food,” says Kenny Laughan,
skill, imagination and dedication             made fresh in the kitchen. It’s
– all things Casey’s Eurospar                 a business that’s really growing
has in abundance, according                   because of the number of
to proud Area Manager Gary                    working families who don’t tend
Thornton, who said owners                     to cook in the evenings.
Brian and Peter Casey and all                   “We have customers coming in
their staff were beaming with                 to pick up dinners for the whole
pride to receive such recognition             week from our vast range of                    EUROPE’S PARTNER OF CHOICE
for all the hard work and effort              fresh meat, vegetable, potatoes,
                                                                                             Across Europe, organisations including hospitals, hotels,
put in by a team of staff who are             pizzas, salads and so on and                   restaurants, manufacturing and pharmaceutical companies
dedicated to providing local food             there’s a student market there                 have chosen us to be their textile and hygiene partner. We’re
and excellent customer service                too, with parents of students                  proud that this means we’re the leading European supplier
to the surrounding community.                 returning to college sending                   operating in this space.
   All the fresh home cooked food             them off with a full week of
is made on the premises and                   dinners from our sumptuous
comes from their own cattle and               range of fresh food.”                          WWW.BERENDSEN.CO.UK

     Potatoes are our passion – it’s in our DNA! For 45 years the McCormack
     family has been delighting customers with only the finest quality, seasonal
     potatoes, delivered with loving care from field to fork. At our five acre site in
        heart of the Moy countryside, we source, pack, process and deliver to
   multi-national and small clients, retailers and caterers right across Ireland & UK.
   Brushed, washed, peeled, chipped or our famous Nature’s Harvest retail range
                                – the choice is yours.

                  www.mccormackpotato.co.uk

                                                                             www.fmcgmagazine.co.uk
F&D : Ofishial Foods Ltd Words: Nigel Martin
Marketing Manager. “It’s great
to see a small company getting
this recognition for what they                           Offical acclaim
                                                          for rapid and
have achieved and it has been
since 1999 but over the past three
years in particular is where I think
we’ve made the impact and it’s an

                                                         healthy growth
honour to even be in the final.
   “I think there’s been a lot of
hard work by Mrs Unis, and I use
Mrs Unis predominantly and the
team for the past two or three
years, to turn us from a small
manufacturer which we were to
a larger manufacturer has been
challenging it really has been
but we’ve done it by working as a
team, keeping the cost down to a
minimum without effecting quality
of service I think that’s been the
biggest challenge, we still see
ourselves as a small manufacturer
but we’re trying to become a
bigger player in the manufacturing
market and that’s the reason for
the premises we’re doing over the
road, what we’ve also identified as
a smaller company you need the
help from your suppliers they’ve
worked with us for a long time,
some have been from 1999 others
have just started supplying us
but without the help of them and
the support that they’ve given
us things like suggesting how to
change packaging and things like               Although Ofishial Foods Ltd only started trading in June
that has been tremendous because
by working with them it’s helped            2015, the strength and quality of its offering has ensured that
a small company achieve that but           the business, which specialises in the production and delivery
for ourselves I think we’ve put a
lot of hard work in, we’ve worked              of frozen ready meals to residents of retirement homes,
as a team, kept the cost down                 has not only hit the ground running but has also attracted
and been very competitive in the
marketplace and the quality will             award recognition in the form of the Health and Vitality
never be effected by what we do
because that’s key to the product.
                                                   Honours Product of the Year award 2017.
   “The next 12 months after that
the biggest thing I think is to              “As a small business it was        we started Ofishial Foods the       that could be rolled out to a wider
tackle the UK market, we are a             exciting to be in the company of     growth was deliberately slow to     customer base, and progressively
household name in Scotland we’re           some well known large businesses,    ensure that the company really      increase the range too. Being a
like Irn Bru in Scotland and we            and in some cases global brands,”    understood customer needs and       small company we have been
want to do what Irn Bru has done           explains Dorothée Cape, Owner.       preferences,” outlines Dorothée.    able to achieve strong continuous
and take that household name not           “To win this award was the icing     “To aid this we recruited a group   growth during the second year
just in Scotland but down south            on the cake, and great recognition   of willing volunteer customers at   trading with current month-on-
and across to Ireland, we are              for our team who have worked         one retirement court who formed     month sales growth of over 20 per
doing a test with one of the major         so hard to make our company a        a steering committee who met        cent, and repeat orders from new
retailers which I wouldn’t like to         success.”                            with my chef and I every week       customers well above 90 per cent”
be posted as it’s being done on              Prior to creating Ofishial         to provide feedback on meals           In terms of the reasons why
the quiet side but they’re taking          Foods, Dorothée had owned a          sampled, packaging, service and     Ofishial Foods has been able to
it into four shops down south,             restaurant in Oxfordshire serving    the type of meals they would like   get off to such an impressive start,
four retail shops, and the sales           French and English cuisine,          to see in the range.                the fact that delivery is free and
are going extremely well down              but it closed in 2014 due to the        “As a result, we were able       there is no minimum charge (It
south so that’s the first test for it to   conflicting demands involved         to resolve early mistakes in        will even deliver a single apple
see if we can go into the retailers        in raising a young family whilst     packaging and cooking times         pie!) has been a major selling
down south.”                               working anti-social hours. “When     and produce a range of products     point. That said, it’s the level of
                                                                                              15
F&D : Ofishial Foods Ltd
                                                                             discussion and advice with           policy on recruitment and we hire
                                                                             NHS dietetic professionals and       people based firstly on whether
                                                                             have been adjusted to contain a      we like them, their attitude to
                                                                             higher calorific content as these    work, and their friendliness. We
                                                                             meals may be the only food the       therefore develop friendship-
                                                                             customer has (chocolate biscuits     based relationships with our
                                                                             at the coffee morning are not an     customers built on care, trust
                                                                             option for them).                    and friendliness. We also have a
                                                                                The company also has a range      no-hassle policy with customers.
                                                                             of allium free, gluten free, and     As part of the service we call our
                                                                             dairy free meals to suit the needs   customers the day before their
                                                                             of its customers, and it has the     delivery to collect their order
                                                                             flexibility to adapt meals to        but if they don’t want to order
                                                                             their preferences. In addition       that’s fine. And if they advise
                                                                             to providing customers with          that they would prefer to call us
                                                                             a wide selection of meals, a         and not be called by us that’s also
                                                                             shopping service is also offered.    fine and we will remove them
                                                                             “Our customers know that they        from our call list and never call
                                                                             can order anything and we will       them again.
                                                                             deliver it with their order. To         “Our customer base is the
                                                                             provide this service we have         older generation living in their
customer service and the quality       defrosting we will organise a time    a team of ten staff across the       own homes or retirement homes.
of the products that are the           with them for one of our team to      kitchen, customer service and        Our meals offer healthy, tasty
real factors behind its growing        visit for an hour to defrost, clean   distribution, based at our 3,000     and convenient solutions to
popularity. “Where customers           and re-arrange the freezer, all for   sq ft unit based on a business       eating. Many of our customers
require assistance we will put the     no charge.”                           park located on a farm in the        still cook for themselves and
meals into their freezer and re-          In addition to its regular         Cotswolds.                           eat out but buy the products for
arrange the contents to make it        meals, Ofishial Foods also offers        “Our customers enjoy the          convenience on those days when
easier for them, or their carers, to   a range of tasty blended meals        relationship with the service and    they don’t want to cook. Other
find whatever is required,” adds       for customers with eating or          distribution staff and directors     customers are more reliant on
Dorothée. “If we visit a customer      swallowing difficulties. These        who are all DBS cleared. We have     our meals and eat them every
with a freezer in need of              have been developed through           a clear and very non-corporate       day as they are less able or

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