Sun shines for summer party - Guild of Health Writers
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health writer onlıne newsletter JULY l 2016 Sun shines for summer party Photographs: Rupal Shah-Sekhawat, PixelPlus Photography Laura Laura Walkinshaw, Walkinshaw, left, Sabeha left, Sabeha Syed and Syed and Susan Susan Aldridge Aldridge Pimms, prosecco and a perfect setting – it was a return to the Royal Society of Medicine’s Chandos House, with its elegant rooms and beautiful terrace, for our summer party. About 60 Guild members and their friends enjoyed an evening of networking, socialising and a delicious barbecue. A huge thanks to Boehringer Ingelheim for their very generous sponsorship of this event and for their continued support of the Guild. Michele Simmons, centre, with party-goers Kasia Murphy and Laura Bond Gabriel Roberts and Heather Janette Marshall, Jonathan Stephen Woods and Kate Hawkings p2 u For further information on Members’ News and forthcoming events visit: www.healthwriters.com 1
health writer onlıne newsletter JULY l 2016 Nick Johnson, left, Richard Pitt, both Corporate Affairs Managers at Boehringer Ingelheim, greet Michele and Jo Willey Abbie Carter, left, Howard Thomas and Helen Cowan Kasia Murphy, left, and Katie Randerson Danny Buckland, Jill Palmer (background) and Heather Maisner Corinne and Jonathan Swainger A big thank you to our sponsors to Boehringer Ingelheim p3 u For further information on Members’ News and forthcoming events visit: www.healthwriters.com 2
health writer onlıne newsletter JULY l 2016 Letter from the Editor Those of you who have been around the Guild for a while might remember the days when this newsletter popped through your letterbox once every couple of months. I still like print – and I still work for print publications – but, on the other hand, I’m glad we now have so many other ways of communicating with one another. So I’m excited that my fellow Above, from committee left, – Michele, member Alan Sumner, Charlotte Haigh Head of MacNeil has Corporate just launched Affairs, Boehringer the Guild’s Ingelheim, new Facebook group. Check her and Janette article on page 4 which tells you Marshall; all you need to know. Please do sign up today and join the Left, Katie Randerson, discussion! Kasia Murphy and Janet What is more, we now have Horwood a lively Twitter feed. Follow the Guild on @HealthWritersUK for Below: Helen Foster, left, the latest health news and so that and Madeleine we can retweet what you are up Bailey to! Mary-Claire Mason, left, and Hilary Freeman Over the coming months, the Guild will be focusing very much on how we can all get more out of social media – so if you have ideas, please do get in touch. And if you have ideas for articles in Health Writer Online, I would be delighted to hear from you at susaldr@aol.com Have a great summer! COMING We have an exciting programme of events planned l Meet a charity – ‘speed dating’ evening October 5 (tbc) Expert panel (tba) Further events to be SOON . . . for the autumn. Watch out for… l Can diet cure diabetes? announced later in the year. For further information on Members’ News and forthcoming events visit: www.healthwriters.com 3
health writer onlıne newsletter JULY l 2016 SPOTLIGHT on . . . Facebook When I joined the Guild Committee recently, I thought it was high Committee member Why it will help your work For those reasons and more, I’ve time we had a Guild Facebook Charlotte Haigh been an enthusiastic Facebook group. We already have a successful Twitter account (@ MacNeil introduces member for nine years. I chat to friends, share music and HealthWritersUK, if you’re not the Guild’s new New Yorker cartoons and post following us yet), where we share facts, studies and articles that will Facebook group pictures of my Burmese cats. But, interest health writers – but there increasingly, I use Facebook for was a Facebook-shaped hole in virtual smile and handshake, a work purposes. our social media presence. little welcome into their world – and means people feel a touch I’m a member of a safer, knowing who can see their couple of freelance How Facebook compares posts (you can always customise journalist groups and I find Twitter invaluable sharing options if you’d rather find them supportive for picking up all sorts certain contacts didn’t read with everything from dealing of fascinating nuggets something). with late payments to help - and getting in touch with colleagues and PRs. As with expert suggestions. As for Posts ‘stick’ for much longer on finding case studies, Facebook’s tweets are public, Twitter’s Facebook, in contrast to Twitter’s invaluable – that side of my usually the way posts go viral. rapidly-rolling feed – so your job is much simpler now that I And because there’s no need to connections are more likely can reach so many people by request contacts, you can follow to see anything you post. Plus, posting a request and asking anyone you like, not just those Facebook has numbers on its side my Facebook friends to share it who accept you – that means – an estimated 968 million daily among their connections. celebrities, leading experts, even active users worldwide, dwarfing long-dead authors (I was once Twitter’s 316 million. Working at home alone all retweeted by Vladimir Nabokov who died in 1977). day, I don’t have the chance to chat to colleagues by the kettle I’m a member of LinkedIn, too, and wind down in the middle and that’s useful for professional Facebook pages for of a stressful day. But I can pop contacts and for showcasing health writers onto Facebook to comment on a work. Several colleagues have n Mosaic Science, from the fellow freelancer’s post – it serves been approached for copywriting Wellcome Trust, posts fascinating a similar purpose. work via LinkedIn as it tends long-read pieces about the to be widely used by corporate science of life. So come and join us. We’re clients who perhaps don’t have www.facebook.com/ posting Guild news and events contacts in the traditional media. mosaicscience/?fref=ts and anything else we think you’ll But Facebook’s always been my n The New Scientist page shares find interesting. We also hope favourite social media site. With a range of its brilliant stories. you’ll chat among yourselves. www.facebook.com/search/ Feel free to ask for help with no character limits, you can top/?q=new%20scientist finding experts or case studies, express yourself in a bit more n The Sense About Science page talk about issues that affect health detail and engage in something debunks health myths, comments akin to a proper conversation. It writers, tell us about your book on news stories posts highly launch or share your pieces. feels friendly and personal. You shareable infographics. can only see someone’s profile Just visit www.facebook.com/ www.facebook.com/ groups/146878362393614/ and if they agree to your ‘friend senseaboutscience/ request’, which is a bit like a send a request to join. For further information on Members’ News and forthcoming events visit: www.healthwriters.com 4
health writer onlıne newsletter JULY l 2016 A patient’s journey in the digital age Social media has profoundly influenced every aspect of our life. But what is the impact of social media on health information? New Guild member and digital health writer Radhika Narayan reports on patient care MOST healthcare professionals to the online portals being To me, this sounds like an issue are yet to fully embrace implemented by the NHS. that Guild members might social media platforms for want to get involved with. patient care but there is no The online patient doubt that this is where we Connecting online can help to Portal limitations cannot are heading – so now is the build a better physician-patient be ignored. Capabilities such time to address some major relationship. The benefits as registration, appointment issues. A key question to for patient engagement have scheduling, billing, access to explore is – can social media been highlighted by research lab results, image uploads, really direct patients to secure in Scotland and elsewhere. repeat prescription requests communication channels Of course, merely making a and alerts are all possible. and help them access health portal available at a healthcare data? So far, it is certainly a facility is just the first step. But how much and what promising tool that can support Implementation is the next kind of data should the patient patients in their quest for the challenge. Getting any patient be in control of? Can patients health information. For a start, to use a portal, does tend to be request a repeat prescription with the government’s latest an issue, particularly if they are without having seen the attempt to create a paperless not ‘techno-savvy’. doctor in person, for example? health service and improve Which of the above elements the use of IT in healthcare, Most patients are looking for are ethical to provide? And accessing health records a consumer-like tool – like the can portals ensure patient should now be possible via online shopping they are more confidentiality and privacy? patient portals. familiar with. Therefore, there is a need to educate patients A final aspect is the extent of Patient engagement via about how online health patient portal adoption among portals is a part of government portals work and the benefits. so-called ‘Millennials’ versus policy and a means of Baby Boomers, ie, does age involving patients in their REFERENCES make a difference when it own care. These portals pull Patient Online. http://stfi.re/rjgarjx comes to the willingness and/ together health information Healthcare Improvement Scotland. or ability to become an online from different health provider Social media and e-participation in patient? channels into one common NHS Scotland. platform and make it securely http://stfi.re/exolvlo I hope this gives you a accessible to the patients. Healthcare patient portals: glimpse of how patient care Recently, the Royal College Millennials vs Baby Boomers. may evolve with social media of General Practitioners, in http://stfi.re/rjgvney and spark off some ideas and partnership with the Royal Engage! Transforming healthcare debate. For more about what I College of Nursing, published through digital patient engagement. do, visit my website at Patient Online, a guide http://stfi.re/vnwgypj www.digitalhealthwrite.com For further information on Members’ News and forthcoming events visit: www.healthwriters.com 5
health writer onlıne newsletter JULY l 2016 NE W M E M B ERS’ F oc us: Lyndon G ee Lyndon Gee has been writing for 15 years but before that worked in hospitality, training at the Savoy and with Antonio Carluccio. He managed a bakery and restaurant chain in the United States and has also run the food and restaurant operations for Selfridges. “As a health and food writer I love creating healthy recipes and writing about food. The healing properties of food are integral to my recipes. It’s rewarding to develop dishes that help people manage specific medical conditions or allergies,” he says. “I’m also a food futurist, working on product development for niche clients and big brands. So as well as sharing my knowledge of healthy eating, I influence the future of food for consumers in all elements of the food chain.” What are you working on now? What achievement are you schedule is brilliant. Thanks too to I’ve just finished a five day shoot for most proud of? technology I recently moved out of Diabetes Balance magazine. I create As a founding board director of Slow London to the south coast – and I the recipes to ensure they meet the Food in the UK, and through my two can now have a swim in my lunch exacting nutritional standards of the campaigns, Eat:Fit and What’s on hour! Diabetes UK clinical team. I always your Plate? I helped to bring media make sure they taste great too – just focus onto food provenance and the because you have a health condition importance of local foods. The major What are your work-related doesn’t mean you can’t enjoy food. supermarkets and many restaurants ambitions? So right now I’m in the kitchen now concentrate on the origins of I would like to do a more TV and re-testing the recipes and simplifying their food so my work has helped radio work and also get another book the methods to ensure they’re easy to change the way we eat. out. To celebrate healthy food in follow and 100 per cent right before Also, recreating favourite dishes for every aspect, to the widest possible it goes into print and eventually onto people who have a health condition audience, and thus help to improve the Diabetes UK website (www. is very worthwhile. From a child the health of the nation. diabetes.org.uk/Guide-to-diabetes/ who can’t eat gluten to someone Recipes/) diagnosed with a heart problem, being able to offer them healthy Finally, what do you like recipes based on familiar tastes is a to do to relax when you’re How has your work changed big help. not working? over the years? I grow my own vegetables and There are lots of opportunities writing go foraging for wild berries and for websites and I do a lot more What are the best and worst mushrooms; I also like rambling on work with corporate clients. Being things about being a freelance/ the Kent Downs or along the White able to deliver the whole package is your job? Cliffs. very attractive for business clients, One actually has more job security A couple of times a month I so I’ve put together a team including as a freelancer than a staffer! You pop across to France and love to photographer, dietitian and designer won’t be made redundant but you wander around the markets, buying to deliver print-ready artwork for do need to constantly seek new ingredients from the small artisan recipe cards, leaflets, brochures and clients and income streams to avoid producers to cook and enjoy with in-store information. This one-stop becoming reliant on one customer. friends – along with a good selection shop approach is very popular! The freedom to control my own of wines of course! For further information on Members’ News and forthcoming events visit: www.healthwriters.com 6
health writer onlıne newsletter JULY l 2016 OU R N E W COM M ITTEE Janette Marshall HON. Co-CHAIRS Michele Simmons Janette is a freelance Janette Marshall Michele is a freelance journalist and author Michele Simmons health journalist who has specialising in health and contributed to titles such fitness and plot-to-plate as Woman, Essentials, healthy eating features HON. Secretary Sainsbury’s magazine, Top about growing and cooking Janet Horwood Santé and Best. She has your own food. She has edited magazines for the edited health magazines, HON. TREASURER consumer and customer written award-winning diet markets, including Practical and nutrition books and Susan Aldridge Health, Healthy Times, worked with food business Crossed Grain and Better start-ups devising recipes MEMBERSHIP Health. She has also written and menus. SECRETARY books on diet, wellbeing Lee Rodwell and dreams. Janet Horwood Charlotte Haigh Susan Aldridge Janet is a freelance journalist and editor. She McNeil Susan is a freelance has written for most major Sarah Stacey writer and editor, national magazines and Corinne Swainger specialising in medicine, newspapers. She was health, science and features editor for Choice ADMINISTRATOR psychology. She is currently Magazine, editor of Caring Editor of Diabetes Update, Jatinder Dua Diabetes UK’s quarterly (magazine for members of the charity Carers UK) GUILD PRESIDENT magazine for healthcare and until recently was professionals. She has Dr Carol Cooper written and contributed to health editor at Woman’s Weekly. She is the author of, several popular science and among others, Comfort for medical books including Depression, Coping with the The Brain Book and Magic Menopause, Caring: How Molecules: How Drugs to Cope and Exercise for Work. Arthritis. Lee Rodwell Charlotte Haigh McNeil Lee has been writing about health Charlotte is a freelance writer and since the 1980s and her features editor covering all aspects of health have been published in most of the and psychology. She contributes to nationals, many magazines in the UK consumer titles including Women’s and abroad, and on websites such as Health, Woman & Home, Marie Claire, retiresavvy.com. She has produced Stylist and Yours, and to customer leaflets, booklets, patient information titles such as Healthy, WeightWatchers packs and press releases for charities magazine and Vitality. Charlotte also and healthcare companies – and has writes content about behaviour change written eight books, including ones on techniques for health charities and sex, on women’s health and on prostate problems. For many healthcare clients. years she was health editor at Take a Break. Sarah Stacey Corinne Swainger As health editor of the Mail on Sunday’s Corinne is a freelance medical YOU magazine, Sarah writes a weekly copywriter, writer and editor, who page on every aspect of health. specialises in producing content Her particular interest is integrated for pharmaceutical-healthcare medicine. She is a passionate marketing and education. She has campaigner for public access to more than 20 years’ experience in reliable broad-based information about digital and traditional media. Based health and wellbeing. She was Health in London, Corinne is a lay member Journalist of the Year 2013. Sarah was a of the research committee for the UK founder member and first Hon Chair of Tuberous Sclerosis Association charity. the Guild. For further information on Members’ News and forthcoming events visit: www.healthwriters.com 7
health writer onlıne newsletter JULY l 2016 M E M B E RS’ NEWS OBITUARY Elizabeth Adlam It is with much sadness that we report the death of long-standing Guild member Elizabeth (Liz) Adlam. Liz Hodgkinson remembers her . . . Liz Adlam, who has died aged 73, was in many ways luckier than most, blessed with a supremely happy long-lasting marriage, a loving family, and a rewarding career that lasted almost to the day she died. Born Elizabeth Morley, she was the only child of a Weybridge bank manager, and attended a local convent school. She read English at St Andrews’ University, where she met her future husband Tony Adlam. They married soon after graduating, and remained soulmates for life. Liz always wanted to be a writer, and after her first job with a publishing company, began writing for Reader’s Digest, always a highly demanding and exacting outlet, where she was greatly valued. When Tony’s job as a geography teacher took them to Australia, she was instantly condition seemed to have stabilized. She was reasonably offered regular work with Reader’s Digest down under. able-bodied and able to resume both work and driving. ‘She walked straight into a job there,’ said Tony. After they returned to the UK in 1987, Liz took up with British Reader’s In June 2016, she had a routine bone marrow biopsy Digest again, specializing in health. when it became clear that all was not going well. She went rapidly downhill and died on July 5, in Southampton She also wrote many advertorials for them. In the General Hospital, with Tony and her twin daughters by her 1980s, Liz pioneered a campaign for child safety seats in side. “The last thing she said was: ‘you will be all right, cars, now of course compulsory, and later won a Guild won’t you?’” Tony told me. He added: “I may be biased, of Health Writers’ Award for a groundbreaking article but Liz was the kind of person who always thought of on retinoblastoma, an uncommon form of eye cancer others before herself.” Indeed, she had nursed Tony back that affects young children. Liz’s work was known for its from a serious heart attack a few years previously, and attractive combination of close research and readability wrote amusingly to Guild members about putting her “Flo – not always easy to achieve, as writers on complicated Nightingale cap firmly on”. medical subjects will testify – and this was a major reason why she was in demand right up to the end. Those who knew Liz will remember her sunny personality, ready smile, great sense of humour and relaxed, When the Guild of Health Writers was founded in approachable manner. She made friends easily, and 1994, Liz became an enthusiastic supporter and committee although an accomplished journalist, she remained very member, even though she was by then living in Bembridge modest, never drawing attention to the highly professional on the Isle of Wight. She travelled frequently to the capital work she had produced without fuss for decades. for meetings and events, staying at the Royal Over-Seas League. Liz leaves Tony, her two daughters Carol and Samantha, and two grandchildren, teenagers Jemimah and Oliver. Having enjoyed good health all her life, Liz was devastated when, in 2014, she went to her GP with a bad l The family has requested that any donations should go back and out of the blue was diagnosed with multiple to Myeloma UK. The Guild will also be making a donation. myeloma, or bone marrow cancer. She was prescribed Tony would love to hear from Guild members who knew chemotherapy, but a year later stopped treatment as her Liz. He can be contacted at ajawords@tiscali.co.uk For further information on Members’ News and forthcoming events visit: www.healthwriters.com 8
health writer onlıne newsletter JULY l 2016 M E M B E RS’ NEWS NEW BOOKS country. As the NHS faces one of its most difficult financial periods since its creation, the book celebrates the continuing dedication and skill of its workforce, and some of the most Improving the NHS and pioneering projects being carried social care out at the frontline of health and social care. Paul Dinsdale, below, has produced a new e-book, looking at how NHS In projects ranging from the use and social care professionals are of mobile phone apps to improve improving the delivery of health mental health, to the training of and social care in the UK. prisoners as restaurant chefs and the setting-up of social micro- by experts enterprises in deprived areas, the including Dale book gives a broad picture of health Pinnock, Ian and social care innovations across Marber and the UK, and provides ideas for NHS Janey Lee and social care professionals to Grace, has improve services in their own areas. been carefully It also gives a current overview of developed the state of the NHS and possible by Christine, future trends in healthcare, at a time who is an when publicly-funded care is under award-winning nutritionist and intense scrutiny in the UK. chef. Whether you are looking to lose a few pounds or seeking a Tales The e-book is available from new way of eating to boost energy, from the Amazon. Go Lean Vegan will provide you Frontline: with all the nutritional principles Improving The vegan approach to you need for a vibrant, healthy life. the NHS weight loss The book includes nutritionally and Social balanced recipes such as the Care is In her new book, Go Lean Vegan Coconut Quinoa Bowl with Berries, based on (Hodder, Yellow Kite), Christine Courgette Carbonara and Orange a series of Bailey, above right, presents a Chocolate Pots. articles in The Guardian, showing plant-based diet that can help you how innovations in health and not only look great, but also lose For more information, go to www. social care are having a real impact weight! This revolutionary step-by- yellowkitebooks.co.uk/books/go- on people’s lives around the step 30-day diet plan, endorsed lean-vegan 2016 Jacobs Science Writer Edge of Consciousness Alzheimer’s – New Insights into Fellowship Conference the Potential of Alzheimer’s and Zurich-based Jacobs Foundation is its Care came out last year and offering Fellowship awards to science, Maggie La Tourelle will speak at the she wrote a blog for Alzheimer’s social and health policy journalists. The Edge of Consciousness Conference Dementia Awareness Week in May award covers travel and other costs to at the College of Psychic Studies on which is available at a five-day study programme in Zurich September 3. She shares a platform http://thegiftofalzheimers.com/10- from November 29 to December 3. with Dr Penny Sartori and Anthony Apply at www.jacobsfoundation.org by Peake. Maggie’s book, The Gift of things-you-need-to-know/ August 21 2016. For further information on Members’ News and forthcoming events visit: www.healthwriters.com 9
health writer onlıne newsletter JULY l 2016 M E M B E RS’ NEWS MJA awards well understood by scientists as the relapsing-remitting type. Cystitis winners campaigner However, there are many Madeleine Bailey and John ways that people can manage Angela Kilmartin, Illman have both been their symptoms and recently a Braintree District recognised in the 2016 there have been several and Witham Town Medical Journalists Association promising breakthroughs in Councillor, is Awards. treatment and research. The campaigning to stop booklet can be downloaded cystitis in the elderly. Madeleine was named from www.mssociety.org.uk She sits on the health Charity Writer of the Year committee and recently 2016 for a health information John won the MJA award joined the Braintree booklet for the Multiple for Feature of the Year District Council Cabinet Sclerosis Society entitled (for a specialist audience) as a member for health Understanding progressive for an extract from his in a road show exhibit MS. Her aim was to create an new book Handling the in Witham town centre, accurate, up-to-date resource Media: Communication where she helped for people with progressive and Presentation Skills for launch the campaign. MS as opposed to the more Healthcare professionals. The common relapsing-remitting extract appeared in British type. Journalism Review. The judges pronounced the piece “thought With this type of MS, there provoking on an issue that is are no periods of remission vitally important for medicine and, as yet, no treatments and medical reporting. that can halt progression of the condition, Superbly written.” The article is available at leading many people to feel that hope has http://bjr.sagepub.com/content/26/3/37. been lost after diagnosis. It is also not as full.pdf News in brief… Charlotte Stirling-Reed, left, has recently up- dated her website to allow her work as a child New full Guild members nutritionist to become more evident. Charlotte has also written a comprehensive blog entitled David F Marks: Freelance Top Tips to Dealing with a Picky Eater. Visit author and editor Charlotte’s website www.srnutrition.co.uk/ Heather Stephen: Freelance blog Helen Cowan, right, has started writing for the Anna Pattenden: Freelance writer Hippocratic Post, at the following link www. hippocraticpost.com/author/helen-cowan/ Laura Bond: Freelance writer and online editor This newsletter is kindly sponsored Th e Gui l d of Health Wri ters by an educational grant from Healthspan. Dale Lodge, 88 Wensleydale Road, Hampton, Middlesex TW12 2LX. Guild office hours: 9am -12pm Monday to Wednesday. Tel/Fax: +44 (0)20 8941 2977. Email: admin@ healthwriters.com. Administrator: Jatinder Dua. Members are very welcome to send in contributions to Health Writer and to submit ideas for events and workshops. Copy deadline for next newsletter: August 16, 2016. www.healthspan.co.uk For further information on Members’ News and forthcoming events visit: www.healthwriters.com 10
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