PICTURES AND STORIES - LIQUI MOLY inspires

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PICTURES AND STORIES - LIQUI MOLY inspires
PICTURES
SINCE 1957
             AND STORIES
             FROM OUR LIVES    09.2019   SINCE 1847

                 LIQUI MOLY inspires
PICTURES AND STORIES - LIQUI MOLY inspires
EDITORIAL

    IN RETROSPECT                                                    Dear LIQUI MOLY friends,

                                                                     I recently came across a LIQUI MOLY image advert from 2016 (see left).
                                                                     The headline was “Humanity connects”. Marketing bla-bla or a fun-
                                                                     damental value of our company? That question did not arise at all.
                                                                     Because suddenly I became aware again of what might sometimes go
                                                                     under in the everyday noise. These two words are the main reason why
                                                                     our global brand has been so strong and so popular for decades.
                                                                     And that is why we must focus more than ever on humanity today and in
                                                                     the future!

                                                                     Only mutual empathy, cross-border friendship and deep respect for
                                                                     each other – within the entire LIQUI MOLY family worldwide – can lend
                                                                     our actions lasting success and a deeper meaning.
                                                                     Even though our business is all about earning money, we must not
                                                                     forget that our success or failure is responsible for the weal and woe of
                                                                     thousands of people around the world. After all, it not only concerns the
                                                                     jobs that we create and maintain directly in Ulm and Saarlouis, but also
                                                                     the countless families of those people who work for our customers,
                                                                     business partners and suppliers.

                                                                     This is why it is so important that we remain vigilant and committed to
                                                                     show the whole world how unique our LIQUI MOLY spirit is – whether
                                                                     through sponsorships, outdoor advertising, events or in personal dis-
                                                                     cussions and appearances with customers and fans. And it is important
                                                                     to show how useful and valuable our more than 4,000 products truly are
                                                                     – whether at training courses, trade fairs, in workshops or at the point
                                                                     of sale in specialist stores. It is important that we continue to place
                                                                     motivation before listlessness every day. Curiosity before indifference.
                                                                     Innovative strength before standstill. And humanity before selfishness.
                                                                     So that we remain the lubricant of our success.

                                                                     Let’s do it! With new ideas! On new paths!

                                                                            Jörg Witopil        Niklas Döhring
                                                                            (Copywriter)        (Graphic Artist)

2                   LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 08
                                                                            09 I 2019                                                              3
PICTURES AND STORIES - LIQUI MOLY inspires
GARDEN
     FALL SEASON
             CARE
                              GRAM
          GARDEN PRO                                                                                                                                                                          Order
                                                                                                                                                                                          products for
                                                                                                                                                                                               your
                                                                                                                                                                                          fall business
                                                                                                                                                                                               now!

    Our all-round carefree package for the care
    and maintenance of garden appliances.

Well lubricated
is better cut
For hobby gardeners and garden professionals alike, the fall season is a time of
much work. And whether by machine or by hand – for most jobs, people prefer to
use effective tools and equipment. And the work is all the more easier when hedge
trimmers, chainsaws, lawnmowers and the like work perfectly. With LIQUI MOLY’s
garden program, this is no problem!

Trimming hedges, pruning trees and sawing          them running smoothly and makes squeaking a                   addition, our range offers a self-mixing 2-stroke    much easier. Then this work is also a pleasure
wood are the most urgent autumn jobs in the        thing of the past. Of course, everything is envi-             motor oil and one for chainsaws as well as hy-       in the fall and the anticipation of the next garden
garden, along with the obligatory lawn mowing.     ronmentally friendly and plant-based. Our spe-                draulic oils and oil for the chains of chainsaws     season is particularly great.
However, working outdoors can quickly become       cial Lawnmower Oil is available for 4-stroke en-              – even as biodegradable types. Various special
an ordeal with a stiff pruning shear or a rum-     gines and those that require a single-grade oil.              sprays round off our versatile portfolio. Our
bling chainsaw. In order to keep the fun in gar-   And our Universal Oil for Garden Equipment is                 handy helpers are there to ensure that garden
dening, we recommend regular care of the tools     ideal for scarifiers, brush cutters, riding mow-              utensils are always ready for use and do their job
with our garden appliance care spray. This keeps   ers, high-pressure cleaners and much more. In                 for as long as possible, so that gardening is so

4                                                                              LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                                       5
PICTURES AND STORIES - LIQUI MOLY inspires
FALL SEASON                                                                                                                                                    Our self-mixing 2-Stroke Mo-
                                                                                                                                                                    tor Oil burns residue-free and
                               GRAM                                                                                                                                 protects the engine from wear.
          GARDEN PRO                                                                                                                                                Available in various container
                                                                                                                                                                    sizes!

                                                                                                                                                Secure
                                                                                                                                           the best places
                                                                                                                                          for the secondary
                                                                                                                                              placement
                                                                                                                                                 now!
    Our Lawnmower Oil SAE 30 with
    the practical filler neck ensures optimum
    engine cleanliness, excellent wear protec-
    tion, first-class lubrication and a long en-
    gine life. Protects against corrosion during
    winter storage.                                                                                                                     Ideal for attractive sec-
                                                                                                                                        ondary placement in the
                                                                                                                                        retail market: our sales
                                                                                                                                        displays and Futura
                                                                                                                                        shops. Available in many
                                                                                                                                        different versions!

                                                   Our LM 40 Multi-Purpose
                                                   Spray lubricates, cleans,
                                                   loosens, protects, cares for
                                                   and keeps moving parts
                                                   running smoothly. It also
                                                   provides reliable protection
                                                   against rust and corrosion.

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PICTURES AND STORIES - LIQUI MOLY inspires
VALUE RETENTION
                                                                                                                            As the new chief of the
                      200 S
         INDIAN FTR 1                                                                                                       road, the Indian FTR 1200 S
                                                                                                                            already has what it takes to
                                                                                                                            become a cult bike. In order
                                                                                                                            to preserve the cult factor
                                                                                                                            optically and technically as
                                                                                                                            long as possible, we offer a
                                                                                                                            whole range of helpful prod-
                                                                                                                            ucts!

    Gloss Spray Wax
    Provides mirroring high gloss and excellent
    color depth. Effortlessly removes light road dirt
    and greasy soiling, without any scratches.

                                                                                          Everything for a radiant
                                                                                                   Indian summer
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PICTURES AND STORIES - LIQUI MOLY inspires
VALUE RETENTION
                                     200
         INDIAN FTR 1

                                                                                                               Speed Additive Shooter
                                                                                                               Ensures increased driving enjoyment
                                                                                                               due to optimized performance; the en-
                                                                                                               gine starts easier and also runs smooth-
                                                                                                               er. Protects the fuel against oxidation
                                                                                                               and ageing.

     Motorbike Oil Additive
     Reduces oil and fuel consumption
     by reducing friction and wear, and
     increases engine smoothness.

                                                                                                               Motorbike MoS2 Shooter
                                                                                                               Reduces friction and wear, thus improv-
                                                                                                               ing oil and fuel consumption. Increases
                                                                                                               engine’s running smoothness and leads
                                                                                                               to fewer malfunctions.

10                                         LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                              11
PICTURES AND STORIES - LIQUI MOLY inspires
VALUE RETENTION
                                    200
         INDIAN FTR 1

        Motorbike Chain and Brake Cleaner
        For fast, easy cleaning and degreasing of chains,
        sprockets and brake components.

     Motorbike Chain Lube
     Extremely adhesive and water-resistant chain
     grease with excellent creeping and lubricating
     properties. Reduces chain elongation and pro-
     longs chain service life.

12                                                          LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019   13
PICTURES AND STORIES - LIQUI MOLY inspires
Multi-Spray
                                                                                        Our test winner! Lubricates,
                                                                                        tackles rust, protects and cares
                                                                                        for your motorbike. Keeps moving
                                                                                        parts running smoothly.

                                                                         Brake Fluid Race
                                                                         Synthetic brake fluid for safe
                                                                         braking even under extreme
                                                                         operating conditions.

14   LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                     15
PICTURES AND STORIES - LIQUI MOLY inspires
ROMANIA
                    MAN             IACS
        RED BULL RO

Another big leap for the brand’s popularity in Romania and worldwide among all motocross fans:
our sponsorship of the Red Bull Romaniacs 2019 in Sibiu, Romania – probably the toughest en-
duro competition in the world!
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PICTURES AND STORIES - LIQUI MOLY inspires
ROMANIA
                     MAN             IACS
         RED BULL RO

The LIQUI MOLY grandstand, to which Limorom (LIQUI MOLY importer and sponsor of the event)                       Together with Carlos Travé (General Manager 2-Wheel, 3rd from left) and Benjamin Kopp (Export
invited our customers from the Motorbike segment, was located right in the center of Sibiu and                   Area Manager, 2nd from right), our friends from Limorom made sure that our guests felt com-
offered an excellent view of the most spectacular section of the competition. And also along the                 pletely at home and that, after the four-day event, they were absolutely liqui-molified and highly
other parts of the course, blue-red-white were the predominant colors!                                           motivated on their way home.

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ROMANIA
                      MAN                    IACS
     R E D B U L L RO

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Tough performers: LIQUI MOLY products for enduros
        Motorbike Foam                     Motorbike                                             Motorbike 4T Shooter                                     Motorbike Speed
        Filter Cleaner                     Shock Absorber Oils                                   Increases engine performance,                            Shooter
        Specially formulated               Prevents the formation of                             removes                                                  Provides a better start,
                                                                                                 deposits and protects
        water-miscible air filter          deposits and reduces
                                                                                                 against corrosion.
                                                                                                                                                          smoother engine running and                                   Motorbike Multi-Spray
        cleaning concentrate.              friction and wear.                                                                                             optimized power yield.
                                                                                                                                                                                                                        Lubricates and protects gas
                                                                                                                                                                                                                        and clutch cables as well as
                                                                                                                                                                                                                        other mechanical components.

        Motorbike Foam Filter
        Oil
        Specially developed product for
        wetting foam and fabric air fil-                                                                                                                                                                                Motorbike Fork Oil
        ters. Also suitable for extreme                                                                                                                                                                                 LIQUI MOLY fork oils ensure
        applications.                                                                                                                                                                                                   safe driving properties,
                                                                                                                                                                                                                        even after prolonged use,
                                                                                                                                                                                                                        and are available in various
        Motorbike Gloss                                                                                                                                                                                                 viscosities.

        Spray Wax
        Maintains and cleans all plastic
        and metal surfaces and pro-
        vides a silky shine.
                                                                                                                                                                                                                        Motorbike Cleaner
                                                                                                                                                                                                                        Cleans the motorcycle after use
                                                                                                                                                                                                                        from dirt of all kinds.

        Motorbike 2T Offroad
        High-quality, fully synthetic
        2-stroke motor oil for
        use in all 2-stroke
        engines.

        Motorbike Chain Lube
        Lubricates chains permanently
        and reduces wear on the
        sprockets.

        Motorbike Chain and
        Brake Cleaner
        Cleans chains and sprockets
        with a high-pressure jet.
        Removes grease and dirt
        deposits.
                                                                                                                                                                                                                                    OFFICIAL
        Motorbike Tire                                                                                                                                                                                                              PARTNER
        Inflator and Sealer                                                                                                                                                                                                        WORLDWIDE
        Seals flat tires and tubes, and
        pumps them up again.

        Motorbike motor oils                                                  Motorbike                                               Motorbike Engine                                  Motorbike gear oils             Radiator additives
        Provide optimum lubrication for                                       MoS2 Shooter                                            Flush Shooter                                     Smooth and precise shifting     Radiator Cleaner removes
        2-stroke and 4-stroke engines.                                         Reduces oil and fuel consump-                          Cleaning fluid for clearing the                   and                             deposits in the cooling system.
        Reduce wear and ensure opti-                                           tion by reducing friction and                          engine interior of troublesome                    increased wear protection are   Radiator Stop Leak reliably
        mum performance.                                                       wear.                                                  deposits. Dissolves sludge and                    the advantages of these gear    seals even the smallest leaks
                                                                                                                                      lacquer formers.                                  oils.                           in the cooling system.

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PORTUGAL

                issuu.com/liquimolyiberia/
                docs/liqui_moly_iberia_23__final2

                                                                                    The weekly LIQUI MOLY News from LIQUI MOLY South America & Iberia in a new
                                                                                    design is a visual and content treat!

24                                LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                              25
VALUE RETENTION                                                                              Fact sheet
                     APTOR
                                                                                                  Manufacturer:                     Ford USA

        FORD F-150 R
                                                                                                  Model:                       F-150 Raptor
                                                                                                  Engine:                      V6 twin-turbo
                                                                                                  Displacement:                    3,496 ccm
                                                                                                  Output:                450 hp at 5,000 rpm
                                                                                                  Torque:               690 Nm at 3,500 rpm
                                                                                                  Transmission:         Ten-speed automatic
                                                                                                  Curb weight:                       2,584 kg
                                                                                                  Acceleration 0 – 96 km/h:           5.1 sec.
                                                                                                  Top speed:                        170 km/h

     Even a
     colossus needs
     proper care                                                                                 When brute force meets technical
                                                                                                 finesse, correct lubrication and
                                                                                                 effective care are particularly
                                                                                                 important. But fear not: LIQUI MOLY
                                                                                                 products take on every colossus!

26                           LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                   27
WERTERHALT
                          A          PTOR
              FORD F150 R

                                                                                                                                                Fully synthetic premium-class
                                                                                                                                                fuel efficient engine oil, that
     Dissolves sludge, laquer and liquid conta-                                                                                                 has been developed for the
     minates that easily drain out during an oil                                                                                                year-round use.
     change. Suitable for 4-stroke gasoline and                                                                                                 (part no. 20138)
     diesel engines. (part no. 2037)

                                            Cera Tec reduces friction and                                                                        Reduces friction and engine
                                            wear due to ceramic com-                                                                             wear. Ensures the engine runs
                                            pounds that are extremely                                                                            quietly. Reduces the consump-
                                            heat and pressure resistant.                                                                         tion of oil and fuel.
                                            (part no. 20002)                                                                                     (part no. 20256)

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Removes deposits on injection
       WERTERHALT                                                                                                                      valves, on intake valves, spark
                           A            PTOR                                                                                           plugs and in the combustion
               FORD F150 R                                                                                                             chamber.
                                                                                                                                       (part no. 20250)

     Radiator cleaner removes
     dangerous deposits and allows
     the engine to run at the optimum
     temperature and operational
     reliability. (part no. 22336)

                                                                                                                   Clean and eliminates unplea-
     Seals leaks immediately with
                                                                                                                   sant odors from air conditio-
     ease. Secures the combustion
                                                                                                                   ning systems installed in cars,
     chamber from damages
                                                                                                                   commercial vehicles, or in the
     caused by coolant admission.
                                                                                                                   home without the need for
     (part no. 20332)
                                                                                                                   dismantling. (part no. 9001)

30                                             LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                         31
VALUE RETENTION
                                       APTOR
              FORD F-150 R

     Displaces moisture and forms                                                                                             Adhesive, water-resistant,
     a water-repellent protective                                                                                             high-performance lubricant
     film: Cavity Protection, light                                                                                           providing corrosion protec-
     brown (part no. 6107)                                                                                                    tion: Maintenance Spray, white
                                                                                                                              (part no. 3075)

                                               Removes troublesome depos-
                                               its from injection nozzles and
                                               intake valves, protects against
                                               rust and restores original
                                               engine performance: Gasoline
                                               Engine System Cleaner (part
                                               no. 5129)

     Aromatic substance to prevent                                                                                           Thermostable, adhesive- and
     traces of marten scent in the                                                                                           spin-resistant high-perfor-
     engine compartment and thus                                                                                             mance lubricant with good
     the risk of costly bite damage:                                                                                         corrosion protection: Tacky
     Marten Spray (part no. 1515)                                                                                            Lube Spray (part no. 4084)

32                                                       LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                     33
Effortlessly cleans and re-
      VALUE RETENTION                         moves brake dust and other

                                      APTOR
                                              dirt from aluminum and steel
              FORD F-150 R                    rims: Special Rim Cleaner
                                              (part no. 1597)

                                                                                                                              Effortlessly removes light and
                                                                                                                              greasy dirt. Eliminates light
                                                                                                                              scratches and preserves the
                                                                                                                              paint finish: Gloss Spray Wax
                                                                                                                              (part no. 1647)

                                                            Removes tar, asphalt, resin
                                                            and grease residues as well as
                                                            fresh paint stains and enhanc-
                                                            es gloss: Tar Remover (part
                                                            no. 1600)

     Cleans, cares for and protects
     tires in one step and gives                                                                                                Removes heavy soiling such
     them back their intensive                                                                                                  as grease, oil, fuel, finish rust
     shine: Tire Bright Foam (part                                                                                              and flash rust: Intensive Car
     no. 1609)                                                                                                                  Cleaner (part no. 1546)

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Cleans, polishes and protects
      VALUE RETENTION                                                                                                                               in one step against harmful
                                     APTOR
                                                                                                                                                    environmental influences:
               FORD F-150 R                                                                                                                         Polish & Wax (part no. 1467)

     Intensive, gentle and fast cleaning of plas-
     tic parts and fabrics and trims: Car Interior
     Cleaner (part no. 1547)

                                                                      Maintains and cleans door,
                                                                      window and trunk seals. Pre-
                                                                      vents freezing-up in winter:
                                                                      Rubber Care (part no. 7182)

                                                     Maintains, impregnates and is                                                                  Leather Care – Cleans, cares
                                                     dust-repellent. For all matte                                                                  for and protects smooth leath-
                                                     plastics and for general inte-                                                                 er with a silky, shiny layer
                                                     rior care: Cockpit Bright (part                                                                against brittleness and fading.
                                                     no. 1610)                                                                                      (part no. 1552)

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CHINA

           SILK WAY RA
                               LLY
                                                                                                                   Successful
                                                                                                                   endurance test
                                                                                                                   on the Silk Road

     When the engine runs silky smooth and powerful despite bumpy, dusty tracks and extreme
     temperatures, LIQUI MOLY is undoubtedly on board – as seen here at the Silk Way Rally in China.

38                                                                              LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019   39
CHINA
                            LLY
        SILK WAY RA

The DU-HOPE sponsored LIQUI MOLY XIONGFENG team took an excellent 2nd place in the open
group on a hot ride through the desert sand and over stony mountain ranges. Further proof of the
great strength of our high-performance lubricants!

40                                                                           LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019   41
GERMANY
                       T E N NIS OP          EN
         LIQU I M O LY

Successful premiere: For the first time over an entire week in Karlsruhe, everything revolved                     At the third largest women’s tennis tournament in Germany, glamor was of course
around the little yellow felt ball – and LIQUI MOLY! As title sponsor and also main sponsor of the                not to be neglected! And, here too, our name and colors were constantly in the focus of players,
new WTA Ladies Tournament, our logo was present at all games.                                                     fans and journalists.

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GERMANY
                             D PRIX
        TRUCK GRAN

The team “Hahn Racing” sponsored by us celebrated a successful weekend at the home Grand
                                                                                                                The result: Jochen Hahn took two wins as well as a 3rd and a 7th place, while his son Lukas won
Prix on the Nürburgring. Not only did thousands of truck racing enthusiasts keep their fingers
                                                                                                                3rd place twice and 2nd place once on his very first race weekend. Our respect and congratula-
crossed for them on site, but our more than 30 invited customers also experienced thrilling races
                                                                                                                tions to our strong brand ambassadors!
with winning LIQUI MOLY power!

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AWARD

         BEST BRAND

Quality is the key – especially for commercial vehicle professionals! Because they have a clear idea of            the Best Brand award during the ADAC Truck Grand Prix at the Nürburgring. By the way: In the
which oil brand is the best: LIQUI MOLY. The readers of the trade magazine “Werkstatt aktuell” voted us            category Care and Cleaning, we landed an excellent 2nd place.
to 1st place for the 6th year in a row and by a large margin. Our colleague Klaus Stahl (far left) accepted

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MOTOGP
                      RAND               PRIX
           AUSTRIAN G

                                                                                                                     Leaning hard:
                                                                                                                     tough race with
                                                                                                                     a conciliatory
                                                                                                                     outcome
     It was a tough 25 laps in the Moto2 race of the Austrian Grand Prix, in which our Dynavolt Intact
     GP rider Tom Lüthi crossed the finish line well in spite of difficulties and was able to score 10
     important points with sixth place. As a result, he currently occupies the excellent 2nd place in the
     overall World Championship ranking!
48                                                                                 LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019   49
MOTOGP
                             AND PRIX
       AUSTRIAN GR

     Marcel Schrötter put a lot of effort into making up lost ground: despite starting at position 16,
     he crossed the finish line in ninth place.

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MOTOGP
                          AND PRIX
     AUSTRIAN GR

The full grandstands on the Red Bull Ring in Spielberg, Austria, and the high TV ratings once                    Just as the LIQUI MOLY lubricant magicians are highly concentrated every day in the development
again testified to the fascination that the Moto3, Moto2 and MotoGP races exert on fans                          of our high-tech oils, Marcel Schrötter and Tom Lüthi are also highly focused in hunting for points
worldwide – the ideal environment for our sponsorship!                                                           every week!

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For maximum performance: LIQUI MOLY products for street bikes
         Motorbike Cleaner                                             Motorbike                                             Motorbike 4T Shooter                                     Motorbike Speed
         Cleans the motorcycle after use                               Shock Absorber Oils                                   Increases engine performance,                            Shooter
         from dirt of all kinds.                                       Prevents the formation of                             removes                                                  Provides a better start,
                                                                                                                             deposits and protects
                                                                       deposits and reduces
                                                                                                                             against corrosion.
                                                                                                                                                                                      smoother engine running and                                   Motorbike Multi-Spray
                                                                       friction and wear.                                                                                             optimized power yield.
                                                                                                                                                                                                                                                    Lubricates and protects gas
                                                                                                                                                                                                                                                    and clutch cables as well as
                                                                                                                                                                                                                                                    other mechanical components.

         Motorbike Gloss
         Spray Wax
         Maintains and cleans all plastic
         and metal surfaces and pro-                                                                                                                                                                                                                Motorbike Fork Oil
         vides a silky shine.                                                                                                                                                                                                                       LIQUI MOLY fork oils ensure
                                                                                                                                                                                                                                                    safe driving properties,
                                                                                                                                                                                                                                                    even after prolonged use,
                                                                                                                                                                                                                                                    and are available in various
                                                                                                                                                                                                                                                    viscosities.

         Motorbike Chain Lube
         Lubricates chains permanently
         and reduces wear on the
         sprockets.

         Motorbike Chain and
         Brake Cleaner
         Cleans chains and sprockets
         with a high-pressure jet.
         Removes grease and dirt
         deposits.

         Motorbike Tire
         Inflator and Sealer
         Seals flat tires and tubes, and
         pumps them up again.

                                            Motorbike motor oils                                          Motorbike                                               Motorbike Engine                                  Motorbike gear oils             Radiator additives
                                            Provide optimum lubrication for                               MoS2 Shooter                                            Flush Shooter                                     Smooth and precise shifting     Radiator Cleaner removes
                                            2-stroke and 4-stroke engines.                                 Reduces oil and fuel consump-                          Cleaning fluid for clearing the                   and increased wear protection   deposits in the cooling system.
                                            Reduce wear and ensure opti-                                   tion by reducing friction and                          engine interior of troublesome                    are the advantages of these     Radiator Stop Leak reliably
                                            mum performance.                                               wear.                                                  deposits. Dissolves sludge and                    gear oils.                      seals even the smallest leaks
                                                                                                                                                                  lacquer formers.                                                                  in the cooling system.

54                                                                                                 LIQUI MOLY I MEGUIN I 09 I 2019                           LIQUI MOLY I MEGUIN I 09 I 2019                                                                                          55
GERMANY
                  Y
       TCR GERMAN

        Double victory at the Nürburgring
        with LIQUI MOLY on board
        As a guest starter in Team Engstler, rally star Thierry Neuville clinched victory at
        the Nürburgring straight away on his TCR debut. Engstler pilot Max Hesse
        also demonstrated all his skills and scored twofold with a victory and a 2nd place.

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USA                                                                                                                                                        USA
                                RE
           FILM PREMIE                                                                                                                    WATERFEST

                                                                               Cool and competent: Vinny Russo (Regional Sales Manager Northeast LIQUI MOLY USA) presented
                                                                               our quality products to American car enthusiasts at the Waterfest in New Jersey and explained
                                                                               their effects and benefits.

     Stars, starlets and LIQUI MOLY
     on the red carpet! At the premiere
     of the film “The Art of Racing in the
     Rain” in Los Angeles, not only
     various film greats and countless
     fans were there, but also Germany’s
     best lubricant brand, LIQUI MOLY!
     The reason for this was the racing
     car of our US partner Turner Motor-
     sport, which plays a fast-paced role
     in the movie.

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CHINA                                                                                                                                         E C H AMPIO      NSHIP                           CHINA
                                                                                                                                   A END U R A N C
                                                                                                                       CHIN

                                                                                                               DU-HOPE consistently uses motorsport to convince customers throughout China of the quality of
                                                                                                               our products. As seen here with Team Jiya/Newfaster, which with our oils and additives on board
With LIQUI MOLY oil on board and the support of our Chinese importer DU-HOPE, Team Phantom                     was able to secure victory in the last race and thus also in the overall standings, despite the high
Pro Racing secured the championship in this top-class competition by winning both rounds of the                temperatures and long racing time.
China GT Championship in Qinghuangdao.

                                                                                                                                 R O S S COUN       T RY
                                                                                                                      C H IN A C

                                                                                                               Nearly 600 drivers accepted DU-HOPE’s invitation to experience the quality of our products and
                                                                                                               the charm of our brand in the truest sense of the word at a cross-country race.

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CZECH REPUBLIC
                                  C H A MPION             SHIP
                  N HILL C L IM B
       EUROPEA

          Our racing customer Marek Rybníček (LIQUI MOLY
          Czech Republic) not only successfully climbs
          all the mountains at the European Hill Climb
          Championship, but is also putting his foot flat when
          it comes to growth on the Czech market!

62                                                               LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019   63
ROMANIA                                                                                                                                                                                       ITALY
                            CLIMB
        SINAIA HILL

                                                                                                               Around 13,840 kilometers on the road and in uneven terrain – at the 36-day vintage car rally
LIQUI MOLY oil in the engine and LIQUI MOLY spirit in the heart! At the Sinaia Hill Climb in
                                                                                                               Beijing-Paris, cars and participants had to be tough. Supported by us, the Italian team around
Romania, the racing group “ICE TEAM” flew the colors for Germany’s No. 1 lubricant brand in an
                                                                                                               Enrico Guggiari and Giorgio Schön was at least on the safe side when it came to lubrication and
exemplary way!
                                                                                                               maintenance of their car.

64                                                                           LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                                   65
EXPERIENCE REPORT                                                                                      Diagnosis: Original Condition Syndrome! Christian
                                                                                                            Neumeier, a designer, product developer and vintage
                   CAR
       MY FAVORITE                                                                                          car collector, and his Mercedes-Benz 190 D didn’t
                                                                                                            really look for each other but perhaps found each
                                                                                                            other because of this affliction.

                                                                                                                 w a n t e d . . .
       Passion instead of performance – the 190 D
       rewards dedication and care with grace and
       reliability!

                                                         What I r e                                         ally
                                              ... was not anything like this – too new. Ac-                       erything without notable performance quite
                                              tually, I wanted the predecessor – slower. It                       excellent, it was clear: Oh dear, want to have.
                                              should have been good weather that day –                            It was also quite practical that the car was 40
                                              said the weather forecast. Unfortunately, it                        km away in Wangen in the Allgäu area and not
                                              rained an incredible amount. Unfortunately,                         like everything else that seemed interesting:
                                              I searched the car ads for a “Ponton” Mer-                          in Bremen, Linz or Perpignan. So what is an
                                              cedes. Unfortunately, I discovered the Fintail.                     enthusiastic hobby mechanic to do? Right,
                                              Unfortunately, it said “original condition”.                        he calls up immediately. And, of course, he’s
                                              And because I suffer from OCS (Original Con-                        out of luck: The seller actually answers the
                                              dition Syndrome) and on top of that find ev-                        phone. An inspection is arranged right away.

66                                                                        LIQUI MOLY I MEGUIN I 09 I 2019         LIQUI MOLY I MEGUIN I 09 I 2019                   67
EXPERIENCE REPORT
                       CAR
           MY FAVORITE
     “Let's take a look at the jalopy, original con-     healthy fatalism, slide back and forth a little
     dition at that price – not even my grandma          on the seat, forget the 15-year-old tires and
     would believe that. I’ll hit him upside his head    hold on to some handles in an appropriately
     if it’s another rusted-through and repainted        discreet way, all the while hoping not to be
     trash can” are the appeasing thoughts on the        ejected through the windshield after all. Mer-
     way there. That’s self-protection. I don’t re-      cifully, Uwe lets me drive the last 10 km. Sur-
     ally want that scrapheap! The seller seems a        prisingly, the old bucket handles really well
     little reserved. First I crawl around under the     (damn, I already like the Benz too much). When
     wreck (we’ll soon see how much rust there is,       we get back, I’m thinking of negotiating a lit-
     ha ha). And, as it turns out after half an hour     tle. But Uwe, a really cool good guy, only says
     of bending double, poking around and shining        laconically: “If you like, you can have the car.”
     a light in corners and behind paneling: damn,       Wait, what now? I always thought you yourself
     no rust. Damn, original paint job. And radio.       decided to buy a vintage car. The full answer
     And sunroof. And spare parts. Okay, better          follows right away: “You didn’t wet yourself
     take it for a test drive; I’m sure it’s totally a   during the test drive, apparently you’re the
     lemon on the road. But no go: the seller won’t      only one who can drive with a steering col-
     let me. He wants to drive and he wants me to        umn shift, apparently you don’t worry about
     be jolted around obediently in the passenger        minor issues, such as drum brakes without
     seat. On small roads in the Allgäu mountains,       a brake booster, and you didn’t look for safe-
     the seller, a man called Uwe, gets all 55 hors-     ty belts first either. And since you are totally
     es to gallop to such an extent that any new-car     obsessed with the original paintwork, I’ll be-
     driver would have needed a sick bag. As a col-      lieve you that the car won’t be repainted!” In-
     lector of vintage cars, however, you develop a      teresting, I’m slowly starting to like this Uwe               guy. But what am I gonna do now?! Of course, I
                                                                                                                       want this beauty! Of course, it’s exactly what I was
                                                                                                                       looking for, just entirely different. Small lapse in
                                                                                                                                                                                 Fact sheet
                                                                                                                       self-control (I do have the Swabian thrift gene,          Manufacturer:          Daimler-Benz AG
                                                                                                                       after all!): I say yes without bargaining. But ac-        Series:                                110
                                                                                                                       tually, I didn’t buy the car. I gratefully received it.   Model:                              190 D
                                                                                                                       And it seems it was looking for me. And that’s the        Initial registration:                1963
                                                                                                                       little story of how I got my favorite car. With all its   Engine:      4-cylinder indirect injection
                                                                                                                       dents and bumps and polished-down paint. From                                                 diesel
                                                                                                                       1963, so it’s much too new. With 55 HP, so way too        Motor designation:              OM621 III
                                                                                                                       fast. With great DB 350 medium blue paint, so far         Transmission:           4-speed, manual
                                                                                                                       too elegant. Now the performance-mad young                Front brakes:               Drum brakes
                                                                                                                       people, and also all the others, naturally ask            Rear brakes:                Drum brakes
                                                                                                                       themselves: “What the hell would you do with a            Weight (curb)            approx. 1,300 kg
                                                                                                                       farmer’s Sunday tractor like that?" Sure thing: Go        Engine output:             40 kW (55 HP)
                                                                                                                       on holiday to Italy, for example. With a tent dat-        Top speed:                      126 km/h
                                                                                                                       ing back to 1963, of course. Or just sit there and        Mileage:                      152,000 km
                                                                                                                       look at a well-kept vehicle, a car that has survived      Color:                 350 medium blue
                                                                                                                       motoring life in its original condition. And the fact
                                                                                                                       that I could question the three previous owners
                                                                                                                       about every flaw since the 1960s: priceless. By
                                                                                                                       the way, I now maintain a great friendship with
                                                                                                                       Uwe, who has the same unusual taste for classic
                                                                                                                       cars.

68                                                                                   LIQUI MOLY I MEGUIN I 09 I 2019    LIQUI MOLY I MEGUIN I 09 I 2019                                                                       69
VALUE RETENTION                   Effortlessly dissolves oil,                                                                           Just as important as changing
                                       grease, resin as well as tar-like                                                                     the motor oil is renewing the
                   CAR
       MY FAVORITE
                                       residues and dirt: Rapid Clean-                                                                       transmission fluid regularly to
                                       er (part no. 3318)                                                                                    prevent wear.

         Flushes, cleans and removes
         harmful deposits from the
                                                                                                             For smoother shifting, easier
         engine when the used oil is
                                                                                                             running and less wear: Gear-
         drained: Motor Clean (part
                                                                                                             Oil Additive (part no. 1040)
         no. 1019)

                                                                                                                                             Transmission fluid with high
                                                                                                                                             material compatibility, opti-
                                       Creates a heavy-duty lubricant
                                                                                                                                             mum corrosion protection and
                                       film on all metal surfaces and
                                                                                                                                             excellent wear protection: Top
                                       reduces friction: Oil Additive
                                                                                                                                             Tec ATF 1100 (part no. 3651)
                                       (part no. 8350)

      Mildly blended mineral
      motor oil. For optimum
      lubrication and protection
      against wear: Classic Motor
      Oil SAE 20W-50 HD (part
      no. 1129)

70                                                       LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                     71
VALUE RETENTION                                                                                Wax-based corrosion pro-
                                                                                                    tection agent as preventative
                   CAR
       MY FAVORITE
                                                                                                    protection or for conserva-
                                                                                                    tion: Rust Protection Wax,
                                                                                                    beige/transparent (part no.
                                                                                                    6103)

                                                                                                                                    Displaces moisture and
       For optimum wear protection                                                                                                  forms a water-repellent pro-
       and noise reduction in the rear                                                                                              tective film: Cavity Protection,
       axle drive: Gear-Oil Additive                                                                                                transparent (part no. 6115)
       (part no. 1040)

                                         Transmission fluid with high mate-                Safe, year-round protection
                                         rial compatibility, optimum corro-                against frost, corrosion and
                                         sion protection and excellent wear                overheating: Radiator Anti-
                                         protection: Hypoid Gear Oil (GL5)                 freeze KFS 2000/11 (part no.
                                         SAE 85W-90 (part no. 1035)                        21149)

        For optimum greasing of all
                                                                                                                                       Increases the flow prop-
        specified lubrication points,
                                                                                                                                       erties of the diesel fuel
        for optimum mobility and
                                                                                                                                       and prevents it from gell-
        corrosion protection:
                                                                                                                                       ing at low temperatures
        Long-Life Grease LM 47
                                                                                                                                       and when the vehicle is
        (part no. 3520)
                                                                                                                                       stored for winter: Diesel
                                                                                                                                       Flow Fit (part no. 5130)

72                                                    LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                73
For lubricating and maintain-
     MOBILE TREASURES                       ing installed lock cylinders and
                                            for preventing icing: Door Lock
                          ENZ       190D
        M E R C E D E S-B
                                            Care (part no. 1528)

                                                                                                                                     Lubricates moving parts, is
                                                                                                                                     adhesive and water-resistant
                                                                                                                                     and protects against corrosion:
      Maintains, cleans and beau-                                                                                                    Maintenance Spray, white (part
      tifies door, window and trunk                                                                                                  no. 3075)
      seals as well as tires and
      prevents freezing-up in winter:
      Rubber Care (part no. 1538)

                                           Gloss sealant for painted sur-
                                           faces. Cleans, maintains, pol-
                                           ishes and seals in one opera-                                                             Long-time protection
                                           tion: Gloss Spray Wax (part no.                                                           against rust and corrosion in
                                           1647)                                                                                     the combustion chamber:
                                                                                                                                     Engine Preserver
                                                                                                                                     (part no. 1420)

                                                                                                  Prevents bacterial infestation
                                                                                                  and decontaminates already in-
                                                                                                  fested tank systems: Anti-Bac-
                                                                                                  terial Diesel Additive (part no.
            Makes the chrome shine
                                                                                                  5150)
            again. Eliminates dull
            spots and rust, with long-
            term protection: Chrome
            Gloss Cream (part no.
            1529)

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EXPERIENCE REPORT
                   CAR
       MY FAVORITE

                                                                                                                    Little horsepower, lots of
                                                                                                                    charm – acceleration can
                                                                                                                    sometimes be wonderfully
                                                                                                                    depressurizing!

                 The best medicine for
                 Original Condition Syndrome:
                 Our CLASSIC line for vintage
                 cars and classics!

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LITHUANIA
                     ANGA
        1,006 KM PAL

Our full range and our colors should not be missing where automotive diversity comes togeth-
                                                                                                               As one of the biggest sponsors of the event, our colors could not be overlooked, both on site and
er, from VW Golf to BMW and Lotus to Porsche and Lamborghini: Full LIQUI MOLY flagging at the
                                                                                                               on Lithuanian TV: Our logo was to be found on all start numbers as well as on banners, flags and
1,006 km race in Palanga, Lithuania, the largest endurance sports event in the Scandinavian and
                                                                                                               numerous promotional items distributed to the fans by our charming hostesses.
Baltic countries.

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LATVIA
                            RS EM
        DRIFT MASTE
                                                                                                                                               Our fully synthetic Synthoil Race Tech GT1
                                                                                                                                               10W-60 is suitable for extreme applications
                                                                                                                                               and offers Overgaard Motorsports #808 high-
                                                                                                                                               est lubricity, optimal oil pressure and maxi-
                                                                                                                                               mum performance.

Our colleagues from LIQUI MOLY Danmark and the racing team Overgaard Motorsports #808 wel-
comed the two lucky winners of a Facebook competition at the 5th Drift Masters European Cham-
pionship in Riga. Kenneth Dalskov and Rasmus Schmidt turned out to be huge drift and LIQUI
MOLY fans. A situation that was surely bolstered by the prize, which included VIP passes ;-)

80                                                                         LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                   81
PORTUGAL                                                                                                                                                                                 PANAMA

Team A. Maia Sport at the Famalicão Rally 2019 in Portugal.
                                                                                                                Our sponsorship of the Drag Wars in Panama’s Autodromo brought our brand to the attention of
                                                                                                                local and national TV fans with spectacular quarter-mile races and other exciting competitions.

     GERMANY

Nothing is better and more valuable than making people happy with our brand – like this foot-
ball team that never misses an opportunity to proudly and gratefully present its new jerseys!

82                                                                            LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                                   83
SWITZERLAND                                                                                                                                                                            SLOVAKIA

        CATROPHY                                                                                                                                                                         V
                                                                                                                                                                              RALLY PREŠO

Fun, adventure and stamina are the decisive cornerstones of the CATrophy, the largest fun rally
                                                                                                                Rally driver Drotar and co-driver Ferencz with their Skoda Fabia R5 were anything but slow at the
event in Switzerland. Thanks to one of our Swiss customers, we were part of the strength-sap-
                                                                                                                Rally Prešov in Slovakia – powered by LIQUI MOLY!
ping tour through desert, tundra, snow, mud, boulders and clutter.

     LA RÉUNION

        TOUR AUTO

84                                                                            LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                                85
HUNGARY

       FORMULA 1

86                 LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019   87
HUNGARY

       FORMULA 1

88                 LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019   89
RUSSIA
                  R S H IP CAM     PAIGN
      S P O N S O

     Even off-road in the vastness of Russia, blue-red-white reigns supreme in the form of our un-               ... or for quads, like at the Quadro Trophy in Bryansk: The products of our MOTORBIKE line are up
     beatable lubricants! Whether for two-wheeled machines like the motocross race in Ulyanovsk ...              to any challenge.

90                                                                             LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                                 91
RUSSIA

Russia, a land of contrasts – with both megacities and almost deserted regions, endless steppes
                                                                                                               From the Urals to Siberia to the Far East, workshops and shops in the world’s largest country adorn
and dense forests, majestic mountains and narrow valleys. And as a blue, red and white constant
                                                                                                               themselves with the colors of Germany’s best lubricant brand, LIQUI MOLY, visible from afar!
present throughout the country: our global brand!

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EL SALVADOR                                                                                                                                                                            PORTUGAL

                                                                                                                  As supplier of the month in August, LIQUI MOLY Iberia had the opportunity to present our product
LIQUI MOLY is coming – and you can’t miss it! Our partner Grupo Auto Moto has now opened the
                                                                                                                  range and know-how in a very special light in the shop of our partner Auto Delta in Leiria. This
first exclusive LIQUI MOLY store in El Salvador. Under the direction of Managing Director Oscar
                                                                                                                  opportunity was seized impressively – starting with employee training and the attractive presen-
Chavez Rodriguez, this is the only shop in the country that sells exclusively lubricants and addi-
                                                                                                                  tation of our products through to the distribution of customer gifts by our charming brand ambas-
tives. Germany’s best oil brand for everyone!
                                                                                                                  sador.

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PORTUGAL

                                                                                                                                                 Only 13 years old, but already a big number on the motorcy-
Ivan Navarro (Product Manager Bihr, right) and José Pereira (LIQUI MOLY Iberia) were delighted                                                   cle: Rodrigo Valente celebrated his race premiere this year
with the intensified partnership to push our brand even further on the Spanish motorcycle mar-                                                   and took 3rd place in his first race of the National Velocity
ket.                                                                                                                                             Championship! A hopeful talent that we are glad to accom-
                                                                                                                                                 pany on his way to the top.

                                                                                                                                                 issuu.com/liquimolyiberia/
                                                                                                                                                 docs/liqui_moly_iberia_24

In Barcelona, our partner Cecauto presented new business and marketing strategies to over 250
workshop representatives and customers in cooperation with LIQUI MOLY Iberia.

96                                                                           LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                              97
SOUTH AFRICA                                                                                                                                                                          LEBANON

Picture above: Brian Madjiedt (Manager Goldwagen Namibia) enthusiastically carries our brand                   Our Lebanese partner Amiouni Trading is investing heavily in workshop brandings and uses them
on his body and outwards in the form of his new LIQUI MOLY outdoor advertising. Picture below:                 as an effective means to increase brand presence throughout the country. This has a direct impact
The interior of HM Auto’s new tuning workshop in an unusual LIQUI MOLY 3D design.                              on sales and underpins our growth course there.

98                                                                           LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                                99
FAREWELL

A new, exciting phase of life began for our three “former colleagues” Karin Steigleder                          Thomas Helmgens (Human Resources), Michelle Kruchten (Human Resources), Anne Grundig
(49 years with Meguin), Ingrid Theobald (30 years with Meguin) and Albert Steigleder                            (Management Office), Stefanie Gerhard (Human Resources), Rainer Maass (Head of Human
(17 years with Meguin) after their official retirement (from left to right):                                    Resources), Ingrid Theobald (former Assistant to Management), Roger Pusse (Works Council
                                                                                                                Chairman), Karin Steigleder (former Team Leader Order Processing), Thorsten Alt (Head of
                                                                                                                Sales) and Albert Steigleder (former Production employee).
100                                                                           LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                            101
CUSTOMERS, GUESTS & FRIENDS

Many years of partnership and a well received gift from our importer from Tajikistan (look at the                Vyacheslav Finogenov (Managing Director Antares-TJ), Anar Maul (Sales Manager Antares-TJ),
head of our boss) make friends and happy people! Standing (from left to right):                                  Natalia Tutubalina (Administrative Manager Antares-TJ), Ernst Prost (Managing Director) and
                                                                                                                 son Benjamin. Kneeling (from left to right): Alexander Löser (Export Area Manager), Arkadii
                                                                                                                 Ipatii (Sales Manager Antares-TJ) and Alexandra Holzwarth (Assistant to Management).
102                                                                            LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                               103
NEW RECRUITS

The year-end sprint in the fast lane has begun with three more fresh faces (from left to right):
Monique Neumann (Human Resources), Tim Heide (Application Engineer), Thomas Damm (Sales
Representative Workshops), Ernst Prost (Managing Director LIQUI MOLY), Pascal Steger (Junior
Salesperson Workshops) and Alexandra Holzwarth (Assistant to Management).

104                                                                           LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019   105
NEW RECRUITS                                                                                                      NEW RECRUITS

                                                                                                                 A warm welcome to our two new colleagues Norman Paulus (Shipping, left) and Alexander
                                                                                                                 Widemann (Logistics Clerk, right).

The fact that LIQUI MOLY is a brand for generations is proven not only by the exceptional custom-
er loyalty, which is often consciously or unconsciously transferred from parents to children. And
that young, motivated people keep following in their mother’s or father’s footsteps is also testi-
mony to the close ties with our LIQUI MOLY family – as in the case of our new colleague Pascal
Steger (Junior Salesperson Workshops for the Greater South Hesse area, left), who will be sup-
porting us in the front line, like his father Hansjürgen Steger (Self-Service Sales).

                                                                                                                 A warm welcome to Christopher Konya (left),     Another warm welcome to Marvin Jager
                                                                                                                 new colleague in Shipping.                      (right), also a new colleague in Shipping.

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NEW RECRUITS

We cordially welcome Agim Cernoveri (left),
our new colleague in Production.

                                                                                                                     Christian Texter (Head of Production, center) welcomed two more new
                                                                                                                     colleagues for Production to our Meguin family: Dennis Hurtz (left) and
                                                                                                                     Calogero Mangione (right).

                                  Also welcome
                                  Damian
                                  Pagiela (right),
                                  a new colleague
                                  in Shipping.

108                                                  LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                                         109
CONGRATULATIONS

                                                                                                             Flower Power for the birthday of our power woman Annette Röper (Shipping), presented by our
                                                                                                             Managing Director Ernst Prost.
On the 60th birthday of our colleague Jörg Hoffmann (Area Manager Self-Service, right),
Günther Wengert (National Sales Manager), conveyed the warmest congratulations and a bou-
quet of flowers on behalf of the entire LIQUI MOLY family.

                                                                                                             At Meguin, the anniversary employees are in the 1st row! Namely, Christina Strauss (Team
                                                                                                             Leader Quality Assurance, 20-year anniversary, right) and Adalbert Wawrzynczok (Production,
                                                                                                             15-year anniversary). Well-wishers (from left to right): Roger Pusse (Works Council Chairman),
There was also a bouquet of colorful flowers for our colleague Klaus Kron (Regional Manager                  Rainer Maass (Head of Human Resources), Ralph Schäfer (Production Foreman), Anne Grundig
Workshop, left) on the occasion of his 10th company anniversary, presented by Andreas Hohage                 (Management Office) and Christian Texter (Head of Production).
(Regional Sales Manager).
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ANNIVERSARY                                                                                                                                                   SITE TOUR

                                                                                                                                                                         TAJIKISTAN

                                                                                                                  As part of the multi-day visit to Germany with technical training courses and strategy discus-
                                                                                                                  sions, Alexander Löser (Export Area Manager, left) also presented our Tajikistan importer
                                                                                                                  Antares-TJ with the innovations of our ultra-modern oil production facility in Saarlouis.

Markus Gerstlauer (Logistics/Shipping, 2nd from left) picked up his bouquet of flowers for the
15th anniversary of his service directly with his “company car”. Well-wishers (from left to right):
Andreas Roden (Deputy Head of Logistics/Shipping), Roger Pusse (Works Council Chairman) and
Anne Grundig (Management Office).

112                                                                             LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                                  113
SITE TOUR
                             D
        SWITZERLAN

During technical trainings and a site tour at Meguin, our Swiss customers together with Reiner                  Vincent Prinzing (Export Area Manager) and Patrick Rüttimann (Product Manager Lubricants
Schönfelder (Application Engineer),                                                                             at our Swiss partner Rhiag) were also able to convince themselves of our competence and ul-
                                                                                                                tra-modern oil production in Saarlouis.

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LIQUI MOLY FAMILY WORLDWIDE
                           F T H E C O M PANY
                  FUTURE O

       Work is an elementary part of a ful-
       filled life. It is also easy to do a lot
       of work if it is fun. And LIQUI MOLY
       is definitely giving its young talent
       a great deal of pleasure with the
       annual event for apprentices and
       students. What could be more suit-
       able for the staff of an automotive
       company than to whiz through the
       curves in a go-kart?

       You can not only sniff at the
       exhaust of the person in front,
       but you also have the opportunity
       to “sniff” the new colleague,
       because the new intake was able to
       get to know the spirit of the LIQUI
       MOLY family on the race track at
       the same time. So who won?
       Everybody!!!

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NATIONAL PRESS

         kfz-betrieb, 07.08.19
118                              LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019   119
INTERNATIONAL PRESS

                                                      D
                            SWITZERLAN

                                                                  www.moto.ch/lesertest-auf-der-swiss-alpenchallenge-was-bringen-benzinadditive-wirklich/
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CANADA
                                                                                                                                                                                                                          FRANCE

                                                                                                                                            https://www.thmmagazine.fr/liqui-moly-veut-etre-aussi-performant-en-france-quen-allemagne/

      https://www.lautomobile.ca/nouvelles-de-fournisseurs-et-communiques/liqui-moly-sassocie-a-kimpex-1003797292/

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MEXICO

                                                                                                                                                                                                                  A
                                                                                                                                                   SOUTH AFRIC

                                                                                                                                                       https://www.bizcommunity.com/Article/196/697/194223.html

https://sanluis.eluniversal.com.mx/deportes/12-08-2019/todo-un-exito-el-campeonato-liqui-moly-italika-en-slp-0
  124                                                                                                            LIQUI MOLY I MEGUIN I 09 I 2019                       LIQUI MOLY I MEGUIN I 09 I 2019                125
OUTLOOK
                     ATES   2019
        EXHIBITION D

         Experience
                                                                                     Wessels + Müller, Dortmund                                          Salone Nautico (Genoa Boat Show),
                                                                                     (30 August – 1 September 2019)                                      Genoa (Italy)
                                                                                     National workshop exhibition for regional W+M customers.
                                                                                                                                                         (19–24 September 2019)

         LIQUI MOLY
                                                                                                                                                         International boat show. Here we will be present at the
                                                                                     Venue: Westfalenhalle, Dortmund
                                                                                                                                                         booth of our marine partner M3.
                                                                                     Position: Hall 6, Booth 6.31
                                                                                     Booth area: 130 m² (13x10 m)
                                                                                                                                                         Venue: Fiera die Genova
                                                                                     LIQUI MOLY show team: approx. 25 persons
                                                                                                                                                         Position: Hall B, Booth B5
                                                                                                                                                         Show team: Marine partner M3 + LIQUI MOLY
                                                                                     Exhibits:

         at first hand
                                                                                     - Full range of automotive products (oils, additives, service
                                                                                                                                                         Exhibits:
                                                                                     products, car care, bonding & sealing)
                                                                                                                                                         - Marine product range
                                                                                     - Commercial vehicle products
                                                                                                                                                         - Various shelves and displays for sales promotion
                                                                                     - Motorbike products
                                                                                     - Technical equipment and oil containers
                                                                                     - Storage concept (oil cabinets and service cabinets) & hazard-
                                                                                     ous material management
                                                                                     - Various shelves, displays and secondary placements for            AIMExpo, Columbus (USA)
         In 2019, there are still numerous opportuni-
                                                                                     promoting sales
                                                                                                                                                         (26–29 September 2019)
         ties to get to know the unique LIQUI MOLY di-
                                                                                     Actions:
                                                                                     - Distribution of the new Girls Calendar 2020                       Largest motorcycle and powersports fair in North America.
                                                                                     - Demonstration models incl. equipment and presentations on
         versity. Visit us at one of the following trade                             the topics of Gear Tronic II, JetClean Tronic II and DPF cleaning
                                                                                     - Consulting counter for technical questions (including online
                                                                                                                                                         Venue: Greater Columbus Convention Center
                                                                                                                                                         Position: Booth 2231

         fairs. We look forward to seeing you there!                                 Oil Guide)
                                                                                     - Another counter for the presentation of our adhesive & seal-
                                                                                                                                                         Booth area: approx. 60 m² (10x6 m)
                                                                                                                                                         LIQUI MOLY show team: approx. 5 persons
                                                                                     ing products (e.g. for stone chip repair, window removal etc.)
                                                                                     - Special sales promotions                                          Exhibits:
                                                                                                                                                         - Motorbike range
                                                                                                                                                         - Storage concept
                                                                                                                                                         - Various shelves, displays and secondary placements for
                                                                                                                                                         promoting sales
                                                                                                                                                         - Show bike
126                                                LIQUI MOLY I MEGUIN I 09 I 2019     LIQUI MOLY I MEGUIN I 09 I 2019                                                                                              127
OUTLOOK
                         ATES                   2019
            EXHIBITION D

                                                                                                                                                                                                CARAT Exhibition, Essen
                                                                                                                                                                                                (11–13 October 2019)
                                                                                                                                                                                                National workshop exhibition for CARAT customers.
                                                                                                                                                                                                Special: On the evening of 12 October, the band “PUR”
                                                                                                                                                                                                will play!

                                                                                                                                                                                                Venue: Messe Essen
                                                                                                                                                                                                Position: Hall 7, Booth A10
                                                                                                                                                                                                Booth area: 352 m² (16x22 m)
                                                                                                                                                                                                LIQUI MOLY show team: approx. 35 persons

                                                                                                                                                                                                Exhibits:
                                                                                                                                                                                                - New products
                                                                                                                                                                                                - Full range of automotive products (oils, additives,
                                                                                                                                                                                                service products, car care, bonding & sealing)
                                                                                                                                                                                                - Motorbike products
                                                                                                                                                                                                - Commercial vehicle products
Küblbeck professional trade                            Rhiag in-house exhibition, Lan-                                      Knoll Tec, Nuremberg                                                - Technical equipment and oil containers
                                                                                                                                                                                                - Storage concept (oil cabinets and service cabinets) &
fair weeks                                             genthal (Switzerland)                                                (5–6 October 2019)                                                  hazardous material management
                                                                                                                                                                                                - Various shelves, displays and secondary placements for
(21/22 September 2019)                                 (27/28 September 2019)                                               National workshop exhibition for all Knoll customers.               promoting sales

Trade fair of our customer Küblbeck.                   National in-house exhibition for all Rhiag customers from            Venue: Messe Nürnberg                                               Actions:
                                                       Switzerland.                                                         Position: Hall 12, Booth H04                                        - Photo shoot with professional photographer and LIQUI
Venue: Sparkassen-Arena, Landshut                                                                                           Booth area: 130 m² (13x10 m)                                        MOLY hostesses for visitors
Booth area: 15 m²                                      Venue: Markthalle, Langenthal                                        LIQUI MOLY show team: 10–12 persons                                 - Distribution of the new Girls Calendar 2020
LIQUI MOLY show team: approx. 3 persons                Position: Booth 14                                                                                                                       - Demonstration models incl. equipment and presenta-
                                                       Booth area: 50 m² (10x5 m)                                           Exhibits:                                                           tions on the topics of Gear Tronic II, JetClean Tronic II and
Exhibits:                                              LIQUI MOLY show team: 2 persons                                      - New products                                                      DPF cleaning
- New products                                                                                                              - Full range of automotive products (oils, additives,               - Consulting counter for technical questions (including
- Automotive products                                  Exhibits:                                                            service products, car care, bonding & sealing)                      online Oil Guide)
- Technical equipment and oil containers               - New products                                                       - Motorbike products                                                - Another counter for the presentation of our adhesive &
- JetClean Tronic II unit                              - Automotive products (oils, additives, service products, car        - Commercial vehicle products                                       sealing products (e.g. for stone chip repair, window
- Various displays for sales promotion                 care)                                                                - Technical equipment and oil containers                            removal etc.)
                                                       - Motorbike products                                                 - Storage concept (oil cabinets and service cabinets) &             - Special sales promotions
Action:                                                - Marine products                                                    hazardous material management
- Distribution of the new Girls Calendar 2020          - Storage concept (oil cabinets and service cabinets) &              - Various shelves, displays and secondary placements for
                                                       hazardous material management                                        promoting sales
                                                       - Various shelves, displays and secondary placements for
                                                       promoting sales                                                      Actions:
                                                                                                                            - Distribution of the new Girls Calendar 2020
                                                       Action:                                                              - Demonstration models incl. equipment and presentations on
                                                       - Demonstration models incl. equipment on the topics of              the topics of Gear Tronic II, JetClean Tronic II and DPF cleaning
                                                       Gear Tronic II, JetClean Tronic II and DPF cleaning                  - Consulting counter for technical questions (including
                                                                                                                            online Oil Guide)
                                                                                                                            - Another counter for the presentation of our adhesive &
                                                                                                                            sealing products (e.g. for stone chip repair, window removal
                                                                                                                            etc.)
                                                                                                                            - Special sales promotions

128                                                                                       LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                                                             129
OUTLOOK                                                                                                                                                                         Wessels + Müller, Munich
                                                                                                                                                                                      (18–20 October 2019)
                        ATES                          2019
           EXHIBITION D                                                                                                                                                               National workshop exhibition for regional W+M
                                                                                                                                                                                      customers.

                                                                                                                                                                                      Venue: Messe München
                                                                                                                                                                                      LIQUI MOLY show team: approx. 25 persons

                                                                                                                                                                                      Exhibits:
                                                                                                                                                                                      - Full range of automotive products (oils, additives,
                                                                                                                                                                                      service products, car care, bonding & sealing)
                                                                                                                                                                                      - Commercial vehicle products
                                                                                                                                                                                      - Motorbike products
                                                                                                                                                                                      - Technical equipment and oil containers
                                                                                                                                                                                      - Storage concept (oil cabinets and service cabi-
      PV Live, Hanover                                                                                                                                                                nets) &
                                                                                                                                                                                      hazardous material management
      (12–13 October 2019)                                                                                                                                                            - Various shelves, displays and secondary place-
                                                                                                                                                                                      ments for
      National fair for invited customers and trade visitors.                                                                                                                         promoting sales

      Venue: Messe Hannover                                                                                                                                                           Actions:
      Position: Hall 9, Booth 122                                                                                                                                                     - Distribution of the new Girls Calendar 2020
      Booth area: 330 m² (33x10 m)                                                                                                                                                    - Demonstration models incl. equipment and pre-
      LIQUI MOLY show team: approx. 35 persons                                                                                                                                        sentations on the topics of Gear Tronic II, JetClean
                                                                                                                                                                                      Tronic II and DPF cleaning
      Exhibits:                                                                                                         EQUIP AUTO, Paris (France)                                    - Consulting counter for technical questions (in-

                                                                                                                        (15–19 October 2019)
      - New products                                                                                                                                                                  cluding
      - Full range of automotive products (oils, additives,                                                                                                                           online Oil Guide)
      service products, car care, bonding & sealing)                                                                                                                                  - Another counter for the presentation of our adhe-
      - Motorbike products                                                                                              The most important international aftermarket trade            sive &
      - Commercial vehicle products                                                                                     fair for                                                      sealing products (e.g. for stone chip repair, window
      - Technical equipment and oil containers                                                                          trade visitors in France.                                     removal etc.)
      - Storage concept (oil cabinets and service cabinets) &                                                                                                                         - Special sales promotions
      hazardous material management                                                                                     Venue: Paris Expo Porte de Versailles
      - Various shelves, displays and secondary placements                                                              Position: Hall 1, Booth 1 M 118
      for                                                                                                               Booth area: 204 m² (17x12 m)
      promoting sales
                                                                                                                        In 2019, we will be presenting at this fair for the very
      Actions:                                                                                                          first time. Our participation is aimed at winning over
      - Photo shoot with professional photographer and LIQUI                                                            new partners and
      MOLY hostesses for visitors                                                                                       positioning our brand in the French market.
      - Distribution of the new Girls Calendar 2020 to the
      visitors                                                                                                          Exhibits:
      - Demonstration models incl. equipment and presen-                                                                - New products
      tations on the topics of Gear Tronic II, JetClean Tronic II                                                       - Automotive products (oils, additives, service products,
      and DPF cleaning                                                                                                  car care)
      - Consulting counter for technical questions (including                                                           - Motorbike products
      online Oil Guide)                                                                                                 - Truck products
      - Another counter for the presentation of our adhesive &                                                          - Marine products
      sealing products (e.g. for stone chip repair, window                                                              - Molygen products
      removal etc.)                                                                                                     - Technical equipment and oil containers
      - Special sales promotions                                                                                        - Storage concept (oil cabinets and service cabinets)
                                                                                                                        - Various shelves, displays and secondary placements
                                                                                                                        for
                                                                                                                        promoting sales

                                                                                                                        Actions:
                                                                                                                        - Photo shoot with professional photographer and LIQUI
                                                                                                                        MOLY hostesses for visitors
                                                                                                                        - Distribution of the new 2020 Girls & Motorsport calen-
                                                                                                                        dars
                                                                                                                        - Demonstration models incl. equipment and presen-
                                                                                                                        tations on the topics of Gear Tronic II, JetClean Tronic II
                                                                                                                        and DPF cleaning
                                                                                                                        - Consulting counter for technical issues

130                                                                 LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                                                                   131
ANNUAL CALENDAR 2020

                                                                                   At last ...                                         r eagerly awaite
                                                                                                                                                         d 2020
                                                                                                                     be  over   and  ou
                                                                                                       s nights will
                                                                                    Soon the sleeples         lend ars will be availabl
                                                                                                                                          e!
                                                                                                    sp or t ca
                                                                                    Girls and Motor
                                                                                                                                                        om our
                                                                                                                  om  ers w ill re ceive their copies fr
                                                                                                       mes, cust
                                                                                    When the time co           expo rt area manager
                                                                                                                                        , while
                                                                                                 en tative  or
                                                                                     sales repres              der their calendar
                                                                                                                                     online.
                                                                                             OLY fans  ca n or
                                                                                     LIQUI M
                                                                                                      ing soon!
                                                                                      More details com

132                          LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019                                                                    133
LIQUI MOLY FAMILY WORLDWIDE

134                                 LIQUI MOLY I MEGUIN I 09 I 2019   LIQUI MOLY I MEGUIN I 09 I 2019   135
You are
PICTURES AND STORIES
PICTURES AND STORIES is for all of us. By all of us.
A exceptional reflection of an exceptional brand. Share your
experiences, success and emotions about the LIQUI MOLY
family worldwide – with your contribution to the next edition of
our company magazine.

                                                                                                        The magazine appears
                                                                                                        on a monthly basis. That's why
                                                                                                         we ask that content be delivered
                                                                                                          promptly. Photos and articles
                                                                                                           that are sent after the respec-
                                                                                                            tive closing date appear in the
                                                                                                              following issue.

                                                                                                            Next
                                                                                                        closing date:
                                                                                                     13. 09. 2019

Simply send your photos and all corresponding information to:

                         bug@liqui-moly.de
Please note the following points when making a contribution:
LANGUAGE                                                       IMAGE QUALITY
• Texts are preferably to be provided in German or English.    • For optimum quality, the images should have a resolution of at
                                                                 least 1,920 x 1,080 pixels.
COMPLETENESS                                                     File attachments in e-mails should be no larger than 25 MB.
We need the following information for each submitted photo:    • Unfortunately, we are not able to use heavily blurred, faded or
• Complete names of all persons shown (first/last name, job/     rotated photos or those that are underexposed.
  profession, company etc.).
  For group photos, the names from left to right.              FILE FORMAT
• Place and date the photo was taken (precise address, e.g.    • Preferably send photos/pictures as jpg files.
  name and location of the workshop).                          • Write texts and image captions directly in the mail or send as a
  Detailed information and anecdotes regarding the photo         separate document (Word, Excel or RTF).
  (exhibition, event, award …).
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