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ILE DE RE TOURIST BOARD

                                                      PRESS PACK 2015

PRESS CONTACT : Catherine SENAND - Ile de Ré Tourisme - Tel: +33 (0)5 46 09 91 34 - catherine.senand@iledere.com
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Map and Access

By boat
Brittany Ferries, Condor Ferries, Norfolkline, P&O-Ferries, DFDS, SpeedFerries Ltd, LDLines and Irish Ferries have
regular links with the French Channel ports.

By road
From the north of France, from Normandy, Brittany and Paris, main roads lead to Ile de Ré. From the north follow
the directions towards Bordeaux (A10) and then La Rochelle. Since 1988, the île de Ré has been linked to La Rochelle
by a 3 kilometre toll bridge. Prices of the bridge : summer €16 (from june 20th to Septembre 11th), winter €8 (from
September 12th to June 19th)
Crossing the bridge cost €3 for motorized two-wheeled vehicles and is free for cyclists and pedestrians.

By train
Daily directs connections with Nantes, Bordeaux and Paris by TGV Atlantique. Paris -> La Rochelle less than 3 hours

By air
La Rochelle airport is directly linked to main
cities of UK and Ireland : London Stansted,
Southampton,       Bristol,   Cork,     Dublin,
Manchester, Leeds, East Midlands, Edinburgh
> La Rochelle airport:
 www.larochelle.aeroport.fr

By Bus
On arrival, buses can be found outside the
sncf railway station of La Rochelle that take
you directly to the Ile de Ré.
Timetables available on :
www.lesmouettes-transports.com or
www.rtcr.fr (during the summer only)

PRESS CONTACT : Catherine SENAND - Ile de Ré Tourisme - Tel: +33 (0)5 46 09 91 34 - catherine.senand@iledere.com
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Ile de Ré
Known as the ‘White Island’, the Ile de Ré is the most northerly of the
four islands just off the coast and accessible directly from La Rochelle by
a bridge. The island is 30 kilometres long and five kilometres wide, and
can be easily explored by bicycle thanks to a plethora (100 kilometres) of
cycle tracks leading all over the island.

The streets of Ile de Ré are lined with white houses decorated with
green shutters, a type of house generally found throughout some of the
most gorgeous villages in France (‘Les Beaux Villages de France’). Ars-en-
Ré has a black and white bell tower that is a landmark in navigational
circles; La Flotte has a famous old market and medieval covered market
too. The Ile de Ré is connected to the mainland by a 3 kilometre bridge.                     New technologies :

The south end of the island is home to relaxing beaches, while the north                     • IPhone App
boasts ports that have always contributed to the economic life of the                        This FREE app is now available for
island.                                                                                      all the information needed on Ile de
                                                                                             Ré. Simply connect through Iphone
Facts:                                                                                       App or Android market and look for
- Surface 85,32km²                                                                           ‘Ile de Ré Tour’. Smartphone
- 17640 inhabitants                                                                          connection is through:
- 10 villages : Ars en Ré, La Couarde sur Mer, Loix, Les Portes en Ré, Saint                 www.ile-de-re.mobi
Clément des Baleines, Le Bois Plage en Ré, La Flotte, Rivedoux Plage,
Saint Martin de Ré, Sainte Marie de Ré.                                                      • New from March 2013 – foreign
                                                                                             visitors will be able to book all their
                                                                                             holiday requirements online, thanks
                                                                                             to a new English version of the
                                                                                             website.
                                                                                             www.holidays-iledere.co.uk

PRESS CONTACT : Catherine SENAND - Ile de Ré Tourisme - Tel: +33 (0)5 46 09 91 34 - catherine.senand@iledere.com
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Bicycle riding for all the family
Bicycles are a way of life on Ile de
Ré, where more than 100 km of
marked cycle tracks wind
through vineyards, salt marshes
and nature reserves. And with
the highest point just 19 metres
above sea level, it is small
wonder that bikes are the most
popular way to explore the
whitewashed villages, sandy
beaches and coastal defenses.

It doesn’t matter when you cycle
– early in the morning until late
at night. For some, cycling is a
way of life – for others a simple
recreation, a sport or just a way
of getting from A to B. In summer
on the Ile de Ré the centre of
most villages are closed to traffic
so this is a great way to explore
the island. There are several
different cycle routes such as St. Martin to La Couarde – about 20 kilometres through vineyards and marine
plantations, that remind one of the agricultural heritage of the Island.

PRESS CONTACT : Catherine SENAND - Ile de Ré Tourisme - Tel: +33 (0)5 46 09 91 34 - catherine.senand@iledere.com
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Water sports
Stand up paddle                                Canoë
…or SUP as it is known, is a new               Absolument Canoe is about you
watersport to Europe and has                   and a canoë or kayak – with a
become very popular very quickly.              guide or without, enjoying the
It was invented in Hawaii in the               tranquility and serenity of the Ile
1960’s by Laird Hamilton, as                   de Ré, for a day or longer…enjoy!
analternative to surfing when                  www.absolumentcanoe.com
there are no waves. It took until
2004 however to be rediscovered
and since spread all over the
world. It is an ideal sport for all
age groups and is easy to learn.
It works all parts of the body and
is excellent for equilibrium and
balance. It is also ideal for the Ile
de Ré because it has many coastal
areas that would only be
accessible by board – it is one of
the best ways to explore the
shallow coastal waters. Many
celebrities are now fans including
Jennifer Aniston, Sting and Pierce
Brosnan. SUP Evasion is based at               Sailing School
the Plage des Prises and is where              Wind surfing, sand-surfing, sailing,
you can have lessons or simply                 yachting, boating, swimming, - all
hire your board and paddle.                    is possible on the Ile de Ré thanks             Sports & Leisure Planet
www.supevasion.com                             to the French Sailing School based              Based in the heart of the craft
                                               here. One may learn to do all of                village of Loix on the Ile de Ré, this
                                               the above whether on one’s own,                 is a new concept in France. In his
                                               in a group, with the family or                  little shop, owner Michael shares
                                               some friends, and it is open all                his passion for all things leisure
                                               year round.                                     and sports! You can find
                                               www.iledere-voile.com                           everything from mountain boards
                                                                                               to bikes, tennis to underwater
                                                                                               diving, hunting to juggling –
                                                                                               Michael has it all! He also has four
                                                                                               hectares of land where you can
                                                                                               learn certain skills such as flying
                                                                                               model aircraft and lessons in flying
                                                                                               microlight planes – a great way to
                                                                                               have an overview of the Ile de Ré.
                                                                                               www.planete-sports-loisirs.com

PRESS CONTACT : Catherine SENAND - Ile de Ré Tourisme - Tel: +33 (0)5 46 09 91 34 - catherine.senand@iledere.com
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Heritage
                                                                     Saint Martin
                                                                     Saint Martin de Ré, a fishing harbour and the main town
                                                                     on the island of Ré, was also a trading town. The harbor
                                                                     has two basins, one for fishing smacks and the other for
                                                                     yachts. Superb houses recall the prosperity of the ship
                                                                     owners for whom they were built. Along the narrow
                                                                     streets are cottages with blue or green shutters, half-
                                                                     concealed during the summer months beneath a curtain
                                                                     of honeysuckle and hollyhocks.
                                                                     www.saint-martin-de-re.net

Vauban
The ‘Sun King’, Louis XIV liked war a lot less
than his predecessors and therefore spent
more time building fortifications than enticing
enemies to fight. He commissioned young
Vauban – the chap in charge of the nation’s
fortifications (aged 22 years at the time) to
build a star shaped wall around St Martin de
Ré to shore up what he saw as a possible
defensive weak spot. The main intention was
to give locals, in case of any hostile approach,
the chance to escape across the water to a
larger town or citadelle on the mainland, thus
improving their chances of survival.
www.sites-vauban.org

Phare des Baleines
Built in 1854 as the original lighthouse was thought not to be tall enough, it was totally rebuilt. This is a lighthouse of
the top order by the architect Leonce Reynaud. Octagonal in design, it has lenses by Fresnel and is still operational.
Originally petrol powered it was passed onto the national grid after the Second World War. A king amongst
lighthouses!
www.lepharedesbaleines.fr

                                                         Abbaye des Chateliers
                                                         The Abbey is now in ruins, plundered for its stone to build the de la
                                                         Pree fortress, it was burnt and pillaged. Originally constructed in
                                                         1011 by monks at the centre of an agricultural area where they
                                                         planted vines and collected salt. Although consecrated as Notre
                                                         Dame de Ré, it has always been known as the Abbaye des
                                                         Chateliers.

PRESS CONTACT : Catherine SENAND - Ile de Ré Tourisme - Tel: +33 (0)5 46 09 91 34 - catherine.senand@iledere.com
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Eco-friendly

Lilleau des niges
Was created in 1980 by the construction of polders in the north of the Ile de Ré and now has an area of 195
hectares. Two types of natural environment can be found here - tidal reserves and salt marshes protected by
hydraulically operated dykes. Due to the nature of the site and its geographical position in the flight path of many
migratory birds, it has become one of the most important places in France for the migration of grey Plovers,
Redshanks and Barnacle Geese, although year round, over 310 different species of bird can be seen here.
www.lilleau.niges.reserves-naturelles.org

Ecomusée du marais salant                                               Ancre maritaise
Situated at Loix and open all year round the                            The Ancre Maritaise is set up near to the Montamer
ecomuseum explores the history of salt production on                    Beach on the Ile de Ré with the purpose of informing
the Ile de Re (which is now experiencing a revival) as                  visitors about the local environment through all sorts
well as the flora and fauna to be found on the salt                     of different means – talks, walks, nature trails,
flats. Expert guides bring the whole thing to life.                     exhibitions etc. ‘Ancre’ stands for Arts, Nature,
www.marais-salant.com                                                   Culture, Research and Ecluses (or locks).
                                                                        www.ancremaritaise.fr

PRESS CONTACT : Catherine SENAND - Ile de Ré Tourisme - Tel: +33 (0)5 46 09 91 34 - catherine.senand@iledere.com
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Gastronomy
The Market of La Flotte
The market ‘of La Flotte’ is the only one on the Ile de Ré that is open every
morning all year round. What can be found there? Oysters and other
shellfish, fish, salt, wine and seasonal fruit and vegetables. One may
otherwise shop for clothes, costume jewellery, beach gear and decorative
items for the home. It is held under the partially covered paved central
market area that reeks with local atmosphere. Shop ‘til you drop or simply
wander and enjoy !

Potatoes
What is small, creamy with a slightly sugary taste that one may consume
only in May and June ? It is the potato! But not just any old potato – just
those from the Ile de Ré that have been given a AOC label (since 1998), the
only French potato to have such a stamp of quality. Over 150 hectares, thirty
or so farmers cultivate about 2,000 – 2,500 tons of potatoes a year. They are
sold in beautifully presented blue boxes.
www.pommedeterrenouvelle.com

Salt
From Couarde to Loix, as far as the eye can see, there are acres of white salt
marshes that contrast in colour with the green vineyards of the areas further
to the north of the island. It is here that the hundred or so salt workers
gather their annual harvest between June and September. They are now in a
cooperative to better produce and market the salt. The salt is a crushed, rock
variety sold under their own label or in hypermarkets all over France as ‘own
brand’. These salt flats have been harvested in this fashion (by hand) since
the twelfth century. The 460 hectares are key to safeguarding the natural
flora and fauna of the island which has an extraordinary biodiversity.
www.sel-de-re.com

Wine
The monks who originally planted vines on the Ile de Ré were not wrong. The
sunny climate here was propiscious for the successful growing of grapes. In
the last dozen or so years the quality of the wine has moved forward so
much that many of the wines have won awards such as the Rosé des Dunes,
the Royal and Ilrhéa – favoured by the Guide Hachette des Vins and the
Gilbert and Gaillard Wines guide. About 70 wine growers work the vineyards
here as a cooperative under the label ‘ Vignerons de l’Ile de Ré’. Both still and
sparkling wines are produced with the signature products being the Rosé des
Dunes (Voile variety) and the pineau ‘Ilrhéa’. Each of these comprises about
450,000 bottles annually.
www.vigneronsiledere.com

Oysters
Between six and eight thousand tons of oysters are raised every year on the
Ile de Ré. Altogether the French eat over 130,000 tons annually! It takes
three years to produce a good oyster – very much like a good wine, each
type of production produces an oyster with a different flavour so there are
those (fines) that are raised on sand or rocks or otherwise those (fines de
claires or speciales) raised in fresh water or in clay-beds. It is still a
traditional occupation performed by man and not machine.

PRESS CONTACT : Catherine SENAND - Ile de Ré Tourisme - Tel: +33 (0)5 46 09 91 34 - catherine.senand@iledere.com
PRESS PACK 2015 - AT Media
Festivals
Ré-Majeure
Several villages of Ile de Ré
Ré Majeur enables everybody to enjoy very high quality
opera and chamber music.
www.holidays-iledere.co.uk - www.lamaline.net

Festival Musique en Ré
This is the only festival in France dedicated to amateur
composers gathered together so that the public may
appreciate the talent and the diversity of French song.
www.musique-en-re.com

Festival BD Ile de Ré
This festival welcomes artists and designers from the
cartoon world for the most colourful two days of
summer!
www.festival-bd.com

Festival international de guitare
This festival takes place all over the island with a
number of recitals given by guitarists from all over the
world.
www.holidays-iledere.co.uk

Jazz en Ré
Taking place at the port of St Martin de Ré under the
Vauban fortifications, this enjoyable jazz festival has
something for everyone, from swing to ‘manouche’ to
blues.
www.jazzenre.fr

L’île aux livres
Île de Ré Book Fair takes place every year early August
at Bois-Plage-en-Ré.
It is sponsored by Madeleine Chapsal and Patrick Poivre
d’Arvor. Since 2007, the cultural event has been gaining
great reputation and becoming very popular during the
Rétais summer. Meetings and convivial exchanges with
writers, autographs, conferences, debates: two busy
days honouring both a uthors and books.

PRESS CONTACT : Catherine SENAND - Ile de Ré Tourisme - Tel: +33 (0)5 46 09 91 34 - catherine.senand@iledere.com
PRESS PACK 2015 - AT Media
PRESS CONTACT

                Catherine SENAND - ILE DE RE TOURISME

                              Tel : +33 (0)5 46 09 91 34
                           catherine.senand@iledere.com

PRESS CONTACT : Catherine SENAND - Ile de Ré Tourisme - Tel: +33 (0)5 46 09 91 34 - catherine.senand@iledere.com
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