SELLE ROYAL PRODUCT CATALOGUE

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SELLE ROYAL
PRODUCT CATALOGUE
AM 2021
Distributor Catalogue Europe - EN
SELLE ROYAL
PRODUCT CATALOGUE
AM 2021
To evolve you have
   to innovate. To move
    forward you have to
               look back.
  Technology powered.
         Design inspired.
One thing has remained
         unchanged: our
    Comfort experience.

   This is the Selle Royal
          commitment to
  supporting cyclists the
              world over.
SELLE ROYAL
SCIENTIA FOR CYCLISTS
The scientific range of saddles developed in collaboration
with the University of Cologne.

Page 6

SELLE ROYAL
COMFORT FOR CYCLISTS
A range with lines developed for every type of riding
position from Athletic to Relaxed.

Page 12
SELLE ROYAL
SCIENTIA FOR CYCLISTS

               Scientifically developed in collaboration with
SCIENTIA FEATURES

                      BODY CONTOUR                             REAR PLATEAU

                      A radius-specific design to provide      An elevated rear section to prevent
                      optimum comfort for differing spine      backward sliding and decrease
                      angles. The more inclined the Riding     pressure in the saddle middle which
                      Position, the smaller the edge-radius.   can cause discomfort.

                                                               CENTRAL RESERVOIR

                                                               Indentation in the saddle middle
                                                               whose shape and dimensions have
                                                               been studied to correspond to ischial
                                                               variations for greater comfort.

                                                                          3D SKINGEL

                                                                          Royalgel™ is placed
                                                                          intelligently at critical
CURVA SUSPENSION                                                          points of contact on the
                                                                          saddle surface for added
The unique curved                                                         shock absorption, while
suspension design is                                                      reducing overall saddle
attached at the rear of                                                   weight.
the base to offer exclusive
comfort by avoiding
pressure on the seat
bone contact points and
guaranteeing additional
lateral flexibility.

                                                                                                       7
MEASUREMENT STEPS

    1
        FIND YOUR RIDING POSITION

                       ATHLETIC                    MODERATE                              RELAXED

                             A                         M                                     R

    2
        DETERMINE YOUR ISCHIAL VARIATION

        Reset the gel pad.        Sit at 90° and apply pressure.   Find the centres of the two ischial
                                                                   impressions and add together
                                                                   the two numbers. The result is
                                                                   your ischial distance.

                                                                                 example:
                                                                               5cm+7cm=12cm

                        < 11 cm                     11 - 13 cm                           > 13 cm
                         SMALL                       MEDIUM                               LARGE

                             1                           2                                   3

8
THE RANGE

                     1         SMALL                   2           MEDIUM                   3               LARGE
ATHLETIC
A
MODERATE
M
RELAXED
R

                                                        RIDING      ISCHIAL
           ARTICLE           EAN           NAME                                GENDER               SIZES                SRP
                                                       POSITION    VARIATION
  54A0SB0A09210          8021890427045   Scientia A1    Athletic     Small     Unisex   L 289 mm / W 127 mm / W 380 g   € 79,90
  54A0MB0A09210          8021890427038   Scientia A2    Athletic    Medium     Unisex   L 289 mm / W 144 mm / W 390 g   € 79,90
   54A0LB0A09210         8021890427021   Scientia A3    Athletic     Large     Unisex   L 289 mm / W 159 mm / W 415 g   € 79,90
  54M0SB0A09210          8021890427076   Scientia M1   Moderate      Small     Unisex   L 289 mm / W 141 mm / W 425 g   € 79,90
 54M0MB0A09210           8021890427069   Scientia M2   Moderate     Medium     Unisex   L 289 mm / W 161 mm / W 455 g   € 79,90
  54M0LB0A09210          8021890427052   Scientia M3   Moderate      Large     Unisex   L 289 mm / W 178 mm / W 465 g   € 79,90
   54R0SB0A09210         8021890427106   Scientia R1   Relaxed       Small     Unisex   L 289 mm / W 169 mm / W 479 g   € 79,90
  54R0MB0A09210          8021890427090   Scientia R2   Relaxed      Medium     Unisex   L 289 mm / W 196 mm / W 485 g   € 79,90
   54R0LB0A09210         8021890427083   Scientia R3   Relaxed       Large     Unisex   L 289 mm / W 224 mm / W 520 g   € 79,90
                                                                                                                                  9
POP MATERIALS

     MEASURING TOOLS                                                                                                          (sold separately)

            MEASURING TOOL STANDARD                                                  PORTABLE MEASURING TOOL
            High-quality metal stool with gel pad,                                   Ultra light tool in PS with gel pad.
            consumer brochures included.

                                                     Measurement Steps in
                                                     3 languages UK, DE, NL
                                     500 mm
                                                                                                              500 mm

                            300 mm

                                                                                      300 mm
                450 mm

                                                                                                                                    10 mm

                 Brochure holder

                                                CODE: SRSIMTOA00000                                                         CODE: SRSIMTOA10000

     ADVANCED KIT SLIM

            Compact display in MDF and Dibond®, pre-filled and ready for sale with 9 saddles, 1 for each model.
            + 9 re-fill saddles, 1 for each model.
            + Portable Measuring Tool.

                         330 mm                                      440 mm

                                                                              Measurement Steps in
                                                                              3 languages UK, DE, NL
      1600 mm

                                                                                 Hook for portable tool

                                                                                                                            CODE: SRSIADVA10000

10
POP MATERIALS

FLEX KIT                                                        (Selling unit is only 2 Modules)

  EACH MODULE
  Plastic frame with metal hooks slatwall/tegometall
  compatible, pre-filled with 6 saddles, 2 for each    700 mm

  model, ready for sale.
  > Measuring Tools sold separately.

                                                                                      350 mm
  Order each module individually
  from among these codes:

  Athletic Module
  CODE: SRSIATHA00000

  Moderate Module
  CODE: SRSIMODA00000

  Relaxed Module
  CODE: SRSIRELA00000

                                                                                                   11
SELLE ROYAL
COMFORT FOR CYCLISTS

Selle Royal has categorized 3 riding positions to address some important
contact areas: Athletic, Moderate and Relaxed.
Riding position naturally has the most influence on how the sit bones
and other intimate parts of the body contact the saddle. It’s these contact
points that must be addressed with specific saddle designs.

RIDING POSITIONS

ATHLETIC 45º
The Athletic rider typically sits on the saddle with a 45-degree spine angle.

MODERATE 60°
The Moderate rider typically sits on the saddle with a 60-degree spine angle.
This more upright position moves the weight distribution and sit bone area farther back on a saddle.

RELAXED 90°
The Relaxed rider typically sits upright with a 90-degree spine angle.
This position places over 60% of the riders weight directly over the rear of the saddle.
5 DIFFERENT LINES FOR DIFFERENT CYCLISTS:

             The first eBike specific saddle
             eZONE combines Acceleration
             Control, eFit Design, and special
             features to offer improved comfort,
             safety and control to eBike users.

             Keep cool while riding
             One of the most advanced Selle
             Royal lines, Respiro remains
             an evergreen over time with the
             unique ventilation channel reducing
             pressure in the perineal area while
             improving air flow.

             Visibly comfortable
             Advanced comfort with an iconic
             design, characterised by windows
             on the cover that reveal the Royalgel
             technology inside. Different versions
             for different tastes, this line remains
             a timeless classic.

             Superior comfort for every cyclist
             This line offers a wide variety
             of products addressing specific
             needs through technical features
             and various ergonomic designs,
             providing an upgrade to the riding
             experience.

             The renowned Selle Royal comfort
             at an affordable price
             A wide range of saddles for different
             bikes and use: the essentials to ride
             easier and more comfortably.

                                                       13
COMFORT FEATURES

     Selle Royal has over 50 years’ experience researching and developing
     innovative materials, designs and advanced technology to produce the most
     comfortable high performance saddles on the market.
     Check out on the technical table for each specific saddle to see if a particular
     feature is available.

                                 3D SKINGEL
                                 This is an advanced, flexible system where Royalgel™ is placed
                                 strategically according to the anatomical needs of the rider, resulting
                                 in a lighter weight saddle while maintaining pressure reduction on the
                                 perineal and ischial areas up to 40%.

                                 ROYALGEL™
                                 Royalgel™ guarantees the highest level of comfort, reducing pressure
                                 peaks by up to 40% thanks to its unique tridimensional gel structure.

                                 SLOW FIT FOAM
                                 With its unique slow recovery property, this memory foam provides
                                 superior comfort by molding itself to fit the shape of the body’s contact
                                 points, creating more uniform pressure distribution while maintaining
                                 effective support.

                                 FOAM MATRIX
                                 The foam matrix open cell structure confers increased elasticity and
                                 breathability to guarantee a durable and comfortable saddle.

                                 WATER RESISTANT
                                 Royal Vacuum Light is a patented Selle Royal technology that allows the
                                 saddle to be 100% sealed and therefore water resistant. Saddles made
                                 with this production method are furthermore 20% lighter than ordinary
                                 ones of the same category.

                                 UNITECH
                                 Utilizing a single material for padding and covering, this innovative
                                 technology makes the saddle waterproof and highly resistant to
                                 abrasions while maintaining a greater level of comfort.

14
FLEXITE SYSTEM
      The FLEXITE shell system was created to balance flexibility with strength
      by maximising performance through a unique, indented ‘channel’
      structure on the bottom of the saddle body. This innovative construction
      guarantees extraordinary flexibility and shock absorption during riding.

      DOUBLE-COVER SIDE PROTECTION
      A double-layer material applied to the sides
      of the saddle to double resistance against impacts and abrasions.

      STRENGTEX COVER
      The cover is made from a unique layer of elastic material to guarantee
      a saddle of great durability.

      COOL COVER
      Our extraordinary cover is up to 25°C cooler than a standard black saddle
      due to its special material composition which reflects sunlight.

      VENTILATION CHANNEL
      This is a unique feature, specific to the Respiro line, guaranteeing high
      respiration while relieving pressure on the perineal area.

      REFLECTIVE FILM
      A reflective film sealed to the rear of the saddle that provides added
      safety by reflecting headlamps from cars, bicycles and other vehicles.

NEW

      ELASTOMERS
      Absorbing even the most severe and unexpected shocks, elastomers
      work both vertically and horizontally for safe, silent and permanently
      non-deformable performance.

      DOUBLE SPRINGS
      They guarantee excellent suspension through complementary
      movements while conveying a striking and stylish look to the saddle.

      INTEGRATED CLIP SYSTEM
      A patented clip system positioned at the rear of the saddle for easy
      attachment of a Selle Royal saddle bag or other accessory.

                                                                                  15
30 DAY COMFORT GUARANTEE

     Selle Royal is now offering a 30 Day Comfort Guarantee on the following
     product lines: eZone, Scientia, Respiro, Lookin, Premium.

     A silver sticker will be applied on the packaging of these products to inform
     consumers about this opportunity: make sure to communicate this new
     advantage to your customers!

     Please follow the Terms & Conditions here to make sure the guarantee
     is valid. For further details, visit b2b.selleroyal.com.

16
HOW DOES IT WORK?

Terms & Conditions for Distributors

eZone, Scientia, Respiro, Lookin and Premium product packaging will now feature a sticker
indicating the 30-day comfort guarantee, without any variation on the product or EAN codes.
Of course there might be a phase in which some ‘old’ packs on the dealers’ saddle wall do
not feature the sticker. However, the offer is valid and applicable independent from the
communication on the pack.

• Dealers should follow the same procedure as by a normal product claim: if they are not
  re-selling the products returned by the customers, they may send them back to you
  according to your return policy.
• The guarantee is valid for After Market saddles only: please make sure that returned
  saddles are not OEM products.
• You will receive from Selle Royal the updated Warranty Claim Report, which will include the
  new option «30 Day Comfort Guarantee». The list of returned saddles should be reported
  here, following the same procedure for a broken rail replacement.
• Selle Royal will check the list exactly as we do for standard claims and will be back to you
  with a possible refund option (credit note or other).
• For any doubts or further information, please contact your Selle Royal Area Manager.

Terms & Conditions for Dealers

eZone, Scientia, Respiro, Lookin and Premium product packaging will now feature a sticker
indicating the 30-day comfort guarantee. Of course there might be a phase in which some ‘old’
packaging on your saddle wall does not feature this sticker. However, the offer is valid and
applicable independent from the communication on the packaging.

• Customers have the chance to try the products and give them back if they are not satisfied,
  provided that:
  - They return the saddle within 30 days from the date of purchase;
  - They present the proof of purchase;
  - The saddle has not been damaged through misuse or accident.
• The guarantee is valid for After Market saddles only: please make sure that the returned
  saddle has been sold as an After Market product with dedicated packaging.
• You can decide what is the best way to refund the customer: by exchanging it with another
  Selle Royal product or by other way of refund.
• Returned products can be either re-sold, if not damaged and returned with the packaging,
  or sent back to the distributor as by a normal product claim. The choice is yours. In the event
  that you want to send the products back, please follow the return policy you have with your
  distributor.

                                                                                                    17
The first eBike specific saddle
    Together with Designworks, a BMW
Group subsidiary, Selle Royal undertook
  the first-ever, comprehensive study of
 eBike users to determine performance
  characteristics that could benefit from
        an eBike-specific saddle design.
    The result is eZONE: the first saddle
       specifically developed to improve
                eBike safety, comfort and
                     riding performance.

                            Designed by
E-ZONE FEATURES

                                           eFit Design

                                           An elevated rear section to prevent backward
                                           sliding and shorter nose to aid in mounting.

     3D Skingel

     A tridimensional gel structure that
     reduces pressure peaks by up to
     40%, placed intelligently to reduce
     overall saddle weight.

     Acceleration Control

     Three zones with specific shapes
     and dimensions, featuring flexible
     wings for enhanced control and
     balance, for added safety during
     acceleration.

                                           eGrip

                                           A fibreglass handle integrated into the saddle
                                           rail, for easy manoeuvring while maintaining
                                           increased battery and accessories access.

20
E-Zone
             Moderate / Unisex

   ARTICLE            EAN            NAME          RIDING POSITION           GENDER                 SIZES                        SRP
54B3UB0A091N5     8021890457097      E-Zone                   Moderate       Unisex       L 270 mm / W 170 mm / 470 g       € 89,90

POP MATERIALS
RETAIL STATION                                                           E-ZONE WALL DISPLAY

  Studied, minimal design and colours to complement                        Informative wall display in 2 languages
  any eBike retail sales environment.                                      (English + German) with metalhooks slatwall/
                                                                           tegometall compatible.
  • Pre-filled with 9 products, ready to sell.
  • Free consumer test saddle displayed overhead                           • Free consumer test saddle already pre-charged.
    in dedicated glorifier.                                                • 4 eZone saddles for sale.
  • Brochure holder with 10 detailed product brochures.                    • eZone showcard in cardboard.

                                                                                                                    500x200 mm

             360 mm                   300 mm
                                                    1400 mm

                                   CODE: SREZONEA00000                                                        CODE: SREZONEA10000

                                                                                                                                       21
Keep cool while riding
One of the most advanced Selle Royal
 lines, Respiro remains an evergreen
 over time with the unique ventilation
         channel reducing pressure in
    the perineal area while improving
                              air flow.
RESPIRO

                  Respiro
               Athletic / Unisex

                  Respiro
               Moderate / Man

                  Respiro
              Moderate / Woman

                  Respiro
               Relaxed / Unisex

    ARTICLE                 EAN       NAME      RIDING POSITION   GENDER               SIZES                SRP
 5130HRTB391L4        8021890443564   Respiro       Athletic      Unisex   L 279 mm / W 159 mm / W 429 g   € 69,90
 5131HETB091L4        8021890443588   Respiro      Moderate        Man     L 277 mm / W 182 mm / W 535 g   € 69,90
 5131DETB091L4        8021890443571   Respiro      Moderate       Woman    L 263 mm / W 199 mm / W 565 g   € 69,90
 5132DETB091L4        8021890443595   Respiro       Relaxed       Unisex   L 256 mm / W 227 mm / W 825 g   € 69,90

                                                                                                                     23
Visibly comfortable
    Advanced comfort with an iconic
  design, characterised by windows
on the cover that reveal the Royalgel
technology inside. Different versions
for different tastes, this line remains
                    a timeless classic.
LOOKIN

                 Lookin 3D
               Athletic / Unisex

                 Lookin 3D
               Moderate / Man

                 Lookin 3D
              Moderate / Woman

                 Lookin 3D
               Relaxed / Unisex

    ARTICLE                 EAN        NAME       RIDING POSITION   GENDER               SIZES               NEW SRP
 52C4UR0A091Q0        8021890485915   Lookin 3D       Athletic      Unisex   L 275 mm / W 158 mm / W 425 g   € 69,90
 52C5HR0A091Q0        8021890485939   Lookin 3D      Moderate        Man     L 284 mm / W 183 mm / W 470 g   € 69,90
 52C5DR0A091Q0        8021890485922   Lookin 3D      Moderate       Woman    L 268 mm / W 202 mm / W 475 g   € 69,90
 52C6UE0A091Q0        8021890485946   Lookin 3D       Relaxed       Unisex   L 259 mm / W 224 mm / W 676 g   € 69,90

                                                                                                                       25
LOOKIN

                        Lookin
                    Athletic / Unisex

                        Lookin
                    Moderate / Man

                        Lookin
                   Moderate / Woman

                        Lookin
                    Relaxed / Unisex

         ARTICLE                 EAN       NAME     RIDING POSITION   GENDER               SIZES                SRP
      5234HR3A09188        8021890368140   Lookin       Athletic      Unisex   L 279 mm / W 160 mm / W 475 g   € 59,90
      5235HE3A09188        8021890368164   Lookin      Moderate        Man     L 282 mm / W 185 mm / W 555 g   € 59,90
      5235DE3A09188        8021890368157   Lookin      Moderate       Woman    L 269 mm / W 198 mm / W 620 g   € 59,90
      5236DE3A09188        8021890368171   Lookin       Relaxed       Unisex   L 260 mm / W 228 mm / W 830 g   € 59,90

26
ROYALGEL™
Thanks to its unique tridimensional gel structure, Royalgel™ guarantees
the highest level of comfort, reducing pressure peaks by 40% in comparison
with other standard padding materials.

  The only gel that moves      Reduces pressure peaks   Resistant to ageing
 in 3 directions for comfort        by up to 40%
Superior comfort for every cyclist
      This line offers a wide variety of
  products addressing specific needs
       through technical features and
various ergonomic designs, providing
 an upgrade to the riding experience.
PREMIUM

                   Ellipse
               Athletic / Unisex

                   Ellipse
               Moderate / Man

                   Ellipse
              Moderate / Woman

                   Ellipse
               Relaxed / Unisex

    ARTICLE                  EAN      NAME      RIDING POSITION   GENDER               SIZES                SRP
 51B5UR0A09320        8021890470270   Ellipse       Athletic      Unisex   L 265 mm / W 163 mm / W 406 g   € 49,90
 51B6HE0A09321        8021890470317   Ellipse      Moderate        Man     L 276 mm / W 180 mm / W 474 g   € 49,90
 51B6DE0A09321        8021890470294   Ellipse      Moderate       Woman    L 261 mm / W 197 mm / W 475 g   € 49,90
 51B7UE0A09321        8021890470331   Ellipse       Relaxed       Unisex   L 250 mm / W 223 mm / W 638 g   € 49,90

                                                                                                                     29
PREMIUM

                        Optica
                    Athletic / Unisex

                        Optica
                    Moderate / Man

                        Optica
                   Moderate / Woman

                        Optica
                    Relaxed / Unisex

         ARTICLE                 EAN       NAME     RIDING POSITION   GENDER                SIZES               SRP
      54B0UR3A091N1        8021890442840   Optica       Athletic      Unisex   L 280 mm / W 157 mm / W 370 g   € 49,90
      54B1HE3A091N1        8021890442987   Optica      Moderate        Man     L 271 mm / W 169 mm / W 540 g   € 49,90
      54B1DE3A091N1        8021890442970   Optica      Moderate       Woman    L 248 mm / W 184 mm / W 530 g   € 49,90
      54B2UE3A091N1        8021890442857   Optica       Relaxed       Unisex   L 253 mm / W 217 mm / W 581 g   € 49,90

30
PREMIUM

          Freccia Strengtex
               Athletic / Unisex

         Freedom Strengtex
               Moderate / Man

         Freedom Strengtex
              Moderate / Woman

    ARTICLE                 EAN            NAME           RIDING POSITION   GENDER                SIZES               SRP
 5107HRCA35301        8021890486158   Freccia Strengtex       Athletic      Unisex   L 284 mm / W 157 mm / W 440 g   € 39,90
 5119HECA35301        8021890368621   Freedom Strengtex      Moderate        Man     L 283 mm / W 184 mm / W 700 g   € 44,90
 5119DECA35301        8021890368614   Freedom Strengtex      Moderate       Woman    L 264 mm / W 201 mm / W 670 g   € 44,90

                                                                                                                               31
PREMIUM

                          Torx
                     Relaxed / Unisex

                  Drifter Strengtex
                     Relaxed / Unisex

           Drifter Medium Strengtex
                     Relaxed / Unisex

        ARTICLE              EAN                 NAME              RIDING POSITION   GENDER                SIZES                  SRP
     5199UECA55301      8021890389329             Torx                 Relaxed       Unisex   L 275,5 mm / W 250 mm / W 1070 g   € 49,90
     5111UDTC25301      8021890368447       Drifter Strengtex          Relaxed       Unisex   L 270 mm / W 245 mm / W 1160 g     € 49,90
     5167UD0A15301      8021890442086   Drifter Medium Strengtex       Relaxed       Unisex    L 251 mm / W 221 mm / W 995 g     € 44,90

32
STRENGTEX
Strengtex is a durable and comfortable triple-layer cover material offering a
dense, reinforced internal elastic network that is highly resistant to punctures,
cuts, tears, cracking and aging.

                   Finishing
                                                        Support material

                                                       Net-core fiber

                                                 Support material
PREMIUM

                  Drifter Plus Brown
                     Relaxed / Unisex

             Drifter Medium Brown
                     Relaxed / Unisex

                      Manhattan
                     Relaxed / Unisex

                        Journey
                     Relaxed / Unisex

        ARTICLE              EAN               NAME            RIDING POSITION   GENDER               SIZES                 SRP
     5111UDTC38129      8021890331427    Drifter Plus Brown        Relaxed       Unisex   L 270 mm / W 245 mm / W 1260 g   € 49,90
     5167UD0A08129      8021890390721   Drifter Medium Brown       Relaxed       Unisex   L 251 mm / W 221 mm / W 995 g    € 44,90
     5112UDTA68698      8021890277367       Manhattan              Relaxed       Unisex   L 270 mm / W 245 mm / W 1080 g   € 39,90
     5169UECA58698      8021890251480         Journey              Relaxed       Unisex   L 275 mm / W 251 mm / W 835 g    € 39,90

34
The renowned Selle Royal
     comfort at an affordable price
A wide range of saddles for different
 bikes and use: the essentials to ride
       easier and more comfortably.
NEW

             Vivo Reflective
             Athletic / Unisex

   ARTICLE                EAN           NAME          RIDING POSITION   GENDER               SIZES                SRP
1217DRNA07823       6957312802454   Vivo Reflective       Athletic      Unisex   L 249 mm / W 160 mm / W 375 g   € 29,90

                                                                                                       Reflective Film
                                                                                                     For added safety
CLASSIC

                         Float
                    Athletic / Unisex

                         Float
                    Moderate / Man

                         Float
                   Moderate / Woman

                         Float
                    Relaxed / Unisex

         ARTICLE                 EAN       NAME    RIDING POSITION   GENDER               SIZES                SRP
      8VC1UR0A08V14        8021890486769   Float       Athletic      Unisex   L 267 mm / W 161 mm / W 382 g   € 39,90
      8VC2HE0A08V14        8021890486806   Float      Moderate        Man     L 282 mm / W 183 mm / W 541 g   € 39,90
      8VC2DE0A08V14        8021890486783   Float      Moderate       Woman    L 263 mm / W 200 mm / W 547 g   € 39,90
      8VC3UE0A08V14        8021890486820   Float       Relaxed       Unisex   L 251 mm / W 228 mm / W 628 g   € 39,90

38
CLASSIC

                Freeway Fit
               Athletic / Unisex

                Freeway Fit
               Moderate / Man

                Freeway Fit
              Moderate / Woman

                Freeway Fit
               Relaxed / Unisex

    ARTICLE                 EAN          NAME        RIDING POSITION   GENDER              SIZES               SRP
 8V99UR0A08069        8021890426826    Freeway Fit       Athletic      Unisex   L 280 mm / W 158 mm / 435 g   € 39,90
 8V97HR0A08069        8021890411198    Freeway Fit      Moderate        Man     L 273 mm / W 160 mm / 490 g   € 39,90
 8V97DR0A08069         8021890411181   Freeway Fit      Moderate       Woman    L 260 mm / W 188 mm / 520 g   € 39,90
 8V98UR0A08069        8021890424266    Freeway Fit       Relaxed       Unisex   L 257 mm / W 210 mm / 550 g   € 39,90

                                                                                                                        39
CLASSIC

                       Roomy
                    Moderate / Man

                       Roomy
                   Moderate / Woman

                       Roomy
                    Relaxed / Unisex

                       Aurorae
                    Relaxed / Unisex

         ARTICLE                EAN        NAME      RIDING POSITION   GENDER               SIZES                SRP
      8VA8HS0A08069       8021890443007    Roomy        Moderate        Man     L 265 mm / W 165 mm / W 605 g   € 24,90
      8VA8DS0A08069       8021890442994    Roomy        Moderate       Woman    L 246 mm / W 181 mm / W 580 g   € 24,90
      8VA9US0A08069        8021890443014   Roomy         Relaxed       Unisex   L 277 mm / W 215 mm / W 715 g   € 24,90
      8VB4UE0A08069        8021890457165   Aurorae       Relaxed       Unisex   L 254 mm / W 231 mm / W 673 g   € 24,90

40
SLOW FIT FOAM
With its unique slow recovery property, this memory foam provides
superior comfort by molding itself to fit the shape of the body’s contact
points, creating more uniform pressure distribution while maintaining
effective support.

Slows ‘bounce back’ effect    Reduction of pressure and    Adapts to your body
                             increased blood circulation
CLASSIC

                        Alpine
                    Athletic / Unisex

                       Avenue
                    Moderate / Man

                       Avenue
                   Moderate / Woman

                      Freetime
                    Relaxed / Unisex

         ARTICLE                 EAN        NAME      RIDING POSITION   GENDER               SIZES                SRP
      8468HGCA48096        8021890368348    Alpine        Athletic      Unisex   L 256 mm / W 158 mm / W 450 g   € 34,90
      8466HGCA38096        8021890368331   Avenue        Moderate        Man     L 273 mm / W 171 mm / W 635 g   € 34,90
      8466DGCA38096        8021890368324   Avenue        Moderate       Woman    L 258 mm / W 183 mm / W 664 g   € 34,90
      8493DGEA88096        8021890368355   Freetime       Relaxed       Unisex   L 218 mm / W 267mm / W 730 g    € 34,90

42
CLASSIC

                    Rok
               Relaxed / Woman

              Ondina Brown
               Relaxed / Unisex

                Holland Gel
               Relaxed / Unisex

              Holland Unitech
               Relaxed / Unisex

    ARTICLE                EAN            NAME          RIDING POSITION   GENDER               SIZES                SRP
 8244G A78132        8021890230898         Rok              Relaxed       Woman    L 134 mm / W 220 mm / W 905 g   € 44,90
 8171US A3 8129       8021890322951   Ondina Brown          Relaxed       Unisex   L 253 mm / W 214 mm / W 690 g   € 29,90
 82615G2A08132       8021890369826     Holland Gel          Relaxed       Unisex   L 247 mm / W 219 mm / W 690 g   € 24,90
 3061US0A02010       8021890485908    Holland Unitech       Relaxed       Unisex   L 247 mm / W 220 mm / W 605 g   € 19,90

                                                                                                                             43
ENJOY YOUR
BIKE IN SAFETY
WITH MR. ROY
A project in collaboration with:
KIDS

                  Froggy
     Suggested for 12”-14”-16” kids bike

                  Candy
     Suggested for 16”-20”-24” kids bike

                   Ben
     Suggested for 16”-20”-24” kids bike

                   Hello
       Suggested for 24” junior bike

    ARTICLE                EAN             NAME     RIDING POSITION   GENDER                   SIZES               SRP
 1702JCNA03807       6957312801310         Froggy     Kids 12”-16”    Boy & Girl   L 202 mm / W 150 mm / W 287 g   € 9,90
 1703DRNA03807       6957312801327         Candy      Kids 16”-24”       Girl      L 230 mm / W 172 mm / W 320 g   € 9,90
 1703HRNA03807       6957312801334          Ben       Kids 16”-24”       Boy       L 230 mm / W 151 mm / W 290 g   € 9,90
 1704JRNA03807       6957312801341         Hello       Junior 24”     Boy & Girl   L 250 mm / W 151 mm / W 325 g   € 9,90

                                                                                                                            45
ACCESSORIES

                  Gel Seat Cover
                     Medium / Large
                       ROYALGELTM

          Memory Foam Seat Cover
                     Medium / Large
                      SLOW FIT FOAM

                        Clamp
                      Black / Silver

        ARTICLE               EAN                   NAME                GENDER               SIZES                SRP
     SCGM100A25800      6957312800085       Gel Seat Cover Medium       Unisex   L 285 mm / W 195 mm / W 363 g   € 16,90
     SCGL100A15800      6957312800092        Gel Seat Cover Large       Unisex   L 258 mm / W 226 mm / W 264 g   € 16,90
     SCMM003A05800      6957312801020   Memory Foam Seat Cover Medium   Unisex   L 277 mm / W 192 mm / W 242 g   € 16,90
     SCML004A05800      6957312801013    Memory Foam Seat Cover Large   Unisex   L 248 mm / W 220 mm / W 289 g   € 16,90
      V 06 C00000       8021890472533            Black Clamp              -                    -                 € 2,95
      V 06 B90000       8021890472526            Silver Clamp             -                    -                 € 2,45
      V 06 C10000       8021890472540     Silver Clamp 5 Components       -                    -                 € 2,45
      V 06 B70000       8021890324665     Black Clamp 5 Components        -                    -                 € 1,99
      V 06 B80000       8021890324672     Silver Clamp 5 Components       -                    -                 € 1,99
      V 06 B60000       8021890324658            Silver Clamp             -                    -                 € 1,75

46
ACCESSORIES

               Second Skin Rain Cover
                  Blue / Green / Purple
                       Box kit 21 pcs

   ARTICLE          EAN                         NAME             GENDER   QUANTITY - SIZES     SRP
 SRSC A50000    8021890393951           Second Skin Rain Cover   Unisex     Box kit 21 pcs   € 9,90/pcs

                                                                                                          47
NEW SADDLE BAGS
RANGE
ACCESSORIES

      Saddle Bag Small - 0,6 L
              Compatible with                                                                          NEW
     Selle Royal Integrated Clip System

     Saddle Bag Medium - 1,2 L
              Compatible with                                                                          NEW
     Selle Royal Integrated Clip System

      Saddle Bag Large - 2,0 L
              Compatible with                                                                          NEW
     Selle Royal Integrated Clip System

    ARTICLE               EAN                   NAME          VOLUME               SIZES                     SRP
 BAGS200A00000      8021890494931          Saddle Bag Small    0,6 l   L 165 mm / W 80 mm / H 60 mm      € 14,90
 BAGS300A00000      8021890494955         Saddle Bag Medium    1,2 l   L 210 mm / W 90 mm / H 100 mm     € 19,90
 BAGS400A00000      8021890494979          Saddle Bag Large    2,0 l   L 230 mm / W 105 mm / H 90 mm     € 24,90

                                                                                                                   49
NEW B2B
                PROGRAMME

Selle Royal launches two important retail tools
to support its B2B partners and increase brand
performance in-shop: a Retail Guide containing
important guidelines on how to correctly display
Selle Royal products, and a B2B portal where
you can find useful information and multimedia
materials on the Selle Royal brand and its products.

                                                       51
B2B PORTAL

     Both dealers and distributors are invited to explore this innovative online platform
     containing everything needed to best communicate Selle Royal products and brand offerings,
     both online and off.

     This reserved web portal includes informative and visual brand and product assets that
     can be downloaded at any time. In addition dealers can view the full range of Selle Royal
     Point-Of-Purchase (POP) materials and purchase directly from the website.

     Retailers and distributors can request access to the portal at b2b.selleroyal.com.

52
RETAIL GUIDE

The Retail Guide is a must-have manual for any Selle Royal shop desk.
In it, dealers will learn how enhanced in-store visibility can lead to greater sales performance,
profitability and satisfied customers!

Not only is the Retail Guide an overview of the advantages of a quality branded, in-store
environment, it also features visual merchandising tips, images of best-practice displays in
various shop scenarios, and, to inform and inspire, an overview of the full range of Selle Royal
Point-Of-Purchase (POP) materials.

This smart, easy-to-use tool is available in various languages, both in print and digital versions.
PDF can be found at b2b.selleroyal.com.

                                                                                                      53
“Supporting Cyclists” has always been the Selle Royal mission:
for more than 60 years, we have offered cyclists the best ride possible
through affordable, high-quality saddles and accessories.
But for us that’s not enough, so we came up with a new way to make
your riding experience even more enjoyable.

Have a coffee while we check your bike!

The Selle Royal Van is travelling around Europe to meet cyclists
and hear their stories, offering free coffee, a bike checkup and a warm
smile from our Van team.
All cyclists are invited to be part of this experience, no matter what you ride.

Simply join us by following the Van adventures and you’ll know
where to find us next.

selleroyal.com/supportcyclistsontheroad
#selleroyalontheroad
Selle Royal SpA
Via Vittorio Emanuele 119 ∙ 36050 Pozzoleone (VI) Italy
T +39 0444 461100 ∙ F +39 0444 462025 ∙ mail@selleroyal.com
www.selleroyal.com
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