Spring/summer 2021 - BABY & CO

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Spring/summer 2021 - BABY & CO
spring/summer 2021
Spring/summer 2021 - BABY & CO
new deco collection             p4

                                                                   new now + zen collection        p6

                                                                   new koi pond collection         p8

                                                                   new 3-in-1 transition seat      p10

                                                                   new comfort knit ™ collection   p12
  An exceptional collection of luxurious baby products and
 gifts, these distinctly designed pieces feature sophisticated      swaddles                       p14
   hand-drawn prints in an array of fabrics, for an ultimate
                                                                    musy ®                         p26
 sense of style. As a trusted leader in baby products, we are
known for our generously sized swaddles, delivering optimal         bibs + burp cloths             p28
  versatility. Our signature muslin weave is carefully crafted
    with the finest yarn for durability and supreme quality.        dream blankets                 p34
 Staying true to our promise of stylish, versatile comfort, this
collection is uniquely designed to complement your lifestyle.       sleeping bags                  p40

                                                                    issie ® security blankets      p50

                                                                    changing mat covers            p52

                                                                    musy mate ® lovey              p53

                                                                    snuggle knit ™                 p54

                                                                    comfort knit ™                 p56

                                                                    playmat                        p58

                                                                    3-in-1 transition seat         p60

                                                                    fabric print index             p62
Spring/summer 2021 - BABY & CO
deco collection                             new

      swaddles (4-pack)         swaddles (2-pack)   single swaddle
         ASWC40011                 ASWC20013          ASWC10021

    burpy bib (2-pack)          snap bib (3-pack)     musy® (3-pack)
       ABBC20011                   ASNC30012           AMSC30011

                                  dream blanket
                                    ADBC10017

      light sleeping bag
      (0-6m) ASEC10010
      (6-18m) ASEC10011
     (18-36m) ASEC10012

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Spring/summer 2021 - BABY & CO
now + zen collection                                                    new

    swaddles (4-pack)        swaddles (2-pack)           single swaddle   single swaddle
       ASWC40012                ASWC20014                  ASWC10023        ASWC10024

    burpy bib (2-pack)               snap bib (3-pack)                    musy® (3-pack)
       ABBC20012                        ASNC30013                          AMSC30012

                                       dream blanket
                                        ADBC10018

        light sleeping bag
        (0-6m) ASEC10013
       (6-18m) ASEC10014
      (18-36m) ASEC10015

6                                                                                                7
Spring/summer 2021 - BABY & CO
koi pond collection                          new
                        silky soft

    swaddles (3-pack)                dream blanket
      ASWS30006                       ADBS10005

8                                                          9
Spring/summer 2021 - BABY & CO
3-in-1 transition seat                          new
         A 3-in-1 baby seat with a décor-driven
          aesthetic that grows with baby from
               bouncer, to rocker, to seat.

                      3-in-1 transition seat
                          ABCM10001E

     bouncer mode    rocker mode               seat mode

10                                                               11
Spring/summer 2021 - BABY & CO
comfort knit™ collection                         new

     New print - jungle jammin

               new                             new

       swaddle blanket         knotted gown and hat
         ASWK10007              gift set 0-3 months
                                    AGHK20007

     New footies

                 new                     new                      new

       jungle jammin             blue moon                perennial
       (S) AZOK10007           (S) AZOK10004           (S) AZOK10001
      (M) AZOK10008           (M) AZOK10005           (M) AZOK10002
       (L) AZOK10009           (L) AZOK10006           (L) AZOK10001

12                                                                            13
Spring/summer 2021 - BABY & CO
swaddles

                                                                                                                                                              swaddles
                                                                                        simple fabric, many uses
                                                                                        This do-it-all fabric’s uses go way beyond bedtime to help
                                                                                        simplify what can be a chaotic time.

                                                                                        swaddle                   tummy time       changing mat
                                                                                                                                   cover

                                                                                        burp cloth                nursing cover

                                                                                        swaddling made simple
                                                                                                     Step 1                       Step 2
                                                                                                     Place the swaddle on         Fold one side of the
                                                                                                     a flat surface and fold      swaddle across baby’s
                                                                                                     into a triangle, placing     arm and chest, tucking
                                                                                                     baby in the center with      the fabric under baby’s
                                                                                                     shoulders just below         free arm and back.
                                                                                                     the fold.

                                                                                                     Step 3                       Step 4
           our versatile, breathable muslin   ++ breathable: helps reduce the risk of
                                                 overheating                                         Fold the bottom of the       Fold the remaining side
           swaddles are a go-to for bedtime   ++ comfy: get softer wash after wash                   swaddle over baby’s          of the swaddle over
           and beyond. 100% cotton muslin.    ++ easy care: machine washable                         feet, tucking the point of   baby’s free arm and
                                                                                                     the fabric into the top of   chest, tucking the fabric
                                                                                                     the swaddle.                 under baby to secure.

   14                                                                                                                                                          15
Spring/summer 2021 - BABY & CO
100% cotton muslin 4-pack

                                                                                                                                                                                   100% cotton muslin 4-pack
                                                            new                             new

                                                                                                                          dream ride        jungle           lovely reverie
                                                                                                                          2064G             ASWC40003        2065G
                             deco                                      now + zen
                             ASWC40011                                 ASWC40012

                                                                                                                          dahlias           ma fleur         night sky reverie
                                                                                                                          2079              ASWC40007        2066G

                            twinkle                                  jungle jam
                            2038G                                    2026G

                                                                                                                          paisley teal      rising star      dancing tigers
                                                                                                                          2083              ASWC40006        ASWC40008

                                 product details
                                 RRP £44.95 | €55,00
                                 Disney and Harry Potter™ iconic £46.95 | €59,95

                                 packaging dimensions                              4-pack
                                 28cm w x 28cm h x 7cm d                           four 120cm x 120cm pre-washed 100%
                                                                                   cotton muslin swaddles, single layer   Winnie the Pooh   The Lion King   Harry Potter™ iconic
                                                                                                                          DISN100G          DISN105G        ASWC40001HP
           16                                                                                                                                                                           17
Spring/summer 2021 - BABY & CO
100% cotton muslin 2 and 3-pack
100% cotton muslin 2 and 3-pack
                                                                                               new                         new

                                                                                   deco                      now + zen                 dancing tigers         ma fleur               rising star
                                                                                   ASWC20013                 ASWC20014                 ASWC20008              ASWC20007              ASWC20006

                                                                                   picked for you           gone fishing               jungle jam           twinkle                jungle
                                                                                   ASWC20001                ASWC20002                  4023G                4024G                  ASWC20003

                                  Mickey Mouse + Minnie Mouse   my darling Dumbo
                                  ASWC30003DI                   ASWC30004DI

                                                                                    product details                        2-pack                                         packaging dimensions
                                                                                    RRP £29.95 | €38,00                    two 120cm x 120cm pre-washed 100%              23cm w x 23cm h x 6cm d
                                                                                                                           cotton muslin swaddles, single layer

                                                                                    RRP £42.00 | €52,00                    3-pack                                         packaging dimensions
                                                                                    Mickey's 90th £46.95 | €59,95          three 120cm x 120cm pre-washed 100% cotton     23cm w x 23cm h x 7cm d
                                  metallic gold deco            Mickey's 90th                                              muslin swaddles, single layer
                                  4505G                         DISN350G
            18                                                                                                                                                                                             19
100% cotton muslin single
100% cotton muslin single
                            perfect for gifting, collecting, snuggling and swaddling.            new                      new                     new

                                                                                        deco - butterflies      now + zen - koallas       now + zen - soleil     rising star -               ma fleur -
                                                                                        ASWC10021               ASWC10023                 ASWC10024              follow the stars            garden party
                                                                                                                                                                 ASWC10013                   ASWC10015

                                                                                        ma fleur -              jungle - jaguar           jungle - tropical      sleepy stars                dahlias
                                                                                        vineyard                ASWC10007                 ASWC10008              8975G                       8991
                                                                                        ASWC10016

                                                                                        paisley teal            Harry Potter™ limited     Harry Potter™ iconic   Mickey's 90th
                                                                                        8996                    edition                   ASWC10003HP            DISN450G
                                                                                                                ASWC10002HP

                                                                                         product details
                                                                                                                                         single                                 packaging dimensions
                                                                                         RRP £15.00 | €18,00
                                                                                                                                         one 120cm x 120cm pre-washed           21cm w x 8.5ccm h x 8.5c cm d
                                                                                         Disney metallic and
                                                                                                                                         100% cotton muslin swaddle,
                                                                                         Harry Potter™ iconic £19.95 | €22,00
                                                                                                                                         single layer
                                                                                         Harry Potter™ limited edition £21.95 | €24,00
        20                                                                                                                                                                                                           21
silky soft 3-pack

                                                                                                                                                                                                                   silky soft 3-pack
                                                                                                       sahara motif              milky way                  in motion                    metallic primrose birch
                                                                                                       9220G                     9207G                      9226G                        9216G

                                                                                                       watercolour garden        island getaway             marine gardens               florentine
                    Our silky soft swaddles combine the breathability and versatility of muslin with   9228G                     9225G                      ASWS30001                    ASWS30004
                    rayon made from bamboo for off-the-charts softness.

                                                                            new

                                                                                                       metallic skylight birch   stargaze                   indigo shibori               expedition
                                                                                                       9218G                     9227G                      9213G                        ASWS30005

                                                       koi pond                    golden sun
                                                       ASWS30006                   9229
                                                                                                          product details
                                                                                                                                  3-pack
                                                                                                                                  three 120cm x 120cm pre-washed             packaging dimensions
                                                                                                          RRP £42.00 | €52,00                                                24cm w x 24cm h x 6cm d
                                                                                                                                  swaddles, 100% rayon made from
                                                                                                                                  bamboo, single layer

      22                                                                                                                                                                                                              23
silky soft single
silky soft single

                         marine gardens    golden sun              sahara motif               in motion
                         ASWS10001         8990                    8988G                      8977G

                          milky way       island getaway           watercolour garden          stargaze
                          8943G           8976G                    8979G                       8986G

                         indigo
                         8987G

                    product details       single                                        packaging dimensions
                    RRP £17.00 | €19,90   one 120cm x 120cm pre-washed, 100% rayon      21cm w x 8.5ccm h x 8.5c cm d
                                          made from bamboo swaddle, single layer

      24                                                                                                                  25
musy ® 3-pack

                                                                                                                                                                                                      musy ® 3-pack
                                                                                     jungle jam                     twinkle                      metallic gold deco               rising star
                                                                                     7202G                          7203G                        7235G                            AMSC30006

                                                                                     jungle                         leader of the pack           lovely reverie                   ma fleur
                                                                                     AMSC30003                      7226G                        7236G                            AMSC30007

                                                                                     dahlias                        night sky reverie            paisley teal                     dancing tigers
                                                                                     7248                           7237G                        7252                             AMSC30008

                Our 100% cotton muslin musy® squares            + absorbs spills
                are perfectly sized for life on the go. Soft,   + security blanket
                breathable and absorbent, they’re the do it     + makeshift bib
                all baby necessity.                             + burp cloth

                              new                         new
                                                                                     Winnie the Pooh                The Lion King                Harry Potter™ iconic
                                                                                     DISN200G                       DISN205G                     AMSC30002HP

                  deco                        now + zen
                  AMSC30011                   AMSC30012
                                                                                     product details
                                                                                                                                 3-pack                               packaging dimensions
                                                                                     RRP £19.95 | €26,00
                                                                                                                                 three 70cm x 70cm pre-washed         16.5cm w x 16.5cm h x 5.4cm d
                                                                                     Disney, metallic and
                                                                                                                                 100% cotton muslin cloths
                                                                                     Harry Potter™ iconic £21.00 | €27,00

    26                                                                                                                                                                                                  27
burpy bib 2-pack

                                                                                                                                                                                                                            burpy bib 2-pack
                                                                                                                jungle jam                                 twinkle                                 jungle
                                                                                                                7026G                                      7032G                                   ABBC20003

                                                                                                                lovely reverie                             dahlias                                ma fleur
                                                                                                                7055G                                      7070                                   ABBC20007

                   ++   versatile: can be used as a bib or a burp cloth   Drape it over your baby’s
                   ++   absorbent: for spills, drool and baby burps       shoulders and clip it at the back
                   ++   machine washable: stays soft wash after wash      for a full-coverage bib or place it
                   ++   generous size: patented design offers maximum     over your shoulder for a no-slip      night sky reverie                          dancing tigers                          rising star
                                                                                                                7056G                                      ABBC20008                               ABBC20006
                        coverage, popper closure at back                  burp cloth.

                                            new                             new

                    deco                               now + zen
                    ABBC20011                          ABBC20012                                                Winnie the Pooh                             The Lion King                            Harry Potter™ iconic
                                                                                                                DISN280G                                    DISN285G                                 ABBC20002HP

                                                                                                                    product details
                                                                                                                                                               2-pack                           packaging dimensions
                                                                                                                    RRP £19.95 | €23,95                        two pre-washed 100% cotton       30.5cm w x 26cm h x 1cm d
                                                                                                                    Disney and                                 muslin burpy bibs, four layers
                                                                                                                    Harry Potter™ iconic £20.95 | €23,95

    28                                                                                                                                                                                                                         29
snap bib 3-pack

                                                                                                                                                                               snap bib 3-pack
                                                                                      jungle jam                   twinkle                        jungle
                                                                                      7102G                        7106G                          ASNC30003

                                                                                      leader of the pack           rising star                    ma fleur
                                                                                      7123G                        ASNC30005                      ASNC30006

                  These 100% cotton muslin snap bibs offer an adjustable fit
                  that grows with baby thanks to three poppers conveniently
                  located in the front for easy fastening. Made with three
                  layers, the absorbent bib soaks up spills, drools, and baby
                  burps.
                                                                                      lovely reverie               dahlias                        night sky reverie
                                                                                      7128G                        7142                           7129G
                  + easy access front poppers
                  + adjustable fit

                                         new                                    new

                                                                                      Winnie the Pooh              The Lion King
                                                                                      DISN401G                     DISN405G
                  deco                                  now + zen
                  ASNC30012                             ASNC30013

                                                                                      product details
                                                                                       RRP £19.95 | €26,00      3-pack                           packaging dimensions
                                                                                       Disney £20.95 | €27,00   three pre-washed 100% cotton     23.5cm w x 33.8cm h x 2cm d
                                                                                                                muslin snap bibs, three layers

    30                                                                                                                                                                             31
bandana bib

                                                                                                             bandana bib
                    twinkle                                    dahlias
                    7160                                       7187

                                                                  Mickey's 90th
                     paisley teal
                                                                  DISN800G
                     7195

              Our absorbent bandana bib makes it
              cool to drool. Made of four layers of 100%
              cotton muslin, this stylish staple features
              adjustable poppers for a stay-put fit that
              grows with your baby. Perfect for teethers
              and messy minis, the bib is pre-washed
              so it’s soft from the start and stays that
              way wash after wash.

              + four absorbent layers
              + multiple poppers for adjustable fit

               product details
                RRP £8.00 | €9,95          single                                 packaging dimensions
                                           one pre-washed 100% cotton muslin      30.5cm w x18cm h x 1cm d
                                           bandana bib, four layers

   32                                                                                                          33
dream blankets

                                                                                dream blankets
                 with four layers of soft muslin, these snuggly baby blankets
                 are nothing less than dreamy.
    34                                                                             35
100% cotton

                                                                                                                                                                                                                              100% cotton
               The dream blanket features four layers of 100% cotton muslin for our softest
               baby blanket. Its uses go beyond cuddling, as it also makes a snuggly surface to
               lay your little one on no matter where the day takes you—the park, the beach or
               just playing around on the floor.

                                                                                                           dream ride                                        dahlias                                ma fleur
                                                                                                           6132G                                             6149                                   ADBC10008

                             new                                   new

              deco                         now + zen                                                       lovely reverie                                    night sky reverie                      paisley teal
              ADBC10017                    ADBC10018                                                       6069G                                             6070G                                  6154

              twinkle                      metallic gold deco              jungle                          dancing tigers                                        Mickey Mouse + Minnie Mouse            my darling Dumbo
              6038G                        6133G                           ADBC10003                       ADBC10009                                             ADBC10013DI                            ADBC10014DI

              rising star                   Harry Potter™ iconic         Harry Potter™ limited edition *   Winnie the Pooh                                        The Lion King                       Mickey's 90th *
              ADBC10007                     ADMC10002HP                  ADMC10001HP                       DISN250G                                               DISN255G                            DISN256G

                                                                                                              product details
                                                                                                              RRP £44.95 | €55,00                                      single                       packaging dimensions
                                                                                                              Disney and Harry Potter™ iconic £46.95 | €59,95          one 120cm x 120cm pre-       26cm w x 28cm h x 8cm d
                                                                                                              metallic £58.00 | €73,00
                                                                                                                                                                       washed 100% cotton muslin
                                                                                                              *Mickey's 90th and Harry Potter™ limited edition
                                                                                                              £59.95 | €74,95                                          dream blanket, four layers
   36                                                                                                                                                                                                                          37
silky soft

                                                                                                                                                                                        silky soft
                                                                                  milky way                                                  golden sun
                                                                                  9315G                                                      9333

                                                                                  in motion                                                  marine gardens
                                                                                  9330G                                                      ADBS10001

             The silky soft muslin dream blanket
             features four layers of luxurious rayon
             made from bamboo for a baby                              new
             blanket with off-the-charts softness.
             Its uses go beyond cuddling, as the
             blanket also makes a snuggly surface                                 watercolour garden                                         island getaway
             to lay your little one on no matter where                            9332G                                                      9329G

             the day takes you—the park, the beach
             or just playing around on the floor.
                                                         koi pond
                                                         ADBS10005

                                                                                  stargaze
                                                                                  9331G

                                                                            product details
                                                                            RRP £59.95 | €75,00        single                                                 packaging dimensions
                                                                                                       one 120cm x 120cm pre-washed muslin dream              28cm w x 28cm h x 7cm d
                 expedition                              florentine                                    blanket, 100% rayon made from bamboo, four layers
                 ADBS10004                               ADBS10003
   38                                                                                                                                                                                    39
sleeping bags

                                                                                                                        sleeping bags
                there’s no need to stress over loose fabric
                in the cot with these sleeping bags.

                TOG
                                   room
                                                            under                   recommended aden + anais products
                                temperature

                                 22° - 24°C               1.0 TOG

                                20° - 22°C                1.5 TOG

                * TOG temperature guide based on updated British Standards coming in to effect January 2020.

    40                                                                                                                    41
light sleeping bag
light sleeping bag

                                                                                             jungle                  lovestruck              lovely reverie               picked for you
                                                                                             (0-6m) ASEC10007        (0-6m) 28009G           (0-6m) 28018G                (0-6m) ASEC10001
                                                                                             (6-18m) ASEC10008       (6-18m) 28010G          (6-18m) 28019G               (6-18m) ASEC10002
                                                                                             (18-36m) ASEC10009      (18-36m) 28011G         (18-36m) 28020G              (18-36m) ASEC10003

                     1.0 tog
                     + for warmer seasons and climates       improved quality
                     + designed to be worn over pyjamas
                     + zips open from bottom for easy        new zip
                       nighttime changes
                                                             longer length

                                                                                            night sky reverie        gone fishing             Winnie the Pooh              Harry Potter™ iconic
                                                                                            (0-6m) 28021G            (0-6m) ASEC10004         (0-6m) DISN3003G             (0-6m) ASEC10004HP
                                         new                        new                     (6-18m) 28022G
                                                                                            (18-36m) 28023G
                                                                                                                     (6-18m) ASEC10005
                                                                                                                     (18-36m) ASEC10006
                                                                                                                                              (6-18m) DISN3004G
                                                                                                                                              (18-36m) DISN3005G
                                                                                                                                                                           (6-18m) ASEC10005HP
                                                                                                                                                                           (18-36m) ASEC10006HP

                                                                                                         0-6 m     6-18 m          18-36 m      product details
                                                                                                                                                RRP £29.95 | €40,00
                                                                                                      51-69 cm 69-84 cm 84-98 cm                single                            packaging dimensions
                                                                                                                                                one pre-washed 100% cotton        23cm x 23cm h x 3cm d
                           deco                     now + zen
                           (0-6m) ASEC10010         (0-6m) ASEC10013
                                                                          twinkle
                                                                          (0-6m) 28006G
                                                                                                       3-8.5 kg   8.5-11.5 kg 11.5-15.5 kg      muslin sleeping bag, single layer
                           (6-18m) ASEC10011        (6-18m) ASEC10014     (6-18m) 28007G
                           (18-36m) ASEC10012       (18-36m) ASEC10015    (18-36m) 28008G

      42                                                                                                                                                                                                     43
silky soft sleeping bag
silky soft sleeping bag

                                                                                                                   stargaze - luna                stargaze - orbit                 milky way
                                                                                                                   (0-6m) ASES10007               (0-6m) 28518G                    (0-6m) 28512G
                                                                                                                   (6-18m) ASES10008              (6-18m) 28519G                   (6-18m) 28513G
                                                                                                                   (18-36m) ASES10009             (18-36m) 28520G                  (18-36m) 28514G

                          1.0 tog
                          + breathable: helps reduce the risk of overheating
                          + safe: replaces loose blankets for safer sleep
                          + easy: zips open from the bottom for easy
                            nighttime changes
                          + luxuriously soft: made from rayon from bamboo

                                                                                                                   in motion                      island getaway                   watercolour garden
                                                                                                                   (0-6m) 28503G                  (0-6m) 28500G                    (0-6m) 28521G
                                                                                                                   (6-18m) 28504G                 (6-18m) 28501G                   (6-18m) 28522G
                                                                                                                   (18-36m) 28505G                (18-36m) 28502G                  (18-36m) 28523G

                                                                           0-6 m      6-18 m      18-36 m
                                                                          51-69 cm 69-84 cm 84-98 cm

                                                                          3-8.5 kg   8.5-11.5 kg 11.5-15.5 kg

                                                                                                                product details
                                                                                                                RRP £34.95 | €45,00     single
                                                                                                                                                                                   packaging dimensions
                                                                                                                                        one pre-washed 100% rayon made from
                                                                                                                                                                                   24cm w x 24cm h x 6cm d
                                                                                                                                        bamboo muslin sleeping bag, single layer

        44                                                                                                                                                                                                      45
                                                                                                                                                                                                                45
snug fit sleeved sleeping bag

                                                                                                                                     snug fit sleeved sleeping bag
                                cream/mint                     cream/pink                  grey/blue
                                (0-3m) 40006                   (0-3m) 40000                (0-3m) 40003
                                (3-6m) 40007                   (3-6m) 40001                (3-6m) 40004
                                (6-9m) 40008                   (6-9m) 40002                (6-9m) 40005

                                1.5 tog
                                     5

                                Designed to help babies (and parents) enjoy
                                uninterrupted sleep, this sleeping bag’s unique
                                design mimics the secure feeling of the womb,
                                creating a comforting cosiness that encourages
                                sounder sleep.

                                + snug sleeves help arms to feel secure,
                                  helping prevent startle reflex from
                                  waking baby
                                + zip opens from the bottom up for easy
                                  nighttime changes
                                + 100% cotton with polyester fill

                                                                                  product details
                                               0-3 m    3-6 m          6-9 m
                                                                                  RRP £40.00 | €45,00

                                         48-55 cm 56-65 cm 66-76 cm               single                     packaging dimensions
                                                                                  one sleeved sleeping bag   43.8cm w x 27.9cm h x
                                                                                  made of 100% cotton knit   3.1cm d
                                         3.1-5.4 kg 5.9-9.1 kg 8.6-10.9 kg        with 100% polyester fill

         46                                                                                                                             47
                                                                                                                                        47
1.5 TOG mid-season sleeping bag

                                                                                                                                                                        1.5 TOG mid-season sleeping bag
                                  1.5 tog
                                  Perfect for winter nights and cool airconditioned nurseries, this multi-layer mid-
                                  season sleeping bag features four layers of breathable cotton muslin to keep your
                                  little one warm without the worry of loose blankets in the cot.

                                  + safe: replaces loose blankets for
                                    safer sleep
                                  + four layers: perfect for moderate
                                    temperatures
                                  + easy: zips open from the bottom for easy
                                    nighttime changes
                                  + machine washable: stays soft wash
                                                                                                                              jungle jam           twinkle
                                    afterwash                                                                                 (0-6m) ASMC10001     (0-6m) ASMC10004
                                                                                                                              (6-18m) ASMC10002    (6-18m) ASMC10005
                                                                                                                              (18-36m) ASMC10003   (18-36m) ASMC10006

                                                                               0-6 m              6-18 m       18-36 m
                                                                            51-69 cm 69-84 cm 84-98 cm

                                                                             3-8.5 kg         8.5-11.5 kg 11.5-15.5 kg

                                     product details
                                     RRP £42.00 | €54,00       single                               packaging dimensions
                                                               one pre-washed 100% cotton           24cm w x 24cm h x 6cm d   lovely reverie
                                                               muslin sleeping bag, four layers                               (0-6m) ASMC10007
                                                                                                                              (6-18m) ASMC10008
                                                                                                                              (18-36m) ASMC10009

         48                                                                                                                                                                49
                                                                                                                                                                           49
issie ® security blanket 2-pack

                                                                                                                                                issie ® security blanket 2-pack
                                    twinkle                        jungle jam                                  dahlias
                                    7510G                          7507G                                       7531

                                                                      paisley teal                             night sky reverie
                                     lovely reverie
                                                                      7535                                     7519G
                                     7520G

                                  With our issie® security blankets, your little one
                                  can always be comforted by the touchable
                                  softness of our cotton muslin. The satin-
                                  trimmed squares are the right size for tiny
                                  hands to hold in the cot or on the go. Each
                                  comes with two identical issies, so when one
                                  is in the laundry or simply MIA, the treasured
                                  possession won’t be missed.

                                    product details
                                    RRP £16.95 | €19,95      2-pack                                                   packaging dimensions
                                                             two 40cm x 40cm pre-washed, 100% cotton muslin           20cm w x 25cm h x 1cm d
                                                             security blankets with satin trim, single layer

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changing mat cover

                                                                                                                                                                                                                             musy mate ® lovey
                               twinkle
                               8709G                                                                                   elephant                                  puppy                                   cow
                                                                                                                       twinkle                                   lovely reverie                          night sky reverie
                                                                                                                       9067G                                     9065G                                   9066G

                                                                                                                       Made with 100% cotton muslin and love, our musy mate®
                                                                                                                       lovey is sure to comfort and delight your little one. The
                                                                                                                       cuddly companion is small enough to give to a newborn
                                                                                                                       and the ideal size for toddlers to carry. Plus, it’s not only
                                                                                                                       machine washable but it stays soft wash after wash.

                                                                                                                       + cuddly: made of 100% cotton
                                                                                                                         muslin with soothing satin trim
                                                                                                                       + easy care: machine washable
                                                                                                                       + perfect size: makes an ideal
                     Complete with slots for restraint straps, our changing mat cover is                                 transitional object
                     tailored to securely fit a standard changing table mat. Plus, there’s no
                     need to worry about inevitable messy moments because the cover
                     stays soft wash after wash.
                                                                                                                       NOTE: CONTAINS 100% POLYESTER FILL. FROM ALL NEW MATERIALS. HAND WASH.

                       product details                                                                                  product details
                       RRP £19.50 | €25,00   single                                          packaging dimensions                                        single                                      product dimensions
                                                                                                                        RRP £19.95 | €23,00
                                             one 84cm x 42cm pre-washed 100% cotton muslin   20cm w x 20cm h x 5cm d                                     one pre-washed cotton muslin musy           38cm h
                                             changing mat cover, two layers                                                                              mate® lovey with satin trim, single layer

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snuggle knit ™

                                                                                                                            snuggle knit ™
                 swaddle blanket

                  heather grey                      rosettes                    navy stripe
                  ASWN10002                         ASWN10001                   ASWN10003

                 hat and swaddle blanket set

                  heather grey                       rosettes                     navy stripe
                  ASGN20002                          ASGN20001                    ASGN20003

                 hat and knotted gown gift set

                 heather grey                          rosettes
                 AGHN20002                             AGBN20001

                 Get cosy with the snuggle knit™                           ++ supremely soft, super stretchy fabric keeps
                 collection. This supremely soft fabric                       baby cosy all year round
                 is designed for the ultimate snuggle                      ++ knotted gown designed with clever features
                 and to keep baby cosy wherever they                          to make life with baby easier
                 are. From swaddles to gowns and                           ++ 74% viscose, 21% polyester, 5% elastane
                 hats, these must-haves offer versatility,
                                                                           ++ adjustable knotted hat grows with baby 0-3m
                 perfect for snuggle time and beyond.
                                                                           ++ machine washable

                   product details                         RRP
                                                           swaddle blanket £25.00 | €28,90
                   74% viscose, 21% polyester, 5%
                                                           hat and blanket set £34.00 | €39,90
                   elastane, machine washable
                                                           hat and knotted gown set £27.50 | €30,90

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comfort knit ™

                                                                                                                                                                                                            comfort knit ™
                                                                                                      footie

                                                                                                                      new                                       new                                   new

                                                                                                      jungle jammin                         blue moon                                perennial
                                                                                                      (S) AZOK10007                         (S) AZOK10004                            (S) AZOK10001
                                                                                                      (M) AZOK10008                         (M) AZOK10005                            (M) AZOK10002
                                                                                                      (L) AZOK10009                         (L) AZOK10006                            (L) AZOK10001

                                                                                                      swaddle blanket
                                                                                                                                                                            new

                                                                                                      zebra plant          jade giraffes          perennial         jungle jammin
                                                                                                      ASWK10004            ASWK10005              ASWK10003         ASWK10007

                                                                                                      knotted gown and hat gift set 0-3 months

                                                                                                                                                                                                     new

                 Wrap baby in a soothing hug with the new comfort             ++ made from 95%
                 knit™ collection delivering maximum comfort and                 cotton, 5% spandex   zebra plant                 jade giraffes           perennial                  jungle jammin
                 security. Super soft and breathable with just the right      ++ 3 new prints         AGHK20004                   AGHK20005               AGHK20003                  AGHK20007

                 amount of stretch, this cotton rich fabric is sure to keep
                 baby comfy and content.
                                                                                                        product details                     RRP
                                                                                                        95% cotton, 5% spandex,             knotted gown and hat gift set £27.50 | €30,90
                                                                                                        machine washable                    swaddle blanket £25.00 | €28,90
                                                                                                                                            footie £22.00 | €24,50

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baby bonding playmat

                                                                                                                           baby bonding playmat
                       baby bonding playmat
                       APMC10001

                       Playtime for two. Play and explore, side-by-                ++ perfect for tummy time
                       side with baby, with the new baby bonding                      and playtime with hand-
                       playmat from aden + anais™. Generously                         embroidered fabrics and toys
                       sized for parents and baby to interact during                  to keep your baby entertained
                       tummy time and play, this hand-embroidered                  ++ features a reversible side
                       cotton muslin mat piques baby’s curiosity with                 in modern décor print to
                       fun sights and textures to explore. From rattles               complement your home
                       and tactile elements, to removable plush toys               ++ machine washable
                       and sun mirror, the baby bonding playmat
                       has 30+ developmental benefits to support                   ++ intended use for age 0+
                       baby’s fine motor, sensory, cognitive, and
                       gross motor development.

                       Behind the craftmanship: Each baby bonding playmat is made of high quality
                       100% muslin combed cotton with 100% hypoallergenic poly fill. All appliques are
                       sewn manually by skilled artisans through hand-guided embroidery machines
                       and hand-finished to create the perfect shape to each embroidered motif.

                         product details
                                                   single                                       packaging dimensions
                                                   one pre-washed, one layer of 100% cotton     43cm h x 51cm w x 10cm d
                         RRP £85.00 | €99,90       muslin front, 100% cotton canvas back with   product dimensions
                                                   100% hypoallergenic poly fill                114cm x 114cm

       58                                                                                                                    59
3-in-1 transition seat

                                                                                                                                       3-in-1 transition seat
                         3-in-1 transition seat
                         ABCM10001E

                         bouncer mode                      rocker mode                                 seat mode
                         Locking legs rotate out           The steel locking rod                       Rear half of the patent-
                         while in bouncer mode to          rotates out + snaps into                    pending rocker leg
                         rocking while bouncing.           the frame to prevent the                    rotates over + locks
                                                           seat from bouncing while                    into seat frame to
                                                           in rocker mode.                             create an upright chair
                                                                                                       configuration.
                         Bounce. Rock. Sit.
                         The new 3-in-1 transition seat from                ++ three different ways to entertain baby as
                         aden + anais™ provides three                          they grow
                         different ways to entertain baby as                ++ designed for easy transition between 3
                         they grow. Entertain and relax with                   modes from bouncer to rocker to seat
                         baby with our patent-pending, all-in-              ++ includes a luxurious cotton muslin seat
                         one seat that seamlessly transitions                  cover, removable infant insert with plush
                         from bouncer to rocker to seat, as                    built-in head support, and toy bar with 3
                                                                               toys in best-selling “jungle jam” theme
                         your child grows. Featuring a luxurious
                                                                            ++ 2-position recline
                         cotton muslin seat cover for baby’s
                         comfort, its modern aesthetic is sure to           ++ 5-point harness
                         complement your home.                              ++ easily folds flat for storage
                                                                            ++ pre-assembled - just add the toy bar

                          product details
                          RRP £165.00 | €179,00   Machine washable seat cover in 100% cotton muslin.     packaging dimensions
                                                  For use with newborns up to 2 years or 13kg.           46.50cm h x 17cm w x 82cm d
                                                  Lightweight and portable (less than 4.5kg).

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fabric print index
                                                                                                                                                                              classic muslin
fabric print index   classic muslin

                                                                                                                                                                                          lovely reverie
                     jungle jam

                                  elephant     monkey                      bird                        giraffe        butterflies     mini hearts   dandelions       starburst

                                                                                                                                                                                          night sky reverie
                     twinkle

                                  tiny star    stars                       super star                  star cluster   elephants       starburst     up               clouds

                                                                                                                                                                                          dahlias
                     jungle

                                  tropical     tribal geo                  jaguars                     giraffe spot   gold leaf       gold dot      dahlias          sparrows
                     dream ride

                                                                                                                                                                                          paisley teal
                                  dream ride   moon dot                    lift off                    striped        paisley drop    geo lines     deco fans        paisley drips

                                                                                                                                                                                          dancing tigers
                                                                                        sleepy stars
                     lovestruck

                                                       seafaring

                                  love                             whale                                              pitter patter   cascade       dancing tigers   escape

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classic muslin
fabric print index                                                                                                                                                                            classic muslin

                                                                                                                                                                                                                        fabric print index
                     leader of the pack

                                                                                                                                                                                                         ma fleur
                                                    cycles          big lion heart       triangles                                   super bloom   tapestry         garden party       vineyard
                        gone fishing

                                                                                                                                                                                                          rising star
                                                    waves           scales               fish                                        bright star   all star plaid   follow the stars   little dreamer
                        metallic gold deco

                                                                                                                                                                                                          deco
                                                    gold deco       gold dandelion       gold confetti dot                            rhythm        butterflies     sea of shells      damask
                        picked for you

                                                                                                                                                                                                          now + zen
                                                    speckled wash   poppies                                                           soleil        zen             koalas             medallion
                             Harry Potter™ iconic

                                                    Snitch Dot      Invisibility Cloak   Hedwig              Letters from Hogwarts
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fabric print index

                                                                                                                                                                                                                                              fabric print index
                     classic muslin                                                                                                                                                              silky soft muslin

                                                                                                                                                                                                               milky way (multi star all 3)
                       Winnie the Pooh

                                                   scapes           wanderlust                   100 aker wood        100 aker stripe   glacier blue medium star   silver medium star   fawn medium star

                                                                                                                                                                                                                sahara motif
                       The Lion King

                                                   Simba            Trot                         Flora                Dad               sahara motif               spotted              zebra noir

                                                                                                                                                                                                                metallic primrose birch
                       Mickey's 90th

                                                   Mickey Scatter                Mickey Sketch                   Mickey Montage         stipple tree               stipple triangle     stripe
                     Mickey Mouse + Minnie Mouse

                                                                                                                                                                                                                metallic skylight birch
                                                   drawn together                magic                           thumbs up              stipple tree               stipple triangle     stripe

                                                                                                                                                                                                               watercolour garden
                     my Darling Dumbo

                                                   drawing Dumbo                 baby of mine                    special delivery       posy                       roses                buds

      66                                                                                                                                                                                                                                         67
fabric print index

                                                                                                                                                     fabric print index
                     silky soft muslin                                                                                     silky soft muslin

                                                                                                                                        expedition
                     in motion

                                      diamonds         lines            wedges        ombre   elephants + giraffes   morse
                     island getaway

                                                                                                                                        florentine
                                                                                      ombre   painterly              kaleidoscope
                                      flowers          leaves           rain

                                                                                                                                        koi pond
                     stargaze

                                      luna             orbit            stellar       arcs    cherry blossoms        koi fish
                     golden sun

                                      summer sun       collage stripe   bees
                     marine gardens

                                      floral seaweed   bead             mermaid fin

      68                                                                                                                                               69
fabric print index

                                                                                         notes
                                 other fabrics

                     comfort knitTM

                                            zebra plant   jade giraffes    perennial

                                            blue moon     jungle jamming
                     snuggle knitTM

                                            rosette       heather grey     navy stripe
                     snug fit

                                            cream/pink    cream/mint       grey/blue
                     baby bonding playmat

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marketing

                                                                                            notes
                                           marketing

            Please contact your account manager if you wish to enquire with regards to
            which marketing materials are available to you

                        online ordering now available
            Continue to grow your business with online ordering at aden + anais. A quick,
            convenient and 24/7 way to shop our range.

            + easy to shop and view the range online
            + place orders in your own time
            + quicker turn around for order processing

            To register for online ordering, email your account manager or
            anastasia@adenandanais.com for your unique login.

            We’re always here to help. Our customer service team are always available
            for any questions or concerns – europesupport@adenandanais.com

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adenandanais.co.uk
                                 p. +44 (0) 203 735 7569
                            e. boutique@adenandanais.com

                                     Designed in the USA.
                          ©2021 Aden & Anais, Inc. All rights reserved.
HARRY POTTER characters, names and related indicia are © & ™ Warner Bros. Entertainment Inc. (s19)
         ©Disney. Based on the “Winnie the Pooh” works by A.A. Milne and E.H. Shepard.
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