The ultimate destination content solution for Airlines - Jacqueline Ulrich CCO

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The ultimate destination content solution for Airlines - Jacqueline Ulrich CCO
The ultimate destination
content solution for
Airlines

Jacqueline Ulrich
CCO
Julrich@smartvel.com
The ultimate destination content solution for Airlines - Jacqueline Ulrich CCO
“
         Smartvel offers companies an AI-empowered
         solution that provides up-to-date destination
         content to improve their customers’
         experience, inspiring them on what to do in
         any destination, date and stage of the journey”

    Some brands that already trust us:

                                                           2
The ultimate destination content solution for Airlines - Jacqueline Ulrich CCO
Travelers are now
    Searching for inspiration with accurate travel information at no
    cost.

    Expect digitalization and personalization in all services.

    Are no longer loyal to any travel brand. They are driven by in-
    destination experiences and social media content.

Airlines want to…
    Inspire more travel and play the “experience” card and give
    accurate information about open attractions / restaurants

    Be more present throughout the traveller’s journey and increase
    customer engagement with the brand.

    Have more data for personalization and CRM enrichment
The ultimate destination content solution for Airlines - Jacqueline Ulrich CCO
Our content                                          Big Data
                                                                      & Machine
                  CATEGORIZE
                                                                      Learning
                  GEOLOCATE
                                                                      technologies
                  TRANSLATE

                  ENRICH

                  VALIDATE

UP-TO-DATE EVENTS                CITY INFORMATION            YOUR OWN CONTENT
Cultural Agenda, Concerts,       Top Sights & Attractions,   Your Own Events,
Exhibitions, Local Activities,   Monuments, Must-sees,       recommendations, Local
Trade Shows, Markets,            Gastronomy, tours, local    Tours, Hotels, Rental Cars, 3rd
Festivals, Sports events &       experiences, etc.           party agreements..
matches, etc.
The ultimate destination content solution for Airlines - Jacqueline Ulrich CCO
Inspiring content for all channels
The ultimate destination content solution for Airlines - Jacqueline Ulrich CCO
Touchpoints
CHANNELS          TOUCHPOINTS               INSPIRATION                             PRE-STAY                           IN-DESTINATION

            Home & Destination
            pages
Web,
Web         My Trips
Mobile &
App
            App Notifications

            Confirmation and Pre-
 Email      departure email

 Call       SMS Link
Centre

Chatbot     Chatbot interactions

            IFE
In-flight
            QR Magazine

 CRM                                Track customer behavior and feed the client back (via API ) with data for marketing and analytics as well as
                                                                             re-targeting campaigns
The ultimate destination content solution for Airlines - Jacqueline Ulrich CCO
Our solutions

1.   Covid19 Travel Advisor

2.   Trip Planner

3.   Customized City Guides

4.   Contactless SMS Solution

5.   Events calendar

6.   Content Slider Widget (Accessible)

7.   API
The ultimate destination content solution for Airlines - Jacqueline Ulrich CCO
Covid-19 Travel Advisor
●   Covid-19 widget provides the requirements to travel
    to all countries around the globe.

●   Smartvel’s AI gathers the latest information from
    reliable sources such as:

     ○   Global Government agencies
     ○   Embassies
     ○   Airports websites
     ○   Other official bodies
     ○   IATA’s official data

●   Latest update shown along the results.

●   Link to the official source included for additional
    information.
The ultimate destination content solution for Airlines - Jacqueline Ulrich CCO
Covid-19 Travel Advisor
Follow these 3 simple steps:

            1                            2                              3
    Select the origin          Select the destination   Check the requirements to travel
The ultimate destination content solution for Airlines - Jacqueline Ulrich CCO
Product Features

                                             Date of update for
                                             more reliability

 Source link for
 more info

                   Disclaimer limiting the
                   responsibility
Covid-19 Travel Advisor
Mobile version
Trip Planner

ü White-label widget for any destination and language.
ü Easy-to-embed into any digital channel by adding
   just a few lines of code.
ü All widgets come with a geolocated map
ü Customizable to your look & feel to provide a unique
   and personalized tool.
ü Different design proposals for clients.

   Singapore web (Bangkok example)
   LATAM web (Miami example)
   Hesperia Hotels & Resorts
Customized city guides
We can create unlimited guides with customized content based on
customer interests or themes

Guides example link
Contactless SMS Solution
•   Help your call center teams cause a WOW effect
    through a’contactless’ solution in less tan 20 seconds!

•   Quick and easy to use. The employee just have to fill a form
    with the following information of the traveller:

ü Destination

ü Guest mobile phone number

ü Optional fields:
     •   Travel dates
     •   Personalized text

•   The client will receive an SMS/WhatsApp with a direct
    link to any of our content widgets to be able to discover
    everything there is to experience during their stay, book
    tours, restaurants, events and much more.
A 100% digital solution with updated information of
your destinations.
           What your clients see                                           Trip Planner   Guides

                                                  Y
  Today
                                              Your Brand

          Your Brand
  Y       Hi Jacqueline. Please, find...

          Kris  Thomas
          Hey! I’m already here. See u

          Henry Kent
          Password reset
  Yesterday
                                                      Link to any widget
          Kris Thomas
          Meeting tomorrow then?

  This week
                                                      Sender: Your Brand
          Mom
          Lots of love! Miss u

          Janice Bank
          Password of your account reset

          Mom
          Take care and bring a sweater!

          Joaquin Smith
          Hey! Are you coming to the party?

          Miranda Roberts
Events Calendar
The ultimate tool for your users to discover all the events happening in any destination.
Via CMS you can also upload your own events into the calendar.
Content Slider Widget
ü Simple widget complying with AA accessibility requirements.

ü Different personalization options to match your look & feel.
Smartvel API
All the above information in our content widgets is also available via API for you to
display it as you want depending on your needs.

ü Unique AI & Big Data technology with more than 2 million events/year.

ü + 400 travel online sources make our content more complete everyday.

ü Easy and fast process. Access to our API within 24 hours

ü Clear API documentation with all the information needed to help you make API
   calls and filter any content you want.

ü More than 400 destinations in 15 languages available (new on demand)

ü Experienced support team to guide you on every step of the process.
Enrich booking confirmation and
    pre-departure communications
    How?
    Airlines              OTAs            Hotels    Tourism bureaus    Offline travel agencies

    Booking confirmation emails & pages.
    Pre-stay and in-destination emails
   Airlinescars
Connected           Food &OTAs
                           beverages     Hotels
                                        Banking     Tourism  bureaus
                                                     Static content    Offline travel
                                                                         Dynamic      agencies
                                                                                   content

    Push notifications through your App.
    SMS solution for call centres
    Airlinescars
Connected
 Information        Food &OTAs
                       Trip beverages
                            Planner      Hotels
                                        Banking
                                          API       Tourism
                                                     Static  bureaus
                                                            content
                                                        Chatbot        Offline travel
                                                                         Dynamic      agencies
                                                                                    content
                                                                              Inspiration

                   Send quality messages with relevant travel content of
Connected  cars
 Information
 Post-booking
 Trip planning
                   your destinations
                    Food  & beverages
                      InTrip Planner
                         destination
                                         Banking
                                           API
                                        Post-trip
                                                     Static content
                                                    CRMChatbot
                                                          enrichment
                                                                         Dynamic    content
                                                                              Inspiration
                                                                            SMS   service
                                                                         (for travel agents)

                   Provide clients with the best CX during all the stages of their
 Information
 Post-booking
 Trip planning
                   journey.
                      InTrip Planner
                         destination      API
                                        Post-trip   CRMChatbot
                                                        enrichment            Inspiration
                                                                            SMS   service
                                                                         (for travel agents)

                   Allow users to easily get inspired by all the available
                   plans that will take place in their destinations during
 Post-booking         In destination    Post-trip   CRM enrichment          SMS service
 Trip planning                                                           (for travel agents)
                   the days they are traveling.
Consumer behaviour data
ENRICH YOUR CRM WITH SMARTVEL

      If the user specifies the user ID or FF number
      when the widget is loaded, Smartvel can track
      user behavior.

      This allows to feed the client back (via API )
      with data for marketing and analytic
      purposes.

      This way, Airlines can send personalized travel
      ideas to its users and engage them with
      meaningful content.
How is it implemented?
ü No complex or lengthy installation. It does not require any integration with your systems.
ü Embed our widget directly in your web adding just a few lines of code.
ü No content or provider maintenance on your side. All the content is automatically updated.
ü Implementation Support. CSS Stylesheets proposals and Trip Itinerary Branding Customization.
ü Hide, display, or change features modifying the code based on your own preferences.
Airline pains & Smartvel’s solutions
      Airline Pains caused by Covid-19                      Our Solution

                                           Waiving of Setup Fees and recurring fees for
Complete freeze on expenses.
                                           months of May until August.

We are unsure of our business evolution    We will apply a dynamic discount according to
after the Lockdown.                        level of recovery.

                                           We will apply 60 day payment policy for 2020
Cashflow is tight for 2020
                                           and 2021

Need for inspiration initiatives but no
                                           Smartvel will give you the content you need
resources

Lack of resources due to the furlough of   Smartvel’s solution has a dedicated team to
staff                                      manage all the content and setup.
Customer
Success
Stories
98
One of the leading             Destinations
                                 covered
Airlines in the world
trusts Smartvel to inspire
its users with relevant
                               >6 min
travel content for its 98
                              Time on page
destinations worldwide       (qualified users)
on its website and App.
143
                                Destinations
Thanks to Smartvel                covered
widget, LATAM travellers
can get inspiration and
discover everything there       >11 min
is to experience during its    Time on page
travel dates and based on     (qualified users)
interests.
APP   CONFIRMATION EMAIL   CHATBOT

                                      >3 min
                                      Time on page
                                     (qualified users)

                                     Direct Access to
                                     the Trip Planner
                                     through the App
                                       and Booking
                                       confirmation
                                          emails.
Let’s talk!

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