THE WORLD'S PREMIER FABRIC SHOW - 19-21 SEPT 2018 PARIS NORD VILLEPINTE - Premiere Vision
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T H E WO R L D ’ S P R E M I E R
FA B R I C S H OW
19-21 SEPT 2018
PA R I S N O R D V I L L E P I N T E
P R E M I È R E V I S I O N FA B R I C S | S H O W M A P
A BREAKDOWN
by product universe
across two halls
13 Products sectors to clarify
the offer and 4 fashion information
KNITS forums distributed in halls 5 & 6.
FABRICS
SELECTION
FANCIES
Only in February editions
PRINTS
HALL
5
HIGH FANCY
TE CU
UPPER JEANSWEAR
FO
C S
H
TECH
PV
P PERSPECTIVES
S
PREMIUM RELAX
FA EC TIA
SE SSE
HALL
BR TI L
E
L N
IC ON S
6
S
SILKIES
SHIRTING
EMBROIDERIES - LACES TAILORING
LINING
TREND BUREAUS & BOOK STORES
Fashion areas
INNOVATION & TECHNOLOGY
P R E M I È R E V I S I O N FA B R I C S | T H E O F F E R
EXHIBITORS,
a strong and above all selective,
creative and innovative offer
ALL PREMIÈRE VISION 800 EXHIBITORS
FABRICS EXHIBITORS MUST each edition, selected for their
SATISFY REQUIREMENTS creativity and innovation. A readable
offer, broken down into 13 product
As to quality, creativity, technical universes, in line with an evolving market.
skill, performance and reputation, Fabrics created, manufactured and
all evaluated by an independent marketed for the clothing, leather
Selection Committee that has the goods, footwear and fashion-jewellery
sole responsibility for decisions markets. Each collection presented
regarding new admissions*. by weavers at Première Vision
This requirement guarantees the is characterized by its coherence and
exceptional offer we propose to a recognisable fashion direction.
international buyers. It is this
The most international offer found
requirement that is behind our
in the creative fashion sector, through
success and our reputation with
the expertise of exhibitors from the
fashion industry professionals.
industry’s leading countries
* Admission to Première Vision Paris also enables (an average of 34 countries
participation in Première Vision New York. represented each session).
AN OFFER BROKEN DOWN
IN 13 PRODUCT SECTORS:
• Embroideries • Lining
– Laces • Premium Relax
• High Fancy • Prints
• Industry • Shirting
Associations • Silkies
• Innovation • Tailoring
& Technology • Tech
• Knits • Upper Jeanswear
P R E M I È R E V I S I O N FA B R I C S | T H E TA R G E T
VISITORS,
an international target
NEARLY 50.000 VISITORS FOR
PREMIÈRE VISION FABRICS ONLY
73% OF INTERNATIONAL VISITORS
COMING FROM 122 COUNTRIES
1. France 6. Germany
2. United Kingdom 7. USA
3. Italy 8. Belgium
4. Spain 9. Japan
5. China 10. The Netherlands
P R E M I È R E V I S I O N FA B R I C S | T H E TA R G E T
ACTIVITY SECTORS SPAIN
ADOLFO DOMINGUEZ, ALDO
GARMENT
89% MARTINS, BIMBA Y LOLA, CASTAÑER,
EL CORTE INGLES, ESTEVE AGUILAR,
LEATHERGOODS GRUPO CORTEFIEL, INDITEX, LOEWE,
22% MASSIMO DUTTI, PEDRO DEL HIERRO,
FOOTWEAR PUNTO FA, MANGO, SPRINGFIELD
9%
HOME UNITED KINGDOM
6% ALEXANDER MCQUEEN, ALL SAINTS,
AMANDA WAKELEY, ASOS.COM,
JEWELLERY
BECKHAM, BURBERRY, CHRISTOPHER
5%
KANE, COS, FRENCH CONNECTION,
* Multiple choice answers HACKETT, J.W.ANDERSON, JAEGER,
MARKS AND SPENCER, MULBERRY,
FRANCE NEW LOOK, NICHOLAS KIRKWOOD,
POSITIONING AGNES B, BENSIMON, CHANEL, PAUL SMITH, PRINGLE OF
CHANTAL THOMASS, CHLOE, SCOTLAND, STELLA MCCARTNEY,
HIGH RANGE
44% CHRISTIAN DIOR, CHRISTIAN TED BAKER, TOM FORD, TOPSHOP,
LOUBOUTIN, HERMES, LACOSTE, URBAN OUTFITTERS
MIDDLE RANGE LANCEL, LANVIN, LEONARD
43% FASHION, M.X MAXIME SIMOENS, BELGIQUE
LUXURY / COUTURE ON AURA TOUT VU, PAUL AND JOE, BELLEROSE, C&A, CAROLINE,
25% PAULE KA, ZILLI CASSIS, DUROR, ESSENTIEL - KADINE,
MASS MARKET MAISON ULLENS, MAYERLINE,
22% GERMANY PAPRIKA, VF EUROPE
ADIDAS, ESPRIT, HUGO BOSS,
* Multiple choice answers
TOM TAYLOR USA
3.1 PHILLIP LIM, ABERCROMBIE
6% ITALY & FITCH, ALEXANDER WANG,
A. TESTONI, AQUAZZURRA, AMERICAN EAGLE OUTFITTERS,
13% BALENCIAGA, BOTTEGA VENETA, ANTHROPOLOGIE, BANANA
33% BRUNELLO CUCINELLI, BULGARI, REPUBLIC, CALVIN KLEIN,
CALZEDONIA, DIESEL, ERMENEGILDO CAROLINA HERRERA, COACH, DEREK
ZEGNA, ETRO, FENDI, FRATELLI LAM DIANE VON FURSTENBERG,
16%
PROFILE ROSSETTI, FURLA, GIANNI VERSACE, EVERLANE, GUESS, HELMUT
GIVENCHY, GOLDEN GOOSE, GUCCI, LANG, MACY’S, MARC JACOBS,
STYLIST
LA PERLA, LORO PIANA, MANIFATTURA MICHAEL KORS, NORDSTROM,
DECISION MAKER 32%
BERLUTI, MARNI, MAX MARA, ONWARD OPENING CEREMONY, OSCAR DE
BUYER
PRODUCTION LUXURY GROUP, JIL SANDER DIVISION, LA RENTA, PORTS 1961, RAG & BONE,
MARKETING PRADA, SALVATORE FERRAGAMO, RALPH LAUREN, REEBOK, STUART
UNITED COLORS OF BENETTON, WEITZMAN, THE GAP, THEORY,
VALENTINO VICTORIA’S SECRET
P R E M I È R E V I S I O N FA B R I C S | FA S H I O N I N F O R M AT I O N
FASHION PRESENTATION,
tools and forums
TO INSPIRE YOU AND INVITATION TO THE
TO SHOWCASE YOUR PRESENTATION OF THE FASHION
PRODUCTS AT THE SHOW SEASON IN YOUR COUNTRY
(FRANCE, SPAIN, ITALY, UK, JAPAN,
SOUTH KOREA, TURKEY)
for a preview 2 months before
the show detailing trends, accessory,
fabric and design directions, the colour
range, news about the show, etc.
FASHION TOOLS TO HELP YOU
BUILD YOUR COLLECTION
Colour range, Focalisation, webcast.
FASHION INFORMATION FORUMS
providing enhanced visibility to your
products at the show. A request for
samples will be sent to you more than
2 months before the show.
4 FORUMS DISTRIBUTED
IN HALLS 5 & 6
• PV Perspectives
• Fabrics Selection - Essentials
• Fabrics Selection - Fancies
• Tech Focus
P R E M I È R E V I S I O N FA B R I C S | P R O M OT I O N & E X H I B I TO R S PAC E
SERVICES
and dedicated promotional tools
E-CARD WEBSITE
Ready to go, fast and cost-effective. More than 2.49 million page views
To send to your clients, agents per season, more than 634,000 visits
and international contacts. from 198 countries.
WEB AND EMAIL BANNERS SOCIAL MEDIA
To make part of your email signature Over 70,000 followers across
and on your websites. all social media platforms.
MAP GUIDE, E-CATALOGUE MEDIAKIT
AND MOBILE APP Get extra visibility thanks to the
Map guide with 35,000 copies advertising options across our different
distributed. media (map guide, notebook, video
screens, website, maps...).
PRESS CLUB
Drop off your press kits at the Press
Club, which welcomes over 400
journalists during the 3 days
of the show.
ONE INTERFACE
ADVERTISING to manage your participation from A to Z
AND DIRECT MARKETING
Advertising campaigns in the
international trade press, e-mailings REGISTRATION, PREPARATION
to Première Vision Paris visitors. OF YOUR STAND, SAMPLE
REQUESTS, BADGES, NEWS...
MARKETING AND
PROMOTIONAL SUPPORT An extranet to facilitate everything
from our 12 international offices. you have to do.
P R E M I È R E V I S I O N FA B R I C S | A N D M O R E
At each September edition, the PV
Awards recognise and honour the most
DEDICATED SPACES remarkable, inventive and innovative
fabrics and leathers selected from
and tailor-made events amongst the exhibitors’ creations.
PREMIÈRE VISION
FABRICS PROPOSES
PROSPECTIVE A platform for research and
HIGHLIGHTS communications dedicated to promoting
the exhibitors’ responsible creation
To back up the strength of its offer, and production approaches.
stimulate meetings and discussion,
and examine the industry’s current
and future challenges, Première
Vision Paris is innovating every
season to respond more effectively A key in hand solution for ready-to-wear
to its exhibitors and visitors. brands looking to integrate jeans pieces
into their collections.
This is done through spaces
dedicated to cutting-edge market
segments and tailor-made event
programming to delve into the heart A 900sqm village dedicated to Fashion
of fashion, creation and inspiration. Tech located in the heart of the salon
(hall 6), close to the Tech sector and
offering a 360° offer of intelligent
and / or connected technologies,
materials, components and clothing.
CONTACTS
MARGUERITE COIRATON
JOIN US
Show Manager
m.coiraton@premierevision.com
+33 (0) 4 72 60 65 58
MARINE CALDERERO
Business Development Manager International & Italy
m.calderero@premierevision.com
+33 (0) 1 70 38 70 35
CAMILLE ROSE
Business Development Manager
Europe
c.rose@premierevision.com
+33 (0) 4 72 60 65 40
premierevision.com
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